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市場調査レポート
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1321790

カスタマーサクセスソフトウェアの世界市場 (2023-2030年):展開タイプ別、企業規模別(中小企業、大企業)、用途別の規模・シェア・成長分析・予測

Global Customer Success Software Market Size, Share, Growth Analysis, By Deployment Type, By Enterprises size(Small and Medium-Sized Enterprises and Large Enterprises), By Applications - Industry Forecast 2023-2030

出版日: | 発行: SkyQuest | ページ情報: 英文 157 Pages | 納期: 3~5営業日

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本日の銀行送金レート: 1USD=157.53円
カスタマーサクセスソフトウェアの世界市場 (2023-2030年):展開タイプ別、企業規模別(中小企業、大企業)、用途別の規模・シェア・成長分析・予測
出版日: 2023年07月17日
発行: SkyQuest
ページ情報: 英文 157 Pages
納期: 3~5営業日
  • 全表示
  • 概要
  • 目次
概要

世界のカスタマーサクセスソフトウェアの市場規模は、2021年の9億7,822万米ドル、2022年の12億1,720万米ドルから、予測期間中は24.43%のCAGRで推移し、2030年には69億9,459万米ドルの規模に成長すると予測されています。

世界のカスタマーサクセスソフトウェアの市場は、さまざまな業界で顧客維持と顧客満足を重視する傾向が強まっていることを背景に、大きな成長を遂げています。カスタマーサクセスソフトウェアは、企業が顧客エンゲージメントを強化し、成功指標を追跡し、パーソナライズされたサポートを提供するのに役立ち、顧客ロイヤルティの向上と解約率の減少につながります。クラウドベースのソリューションの採用が増加し、高度な分析とAI技術の統合が市場の拡大をさらに促進しています。企業が顧客中心の戦略を優先する中、カスタマーサクセスソフトウェアの需要は上昇基調を続けると予想されています。

カスタマーサクセスソフトウェアの市場は、顧客エンゲージメントと顧客維持を強化する効果的なソリューションに対するニーズの高まりによって牽引されています。企業はその成功において、満足度が高く忠実な顧客が重要な役割を果たすと認識しており、カスタマーサクセスソフトウェアの需要が大幅に高まっています。

複数の業界で見られる顕著な動向として、AIとML (機械学習) 技術の統合の進展があります。これらの最先端ツールは、タスクを自動化し、意思決定プロセスを強化し、全体的な顧客体験を向上させるため、企業にとって不可欠なものとなっています。AIとMLの普及を促進する要因としては、豊富なデータ、コンピューティング能力の進歩、ダイナミックな市場環境の中で企業が競争力を維持する必要性などが挙げられます。AIとMLの技術が進歩を続け、より容易に利用できるようになるにつれて、その普及は加速し、さまざまな分野の事業運営や顧客との対話に革命をもたらすと予想されています。

当レポートでは、世界のカスタマーサクセスソフトウェアの市場を調査し、市場概要、市場への各種影響因子の分析、技術・イノベーションの動向、法規制環境、市場規模の推移・予測、各種区分・地域別の内訳、競合情勢、主要企業のプロファイルなどをまとめています。

目次

エグゼクティブサマリー

調査手法

親市場の分析

  • 市場概要
  • 市場規模
  • 市場力学
    • 促進要因
    • 機会
    • 抑制要因
    • 課題

主要市場洞察

  • 技術分析
  • 価格分析
  • サプライチェーン分析
  • バリューチェーン分析
  • 市場のエコシステム
  • IP分析
  • 貿易分析
  • スタートアップ分析
  • 原材料分析
  • イノベーションマトリックス
  • パイプライン製品の分析
  • マクロ経済指標
  • 主要投資分析
  • 主要成功要因
  • 競合の程度

市場力学と見通し

  • 市場力学
    • 促進要因
    • 機会
    • 抑制要因
    • 課題
  • 規制状況
  • ポーターの分析
  • 将来のディスラプションに関するSkyquestの特別な洞察

世界のカスタマーサクセスソフトウェア市場:導入タイプ別

  • 市場概要
  • クラウドベース
  • オンプレミス

世界のカスタマーサクセスソフトウェア市場:企業規模別

  • 市場概要
  • 中小企業
  • 大企業

世界のカスタマーサクセスソフトウェア市場:用途別

  • 市場概要
  • カスタマーエクスペリエンス管理
  • カスタマージャーニーマッピング
  • 顧客とのコミュニケーション
  • その他

世界のカスタマーサクセスソフトウェア市場:地域別

  • 市場概要
  • 北米
  • 欧州
  • アジア太平洋
  • ラテンアメリカ
  • 中東・アフリカ

競合情勢

  • トップ5社の比較
  • 主要企業の市場での位置付け
  • 主要企業の採用戦略
  • 主要成功戦略
  • 市場における最近の活動
  • 主要企業の市場シェア

主要企業プロファイル

  • Salesforce
  • Gainsight
  • Totango
  • ClientSuccess
  • Strikedeck
  • Planhat
  • Natero
  • ChurnZero
  • UserIQ
  • Catalyst
  • Akita
  • CustomerSuccessBox
  • Amity
  • Bolstra
  • Kapta
  • CustomerGauge
  • ClientFlow
  • Appuri
  • SmartKarrot
  • WalkMe
目次
Product Code: SQMIG45A2050

Market Insights

Global Customer Success Software Market size was valued at USD 978.22 million in 2021 and is poised to grow from USD 1217.2 million in 2022 to USD 6994.59 million by 2030, growing at a CAGR of 24.43% in the forecast period (2023-2030).

The Global Customer Success Software Market is experiencing significant growth, driven by the increasing emphasis on customer retention and satisfaction in various industries. Customer success software helps businesses enhance customer engagement, track their success metrics, and offer personalized support, leading to improved customer loyalty and reduced churn rates. The rising adoption of cloud-based solutions and the integration of advanced analytics and AI technologies are further propelling market expansion. As companies prioritize customer-centric strategies, the demand for customer success software is expected to continue its upward trajectory.

Top-down and bottom-up approaches were used to estimate and validate the size of customer success software market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined by using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Customer Success Software Market Segmental Analysis

Global Customer Success Software market is segmented by deployment type, enterprise size, and application. Based on deployment type, the Customer Success Software Market can be segmented into cloud-based and on-premises. Based on enterprise size, the Customer Success Software Market can be segmented into small and medium-sized enterprises (SMEs) and large enterprises. Based on applications, the Customer Success Software Market is segmented into customer experience management, customer journey mapping, customer communication, and others. Based on region, the Customer Success Software Market is segmented into North America, Europe, Asia Pacific, Middle East and Africa, and Latin America.

Driver

The Customer Success Software Market is being driven by the growing need for effective solutions that enhance customer engagement and retention. As businesses recognize the crucial role of satisfied and loyal customers in their success, the demand for customer success software has seen a significant rise. This software enables companies to better understand and meet customer needs, offer personalized support, and track key success metrics, leading to improved customer satisfaction and loyalty.

Restraints

One of the restraints faced by the Customer Success Software Market is the challenge of data privacy and security. Ensuring the confidentiality and protection of sensitive customer information is a critical concern for businesses. The increasing regulations related to data privacy, such as GDPR and CCPA, require companies to handle customer data with utmost care. Any data breaches or security lapses can result in severe reputational damage and legal consequences.

Market Trends

A prominent trend observed across multiple industries is the growing integration of artificial intelligence (AI) and machine learning (ML) technologies. These cutting-edge tools have become indispensable for businesses as they automate tasks, enhance decision-making processes, and elevate the overall customer experience. Factors driving the adoption of AI and ML include the abundance of data, advancements in computing capabilities, and the necessity for companies to stay competitive amidst dynamic market conditions. As AI and ML technologies continue to progress and become more readily available, their widespread adoption is anticipated to accelerate, revolutionizing business operations and customer interactions across diverse sectors.

Table of Contents

Executive Summary

  • Market Overview
  • Wheel of Fortune

Research Methodology

  • Information Procurement
  • Secondary & Primary Data Sources
  • Market Size Estimation
  • Market Assumptions & Limitations

Parent Market Analysis

  • Market Overview
  • Market Size
  • Market Dynamics
    • Drivers
    • Opportunities
    • Restraints
    • Challenges

Key Market Insights

  • Technology Analysis
  • Pricing Analysis
  • Supply Chain Analysis
  • Value Chain Analysis
  • Ecosystem of the Market
  • IP Analysis
  • Trade Analysis
  • Startup Analysis
  • Raw Material Analysis
  • Innovation Matrix
  • Pipeline Product Analysis
  • Macroeconomic Indicators
  • Top Investment Analysis
  • Key Success Factor
  • Degree of Competition

Market Dynamics & Outlook

  • Market Dynamics
    • Drivers
    • Opportunities
    • Restraints
    • Challenges
  • Regulatory Landscape
  • Porters Analysis
    • Competitive rivalry
    • Threat of Substitute Products
    • Bargaining Power of Buyers
    • Threat of New Entrants
    • Bargaining Power of Suppliers
  • Skyquest Special Insights on Future Disruptions
    • Political Impact
    • Economic Impact
    • Social Impact
    • Technical Impact
    • Environmental Impact
    • Legal Impact

Global Customer Success Software Market by Deployment Type

  • Market Overview
  • Cloud-Based and On-Premises

Global Customer Success Software Market by Enterprises size

  • Market Overview
  • Small and Medium-Sized Enterprises (SMEs) and Large Enterprises

Global Customer Success Software Market by Applications

  • Market Overview
  • Customer Experience Management
  • Customer Journey Mapping
  • Customer Communication
  • and Others

Global Customer Success Software Market Size by Region

  • Market Overview
  • North America
    • USA
    • Canada
  • Europe
    • Germany
    • Spain
    • France
    • UK
    • Rest of Europe
  • Asia Pacific
    • China
    • India
    • Japan
    • South Korea
    • Rest of Asia-Pacific
  • Latin America
    • Brazil
    • Rest of Latin America
  • Middle East & Africa (MEA)
    • GCC Countries
    • South Africa
    • Rest of MEA

Competitive Landscape

  • Top 5 Player Comparison
  • Market Positioning of Key Players, 2021
  • Strategies Adopted by Key Market Players
  • Top Winning Strategies
    • By Development
    • By Company
    • By Year
  • Recent Activities in the Market
  • Key Companies Market Share (%), 2021

Key Company Profiles

  • Salesforce
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Gainsight
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Totango
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • ClientSuccess
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Strikedeck
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Planhat
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Natero
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • ChurnZero
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • UserIQ
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Catalyst
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Akita
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • CustomerSuccessBox
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Amity
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Bolstra
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Kapta
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • CustomerGauge
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • ClientFlow
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Appuri
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • SmartKarrot
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • WalkMe
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments