クラフトソーダ市場：フレーバー、包装、流通チャネル別-2025～2030年世界予測

クラフトソーダ市場は、2023年に8億829万米ドルと評価され、2024年には8億5,477万米ドルに達すると予測され、CAGR 5.76%で成長し、2030年には11億9,658万米ドルに達すると予測されています。

クラフトソーダ市場は、飲料産業のサブセットとして定義され、天然材料や革新的なフレーバーを使用することが多い、プレミアムでユニークな職人スタイルのソーダの小規模生産に焦点を当てています。クラフトソーダの必要性は、従来の炭酸飲料に代わる、より健康的で風味豊かな代替品に対する消費者の需要の高まりから生じています。その用途は小売店、オンライン販売、外食産業など多岐にわたり、最終用途は主に、斬新でサステイナブル飲料オプションを求める健康志向の消費者です。市場を牽引する主要成長要因としては、地元産やオーガニック製品への嗜好の高まり、砂糖摂取量削減への動向の変化、クリーンラベル製品の採用などが挙げられます。また、ノンアルコール飲料に対する消費者の独特な風味や嗜好に対する好奇心も市場拡大に拍車をかけています。しかし、競争の激化、原材料価格の変動、法規制への対応といった課題が制約となっています。クラフトソーダ産業は、フレーバー・プロファイルの拡大、健康効果を促進する機能性成分の統合、デジタルプラットフォームの活用による消費者直接販売に潜在的なビジネス機会を見出しています。こうした機会を捉えるために、企業は研究開発に投資してエキゾチックな原料や天然甘味料でイノベーションを起こすと同時に、環境意識の高い消費者にアピールするために持続可能性の実践を強化すべきです。伝統的ソーダが衰退に直面する一方で、クラフトソーダ市場は、植物由来や免疫力を高める成分などの消費者動向を活用することができます。革新的なセグメントとしては、自然な風味を強化するための先進的発酵技術、環境に優しいパッケージングソリューション、サステイナブル原料調達を保証するための地元農業従事者との連携などが挙げられます。この市場の特徴は、ダイナミックでニッチな性質にあり、機敏性と独自のポジショニングを重視する中小企業が牽引していることが多いです。全体として、クラフトソーダ市場は課題に直面しているもの、消費者の嗜好の進化に焦点を当てた革新的なマーケティング戦略や製品開拓戦略によって、大きな成長の可能性も秘めています。

市場力学：急速に進化するクラフトソーダ市場の主要市場洞察を公開

クラフトソーダ市場は、需要と供給のダイナミックな相互作用によって変貌を遂げています。このような市場力学の進化を理解することで、企業は十分な情報に基づいた投資決定、戦略的意思決定、新たなビジネス機会の獲得を行うことができます。これらの動向を包括的に把握することで、企業は政治的、地理的、技術的、社会的、経済的な領域にわたる様々なリスクを軽減することができ、また、消費者行動とそれが製造コストや購買動向に与える影響をより明確に理解することができます。

• 市場促進要因
  • 高品質で職人的な飲料に対する需要の高まり
  • 健康志向の高まりと天然飲料への需要
  • ソーシャルメディアプラットフォームの急増とクラフトソーダのオンライン・マーケティング
• 市場抑制要因
  • クラフトソーダの過剰摂取による健康リスク
• 市場機会
  • 絶え間ない風味革新と個性的な味の開発クラフトソーダ
  • クラフトソーダのリーチを拡大するためのチェーンレストランや大規模外食産業とのコラボレーション
• 市場課題
  • クラフトソーダの生産と規模拡大の課題

ポーターのファイブフォース：クラフトソーダ市場をナビゲートする戦略ツール

ポーターのファイブフォースフレームワークは、クラフトソーダ市場の競合情勢を理解するための重要なツールです。ポーターのファイブフォースフレームワークは、企業の競合を評価し、戦略的機会を探るための明確な手法を記載しています。このフレームワークは、企業が市場内の勢力図を評価し、新規事業の収益性を判断するのに役立ちます。これら洞察により、企業は自社の強みを活かし、弱みに対処し、潜在的な課題を回避することができ、より強靭な市場でのポジショニングを確保することができます。

PESTLE分析：クラフトソーダ市場における外部からの影響の把握

外部マクロ環境要因は、クラフトソーダ市場の業績力学を形成する上で極めて重要な役割を果たします。政治的、経済的、社会的、技術的、法的、環境的要因の分析は、これらの影響をナビゲートするために必要な情報を記載しています。PESTLE要因を調査することで、企業は潜在的なリスクと機会をよりよく理解することができます。この分析により、企業は規制、消費者の嗜好、経済動向の変化を予測し、先を見越した積極的な意思決定を行う準備ができます。

市場シェア分析：クラフトソーダ市場における競合情勢の把握

クラフトソーダ市場の詳細な市場シェア分析により、ベンダーの業績を包括的に評価することができます。企業は、収益、顧客ベース、成長率などの主要指標を比較することで、競争上のポジショニングを明らかにすることができます。この分析により、市場の集中、セグメント化、統合の動向が明らかになり、ベンダーは競争が激化する中で自社の地位を高める戦略的意思決定を行うために必要な知見を得ることができます。

FPNVポジショニングマトリックス：クラフトソーダ市場におけるベンダーのパフォーマンス評価

FPNVポジショニングマトリックスは、クラフトソーダ市場においてベンダーを評価するための重要なツールです。このマトリックスにより、ビジネス組織はベンダーのビジネス戦略と製品満足度に基づき評価することで、目標に沿った十分な情報に基づいた意思決定を行うことができます。4つの象限によってベンダーを明確かつ正確にセグメント化し、戦略目標に最適なパートナーやソリューションを特定することができます。

戦略分析と推奨：クラフトソーダ市場における成功への道筋を描く

クラフトソーダ市場の戦略分析は、世界市場でのプレゼンス強化を目指す企業にとって不可欠です。主要なリソース、能力、業績指標を検討することで、企業は成長機会を特定し、改善に取り組むことができます。このアプローチにより、競合情勢における課題を克服し、新たなビジネス機会を活かして長期的な成功を収めるための体制を整えることができます。

本レポートでは、主要な注目セグメントを網羅した市場の包括的な分析を提供しています。

1.市場の浸透度：現在の市場環境の詳細なレビュー、主要企業による広範なデータ、市場でのリーチと全体的な影響力を評価します。

2.市場の開拓度：新興市場における成長機会を特定し、既存セグメントにおける拡大可能性を評価し、将来の成長に向けた戦略的ロードマップを記載しています。

3.市場の多様化：最近の製品発売、未開拓の地域、産業の主要な進歩、市場を形成する戦略的投資を分析します。

4.競合の評価と情報：競合情勢を徹底的に分析し、市場シェア、事業戦略、製品ポートフォリオ、認証、規制当局の承認、特許動向、主要企業の技術進歩などを検証します。

5.製品開発とイノベーション：将来の市場成長を促進すると期待される最先端技術、研究開発活動、製品イノベーションをハイライトしています。

また、利害関係者が十分な情報を得た上で意思決定できるよう、重要な質問にも答えています。

1.現在の市場規模と今後の成長予測は？

2.最高の投資機会を提供する製品、地域はどこか？

3.市場を形成する主要技術動向と規制の影響とは？

4.主要ベンダーの市場シェアと競合ポジションは？

5.ベンダーの市場参入・撤退戦略の原動力となる収益源と戦略的機会は何か？

目次

第1章 序文

第2章 調査手法

第3章 エグゼクティブサマリー

第4章 市場概要

第5章 市場洞察

• 市場力学
  • 促進要因
    • 高品質で手作りの飲料の需要の高まり
    • 健康意識の高まりと天然飲料の需要
    • 急成長を遂げるソーシャルメディアプラットフォームとクラフトソーダのオンラインマーケティング
  • 抑制要因
    • クラフトソーダの過剰摂取に伴う健康リスク
  • 機会
    • 継続的なフレーバーイノベーションとパーソナライズされた味の開発クラフトソーダ
    • チェーン店や大規模外食産業との連携によりクラフトソーダのリーチを拡大
  • 課題
    • クラフトソーダの制作とスケーリングの課題
• 市場セグメンテーション分析
• ポーターのファイブフォース分析
• PESTEL分析
  • 政治
  • 経済
  • 社会
  • 技術
  • 法律
  • 環境

第6章 クラフトソーダ市場：フレーバー別

• イントロダクション
• 柑橘類
• コーラ
• ジンジャーエール
• ルートビア
• トロピカルフルーツ

第7章 クラフトソーダ市場：包装別

• イントロダクション
• 缶
• ガラス瓶
• プラスチック

第8章 クラフトソーダ市場：流通チャネル別

• イントロダクション
• オフトレード
• オントレード

第9章 南北アメリカのクラフトソーダ市場

• イントロダクション
• アルゼンチン
• ブラジル
• カナダ
• メキシコ
• 米国

第10章 アジア太平洋のクラフトソーダ市場

• イントロダクション
• オーストラリア
• 中国
• インド
• インドネシア
• 日本
• マレーシア
• フィリピン
• シンガポール
• 韓国
• 台湾
• タイ
• ベトナム

第11章 欧州・中東・アフリカのクラフトソーダ市場

• イントロダクション
• デンマーク
• エジプト
• フィンランド
• フランス
• ドイツ
• イスラエル
• イタリア
• オランダ
• ナイジェリア
• ノルウェー
• ポーランド
• カタール
• ロシア
• サウジアラビア
• 南アフリカ
• スペイン
• スウェーデン
• スイス
• トルコ
• アラブ首長国連邦
• 英国

第12章 競合情勢

• 市場シェア分析、2023年
• FPNVポジショニングマトリックス、2023年
• 競合シナリオ分析
• 戦略分析と提言

企業一覧

• Alameda Soda Co.
• Appalachian Brewing Company
• Batch Craft Soda
• Boylan Bottling Co.
• DRY Soda, Inc.
• Jones Soda Co.
• Keurig Dr Pepper Inc.
• LTS Brewing Company
• Moonglade Brews
• Navajo Fizz Craft Soda Company
• Neato Burrito
• New Creation Soda Works
• Northern Soda Company
• Orca Beverage, Inc.
• Organic soda pops
• PepsiCo, Inc
• Reed's Inc.
• Rocky Mountain Soda Co.
• Root and Revelry Craft Soda
• Sipp Eco Beverage Co, Inc.
• Southside Bottling Works, Inc.
• The Coca-Cola Company
• Tuxen Brewing
• Wild Bill's Craft Beverage Co.
• Zevia PBC

LIST OF FIGURES

• FIGURE 1. CRAFT SODA MARKET RESEARCH PROCESS
• FIGURE 2. CRAFT SODA MARKET SIZE, 2023 VS 2030
• FIGURE 3. GLOBAL CRAFT SODA MARKET SIZE, 2018-2030 (USD MILLION)
• FIGURE 4. GLOBAL CRAFT SODA MARKET SIZE, BY REGION, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 5. GLOBAL CRAFT SODA MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 6. GLOBAL CRAFT SODA MARKET SIZE, BY FLAVOR, 2023 VS 2030 (%)
• FIGURE 7. GLOBAL CRAFT SODA MARKET SIZE, BY FLAVOR, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 8. GLOBAL CRAFT SODA MARKET SIZE, BY PACKAGING, 2023 VS 2030 (%)
• FIGURE 9. GLOBAL CRAFT SODA MARKET SIZE, BY PACKAGING, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 10. GLOBAL CRAFT SODA MARKET SIZE, BY DISTRIBUTION CHANNEL, 2023 VS 2030 (%)
• FIGURE 11. GLOBAL CRAFT SODA MARKET SIZE, BY DISTRIBUTION CHANNEL, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 12. AMERICAS CRAFT SODA MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
• FIGURE 13. AMERICAS CRAFT SODA MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 14. UNITED STATES CRAFT SODA MARKET SIZE, BY STATE, 2023 VS 2030 (%)
• FIGURE 15. UNITED STATES CRAFT SODA MARKET SIZE, BY STATE, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 16. ASIA-PACIFIC CRAFT SODA MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
• FIGURE 17. ASIA-PACIFIC CRAFT SODA MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 18. EUROPE, MIDDLE EAST & AFRICA CRAFT SODA MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
• FIGURE 19. EUROPE, MIDDLE EAST & AFRICA CRAFT SODA MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 20. CRAFT SODA MARKET SHARE, BY KEY PLAYER, 2023
• FIGURE 21. CRAFT SODA MARKET, FPNV POSITIONING MATRIX, 2023

LIST OF TABLES

• TABLE 1. CRAFT SODA MARKET SEGMENTATION & COVERAGE
• TABLE 2. UNITED STATES DOLLAR EXCHANGE RATE, 2018-2023
• TABLE 3. GLOBAL CRAFT SODA MARKET SIZE, 2018-2030 (USD MILLION)
• TABLE 4. GLOBAL CRAFT SODA MARKET SIZE, BY REGION, 2018-2030 (USD MILLION)
• TABLE 5. GLOBAL CRAFT SODA MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
• TABLE 6. CRAFT SODA MARKET DYNAMICS
• TABLE 7. GLOBAL CRAFT SODA MARKET SIZE, BY FLAVOR, 2018-2030 (USD MILLION)
• TABLE 8. GLOBAL CRAFT SODA MARKET SIZE, BY CITRUS, BY REGION, 2018-2030 (USD MILLION)
• TABLE 9. GLOBAL CRAFT SODA MARKET SIZE, BY COLA, BY REGION, 2018-2030 (USD MILLION)
• TABLE 10. GLOBAL CRAFT SODA MARKET SIZE, BY GINGER ALE, BY REGION, 2018-2030 (USD MILLION)
• TABLE 11. GLOBAL CRAFT SODA MARKET SIZE, BY ROOT BEER, BY REGION, 2018-2030 (USD MILLION)
• TABLE 12. GLOBAL CRAFT SODA MARKET SIZE, BY TROPICAL FRUITS, BY REGION, 2018-2030 (USD MILLION)
• TABLE 13. GLOBAL CRAFT SODA MARKET SIZE, BY PACKAGING, 2018-2030 (USD MILLION)
• TABLE 14. GLOBAL CRAFT SODA MARKET SIZE, BY CANS, BY REGION, 2018-2030 (USD MILLION)
• TABLE 15. GLOBAL CRAFT SODA MARKET SIZE, BY GLASS BOTTLES, BY REGION, 2018-2030 (USD MILLION)
• TABLE 16. GLOBAL CRAFT SODA MARKET SIZE, BY PLASTIC, BY REGION, 2018-2030 (USD MILLION)
• TABLE 17. GLOBAL CRAFT SODA MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 18. GLOBAL CRAFT SODA MARKET SIZE, BY OFF-TRADE, BY REGION, 2018-2030 (USD MILLION)
• TABLE 19. GLOBAL CRAFT SODA MARKET SIZE, BY ON-TRADE, BY REGION, 2018-2030 (USD MILLION)
• TABLE 20. AMERICAS CRAFT SODA MARKET SIZE, BY FLAVOR, 2018-2030 (USD MILLION)
• TABLE 21. AMERICAS CRAFT SODA MARKET SIZE, BY PACKAGING, 2018-2030 (USD MILLION)
• TABLE 22. AMERICAS CRAFT SODA MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 23. AMERICAS CRAFT SODA MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
• TABLE 24. ARGENTINA CRAFT SODA MARKET SIZE, BY FLAVOR, 2018-2030 (USD MILLION)
• TABLE 25. ARGENTINA CRAFT SODA MARKET SIZE, BY PACKAGING, 2018-2030 (USD MILLION)
• TABLE 26. ARGENTINA CRAFT SODA MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 27. BRAZIL CRAFT SODA MARKET SIZE, BY FLAVOR, 2018-2030 (USD MILLION)
• TABLE 28. BRAZIL CRAFT SODA MARKET SIZE, BY PACKAGING, 2018-2030 (USD MILLION)
• TABLE 29. BRAZIL CRAFT SODA MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 30. CANADA CRAFT SODA MARKET SIZE, BY FLAVOR, 2018-2030 (USD MILLION)
• TABLE 31. CANADA CRAFT SODA MARKET SIZE, BY PACKAGING, 2018-2030 (USD MILLION)
• TABLE 32. CANADA CRAFT SODA MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 33. MEXICO CRAFT SODA MARKET SIZE, BY FLAVOR, 2018-2030 (USD MILLION)
• TABLE 34. MEXICO CRAFT SODA MARKET SIZE, BY PACKAGING, 2018-2030 (USD MILLION)
• TABLE 35. MEXICO CRAFT SODA MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 36. UNITED STATES CRAFT SODA MARKET SIZE, BY FLAVOR, 2018-2030 (USD MILLION)
• TABLE 37. UNITED STATES CRAFT SODA MARKET SIZE, BY PACKAGING, 2018-2030 (USD MILLION)
• TABLE 38. UNITED STATES CRAFT SODA MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 39. UNITED STATES CRAFT SODA MARKET SIZE, BY STATE, 2018-2030 (USD MILLION)
• TABLE 40. ASIA-PACIFIC CRAFT SODA MARKET SIZE, BY FLAVOR, 2018-2030 (USD MILLION)
• TABLE 41. ASIA-PACIFIC CRAFT SODA MARKET SIZE, BY PACKAGING, 2018-2030 (USD MILLION)
• TABLE 42. ASIA-PACIFIC CRAFT SODA MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 43. ASIA-PACIFIC CRAFT SODA MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
• TABLE 44. AUSTRALIA CRAFT SODA MARKET SIZE, BY FLAVOR, 2018-2030 (USD MILLION)
• TABLE 45. AUSTRALIA CRAFT SODA MARKET SIZE, BY PACKAGING, 2018-2030 (USD MILLION)
• TABLE 46. AUSTRALIA CRAFT SODA MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 47. CHINA CRAFT SODA MARKET SIZE, BY FLAVOR, 2018-2030 (USD MILLION)
• TABLE 48. CHINA CRAFT SODA MARKET SIZE, BY PACKAGING, 2018-2030 (USD MILLION)
• TABLE 49. CHINA CRAFT SODA MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 50. INDIA CRAFT SODA MARKET SIZE, BY FLAVOR, 2018-2030 (USD MILLION)
• TABLE 51. INDIA CRAFT SODA MARKET SIZE, BY PACKAGING, 2018-2030 (USD MILLION)
• TABLE 52. INDIA CRAFT SODA MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 53. INDONESIA CRAFT SODA MARKET SIZE, BY FLAVOR, 2018-2030 (USD MILLION)
• TABLE 54. INDONESIA CRAFT SODA MARKET SIZE, BY PACKAGING, 2018-2030 (USD MILLION)
• TABLE 55. INDONESIA CRAFT SODA MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 56. JAPAN CRAFT SODA MARKET SIZE, BY FLAVOR, 2018-2030 (USD MILLION)
• TABLE 57. JAPAN CRAFT SODA MARKET SIZE, BY PACKAGING, 2018-2030 (USD MILLION)
• TABLE 58. JAPAN CRAFT SODA MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 59. MALAYSIA CRAFT SODA MARKET SIZE, BY FLAVOR, 2018-2030 (USD MILLION)
• TABLE 60. MALAYSIA CRAFT SODA MARKET SIZE, BY PACKAGING, 2018-2030 (USD MILLION)
• TABLE 61. MALAYSIA CRAFT SODA MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 62. PHILIPPINES CRAFT SODA MARKET SIZE, BY FLAVOR, 2018-2030 (USD MILLION)
• TABLE 63. PHILIPPINES CRAFT SODA MARKET SIZE, BY PACKAGING, 2018-2030 (USD MILLION)
• TABLE 64. PHILIPPINES CRAFT SODA MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 65. SINGAPORE CRAFT SODA MARKET SIZE, BY FLAVOR, 2018-2030 (USD MILLION)
• TABLE 66. SINGAPORE CRAFT SODA MARKET SIZE, BY PACKAGING, 2018-2030 (USD MILLION)
• TABLE 67. SINGAPORE CRAFT SODA MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 68. SOUTH KOREA CRAFT SODA MARKET SIZE, BY FLAVOR, 2018-2030 (USD MILLION)
• TABLE 69. SOUTH KOREA CRAFT SODA MARKET SIZE, BY PACKAGING, 2018-2030 (USD MILLION)
• TABLE 70. SOUTH KOREA CRAFT SODA MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 71. TAIWAN CRAFT SODA MARKET SIZE, BY FLAVOR, 2018-2030 (USD MILLION)
• TABLE 72. TAIWAN CRAFT SODA MARKET SIZE, BY PACKAGING, 2018-2030 (USD MILLION)
• TABLE 73. TAIWAN CRAFT SODA MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 74. THAILAND CRAFT SODA MARKET SIZE, BY FLAVOR, 2018-2030 (USD MILLION)
• TABLE 75. THAILAND CRAFT SODA MARKET SIZE, BY PACKAGING, 2018-2030 (USD MILLION)
• TABLE 76. THAILAND CRAFT SODA MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 77. VIETNAM CRAFT SODA MARKET SIZE, BY FLAVOR, 2018-2030 (USD MILLION)
• TABLE 78. VIETNAM CRAFT SODA MARKET SIZE, BY PACKAGING, 2018-2030 (USD MILLION)
• TABLE 79. VIETNAM CRAFT SODA MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 80. EUROPE, MIDDLE EAST & AFRICA CRAFT SODA MARKET SIZE, BY FLAVOR, 2018-2030 (USD MILLION)
• TABLE 81. EUROPE, MIDDLE EAST & AFRICA CRAFT SODA MARKET SIZE, BY PACKAGING, 2018-2030 (USD MILLION)
• TABLE 82. EUROPE, MIDDLE EAST & AFRICA CRAFT SODA MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 83. EUROPE, MIDDLE EAST & AFRICA CRAFT SODA MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
• TABLE 84. DENMARK CRAFT SODA MARKET SIZE, BY FLAVOR, 2018-2030 (USD MILLION)
• TABLE 85. DENMARK CRAFT SODA MARKET SIZE, BY PACKAGING, 2018-2030 (USD MILLION)
• TABLE 86. DENMARK CRAFT SODA MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 87. EGYPT CRAFT SODA MARKET SIZE, BY FLAVOR, 2018-2030 (USD MILLION)
• TABLE 88. EGYPT CRAFT SODA MARKET SIZE, BY PACKAGING, 2018-2030 (USD MILLION)
• TABLE 89. EGYPT CRAFT SODA MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 90. FINLAND CRAFT SODA MARKET SIZE, BY FLAVOR, 2018-2030 (USD MILLION)
• TABLE 91. FINLAND CRAFT SODA MARKET SIZE, BY PACKAGING, 2018-2030 (USD MILLION)
• TABLE 92. FINLAND CRAFT SODA MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 93. FRANCE CRAFT SODA MARKET SIZE, BY FLAVOR, 2018-2030 (USD MILLION)
• TABLE 94. FRANCE CRAFT SODA MARKET SIZE, BY PACKAGING, 2018-2030 (USD MILLION)
• TABLE 95. FRANCE CRAFT SODA MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 96. GERMANY CRAFT SODA MARKET SIZE, BY FLAVOR, 2018-2030 (USD MILLION)
• TABLE 97. GERMANY CRAFT SODA MARKET SIZE, BY PACKAGING, 2018-2030 (USD MILLION)
• TABLE 98. GERMANY CRAFT SODA MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 99. ISRAEL CRAFT SODA MARKET SIZE, BY FLAVOR, 2018-2030 (USD MILLION)
• TABLE 100. ISRAEL CRAFT SODA MARKET SIZE, BY PACKAGING, 2018-2030 (USD MILLION)
• TABLE 101. ISRAEL CRAFT SODA MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 102. ITALY CRAFT SODA MARKET SIZE, BY FLAVOR, 2018-2030 (USD MILLION)
• TABLE 103. ITALY CRAFT SODA MARKET SIZE, BY PACKAGING, 2018-2030 (USD MILLION)
• TABLE 104. ITALY CRAFT SODA MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 105. NETHERLANDS CRAFT SODA MARKET SIZE, BY FLAVOR, 2018-2030 (USD MILLION)
• TABLE 106. NETHERLANDS CRAFT SODA MARKET SIZE, BY PACKAGING, 2018-2030 (USD MILLION)
• TABLE 107. NETHERLANDS CRAFT SODA MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 108. NIGERIA CRAFT SODA MARKET SIZE, BY FLAVOR, 2018-2030 (USD MILLION)
• TABLE 109. NIGERIA CRAFT SODA MARKET SIZE, BY PACKAGING, 2018-2030 (USD MILLION)
• TABLE 110. NIGERIA CRAFT SODA MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 111. NORWAY CRAFT SODA MARKET SIZE, BY FLAVOR, 2018-2030 (USD MILLION)
• TABLE 112. NORWAY CRAFT SODA MARKET SIZE, BY PACKAGING, 2018-2030 (USD MILLION)
• TABLE 113. NORWAY CRAFT SODA MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 114. POLAND CRAFT SODA MARKET SIZE, BY FLAVOR, 2018-2030 (USD MILLION)
• TABLE 115. POLAND CRAFT SODA MARKET SIZE, BY PACKAGING, 2018-2030 (USD MILLION)
• TABLE 116. POLAND CRAFT SODA MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 117. QATAR CRAFT SODA MARKET SIZE, BY FLAVOR, 2018-2030 (USD MILLION)
• TABLE 118. QATAR CRAFT SODA MARKET SIZE, BY PACKAGING, 2018-2030 (USD MILLION)
• TABLE 119. QATAR CRAFT SODA MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 120. RUSSIA CRAFT SODA MARKET SIZE, BY FLAVOR, 2018-2030 (USD MILLION)
• TABLE 121. RUSSIA CRAFT SODA MARKET SIZE, BY PACKAGING, 2018-2030 (USD MILLION)
• TABLE 122. RUSSIA CRAFT SODA MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 123. SAUDI ARABIA CRAFT SODA MARKET SIZE, BY FLAVOR, 2018-2030 (USD MILLION)
• TABLE 124. SAUDI ARABIA CRAFT SODA MARKET SIZE, BY PACKAGING, 2018-2030 (USD MILLION)
• TABLE 125. SAUDI ARABIA CRAFT SODA MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 126. SOUTH AFRICA CRAFT SODA MARKET SIZE, BY FLAVOR, 2018-2030 (USD MILLION)
• TABLE 127. SOUTH AFRICA CRAFT SODA MARKET SIZE, BY PACKAGING, 2018-2030 (USD MILLION)
• TABLE 128. SOUTH AFRICA CRAFT SODA MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 129. SPAIN CRAFT SODA MARKET SIZE, BY FLAVOR, 2018-2030 (USD MILLION)
• TABLE 130. SPAIN CRAFT SODA MARKET SIZE, BY PACKAGING, 2018-2030 (USD MILLION)
• TABLE 131. SPAIN CRAFT SODA MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 132. SWEDEN CRAFT SODA MARKET SIZE, BY FLAVOR, 2018-2030 (USD MILLION)
• TABLE 133. SWEDEN CRAFT SODA MARKET SIZE, BY PACKAGING, 2018-2030 (USD MILLION)
• TABLE 134. SWEDEN CRAFT SODA MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 135. SWITZERLAND CRAFT SODA MARKET SIZE, BY FLAVOR, 2018-2030 (USD MILLION)
• TABLE 136. SWITZERLAND CRAFT SODA MARKET SIZE, BY PACKAGING, 2018-2030 (USD MILLION)
• TABLE 137. SWITZERLAND CRAFT SODA MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 138. TURKEY CRAFT SODA MARKET SIZE, BY FLAVOR, 2018-2030 (USD MILLION)
• TABLE 139. TURKEY CRAFT SODA MARKET SIZE, BY PACKAGING, 2018-2030 (USD MILLION)
• TABLE 140. TURKEY CRAFT SODA MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 141. UNITED ARAB EMIRATES CRAFT SODA MARKET SIZE, BY FLAVOR, 2018-2030 (USD MILLION)
• TABLE 142. UNITED ARAB EMIRATES CRAFT SODA MARKET SIZE, BY PACKAGING, 2018-2030 (USD MILLION)
• TABLE 143. UNITED ARAB EMIRATES CRAFT SODA MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 144. UNITED KINGDOM CRAFT SODA MARKET SIZE, BY FLAVOR, 2018-2030 (USD MILLION)
• TABLE 145. UNITED KINGDOM CRAFT SODA MARKET SIZE, BY PACKAGING, 2018-2030 (USD MILLION)
• TABLE 146. UNITED KINGDOM CRAFT SODA MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 147. CRAFT SODA MARKET SHARE, BY KEY PLAYER, 2023
• TABLE 148. CRAFT SODA MARKET, FPNV POSITIONING MATRIX, 2023

The Craft Soda Market was valued at USD 808.29 million in 2023, expected to reach USD 854.77 million in 2024, and is projected to grow at a CAGR of 5.76%, to USD 1,196.58 million by 2030.

The craft soda market is defined as a subset of the beverage industry that focuses on the small-scale production of premium, unique, and artisan-style sodas, often using natural ingredients and innovative flavors. The necessity of craft soda arises from the rising consumer demand for healthier, flavored alternatives to traditional carbonated drinks. Its application spans retail outlets, online sales, and foodservice sectors, with end-use primarily by health-conscious consumers seeking novel and sustainable beverage options. Key growth factors driving the market include an increasing preference for local and organic products, shifting trends towards reduced sugar intake, and the adoption of clean-label products. Consumer curiosity about unique flavors and preferences for non-alcoholic drinks also spur market expansion. However, challenges such as high competition, fluctuating raw material prices, and regulatory compliance pose limitations. The craft soda industry sees potential opportunities in expanding flavor profiles, integrating functional ingredients that promote health benefits, and leveraging digital platforms for direct-to-consumer offerings. To seize these opportunities, companies should invest in research and development to innovate with exotic ingredients and natural sweeteners while escalating their sustainability practices to appeal to eco-conscious consumers. While traditional sodas face a decline, the craft soda market can capitalize on consumer trends such as plant-based and immunity-boosting ingredients. Innovation areas include advanced fermentation techniques to enhance natural flavors, eco-friendly packaging solutions, and collaborations with local farmers to ensure sustainable ingredient sourcing. The market is characterized by its dynamic and niche nature, often driven by small to medium enterprises focusing on agility and unique positioning. Overall, while the craft soda market faces challenges, it also possesses significant growth potential driven by innovative marketing and product development strategies focused on evolving consumer preferences.

Market Dynamics: Unveiling Key Market Insights in the Rapidly Evolving Craft Soda Market

The Craft Soda Market is undergoing transformative changes driven by a dynamic interplay of supply and demand factors. Understanding these evolving market dynamics prepares business organizations to make informed investment decisions, refine strategic decisions, and seize new opportunities. By gaining a comprehensive view of these trends, business organizations can mitigate various risks across political, geographic, technical, social, and economic domains while also gaining a clearer understanding of consumer behavior and its impact on manufacturing costs and purchasing trends.

• Market Drivers
  • Rising demand for high-quality and artisanal beverages
  • Growing health consciousness and demand for natural beverages
  • Surging social media platforms and online marketing of craft soda
• Market Restraints
  • Health risks associated with the over consumption of craft soda
• Market Opportunities
  • Continuous flavor innovation and development of personalized taste craft soda
  • Collaborations with chain-restaurants and large-scale foodservice establishments to increase reach of craft soda
• Market Challenges
  • Production and scaling challenges of craft soda

Porter's Five Forces: A Strategic Tool for Navigating the Craft Soda Market

Porter's five forces framework is a critical tool for understanding the competitive landscape of the Craft Soda Market. It offers business organizations with a clear methodology for evaluating their competitive positioning and exploring strategic opportunities. This framework helps businesses assess the power dynamics within the market and determine the profitability of new ventures. With these insights, business organizations can leverage their strengths, address weaknesses, and avoid potential challenges, ensuring a more resilient market positioning.

PESTLE Analysis: Navigating External Influences in the Craft Soda Market

External macro-environmental factors play a pivotal role in shaping the performance dynamics of the Craft Soda Market. Political, Economic, Social, Technological, Legal, and Environmental factors analysis provides the necessary information to navigate these influences. By examining PESTLE factors, businesses can better understand potential risks and opportunities. This analysis enables business organizations to anticipate changes in regulations, consumer preferences, and economic trends, ensuring they are prepared to make proactive, forward-thinking decisions.

Market Share Analysis: Understanding the Competitive Landscape in the Craft Soda Market

A detailed market share analysis in the Craft Soda Market provides a comprehensive assessment of vendors' performance. Companies can identify their competitive positioning by comparing key metrics, including revenue, customer base, and growth rates. This analysis highlights market concentration, fragmentation, and trends in consolidation, offering vendors the insights required to make strategic decisions that enhance their position in an increasingly competitive landscape.

FPNV Positioning Matrix: Evaluating Vendors' Performance in the Craft Soda Market

The Forefront, Pathfinder, Niche, Vital (FPNV) Positioning Matrix is a critical tool for evaluating vendors within the Craft Soda Market. This matrix enables business organizations to make well-informed decisions that align with their goals by assessing vendors based on their business strategy and product satisfaction. The four quadrants provide a clear and precise segmentation of vendors, helping users identify the right partners and solutions that best fit their strategic objectives.

Strategy Analysis & Recommendation: Charting a Path to Success in the Craft Soda Market

A strategic analysis of the Craft Soda Market is essential for businesses looking to strengthen their global market presence. By reviewing key resources, capabilities, and performance indicators, business organizations can identify growth opportunities and work toward improvement. This approach helps businesses navigate challenges in the competitive landscape and ensures they are well-positioned to capitalize on newer opportunities and drive long-term success.

Key Company Profiles

The report delves into recent significant developments in the Craft Soda Market, highlighting leading vendors and their innovative profiles. These include Alameda Soda Co., Appalachian Brewing Company, Batch Craft Soda, Boylan Bottling Co., DRY Soda, Inc., Jones Soda Co., Keurig Dr Pepper Inc., LTS Brewing Company, Moonglade Brews, Navajo Fizz Craft Soda Company, Neato Burrito, New Creation Soda Works, Northern Soda Company, Orca Beverage, Inc., Organic soda pops, PepsiCo, Inc, Reed's Inc., Rocky Mountain Soda Co., Root and Revelry Craft Soda, Sipp Eco Beverage Co, Inc., Southside Bottling Works, Inc., The Coca-Cola Company, Tuxen Brewing, Wild Bill's Craft Beverage Co., and Zevia PBC.

Market Segmentation & Coverage

This research report categorizes the Craft Soda Market to forecast the revenues and analyze trends in each of the following sub-markets:

• Based on Flavor, market is studied across Citrus, Cola, Ginger Ale, Root Beer, and Tropical Fruits.
• Based on Packaging, market is studied across Cans, Glass Bottles, and Plastic.
• Based on Distribution Channel, market is studied across Off-Trade and On-Trade.
• Based on Region, market is studied across Americas, Asia-Pacific, and Europe, Middle East & Africa. The Americas is further studied across Argentina, Brazil, Canada, Mexico, and United States. The United States is further studied across California, Florida, Illinois, New York, Ohio, Pennsylvania, and Texas. The Asia-Pacific is further studied across Australia, China, India, Indonesia, Japan, Malaysia, Philippines, Singapore, South Korea, Taiwan, Thailand, and Vietnam. The Europe, Middle East & Africa is further studied across Denmark, Egypt, Finland, France, Germany, Israel, Italy, Netherlands, Nigeria, Norway, Poland, Qatar, Russia, Saudi Arabia, South Africa, Spain, Sweden, Switzerland, Turkey, United Arab Emirates, and United Kingdom.

The report offers a comprehensive analysis of the market, covering key focus areas:

1. Market Penetration: A detailed review of the current market environment, including extensive data from top industry players, evaluating their market reach and overall influence.

2. Market Development: Identifies growth opportunities in emerging markets and assesses expansion potential in established sectors, providing a strategic roadmap for future growth.

3. Market Diversification: Analyzes recent product launches, untapped geographic regions, major industry advancements, and strategic investments reshaping the market.

4. Competitive Assessment & Intelligence: Provides a thorough analysis of the competitive landscape, examining market share, business strategies, product portfolios, certifications, regulatory approvals, patent trends, and technological advancements of key players.

5. Product Development & Innovation: Highlights cutting-edge technologies, R&D activities, and product innovations expected to drive future market growth.

The report also answers critical questions to aid stakeholders in making informed decisions:

1. What is the current market size, and what is the forecasted growth?

2. Which products, segments, and regions offer the best investment opportunities?

3. What are the key technology trends and regulatory influences shaping the market?

4. How do leading vendors rank in terms of market share and competitive positioning?

5. What revenue sources and strategic opportunities drive vendors' market entry or exit strategies?

Table of Contents

1. Preface

• 1.1. Objectives of the Study
• 1.2. Market Segmentation & Coverage
• 1.3. Years Considered for the Study
• 1.4. Currency & Pricing
• 1.5. Language
• 1.6. Stakeholders

2. Research Methodology

• 2.1. Define: Research Objective
• 2.2. Determine: Research Design
• 2.3. Prepare: Research Instrument
• 2.4. Collect: Data Source
• 2.5. Analyze: Data Interpretation
• 2.6. Formulate: Data Verification
• 2.7. Publish: Research Report
• 2.8. Repeat: Report Update

3. Executive Summary

4. Market Overview

5. Market Insights

• 5.1. Market Dynamics
  • 5.1.1. Drivers
    • 5.1.1.1. Rising demand for high-quality and artisanal beverages
    • 5.1.1.2. Growing health consciousness and demand for natural beverages
    • 5.1.1.3. Surging social media platforms and online marketing of craft soda
  • 5.1.2. Restraints
    • 5.1.2.1. Health risks associated with the over consumption of craft soda
  • 5.1.3. Opportunities
    • 5.1.3.1. Continuous flavor innovation and development of personalized taste craft soda
    • 5.1.3.2. Collaborations with chain-restaurants and large-scale foodservice establishments to increase reach of craft soda
  • 5.1.4. Challenges
    • 5.1.4.1. Production and scaling challenges of craft soda
• 5.2. Market Segmentation Analysis
• 5.3. Porter's Five Forces Analysis
  • 5.3.1. Threat of New Entrants
  • 5.3.2. Threat of Substitutes
  • 5.3.3. Bargaining Power of Customers
  • 5.3.4. Bargaining Power of Suppliers
  • 5.3.5. Industry Rivalry
• 5.4. PESTLE Analysis
  • 5.4.1. Political
  • 5.4.2. Economic
  • 5.4.3. Social
  • 5.4.4. Technological
  • 5.4.5. Legal
  • 5.4.6. Environmental

6. Craft Soda Market, by Flavor

• 6.1. Introduction
• 6.2. Citrus
• 6.3. Cola
• 6.4. Ginger Ale
• 6.5. Root Beer
• 6.6. Tropical Fruits

7. Craft Soda Market, by Packaging

• 7.1. Introduction
• 7.2. Cans
• 7.3. Glass Bottles
• 7.4. Plastic

8. Craft Soda Market, by Distribution Channel

• 8.1. Introduction
• 8.2. Off-Trade
• 8.3. On-Trade

9. Americas Craft Soda Market

• 9.1. Introduction
• 9.2. Argentina
• 9.3. Brazil
• 9.4. Canada
• 9.5. Mexico
• 9.6. United States

10. Asia-Pacific Craft Soda Market

• 10.1. Introduction
• 10.2. Australia
• 10.3. China
• 10.4. India
• 10.5. Indonesia
• 10.6. Japan
• 10.7. Malaysia
• 10.8. Philippines
• 10.9. Singapore
• 10.10. South Korea
• 10.11. Taiwan
• 10.12. Thailand
• 10.13. Vietnam

11. Europe, Middle East & Africa Craft Soda Market

• 11.1. Introduction
• 11.2. Denmark
• 11.3. Egypt
• 11.4. Finland
• 11.5. France
• 11.6. Germany
• 11.7. Israel
• 11.8. Italy
• 11.9. Netherlands
• 11.10. Nigeria
• 11.11. Norway
• 11.12. Poland
• 11.13. Qatar
• 11.14. Russia
• 11.15. Saudi Arabia
• 11.16. South Africa
• 11.17. Spain
• 11.18. Sweden
• 11.19. Switzerland
• 11.20. Turkey
• 11.21. United Arab Emirates
• 11.22. United Kingdom

12. Competitive Landscape

• 12.1. Market Share Analysis, 2023
• 12.2. FPNV Positioning Matrix, 2023
• 12.3. Competitive Scenario Analysis
• 12.4. Strategy Analysis & Recommendation

Companies Mentioned

• 1. Alameda Soda Co.
• 2. Appalachian Brewing Company
• 3. Batch Craft Soda
• 4. Boylan Bottling Co.
• 5. DRY Soda, Inc.
• 6. Jones Soda Co.
• 7. Keurig Dr Pepper Inc.
• 8. LTS Brewing Company
• 9. Moonglade Brews
• 10. Navajo Fizz Craft Soda Company
• 11. Neato Burrito
• 12. New Creation Soda Works
• 13. Northern Soda Company
• 14. Orca Beverage, Inc.
• 15. Organic soda pops
• 16. PepsiCo, Inc
• 17. Reed's Inc.
• 18. Rocky Mountain Soda Co.
• 19. Root and Revelry Craft Soda
• 20. Sipp Eco Beverage Co, Inc.
• 21. Southside Bottling Works, Inc.
• 22. The Coca-Cola Company
• 23. Tuxen Brewing
• 24. Wild Bill's Craft Beverage Co.
• 25. Zevia PBC