表紙：K-12テストとアセスメント市場規模、シェア、成長分析、製品別、方法別、提供方法別、学年別、地域別 - 産業予測、2025年～2032年

市場調査レポート

商品コード

1764765

K-12テストとアセスメント市場規模、シェア、成長分析、製品別、方法別、提供方法別、学年別、地域別 - 産業予測、2025年～2032年

K-12 Testing and Assessment Market Size, Share, and Growth Analysis, By Product, By Method, By Delivery Method, By Grade Level, By Region - Industry Forecast 2025-2032

出版日: 2025年07月03日
発行: SkyQuest
ページ情報: 英文 197 Pages
納期: 3～5営業日

価格

PDF & Excel (Single User License)

USD 5,300 787,315円

レポートPDF・Excelを1 名様のみがご利用頂けるライセンスです。PDF・Excell内のテキスト等のコピーは可能です。PDF・Excelの印刷は可能ですが、印刷したもののご利用はPDF・Excelのご利用範囲に準拠します

PDF & Excel (Multiple User License)

USD 6,200 921,010円

レポートPDF・Excel2-5名様までがご利用頂けるライセンスです。PDF・Excel内のテキスト等のコピーは可能です。PDF・Excelの印刷は可能ですが、印刷したもののご利用はPDF・Excelのご利用範囲に準拠します。

PDF & Excel (Enterprise License)

USD 7,100 1,054,705円

レポートPDF・Excelを同一企業に所属の全世界の方にご使用頂けるライセンスです。PDF・Excel内のテキスト等のコピーは可能です。PDF・Excelの印刷は可能ですが、印刷したもののご利用はPDF・Excelのご利用範囲に準拠します。

価格表記: USDを日本円(税抜)に換算

本日の銀行送金レート: 1USD=148.55円

全表示
概要
目次

概要

サンプル依頼リストに入れる

K-12テストとアセスメントの世界市場規模は、2023年に146億米ドルと評価され、2024年の159億3,000万米ドルから2032年には319億7,000万米ドルに成長し、予測期間（2025年～2032年）のCAGRは9.1％で成長する見通しです。

世界のK-12テストとアセスメント市場は、教育技術の進歩に大きな影響を受けており、学校がオンラインやハイブリッド学習モデルに適応するにつれて、デジタル評価プラットフォームへのシフトが顕著になっています。この分野は、教育インフラと教師開発への投資の増加により、プロバイダーがより洗練された評価ツールを作成できるようになっています。顕著な動向は、リアルタイム報告のためのデータ分析を活用した、適応的で個別化された評価への動きです。クラウド技術は地区を越えてこれらのシステムをサポートし、遠隔試験監督ソリューションは試験の完全性に関する懸念に対処します。また、ゲーミフィケーションやインタラクティブな問題タイプなど、魅力的な評価形式も増加しています。さらに、ベンダーはデータセキュリティとコンプライアンスを優先し、規制基準を満たすために暗号化とプライバシー保護措置を導入しています。

北米
- 米国
- カナダ
欧州
- ドイツ
- スペイン
- フランス
- 英国
- イタリア
- その他欧州地域
アジア太平洋地域
- 中国
- インド
- 日本
- 韓国
- その他アジア太平洋地域
ラテンアメリカ
- ブラジル
- その他ラテンアメリカ地域
中東・アフリカ
- GCC諸国
- 南アフリカ
- その他中東・アフリカ

競合情報

上位5社の比較
主要企業の市場ポジショニング（2024年）
主な市場企業が採用した戦略
最近の市場動向
企業の市場シェア分析（2024年）
主要企業の企業プロファイル
- 企業の詳細
- 製品ポートフォリオ分析
- 企業のセグメント別シェア分析
- 収益の前年比比較（2022-2024年）

主要企業プロファイル

Anthology Inc.
Batia Infotech
CogniFit Inc.
Coursera Inc.
D2L Inc.
Educational Testing Service
Edutech
FairTest
John Wiley and Sons Inc.
MeritTrac Services Pvt Ltd.
NIIT Ltd.
Oxford University Press
Pearson Plc
RAND Corp.
Thoughtful Learning
Vedantu Innovations Pvt. Ltd.

結論と提言

Product Code: SQMIG25R2032

Global K-12 Testing And Assessment Market size was valued at USD 14.6 billion in 2023 and is poised to grow from USD 15.93 billion in 2024 to USD 31.97 billion by 2032, growing at a CAGR of 9.1% during the forecast period (2025-2032).

The global K-12 Testing and Assessment market is being significantly influenced by advancements in educational technology, with a noticeable shift towards digital assessment platforms as schools adapt to online and hybrid learning models. This sector is fueled by increased investment in education infrastructure and teacher development, enabling providers to create more sophisticated assessment tools. A prominent trend is the movement towards adaptive and personalized assessments, utilizing data analytics for real-time reporting. Cloud technology supports these systems across districts, while remote proctoring solutions address exam integrity concerns. Engaging assessment formats such as gamified and interactive question types are also on the rise. Additionally, vendors are prioritizing data security and compliance, implementing encryption and privacy safeguards to meet regulatory standards.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global K-12 Testing And Assessment market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global K-12 Testing And Assessment Market Segments Analysis

Global K-12 Testing And Assessment Market is segmented by Product, Method, Delivery Method, Grade Level and region. Based on Product, the market is segmented into Curriculum-based testing and Non-curriculum-based testing. Based on Method, the market is segmented into Blended method, Online method and Traditional method. Based on Delivery Method, the market is segmented into Web-based, Mobile Apps and Paper-based. Based on Grade Level, the market is segmented into Elementary, Middle School and High School. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Global K-12 Testing And Assessment Market

The global K-12 testing and assessment market is experiencing significant growth due to a notable shift from traditional rote learning to competency-based education. This approach focuses on assessing students' understanding through their ability to apply and analyze knowledge, increasing the demand for more universally applicable assessments. Educational institutions are actively seeking platforms that can measure higher-order thinking skills, prompting the modification of existing assessments as well as the development of new formative and adaptive assessments. Furthermore, educators are increasingly motivated to invest in innovative evaluation methods to accurately track specific skill sets, thereby aligning with the evolving pedagogical landscape.

