市場調査レポート

商品コード

1610691

スポーツドリンクの市場規模、シェア、成長分析、タイプ別、形態別、ブランド別、包装タイプ別、流通チャネル別、地域別 - 産業予測、2024年～2031年

Sports Drink Market Size, Share, Growth Analysis, By Type(Isotonic, Hypotonic, Hypertonic), By Form, By Brands, By Packaging Type, By Distribution Channel, By Region - Industry Forecast 2024-2031

出版日: 2024年12月08日
発行: SkyQuest
ページ情報: 英文 165 Pages
納期: 3～5営業日

価格

PDF & Excel (Single User License)

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全表示
概要
目次

概要

サンプル依頼リストに入れる

世界のスポーツドリンク市場規模は、2022年に257億5,000万米ドルと評価され、2023年の268億2,000万米ドルから2031年には368億9,000万米ドルに成長し、予測期間（2024～2031年）のCAGRは4.08%で成長する見通しです。

COVID-19の大流行は、スポーツドリンクの世界の需要のかつてない急増を呼び起こし、2019年の市場は前年比7.7%増という目覚ましい成長を遂げました。主にアスリートの効果的な水分補給を助けるために設計されたスポーツドリンクは、必須炭水化物、ミネラル、電解質を含み、パフォーマンスと回復を高める。その魅力は大きく広がり、フィットネス活動やマラソン参加への人気の高まりに後押しされ、マーケティングの焦点は厳密なアスリートから一般消費者層へとシフトしています。この分野の拡大は、特に新興市場におけるアスリートの増加と、食生活の習慣を変化させる都市化を好む顕著な人口動向によって、さらに後押しされています。パフォーマンスとスタミナを重視する傾向が強まる中、スポーツドリンクは厳しい身体活動に従事する人々にとって不可欠なものとなりつつあります。

北米
- 米国
- カナダ
欧州
- 英国
- ドイツ
- スペイン
- フランス
- イタリア
- その他欧州地域
アジア太平洋地域
- 中国
- インド
- 日本
- 韓国
- その他アジア太平洋地域
ラテンアメリカ
- ブラジル
- その他ラテンアメリカ地域
中東・アフリカ
- GCC諸国
- 南アフリカ
- その他中東・アフリカ

競合情報

上位5社の比較
主要企業の市場ポジショニング（2023年）
主な市場企業が採用した戦略
市場の最近の動向
企業の市場シェア分析（2023年）
主要企業の企業プロファイル
- 会社概要
- 製品ポートフォリオ分析
- セグメント別シェア分析
- 収益の前年比比較（2021-2023）

主要企業プロファイル

PepsiCo
The Coca-Cola Company
Danone S.A.
Abbott.
AJE Group
Monster Energy Company
Congo Brands
Otsuka Pharmaceutical Co., Ltd.
Fraser & Neave Holdings Bhd
Red Bull GMBH
Nestle S.A.
FRS Healthy Energy
Swire Group
Suntory

結論と推奨事項

Product Code: SQMIG30C2140

Global Sports Drink Market size was valued at USD 25.75 billion in 2022 and is poised to grow from USD 26.82 billion in 2023 to USD 36.89 billion by 2031, growing at a CAGR of 4.08% in the forecast period (2024-2031).

The COVID-19 pandemic has sparked an unprecedented surge in the global demand for sports drinks, leading to a remarkable market growth of 7.7% in 2019 compared to prior years. Primarily designed to help athletes hydrate effectively, sports drinks contain essential carbs, minerals, and electrolytes, enhancing performance and recovery. Their appeal has broadened significantly, shifting marketing focus from strictly athletes to the general consumer base, fueled by the rising popularity of fitness activities and marathon participation. This sector's expansion is further bolstered by an increasing number of athletes, particularly in emerging markets, and a notable demographic trend favoring urbanization, which alters dietary habits. With the growing emphasis on performance and stamina, sports drinks are becoming essential for those engaged in rigorous physical activities.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Sports Drink market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Sports Drink Market Segmental Analysis

Global Sports Drink Market is segmented by Type, by Form, by Brands, by Packaging Type, by Distribution Channel and by Region. Based on Type, the market is segmented into Isotonic, Hypotonic, Hypertonic. Based on Form, the market is segmented into Liquid, Powder. Based on Brands, the market is segmented into Gatorade, Powerade, Others. Based on Packaging Type, the market is segmented into automotive, consumer electronics, healthcare, agriculture, manufacturing, and others. Based on Distribution Channel, the market is segmented into Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & and Africa.

Driver of the Global Sports Drink Market

The Global Sports Drink market is significantly driven by an increasing inclination among millennials toward physical fitness activities, coupled with their higher disposable income and readiness to invest in healthier options. The advantages of sports drinks, such as mitigating dehydration, replenishing lost electrolytes from sweat, and maintaining the body's electrolyte equilibrium, are becoming more widely recognized among consumers, further propelling demand. Additionally, manufacturers are focusing on innovation, launching a variety of organic drinks that cater to health-conscious consumers, thus enhancing revenue potential for businesses. For example, Powerade's introduction of its new zero-sugar formulas and the POWERADE ULTRA variant, enriched with electrolytes and amino acids, exemplifies how companies are expanding their product offerings to meet consumer needs, driving market growth.

