保湿クリームの市場規模、シェア、成長分析：製品タイプ別、カテゴリー別、消費者グループ別、流通チャネル別、地域別 - 産業予測 2025～2032年

保湿クリーム市場規模は2023年に146億6,000万米ドルと評価され、2024年の153億3,000万米ドルから2032年には219億7,000万米ドルに成長し、予測期間（2025-2032年）のCAGRは4.6％で成長する見通しです。

世界の保湿クリーム市場は、肌への関心の高まりと美容・パーソナルケア産業の拡大に後押しされ、大きな成長を遂げています。各ブランドは、多様な肌問題に対応する革新的な保湿剤を開発するために研究開発に多額の投資を行っており、効果的な肌の健康ソリューションに対する消費者の関心の高まりにつながっています。美容分野が進化を続けるにつれ、独創的なスキンケア製品への需要が高まっています。このような消費者の意識と業界のイノベーションの相乗効果により、保湿クリーム市場は今後数年で加速度的に成長することが示唆されます。全体として、これらの動向の組み合わせは、消費者がスキンケアニーズに対する効果的な解決策を求める中、保湿クリームが有望な見通しであることを示しています。

目次

イントロダクション

• 調査の目的
• 調査範囲
• 定義

調査手法

• 情報調達
• 二次と一次データの方法
• 市場規模予測
• 市場の前提条件と制限

エグゼクティブサマリー

• 世界市場の見通し
• 供給と需要の動向分析
• セグメント別機会分析

市場力学と見通し

• 市場概要
• 市場規模
• 市場力学
  • 促進要因と機会
  • 抑制要因と課題
• ポーターの分析

主な市場の考察

• 重要成功要因
• 競合の程度
• 主な投資機会
• 市場エコシステム
• 市場の魅力指数（2024年）
• PESTEL分析
• マクロ経済指標
• バリューチェーン分析
• 価格分析
• ケーススタディ
• 規制情勢
• 顧客と購買基準の分析

保湿クリーム市場規模：製品タイプ別& CAGR（2025-2032）

• 市場概要
• エモリエント剤
• セラミド
• オクルーシブ
• 保湿剤

保湿クリーム市場規模：カテゴリー別& CAGR（2025-2032）

• 市場概要
• プレミアム
• 大量生産

保湿クリーム市場規模：消費者グループ別& CAGR（2025-2032）

• 市場概要
• 大人
• 子供

保湿クリーム市場規模：流通チャネル別& CAGR（2025-2032）

• 市場概要
• 店舗ベース
• 非店舗ベース

保湿クリーム市場規模：地域別& CAGR（2025-2032）

• 北米
  • 米国
  • カナダ
• 欧州
  • ドイツ
  • スペイン
  • フランス
  • 英国
  • イタリア
  • その他欧州地域
• アジア太平洋地域
  • 中国
  • インド
  • 日本
  • 韓国
  • その他アジア太平洋地域
• ラテンアメリカ
  • ブラジル
  • その他ラテンアメリカ地域
• 中東・アフリカ
  • GCC諸国
  • 南アフリカ
  • その他中東・アフリカ

競合情報

• 上位5社の比較
• 主要企業の市場ポジショニング（2024年）
• 主な市場企業が採用した戦略
• 最近の市場動向
• 企業の市場シェア分析（2024年）
• 主要企業の企業プロファイル
  • 企業の詳細
  • 製品ポートフォリオ分析
  • 企業のセグメント別シェア分析
  • 収益の前年比比較（2022-2024）

主要企業プロファイル

• LOreal（France）
• Unilever（UK）
• Procter & Gamble（USA）
• Beiersdorf AG（Germany）
• Johnson & Johnson（USA）
• Estee Lauder Companies Inc.（USA）
• Shiseido Company, Limited（Japan）
• Kao Corporation（Japan）
• Amorepacific Corporation（South Korea）
• LOccitane en Provence（France）
• Clarins Group（France）
• Avon Products, Inc.（UK）
• Mary Kay Inc.（USA）
• Revlon, Inc.（USA）
• Oriflame Holding AG（Switzerland）
• Natura & Co（Brazil）
• Henkel AG & Co. KGaA（Germany）
• GlaxoSmithKline plc（UK）

結論と提言

Moisturizing Cream Market size was valued at USD 14.66 billion in 2023 and is poised to grow from USD 15.33 billion in 2024 to USD 21.97 billion by 2032, growing at a CAGR of 4.6% during the forecast period (2025-2032).

The global moisturizing cream market is witnessing significant growth, fueled by rising skin concerns and the expanding beauty and personal care industry. Brands are heavily investing in research and development to create innovative moisturizers that cater to diverse skin issues, leading to an increased consumer interest in effective skin health solutions. As the beauty sector continues to evolve, it is generating heightened demand for creative skincare products. This synergy of consumer awareness and industry innovation suggests that the moisturizing cream market is poised for accelerated growth in the coming years. Overall, the combination of these trends indicates a promising outlook for moisturizing creams as consumers seek effective solutions for their skincare needs.

Top-down and bottom-up approaches were used to estimate and validate the size of the Moisturizing Cream market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Moisturizing Cream Market Segments Analysis

Global Moisturizing Cream Market is segmented by Product Type, Category, Consumer Group, Distribution Channel and region. Based on Product Type, the market is segmented into Emollients, Ceramides, Occlusive and Humectants. Based on Category, the market is segmented into Premium and Mass. Based on Consumer Group, the market is segmented into Adults and Children. Based on Distribution Channel, the market is segmented into Store-Based and Non-Store-Based. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Moisturizing Cream Market

The growing focus on personal appearance and skin health, along with rising disposable incomes, is driving a notable surge in demand for skincare products, especially moisturizers. The challenges of busy lifestyles and increased exposure to environmental pollutants have significantly affected skin health, creating a heightened need for top-quality skincare solutions. Additionally, the improving economic conditions in developing countries and an expanding aging population are major contributors to the increasing demand for diverse moisturizing products. Collectively, these elements highlight the promising growth potential of the global skincare market, underscoring the vital role of moisturizers in addressing various skin concerns across different demographic groups.

Restraints in the Moisturizing Cream Market

The Moisturizing Cream market faces considerable challenges due to stringent regulations set forth by global authorities regarding acceptable ingredients. These regulations affect the formulations of cosmetic products, which typically include a mix of natural and synthetic substances, such as sulfates and phthalates. As consumers become increasingly aware of potential health risks and toxicity related to certain ingredients, there is a growing concern that this awareness will negatively influence the demand for moisturizing creams. Consequently, manufacturers may need to adapt their product formulations to comply with these regulations and respond to consumer preferences, potentially impacting market growth.

Market Trends of the Moisturizing Cream Market

The Moisturizing Cream market is witnessing a transformative trend driven by consumers' increasing emphasis on clean, sustainably sourced ingredients. As environmental awareness grows, beauty brands are responding by prioritizing vegan raw materials and transparent labeling, aligning with the demands of eco-conscious shoppers. Furthermore, the busy lifestyles of modern consumers have fueled a preference for minimalist skincare routines, promoting a 'back to basics' approach that minimizes product usage in favor of efficiency. This shift has led to a surge in demand for multifunctional moisturizing creams that encapsulate multiple benefits, allowing consumers to maintain healthy skin effortlessly within a simplified regimen.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2024
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis
• Case Studies
• Regulatory Landscape
• Customer & Buying Criteria Analysis

Global Moisturizing Cream Market Size by Product Type & CAGR (2025-2032)

• Market Overview
• Emollients
• Ceramides
• Occlusive
• Humectants

Global Moisturizing Cream Market Size by Category & CAGR (2025-2032)

• Market Overview
• Premium
• Mass

Global Moisturizing Cream Market Size by Consumer Group & CAGR (2025-2032)

• Market Overview
• Adults
• Children

Global Moisturizing Cream Market Size by Distribution Channel & CAGR (2025-2032)

• Market Overview
• Store-Based
• Non-Store-Based

Global Moisturizing Cream Market Size & CAGR (2025-2032)

• North America (Product Type, Category, Consumer Group, Distribution Channel)
  • US
  • Canada
• Europe (Product Type, Category, Consumer Group, Distribution Channel)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Product Type, Category, Consumer Group, Distribution Channel)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Product Type, Category, Consumer Group, Distribution Channel)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Product Type, Category, Consumer Group, Distribution Channel)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2024
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2024
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

• LOreal (France)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Unilever (UK)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Procter & Gamble (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Beiersdorf AG (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Johnson & Johnson (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Estee Lauder Companies Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Shiseido Company, Limited (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Kao Corporation (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Amorepacific Corporation (South Korea)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• LOccitane en Provence (France)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Clarins Group (France)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Avon Products, Inc. (UK)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Mary Kay Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Revlon, Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Oriflame Holding AG (Switzerland)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Natura & Co (Brazil)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Henkel AG & Co. KGaA (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• GlaxoSmithKline plc (UK)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations