市場調査レポート
商品コード
1340757
MVNOのビジネスプラン:2023年MVNO Business Plan 2023 |
MVNOのビジネスプラン:2023年 |
出版日: 2023年08月30日
発行: Mind Commerce
ページ情報: 英文 135 Pages
納期: 即日から翌営業日
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本レポートは、ContendusというMVNO (仮想移動体通信事業者) の立ち上げに基づいた完全なビジネスプランです。本書では、市場評価、資金調達要件、財務分析、市場セグメンテーション、製品の差別化など、企業の立ち上げ計画のあらゆる側面がカバーされてます。また、市場参入計画、流通・補充計画、MVNOの比較なども含まれます。
MVNOの立ち上げには、綿密な計画と競合の脅威と機会への理解が必要です。競合の問題を理解し、どのようなMVNOを立ち上げるかが成功の鍵となります。MVNOの成功に欠かせないのは、ホストとなるモバイルネットワークオペレーター (MNO) との卸売交渉です。従って、MVNOビジネスプランには、ホストMNOとの契約に関するモデリングと交渉戦略が含まれます。これには、リテールマイナスモデルとコストプラスモデルの料金体系、それぞれの長所と短所、導入方法などが含まれます。
また、MVNOビジネスプランには、ホールセールインセンティブの評価、調整プロセス、交渉戦略を定義する際に考慮すべきマクロおよびミクロの環境側面も含まれています。また、サービスレベルアグリーメント (SLA) の例も含まれており、実際の運用MVNOのSLAをモデルとして、サービス管理要件のニーズに合わせてカスタマイズして構築することができます。
5Gは通信サービスのバリューチェーンのほぼすべての部分に影響を及ぼすと考えられており、MVNOのエコシステムにとって、仮想ネットワークの運用に関する情報を入手し、その影響を理解することが極めて重要であると考えられます。従って、レポート「5G Technology Assessment, Market Outlook, and Forecasts 2023 to 2030」も本レポートに含まれています。
Mobile Virtual Network Operator (MVNO) companies are launched for many different reasons, many of which have more to do with other businesses than the MVNO operation itself. It is important to consider the strategies an MVNO will employ to exploit market opportunities and include in an MVNO Business Plan.
Regardless of the overall MVNO strategy, executing upon a vision requires careful planning. One thing that all successful MVNOs have in common is they started with a well-developed business plan. This must include insights regarding the impact of 5G on business operations. Accordingly, customers acquiring the MVNO Business Plan will also receive research evaluating 5G technology and its impact upon networks, apps, and services (see below for more information).
This is a full business plan based on the launch of an illustrative MVNO known as Contendus. The plan covers all aspects of the company launch plan including market assessment, funding requirements, financial analysis, market segmentation, and product differentiation. Also included is a go-to-market plan, distribution and replenishment plans, comparison of MVNOs, and more. The major benefit of this report is to assist in the development of an MVNO launch and to help validate existing plans.
Launching a MVNO involves a lot of careful planning and an understanding of the competitive threats and opportunities. Understanding the competitive issues and what type of MVNO to launch is key to success. A critical aspect to the success of any MVNO is its wholesale negotiations with the host mobile network operator (MNO). Accordingly, the MVNO Business Plan includes Modelling and Negotiation Strategies for Contracting with Host Mobile Network Operators. This includes rate structures of the retail minus and cost-plus models, the pros and cons of each, and how to implement them.
The MVNO Business Plan also includes evaluation of wholesale incentives, the reconciliation process, and also what macro and micro environmental aspects to consider when defining your negotiation strategy. Also included is an example Service Level Agreement (SLA), modeled from real-life operational MVNO SLAs, which can be customized and built upon to meet the needs of their service management requirements.
With 5G poised to impact virtually every part of the communication services value chain, the publisher believes it is extremely important for the MVNO ecosystem to be informed and understand the impacts on virtual network operations. Accordingly, the report 5G Technology Assessment, Market Outlook, and Forecasts 2023 to 2030 is also included with the MVNO Business Plan.
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The market for mission critical communications is rapidly evolving as developing technologies supply solutions necessary to meet emerging demand for improved voice, data, and machine-oriented communications. Industry verticals that manage critical infrastructure (such as utilities, ports, and transportation) also require enhanced communications to safeguard assets and optimize operations.
We see a few technologies playing a key role including 5G, Artificial Intelligence, and Internet of Things (IoT) solutions. In addition, there is a strong opportunity for network and system integration as otherwise disparate solutions converge in a manner in which operations management does not become onerous.
This report evaluates core public safety technology and solutions as well as emerging key areas for critical communications including 5G, AI, and IoT. This report also assesses emerging areas for mission critical communications including ultra-reliable low-latency communications for enterprise, industrial, and government sectors.