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市場調査レポート
商品コード
1785612
ベイクドセイボリースナックの市場規模、シェア、成長分析:製品タイプ別、流通チャネル別、フレーバー別、包装別、地域別 - 産業予測、2025年~2032年Baked Savory Snacks Market Size, Share, and Growth Analysis, By Product Type (Potato Chips, Extruded Snacks), By Distribution Channel (Supermarkets and Hypermarkets, Convenience Stores), By Flavour, By Packaging, By Region - Industry Forecast 2025-2032 |
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ベイクドセイボリースナックの市場規模、シェア、成長分析:製品タイプ別、流通チャネル別、フレーバー別、包装別、地域別 - 産業予測、2025年~2032年 |
出版日: 2025年08月04日
発行: SkyQuest
ページ情報: 英文 178 Pages
納期: 3~5営業日
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ベイクドセイボリースナックの世界市場規模は2023年に516億米ドルと評価され、2024年の548億米ドルから2032年には954億米ドルに達し、予測期間(2025-2032年)中のCAGRで6.9%の成長が予測されています。
世界のベイクドセイボリースナック市場は、より健康的で便利な間食オプションに対する消費者の関心の高まりに後押しされ、堅調な成長を遂げています。この変化は健康志向の高まりによるところが大きく、低脂肪、グルテンフリー、高タンパク質の植物性スナックへの嗜好が強くなっています。さらに、eコマースブーム、プライベートブランドの革新、新興市場でのプレゼンス拡大が消費パターンを強化しています。同市場の特徴は、エスニックや地域の嗜好を重視した革新的なフレーバーと、天然素材を誇るクリーンラベル製品に対する需要の高まりです。しかし、従来のスナック菓子と比較した製造コストの上昇、食感の制限、幅広いスナック菓子カテゴリー内での激しい競合といった課題は依然として残っており、業界プレーヤーにとってはハードルであると同時にチャンスでもあります。
Global Baked Savory Snacks Market size was valued at USD 51.6 Billion in 2023 and is poised to grow from USD 54.8 Billion in 2024 to USD 95.4 Billion by 2032, growing at a CAGR of 6.9 % in the forecast period (2025-2032).
The global baked savory snacks market is witnessing robust growth, fueled by rising consumer interest in healthier, convenient snacking options. This shift is largely attributed to increased health consciousness, with a strong preference for low-fat, gluten-free, and plant-based snacks enriched with high protein. Additionally, the e-commerce boom, innovation in private labels, and expanding presence in emerging markets are enhancing consumption patterns. The market is characterized by innovative flavors, emphasizing ethnic and regional tastes, along with a growing demand for clean label products that boast natural ingredients. However, challenges such as rising production costs compared to traditional snacks, texture limitations, and intense competition within the broader snack category persist, presenting both hurdles and opportunities for industry players.
Top-down and bottom-up approaches were used to estimate and validate the size of the Global Baked Savory Snacks market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.
Global Baked Savory Snacks Market Segments Analysis
The baked savory snacks market is segmented based on product type, distribution channel, flavor, packaging, and region. By product type, the market includes potato chips, extruded snacks, pretzels, tortilla chips, popcorn, and nuts and seeds . Based on distribution channel, the market is divided into supermarkets and hypermarkets, convenience stores, online retail, independent retailers, and food service outlets, By flavor, the market is segmented into classic, cheese, sour cream and onion, barbecue, spicy, and limited edition variants, catering to both traditional and experimental palates. Based on packaging market is segmented into bags, cans, boxes, tubs, cups . Based on region, the market is segmented into North America, Asia-Pacific, Europe, Latin America, and Middle East & Africa.
Driver of the Global Baked Savory Snacks Market
The global baked savory snacks market is gaining momentum as consumers show a rising preference for healthier snacking alternatives amidst growing health concerns related to obesity, cholesterol, and cardiovascular diseases. Baked snacks are perceived as a better-for-you choice compared to their deep-fried counterparts, thanks to lower fat content and improved ingredient quality. Products such as baked chips, multigrain crackers, and puffed snacks deliver satisfying flavors with fewer calories, appealing to both adults and health-conscious younger demographics. Their reputation as lighter, guilt-free options contributes to sustained demand, further fueled by the increasing trend of on-the-go consumption and snacking culture.
Restraints in the Global Baked Savory Snacks Market
The global baked savory snacks market faces significant challenges related to consumer perceptions of taste and texture. Although these snacks enjoy a growing popularity due to their health benefits, they are often criticized for lacking the desired crunch and flavor intensity compared to traditional fried options. Many consumers tend to associate "baked" snacks with blandness, which can limit their mass appeal among certain demographics. To overcome this hurdle, brands need to invest in refining flavors and adopting innovative texturizing technologies that enhance the sensory experience, ensuring that health-focused claims do not compromise the overall enjoyment of the product.
Market Trends of the Global Baked Savory Snacks Market
The Global Baked Savory Snacks market is experiencing a significant shift towards clean label and nutrient-dense options as consumers increasingly prioritize health and transparency in their snack choices. This trend reflects a growing demand for products with minimal ingredients, free from preservatives, while also offering enhanced nutritional benefits such as fiber, plant protein, and essential micronutrients. In response, brands are adapting by adopting clear labeling practices and simplifying ingredient lists to align with consumer preferences. This movement is reshaping market dynamics, driving innovation and competition as health-conscious consumers seek out snacks that not only satisfy cravings but also contribute to their overall well-being.