Restraints in the Global K-12 Testing And Assessment Market

The Global K-12 Testing and Assessment market faces significant challenges related to student data privacy and security in the context of increasing reliance on digital assessments. With regulations like GDPR and FERPA establishing stringent compliance standards, any data breach could jeopardize institutional trust with learners and result in severe legal repercussions. These regulatory obligations create hurdles for educational assessment platforms, complicating technology adoption and driving up costs. Consequently, many institutions remain cautious about transitioning entirely to digital models within the evolving digital learning environment, leaving sensitive student information inadequately protected and raising concerns about data confidentiality.

Market Trends of the Global K-12 Testing And Assessment Market

The Global K-12 Testing and Assessment market is witnessing a significant shift towards the increased adoption of adaptive and formative assessment models. These innovations provide a personalized approach to student evaluation, responding dynamically to individual performance and adjusting difficulty levels in real time. By offering immediate feedback and insights into learning gaps, these assessments facilitate differentiated instruction, enabling educators to tailor their teaching methods more effectively. This trend reflects a broader movement in educational technology toward fostering student-centered learning environments, ultimately enhancing academic outcomes and driving demand for sophisticated assessment tools that align with contemporary educational practices.

Introduction

Objectives of the Study
Scope of the Report
Definitions

Research Methodology

Information Procurement
Secondary & Primary Data Methods
Market Size Estimation
Market Assumptions & Limitations

Executive Summary

Global Market Outlook
Supply & Demand Trend Analysis
Segmental Opportunity Analysis

Market Dynamics & Outlook

Market Overview
Market Size
Market Dynamics
- Drivers & Opportunities
- Restraints & Challenges
Porters Analysis
- Competitive rivalry
- Threat of substitute
- Bargaining power of buyers
- Threat of new entrants
- Bargaining power of suppliers

Key Market Insights

Key Success Factors
Degree of Competition
Top Investment Pockets
Market Ecosystem
Market Attractiveness Index, 2024
PESTEL Analysis
Macro-Economic Indicators
Value Chain Analysis
Pricing Analysis
Technology Analysis
Case Studies

Global K-12 Testing And Assessment Market Size by Product & CAGR (2025-2032)

Market Overview
Curriculum-based testing
Non-curriculum-based testing

Global K-12 Testing And Assessment Market Size by Method & CAGR (2025-2032)

Market Overview
Blended method
Online method
Traditional method

Global K-12 Testing And Assessment Market Size by Delivery Method & CAGR (2025-2032)

Market Overview
Web-based
Mobile Apps
Paper-based

Global K-12 Testing And Assessment Market Size by Grade Level & CAGR (2025-2032)

Market Overview
Elementary
Middle School
High School

Global K-12 Testing And Assessment Market Size & CAGR (2025-2032)

North America (Product, Method, Delivery Method, Grade Level)
- US
- Canada
Europe (Product, Method, Delivery Method, Grade Level)
- Germany
- Spain
- France
- UK
- Italy
- Rest of Europe
Asia Pacific (Product, Method, Delivery Method, Grade Level)
- China
- India
- Japan
- South Korea
- Rest of Asia-Pacific
Latin America (Product, Method, Delivery Method, Grade Level)
- Brazil
- Rest of Latin America
Middle East & Africa (Product, Method, Delivery Method, Grade Level)
- GCC Countries
- South Africa
- Rest of Middle East & Africa

Competitive Intelligence

Top 5 Player Comparison
Market Positioning of Key Players, 2024
Strategies Adopted by Key Market Players
Recent Developments in the Market
Company Market Share Analysis, 2024
Company Profiles of All Key Players
- Company Details
- Product Portfolio Analysis
- Company's Segmental Share Analysis
- Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

Anthology Inc.
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Batia Infotech
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
CogniFit Inc.
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Coursera Inc.
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
D2L Inc.
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Educational Testing Service
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Edutech
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
FairTest
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
John Wiley and Sons Inc.
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
MeritTrac Services Pvt Ltd.
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
NIIT Ltd.
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Oxford University Press
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Pearson Plc
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
RAND Corp.
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Thoughtful Learning
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Vedantu Innovations Pvt. Ltd.
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments

K-12テストとアセスメント市場規模、シェア、成長分析、製品別、方法別、提供方法別、学年別、地域別 - 産業予測、2025年～2032年

K-12 Testing and Assessment Market Size, Share, and Growth Analysis, By Product, By Method, By Delivery Method, By Grade Level, By Region - Industry Forecast 2025-2032

目次

イントロダクション

調査手法

エグゼクティブサマリー

市場力学と見通し

主な市場の考察

K-12テストとアセスメント市場規模：製品別& CAGR（2025-2032）

K-12テストとアセスメント市場規模：方法別& CAGR（2025-2032）

K-12テストとアセスメント市場規模：配送方法別& CAGR（2025-2032）

K-12テストとアセスメント市場規模：学年別& CAGR（2025-2032）

K-12テストとアセスメント市場規模：地域別& CAGR（2025-2032）