教育分野におけるAIの市場規模、シェア、成長分析：コンポーネント別、展開別、技術別、用途別、最終用途別、地域別 - 産業予測 2025～2032年

教育分野におけるAIの世界市場規模は、2023年に40億8,000万米ドルと評価され、予測期間（2025年～2032年）のCAGRは18.9%で、2024年の48億5,000万米ドルから2032年には193億8,000万米ドルに成長する見通しです。

2023年10月現在、教育分野ではデジタル化とeラーニングへのシフトが著しく、AIソリューションの需要拡大を牽引しています。パーソナライズされた学習体験に対する学生の渇望は、教育現場におけるAIの採用をさらに高めると予想されます。さらに、管理・教育機能の自動化を推進することで、AIプロバイダーの収益機会が拡大する可能性が高いです。新しいAI駆動型教育技術の研究開発への投資は、今後数年間の市場成長を刺激すると予測されます。しかし、AIモデルの偏り、高い導入コスト、教育者の不十分なデジタルリテラシー、未発達地域における限られたAIインフラなどの課題が、AIの普及を妨げる可能性があります。これらの要因が、近い将来の教育分野におけるAI市場の軌跡を形作ると思われます。

目次

イントロダクション

• 調査の目的
• 調査範囲
• 定義

調査手法

• 情報調達
• 二次と一次データの方法
• 市場規模予測
• 市場の前提条件と制限

エグゼクティブサマリー

• 世界市場の見通し
• 供給と需要の動向分析
• セグメント別機会分析

市場力学と見通し

• 市場概要
• 市場規模
• 市場力学
  • 促進要因と機会
  • 抑制要因と課題
• ポーターの分析

主な市場の考察

• 重要成功要因
• 競合の程度
• 主な投資機会
• 市場エコシステム
• 市場の魅力指数（2024年）
• PESTEL分析
• マクロ経済指標
• バリューチェーン分析
• 価格分析
• 技術の進歩

教育分野におけるAI市場規模：コンポーネント別& CAGR（2025-2032）

• 市場概要
• ソリューション
• サービス
  • プロフェッショナルサービス
  • マネージドサービス

教育分野におけるAI市場規模：展開別& CAGR（2025-2032）

• 市場概要
• クラウド
• オンプレミス

教育分野におけるAI市場規模：技術別& CAGR（2025-2032）

• 市場概要
• 機械学習
• 自然言語処理（NLP）
• ディープラーニング
• その他

教育分野におけるAI市場規模：用途別& CAGR（2025-2032）

• 市場概要
• 学習プラットフォームと仮想ファシリテーター
• インテリジェントな指導システム
• スマートコンテンツ
• 不正行為とリスク管理
• その他

教育分野におけるAI市場規模：最終用途別& CAGR（2025-2032）

• 市場概要
• 高等教育
• K-12教育
• 企業研修

教育分野におけるAI市場規模：地域別& CAGR（2025-2032）

• 北米
  • 米国
  • カナダ
• 欧州
  • ドイツ
  • スペイン
  • フランス
  • 英国
  • イタリア
  • その他欧州地域
• アジア太平洋地域
  • 中国
  • インド
  • 日本
  • 韓国
  • その他アジア太平洋地域
• ラテンアメリカ
  • ブラジル
  • その他ラテンアメリカ地域
• 中東・アフリカ
  • GCC諸国
  • 南アフリカ
  • その他中東・アフリカ

競合情報

• 上位5社の比較
• 主要企業の市場ポジショニング（2024年）
• 主な市場企業が採用した戦略
• 最近の市場動向
• 企業の市場シェア分析（2024年）
• 主要企業の企業プロファイル
  • 企業の詳細
  • 製品ポートフォリオ分析
  • 企業のセグメント別シェア分析
  • 収益の前年比比較（2022-2024）

主要企業プロファイル

• Pearson plc（United Kingdom）
• Stride, Inc.（United States）
• Genius Group Limited（Singapore）
• Chegg, Inc.（United States）
• Coursera, Inc.（United States）
• Duolingo, Inc.（United States）
• Arco Platform Limited（Brazil）
• New Oriental Education & Technology Group Inc.（China）
• TAL Education Group（China）
• Gaotu Techedu Inc.（China）
• Zovio Inc.（United States）
• Boxlight Corporation（United States）
• K12 Inc.（United States）
• China Online Education Group（China）
• Squirrel AI Learning（China）
• zSpace, Inc.（United States）
• QANDA（Mathpresso）（South Korea）

結論と提言

Global AI in Education Market size was valued at USD 4.08 billion in 2023 and is poised to grow from USD 4.85 billion in 2024 to USD 19.38 billion by 2032, growing at a CAGR of 18.9% during the forecast period (2025-2032).

As of October 2023, the education sector is experiencing a significant shift toward digitization and e-learning, driving a growing demand for AI solutions. Students' craving for personalized learning experiences is expected to further elevate the adoption of AI in educational settings. Additionally, the push for automation in administrative and teaching functions is likely to enhance revenue opportunities for AI providers. Investments in research and development of new AI-driven educational technologies are projected to stimulate market growth in the coming years. However, challenges such as bias in AI models, high implementation costs, insufficient digital literacy among educators, and limited AI infrastructure in underdeveloped regions may hinder widespread AI adoption. These factors will shape the trajectory of the AI in education market in the near future.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Ai In Education market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Ai In Education Market Segments Analysis

Global AI in Education Market is segmented by Component, Deployment, Technology, Application, End-use and region. Based on Component, the market is segmented into Solution and Services. Based on Deployment, the market is segmented into Cloud and On-premises. Based on Technology, the market is segmented into Machine Learning, Natural Language Processing (NLP), Deep Learning and Others. Based on Application, the market is segmented into Learning Platforms & Virtual Facilitators, Intelligent Tutoring System, Smart Content, Fraud & Risk Management and Others. Based on End-use, the market is segmented into Higher Education, K-12 Education and Corporate Training. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Global Ai In Education Market

One of the key drivers of the global AI in education market is the shift towards personalized learning experiences that cater to individual student needs. Modern educational methods emphasize adaptability, and AI-powered platforms facilitate this by customizing content according to each learner's pace and style. This approach not only boosts student engagement but also improves knowledge retention, which contributes significantly to a positive outlook for the global AI in education sector. As educational systems increasingly adopt these innovative technologies, the demand for AI solutions tailored to enhance student learning is expected to rise dramatically.

Restraints in the Global Ai In Education Market

The Global AI in Education market faces significant restraints, particularly regarding the potential for AI models to adopt biases present in their training data. This can result in unfair evaluations and discrimination within educational settings. A major challenge for companies developing AI solutions in education is to uphold ethical standards while actively working to eliminate biases and foster transparency in their decision-making processes. Addressing these issues is crucial for the long-term success and acceptance of AI technologies in educational environments, as stakeholders demand more equitable and unbiased approaches in assessment and instruction.

Market Trends of the Global Ai In Education Market

The Global AI in Education market is increasingly leveraging predictive analytics to enhance student performance and engagement. By harnessing data-driven insights, educational institutions can monitor student progress in real-time, pinpoint specific learning gaps, and forecast academic outcomes. This proactive approach enables schools and universities to implement timely interventions and tailor support strategies before students are even aware of their challenges. As a result, the emphasis on predictive analytics not only fosters personalized learning experiences but also contributes to improved educational outcomes, solidifying AI's role as a transformative force in the educational landscape and driving substantial growth in market demand.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2024
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis
• Technological Advancement

Global AI in Education Market Size by Component & CAGR (2025-2032)

• Market Overview
• Solution
• Services
  • Professional services
  • Managed services

Global AI in Education Market Size by Deployment & CAGR (2025-2032)

• Market Overview
• Cloud
• On-premises

Global AI in Education Market Size by Technology & CAGR (2025-2032)

• Market Overview
• Machine Learning
• Natural Language Processing (NLP)
• Deep Learning
• Others

Global AI in Education Market Size by Application & CAGR (2025-2032)

• Market Overview
• Learning Platforms & Virtual Facilitators
• Intelligent Tutoring System
• Smart Content
• Fraud & Risk Management
• Others

Global AI in Education Market Size by End-use & CAGR (2025-2032)

• Market Overview
• Higher Education
• K-12 Education
• Corporate Training

Global AI in Education Market Size & CAGR (2025-2032)

• North America (Component, Deployment, Technology, Application, End-use)
  • US
  • Canada
• Europe (Component, Deployment, Technology, Application, End-use)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Component, Deployment, Technology, Application, End-use)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Component, Deployment, Technology, Application, End-use)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Component, Deployment, Technology, Application, End-use)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2024
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2024
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

• Pearson plc (United Kingdom)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Stride, Inc. (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Genius Group Limited (Singapore)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Chegg, Inc. (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Coursera, Inc. (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Duolingo, Inc. (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Arco Platform Limited (Brazil)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• New Oriental Education & Technology Group Inc. (China)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• TAL Education Group (China)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Gaotu Techedu Inc. (China)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Zovio Inc. (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Boxlight Corporation (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• K12 Inc. (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• China Online Education Group (China)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Squirrel AI Learning (China)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• zSpace, Inc. (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• QANDA (Mathpresso) (South Korea)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations