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市場調査レポート
商品コード
1615850
ワイヤレスディスプレイ市場:技術別、用途別、提供別、地域別、2024年~2031年Wireless Display Market By Technology (Wi-Fi Display, Wireless HD), Application (Consumer Electronics, Corporate and Broadcast, Education), Offering (Hardware, Software and Services), & Region for 2024-2031 |
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ワイヤレスディスプレイ市場:技術別、用途別、提供別、地域別、2024年~2031年 |
出版日: 2024年08月24日
発行: Verified Market Research
ページ情報: 英文 202 Pages
納期: 2~3営業日
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シームレスな接続性を求める傾向の高まりや、消費者向け、業務用を問わず、より柔軟で便利な視聴体験を求める声が、ワイヤレスディスプレイの需要拡大を後押ししています。顧客がスマートフォン、タブレット、ラップトップなどのスマートデバイスを採用し続けるにつれて、これらのデバイスがテレビやモニターなどの大型スクリーンとシームレスに接続され、負担のかかる配線が不要になることへの期待が高まっており、これにより市場は2024年に57億6,000万米ドルの収益を突破し、2031年には約129億米ドルの評価額に達します。
効率的でコラボレーティブなワークスペースに対する要求の高まりが、ワイヤレス・スクリーンの需要を押し上げています。企業や教育機関では、スムーズなプレゼンテーションや共同プロジェクト、複数のデバイス間でのリアルタイムのコンテンツ共有を可能にするため、ワイヤレスディスプレイ技術の導入が急速に進んでいます。会議室、教室、ミーティングスペースでは、適切な接続やアダプタを探す必要なく即座にスクリーンに接続できるため、業務が改善され、生産性が向上し、市場は2024年から2031年にかけてCAGR 11.68%で成長します。
ワイヤレスディスプレイ市場定義/概要
ワイヤレスディスプレイ(WiDi)とは、物理的なコードや接続を必要とせずに、スマートフォン、タブレット、コンピューターからテレビ、モニター、プロジェクターなどの大型スクリーンに投影したり反射させたりできる技術です。この技術は、Wi-Fi Direct、Miracast、Chromecast、AirPlayなどのワイヤレス通信プロトコルを使用して、ソースデバイスとディスプレイ間の直接リンクを提供します。
ワイヤレスディスプレイ技術は、デジタル・コンテンツとの関わり方を変える幅広い用途で人気が高まっています。ワイヤレスディスプレイ・テクノロジーは、コラボレーションやプレゼンテーションを改善するために、ビジネスや教育で広く使用されています。企業では、ワイヤレスディスプレイを使用することで、従業員はラップトップ、タブレット、スマートフォンなどのデバイスから、物理的なコードを必要とせずに、大型スクリーンやプロジェクターに直接資料を共有することができます。
ワイヤレスディスプレイ技術の未来は、複数のデバイスや周囲の環境にわたってデジタル素材と接する方法を変革することを約束します。シームレスな接続性とユーザー体験の向上への要望が高まるにつれ、ワイヤレスディスプレイ技術は個人とビジネスの両方の環境でますます重要になっていくと思われます。消費者分野では、ワイヤレス・スクリーンがホーム・エンターテインメントとスマートハウスのエコシステムに革命を起こすと予想されます。
消費者の知識と意識の高まりは、ワイヤレスディスプレイ市場の重要な促進要因です。より多くの人々がこの技術の利点を認識するようになるにつれて、ワイヤレスディスプレイソリューションに対する需要は増加すると予想されます。この動向に拍車をかけているのは、スマートガジェットの人気が高まっていることと、個人的な場面でも仕事上の場面でもシームレスな接続性が求められていることです。ピュー・リサーチ・センターの調査によると、2021年までにアメリカ人の85%がスマートフォンを所有するようになり、2011年の35%から増加するといいます。スマートガジェットの利用増加は、ワイヤレスディスプレイ技術に有利な環境を提供しています。
さらに、International Data Corporation(IDC)は、2025年までに416億台のリンクされたIoTデバイスが79.4ゼタバイトのデータを生成すると予測しています。リンクされたデバイスの増加は、顧客が多数のスクリーンにわたってコンテンツを交換する簡単な方法を求めているため、ワイヤレスディスプレイ採用の可能性を浮き彫りにしています。さらに、米国消費者技術協会(CTA)の世論調査によると、米国の家庭の74%が少なくとも1つのスマートホームガジェットを所有しており、日常生活における現代技術への快適さと依存度が高まっていることを示しています。
プライバシーとセキュリティに関する懸念は、顧客の信頼とワイヤレスディスプレイ技術の採用に直接的な影響を与えるため、ワイヤレスディスプレイ市場の成長を大きく阻害する可能性があります。物理的な接続なしにスマートフォン、ラップトップ、タブレットから大画面へのストリーミングを可能にするワイヤレスディスプレイは、Wi-Fi、Miracast、Chromecastを含む様々なワイヤレス通信プロトコルを使用します。しかし、無線通信の性質上、これらのシステムは、不正アクセス、データ傍受、信号干渉など、さまざまなセキュリティリスクにさらされています。
このようなプライバシーとセキュリティの懸念は、個人顧客と企業の両方がワイヤレスディスプレイ技術の全面的な採用を思いとどまらせる可能性があります。個人ユーザーがワイヤレスディスプレイの使用をためらうのは、個人データの漏洩リスクが、ワイヤレスディスプレイが提供する利便性を上回るからかもしれないです。データの機密性が重要な商業的状況では、セキュリティ侵害のリスクが、ワイヤレスディスプレイを企業のワークフローに組み込むことを妨げるかもしれないです。重要な情報が漏洩する恐れがある場合、企業は会議やプレゼンテーションでワイヤレスディスプレイを使用することをためらうかもしれないです。さらに、異なるワイヤレスディスプレイ・デバイス間で確立されたセキュリティ方法がないため、ユーザーは自分のデータが適切に保護されていることを常に確信することができず、こうした問題に拍車をかけています。
The growing trend toward seamless connectivity as well as the desire for more flexible, convenient viewing experiences in both consumer and professional contexts are driving the increasing demand for wireless displays. As customers continue to adopt smart devices like smartphones, tablets, and laptops, there is an increasing expectation that these devices will connect seamlessly with bigger screens such as televisions and monitors without the need for burdensome wires by enabling the market to surpass a revenue of USD 5.76 Billion valued in 2024 and reach a valuation of aroundUSD 12.9 Billion by 2031.
The growing requirement for efficient, collaborative workspaces is driving up the demand for wireless screens. Businesses and educational institutions are rapidly implementing wireless display technologies to enable smooth presentations, collaborative projects, and real-time content sharing across several devices. In conference rooms, classrooms, and meeting places, the ability to immediately connect to a screen without needing to find the correct connection or adapter improves operations and increases productivity by enabling the market to grow at aCAGR of 11.68% from 2024 to 2031.
Wireless Display Market: Definition/ Overview
A Wireless Display (WiDi) is a technology that enables users to project or reflect material from a smartphone, tablet, or computer to a larger screen such as a television, monitor, or projector without the necessity of physical cords or connections. This technique uses wireless communication protocols like as Wi-Fi Direct, Miracast, Chromecast, and AirPlay to provide a direct link between the source device and the display.
It has grown in popularity across a wide range of applications changing the way we engage with digital content. Wireless display technology is widely used in business and education to improve collaboration and presentations. In corporate situations, wireless displays allow employees to share material from their devices such as laptops, tablets, or smartphones directly to a large screen or projector without the requirement of physical cords.
The future of wireless display technology promises to transform how we interact with digital material across multiple devices and surroundings. As the desire for seamless connectivity and improved user experiences grows, wireless display technology will become increasingly important in both personal and business environments. In the consumer sector, wireless screens are expected to revolutionize home entertainment and smart house ecosystems.
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The growing consumer knowledge and awareness a crucial drivers of the wireless display market. demand for wireless display solutions is expected to rise as more people become aware of the technology's benefits. This trend is fueled by the growing popularity of smart gadgets and the need for seamless connectivity in both personal and professional contexts. According to Pew Research Center research, by 2021, 85% of Americans will own a smartphone up from 35% in 2011. The increased usage of smart gadgets has provided a favorable environment for wireless display technologies.
Furthermore, the International Data Corporation (IDC) anticipates that by 2025, there will be 41.6 billion linked IoT devices generating 79.4 zettabytes of data. The growth of linked devices highlights the potential for wireless display adoption as customers seek easy ways to exchange content across numerous screens. Furthermore, according to a Consumer Technology Association (CTA) poll, 74% of U.S. families now own at least one smart home gadget demonstrating an increasing comfort with and dependence on modern technology in daily life.
Privacy and security concerns could severely impede the growth of the wireless display market since they have a direct impact on customer trust and adoption of wireless display technologies. Wireless displays which allow users to stream material from smartphones, laptops, and tablets to bigger screens without physical connections use a variety of wireless communication protocols including Wi-Fi, Miracast, and Chromecast. However, the nature of wireless communication exposes these systems to a variety of security risks such as illegal access, data interception, and signal interference.
These privacy and security concerns may discourage both individual customers and corporations from fully adopting wireless display technologies. Individual users may be hesitant to use wireless displays because the risk of exposing personal data outweighs the convenience they provide. In commercial situations where data confidentiality is critical, the risk of security breaches might impede the incorporation of wireless displays into corporate workflows. Companies may be hesitant to use wireless displays in meetings or presentations if they fear critical information could be compromised. Furthermore, the lack of established security methods across different wireless display devices adds to these issues as users cannot always be certain that their data is appropriately safeguarded.
Wi-Fi Display is the dominant technology. Wi-Fi Display, also known as Wi-Fi Direct or Miracast, uses existing Wi-Fi networks to provide smooth content transmission across devices without the use of physical wires. This technology enables flexibility and convenient screen sharing on a wide range of devices including smartphones, tablets, laptops, and smart TVs. Its dominance is due to its extensive interoperability and integration with numerous consumer electronics. Wi-Fi Display enables high-definition video and audio streaming making it suitable for both personal and commercial use.
Wireless HD (WiHD) which provides high-definition wireless transmission is less popular due to its particular use case and higher cost. WiHD is specifically designed to transport uncompressed high-definition audio and video signals which are critical for high-end home entertainment systems and professional AV setups. However, its use is hampered by the necessity for specialized hardware and the higher cost of modern wireless HD transmitters and receivers. As a result, Wi-HD is frequently employed in specialized areas where the highest level of quality is required such as high-end home theatres or professional audiovisual installations.
The consumer electronics category is currently dominant due to its widespread adoption and rapid growth. Wireless display solutions are increasingly being integrated into smart TVs, smartphones, tablets, and gaming consoles to meet the growing need for seamless connectivity and multimedia experiences. The development of smart gadgets has created a sizable market for wireless displays as people seek simplicity and flexibility in how they exchange and see information. Furthermore, developments in wireless technologies like as Wi-Fi and Bluetooth have improved the performance and dependability of these solutions, driving their appeal.
While the Corporate, Broadcast, and Education segments are expanding, they still fall behind consumer electronics in terms of market share. Corporate and broadcast applications are increasingly using wireless display solutions for business presentations, video conferencing, and broadcasting to improve cooperation and productivity. However, economic considerations and corporate adoption rates of new technology frequently influence the growth of this segment. Although there is a rising emphasis on updating educational facilities, this section of the market is less than the consumer electronics sector.
The North American wireless display market is primarily driven by rising demand for visual advertising with the United States leading the way in adoption and innovation. This trend is especially obvious in the retail and hotel industries where businesses are using wireless display technologies to increase client engagement and sales. One of the key drivers of the North American wireless display industry is the expanding use of digital signage in retail settings. The education sector is also contributing to market growth through the use of wireless display technologies in classrooms.
According to EdTech Magazine, 73% of educators agree that technology improves learning. In the hotel business, wireless displays are utilized to improve client experiences and expedite operations. According to Hospitality Technology's 2021 Lodging Technology Study, 53% of hotels intend to modernize their guest room entertainment systems which include wireless display capabilities. This trend is especially significant in North America where organizations are rapidly implementing flexible work environments based on wireless display technology to improve collaboration and efficiency.
The Asia Pacific region is expected to be the fastest-growing market for wireless display technology driven by rising urbanization and technical improvements. This expansion is likely to surpass other regions because of a big population base, rising disposable incomes, and a strong demand for cutting-edge consumer gadgets. Increasing urbanization is a primary driver of the Asia Pacific wireless display industry.
The emergence of smart cities in China, Japan, and South Korea is accelerating this trend. According to the China Academy of Information and Communications Technology, the country intends to establish 500 smart cities by 2025. This smart city plan is expected to increase the use of wireless display technology in public places, educational institutions, and workplaces. Another significant factor is the region's rapidly growing middle class. The Brookings Institution projects that Asia Pacific will be home to two-thirds of the global middle class by 2030. This growing middle class is more inclined to invest in modern consumer goods such as wireless display solutions for both home and personal usage.
The Wireless Display Market is a dynamic and competitive space, characterized by a diverse range of players vying for market share. These players are on the run for solidifying their presence through the adoption of strategic plans such as collaborations, mergers, acquisitions, and political support. The organizations are focusing on innovating their product line to serve the vast population in diverse regions.
Some of the prominent players operating in the wireless display market include:
Google, Inc.
Apple, Inc.
Microsoft
Roku, Inc.
Lattice Semiconductor
NETGEAR
Cavium
Actiontec Electronics, Inc.
Belkin International, Inc.
In January 2024, LG unveiled the first wireless TV with a see-through screen featuring the Signature OLED T and Zero Connect Box, which include superior wireless transmission technologies for 4K visuals and sound.
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