Product Code: CURP19951299
K-12 Mathematics Instructional Materials Market Set to Reach $3.3 Billion by 2030
The K-12 Mathematics Market Survey Report, 2025 from Simba Information examines how districts are navigating instructional purchasing in the wake of ESSER III expiration and renewed emphasis on accountability. With demand rising for adaptive learning, equity-driven instruction, and measurable student outcomes, this report outlines key adoption trends, leading vendor strategies, and policy developments. It includes detailed market forecasts through 2030 and highlights how AI and digital-first platforms are reshaping the mathematics education landscape. Designed for decision-makers in publishing, EdTech, and district leadership, this report is a timely and essential guide to the future of math instruction.
Simba Information's K-12 Mathematics Market Survey Report, 2025 explores how school districts are responding to funding shifts, accountability pressures, and AI-driven innovation in math instruction. The report provides data-backed insights into adoption trends, platform features, equity-focused product development, and vendor performance. Featuring forecasts through 2030 and detailed profiles of top curriculum providers, this report is essential for anyone seeking to understand the evolving K-12 math landscape.
Table of Content
EXECUTIVE SUMMARY
METHODOLOGY
CHAPTER 1: THE CHANGING LANDSCAPE OF MATHEMATICS EDUCATION
- MARKET OUTLOOK AND DRIVERS
- ACHIEVEMENT TRENDS AND RECOVERY STATUS
- Table 1-1. NAEP Math Proficiency and Recovery Strategy Comparison, 2019 - 2024
- POST-PANDEMIC POLICY SHIFTS AND STATE-LEVEL TRENDS
- Table 1-2. Selected State Math Adoption Policies and Timing, 2024 - 2025
- INSTRUCTIONAL INNOVATION AND AI IN MATHEMATICS CLASSROOMS
- Figure 1-1. Math Instructional Materials: Emerging Areas, 2023 (% of importance)
CHAPTER 2: MARKET SIZE AND FORECAST
- OVERVIEW OF THE K-12 MATHEMATICS MARKET
- Core Market Segments
- Digital Supplements
- Print Supplements and Manipulatives
- Adoption-Driven Growth Patterns
- MARKET OUTLOOK FOR THE 2024-2025 ACADEMIC YEAR AND FORECAST THROUGH 2030
CHAPTER 3: MARKET LANDSCAPE AND EVOLUTION
- CORE INSTRUCTIONAL MATERIAL PROVIDERS
- Bridges in Mathematics (The Math Learning Center) (Salem, OR)
- Carnegie Learning (Pittsburgh, PA)
- CPM Educational Program (Sacramento, CA)
- Eureka Math (Great Minds) (Washington, DC)
- Houghton Mifflin Harcourt (HMH) (Boston, MA)
- Illustrative Mathematics (Tucson, AZ)
- McGraw Hill (New York, NY)
- Savvas Learning Company (Paramus, NJ)
- SUPPLEMENTAL AND INTERVENTION MATERIAL PROVIDERS
- Curriculum Associates/i-Ready Math (North Billerica, MA)
- Table 3-1. Comparison of Selected K-12 Mathematics Curriculum Providers, 2024 - 2025
- AREAS OF GROWTH IN THE MATHEMATICS MARKET
CHAPTER 4: ADOPTION AND PURCHASING TRENDS
- ASSESSMENT AND ACCOUNTABILITY PRESSURES
- PROFESSIONAL DEVELOPMENT AND TEACHER SUPPORT MODELS
- MULTILINGUAL AND SPECIAL POPULATIONS SUPPORT
- EVIDENCE-BASED DECISION-MAKING AND RESEARCH VALIDATION
- SUSTAINABILITY, COST OF OWNERSHIP, AND IMPLEMENTATION VALUE
CHAPTER 5: TRENDS TO WATCH
- REDEFINING MATH PROFICIENCY
- Table 5-1. Key Shifts in Math Proficiency Definitions, 2018 - 2025
- Data Science and Interdisciplinary Pathways
- Table 5-2. Math Pathway Elements in Emerging Interdisciplinary Models
- AI Integration and Intelligent Tutoring Systems
- Shifting Role of the Math Educator
- Equity, Customization, and Community Voice
- Policy Shifts and Future Funding Models
- Table 5-3. State Grant Programs Supporting Math Innovation, 2023 - 2025
- LOOKING AHEAD
- APPENDIX: SUPPORTING DATA AND CONTEXTUAL RESOURCES
- A.1 ADDRESSING TARIFF-RELATED CLIENT CONCERNS
- A.2 NAEP MATHEMATICS PERFORMANCE TRENDS (2024)
- Grade 4 Mathematics Performance
- Table A2-1 - Grade 4 Mathematics Achievement levels
- Grade 8 Mathematics Performance
- Table A2-2 - Grade 8 Mathematics Achievement levels
- State and District Highlights
- IMPLICATIONS FOR MATHEMATICS EDUCATION
- A.3 SELECTED SURVEY FINDINGS FROM THE 2023 REPORT
- B. METHODOLOGY OVERVIEW
- C. GLOSSARY OF TERMS
- Note: Use of the Term "Equity" in This Report
- Table C 1- State Adoption Cycle Focus Areas