焼きセイボリースナック市場：製品別、販売チャネル別-2025-2030年世界予測

焼きセイボリースナック市場の2023年の市場規模は558億5,000万米ドルで、2024年には588億米ドルに達すると予測され、CAGR 5.40％で成長し、2030年には807億2,000万米ドルに達すると予測されています。

焼きセイボリースナック市場は、小麦、トウモロコシ、米、その他の穀物から作られるクラッカー、ビスケット、ブレッドスティック、ベイクドチップスのような製品で定義され、健康志向のベーキングプロセスを優先することで、揚げ菓子とは区別されます。この市場の背景には、健康と栄養に対する意識の高まりから、より健康的なスナック菓子を求める消費者の急増があります。これらのスナック菓子は、利便性、食生活のニーズ、料理の革新性に重点を置き、主に都市部の健康志向の高い層に供給されています。用途と最終用途は、個人消費からカフェ、バー、自動販売機などの業務用まで多岐にわたる。

世界の消費者の健康意識の高まりは、高カロリーの揚げ菓子からヘルシーな焼き菓子へと移行しつつあり、この傾向は生活習慣病の流行によって裏付けられています。さらに、ミレニアル世代やZ世代は革新的なフレーバーや多様な食感を好むため、製品の多様化が進み、未開拓のフレーバープロファイルに対応したり、古代穀物や豆類のような健康的な食材を取り入れたりするチャンスが広がっています。最新のビジネスチャンスは、ウェルネス・ムーブメントを活用したビタミン、ミネラル、プロバイオティクスを強化した機能性スナックの継続的なイノベーションを反映しています。これを活用しようとするブランドは、風味の革新、栄養補助食品成分、持続可能なパッケージングなどの研究に注力すべきです。

しかし、栄養価の高い焼き菓子の製造にはコストがかかるため、価格への敏感さが成長の限界となっています。これは、際立った風味とやみつきになる食感を提供する従来の揚げ菓子との競合と相まって生じています。さらに、消費者が健康志向の選択肢の味覚プロファイルに懐疑的であることも課題です。サツマイモやキヌアなど、風味と栄養の両方を付加する斬新な食材を試すことで、健康上の利点を損なうことなく味を向上させるイノベーションの機会は豊富にあります。バランスの取れた風味、栄養価の向上、持続可能な実践を完璧なものにすることは、競合情勢を切り抜ける上で極めて重要であり、そのためには、多様な市場の嗜好を理解し、明確で魅力的な価値提案を行うことに力を注ぐ必要があります。

市場力学：急速に進化する焼きセイボリースナック市場における主要市場インサイトの解明

焼きセイボリースナック市場は、需要と供給のダイナミックな相互作用によって変貌を遂げています。このような市場力学の進化を理解することで、企業は十分な情報に基づいた投資決定、戦略的決定の精緻化、そして新たなビジネスチャンスの獲得に備えることができます。これらの動向を包括的に把握することで、企業は政治的、地理的、技術的、社会的、経済的な領域にわたる様々なリスクを軽減することができ、また、消費者行動とそれが製造コストや購買動向に与える影響をより明確に理解することができます。

• 市場促進要因
  • 多忙なライフスタイルによる消費者のコンビニエンス・フード志向の高まり
  • 健康意識の高まりとより健康的なスナック・オプションへの需要
  • より健康的な製造慣行規制を推進する支援的な規制政策
• 市場抑制要因
  • 品質と安全性の問題による製品回収の問題
• 市場機会
  • 製品ラインナップを多様化するための継続的研究開発
  • 小売流通網の拡大による焼成香ばしいスナックの入手しやすさ、普及率の向上
• 市場の課題
  • 製品開発と製造の複雑さ

ポーターのファイブフォース：焼きセイボリースナック市場をナビゲートする戦略ツール

ポーターのファイブフォースフレームワークは、市場情勢の競合情勢を理解するための重要なツールです。ポーターのファイブフォース・フレームワークは、企業の競争力を評価し、戦略的機会を探るための明確な手法を提供します。このフレームワークは、企業が市場内の勢力図を評価し、新規事業の収益性を判断するのに役立ちます。これらの洞察により、企業は自社の強みを活かし、弱みに対処し、潜在的な課題を回避することができ、より強靭な市場でのポジショニングを確保することができます。

PESTLE分析：焼きセイボリースナック市場における外部からの影響の把握

外部マクロ環境要因は、焼きセイボリースナック市場の業績ダイナミクスを形成する上で極めて重要な役割を果たします。政治的、経済的、社会的、技術的、法的、環境的要因の分析は、これらの影響をナビゲートするために必要な情報を提供します。PESTLE要因を調査することで、企業は潜在的なリスクと機会をよりよく理解することができます。この分析により、企業は規制、消費者の嗜好、経済動向の変化を予測し、先を見越した積極的な意思決定を行う準備ができます。

市場シェア分析焼きセイボリースナック市場における競合情勢の把握

焼きセイボリースナック市場の詳細な市場シェア分析により、ベンダーの業績を包括的に評価することができます。企業は、収益、顧客ベース、成長率などの主要指標を比較することで、競争上のポジショニングを明らかにすることができます。この分析により、市場の集中、断片化、統合の動向が明らかになり、ベンダーは競争が激化する中で自社の地位を高める戦略的意思決定を行うために必要な知見を得ることができます。

FPNVポジショニング・マトリックス焼きセイボリースナック市場におけるベンダーのパフォーマンス評価

FPNVポジショニングマトリックスは、焼きセイボリースナック市場においてベンダーを評価するための重要なツールです。このマトリックスにより、ビジネス組織はベンダーのビジネス戦略と製品満足度に基づき評価することで、目標に沿った十分な情報に基づいた意思決定を行うことができます。4つの象限によってベンダーを明確かつ正確にセグメント化し、戦略目標に最適なパートナーやソリューションを特定することができます。

戦略分析と推奨焼きセイボリースナック市場における成功への道筋を描く

焼きセイボリースナック市場の戦略分析は、世界市場でのプレゼンス強化を目指す企業にとって不可欠です。主要なリソース、能力、業績指標を見直すことで、企業は成長機会を特定し、改善に取り組むことができます。このアプローチにより、競合情勢における課題を克服し、新たなビジネスチャンスを活かして長期的な成功を収めるための体制を整えることができます。

本レポートでは、主要な注目分野を網羅した市場の包括的な分析を提供しています：

1.市場の浸透度：現在の市場環境の詳細なレビュー、主要企業による広範なデータ、市場でのリーチと全体的な影響力の評価。

2.市場の開拓度：新興市場における成長機会を特定し、既存分野における拡大可能性を評価し、将来の成長に向けた戦略的ロードマップを提供します。

3.市場の多様化：最近の製品発売、未開拓の地域、業界の主要な進歩、市場を形成する戦略的投資を分析します。

4.競合の評価と情報：競合情勢を徹底的に分析し、市場シェア、事業戦略、製品ポートフォリオ、認証、規制当局の承認、特許動向、主要企業の技術進歩などを検証します。

5.製品開発およびイノベーション：将来の市場成長を促進すると期待される最先端技術、研究開発活動、製品イノベーションをハイライトしています。

また、利害関係者が十分な情報を得た上で意思決定できるよう、重要な質問にも答えています：

1.現在の市場規模と今後の成長予測は？

2.最高の投資機会を提供する製品、セグメント、地域はどこか？

3.市場を形成する主な技術動向と規制の影響とは？

4.主要ベンダーの市場シェアと競合ポジションは？

5.ベンダーの市場参入・撤退戦略の原動力となる収益源と戦略的機会は何か？

目次

第1章 序文

第2章 調査手法

第3章 エグゼクティブサマリー

第4章 市場の概要

第5章 市場洞察

• 市場力学
  • 促進要因
    • 忙しいライフスタイルにより、消費者のインスタント食品への嗜好が増加
    • 健康意識の高まりと健康的なスナックの選択肢に対する需要
    • より健全な製造慣行規制を促進する支援的な規制政策
  • 抑制要因
    • 品質と安全性の問題による製品リコールがもたらす問題
  • 機会
    • 製品ラインナップの多様化に向けた継続的な研究開発
    • 小売流通ネットワークの拡大により、焼き菓子の入手性と浸透性が向上
  • 課題
    • 製品開発と製造の複雑さ
• 市場セグメンテーション分析
  • 製品：前菜やスナックとして提供されるブレッドスティックの使用が増加しています
  • 販売チャネル：利便性と24時間年中無休のサービスにより、オンラインストアでの焼きセイボリースナックの利用可能性が高まっています。
• ポーターのファイブフォース分析
• PESTEL分析
  • 政治的
  • 経済
  • 社交
  • 技術的
  • 法律上
  • 環境

第6章 焼きセイボリースナック市場：製品別

• ブレッドスティック
• チップス
• クラッカー
• ポップコーン
• プレッツェル

第7章 焼きセイボリースナック市場：販売チャネル別

• コンビニエンスストア
• オンラインストア
• 専門店
• スーパーマーケット/ハイパーマーケット

第8章 南北アメリカの焼きセイボリースナック市場

• アルゼンチン
• ブラジル
• カナダ
• メキシコ
• 米国

第9章 アジア太平洋地域の焼きセイボリースナック市場

• オーストラリア
• 中国
• インド
• インドネシア
• 日本
• マレーシア
• フィリピン
• シンガポール
• 韓国
• 台湾
• タイ
• ベトナム

第10章 欧州・中東・アフリカの焼きセイボリースナック市場

• デンマーク
• エジプト
• フィンランド
• フランス
• ドイツ
• イスラエル
• イタリア
• オランダ
• ナイジェリア
• ノルウェー
• ポーランド
• カタール
• ロシア
• サウジアラビア
• 南アフリカ
• スペイン
• スウェーデン
• スイス
• トルコ
• アラブ首長国連邦
• 英国

第11章 競合情勢

• 市場シェア分析2023
• FPNVポジショニングマトリックス, 2023
• 競合シナリオ分析
  • キングアーサーベーキングカンパニーがおいしいパンミックスキットと持続可能な小麦粉代替品で革新を起こす
  • BonomiがGulfoodで革新的な風味豊かなパイ生地のラインを発表2024
  • ダンカブルズの発売：ディップできる栄養豊富なオプションで子供のおやつに革新をもたらす
• 戦略分析と提言

企業一覧

• Calbee, Inc.
• Campbell Soup Company
• Chaucer Foods Ltd.
• Conagra Brands, Inc.
• Consolidated Biscuit Co. Ltd.
• Cornitos
• Diamond Foods, LLC
• General Mills, Inc.
• Hain Celestial Group, Inc.
• Intersnack Group GmbH & Co. KG
• ITC Limited
• Kellogg Company
• KETTLE Foods, Inc.
• Mondelez International, Inc.
• Orkla ASA
• Parle Products Pvt. Ltd.
• PepsiCo, Inc.
• Savor Street Foods Inc.
• Snyder's-Lance, Inc.
• The Kraft Heinz Company

LIST OF FIGURES

• FIGURE 1. BAKED SAVOURY SNACKS MARKET RESEARCH PROCESS
• FIGURE 2. BAKED SAVOURY SNACKS MARKET SIZE, 2023 VS 2030
• FIGURE 3. GLOBAL BAKED SAVOURY SNACKS MARKET SIZE, 2018-2030 (USD MILLION)
• FIGURE 4. GLOBAL BAKED SAVOURY SNACKS MARKET SIZE, BY REGION, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 5. GLOBAL BAKED SAVOURY SNACKS MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 6. GLOBAL BAKED SAVOURY SNACKS MARKET SIZE, BY PRODUCT, 2023 VS 2030 (%)
• FIGURE 7. GLOBAL BAKED SAVOURY SNACKS MARKET SIZE, BY PRODUCT, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 8. GLOBAL BAKED SAVOURY SNACKS MARKET SIZE, BY SALES CHANNEL, 2023 VS 2030 (%)
• FIGURE 9. GLOBAL BAKED SAVOURY SNACKS MARKET SIZE, BY SALES CHANNEL, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 10. AMERICAS BAKED SAVOURY SNACKS MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
• FIGURE 11. AMERICAS BAKED SAVOURY SNACKS MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 12. UNITED STATES BAKED SAVOURY SNACKS MARKET SIZE, BY STATE, 2023 VS 2030 (%)
• FIGURE 13. UNITED STATES BAKED SAVOURY SNACKS MARKET SIZE, BY STATE, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 14. ASIA-PACIFIC BAKED SAVOURY SNACKS MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
• FIGURE 15. ASIA-PACIFIC BAKED SAVOURY SNACKS MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 16. EUROPE, MIDDLE EAST & AFRICA BAKED SAVOURY SNACKS MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
• FIGURE 17. EUROPE, MIDDLE EAST & AFRICA BAKED SAVOURY SNACKS MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 18. BAKED SAVOURY SNACKS MARKET SHARE, BY KEY PLAYER, 2023
• FIGURE 19. BAKED SAVOURY SNACKS MARKET, FPNV POSITIONING MATRIX, 2023

LIST OF TABLES

• TABLE 1. BAKED SAVOURY SNACKS MARKET SEGMENTATION & COVERAGE
• TABLE 2. UNITED STATES DOLLAR EXCHANGE RATE, 2018-2023
• TABLE 3. GLOBAL BAKED SAVOURY SNACKS MARKET SIZE, 2018-2030 (USD MILLION)
• TABLE 4. GLOBAL BAKED SAVOURY SNACKS MARKET SIZE, BY REGION, 2018-2030 (USD MILLION)
• TABLE 5. GLOBAL BAKED SAVOURY SNACKS MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
• TABLE 6. BAKED SAVOURY SNACKS MARKET DYNAMICS
• TABLE 7. GLOBAL BAKED SAVOURY SNACKS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 8. GLOBAL BAKED SAVOURY SNACKS MARKET SIZE, BY BREADSTICKS, BY REGION, 2018-2030 (USD MILLION)
• TABLE 9. GLOBAL BAKED SAVOURY SNACKS MARKET SIZE, BY CHIPS & CRISPS, BY REGION, 2018-2030 (USD MILLION)
• TABLE 10. GLOBAL BAKED SAVOURY SNACKS MARKET SIZE, BY CRACKERS, BY REGION, 2018-2030 (USD MILLION)
• TABLE 11. GLOBAL BAKED SAVOURY SNACKS MARKET SIZE, BY POPCORN, BY REGION, 2018-2030 (USD MILLION)
• TABLE 12. GLOBAL BAKED SAVOURY SNACKS MARKET SIZE, BY PRETZELS, BY REGION, 2018-2030 (USD MILLION)
• TABLE 13. GLOBAL BAKED SAVOURY SNACKS MARKET SIZE, BY SALES CHANNEL, 2018-2030 (USD MILLION)
• TABLE 14. GLOBAL BAKED SAVOURY SNACKS MARKET SIZE, BY CONVENIENCE STORES, BY REGION, 2018-2030 (USD MILLION)
• TABLE 15. GLOBAL BAKED SAVOURY SNACKS MARKET SIZE, BY ONLINE STORES, BY REGION, 2018-2030 (USD MILLION)
• TABLE 16. GLOBAL BAKED SAVOURY SNACKS MARKET SIZE, BY SPECIALTY STORES, BY REGION, 2018-2030 (USD MILLION)
• TABLE 17. GLOBAL BAKED SAVOURY SNACKS MARKET SIZE, BY SUPERMARKETS/HYPERMARKETS, BY REGION, 2018-2030 (USD MILLION)
• TABLE 18. AMERICAS BAKED SAVOURY SNACKS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 19. AMERICAS BAKED SAVOURY SNACKS MARKET SIZE, BY SALES CHANNEL, 2018-2030 (USD MILLION)
• TABLE 20. AMERICAS BAKED SAVOURY SNACKS MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
• TABLE 21. ARGENTINA BAKED SAVOURY SNACKS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 22. ARGENTINA BAKED SAVOURY SNACKS MARKET SIZE, BY SALES CHANNEL, 2018-2030 (USD MILLION)
• TABLE 23. BRAZIL BAKED SAVOURY SNACKS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 24. BRAZIL BAKED SAVOURY SNACKS MARKET SIZE, BY SALES CHANNEL, 2018-2030 (USD MILLION)
• TABLE 25. CANADA BAKED SAVOURY SNACKS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 26. CANADA BAKED SAVOURY SNACKS MARKET SIZE, BY SALES CHANNEL, 2018-2030 (USD MILLION)
• TABLE 27. MEXICO BAKED SAVOURY SNACKS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 28. MEXICO BAKED SAVOURY SNACKS MARKET SIZE, BY SALES CHANNEL, 2018-2030 (USD MILLION)
• TABLE 29. UNITED STATES BAKED SAVOURY SNACKS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 30. UNITED STATES BAKED SAVOURY SNACKS MARKET SIZE, BY SALES CHANNEL, 2018-2030 (USD MILLION)
• TABLE 31. UNITED STATES BAKED SAVOURY SNACKS MARKET SIZE, BY STATE, 2018-2030 (USD MILLION)
• TABLE 32. ASIA-PACIFIC BAKED SAVOURY SNACKS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 33. ASIA-PACIFIC BAKED SAVOURY SNACKS MARKET SIZE, BY SALES CHANNEL, 2018-2030 (USD MILLION)
• TABLE 34. ASIA-PACIFIC BAKED SAVOURY SNACKS MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
• TABLE 35. AUSTRALIA BAKED SAVOURY SNACKS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 36. AUSTRALIA BAKED SAVOURY SNACKS MARKET SIZE, BY SALES CHANNEL, 2018-2030 (USD MILLION)
• TABLE 37. CHINA BAKED SAVOURY SNACKS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 38. CHINA BAKED SAVOURY SNACKS MARKET SIZE, BY SALES CHANNEL, 2018-2030 (USD MILLION)
• TABLE 39. INDIA BAKED SAVOURY SNACKS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 40. INDIA BAKED SAVOURY SNACKS MARKET SIZE, BY SALES CHANNEL, 2018-2030 (USD MILLION)
• TABLE 41. INDONESIA BAKED SAVOURY SNACKS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 42. INDONESIA BAKED SAVOURY SNACKS MARKET SIZE, BY SALES CHANNEL, 2018-2030 (USD MILLION)
• TABLE 43. JAPAN BAKED SAVOURY SNACKS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 44. JAPAN BAKED SAVOURY SNACKS MARKET SIZE, BY SALES CHANNEL, 2018-2030 (USD MILLION)
• TABLE 45. MALAYSIA BAKED SAVOURY SNACKS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 46. MALAYSIA BAKED SAVOURY SNACKS MARKET SIZE, BY SALES CHANNEL, 2018-2030 (USD MILLION)
• TABLE 47. PHILIPPINES BAKED SAVOURY SNACKS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 48. PHILIPPINES BAKED SAVOURY SNACKS MARKET SIZE, BY SALES CHANNEL, 2018-2030 (USD MILLION)
• TABLE 49. SINGAPORE BAKED SAVOURY SNACKS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 50. SINGAPORE BAKED SAVOURY SNACKS MARKET SIZE, BY SALES CHANNEL, 2018-2030 (USD MILLION)
• TABLE 51. SOUTH KOREA BAKED SAVOURY SNACKS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 52. SOUTH KOREA BAKED SAVOURY SNACKS MARKET SIZE, BY SALES CHANNEL, 2018-2030 (USD MILLION)
• TABLE 53. TAIWAN BAKED SAVOURY SNACKS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 54. TAIWAN BAKED SAVOURY SNACKS MARKET SIZE, BY SALES CHANNEL, 2018-2030 (USD MILLION)
• TABLE 55. THAILAND BAKED SAVOURY SNACKS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 56. THAILAND BAKED SAVOURY SNACKS MARKET SIZE, BY SALES CHANNEL, 2018-2030 (USD MILLION)
• TABLE 57. VIETNAM BAKED SAVOURY SNACKS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 58. VIETNAM BAKED SAVOURY SNACKS MARKET SIZE, BY SALES CHANNEL, 2018-2030 (USD MILLION)
• TABLE 59. EUROPE, MIDDLE EAST & AFRICA BAKED SAVOURY SNACKS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 60. EUROPE, MIDDLE EAST & AFRICA BAKED SAVOURY SNACKS MARKET SIZE, BY SALES CHANNEL, 2018-2030 (USD MILLION)
• TABLE 61. EUROPE, MIDDLE EAST & AFRICA BAKED SAVOURY SNACKS MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
• TABLE 62. DENMARK BAKED SAVOURY SNACKS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 63. DENMARK BAKED SAVOURY SNACKS MARKET SIZE, BY SALES CHANNEL, 2018-2030 (USD MILLION)
• TABLE 64. EGYPT BAKED SAVOURY SNACKS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 65. EGYPT BAKED SAVOURY SNACKS MARKET SIZE, BY SALES CHANNEL, 2018-2030 (USD MILLION)
• TABLE 66. FINLAND BAKED SAVOURY SNACKS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 67. FINLAND BAKED SAVOURY SNACKS MARKET SIZE, BY SALES CHANNEL, 2018-2030 (USD MILLION)
• TABLE 68. FRANCE BAKED SAVOURY SNACKS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 69. FRANCE BAKED SAVOURY SNACKS MARKET SIZE, BY SALES CHANNEL, 2018-2030 (USD MILLION)
• TABLE 70. GERMANY BAKED SAVOURY SNACKS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 71. GERMANY BAKED SAVOURY SNACKS MARKET SIZE, BY SALES CHANNEL, 2018-2030 (USD MILLION)
• TABLE 72. ISRAEL BAKED SAVOURY SNACKS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 73. ISRAEL BAKED SAVOURY SNACKS MARKET SIZE, BY SALES CHANNEL, 2018-2030 (USD MILLION)
• TABLE 74. ITALY BAKED SAVOURY SNACKS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 75. ITALY BAKED SAVOURY SNACKS MARKET SIZE, BY SALES CHANNEL, 2018-2030 (USD MILLION)
• TABLE 76. NETHERLANDS BAKED SAVOURY SNACKS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 77. NETHERLANDS BAKED SAVOURY SNACKS MARKET SIZE, BY SALES CHANNEL, 2018-2030 (USD MILLION)
• TABLE 78. NIGERIA BAKED SAVOURY SNACKS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 79. NIGERIA BAKED SAVOURY SNACKS MARKET SIZE, BY SALES CHANNEL, 2018-2030 (USD MILLION)
• TABLE 80. NORWAY BAKED SAVOURY SNACKS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 81. NORWAY BAKED SAVOURY SNACKS MARKET SIZE, BY SALES CHANNEL, 2018-2030 (USD MILLION)
• TABLE 82. POLAND BAKED SAVOURY SNACKS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 83. POLAND BAKED SAVOURY SNACKS MARKET SIZE, BY SALES CHANNEL, 2018-2030 (USD MILLION)
• TABLE 84. QATAR BAKED SAVOURY SNACKS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 85. QATAR BAKED SAVOURY SNACKS MARKET SIZE, BY SALES CHANNEL, 2018-2030 (USD MILLION)
• TABLE 86. RUSSIA BAKED SAVOURY SNACKS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 87. RUSSIA BAKED SAVOURY SNACKS MARKET SIZE, BY SALES CHANNEL, 2018-2030 (USD MILLION)
• TABLE 88. SAUDI ARABIA BAKED SAVOURY SNACKS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 89. SAUDI ARABIA BAKED SAVOURY SNACKS MARKET SIZE, BY SALES CHANNEL, 2018-2030 (USD MILLION)
• TABLE 90. SOUTH AFRICA BAKED SAVOURY SNACKS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 91. SOUTH AFRICA BAKED SAVOURY SNACKS MARKET SIZE, BY SALES CHANNEL, 2018-2030 (USD MILLION)
• TABLE 92. SPAIN BAKED SAVOURY SNACKS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 93. SPAIN BAKED SAVOURY SNACKS MARKET SIZE, BY SALES CHANNEL, 2018-2030 (USD MILLION)
• TABLE 94. SWEDEN BAKED SAVOURY SNACKS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 95. SWEDEN BAKED SAVOURY SNACKS MARKET SIZE, BY SALES CHANNEL, 2018-2030 (USD MILLION)
• TABLE 96. SWITZERLAND BAKED SAVOURY SNACKS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 97. SWITZERLAND BAKED SAVOURY SNACKS MARKET SIZE, BY SALES CHANNEL, 2018-2030 (USD MILLION)
• TABLE 98. TURKEY BAKED SAVOURY SNACKS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 99. TURKEY BAKED SAVOURY SNACKS MARKET SIZE, BY SALES CHANNEL, 2018-2030 (USD MILLION)
• TABLE 100. UNITED ARAB EMIRATES BAKED SAVOURY SNACKS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 101. UNITED ARAB EMIRATES BAKED SAVOURY SNACKS MARKET SIZE, BY SALES CHANNEL, 2018-2030 (USD MILLION)
• TABLE 102. UNITED KINGDOM BAKED SAVOURY SNACKS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 103. UNITED KINGDOM BAKED SAVOURY SNACKS MARKET SIZE, BY SALES CHANNEL, 2018-2030 (USD MILLION)
• TABLE 104. BAKED SAVOURY SNACKS MARKET SHARE, BY KEY PLAYER, 2023
• TABLE 105. BAKED SAVOURY SNACKS MARKET, FPNV POSITIONING MATRIX, 2023

The Baked Savoury Snacks Market was valued at USD 55.85 billion in 2023, expected to reach USD 58.80 billion in 2024, and is projected to grow at a CAGR of 5.40%, to USD 80.72 billion by 2030.

The baked savoury snacks market is defined by products like crackers, biscuits, breadsticks, and baked chips, crafted from wheat, corn, rice, and other grains, distinguishing these from fried variants by prioritizing health-conscious baking processes. The necessity behind this market stems from burgeoning consumer demands for healthier snack alternatives stemming from growing awareness of health and nutrition. These snacks cater primarily to urban and health-conscious demographics, with a focus on convenience, dietary needs, and culinary innovation. The application and end-use extend across personal consumption to commercial use in establishments like cafes, bars, and vending services.

Key market growth influencers include the rising health awareness among global consumers who are pivoting from high-calorie fried snacks to healthier baked variants, a trend affirmed by the increasing prevalence of lifestyle-related diseases. Furthermore, the millennial and Gen Z populations' penchant for innovative flavors and varied textures feeds product diversification, offering ample opportunity to cater to untapped flavor profiles and integrating healthier ingredients like ancient grains or legumes. Latest opportunities reflect continued innovation in functional snacks-products fortified with vitamins, minerals, or probiotics-to leverage the wellness movement. Brands seeking to capitalize should focus on research in flavor innovation, nutraceutical ingredients, and sustainable packaging.

However, growth limitations stem from price sensitivity, as manufacturing nutrient-rich baked alternatives can be costlier; this is coupled with competition from traditional fried snacks offering pronounced flavors and addictive textures. Additionally, consumer skepticism regarding taste profiles of healthier options can be a challenge. Innovation opportunities abound in enhancing taste without compromising health benefits, experimenting with novel ingredients that add both flavor and nutrition, such as sweet potato or quinoa. Perfecting the art of balanced flavors, enhanced nutritional value, and sustainable practices will be critical to maneuvering the competitive landscape, with efforts channeled into understanding diverse market preferences and presenting clear, enticing value propositions.

Market Dynamics: Unveiling Key Market Insights in the Rapidly Evolving Baked Savoury Snacks Market

The Baked Savoury Snacks Market is undergoing transformative changes driven by a dynamic interplay of supply and demand factors. Understanding these evolving market dynamics prepares business organizations to make informed investment decisions, refine strategic decisions, and seize new opportunities. By gaining a comprehensive view of these trends, business organizations can mitigate various risks across political, geographic, technical, social, and economic domains while also gaining a clearer understanding of consumer behavior and its impact on manufacturing costs and purchasing trends.

• Market Drivers
  • Increasing consumer preference for convenience foods due to busy lifestyles
  • Rise in health awareness and demand for healthier snack options
  • Supportive regulatory policies promoting healthier manufacturing practices regulations
• Market Restraints
  • Problems posed by product recalls due to quality and safety issues
• Market Opportunities
  • Ongoing research and development to diversify product offerings
  • Expansion of retail distribution networks increasing the availability and penetration of baked savory snacks
• Market Challenges
  • Product development and manufacturing complexities

Porter's Five Forces: A Strategic Tool for Navigating the Baked Savoury Snacks Market

Porter's five forces framework is a critical tool for understanding the competitive landscape of the Baked Savoury Snacks Market. It offers business organizations with a clear methodology for evaluating their competitive positioning and exploring strategic opportunities. This framework helps businesses assess the power dynamics within the market and determine the profitability of new ventures. With these insights, business organizations can leverage their strengths, address weaknesses, and avoid potential challenges, ensuring a more resilient market positioning.

PESTLE Analysis: Navigating External Influences in the Baked Savoury Snacks Market

External macro-environmental factors play a pivotal role in shaping the performance dynamics of the Baked Savoury Snacks Market. Political, Economic, Social, Technological, Legal, and Environmental factors analysis provides the necessary information to navigate these influences. By examining PESTLE factors, businesses can better understand potential risks and opportunities. This analysis enables business organizations to anticipate changes in regulations, consumer preferences, and economic trends, ensuring they are prepared to make proactive, forward-thinking decisions.

Market Share Analysis: Understanding the Competitive Landscape in the Baked Savoury Snacks Market

A detailed market share analysis in the Baked Savoury Snacks Market provides a comprehensive assessment of vendors' performance. Companies can identify their competitive positioning by comparing key metrics, including revenue, customer base, and growth rates. This analysis highlights market concentration, fragmentation, and trends in consolidation, offering vendors the insights required to make strategic decisions that enhance their position in an increasingly competitive landscape.

FPNV Positioning Matrix: Evaluating Vendors' Performance in the Baked Savoury Snacks Market

The Forefront, Pathfinder, Niche, Vital (FPNV) Positioning Matrix is a critical tool for evaluating vendors within the Baked Savoury Snacks Market. This matrix enables business organizations to make well-informed decisions that align with their goals by assessing vendors based on their business strategy and product satisfaction. The four quadrants provide a clear and precise segmentation of vendors, helping users identify the right partners and solutions that best fit their strategic objectives.

Strategy Analysis & Recommendation: Charting a Path to Success in the Baked Savoury Snacks Market

A strategic analysis of the Baked Savoury Snacks Market is essential for businesses looking to strengthen their global market presence. By reviewing key resources, capabilities, and performance indicators, business organizations can identify growth opportunities and work toward improvement. This approach helps businesses navigate challenges in the competitive landscape and ensures they are well-positioned to capitalize on newer opportunities and drive long-term success.

Key Company Profiles

The report delves into recent significant developments in the Baked Savoury Snacks Market, highlighting leading vendors and their innovative profiles. These include Calbee, Inc., Campbell Soup Company, Chaucer Foods Ltd., Conagra Brands, Inc., Consolidated Biscuit Co. Ltd., Cornitos, Diamond Foods, LLC, General Mills, Inc., Hain Celestial Group, Inc., Intersnack Group GmbH & Co. KG, ITC Limited, Kellogg Company, KETTLE Foods, Inc., Mondelez International, Inc., Orkla ASA, Parle Products Pvt. Ltd., PepsiCo, Inc., Savor Street Foods Inc., Snyder's-Lance, Inc., and The Kraft Heinz Company.

Market Segmentation & Coverage

This research report categorizes the Baked Savoury Snacks Market to forecast the revenues and analyze trends in each of the following sub-markets:

• Based on Product, market is studied across Breadsticks, Chips & Crisps, Crackers, Popcorn, and Pretzels.
• Based on Sales Channel, market is studied across Convenience Stores, Online Stores, Specialty Stores, and Supermarkets/Hypermarkets.
• Based on Region, market is studied across Americas, Asia-Pacific, and Europe, Middle East & Africa. The Americas is further studied across Argentina, Brazil, Canada, Mexico, and United States. The United States is further studied across California, Florida, Illinois, New York, Ohio, Pennsylvania, and Texas. The Asia-Pacific is further studied across Australia, China, India, Indonesia, Japan, Malaysia, Philippines, Singapore, South Korea, Taiwan, Thailand, and Vietnam. The Europe, Middle East & Africa is further studied across Denmark, Egypt, Finland, France, Germany, Israel, Italy, Netherlands, Nigeria, Norway, Poland, Qatar, Russia, Saudi Arabia, South Africa, Spain, Sweden, Switzerland, Turkey, United Arab Emirates, and United Kingdom.

The report offers a comprehensive analysis of the market, covering key focus areas:

1. Market Penetration: A detailed review of the current market environment, including extensive data from top industry players, evaluating their market reach and overall influence.

2. Market Development: Identifies growth opportunities in emerging markets and assesses expansion potential in established sectors, providing a strategic roadmap for future growth.

3. Market Diversification: Analyzes recent product launches, untapped geographic regions, major industry advancements, and strategic investments reshaping the market.

4. Competitive Assessment & Intelligence: Provides a thorough analysis of the competitive landscape, examining market share, business strategies, product portfolios, certifications, regulatory approvals, patent trends, and technological advancements of key players.

5. Product Development & Innovation: Highlights cutting-edge technologies, R&D activities, and product innovations expected to drive future market growth.

The report also answers critical questions to aid stakeholders in making informed decisions:

1. What is the current market size, and what is the forecasted growth?

2. Which products, segments, and regions offer the best investment opportunities?

3. What are the key technology trends and regulatory influences shaping the market?

4. How do leading vendors rank in terms of market share and competitive positioning?

5. What revenue sources and strategic opportunities drive vendors' market entry or exit strategies?

Table of Contents

1. Preface

• 1.1. Objectives of the Study
• 1.2. Market Segmentation & Coverage
• 1.3. Years Considered for the Study
• 1.4. Currency & Pricing
• 1.5. Language
• 1.6. Stakeholders

2. Research Methodology

• 2.1. Define: Research Objective
• 2.2. Determine: Research Design
• 2.3. Prepare: Research Instrument
• 2.4. Collect: Data Source
• 2.5. Analyze: Data Interpretation
• 2.6. Formulate: Data Verification
• 2.7. Publish: Research Report
• 2.8. Repeat: Report Update

3. Executive Summary

4. Market Overview

5. Market Insights

• 5.1. Market Dynamics
  • 5.1.1. Drivers
    • 5.1.1.1. Increasing consumer preference for convenience foods due to busy lifestyles
    • 5.1.1.2. Rise in health awareness and demand for healthier snack options
    • 5.1.1.3. Supportive regulatory policies promoting healthier manufacturing practices regulations
  • 5.1.2. Restraints
    • 5.1.2.1. Problems posed by product recalls due to quality and safety issues
  • 5.1.3. Opportunities
    • 5.1.3.1. Ongoing research and development to diversify product offerings
    • 5.1.3.2. Expansion of retail distribution networks increasing the availability and penetration of baked savory snacks
  • 5.1.4. Challenges
    • 5.1.4.1. Product development and manufacturing complexities
• 5.2. Market Segmentation Analysis
  • 5.2.1. Product: Growing usage of breadsticks which are served as an appetizer or snack
  • 5.2.2. Sales Channel: Rising availability of baked savoury snacks across online stores due to their convenience and 24/7 services
• 5.3. Porter's Five Forces Analysis
  • 5.3.1. Threat of New Entrants
  • 5.3.2. Threat of Substitutes
  • 5.3.3. Bargaining Power of Customers
  • 5.3.4. Bargaining Power of Suppliers
  • 5.3.5. Industry Rivalry
• 5.4. PESTLE Analysis
  • 5.4.1. Political
  • 5.4.2. Economic
  • 5.4.3. Social
  • 5.4.4. Technological
  • 5.4.5. Legal
  • 5.4.6. Environmental

6. Baked Savoury Snacks Market, by Product

• 6.1. Introduction
• 6.2. Breadsticks
• 6.3. Chips & Crisps
• 6.4. Crackers
• 6.5. Popcorn
• 6.6. Pretzels

7. Baked Savoury Snacks Market, by Sales Channel

• 7.1. Introduction
• 7.2. Convenience Stores
• 7.3. Online Stores
• 7.4. Specialty Stores
• 7.5. Supermarkets/Hypermarkets

8. Americas Baked Savoury Snacks Market

• 8.1. Introduction
• 8.2. Argentina
• 8.3. Brazil
• 8.4. Canada
• 8.5. Mexico
• 8.6. United States

9. Asia-Pacific Baked Savoury Snacks Market

• 9.1. Introduction
• 9.2. Australia
• 9.3. China
• 9.4. India
• 9.5. Indonesia
• 9.6. Japan
• 9.7. Malaysia
• 9.8. Philippines
• 9.9. Singapore
• 9.10. South Korea
• 9.11. Taiwan
• 9.12. Thailand
• 9.13. Vietnam

10. Europe, Middle East & Africa Baked Savoury Snacks Market

• 10.1. Introduction
• 10.2. Denmark
• 10.3. Egypt
• 10.4. Finland
• 10.5. France
• 10.6. Germany
• 10.7. Israel
• 10.8. Italy
• 10.9. Netherlands
• 10.10. Nigeria
• 10.11. Norway
• 10.12. Poland
• 10.13. Qatar
• 10.14. Russia
• 10.15. Saudi Arabia
• 10.16. South Africa
• 10.17. Spain
• 10.18. Sweden
• 10.19. Switzerland
• 10.20. Turkey
• 10.21. United Arab Emirates
• 10.22. United Kingdom

11. Competitive Landscape

• 11.1. Market Share Analysis, 2023
• 11.2. FPNV Positioning Matrix, 2023
• 11.3. Competitive Scenario Analysis
  • 11.3.1. King Arthur Baking Company Innovates with Savory Bread Mix Kits and Sustainable Flour Alternatives
  • 11.3.2. Bonomi Introduces Innovative Savory Puff Pastry Line at Gulfood 2024
  • 11.3.3. Launch of Dunkables: Innovating Kids' Snacking with Dippable, Nutritious Options
• 11.4. Strategy Analysis & Recommendation

Companies Mentioned

• 1. Calbee, Inc.
• 2. Campbell Soup Company
• 3. Chaucer Foods Ltd.
• 4. Conagra Brands, Inc.
• 5. Consolidated Biscuit Co. Ltd.
• 6. Cornitos
• 7. Diamond Foods, LLC
• 8. General Mills, Inc.
• 9. Hain Celestial Group, Inc.
• 10. Intersnack Group GmbH & Co. KG
• 11. ITC Limited
• 12. Kellogg Company
• 13. KETTLE Foods, Inc.
• 14. Mondelez International, Inc.
• 15. Orkla ASA
• 16. Parle Products Pvt. Ltd.
• 17. PepsiCo, Inc.
• 18. Savor Street Foods Inc.
• 19. Snyder's-Lance, Inc.
• 20. The Kraft Heinz Company