スポーツくじの世界市場：市場規模・シェア・動向、業界分析 (プラットフォーム別・種類別・スポーツ別・用途別・地域別)、将来予測 (2025年～2034年)

Polaris Market Research社の最新調査によると、スポーツくじの市場規模は2034年までに2,747億8,000万米ドルに達する見込みです。このレポートは現在の市場力学を詳細に洞察し、将来の市場成長に関する分析を提供しています。

スポーツくじ市場とは、個人がオンラインプラットフォームや従来の小売チャネルを利用してスポーツイベントの結果に賭けるエコシステムを指します。この市場は、規制の自由化、デジタル化、消費者行動の変化によって急速に発展しています。リアルタイムベッティング、ライブオッズ、インプレー機能の台頭は、ユーザーとベッティングプラットフォームの関わり方を一変させ、よりダイナミックでパーソナライズされた賭け体験を生み出しています。高度な分析とAIを搭載した推奨エンジンへの投資の増加は、オッズの精度を向上させ、ユーザーエンゲージメントを高めています。オペレーターは、シームレスな決済ソリューション、デジタルウォレット、ブロックチェーン技術を統合し、透明性と取引効率を向上させています。ベッティング会社、スポーツリーグ、メディア企業間のパートナーシップの拡大は、ブランドの認知度を拡大し、ユーザーの信頼を構築しています。

プッシュ通知やライブストリーミング機能に支えられたモバイルファースト戦略は、テクノロジーに精通した若年層を取り込んでいます。一方、ゲーミフィケーションの要素やロイヤルティ報酬は、ユーザーのリテンションを強化するために採用されています。規制の枠組みはより標準化されつつあり、責任あるギャンブル機能とコンプライアンスの自動化が奨励されています。また、新興スポーツやeスポーツの人気が高まり、収益創出のための新たな分野が開拓されつつあることも、市場の追い風となっています。国境を越えたライセンシング、多言語サポート、ローカライズされたサービスは、多様なユーザー基盤の開拓を目指す世界な事業者にとって競争上の優位性を生み出しています。全体として、市場は、データセキュリティ、スケーラブルなインフラ、AI主導のパーソナライゼーションに支えられ、エンターテインメントとトランザクションの効率性の両方を提供する統合プラットフォームへとシフトし続けています。技術的変化、規制圧力、消費者の嗜好の進化に適応する能力は、急速に拡大するこの業界の利害関係者にとって、今後も重要な成功要因であり続けると思われます。

スポーツくじ市場：分析概要

プラットフォーム別では、特にデジタルインフラが発達していない地域では、物理的なベッティングショップや認可を受けた小売ブックメーカーへの依存が続いているため、2024年にはオフライン・セグメントが大きな売上シェアを占めました。

種類別では、リアルタイムのエンゲージメントとダイナミックなオッズに対する需要の高まりにより、2024年にはライブ/インプレイ・ベッティングセグメントが最大の収益シェアを占めました。

2024年、北米のスポーツくじ市場は、複数の州でスポーツくじが急速に合法化され、高度なデジタルプラットフォームを提供する認可事業者の存在感が高まっているため、最大の収益シェアを占めています。

アジア太平洋のスポーツくじ市場は、スマートフォンの利用率の上昇、インターネットアクセスの拡大、クリケット、バスケットボール、esportsなどのスポーツへの関心の高まりにより、2025年から2034年にかけて最も速いCAGRを記録すると予想されます。

世界の主要プレーヤーには、888 Holdings Plc、Bet365、Betsson AB、Churchill Downs Incorporated、Entain plc、Flutter Entertainment Plc、IGT、Kindred Group Plc、Sportech Plc、William Hill Plcなどがいます。

目次

第1章 イントロダクション

第2章 エグゼクティブサマリー

第3章 分析手法

第4章 世界のスポーツくじ市場の洞察

• 市場スナップショット
• スポーツくじの市場力学
  • 促進要因と機会
    • スマートフォンとモバイルアプリの普及
    • 世界のスポーツ視聴者とスポンサーシップ
  • 抑制要因と課題
    • 法的制限と規制の断片化
• PESTLE分析
• スポーツくじ市場の動向
• バリューチェーン分析

第5章 スポーツくじ市場：プラットフォーム別

• 主な分析結果
• イントロダクション
• オンライン
• オフライン

第6章 スポーツくじ市場：種類別

• 主な分析結果
• イントロダクション
• 固定オッズ賭け
• エクスチェンジベッティング
• ライブ/インプレイベッティング
• パリミュチュエル
• eスポーツくじ
• その他

第7章 スポーツくじ市場：スポーツ別

• 主な分析結果
• イントロダクション
• フットボール
• バスケットボール
• 野球
• 競馬
• クリケット
• ホッケー
• その他

第8章 スポーツくじ市場：用途別

• 主な分析結果
• イントロダクション
• ドローゲーム
• インスタントゲーム
• ロト
• 数字ゲーム
• その他

第9章 スポーツくじ市場：地域別

• 主な分析結果
• イントロダクション
  • スポーツくじ市場の分析：地域別 (2020～2034年)
• 北米
  • 北米：プラットフォーム別（2020～2034年）
  • 北米：種類別（2020～2034年）
  • 北米：用途別（2020～2034年）
  • 北米：スポーツ別（2020～2034年）
  • 米国
  • カナダ
• 欧州
  • 欧州：プラットフォーム別（2020～2034年）
  • 欧州：種類別（2020～2034年）
  • 欧州：用途別（2020～2034年）
  • 欧州：スポーツ別（2020～2034年）
  • 英国
  • フランス
  • ドイツ
  • イタリア
  • スペイン
  • オランダ
  • ロシア
  • その他欧州
• アジア太平洋
  • アジア太平洋：プラットフォーム別（2020～2034年）
  • アジア太平洋：種類別（2020～2034年）
  • アジア太平洋：用途別（2020～2034年）
  • アジア太平洋：スポーツ別（2020～2034年）
  • 中国
  • インド
  • マレーシア
  • 日本
  • インドネシア
  • 韓国
  • オーストラリア
  • その他アジア太平洋
• 中東・アフリカ
  • 中東・アフリカ：プラットフォーム別（2020～2034年）
  • 中東・アフリカ：種類別（2020～2034年）
  • 中東・アフリカ：用途別（2020～2034年）
  • 中東・アフリカ：スポーツ別（2020～2034年）
  • サウジアラビア
  • アラブ首長国連邦
  • イスラエル
  • 南アフリカ
  • その他中東・アフリカ
• ラテンアメリカ
  • ラテンアメリカ：プラットフォーム別（2020～2034年）
  • ラテンアメリカ：種類別（2020～2034年）
  • ラテンアメリカ：用途別（2020～2034年）
  • ラテンアメリカ：スポーツ別（2020～2034年）
  • メキシコ
  • ブラジル
  • アルゼンチン
  • その他ラテンアメリカ

第10章 競合情勢

• 事業拡大・企業買収の分析
  • 事業拡大
  • 企業買収
• 提携/協業/合意/公開

第11章 企業プロファイル

• 888 Holdings Plc
• Bet365
• Betsson AB
• Churchill Downs Incorporated
• Entain plc
• Flutter Entertainment Plc
• IGT
• Kindred Group Plc
• Sportech Plc
• William Hill Plc

List of Tables:

• Table 1 Sports Betting Market, By Platform, 2020-2034 (USD Billion)
• Table 2 Sports Betting Market, By Type, 2020-2034 (USD Billion)
• Table 3 Sports Betting Market, by Application, 2020-2034 (USD Billion)
• Table 4 Sports Betting Market, by Sports, 2020-2034 (USD Billion)
• Table 5 North America: Sports Betting Market, By Platform, 2020-2034 (USD Billion)
• Table 6 North America: Sports Betting Market, By Type, 2020-2034 (USD Billion)
• Table 7 North America: Sports Betting Market, by Application, 2020-2034 (USD Billion)
• Table 8 North America: Sports Betting Market, by Sports, 2020-2034 (USD Billion)
• Table 9 US: Sports Betting Market, By Platform, 2020-2034 (USD Billion)
• Table 10 US: Sports Betting Market, By Type, 2020-2034 (USD Billion)
• Table 11 US: Sports Betting Market, by Application, 2020-2034 (USD Billion)
• Table 12 US: Sports Betting Market, by Sports, 2020-2034 (USD Billion)
• Table 13 Canada: Sports Betting Market, By Platform, 2020-2034 (USD Billion)
• Table 14 Canada: Sports Betting Market, By Type, 2020-2034 (USD Billion)
• Table 15 Canada: Sports Betting Market, by Application, 2020-2034 (USD Billion)
• Table 16 Canada: Sports Betting Market, by Sports, 2020-2034 (USD Billion)
• Table 17 Europe: Sports Betting Market, By Platform, 2020-2034 (USD Billion)
• Table 18 Europe: Sports Betting Market, By Type, 2020-2034 (USD Billion)
• Table 19 Europe: Sports Betting Market, by Application, 2020-2034 (USD Billion)
• Table 20 Europe: Sports Betting Market, by Sports, 2020-2034 (USD Billion)
• Table 21 UK: Sports Betting Market, By Platform, 2020-2034 (USD Billion)
• Table 22 UK: Sports Betting Market, By Type, 2020-2034 (USD Billion)
• Table 23 UK: Sports Betting Market, by Application, 2020-2034 (USD Billion)
• Table 24 UK: Sports Betting Market, by Sports, 2020-2034 (USD Billion)
• Table 25 France: Sports Betting Market, By Platform, 2020-2034 (USD Billion)
• Table 26 France: Sports Betting Market, By Type, 2020-2034 (USD Billion)
• Table 27 France: Sports Betting Market, by Application, 2020-2034 (USD Billion)
• Table 28 France: Sports Betting Market, by Sports, 2020-2034 (USD Billion)
• Table 29 Germany: Sports Betting Market, By Platform, 2020-2034 (USD Billion)
• Table 30 Germany: Sports Betting Market, By Type, 2020-2034 (USD Billion)
• Table 31 Germany: Sports Betting Market, by Application, 2020-2034 (USD Billion)
• Table 32 Germany: Sports Betting Market, by Sports, 2020-2034 (USD Billion)
• Table 33 Italy: Sports Betting Market, By Platform, 2020-2034 (USD Billion)
• Table 34 Italy: Sports Betting Market, By Type, 2020-2034 (USD Billion)
• Table 35 Italy: Sports Betting Market, by Application, 2020-2034 (USD Billion)
• Table 36 Italy: Sports Betting Market, by Sports, 2020-2034 (USD Billion)
• Table 37 Spain: Sports Betting Market, By Platform, 2020-2034 (USD Billion)
• Table 38 Spain: Sports Betting Market, By Type, 2020-2034 (USD Billion)
• Table 39 Spain: Sports Betting Market, by Application, 2020-2034 (USD Billion)
• Table 40 Spain: Sports Betting Market, by Sports, 2020-2034 (USD Billion)
• Table 41 Netherlands: Sports Betting Market, By Platform, 2020-2034 (USD Billion)
• Table 42 Netherlands: Sports Betting Market, By Type, 2020-2034 (USD Billion)
• Table 43 Netherlands: Sports Betting Market, by Application, 2020-2034 (USD Billion)
• Table 44 Netherlands: Sports Betting Market, by Sports, 2020-2034 (USD Billion)
• Table 45 Russia: Sports Betting Market, By Platform, 2020-2034 (USD Billion)
• Table 46 Russia: Sports Betting Market, By Type, 2020-2034 (USD Billion)
• Table 47 Russia: Sports Betting Market, by Application, 2020-2034 (USD Billion)
• Table 48 Russia: Sports Betting Market, by Sports, 2020-2034 (USD Billion)
• Table 49 Rest of Europe: Sports Betting Market, By Platform, 2020-2034 (USD Billion)
• Table 50 Rest of Europe: Sports Betting Market, By Type, 2020-2034 (USD Billion)
• Table 51 Rest of Europe: Sports Betting Market, by Application, 2020-2034 (USD Billion)
• Table 52 Rest of Europe: Sports Betting Market, by Sports, 2020-2034 (USD Billion)
• Table 53 Asia Pacific: Sports Betting Market, By Platform, 2020-2034 (USD Billion)
• Table 54 Asia Pacific: Sports Betting Market, By Type, 2020-2034 (USD Billion)
• Table 55 Asia Pacific: Sports Betting Market, by Application, 2020-2034 (USD Billion)
• Table 56 Asia Pacific: Sports Betting Market, by Sports, 2020-2034 (USD Billion)
• Table 57 China: Sports Betting Market, By Platform, 2020-2034 (USD Billion)
• Table 58 China: Sports Betting Market, By Type, 2020-2034 (USD Billion)
• Table 59 China: Sports Betting Market, by Application, 2020-2034 (USD Billion)
• Table 60 China: Sports Betting Market, by Sports, 2020-2034 (USD Billion)
• Table 61 India: Sports Betting Market, By Platform, 2020-2034 (USD Billion)
• Table 62 India: Sports Betting Market, By Type, 2020-2034 (USD Billion)
• Table 63 India: Sports Betting Market, by Application, 2020-2034 (USD Billion)
• Table 64 India: Sports Betting Market, by Sports, 2020-2034 (USD Billion)
• Table 65 Malaysia: Sports Betting Market, By Platform, 2020-2034 (USD Billion)
• Table 66 Malaysia: Sports Betting Market, By Type, 2020-2034 (USD Billion)
• Table 67 Malaysia: Sports Betting Market, by Application, 2020-2034 (USD Billion)
• Table 68 Malaysia: Sports Betting Market, by Sports, 2020-2034 (USD Billion)
• Table 69 Japan: Sports Betting Market, By Platform, 2020-2034 (USD Billion)
• Table 70 Japan: Sports Betting Market, By Type, 2020-2034 (USD Billion)
• Table 71 Japan: Sports Betting Market, by Application, 2020-2034 (USD Billion)
• Table 72 Japan: Sports Betting Market, by Sports, 2020-2034 (USD Billion)
• Table 73 Indonesia: Sports Betting Market, By Platform, 2020-2034 (USD Billion)
• Table 74 Indonesia: Sports Betting Market, By Type, 2020-2034 (USD Billion)
• Table 75 Indonesia: Sports Betting Market, by Application, 2020-2034 (USD Billion)
• Table 76 Indonesia: Sports Betting Market, by Sports, 2020-2034 (USD Billion)
• Table 77 South Korea: Sports Betting Market, By Platform, 2020-2034 (USD Billion)
• Table 78 South Korea: Sports Betting Market, By Type, 2020-2034 (USD Billion)
• Table 79 South Korea: Sports Betting Market, by Application, 2020-2034 (USD Billion)
• Table 80 South Korea: Sports Betting Market, by Sports, 2020-2034 (USD Billion)
• Table 81 Australia: Sports Betting Market, By Platform, 2020-2034 (USD Billion)
• Table 82 Australia: Sports Betting Market, By Type, 2020-2034 (USD Billion)
• Table 83 Australia: Sports Betting Market, by Application, 2020-2034 (USD Billion)
• Table 84 Australia: Sports Betting Market, by Sports, 2020-2034 (USD Billion)
• Table 85 Rest of Asia Pacific: Sports Betting Market, By Platform, 2020-2034 (USD Billion)
• Table 86 Rest of Asia Pacific: Sports Betting Market, By Type, 2020-2034 (USD Billion)
• Table 87 Rest of Asia Pacific: Sports Betting Market, by Application, 2020-2034 (USD Billion)
• Table 88 Rest of Asia Pacific: Sports Betting Market, by Sports, 2020-2034 (USD Billion)
• Table 89 Middle East & Africa: Sports Betting Market, By Platform, 2020-2034 (USD Billion)
• Table 90 Middle East & Africa: Sports Betting Market, By Type, 2020-2034 (USD Billion)
• Table 91 Middle East & Africa: Sports Betting Market, by Application, 2020-2034 (USD Billion)
• Table 92 Middle East & Africa: Sports Betting Market, by Sports, 2020-2034 (USD Billion)
• Table 93 Saudi Arabia: Sports Betting Market, By Platform, 2020-2034 (USD Billion)
• Table 94 Saudi Arabia: Sports Betting Market, By Type, 2020-2034 (USD Billion)
• Table 95 Saudi Arabia: Sports Betting Market, by Application, 2020-2034 (USD Billion)
• Table 96 Saudi Arabia: Sports Betting Market, by Sports, 2020-2034 (USD Billion)
• Table 97 UAE: Sports Betting Market, By Platform, 2020-2034 (USD Billion)
• Table 98 UAE: Sports Betting Market, By Type, 2020-2034 (USD Billion)
• Table 99 UAE: Sports Betting Market, by Application, 2020-2034 (USD Billion)
• Table 100 UAE: Sports Betting Market, by Sports, 2020-2034 (USD Billion)
• Table 101 Israel: Sports Betting Market, By Platform, 2020-2034 (USD Billion)
• Table 102 Israel: Sports Betting Market, By Type, 2020-2034 (USD Billion)
• Table 103 Israel: Sports Betting Market, by Application, 2020-2034 (USD Billion)
• Table 104 Israel: Sports Betting Market, by Sports, 2020-2034 (USD Billion)
• Table 105 South Africa: Sports Betting Market, By Platform, 2020-2034 (USD Billion)
• Table 106 South Africa: Sports Betting Market, By Type, 2020-2034 (USD Billion)
• Table 107 South Africa: Sports Betting Market, by Application, 2020-2034 (USD Billion)
• Table 108 South Africa: Sports Betting Market, by Sports, 2020-2034 (USD Billion)
• Table 109 Rest of Middle East & Africa: Sports Betting Market, By Platform, 2020-2034 (USD Billion)
• Table 110 Rest of Middle East & Africa: Sports Betting Market, By Type, 2020-2034 (USD Billion)
• Table 111 Rest of Middle East & Africa: Sports Betting Market, by Application, 2020-2034 (USD Billion)
• Table 112 Rest of Middle East & Africa: Sports Betting Market, by Sports, 2020-2034 (USD Billion)
• Table 113 Latin America: Sports Betting Market, By Platform, 2020-2034 (USD Billion)
• Table 114 Latin America: Sports Betting Market, By Type, 2020-2034 (USD Billion)
• Table 115 Latin America: Sports Betting Market, by Application, 2020-2034 (USD Billion)
• Table 116 Latin America: Sports Betting Market, by Sports, 2020-2034 (USD Billion)
• Table 117 Mexico: Sports Betting Market, By Platform, 2020-2034 (USD Billion)
• Table 118 Mexico: Sports Betting Market, By Type, 2020-2034 (USD Billion)
• Table 119 Mexico: Sports Betting Market, by Application, 2020-2034 (USD Billion)
• Table 120 Mexico: Sports Betting Market, by Sports, 2020-2034 (USD Billion)
• Table 121 Brazil: Sports Betting Market, By Platform, 2020-2034 (USD Billion)
• Table 122 Brazil: Sports Betting Market, By Type, 2020-2034 (USD Billion)
• Table 123 Brazil: Sports Betting Market, by Application, 2020-2034 (USD Billion)
• Table 124 Brazil: Sports Betting Market, by Sports, 2020-2034 (USD Billion)
• Table 125 Argentina: Sports Betting Market, By Platform, 2020-2034 (USD Billion)
• Table 126 Argentina: Sports Betting Market, By Type, 2020-2034 (USD Billion)
• Table 127 Argentina: Sports Betting Market, by Application, 2020-2034 (USD Billion)
• Table 128 Argentina: Sports Betting Market, by Sports, 2020-2034 (USD Billion)
• Table 129 Rest of Latin America: Sports Betting Market, By Platform, 2020-2034 (USD Billion)
• Table 130 Rest of Latin America: Sports Betting Market, By Type, 2020-2034 (USD Billion)
• Table 131 Rest of Latin America: Sports Betting Market, by Application, 2020-2034 (USD Billion)
• Table 132 Rest of Latin America: Sports Betting Market, by Sports, 2020-2034 (USD Billion)

List of Figures:

• Figure 1. Sports Betting Market, 2020-2034 (USD Billion)
• Figure 2. Integrated Ecosystem
• Figure 3. Research Methodology: Top-Down & Bottom-Up Price
• Figure 4. Market by Geography
• Figure 5. Porter's Five Forces
• Figure 6. Market by Platform
• Figure 7. Sports Betting Market, By Platform, 2024 & 2034 (USD Billion)
• Figure 8. Market by Type
• Figure 9. Sports Betting Market, By Type, 2024 & 2034 (USD Billion)
• Figure 10. Market by Application
• Figure 11. Sports Betting Market, by Application, 2024 & 2034 (USD Billion)
• Figure 12. Market by Sports
• Figure 13. Sports Betting Market, by Sports, 2024 & 2034 (USD Billion)

The sports betting market size is expected to reach USD 274.78 billion by 2034, according to a new study by Polaris Market Research. The report "Sports Betting Market Size, Share, Trend & Industry Analysis Report: By Platform (Online, and Offline), By Type, By Sports, By Application, and By Region - Market Forecast, 2025-2034" gives a detailed insight into current market dynamics and provides analysis on future market growth.

The sports betting market refers to the ecosystem where individuals place wagers on the outcomes of sports events using online platforms or traditional retail channels. This market is evolving rapidly, driven by regulatory liberalization, digitalization, and shifting consumer behavior. The rise of real-time betting, live odds, and in-play features has transformed how users interact with betting platforms, creating more dynamic and personalized wagering experiences. Increased investment in advanced analytics and AI-powered recommendation engines is improving odds accuracy and enhancing user engagement. Operators are integrating seamless payment solutions, digital wallets, and blockchain technologies to improve transparency and transaction efficiency. Growing partnerships between betting firms, sports leagues, and media companies are expanding brand visibility and building user trust.

Mobile-first strategies, supported by push notifications and live streaming features, are capturing a younger, tech-savvy audience. Meanwhile, gamification elements and loyalty rewards are being adopted to strengthen user retention. Regulatory frameworks are becoming more standardized, encouraging responsible gambling features and compliance automation. The market also benefits from the increasing popularity of emerging sports and e-sports, opening new verticals for revenue generation. Cross-border licensing, multilingual support, and localized offerings are creating competitive advantages for global operators seeking to tap into diverse user bases. Overall, the market continues to shift toward integrated platforms offering both entertainment and transactional efficiency, supported by data security, scalable infrastructure, and AI-driven personalization. The ability to adapt to technological change, regulatory pressure, and evolving consumer preferences will remain a critical success factor for stakeholders in this rapidly expanding industry.

Sports Betting Market Report Highlights

By platform, the offline segment accounted for the significant revenue share in 2024 due to the continued reliance on physical betting shops and licensed retail bookmakers, particularly in regions where digital infrastructure is less developed.

Based on type, in 2024, the live/in-play betting segment accounted for the largest revenue share, driven by rising demand for real-time engagement and dynamic odds.

In 2024, the North America sports betting market is accounted for the largest revenue share due to the rapid legalization of sports wagering across multiple states and the growing presence of licensed operators offering advanced digital platforms

The Asia Pacific sports betting market is expected to register fastest CAGR from 2025 to 2034 due to rising smartphone usage, expanding internet access, and growing interest in sports such as cricket, basketball, and esports.

A few global key players include 888 Holdings Plc, Bet365, Betsson AB, Churchill Downs Incorporated, Entain plc, Flutter Entertainment Plc, IGT, Kindred Group Plc, Sportech Plc, William Hill Plc.

Polaris market research has segmented on the basis of platform, type, sports, application and region:

By Platform Outlook (Revenue USD Billion, 2020-2034)

Online

Offline

By Type Outlook (Revenue USD Billion, 2020-2034)

Fixed Odds Wagering

Exchange Betting

Live/In Play Betting

Pari-mutuel

E-sports Betting

Others

By Sports Outlook (Revenue USD Billion, 2020-2034)

Football

Basketball

Baseball

Horse Racing

Cricket

Hockey

Others

By Application Outlook (Revenue USD Billion, 2020-2034)

Draw games

Instant games

Lotto

Number games

Others

By Regional Outlook (Revenue USD Billion, 2020-2034)

North America

US

Canada

Europe

Germany

UK

France

Italy

Spain

Russia

Netherlands

Rest of Europe

Asia Pacific

China

India

Japan

South Korea

Indonesia

Malaysia

Vietnam

Australia

Rest of Asia Pacific

Latin America

Argentina

Brazil

Mexico

Rest of Latin America

Middle East & Africa

UAE

Saudi Arabia

Israel

South Africa

Rest of Middle East & Africa

Table of Contents

1. Introduction

• 1.1. Report Description
  • 1.1.1. Objectives of the Study
  • 1.1.2. Market Scope
  • 1.1.3. Assumptions
• 1.2. Stakeholders

2. Executive Summary

• 2.1. Market Highlights

3. Research Methodology

• 3.1. Overview
  • 3.1.1. Data Mining
• 3.2. Data Sources
  • 3.2.1. Primary Sources
  • 3.2.2. Secondary Sources

4. Sports Betting Market Insights

• 4.1. Sports Betting Market - Market Snapshot
• 4.2. Sports Betting Market Dynamics
  • 4.2.1. Drivers and Opportunities
    • 4.2.1.1. Proliferation of Smartphones and Mobile Apps
    • 4.2.1.2. Global Sports Viewership and Sponsorships
  • 4.2.2. Restraints and Challenges
    • 4.2.2.1. Legal Restrictions and Regulatory Fragmentation
• 4.3. Porter's Five Forces Analysis
  • 4.3.1. Bargaining Power of Suppliers (Moderate)
  • 4.3.2. Threats of New Entrants: (Low)
  • 4.3.3. Bargaining Power of Buyers (Moderate)
  • 4.3.4. Threat of Substitute (Moderate)
  • 4.3.5. Rivalry among existing firms (High)
• 4.4. PESTEL Analysis
• 4.5. Sports Betting Market Power Rating Trends
• 4.6. Value Chain Analysis

5. Sports Betting Market, by Platform

• 5.1. Key Findings
• 5.2. Introduction
  • 5.2.1. Sports Betting Market, by Platform, 2020-2034 (USD Billion)
• 5.3. Online
  • 5.3.1. Sports Betting Market, by Online, by Region, 2020-2034 (USD Billion)
• 5.4. Offline
  • 5.4.1. Sports Betting Market, by Offline, by Region, 2020-2034 (USD Billion)

6. Sports Betting Market, by Type

• 6.1. Key Findings
• 6.2. Introduction
  • 6.2.1. Sports Betting Market, By Type, 2020-2034 (USD Billion)
• 6.3. Fixed Odds Wagering
  • 6.3.1. Sports Betting Market, by Fixed Odds Wagering, by Region, 2020-2034 (USD Billion)
• 6.4. Exchange Betting
  • 6.4.1. Sports Betting Market, by Exchange Betting, by Region, 2020-2034 (USD Billion)
• 6.5. Live/In Play Betting
  • 6.5.1. Sports Betting Market, by Live/In Play Betting, by Region, 2020-2034 (USD Billion)
• 6.6. Pari-mutuel
  • 6.6.1. Sports Betting Market, by Pari-mutuel, by Region, 2020-2034 (USD Billion)
• 6.7. E-sports Betting
  • 6.7.1. Sports Betting Market, by Automatic Identification System, by Region, 2020-2034 (USD Billion)
• 6.8. Others
  • 6.8.1. Sports Betting Market, by Others, by Region, 2020-2034 (USD Billion)

7. Sports Betting Market, by Sports

• 7.1. Key Findings
• 7.2. Introduction
  • 7.2.1. Sports Betting Market, by Sports, 2020-2034 (USD Billion)
• 7.3. Football
  • 7.3.1. Sports Betting Market, by Commercial Vessels, by Region, 2020-2034 (USD Billion)
• 7.4. Basketball
  • 7.4.1. Sports Betting Market, by Basketball, by Region, 2020-2034 (USD Billion)
• 7.5. Baseball
  • 7.5.1. Sports Betting Market, by Baseball, by Region, 2020-2034 (USD Billion)
• 7.6. Horse Racing
  • 7.6.1. Sports Betting Market, by Horse Racing, by Region, 2020-2034 (USD Billion)
• 7.7. Cricket
  • 7.7.1. Sports Betting Market, by Yachts & Recreational Boats, by Region, 2020-2034 (USD Billion)
• 7.8. Hockey
  • 7.8.1. Sports Betting Market, by Hockey, by Region, 2020-2034 (USD Billion)
• 7.9. Other
  • 7.9.1. Sports Betting Market, by Other, by Region, 2020-2034 (USD Billion)

8. Sports Betting Market, by Application

• 8.1. Key Findings
• 8.2. Introduction
  • 8.2.1. Sports Betting Market, by Application, 2020-2034 (USD Billion)
• 8.3. Draw games
  • 8.3.1. Sports Betting Market, by Draw games, by Region, 2020-2034 (USD Billion)
• 8.4. Instant games
  • 8.4.1. Sports Betting Market, by Instant games, by Region, 2020-2034 (USD Billion)
• 8.5. Lotto
  • 8.5.1. Sports Betting Market, by Lotto, by Region, 2020-2034 (USD Billion)
• 8.6. Number games
  • 8.6.1. Sports Betting Market, by Number games, by Region, 2020-2034 (USD Billion)
• 8.7. Others
  • 8.7.1. Sports Betting Market, by Others, by Region, 2020-2034 (USD Billion)