Restraints in the Global Sports Drink Market

One significant restraint facing the global sports drink market is the prevalent high sugar content in many products, which raises health concerns among consumers. This excessive sugar can contribute to various health issues, deterring health-conscious individuals from purchasing these beverages. For example, popular sports drinks like Gatorade contain approximately 34 grams of sugar in a 20-ounce bottle, highlighting the issue. Such nutritional drawbacks are limiting the market's potential for growth, as more consumers seek healthier, lower-sugar alternatives. As awareness of health and wellness continues to rise, the industry must adapt to meet these changing consumer preferences for better options.

Market Trends of the Global Sports Drink Market

The Global Sports Drink market is witnessing a significant shift towards products featuring natural ingredients, driven by a consumer preference for healthier alternatives to traditional formulations. This trend offers vast expansion opportunities, as seen in the introduction of innovative products like Good Sports, a Chicago-based startup that launched a natural sports drink with 97% dairy content, boasting three times the electrolytes and 33% less sugar than conventional options. Furthermore, increasing health consciousness among populations in developing and underdeveloped regions is further propelling market growth. As consumers prioritize wellness and hydration, brands focusing on natural and functional ingredients are poised to gain a competitive edge.

Introduction

Objectives of the Study
Scope of the Report
Definitions

Research Methodology

Information Procurement
Secondary & Primary Data Methods
Market Size Estimation
Market Assumptions & Limitations

Executive Summary

Global Market Outlook
Supply & Demand Trend Analysis
Segmental Opportunity Analysis

Market Dynamics & Outlook

Market Overview
Market Size
Market Dynamics
- Driver & Opportunities
- Restraints & Challenges
Porters Analysis & Impact
- Competitive rivalry
- Threat of substitute
- Bargaining power of buyers
- Threat of new entrants
- Bargaining power of suppliers

Key Market Insights

Key Success Factors
Degree of Competition
Top Investment Pockets
Market Ecosystem
Market Attractiveness Index, 2023
PESTEL Analysis
Macro-Economic Indicators
Value Chain Analysis
Pricing Analysis
Technological Advancement
Regulatory Landscape
Case Studies

Global Sports Drink Market Size by Type & CAGR (2024-2031)

Isotonic
Hypotonic
Hypertonic

Global Sports Drink Market Size by Form & CAGR (2024-2031)

Liquid
Powder

Global Sports Drink Market Size by Brands & CAGR (2024-2031)

Gatorade
Powerade
Others

Global Sports Drink Market Size by Packaging Type & CAGR (2024-2031)

Metal
PET/Plastic
Glass

Global Sports Drink Market Size by Distribution Channel & CAGR (2024-2031)

Offline Channel
Online Channels

Global Sports Drink Market Size by Region & CAGR (2024-2031)

North America, (by Type, by Form, by Brands, by Packaging Type, by Distribution Channel)
- US
- Canada
Europe, (by Type, by Form, by Brands, by Packaging Type, by Distribution Channel)
- UK
- Germany
- Spain
- France
- Italy
- Rest of Europe
Asia-Pacific, (by Type, by Form, by Brands, by Packaging Type, by Distribution Channel)
- China
- India
- Japan
- South Korea
- Rest of Asia Pacific
Latin America, (by Type, by Form, by Brands, by Packaging Type, by Distribution Channel)
- Brazil
- Rest of Latin America
Middle East & Africa, (by Type, by Form, by Brands, by Packaging Type, by Distribution Channel)
- GCC Countries
- South Africa
- Rest of Middle East & Africa

Competitive Intelligence

Top 5 Player Comparison
Market Positioning of Key Players, 2023
Strategies Adopted by Key Market Players
Recent Developments in the Market
Company Market Share Analysis, 2023
Company Profiles of All Key Players
- Company Details
- Product Portfolio Analysis
- Company's Segmental Share Analysis
- Revenue Y-O-Y Comparison (2021-2023)

Key Company Profiles

PepsiCo
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
The Coca-Cola Company
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Danone S.A.
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Abbott.
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
AJE Group
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Monster Energy Company
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Congo Brands
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Otsuka Pharmaceutical Co., Ltd.
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Fraser & Neave Holdings Bhd
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Red Bull GMBH
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Nestle S.A.
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
FRS Healthy Energy
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Swire Group
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Suntory
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments

スポーツドリンクの市場規模、シェア、成長分析、タイプ別、形態別、ブランド別、包装タイプ別、流通チャネル別、地域別 - 産業予測、2024年～2031年

Sports Drink Market Size, Share, Growth Analysis, By Type(Isotonic, Hypotonic, Hypertonic), By Form, By Brands, By Packaging Type, By Distribution Channel, By Region - Industry Forecast 2024-2031

目次

イントロダクション

調査手法

エグゼクティブサマリー

市場力学と見通し

主な市場の考察

スポーツドリンク市場規模：タイプ別& CAGR（2024-2031）

スポーツドリンク市場規模：形態別& CAGR（2024-2031）

スポーツドリンク市場規模：ブランド別& CAGR（2024-2031）

スポーツドリンク市場規模：包装タイプ別& CAGR（2024-2031）

スポーツドリンク市場規模：流通チャネル別& CAGR（2024-2031）

スポーツドリンク市場規模：地域別& CAGR（2024-2031）