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市場調査レポート
商品コード
1309672
BFSIにおける拡張アナリティクスの世界市場規模、シェア、産業動向分析レポート:コンポーネント別、用途別、組織規模別、展開モード別、地域別展望と予測、2023年~2030年Global Augmented Analytics in BFSI Market Size, Share & Industry Trends Analysis Report By Component, By Application, By Organization size, By Deployment Mode, By Regional Outlook and Forecast, 2023 - 2030 |
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BFSIにおける拡張アナリティクスの世界市場規模、シェア、産業動向分析レポート:コンポーネント別、用途別、組織規模別、展開モード別、地域別展望と予測、2023年~2030年 |
出版日: 2023年06月30日
発行: KBV Research
ページ情報: 英文 263 Pages
納期: 即納可能
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BFSIにおける拡張アナリティクス市場規模は2030年までに81億米ドルに達すると予測され、予測期間中のCAGRは23.6%の市場成長率で上昇する見込みです。
KBV Cardinalのマトリックスに示された分析によると、Microsoft Corporationがこの市場におけるトップランナーです。SAP SE、IBM Corporation、Oracle Corporationなどの企業は、市場における主要なイノベーターです。2023年5月、SAP SEはGoogleが提供するクラウドプラットフォームであるGoogle Cloudとパートナーシップを締結し、Google Cloudのデータとアナリティクス技術をSAPのポートフォリオに統合しました。このパートナーシップにより、SAPはデータ情勢を簡素化し、高度な分析を実行し、重要なビジネス関連データへの迅速なアクセスを提供するポートフォリオを顧客に提供することで、より良い方法で顧客にサービスを提供できるようになります。
市場成長要因
BFSIセクターにおけるデータ量の増加
銀行データは賢明なビジネス上の意思決定を行う上で非常に役立ちますが、それを手作業で管理・分析するのは非常に時間がかかります。データ分析プロセスを自動化し、ビジネス・ユーザーに有益な洞察を与えるため、このシナリオにおける拡張アナリティクスは最先端技術を使用しています。その結果、拡張アナリティクス・ソリューションは、企業が自由に利用できる大量のデータから得られる洞察に基づいて、より迅速で正確な判断を下せるようにします。データ主導の意思決定を通じてBFSI企業に優位性をもたらすため、この分野のデータ量が増え続けるにつれて、拡張アナリティクスの利用が加速すると予想されます。したがって、データから洞察を得ることへの銀行の関心の高まりが、拡張分析ツールの採用を後押しし、それが市場の成長を促進しています。
業務効率とコスト削減のための拡張アナリティクスの利用増加
拡張アナリティクスは、BFSI業界における業務の有効性を高め、コストを削減することもできます。そのため金融機関は、拡張アナリティクス機能を活用することで、データ分析のための業務を自動化し、合理化することができます。この自動化により、労働集約的でミスの多い手作業によるデータ処理が不要になります。複雑なデータセットも拡張アナリティクスによって正確かつ迅速に調査できるため、金融機関は重要な洞察を得て、より迅速に意思決定を行うことができます。その結果、BFSI部門は業務効率とコスト削減に関して、拡張アナリティクスから大きな恩恵を受ける。
市場抑制要因
テクノロジーを導入・活用する専門家の不足
組織は、こうしたテクノロジーを十分に活用するために、それを理解し、うまく利用できる有能な人材を必要としています。データおよびアナリティクス・テクノロジーを活用して洞察を深め、ビジネス成果を高める専門家の能力も、BFSIセクターで需要が高まっています。有能な人材が不足しているため、保険セクターでは高度なアナリティクスの活用が他業界に比べて遅れています。BFSI部門の進化する性質上、専門家には技術的な専門知識と業界特有の知識を併せ持つことが求められます。したがって、この分野の有資格者の不足によって、拡張アナリティクスの普及が妨げられる可能性があります。
コンポーネントの展望
コンポーネントに基づき、市場はソリューションとサービスに分類されます。2022年の市場では、ソリューション・セグメントが最も高い収益シェアを獲得しました。このセグメントの成長は、金融ソリューションを開発する際にプランニングが何よりも優先されるため、BFSI企業によるソリューションへの需要が高まっていることに起因しています。数多くの銀行が、日々の業務や銀行業務の手順を改善するために多額の投資を行っています。さらに、大きなデジタル変革の中で、銀行はIoTが顧客の欲求に具体的に合致する商品を生産するのに役立つことを最大限に活用しています。
展開モードの展望
展開モードによって、市場はオンプレミスとクラウドに分類されます。クラウドセグメントは、2022年の市場で大きな収益シェアを記録しました。このセグメントの拡大は、クラウドベースのアナリティクスプラットフォームが拡張性、柔軟性、コスト効率に優れているという利点があるためです。つまり、BFSI企業は多額のインフラ投資を行うことなく、高度なアナリティクスの力を利用することができます。さらに、クラウド・ソリューションはリアルタイムのデータアクセスとコラボレーションを提供するため、多数の部門や支店にまたがるスムーズな統合が可能になり、市場の成長を後押しします。
組織規模の展望
組織規模別に見ると、市場は大企業と中小企業に分けられます。大企業セグメントは、2022年の市場で最大の収益シェアを示しました。大企業の活動は多岐にわたるため、非常に効果的な拡張アナリティクスが必要とされます。さらに、大手銀行が最先端のIoT技術を導入するために支出を増やしていることも、このセグメントの成長を加速させると思われます。大企業は、活動の複雑さや規制の増加にもかかわらず、金融業務を迅速に管理できるようにするため、拡張アナリティクスを利用するようになってきています。
用途の展望
市場は用途別に、リスク&コンプライアンス管理、顧客分析、不正検知、ポートフォリオ管理、その他に区分されます。顧客分析セグメントは、2022年の市場で最も高い収益シェアを獲得しました。拡張アナリティクスは、過去の顧客データを分析し、潜在的な解約パターンを特定することができます。MLアルゴリズムを活用することで、どの顧客が競合他社に乗り換えたり、BFSI組織との関係を打ち切ったりする可能性が高いかを予測することができます。また、過去の行動、取引履歴、エンゲージメントパターンを考慮することで、個々の顧客の顧客生涯価値(CLV)分析の推定を支援することもできます。
地域別展望
地域別に見ると、市場は北米、欧州、アジア太平洋、LAMEAで分析されます。北米セグメントは、2022年の市場で最大の収益シェアを記録しました。同地域は金融産業が高度に発展しており、イノベーションを促進する規制環境も整備されているため、北米地域はBFSI市場における拡張アナリティクスの導入で最先端を走っています。シリコンバレーやニューヨークのような主要な金融センターでは、拡張アナリティクスのイノベーションに多額の資金が投資されており、これがこの地域の市場拡大に拍車をかけています。
List of Figures
The Global Augmented Analytics in BFSI Market size is expected to reach $8.1 billion by 2030, rising at a market growth of 23.6% CAGR during the forecast period.
Asia Pacific is the promising region for the growth of Augmented Analytics in BFSI due to the region's growing digitization and broad technology use, which offer financial institutions tremendous opportunities to deploy augmented analytics instruments by providing a vast source of data. Therefore, Asia Pacific is anticipated to generate approximately 2/5th share of the market by 2030. Additionally, the capacity to handle this data through sophisticated analytics techniques offers a way for individualized consumer experiences, improved risk management, as well as simplified processes, which will enhance the regional market throughout the forecast period.
The major strategies followed by the market participants are Partnerships as the key developmental strategy in order to keep pace with the changing demands of end users. For instance, In July, 2021, IBM Corporation partnered with SAP SE to facilitate the IBM cloud adoption in the financial services industry by integrating IBM cloud with SAP's portfolio of finance and data management solutions. The partnership aids IBM to serve its customers in a better way by helping them in increasing operational efficiencies through the use of the cloud. Additionally, In September, 2020, QlikTech International AB partnered with Tangent Works to integrate Tangent Works' InstantML modelling solution with QlikTech's portfolio. The partnership aids QlikTech in serving customers in a better way by providing them with AI-powered decision-making solutions.
Based on the Analysis presented in the KBV Cardinal matrix; Microsoft Corporation is the forerunner in the Market. Companies such as SAP SE, IBM Corporation, Oracle Corporation are some of the key innovators in the Market. In May, 2023, SAP SE signed a partnership with Google Cloud, a cloud platform offered by Google, to integrate Google Cloud's Data and Analytics Technology with SAP's portfolio. The partnership enables SAP to serve its customers in a better way by providing them with a portfolio that would simplify the data landscapes, perform advanced analysis and provide quick access to important business-related data.
Market Growth Factors
Increasing data volumes in the BFSI sector
Banking data can be quite helpful in making wise business decisions, but managing and analyzing it manually can be very time-consuming. To automate the data analysis process and give business users useful insights, augmented analytics in this scenario uses cutting-edge technology. As a result, augmented analytics solutions empower companies to make quicker and more accurate judgments based on insights derived from the massive volumes of data at their disposal. In order to give BFSI firms an advantage through data-driven decision-making, the use of augmented analytics is anticipated to pick up speed as data volumes in this sector continue to rise. Hence, the growing interest of banks in deriving insights from data is propelling the adoption of augmented analytic tools, which in turn is driving the market's growth.
Rising use of augmented analytics for operational effectiveness and cost reduction
Augmented analytics can also increase operational effectiveness and lower costs in the BFSI industry. Financial organizations can therefore automate and streamline their operations for data analysis by utilizing augmented analytics capabilities. This automation does away with the necessity for labor-intensive and frequently mistake-prone manual data processing. Because complicated data sets can be correctly and swiftly examined with augmented analytics, financial institutions can get important insights and make decisions more quickly. As a result, the BFSI sector benefits greatly from augmented analytics regarding operational effectiveness and cost savings.
Market Restraining Factors
Significant dearth of professional to implement and use technology
Organizations require qualified personnel who can comprehend and use these technologies successfully to fully use them. A professional's ability to use data and analytics technologies to gain insights and enhance business outcomes is also becoming increasingly in demand in the BFSI sector. Because of a shortage of qualified workers, the use of sophisticated analytics has lagged behind other industries in the insurance sector. The evolving nature of the BFSI sector requires professionals to possess a combination of technical expertise and industry-specific knowledge. Hence, the widespread use of augmented analytics may be hampered by a lack of qualified people in this field.
Component Outlook
Based on component, the market is characterized into solution and services. The solution segment garnered the highest revenue share in the market in 2022. The growth of the segment is owed to the increasing demand for solutions by the BFSI firms since planning comes before everything else when developing financial solutions. Numerous banks are making significant investments to improve day-to-day activities and banking procedures. Additionally, in the midst of significant digital upheaval, banks are maximizing how the IoT could help produce goods that specifically match customer desires.
Deployment Mode Outlook
On the basis of deployment mode, the market is classified into on-premise and cloud. The cloud segment recorded a significant revenue share in the market in 2022. The expansion of the segment is because cloud-based analytics platforms have the advantages of being scalable, flexible, and cost-effective. This means that BFSI businesses can use the power of advanced analytics without making a lot of infrastructure investments. Additionally, the cloud solution offers real-time data access and collaboration, permitting smooth integration across numerous departments and branches and boosting market growth.
Organization Size Outlook
By organization size, the market is divided into large enterprises and small & medium-sized enterprises (SMEs). The large enterprises segment witnessed the maximum revenue share in the market in 2022. Because of their considerable activities, highly effective augmented analytics are required. Additionally, the increased spending by major banks on the implementation of cutting-edge IoT technologies would accelerate the segment's growth. Large organizations are increasingly turning to augmented analytics to ensure that they can manage their financial operations quickly despite the complexity of those activities and the growing number of regulations.
Application Outlook
Based on application, the market is segmented into risk & compliance management, customer analytics, fraud detection, portfolio management, and others. The customer analytics segment procured the highest revenue share in the market in 2022. Augmented analytics can analyze historical customer data and identify potential churn patterns. By leveraging ML algorithms, it can predict which customers will most likely switch to a competitor or discontinue their relationship with the BFSI organization. They can also aid in estimating the customer lifetime value (CLV) analysis for individual customers by considering their past behavior, transaction history, and engagement patterns.
Regional Outlook
Region wise, the market is analyzed across North America, Europe, Asia Pacific, and LAMEA. The North America segment recorded the largest revenue share in the market in 2022. Since the region has a highly developed financial industry and a supportive regulatory environment that fosters innovation, the North America region has been at the forefront of implementing augmented analytics in the BFSI market. A substantial amount of money has been invested in augmented analytics innovations in key financial centers like Silicon Valley and New York, which is fueling the expansion of the regional market.
The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include SAS Institute, Inc., IBM Corporation, Salesforce, Inc., SAP SE, Microsoft Corporation, QlikTech International AB, Alteryx, Inc., Tibco Software, Inc. (Vista Equity Partners), ThoughtSpot, Inc. and Oracle Corporation.
Recent Strategies deployed in Augmented Analytics in BFSI Market
Partnerships, Collaborations, and Agreements:
May-2023: SAP SE signed a partnership with Google Cloud, a cloud platform offered by Google, to integrate Google Cloud's Data and Analytics Technology with SAP's portfolio. The partnership enables SAP to serve its customers in a better way by providing them with a portfolio that would simplify the data landscapes, perform advanced analysis, and provide quick access to important business-related data.
Jul-2021: IBM Corporation partnered with SAP SE, a German software company, to facilitate the IBM cloud adoption in the financial services industry by integrating IBM cloud with SAP's portfolio of finance and data management solutions. The partnership aids IBM to serve its customers in a better way by helping them in increasing operational efficiencies through the use of the cloud.
May-2021: SAP extended its partnership with Team Liquid, a leading worldwide professional esports organization. By using the power of SAP HANA, predictive & machine learning functionalities, and the SAP Business Technology Platform, Team Liquid would more rapidly and efficiently evaluate opponents' approaches.
Jan-2021: SAP SE extended its partnership with Microsoft, an American multinational technology company. This partnership aimed to combine Microsoft Teams with SAP's intelligent portfolio of solutions and boost the adoption of SAP S/4HANA on Microsoft Azure. In addition, the companies also focus on simplifying and streamlining users' journeys to the cloud.
Jan-2021: SAS extended its 40-year partnership with the US Food and Drug Administration (FDA). Under this expansion, SAS aimed to expand its capabilities in natural language processing, AI, and ML capabilities via the SAS Viya platform with the support of the FDA's mission as an important public health agency. This partnership would help FDA to advance CDER's initiative to modernize drug regulatory programs, better meet the centre's mission, offer analytically driven drug manufacturing facility surveillance via other core initiatives.
Product Launches and Product Expansions:
Mar-2023: Salesforce, Inc. unveiled Einstein GPT. The Einstein GPT is an AI-powered CRM technology used for delivering AI-created content at a hyper-scale across different interactions. The Einstein GPT features Salesforce's unique AI models and compatibility with Salesforce Data Cloud.
Feb-2023: Alteryx, Inc. announced new features for the Alteryx Analytics Cloud Platform. The new features include the Alteryx Designer Cloud interface, Reporting functionality, and Alteryx Metrics Store.
Nov-2022: IBM Corporation announced the launch of IBM Business Analytics Enterprise. The Business Analytics Enterprise is a collection of business intelligence services used for planning, forecasting, and reporting for a business. The Business Analytics Enterprise features IBM Analytics Content Hub that provides analytics and planning dashboards, it features algorithms used for advising role-based content for assistance in decision making.
Acquisition and Mergers:
Feb-2022: Alteryx, Inc. took over Trifacta, a software company headquartered in the United States. The acquisition makes Alteryx a special provider of a comprehensive offering of end-to-end automated analytics solutions.
Jan-2021: Tibco Software, Inc. announced the acquisition of Information Builders, Inc., a data analytics solutions provider. The acquisition enhances TIBCO's offerings by adding Information Builders' data analytics and management capabilities to TIBCO's Connected Intelligence platform.
Jan-2021: SAS acquired Boemska, a privately held technology company. This acquisition aimed to improve SAS Viya, a cloud-native, advanced analytics platform, with enriching capabilities that accelerate SAS' objective of supporting the whole analytics life cycle and facilitating customer transformation to the cloud.
Market Segments covered in the Report:
By Component
By Application
By Organization size
By Deployment Mode
By Geography
Companies Profiled
Unique Offerings from KBV Research