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市場調査レポート
商品コード
1615011
スヌースの世界市場規模、シェア、成長分析:フレーバー別、タイプ別、包装別、流通別、地域別 - 産業予測(2024年~2031年)Snus Market Size, Share, Growth Analysis, By Flavour, By Type, By Packaging, By Distribution, By Region - Industry Forecast 2024-2031 |
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スヌースの世界市場規模、シェア、成長分析:フレーバー別、タイプ別、包装別、流通別、地域別 - 産業予測(2024年~2031年) |
出版日: 2024年12月16日
発行: SkyQuest
ページ情報: 英文 157 Pages
納期: 3~5営業日
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世界のスヌースの市場規模は、2022年に30億米ドルと評価され、2023年の31億米ドルから2031年には45億米ドルに成長し、予測期間(2024年~2031年)のCAGRは4.6%で成長する見通しです。
スヌース市場は、独自の利点を提供する無煙タバコ製品としての地位により、大きな成長を遂げています。喫煙に代わる健康的な選択肢として位置づけられるスヌースは、低温殺菌処理によって保存期間が長くなっており、腐敗リスクを最小限に抑えた製品の仕入れに熱心な小売業者にアピールしています。スヌースのこの利便性は、ペースの速いライフスタイルの要求に合致しており、多忙な消費者やアスリートにとって特に魅力的です。従来のタバコに比べて税率が低いため、特にスウェーデンのようなタバコ市場の50%以上を占める国では、その経済性がさらに高まります。その結果、スヌースは、喫煙に代わる選択肢を求める新しいユーザーを惹きつけるだけでなく、パフォーマンス向上のためにアスリートにも受け入れられ、幅広い層に受け入れられつつあります。
Global Snus Market size was valued at USD 3 billion in 2022 and is poised to grow from USD 3.1 billion in 2023 to USD 4.5 billion by 2031, growing at a CAGR of 4.6% during the forecast period (2024-2031).
The snus market is experiencing significant growth due to its status as a smokeless tobacco product offering unique advantages. Positioned as a healthier alternative to smoking, snus features a prolonged shelf life thanks to its pasteurization process, appealing to retailers keen on stocking products with minimal spoilage risk. This convenience aligns with the demands of a fast-paced lifestyle, making snus particularly attractive to busy consumers and athletes alike. Its lower tax rates compared to traditional cigarettes further enhance its economic viability, especially in countries like Sweden, where it secures over 50% of the tobacco market. As a result, snus not only attracts new users seeking alternatives to smoking but is also embraced by athletes for performance enhancement, solidifying its growing acceptance across demographics.
Top-down and bottom-up approaches were used to estimate and validate the size of the Global Snus market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.
Global Snus Market Segmental Analysis
Global Snus Market is segmented by Flavour, Type, packaging, Distribution and Region. Based on Flavour, the market is segmented into Mint, Whisky, Fruit, Others. Based on Type, the market is segmented into Loose, Portion Others. Based on Packaging, the market is segmented into Cans, Jars, Sachets, Others. Based on Distribution, the market is segmented into Convenience Stores, Supermarkets, Tobacco Stores, Online Stores, Others. Based on Region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.
Driver of the Global Snus Market
The global snus market is experiencing growth driven by increasing health concerns surrounding traditional tobacco products. Many consumers view snus as a safer alternative to cigarettes, as it avoids the combustion process that generates harmful smoke and toxic chemicals associated with serious health issues, such as lung cancer and respiratory problems. The smokeless nature of snus minimizes exposure to these dangers, making it an attractive option for those seeking to reduce health risks. Research, including findings from the National Institute of Public Health in Norway, supports the notion that snus users may face lower chances of developing smoking-related diseases. This positive perception of snus continues to propel its market growth.
Restraints in the Global Snus Market
The global snus market faces significant growth restraints primarily due to stringent regulatory concerns. Various countries impose strict regulations that curtail the distribution and availability of snus products. For instance, while Sweden permits snus, the European Union has instituted a comprehensive ban on its sale and use, significantly impeding market expansion within this region. Moreover, in the United States, sales of snus are governed by the Food and Drug Administration (FDA), with commercial activities restricted to specific states. Regulations also encompass advertising, packaging, and labeling, creating barriers for manufacturers to effectively market their products and for consumers to obtain them, ultimately leading to a preference for more accessible tobacco alternatives.
Market Trends of the Global Snus Market
The Global Snus market is witnessing a significant upward trend, driven by rising consumer preference for smokeless tobacco products as healthier alternatives to traditional cigarettes. As cigarette usage declines due to heightened health awareness and stringent regulations, snus is gaining traction among smokers seeking less harmful options. This shift is notable particularly in regions where public health campaigns have effectively reduced cigarette consumption. The evolving perception of snus as a less harmful tobacco choice is propelling market growth, with increasing demand signifying a broader acceptance of smokeless alternatives. Consequently, the snus market is poised for substantial expansion in the coming years.