9. Sports Betting Market, by Geography

• 9.1. Key Findings
• 9.2. Introduction
  • 9.2.1. Sports Betting Market Assessment, By Geography, 2020-2034 (USD Billion)
• 9.3. Sports Betting Market - North America
  • 9.3.1. North America: Sports Betting Market, By Platform, 2020-2034 (USD Billion)
  • 9.3.2. North America: Sports Betting Market, By Type, 2020-2034 (USD Billion)
  • 9.3.3. North America: Sports Betting Market, by Application, 2020-2034 (USD Billion)
  • 9.3.4. North America: Sports Betting Market, by Sports, 2020-2034 (USD Billion)
  • 9.3.5. Sports Betting Market - US
    • 9.3.5.1. US: Sports Betting Market, By Platform, 2020-2034 (USD Billion)
    • 9.3.5.2. US: Sports Betting Market, By Type, 2020-2034 (USD Billion)
    • 9.3.5.3. US: Sports Betting Market, by Application, 2020-2034 (USD Billion)
    • 9.3.5.4. US: Sports Betting Market, by Sports, 2020-2034 (USD Billion)
  • 9.3.6. Sports Betting Market - Canada
    • 9.3.6.1. Canada: Sports Betting Market, By Platform, 2020-2034 (USD Billion)
    • 9.3.6.2. Canada: Sports Betting Market, By Type, 2020-2034 (USD Billion)
    • 9.3.6.3. Canada: Sports Betting Market, by Application, 2020-2034 (USD Billion)
    • 9.3.6.4. Canada: Sports Betting Market, by Sports, 2020-2034 (USD Billion)
• 9.4. Sports Betting Market - Europe
  • 9.4.1. Europe: Sports Betting Market, By Platform, 2020-2034 (USD Billion)
  • 9.4.2. Europe: Sports Betting Market, By Type, 2020-2034 (USD Billion)
  • 9.4.3. Europe: Sports Betting Market, by Application, 2020-2034 (USD Billion)
  • 9.4.4. Europe: Sports Betting Market, by Sports, 2020-2034 (USD Billion)
  • 9.4.5. Sports Betting Market - UK
    • 9.4.5.1. UK: Sports Betting Market, By Platform, 2020-2034 (USD Billion)
    • 9.4.5.2. UK: Sports Betting Market, By Type, 2020-2034 (USD Billion)
    • 9.4.5.3. UK: Sports Betting Market, by Application, 2020-2034 (USD Billion)
    • 9.4.5.4. UK: Sports Betting Market, by Sports, 2020-2034 (USD Billion)
  • 9.4.6. Sports Betting Market - France
    • 9.4.6.1. France: Sports Betting Market, By Platform, 2020-2034 (USD Billion)
    • 9.4.6.2. France: Sports Betting Market, By Type, 2020-2034 (USD Billion)
    • 9.4.6.3. France: Sports Betting Market, by Application, 2020-2034 (USD Billion)
    • 9.4.6.4. France: Sports Betting Market, by Sports, 2020-2034 (USD Billion)
  • 9.4.7. Sports Betting Market - Germany
    • 9.4.7.1. Germany: Sports Betting Market, By Platform, 2020-2034 (USD Billion)
    • 9.4.7.2. Germany: Sports Betting Market, By Type, 2020-2034 (USD Billion)
    • 9.4.7.3. Germany: Sports Betting Market, by Application, 2020-2034 (USD Billion)
    • 9.4.7.4. Germany: Sports Betting Market, by Sports, 2020-2034 (USD Billion)
  • 9.4.8. Sports Betting Market - Italy
    • 9.4.8.1. Italy: Sports Betting Market, By Platform, 2020-2034 (USD Billion)
    • 9.4.8.2. Italy: Sports Betting Market, By Type, 2020-2034 (USD Billion)
    • 9.4.8.3. Italy: Sports Betting Market, by Application, 2020-2034 (USD Billion)
    • 9.4.8.4. Italy: Sports Betting Market, by Sports, 2020-2034 (USD Billion)
  • 9.4.9. Sports Betting Market - Spain
    • 9.4.9.1. Spain: Sports Betting Market, By Platform, 2020-2034 (USD Billion)
    • 9.4.9.2. Spain: Sports Betting Market, By Type, 2020-2034 (USD Billion)
    • 9.4.9.3. Spain: Sports Betting Market, by Application, 2020-2034 (USD Billion)
    • 9.4.9.4. Spain: Sports Betting Market, by Sports, 2020-2034 (USD Billion)
  • 9.4.10. Sports Betting Market - Netherlands
    • 9.4.10.1. Netherlands: Sports Betting Market, By Platform, 2020-2034 (USD Billion)
    • 9.4.10.2. Netherlands: Sports Betting Market, By Type, 2020-2034 (USD Billion)
    • 9.4.10.3. Netherlands: Sports Betting Market, by Application, 2020-2034 (USD Billion)
    • 9.4.10.4. Netherlands: Sports Betting Market, by Sports, 2020-2034 (USD Billion)
  • 9.4.11. Sports Betting Market - Russia
    • 9.4.11.1. Russia: Sports Betting Market, By Platform, 2020-2034 (USD Billion)
    • 9.4.11.2. Russia: Sports Betting Market, By Type, 2020-2034 (USD Billion)
    • 9.4.11.3. Russia: Sports Betting Market, by Application, 2020-2034 (USD Billion)
    • 9.4.11.4. Russia: Sports Betting Market, by Sports, 2020-2034 (USD Billion)
  • 9.4.12. Sports Betting Market - Rest of Europe
    • 9.4.12.1. Rest of Europe: Sports Betting Market, By Platform, 2020-2034 (USD Billion)
    • 9.4.12.2. Rest of Europe: Sports Betting Market, By Type, 2020-2034 (USD Billion)
    • 9.4.12.3. Rest of Europe: Sports Betting Market, by Application, 2020-2034 (USD Billion)
    • 9.4.12.4. Rest of Europe: Sports Betting Market, by Sports, 2020-2034 (USD Billion)
• 9.5. Sports Betting Market - Asia Pacific
  • 9.5.1. Asia Pacific: Sports Betting Market, By Platform, 2020-2034 (USD Billion)
  • 9.5.2. Asia Pacific: Sports Betting Market, By Type, 2020-2034 (USD Billion)
  • 9.5.3. Asia Pacific: Sports Betting Market, by Application, 2020-2034 (USD Billion)
  • 9.5.4. Asia Pacific: Sports Betting Market, by Sports, 2020-2034 (USD Billion)
  • 9.5.5. Sports Betting Market - China
    • 9.5.5.1. China: Sports Betting Market, By Platform, 2020-2034 (USD Billion)
    • 9.5.5.2. China: Sports Betting Market, By Type, 2020-2034 (USD Billion)
    • 9.5.5.3. China: Sports Betting Market, by Application, 2020-2034 (USD Billion)
    • 9.5.5.4. China: Sports Betting Market, by Sports, 2020-2034 (USD Billion)
  • 9.5.6. Sports Betting Market - India
    • 9.5.6.1. India: Sports Betting Market, By Platform, 2020-2034 (USD Billion)
    • 9.5.6.2. India: Sports Betting Market, By Type, 2020-2034 (USD Billion)
    • 9.5.6.3. India: Sports Betting Market, by Application, 2020-2034 (USD Billion)
    • 9.5.6.4. India: Sports Betting Market, by Sports, 2020-2034 (USD Billion)
  • 9.5.7. Sports Betting Market - Malaysia
    • 9.5.7.1. Malaysia: Sports Betting Market, By Platform, 2020-2034 (USD Billion)
    • 9.5.7.2. Malaysia: Sports Betting Market, By Type, 2020-2034 (USD Billion)
    • 9.5.7.3. Malaysia: Sports Betting Market, by Application, 2020-2034 (USD Billion)
    • 9.5.7.4. Malaysia: Sports Betting Market, by Sports, 2020-2034 (USD Billion)
  • 9.5.8. Sports Betting Market - Japan
    • 9.5.8.1. Japan: Sports Betting Market, By Platform, 2020-2034 (USD Billion)
    • 9.5.8.2. Japan: Sports Betting Market, By Type, 2020-2034 (USD Billion)
    • 9.5.8.3. Japan: Sports Betting Market, by Application, 2020-2034 (USD Billion)
    • 9.5.8.4. Japan: Sports Betting Market, by Sports, 2020-2034 (USD Billion)
  • 9.5.9. Sports Betting Market - Indonesia
    • 9.5.9.1. Indonesia: Sports Betting Market, By Platform, 2020-2034 (USD Billion)
    • 9.5.9.2. Indonesia: Sports Betting Market, By Type, 2020-2034 (USD Billion)
    • 9.5.9.3. Indonesia: Sports Betting Market, by Application, 2020-2034 (USD Billion)
    • 9.5.9.4. Indonesia: Sports Betting Market, by Sports, 2020-2034 (USD Billion)
  • 9.5.10. Sports Betting Market - South Korea
    • 9.5.10.1. South Korea: Sports Betting Market, By Platform, 2020-2034 (USD Billion)
    • 9.5.10.2. South Korea: Sports Betting Market, By Type, 2020-2034 (USD Billion)
    • 9.5.10.3. South Korea: Sports Betting Market, by Application, 2020-2034 (USD Billion)
    • 9.5.10.4. South Korea: Sports Betting Market, by Sports, 2020-2034 (USD Billion)
  • 9.5.11. Sports Betting Market - Australia
    • 9.5.11.1. Australia: Sports Betting Market, By Platform, 2020-2034 (USD Billion)
    • 9.5.11.2. Australia: Sports Betting Market, By Type, 2020-2034 (USD Billion)
    • 9.5.11.3. Australia: Sports Betting Market, by Application, 2020-2034 (USD Billion)
    • 9.5.11.4. Australia: Sports Betting Market, by Sports, 2020-2034 (USD Billion)
  • 9.5.12. Sports Betting Market - Rest of Asia Pacific
    • 9.5.12.1. Rest of Asia Pacific: Sports Betting Market, By Platform, 2020-2034 (USD Billion)
    • 9.5.12.2. Rest of Asia Pacific: Sports Betting Market, By Type, 2020-2034 (USD Billion)
    • 9.5.12.3. Rest of Asia Pacific: Sports Betting Market, by Application, 2020-2034 (USD Billion)
    • 9.5.12.4. Rest of Asia Pacific: Sports Betting Market, by Sports, 2020-2034 (USD Billion)
• 9.6. Sports Betting Market - Middle East & Africa
  • 9.6.1. Middle East & Africa: Sports Betting Market, By Platform, 2020-2034 (USD Billion)
  • 9.6.2. Middle East & Africa: Sports Betting Market, By Type, 2020-2034 (USD Billion)
  • 9.6.3. Middle East & Africa: Sports Betting Market, by Application, 2020-2034 (USD Billion)
  • 9.6.4. Middle East & Africa: Sports Betting Market, by Sports, 2020-2034 (USD Billion)
  • 9.6.5. Sports Betting Market - Saudi Arabia
    • 9.6.5.1. Saudi Arabia: Sports Betting Market, By Platform, 2020-2034 (USD Billion)
    • 9.6.5.2. Saudi Arabia: Sports Betting Market, By Type, 2020-2034 (USD Billion)
    • 9.6.5.3. Saudi Arabia: Sports Betting Market, by Application, 2020-2034 (USD Billion)
    • 9.6.5.4. Saudi Arabia: Sports Betting Market, by Sports, 2020-2034 (USD Billion)
  • 9.6.6. Sports Betting Market - UAE
    • 9.6.6.1. UAE: Sports Betting Market, By Platform, 2020-2034 (USD Billion)
    • 9.6.6.2. UAE: Sports Betting Market, By Type, 2020-2034 (USD Billion)
    • 9.6.6.3. UAE: Sports Betting Market, by Application, 2020-2034 (USD Billion)
    • 9.6.6.4. UAE: Sports Betting Market, by Sports, 2020-2034 (USD Billion)
  • 9.6.7. Sports Betting Market - Israel
    • 9.6.7.1. Israel: Sports Betting Market, By Platform, 2020-2034 (USD Billion)
    • 9.6.7.2. Israel: Sports Betting Market, By Type, 2020-2034 (USD Billion)
    • 9.6.7.3. Israel: Sports Betting Market, by Application, 2020-2034 (USD Billion)
    • 9.6.7.4. Israel: Sports Betting Market, by Sports, 2020-2034 (USD Billion)
  • 9.6.8. Sports Betting Market - South Africa
    • 9.6.8.1. South Africa: Sports Betting Market, By Platform, 2020-2034 (USD Billion)
    • 9.6.8.2. South Africa: Sports Betting Market, By Type, 2020-2034 (USD Billion)
    • 9.6.8.3. South Africa: Sports Betting Market, by Application, 2020-2034 (USD Billion)
    • 9.6.8.4. South Africa: Sports Betting Market, by Sports, 2020-2034 (USD Billion)
  • 9.6.9. Sports Betting Market - Rest of Middle East & Africa
    • 9.6.9.1. Rest of Middle East & Africa: Sports Betting Market, By Platform, 2020-2034 (USD Billion)
    • 9.6.9.2. Rest of Middle East & Africa: Sports Betting Market, By Type, 2020-2034 (USD Billion)
    • 9.6.9.3. Rest of Middle East & Africa: Sports Betting Market, by Application, 2020-2034 (USD Billion)
    • 9.6.9.4. Rest of Middle East & Africa: Sports Betting Market, by Sports, 2020-2034 (USD Billion)
• 9.7. Sports Betting Market - Latin America
  • 9.7.1. Latin America: Sports Betting Market, By Platform, 2020-2034 (USD Billion)
  • 9.7.2. Latin America: Sports Betting Market, By Type, 2020-2034 (USD Billion)
  • 9.7.3. Latin America: Sports Betting Market, by Application, 2020-2034 (USD Billion)
  • 9.7.4. Latin America: Sports Betting Market, by Sports, 2020-2034 (USD Billion)
  • 9.7.5. Sports Betting Market - Mexico
    • 9.7.5.1. Mexico: Sports Betting Market, By Platform, 2020-2034 (USD Billion)
    • 9.7.5.2. Mexico: Sports Betting Market, By Type, 2020-2034 (USD Billion)
    • 9.7.5.3. Mexico: Sports Betting Market, by Application, 2020-2034 (USD Billion)
    • 9.7.5.4. Mexico: Sports Betting Market, by Sports, 2020-2034 (USD Billion)
  • 9.7.6. Sports Betting Market - Brazil
    • 9.7.6.1. Brazil: Sports Betting Market, By Platform, 2020-2034 (USD Billion)
    • 9.7.6.2. Brazil: Sports Betting Market, By Type, 2020-2034 (USD Billion)
    • 9.7.6.3. Brazil: Sports Betting Market, by Application, 2020-2034 (USD Billion)
    • 9.7.6.4. Brazil: Sports Betting Market, by Sports, 2020-2034 (USD Billion)
  • 9.7.7. Sports Betting Market - Argentina
    • 9.7.7.1. Argentina: Sports Betting Market, By Platform, 2020-2034 (USD Billion)
    • 9.7.7.2. Argentina: Sports Betting Market, By Type, 2020-2034 (USD Billion)
    • 9.7.7.3. Argentina: Sports Betting Market, by Application, 2020-2034 (USD Billion)
    • 9.7.7.4. Argentina: Sports Betting Market, by Sports, 2020-2034 (USD Billion)
  • 9.7.8. Sports Betting Market - Rest of Latin America
    • 9.7.8.1. Rest of Latin America: Sports Betting Market, By Platform, 2020-2034 (USD Billion)
    • 9.7.8.2. Rest of Latin America: Sports Betting Market, By Type, 2020-2034 (USD Billion)
    • 9.7.8.3. Rest of Latin America: Sports Betting Market, by Application, 2020-2034 (USD Billion)
    • 9.7.8.4. Rest of Latin America: Sports Betting Market, by Sports, 2020-2034 (USD Billion)

