シェービングフォームの市場規模、シェア、成長分析、製品タイプ別、流通チャネル別、最終用途産業別、地域別 - 産業予測、2025年～2032年

シェービングフォームの世界市場規模は2023年に5億4,750万米ドルと評価され、2024年の5億7,214万米ドルから2032年までには8億1,364万米ドルに成長し、予測期間（2025年～2032年）のCAGRは4.5%で成長する見通しです。

世界のシェービングフォーム市場は、グルーミングとパーソナルケアに対する消費者の関心の高まりによって大きな成長を遂げています。特に職業上、身だしなみを整えることが求められるため、シェービング製品の使用量が増加しています。ソーシャルメディアの台頭と男性の身だしなみトレンドは、消費者が保湿や抗刺激特性のような追加的な皮膚利点を提供するプレミアムシェービングフォームを選ぶよう促しています。製品処方とスキン包装における絶え間ない技術革新は、この拡大にとって極めて重要であり、メーカー各社は天然成分を配合したフォームや、敏感肌用に調整された肌に優しい薬剤を開発しています。さらに、リサイクル可能なエアゾール缶のような環境に優しいパッケージングソリューションの導入は、環境意識の高い消費者にアピールし、製品ロイヤリティを育み、市場の堅調な成長に寄与しています。

目次

イントロダクション

• 調査の目的
• 調査範囲
• 定義

調査手法

• 情報調達
• 二次と一次データの方法
• 市場規模予測
• 市場の前提条件と制限

エグゼクティブサマリー

• 世界市場の見通し
• 供給と需要の動向分析
• セグメント別機会分析

市場力学と見通し

• 市場概要
• 市場規模
• 市場力学
  • 促進要因と機会
  • 抑制要因と課題
• ポーターの分析

主要な市場の考察

• 主要な成功要因
• 競合の程度
• 主要な投資機会
• 市場エコシステム
• 市場の魅力指数（2024年）
• PESTEL分析
• マクロ経済指標
• バリューチェーン分析
• 価格分析
• 規制情勢
• ケーススタディ
• 顧客と購買基準の分析

シェービングフォームの市場規模：製品タイプ別・CAGR（2025年～2032年）

• 市場概要
• オーガニックシェービングフォーム
• 従来のシェービングフォーム

シェービングフォームの市場規模：流通チャネル別・CAGR（2025年～2032年）

• 市場概要
• オフライン
  • スーパーマーケット/ハイパーマーケット
  • 専門店
• オンライン
  • eコマースプラットフォーム
  • 企業ウェブサイト

シェービングフォームの市場規模：最終用途産業別・CAGR（2025年～2032年）

• 市場概要
• 個人消費者
• サロン・理髪店
• ホテル・ホスピタリティ
• その他

シェービングフォームの市場規模・CAGR（2025年～2032年）

• 北米
  • 米国
  • カナダ
• 欧州
  • ドイツ
  • スペイン
  • フランス
  • 英国
  • イタリア
  • その他欧州地域
• アジア太平洋
  • 中国
  • インド
  • 日本
  • 韓国
  • その他アジア太平洋
• ラテンアメリカ
  • ブラジル
  • その他ラテンアメリカ地域
• 中東・アフリカ
  • GCC諸国
  • 南アフリカ
  • その他中東・アフリカ

競合情報

• 上位5社の比較
• 主要企業の市場ポジショニング（2024年）
• 主な市場企業が採用した戦略
• 最近の市場動向
• 企業の市場シェア分析（2024年）
• 主要企業の企業プロファイル
  • 企業の詳細
  • 製品ポートフォリオ分析
  • 企業のセグメント別シェア分析
  • 収益の前年比比較（2022年～2024年）

主要企業プロファイル

• Procter & Gamble Co.（U.S.）
• Beiersdorf AG（Germany）
• L'Oreal Groupe（France）
• Mary Kay Inc.（U.S.）
• Edgewell Personal Care（U.S.）
• Harry's Inc.（U.S.）
• Bombay Shaving Company（India）
• DORCO Co., Ltd.（South Korea）
• Vi-john Group（India）
• Unilever PLC（UK）
• Johnson & Johnson（U.S.）
• Estee Lauder Companies Inc.（U.S.）
• Avon Products Inc.（UK）
• Shiseido Company, Limited（Japan）
• Godrej Consumer Products Limited（India）
• Colgate-Palmolive Company（U.S.）
• NIVEA（Beiersdorf AG）（Germany）
• Wilkinson Sword（UK）
• Barbasol（U.S.）
• Lush Cosmetics（UK）

結論と提言

Global Shaving Foam Market size was valued at USD 547.5 million in 2023 and is poised to grow from USD 572.14 million in 2024 to USD 813.64 million by 2032, growing at a CAGR of 4.5% during the forecast period (2025-2032).

