スマート玩具市場：タイプ別、制御タイプ別、流通別、エンドユーザー別-2025-2030年の世界予測

スマート玩具市場は、2023年に15億1,000万米ドルと評価され、2024年には17億7,000万米ドルに達すると予測され、CAGR 17.31％で成長し、2030年には46億3,000万米ドルになると予測されています。

スマート玩具は、教育的で楽しい体験を通じて子供たちを夢中にさせる、インタラクティブで技術的に強化された遊具です。これらの玩具は、AI、IoT、センサーなどの要素を組み込んで子供と対話し、個人に合わせた学習方法を提供し、創造性、批判的思考、問題解決能力を育成します。玩具へのスマート技術の急速な統合は、認知発達を促進する知育玩具に対する親の志向の高まりと一致しています。さらに、インターネット接続とスマート・デバイスの普及は、遠隔コンテンツ更新やリアルタイム・データ処理などの機能を可能にすることで、スマート玩具市場を活性化させています。

スマート玩具市場の著しい成長は、可処分所得の増加、都市化、スマートフォンの普及によってもたらされます。STEM教育をサポートする玩具のニーズも、説得力のある要因のひとつです。主な用途は、楽しさと学習を組み合わせた教育ツールの作成にあり、エンドユーザーは主に3～12歳の子供であるが、ティーンエイジャー向けの製品も拡大しています。

市場成長は、AIや機械学習などの技術進歩に大きく影響され、カスタム学習や適応学習体験の可能性を生み出しています。とはいえ、データ・プライバシーへの懸念、高い製造コスト、厳しい規制基準などの課題も残っています。子どもたちのデータを保護する必要性は、イノベーションと採用率を鈍らせる深刻な問題です。

コンテンツ配信にクラウドベースのプラットフォームを活用したり、拡張現実（AR）に進出してインタラクションレベルを高めたり、AIアルゴリズムを改良してエンゲージメントを高めたりすることにチャンスがあります。教育機関とのコラボレーションは、カリキュラムに沿った教育玩具の開発で優位に立つことができます。しかし、進化する子どもの安全規制やユーザーの期待に応えるためには、一貫したイノベーションが不可欠です。

イノベーションに最適な分野としては、音声認識の改善による双方向性の強化、多言語玩具の開発、環境に優しい素材の採用などが挙げられます。市場は、スマート玩具分野のニッチセグメントに注力する新興企業の増加により、競合情勢がダイナミックに整いつつあります。この市場での成功には、創造性、安全性、技術統合のバランスが求められます。

市場力学：急速に進化するスマート玩具市場の主要市場インサイトを公開

スマート玩具市場は、需要と供給のダイナミックな相互作用によって変貌を遂げています。このような市場力学の進化を理解することで、企業は十分な情報に基づいた投資決定、戦略的決定の精緻化、そして新たなビジネスチャンスの獲得に備えることができます。これらの動向を包括的に把握することで、企業は政治的、地理的、技術的、社会的、経済的な領域にわたる様々なリスクを軽減することができ、また、消費者行動とそれが製造コストや購買動向に与える影響をより明確に理解することができます。

• 市場促進要因
  • 技術主導型教育の魅力の高まり
  • コネクテッドデバイスの普及拡大
  • 人工知能（AI）のスマート玩具への組み込み
• 市場抑制要因
  • セキュリティとプライバシーに関する懸念
• 市場機会
  • 5G技術の登場による技術革新
  • スマートウェアラブル玩具への傾斜
• 市場の課題
  • 技術玩具の限られたプレイバリューに関する懸念

ポーターの5つの力：スマート玩具市場をナビゲートする戦略ツール

ポーターの5つの力フレームワークは、市場情勢の競合情勢を理解するための重要なツールです。ポーターのファイブフォース・フレームワークは、企業の競争力を評価し、戦略的機会を探るための明確な手法を提供します。このフレームワークは、企業が市場内の勢力図を評価し、新規事業の収益性を判断するのに役立ちます。これらの洞察により、企業は自社の強みを活かし、弱みに対処し、潜在的な課題を回避することができ、より強靭な市場でのポジショニングを確保することができます。

PESTLE分析：スマート玩具市場における外部からの影響の把握

外部マクロ環境要因は、スマート玩具市場の業績ダイナミクスを形成する上で極めて重要な役割を果たします。政治的、経済的、社会的、技術的、法的、環境的要因の分析は、これらの影響をナビゲートするために必要な情報を提供します。PESTLE要因を調査することで、企業は潜在的なリスクと機会をよりよく理解することができます。この分析により、企業は規制、消費者の嗜好、経済動向の変化を予測し、先を見越した積極的な意思決定を行う準備ができます。

市場シェア分析スマート玩具市場における競合情勢の把握

スマート玩具市場の詳細な市場シェア分析により、ベンダーの業績を包括的に評価することができます。企業は、収益、顧客ベース、成長率などの主要指標を比較することで、競争上のポジショニングを明らかにすることができます。この分析により、市場の集中、断片化、統合の動向が明らかになり、ベンダーは競争が激化する中で自社の地位を高める戦略的意思決定を行うために必要な知見を得ることができます。

FPNVポジショニング・マトリックススマート玩具市場におけるベンダーのパフォーマンス評価

FPNVポジショニングマトリックスは、スマート玩具市場においてベンダーを評価するための重要なツールです。このマトリックスにより、ビジネス組織はベンダーのビジネス戦略と製品満足度に基づき評価することで、目標に沿った十分な情報に基づいた意思決定を行うことができます。4つの象限によってベンダーを明確かつ正確にセグメント化し、戦略目標に最適なパートナーやソリューションを特定することができます。

戦略分析と推奨スマート玩具市場における成功への道筋を描く

スマート玩具市場の戦略分析は、世界市場でのプレゼンス強化を目指す企業にとって不可欠です。主要なリソース、能力、業績指標を見直すことで、企業は成長機会を特定し、改善に取り組むことができます。このアプローチにより、競合情勢における課題を克服し、新たなビジネスチャンスを活かして長期的な成功を収めるための体制を整えることができます。

本レポートでは、主要な注目分野を網羅した市場の包括的な分析を提供しています：

1.市場の浸透度：現在の市場環境の詳細なレビュー、主要企業による広範なデータ、市場でのリーチと全体的な影響力の評価。

2.市場の開拓度：新興市場における成長機会を特定し、既存分野における拡大可能性を評価し、将来の成長に向けた戦略的ロードマップを提供します。

3.市場の多様化：最近の製品発売、未開拓の地域、業界の主要な進歩、市場を形成する戦略的投資を分析します。

4.競合の評価と情報：競合情勢を徹底的に分析し、市場シェア、事業戦略、製品ポートフォリオ、認証、規制当局の承認、特許動向、主要企業の技術進歩などを検証します。

5.製品開発およびイノベーション：将来の市場成長を促進すると期待される最先端技術、研究開発活動、製品イノベーションをハイライトしています。

また、利害関係者が十分な情報を得た上で意思決定できるよう、重要な質問にも答えています：

1.現在の市場規模と今後の成長予測は？

2.最高の投資機会を提供する製品、セグメント、地域はどこか？

3.市場を形成する主な技術動向と規制の影響とは？

4.主要ベンダーの市場シェアと競合ポジションは？

5.ベンダーの市場参入・撤退戦略の原動力となる収益源と戦略的機会は何か？

目次

第1章 序文

第2章 調査手法

第3章 エグゼクティブサマリー

第4章 市場の概要

第5章 市場洞察

• 市場力学
  • 促進要因
    • テクノロジー主導の教育への関心の高まり
    • 接続デバイスの採用の増加
    • スマート玩具における人工知能（AI）の組み込み
  • 抑制要因
    • セキュリティとプライバシーに関する懸念
  • 機会
    • 5G技術の登場による技術革新
    • スマートウェアラブル玩具への傾向
  • 課題
    • ハイテク玩具の遊びの価値が限られていることに関する懸念
• 市場セグメンテーション分析
• ポーターのファイブフォース分析
• PESTEL分析
  • 政治的
  • 経済
  • 社交
  • 技術的
  • 法律上
  • 環境

第6章 スマート玩具市場：タイプ別

• 教育用ロボット
• インタラクティブゲーム
• ロボット

第7章 スマート玩具市場コントロールタイプ別

• 有線
• 無線

第8章 スマート玩具市場配布元

• オンラインマーケット
• 小売店/据置型店
• おもちゃ専門店

第9章 スマート玩具市場：エンドユーザー別

• 未就学児
• 学校に行く
• 幼児

第10章 南北アメリカのスマート玩具市場

• アルゼンチン
• ブラジル
• カナダ
• メキシコ
• 米国

第11章 アジア太平洋地域のスマート玩具市場

• オーストラリア
• 中国
• インド
• インドネシア
• 日本
• マレーシア
• フィリピン
• シンガポール
• 韓国
• 台湾
• タイ
• ベトナム

第12章 欧州・中東・アフリカのスマート玩具市場

• デンマーク
• エジプト
• フィンランド
• フランス
• ドイツ
• イスラエル
• イタリア
• オランダ
• ナイジェリア
• ノルウェー
• ポーランド
• カタール
• ロシア
• サウジアラビア
• 南アフリカ
• スペイン
• スウェーデン
• スイス
• トルコ
• アラブ首長国連邦
• 英国

第13章 競合情勢

• 市場シェア分析2023
• FPNVポジショニングマトリックス, 2023
• 競合シナリオ分析
• 戦略分析と提言

企業一覧

• Basic Fun, Inc.
• Dynepic LLC
• Hasbro Inc.
• Jakks Pacific, Inc.
• Kids II Inc.
• Lego group
• Mattel, Inc.
• Neurala, Inc.
• Pillar Learning
• Pixel Toys
• Playmobil
• PlayShifu
• Primo Toys
• SBrick
• Seebo
• Sega Toys Co. Ltd.
• Smart Lumies
• SmartGurlz
• VTech Holdings Limited

LIST OF FIGURES

• FIGURE 1. SMART TOYS MARKET RESEARCH PROCESS
• FIGURE 2. SMART TOYS MARKET SIZE, 2023 VS 2030
• FIGURE 3. GLOBAL SMART TOYS MARKET SIZE, 2018-2030 (USD MILLION)
• FIGURE 4. GLOBAL SMART TOYS MARKET SIZE, BY REGION, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 5. GLOBAL SMART TOYS MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 6. GLOBAL SMART TOYS MARKET SIZE, BY TYPE, 2023 VS 2030 (%)
• FIGURE 7. GLOBAL SMART TOYS MARKET SIZE, BY TYPE, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 8. GLOBAL SMART TOYS MARKET SIZE, BY CONTROL TYPE, 2023 VS 2030 (%)
• FIGURE 9. GLOBAL SMART TOYS MARKET SIZE, BY CONTROL TYPE, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 10. GLOBAL SMART TOYS MARKET SIZE, BY DISTRIBUTION, 2023 VS 2030 (%)
• FIGURE 11. GLOBAL SMART TOYS MARKET SIZE, BY DISTRIBUTION, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 12. GLOBAL SMART TOYS MARKET SIZE, BY END USER, 2023 VS 2030 (%)
• FIGURE 13. GLOBAL SMART TOYS MARKET SIZE, BY END USER, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 14. AMERICAS SMART TOYS MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
• FIGURE 15. AMERICAS SMART TOYS MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 16. UNITED STATES SMART TOYS MARKET SIZE, BY STATE, 2023 VS 2030 (%)
• FIGURE 17. UNITED STATES SMART TOYS MARKET SIZE, BY STATE, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 18. ASIA-PACIFIC SMART TOYS MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
• FIGURE 19. ASIA-PACIFIC SMART TOYS MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 20. EUROPE, MIDDLE EAST & AFRICA SMART TOYS MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
• FIGURE 21. EUROPE, MIDDLE EAST & AFRICA SMART TOYS MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 22. SMART TOYS MARKET SHARE, BY KEY PLAYER, 2023
• FIGURE 23. SMART TOYS MARKET, FPNV POSITIONING MATRIX, 2023

LIST OF TABLES

• TABLE 1. SMART TOYS MARKET SEGMENTATION & COVERAGE
• TABLE 2. UNITED STATES DOLLAR EXCHANGE RATE, 2018-2023
• TABLE 3. GLOBAL SMART TOYS MARKET SIZE, 2018-2030 (USD MILLION)
• TABLE 4. GLOBAL SMART TOYS MARKET SIZE, BY REGION, 2018-2030 (USD MILLION)
• TABLE 5. GLOBAL SMART TOYS MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
• TABLE 6. SMART TOYS MARKET DYNAMICS
• TABLE 7. GLOBAL SMART TOYS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 8. GLOBAL SMART TOYS MARKET SIZE, BY EDUCATIONAL ROBOTS, BY REGION, 2018-2030 (USD MILLION)
• TABLE 9. GLOBAL SMART TOYS MARKET SIZE, BY INTERACTIVE GAMES, BY REGION, 2018-2030 (USD MILLION)
• TABLE 10. GLOBAL SMART TOYS MARKET SIZE, BY ROBOTS, BY REGION, 2018-2030 (USD MILLION)
• TABLE 11. GLOBAL SMART TOYS MARKET SIZE, BY CONTROL TYPE, 2018-2030 (USD MILLION)
• TABLE 12. GLOBAL SMART TOYS MARKET SIZE, BY WIRED, BY REGION, 2018-2030 (USD MILLION)
• TABLE 13. GLOBAL SMART TOYS MARKET SIZE, BY WIRELESS, BY REGION, 2018-2030 (USD MILLION)
• TABLE 14. GLOBAL SMART TOYS MARKET SIZE, BY DISTRIBUTION, 2018-2030 (USD MILLION)
• TABLE 15. GLOBAL SMART TOYS MARKET SIZE, BY ONLINE MARKET, BY REGION, 2018-2030 (USD MILLION)
• TABLE 16. GLOBAL SMART TOYS MARKET SIZE, BY RETAIL/STATIONARY SHOPS, BY REGION, 2018-2030 (USD MILLION)
• TABLE 17. GLOBAL SMART TOYS MARKET SIZE, BY SPECILATY TOY SHOPS, BY REGION, 2018-2030 (USD MILLION)
• TABLE 18. GLOBAL SMART TOYS MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 19. GLOBAL SMART TOYS MARKET SIZE, BY PRE-SCHOOLERS, BY REGION, 2018-2030 (USD MILLION)
• TABLE 20. GLOBAL SMART TOYS MARKET SIZE, BY SCHOOL GOING, BY REGION, 2018-2030 (USD MILLION)
• TABLE 21. GLOBAL SMART TOYS MARKET SIZE, BY TODDLERS, BY REGION, 2018-2030 (USD MILLION)
• TABLE 22. AMERICAS SMART TOYS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 23. AMERICAS SMART TOYS MARKET SIZE, BY CONTROL TYPE, 2018-2030 (USD MILLION)
• TABLE 24. AMERICAS SMART TOYS MARKET SIZE, BY DISTRIBUTION, 2018-2030 (USD MILLION)
• TABLE 25. AMERICAS SMART TOYS MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 26. AMERICAS SMART TOYS MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
• TABLE 27. ARGENTINA SMART TOYS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 28. ARGENTINA SMART TOYS MARKET SIZE, BY CONTROL TYPE, 2018-2030 (USD MILLION)
• TABLE 29. ARGENTINA SMART TOYS MARKET SIZE, BY DISTRIBUTION, 2018-2030 (USD MILLION)
• TABLE 30. ARGENTINA SMART TOYS MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 31. BRAZIL SMART TOYS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 32. BRAZIL SMART TOYS MARKET SIZE, BY CONTROL TYPE, 2018-2030 (USD MILLION)
• TABLE 33. BRAZIL SMART TOYS MARKET SIZE, BY DISTRIBUTION, 2018-2030 (USD MILLION)
• TABLE 34. BRAZIL SMART TOYS MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 35. CANADA SMART TOYS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 36. CANADA SMART TOYS MARKET SIZE, BY CONTROL TYPE, 2018-2030 (USD MILLION)
• TABLE 37. CANADA SMART TOYS MARKET SIZE, BY DISTRIBUTION, 2018-2030 (USD MILLION)
• TABLE 38. CANADA SMART TOYS MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 39. MEXICO SMART TOYS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 40. MEXICO SMART TOYS MARKET SIZE, BY CONTROL TYPE, 2018-2030 (USD MILLION)
• TABLE 41. MEXICO SMART TOYS MARKET SIZE, BY DISTRIBUTION, 2018-2030 (USD MILLION)
• TABLE 42. MEXICO SMART TOYS MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 43. UNITED STATES SMART TOYS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 44. UNITED STATES SMART TOYS MARKET SIZE, BY CONTROL TYPE, 2018-2030 (USD MILLION)
• TABLE 45. UNITED STATES SMART TOYS MARKET SIZE, BY DISTRIBUTION, 2018-2030 (USD MILLION)
• TABLE 46. UNITED STATES SMART TOYS MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 47. UNITED STATES SMART TOYS MARKET SIZE, BY STATE, 2018-2030 (USD MILLION)
• TABLE 48. ASIA-PACIFIC SMART TOYS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 49. ASIA-PACIFIC SMART TOYS MARKET SIZE, BY CONTROL TYPE, 2018-2030 (USD MILLION)
• TABLE 50. ASIA-PACIFIC SMART TOYS MARKET SIZE, BY DISTRIBUTION, 2018-2030 (USD MILLION)
• TABLE 51. ASIA-PACIFIC SMART TOYS MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 52. ASIA-PACIFIC SMART TOYS MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
• TABLE 53. AUSTRALIA SMART TOYS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 54. AUSTRALIA SMART TOYS MARKET SIZE, BY CONTROL TYPE, 2018-2030 (USD MILLION)
• TABLE 55. AUSTRALIA SMART TOYS MARKET SIZE, BY DISTRIBUTION, 2018-2030 (USD MILLION)
• TABLE 56. AUSTRALIA SMART TOYS MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 57. CHINA SMART TOYS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 58. CHINA SMART TOYS MARKET SIZE, BY CONTROL TYPE, 2018-2030 (USD MILLION)
• TABLE 59. CHINA SMART TOYS MARKET SIZE, BY DISTRIBUTION, 2018-2030 (USD MILLION)
• TABLE 60. CHINA SMART TOYS MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 61. INDIA SMART TOYS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 62. INDIA SMART TOYS MARKET SIZE, BY CONTROL TYPE, 2018-2030 (USD MILLION)
• TABLE 63. INDIA SMART TOYS MARKET SIZE, BY DISTRIBUTION, 2018-2030 (USD MILLION)
• TABLE 64. INDIA SMART TOYS MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 65. INDONESIA SMART TOYS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 66. INDONESIA SMART TOYS MARKET SIZE, BY CONTROL TYPE, 2018-2030 (USD MILLION)
• TABLE 67. INDONESIA SMART TOYS MARKET SIZE, BY DISTRIBUTION, 2018-2030 (USD MILLION)
• TABLE 68. INDONESIA SMART TOYS MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 69. JAPAN SMART TOYS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 70. JAPAN SMART TOYS MARKET SIZE, BY CONTROL TYPE, 2018-2030 (USD MILLION)
• TABLE 71. JAPAN SMART TOYS MARKET SIZE, BY DISTRIBUTION, 2018-2030 (USD MILLION)
• TABLE 72. JAPAN SMART TOYS MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 73. MALAYSIA SMART TOYS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 74. MALAYSIA SMART TOYS MARKET SIZE, BY CONTROL TYPE, 2018-2030 (USD MILLION)
• TABLE 75. MALAYSIA SMART TOYS MARKET SIZE, BY DISTRIBUTION, 2018-2030 (USD MILLION)
• TABLE 76. MALAYSIA SMART TOYS MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 77. PHILIPPINES SMART TOYS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 78. PHILIPPINES SMART TOYS MARKET SIZE, BY CONTROL TYPE, 2018-2030 (USD MILLION)
• TABLE 79. PHILIPPINES SMART TOYS MARKET SIZE, BY DISTRIBUTION, 2018-2030 (USD MILLION)
• TABLE 80. PHILIPPINES SMART TOYS MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 81. SINGAPORE SMART TOYS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 82. SINGAPORE SMART TOYS MARKET SIZE, BY CONTROL TYPE, 2018-2030 (USD MILLION)
• TABLE 83. SINGAPORE SMART TOYS MARKET SIZE, BY DISTRIBUTION, 2018-2030 (USD MILLION)
• TABLE 84. SINGAPORE SMART TOYS MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 85. SOUTH KOREA SMART TOYS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 86. SOUTH KOREA SMART TOYS MARKET SIZE, BY CONTROL TYPE, 2018-2030 (USD MILLION)
• TABLE 87. SOUTH KOREA SMART TOYS MARKET SIZE, BY DISTRIBUTION, 2018-2030 (USD MILLION)
• TABLE 88. SOUTH KOREA SMART TOYS MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 89. TAIWAN SMART TOYS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 90. TAIWAN SMART TOYS MARKET SIZE, BY CONTROL TYPE, 2018-2030 (USD MILLION)
• TABLE 91. TAIWAN SMART TOYS MARKET SIZE, BY DISTRIBUTION, 2018-2030 (USD MILLION)
• TABLE 92. TAIWAN SMART TOYS MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 93. THAILAND SMART TOYS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 94. THAILAND SMART TOYS MARKET SIZE, BY CONTROL TYPE, 2018-2030 (USD MILLION)
• TABLE 95. THAILAND SMART TOYS MARKET SIZE, BY DISTRIBUTION, 2018-2030 (USD MILLION)
• TABLE 96. THAILAND SMART TOYS MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 97. VIETNAM SMART TOYS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 98. VIETNAM SMART TOYS MARKET SIZE, BY CONTROL TYPE, 2018-2030 (USD MILLION)
• TABLE 99. VIETNAM SMART TOYS MARKET SIZE, BY DISTRIBUTION, 2018-2030 (USD MILLION)
• TABLE 100. VIETNAM SMART TOYS MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 101. EUROPE, MIDDLE EAST & AFRICA SMART TOYS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 102. EUROPE, MIDDLE EAST & AFRICA SMART TOYS MARKET SIZE, BY CONTROL TYPE, 2018-2030 (USD MILLION)
• TABLE 103. EUROPE, MIDDLE EAST & AFRICA SMART TOYS MARKET SIZE, BY DISTRIBUTION, 2018-2030 (USD MILLION)
• TABLE 104. EUROPE, MIDDLE EAST & AFRICA SMART TOYS MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 105. EUROPE, MIDDLE EAST & AFRICA SMART TOYS MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
• TABLE 106. DENMARK SMART TOYS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 107. DENMARK SMART TOYS MARKET SIZE, BY CONTROL TYPE, 2018-2030 (USD MILLION)
• TABLE 108. DENMARK SMART TOYS MARKET SIZE, BY DISTRIBUTION, 2018-2030 (USD MILLION)
• TABLE 109. DENMARK SMART TOYS MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 110. EGYPT SMART TOYS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 111. EGYPT SMART TOYS MARKET SIZE, BY CONTROL TYPE, 2018-2030 (USD MILLION)
• TABLE 112. EGYPT SMART TOYS MARKET SIZE, BY DISTRIBUTION, 2018-2030 (USD MILLION)
• TABLE 113. EGYPT SMART TOYS MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 114. FINLAND SMART TOYS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 115. FINLAND SMART TOYS MARKET SIZE, BY CONTROL TYPE, 2018-2030 (USD MILLION)
• TABLE 116. FINLAND SMART TOYS MARKET SIZE, BY DISTRIBUTION, 2018-2030 (USD MILLION)
• TABLE 117. FINLAND SMART TOYS MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 118. FRANCE SMART TOYS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 119. FRANCE SMART TOYS MARKET SIZE, BY CONTROL TYPE, 2018-2030 (USD MILLION)
• TABLE 120. FRANCE SMART TOYS MARKET SIZE, BY DISTRIBUTION, 2018-2030 (USD MILLION)
• TABLE 121. FRANCE SMART TOYS MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 122. GERMANY SMART TOYS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 123. GERMANY SMART TOYS MARKET SIZE, BY CONTROL TYPE, 2018-2030 (USD MILLION)
• TABLE 124. GERMANY SMART TOYS MARKET SIZE, BY DISTRIBUTION, 2018-2030 (USD MILLION)
• TABLE 125. GERMANY SMART TOYS MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 126. ISRAEL SMART TOYS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 127. ISRAEL SMART TOYS MARKET SIZE, BY CONTROL TYPE, 2018-2030 (USD MILLION)
• TABLE 128. ISRAEL SMART TOYS MARKET SIZE, BY DISTRIBUTION, 2018-2030 (USD MILLION)
• TABLE 129. ISRAEL SMART TOYS MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 130. ITALY SMART TOYS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 131. ITALY SMART TOYS MARKET SIZE, BY CONTROL TYPE, 2018-2030 (USD MILLION)
• TABLE 132. ITALY SMART TOYS MARKET SIZE, BY DISTRIBUTION, 2018-2030 (USD MILLION)
• TABLE 133. ITALY SMART TOYS MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 134. NETHERLANDS SMART TOYS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 135. NETHERLANDS SMART TOYS MARKET SIZE, BY CONTROL TYPE, 2018-2030 (USD MILLION)
• TABLE 136. NETHERLANDS SMART TOYS MARKET SIZE, BY DISTRIBUTION, 2018-2030 (USD MILLION)
• TABLE 137. NETHERLANDS SMART TOYS MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 138. NIGERIA SMART TOYS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 139. NIGERIA SMART TOYS MARKET SIZE, BY CONTROL TYPE, 2018-2030 (USD MILLION)
• TABLE 140. NIGERIA SMART TOYS MARKET SIZE, BY DISTRIBUTION, 2018-2030 (USD MILLION)
• TABLE 141. NIGERIA SMART TOYS MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 142. NORWAY SMART TOYS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 143. NORWAY SMART TOYS MARKET SIZE, BY CONTROL TYPE, 2018-2030 (USD MILLION)
• TABLE 144. NORWAY SMART TOYS MARKET SIZE, BY DISTRIBUTION, 2018-2030 (USD MILLION)
• TABLE 145. NORWAY SMART TOYS MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 146. POLAND SMART TOYS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 147. POLAND SMART TOYS MARKET SIZE, BY CONTROL TYPE, 2018-2030 (USD MILLION)
• TABLE 148. POLAND SMART TOYS MARKET SIZE, BY DISTRIBUTION, 2018-2030 (USD MILLION)
• TABLE 149. POLAND SMART TOYS MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 150. QATAR SMART TOYS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 151. QATAR SMART TOYS MARKET SIZE, BY CONTROL TYPE, 2018-2030 (USD MILLION)
• TABLE 152. QATAR SMART TOYS MARKET SIZE, BY DISTRIBUTION, 2018-2030 (USD MILLION)
• TABLE 153. QATAR SMART TOYS MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 154. RUSSIA SMART TOYS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 155. RUSSIA SMART TOYS MARKET SIZE, BY CONTROL TYPE, 2018-2030 (USD MILLION)
• TABLE 156. RUSSIA SMART TOYS MARKET SIZE, BY DISTRIBUTION, 2018-2030 (USD MILLION)
• TABLE 157. RUSSIA SMART TOYS MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 158. SAUDI ARABIA SMART TOYS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 159. SAUDI ARABIA SMART TOYS MARKET SIZE, BY CONTROL TYPE, 2018-2030 (USD MILLION)
• TABLE 160. SAUDI ARABIA SMART TOYS MARKET SIZE, BY DISTRIBUTION, 2018-2030 (USD MILLION)
• TABLE 161. SAUDI ARABIA SMART TOYS MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 162. SOUTH AFRICA SMART TOYS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 163. SOUTH AFRICA SMART TOYS MARKET SIZE, BY CONTROL TYPE, 2018-2030 (USD MILLION)
• TABLE 164. SOUTH AFRICA SMART TOYS MARKET SIZE, BY DISTRIBUTION, 2018-2030 (USD MILLION)
• TABLE 165. SOUTH AFRICA SMART TOYS MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 166. SPAIN SMART TOYS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 167. SPAIN SMART TOYS MARKET SIZE, BY CONTROL TYPE, 2018-2030 (USD MILLION)
• TABLE 168. SPAIN SMART TOYS MARKET SIZE, BY DISTRIBUTION, 2018-2030 (USD MILLION)
• TABLE 169. SPAIN SMART TOYS MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 170. SWEDEN SMART TOYS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 171. SWEDEN SMART TOYS MARKET SIZE, BY CONTROL TYPE, 2018-2030 (USD MILLION)
• TABLE 172. SWEDEN SMART TOYS MARKET SIZE, BY DISTRIBUTION, 2018-2030 (USD MILLION)
• TABLE 173. SWEDEN SMART TOYS MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 174. SWITZERLAND SMART TOYS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 175. SWITZERLAND SMART TOYS MARKET SIZE, BY CONTROL TYPE, 2018-2030 (USD MILLION)
• TABLE 176. SWITZERLAND SMART TOYS MARKET SIZE, BY DISTRIBUTION, 2018-2030 (USD MILLION)
• TABLE 177. SWITZERLAND SMART TOYS MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 178. TURKEY SMART TOYS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 179. TURKEY SMART TOYS MARKET SIZE, BY CONTROL TYPE, 2018-2030 (USD MILLION)
• TABLE 180. TURKEY SMART TOYS MARKET SIZE, BY DISTRIBUTION, 2018-2030 (USD MILLION)
• TABLE 181. TURKEY SMART TOYS MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 182. UNITED ARAB EMIRATES SMART TOYS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 183. UNITED ARAB EMIRATES SMART TOYS MARKET SIZE, BY CONTROL TYPE, 2018-2030 (USD MILLION)
• TABLE 184. UNITED ARAB EMIRATES SMART TOYS MARKET SIZE, BY DISTRIBUTION, 2018-2030 (USD MILLION)
• TABLE 185. UNITED ARAB EMIRATES SMART TOYS MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 186. UNITED KINGDOM SMART TOYS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 187. UNITED KINGDOM SMART TOYS MARKET SIZE, BY CONTROL TYPE, 2018-2030 (USD MILLION)
• TABLE 188. UNITED KINGDOM SMART TOYS MARKET SIZE, BY DISTRIBUTION, 2018-2030 (USD MILLION)
• TABLE 189. UNITED KINGDOM SMART TOYS MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 190. SMART TOYS MARKET SHARE, BY KEY PLAYER, 2023
• TABLE 191. SMART TOYS MARKET, FPNV POSITIONING MATRIX, 2023

The Smart Toys Market was valued at USD 1.51 billion in 2023, expected to reach USD 1.77 billion in 2024, and is projected to grow at a CAGR of 17.31%, to USD 4.63 billion by 2030.

Smart Toys are interactive, technologically enhanced playthings that engage children through educational and entertaining experiences. These toys incorporate elements like AI, IoT, and sensors to interact with children, offering personalized learning methods and fostering creativity, critical thinking, and problem-solving skills. The rapid integration of smart technology in toys aligns with growing parental inclination towards educational toys that promote cognitive development. Additionally, the penetration of internet connectivity and smart devices fuels the smart toy market by enabling features like remote content updates and real-time data processing.

Significant growth in the smart toy market is driven by increasing disposable incomes, urbanization, and the ubiquity of smartphones. The need for toys that support STEM education is another compelling factor. Key applications lie in creating educational tools that combine fun and learning, while end-users primarily consist of children aged 3 to 12, although products for teenagers are expanding.

Market growth is influenced substantially by technological advancements, such as AI and machine learning, creating potential for custom and adaptive learning experiences. Nonetheless, challenges persist, including data privacy concerns, high production costs, and stringent regulatory standards. The necessity to protect children's data is a serious consideration that can slow down innovation and adoption rates.

Opportunities lie in leveraging cloud-based platforms for content delivery, expanding into augmented reality (AR) to enhance interaction levels, and improving AI algorithms for better engagement. Collaborations with educational institutions can provide an edge in developing curriculum-aligned educational toys. However, consistent innovation is essential to meet evolving child safety regulations and user expectations.

The best areas for innovation include enhancing interactivity through voice recognition improvements, developing multilingual toys, and incorporating eco-friendly materials. The market is dynamically poised with a competitive landscape, underlined by an increasing number of startups focusing on niche segments within the smart toy space. Success in this market demands a balance of creativity, safety, and technological integration.

Market Dynamics: Unveiling Key Market Insights in the Rapidly Evolving Smart Toys Market

The Smart Toys Market is undergoing transformative changes driven by a dynamic interplay of supply and demand factors. Understanding these evolving market dynamics prepares business organizations to make informed investment decisions, refine strategic decisions, and seize new opportunities. By gaining a comprehensive view of these trends, business organizations can mitigate various risks across political, geographic, technical, social, and economic domains while also gaining a clearer understanding of consumer behavior and its impact on manufacturing costs and purchasing trends.

• Market Drivers
  • Rising Attraction of Technology-Led Education
  • Increasing Adoption of Connected Devices
  • Artificial Intelligence (AI) Incorporation in Smart Toys
• Market Restraints
  • Security and Privacy Concerns
• Market Opportunities
  • Technological Innovation with Advent of 5G Technology
  • Inclination Towards Smart Wearable Toys
• Market Challenges
  • Concerns Related to Limited Play Value of Tech Toys

Porter's Five Forces: A Strategic Tool for Navigating the Smart Toys Market

Porter's five forces framework is a critical tool for understanding the competitive landscape of the Smart Toys Market. It offers business organizations with a clear methodology for evaluating their competitive positioning and exploring strategic opportunities. This framework helps businesses assess the power dynamics within the market and determine the profitability of new ventures. With these insights, business organizations can leverage their strengths, address weaknesses, and avoid potential challenges, ensuring a more resilient market positioning.

PESTLE Analysis: Navigating External Influences in the Smart Toys Market

External macro-environmental factors play a pivotal role in shaping the performance dynamics of the Smart Toys Market. Political, Economic, Social, Technological, Legal, and Environmental factors analysis provides the necessary information to navigate these influences. By examining PESTLE factors, businesses can better understand potential risks and opportunities. This analysis enables business organizations to anticipate changes in regulations, consumer preferences, and economic trends, ensuring they are prepared to make proactive, forward-thinking decisions.

Market Share Analysis: Understanding the Competitive Landscape in the Smart Toys Market

A detailed market share analysis in the Smart Toys Market provides a comprehensive assessment of vendors' performance. Companies can identify their competitive positioning by comparing key metrics, including revenue, customer base, and growth rates. This analysis highlights market concentration, fragmentation, and trends in consolidation, offering vendors the insights required to make strategic decisions that enhance their position in an increasingly competitive landscape.

FPNV Positioning Matrix: Evaluating Vendors' Performance in the Smart Toys Market

The Forefront, Pathfinder, Niche, Vital (FPNV) Positioning Matrix is a critical tool for evaluating vendors within the Smart Toys Market. This matrix enables business organizations to make well-informed decisions that align with their goals by assessing vendors based on their business strategy and product satisfaction. The four quadrants provide a clear and precise segmentation of vendors, helping users identify the right partners and solutions that best fit their strategic objectives.

Strategy Analysis & Recommendation: Charting a Path to Success in the Smart Toys Market

A strategic analysis of the Smart Toys Market is essential for businesses looking to strengthen their global market presence. By reviewing key resources, capabilities, and performance indicators, business organizations can identify growth opportunities and work toward improvement. This approach helps businesses navigate challenges in the competitive landscape and ensures they are well-positioned to capitalize on newer opportunities and drive long-term success.

Key Company Profiles

The report delves into recent significant developments in the Smart Toys Market, highlighting leading vendors and their innovative profiles. These include Basic Fun, Inc., Dynepic LLC, Hasbro Inc., Jakks Pacific, Inc., Kids II Inc., Lego group, Mattel, Inc., Neurala, Inc., Pillar Learning, Pixel Toys, Playmobil, PlayShifu, Primo Toys, SBrick, Seebo, Sega Toys Co. Ltd., Smart Lumies, SmartGurlz, and VTech Holdings Limited.

Market Segmentation & Coverage

This research report categorizes the Smart Toys Market to forecast the revenues and analyze trends in each of the following sub-markets:

• Based on Type, market is studied across Educational Robots, Interactive Games, and Robots.
• Based on Control Type, market is studied across Wired and Wireless.
• Based on Distribution, market is studied across Online Market, Retail/Stationary Shops, and Specilaty Toy Shops.
• Based on End User, market is studied across Pre-Schoolers, School Going, and Toddlers.
• Based on Region, market is studied across Americas, Asia-Pacific, and Europe, Middle East & Africa. The Americas is further studied across Argentina, Brazil, Canada, Mexico, and United States. The United States is further studied across California, Florida, Illinois, New York, Ohio, Pennsylvania, and Texas. The Asia-Pacific is further studied across Australia, China, India, Indonesia, Japan, Malaysia, Philippines, Singapore, South Korea, Taiwan, Thailand, and Vietnam. The Europe, Middle East & Africa is further studied across Denmark, Egypt, Finland, France, Germany, Israel, Italy, Netherlands, Nigeria, Norway, Poland, Qatar, Russia, Saudi Arabia, South Africa, Spain, Sweden, Switzerland, Turkey, United Arab Emirates, and United Kingdom.

The report offers a comprehensive analysis of the market, covering key focus areas:

1. Market Penetration: A detailed review of the current market environment, including extensive data from top industry players, evaluating their market reach and overall influence.

2. Market Development: Identifies growth opportunities in emerging markets and assesses expansion potential in established sectors, providing a strategic roadmap for future growth.

3. Market Diversification: Analyzes recent product launches, untapped geographic regions, major industry advancements, and strategic investments reshaping the market.

4. Competitive Assessment & Intelligence: Provides a thorough analysis of the competitive landscape, examining market share, business strategies, product portfolios, certifications, regulatory approvals, patent trends, and technological advancements of key players.

5. Product Development & Innovation: Highlights cutting-edge technologies, R&D activities, and product innovations expected to drive future market growth.

The report also answers critical questions to aid stakeholders in making informed decisions:

1. What is the current market size, and what is the forecasted growth?

2. Which products, segments, and regions offer the best investment opportunities?

3. What are the key technology trends and regulatory influences shaping the market?

4. How do leading vendors rank in terms of market share and competitive positioning?

5. What revenue sources and strategic opportunities drive vendors' market entry or exit strategies?

Table of Contents

1. Preface

• 1.1. Objectives of the Study
• 1.2. Market Segmentation & Coverage
• 1.3. Years Considered for the Study
• 1.4. Currency & Pricing
• 1.5. Language
• 1.6. Stakeholders

2. Research Methodology

• 2.1. Define: Research Objective
• 2.2. Determine: Research Design
• 2.3. Prepare: Research Instrument
• 2.4. Collect: Data Source
• 2.5. Analyze: Data Interpretation
• 2.6. Formulate: Data Verification
• 2.7. Publish: Research Report
• 2.8. Repeat: Report Update

3. Executive Summary

4. Market Overview

5. Market Insights

• 5.1. Market Dynamics
  • 5.1.1. Drivers
    • 5.1.1.1. Rising Attraction of Technology-Led Education
    • 5.1.1.2. Increasing Adoption of Connected Devices
    • 5.1.1.3. Artificial Intelligence (AI) Incorporation in Smart Toys
  • 5.1.2. Restraints
    • 5.1.2.1. Security and Privacy Concerns
  • 5.1.3. Opportunities
    • 5.1.3.1. Technological Innovation with Advent of 5G Technology
    • 5.1.3.2. Inclination Towards Smart Wearable Toys
  • 5.1.4. Challenges
    • 5.1.4.1. Concerns Related to Limited Play Value of Tech Toys
• 5.2. Market Segmentation Analysis
• 5.3. Porter's Five Forces Analysis
  • 5.3.1. Threat of New Entrants
  • 5.3.2. Threat of Substitutes
  • 5.3.3. Bargaining Power of Customers
  • 5.3.4. Bargaining Power of Suppliers
  • 5.3.5. Industry Rivalry
• 5.4. PESTLE Analysis
  • 5.4.1. Political
  • 5.4.2. Economic
  • 5.4.3. Social
  • 5.4.4. Technological
  • 5.4.5. Legal
  • 5.4.6. Environmental

6. Smart Toys Market, by Type

• 6.1. Introduction
• 6.2. Educational Robots
• 6.3. Interactive Games
• 6.4. Robots

7. Smart Toys Market, by Control Type

• 7.1. Introduction
• 7.2. Wired
• 7.3. Wireless

8. Smart Toys Market, by Distribution

• 8.1. Introduction
• 8.2. Online Market
• 8.3. Retail/Stationary Shops
• 8.4. Specilaty Toy Shops

9. Smart Toys Market, by End User

• 9.1. Introduction
• 9.2. Pre-Schoolers
• 9.3. School Going
• 9.4. Toddlers

10. Americas Smart Toys Market

• 10.1. Introduction
• 10.2. Argentina
• 10.3. Brazil
• 10.4. Canada
• 10.5. Mexico
• 10.6. United States

11. Asia-Pacific Smart Toys Market

• 11.1. Introduction
• 11.2. Australia
• 11.3. China
• 11.4. India
• 11.5. Indonesia
• 11.6. Japan
• 11.7. Malaysia
• 11.8. Philippines
• 11.9. Singapore
• 11.10. South Korea
• 11.11. Taiwan
• 11.12. Thailand
• 11.13. Vietnam

12. Europe, Middle East & Africa Smart Toys Market

• 12.1. Introduction
• 12.2. Denmark
• 12.3. Egypt
• 12.4. Finland
• 12.5. France
• 12.6. Germany
• 12.7. Israel
• 12.8. Italy
• 12.9. Netherlands
• 12.10. Nigeria
• 12.11. Norway
• 12.12. Poland
• 12.13. Qatar
• 12.14. Russia
• 12.15. Saudi Arabia
• 12.16. South Africa
• 12.17. Spain
• 12.18. Sweden
• 12.19. Switzerland
• 12.20. Turkey
• 12.21. United Arab Emirates
• 12.22. United Kingdom

13. Competitive Landscape

• 13.1. Market Share Analysis, 2023
• 13.2. FPNV Positioning Matrix, 2023
• 13.3. Competitive Scenario Analysis
• 13.4. Strategy Analysis & Recommendation

Companies Mentioned

• 1. Basic Fun, Inc.
• 2. Dynepic LLC
• 3. Hasbro Inc.
• 4. Jakks Pacific, Inc.
• 5. Kids II Inc.
• 6. Lego group
• 7. Mattel, Inc.
• 8. Neurala, Inc.
• 9. Pillar Learning
• 10. Pixel Toys
• 11. Playmobil
• 12. PlayShifu
• 13. Primo Toys
• 14. SBrick
• 15. Seebo
• 16. Sega Toys Co. Ltd.
• 17. Smart Lumies
• 18. SmartGurlz
• 19. VTech Holdings Limited