10. Competitive Landscape

• 10.1. Expansion and Acquisition Analysis
  • 10.1.1. Expansion
  • 10.1.2. Acquisitions
• 10.2. Partnerships/Collaborations/Agreements/Exhibitions

11. Company Profiles

• 11.1. 888 Holdings Plc
  • 11.1.1. Company Overview
  • 11.1.2. Financial Performance
  • 11.1.3. Product Benchmarking
  • 11.1.4. Recent Development
• 11.2. Bet365
  • 11.2.1. Company Overview
  • 11.2.2. Financial Performance
  • 11.2.3. Product Benchmarking
  • 11.2.4. Recent Development
• 11.3. Betsson AB
  • 11.3.1. Company Overview
  • 11.3.2. Financial Performance
  • 11.3.3. Product Benchmarking
  • 11.3.4. Recent Development
• 11.4. Churchill Downs Incorporated
  • 11.4.1. Company Overview
  • 11.4.2. Financial Performance
  • 11.4.3. Product Benchmarking
  • 11.4.4. Recent Development
• 11.5. Entain plc
  • 11.5.1. Company Overview
  • 11.5.2. Financial Performance
  • 11.5.3. Product Benchmarking
  • 11.5.4. Recent Development
• 11.6. Flutter Entertainment Plc
  • 11.6.1. Company Overview
  • 11.6.2. Financial Performance
  • 11.6.3. Product Benchmarking
  • 11.6.4. Recent Development
• 11.7. IGT
  • 11.7.1. Company Overview
  • 11.7.2. Financial Performance
  • 11.7.3. Product Benchmarking
  • 11.7.4. Recent Development
• 11.8. Kindred Group Plc
  • 11.8.1. Company Overview
  • 11.8.2. Financial Performance
  • 11.8.3. Product Benchmarking
  • 11.8.4. Recent Development
• 11.9. Sportech Plc
  • 11.9.1. Company Overview
  • 11.9.2. Financial Performance
  • 11.9.3. Product Benchmarking
  • 11.9.4. Recent Development
• 11.10. William Hill Plc
  • 11.10.1. Company Overview
  • 11.10.2. Financial Performance
  • 11.10.3. Product Benchmarking
  • 11.10.4. Recent Development