The global shaving foam market is experiencing significant growth driven by heightened consumer interest in grooming and personal care. The demand for well-groomed appearances, particularly in professional settings, has led to an increase in shaving product usage. The rise of social media and the male grooming trend have encouraged consumers to opt for premium shaving foams that offer added skin benefits like hydration and anti-irritation properties. Continuous innovations in product formulation and packaging are pivotal to this expansion, with manufacturers developing foams infused with natural ingredients and skin-friendly agents tailored for sensitive skin. Additionally, the introduction of eco-friendly packaging solutions, such as recyclable aerosol cans, appeals to environmentally conscious consumers, fostering product loyalty and contributing to robust market growth.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Shaving Foam market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Shaving Foam Market Segments Analysis

Global Shaving Foam Market is segmented by Product Type, Distribution Channel, End Use Industry and region. Based on Product Type, the market is segmented into Organic Shaving Foam and Conventional Shaving Foam. Based on Distribution Channel, the market is segmented into Offline and Online. Based on End Use Industry, the market is segmented into Individual Consumers, Salons & Barber Shops, Hotels & Hospitality and Others. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Global Shaving Foam Market

The global shaving foam market is significantly driven by the rising awareness of personal grooming among men. The influence of social media, prominent influencer marketing, and shifting beauty standards are motivating men to invest more heavily in skincare and shaving products. This growing trend has led to an increased demand for specialized shaving foams, including those formulated for sensitive skin, moisturizing properties, and natural ingredients. As men become more conscious of their grooming routines, the market continues to expand, reflecting a broader transformation in male grooming habits and preferences.

Restraints in the Global Shaving Foam Market

The Global Shaving Foam market faces significant challenges as consumers grow increasingly concerned about the presence of harmful chemicals in these products, such as parabens, sulfates, and alcohol, which can cause skin irritation and dehydration. This rising awareness has driven a demand for more natural and organic alternatives, placing pressure on traditional shaving foam manufacturers to reformulate their products. Companies must adapt to this shift in consumer preference or risk losing market share to brands that prioritize cleaner, safer options. As a result, the need for reformulation and innovation is becoming crucial for maintaining competitiveness in the evolving marketplace.

Market Trends of the Global Shaving Foam Market

The Global Shaving Foam market is witnessing a significant trend toward natural and organic formulations, as consumers increasingly prioritize products devoid of harmful chemicals. With an escalating awareness of skin health and environmental sustainability, shoppers are gravitating towards shaving foams enriched with plant-based ingredients, such as aloe vera and essential oils. This shift reflects a broader movement within the personal care industry favoring eco-friendly options that align with consumers' values and health-conscious lifestyle choices. As a result, brands that offer clean, sustainable grooming alternatives are likely to gain a competitive edge in this evolving market landscape, appealing to a growing segment of discerning customers.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2024
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis
• Regulatory Landscape
• Case Studies
• Customer & Buying Criteria Analysis

Global Shaving Foam Market Size by Product Type & CAGR (2025-2032)

• Market Overview
• Organic Shaving Foam
• Conventional Shaving Foam

Global Shaving Foam Market Size by Distribution Channel & CAGR (2025-2032)

• Market Overview
• Offline
  • Supermarkets/Hypermarkets
  • Specialty Stores
• Online
  • E-commerce Platforms
  • Company Websites

Global Shaving Foam Market Size by End Use Industry & CAGR (2025-2032)

• Market Overview
• Individual Consumers
• Salons & Barber Shops
• Hotels & Hospitality
• Others

Global Shaving Foam Market Size & CAGR (2025-2032)

• North America (Product Type, Distribution Channel, End Use Industry)
  • US
  • Canada
• Europe (Product Type, Distribution Channel, End Use Industry)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Product Type, Distribution Channel, End Use Industry)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Product Type, Distribution Channel, End Use Industry)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Product Type, Distribution Channel, End Use Industry)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2024
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2024
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

• Procter & Gamble Co. (U.S.)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Beiersdorf AG (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• L'Oreal Groupe (France)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Mary Kay Inc. (U.S.)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Edgewell Personal Care (U.S.)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Harry's Inc. (U.S.)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Bombay Shaving Company (India)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• DORCO Co., Ltd. (South Korea)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Vi-john Group (India)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Unilever PLC (UK)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Johnson & Johnson (U.S.)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Estee Lauder Companies Inc. (U.S.)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Avon Products Inc. (UK)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Shiseido Company, Limited (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Godrej Consumer Products Limited (India)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Colgate-Palmolive Company (U.S.)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• NIVEA (Beiersdorf AG) (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Wilkinson Sword (UK)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Barbasol (U.S.)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Lush Cosmetics (UK)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations