代用コーヒーの世界市場 2024-2028

代用コーヒー市場は2023-2028年に16億9,000万米ドル、予測期間中のCAGRは8.66％で成長すると予測されます。

当レポートでは、代用コーヒー市場の全体的な分析、市場規模・予測、動向、成長促進要因、課題、約25のベンダーを網羅したベンダー分析などを掲載しています。

現在の市場シナリオ、最新動向と促進要因、市場環境全体に関する最新分析を提供しています。市場を牽引するのは、プレミアム化と特殊化代用コーヒーの採用増加、天然飲料と機能性飲料の需要増加、低カロリーエナジードリンクの需要増加などです。

本調査では、今後数年間の代用コーヒー市場の成長を促進する主な要因の一つとして、市場ベンダーによる革新的なマーケティング戦略や販売促進戦略の採用を挙げています。また、代用コーヒーの革新的なフレーバーの組み合わせやパッケージの革新の登場は、市場の大きな需要につながると思われます。

目次

第1章 エグゼクティブサマリー

• 市場概要

第2章 市場情勢

• 市場エコシステム

第3章 市場規模の評価

• 市場の定義
• 市場セグメント分析
• 市場規模 2023
• 市場の見通し 2023-2028

第4章 市場規模実績

• 代用コーヒーの世界市場 2018-2022
• 流通チャネルセグメント分析 2018-2022
• 製品タイプセグメント分析 2018-2022
• 地域別セグメント分析 2018-2022
• 国別セグメント分析 2018-2022

第5章 ファイブフォース分析

• ファイブフォースの要約
• 買い手の交渉力
• 供給企業の交渉力
• 新規参入業者の脅威
• 代替品の脅威
• 競争の脅威
• 市況

第6章 市場セグメンテーション：流通チャネル別

• 市場セグメント
• 比較：流通チャネル別
• オフライン：市場規模と予測 2023-2028
• オンライン：市場規模と予測 2023-2028
• 市場機会：流通チャネル別

第7章 市場セグメンテーション：製品タイプ別

• 市場セグメント
• 比較：製品タイプ別
• ハーブのコーヒー代替品：市場規模と予測 2023-2028
• 穀物ベースのコーヒー代替品：市場規模と予測 2023-2028
• 植物由来のコーヒー代替品：市場規模と予測 2023-2028
• 市場機会：製品タイプ別

第8章 顧客情勢

• 顧客情勢の概要

第9章 地域別情勢

• 地域別セグメンテーション
• 地域別比較
• 欧州：市場規模と予測 2023-2028
• 北米：市場規模と予測 2023-2028
• アジア太平洋：市場規模と予測 2023-2028
• 南米：市場規模と予測 2023-2028
• 中東・アフリカ：市場規模と予測 2023-2028
• 米国：市場規模と予測 2023-2028
• 中国：市場規模と予測 2023-2028
• ドイツ：市場規模と予測 2023-2028
• 英国：市場規模と予測 2023-2028
• 日本：市場規模と予測 2023-2028
• 市場機会：地域情勢別

第10章 促進要因、課題、および動向

• 市場促進要因
• 市場の課題
• 促進要因と課題の影響
• 市場動向

第11章 ベンダー情勢

• 概要
• ベンダー情勢
• 混乱の状況
• 業界のリスク

第12章 ベンダー分析

• 対象ベンダー
• ベンダーの市場ポジショニング
• Anthonys Goods
• Dandy Blend
• drink nuJo
• Flying Embers
• Hand Family Companies
• Mondelez International Inc.
• Mud Wtr Inc.
• PepsiCo Inc.
• Postum
• Remedy Organics
• Rishi Tea and Botanicals
• Slate Craft Goods LLC
• So Good Brand Inc.
• Tattvas Herbs LLC
• Teeccino Caffe Inc.

第13章 付録

Exhibits:

• Exhibits1: Executive Summary - Chart on Market Overview
• Exhibits2: Executive Summary - Data Table on Market Overview
• Exhibits3: Executive Summary - Chart on Global Market Characteristics
• Exhibits4: Executive Summary - Chart on Market By Geographical Landscape
• Exhibits5: Executive Summary - Chart on Market Segmentation by Distribution Channel
• Exhibits6: Executive Summary - Chart on Market Segmentation by Product Type
• Exhibits7: Executive Summary - Chart on Incremental Growth
• Exhibits8: Executive Summary - Data Table on Incremental Growth
• Exhibits9: Executive Summary - Chart on Vendor Market Positioning
• Exhibits10: Parent market
• Exhibits11: Market Characteristics
• Exhibits12: Offerings of vendors included in the market definition
• Exhibits13: Market segments
• Exhibits14: Chart on Global - Market size and forecast 2023-2028 ($ billion)
• Exhibits15: Data Table on Global - Market size and forecast 2023-2028 ($ billion)
• Exhibits16: Chart on Global Market: Year-over-year growth 2023-2028 (%)
• Exhibits17: Data Table on Global Market: Year-over-year growth 2023-2028 (%)
• Exhibits18: Historic Market Size - Data Table on global coffee substitute market 2018 - 2022 ($ billion)
• Exhibits19: Historic Market Size - Distribution channel Segment 2018 - 2022 ($ billion)
• Exhibits20: Historic Market Size - Product type Segment 2018 - 2022 ($ billion)
• Exhibits21: Historic Market Size - Geography Segment 2018 - 2022 ($ billion)
• Exhibits22: Historic Market Size - Country Segment 2018 - 2022 ($ billion)
• Exhibits23: Five forces analysis - Comparison between 2023 and 2028
• Exhibits24: Chart on Bargaining power of buyers - Impact of key factors 2023 and 2028
• Exhibits25: Bargaining power of suppliers - Impact of key factors in 2023 and 2028
• Exhibits26: Threat of new entrants - Impact of key factors in 2023 and 2028
• Exhibits27: Threat of substitutes - Impact of key factors in 2023 and 2028
• Exhibits28: Threat of rivalry - Impact of key factors in 2023 and 2028
• Exhibits29: Chart on Market condition - Five forces 2023 and 2028
• Exhibits30: Chart on Distribution Channel - Market share 2023-2028 (%)
• Exhibits31: Data Table on Distribution Channel - Market share 2023-2028 (%)
• Exhibits32: Chart on Comparison by Distribution Channel
• Exhibits33: Data Table on Comparison by Distribution Channel
• Exhibits34: Chart on Offline - Market size and forecast 2023-2028 ($ billion)
• Exhibits35: Data Table on Offline - Market size and forecast 2023-2028 ($ billion)
• Exhibits36: Chart on Offline - Year-over-year growth 2023-2028 (%)
• Exhibits37: Data Table on Offline - Year-over-year growth 2023-2028 (%)
• Exhibits38: Chart on Online - Market size and forecast 2023-2028 ($ billion)
• Exhibits39: Data Table on Online - Market size and forecast 2023-2028 ($ billion)
• Exhibits40: Chart on Online - Year-over-year growth 2023-2028 (%)
• Exhibits41: Data Table on Online - Year-over-year growth 2023-2028 (%)
• Exhibits42: Market opportunity by Distribution Channel ($ billion)
• Exhibits43: Data Table on Market opportunity by Distribution Channel ($ billion)
• Exhibits44: Chart on Product Type - Market share 2023-2028 (%)
• Exhibits45: Data Table on Product Type - Market share 2023-2028 (%)
• Exhibits46: Chart on Comparison by Product Type
• Exhibits47: Data Table on Comparison by Product Type
• Exhibits48: Chart on Herbal coffee substitutes - Market size and forecast 2023-2028 ($ billion)
• Exhibits49: Data Table on Herbal coffee substitutes - Market size and forecast 2023-2028 ($ billion)
• Exhibits50: Chart on Herbal coffee substitutes - Year-over-year growth 2023-2028 (%)
• Exhibits51: Data Table on Herbal coffee substitutes - Year-over-year growth 2023-2028 (%)
• Exhibits52: Chart on Grain-based coffee substitutes - Market size and forecast 2023-2028 ($ billion)
• Exhibits53: Data Table on Grain-based coffee substitutes - Market size and forecast 2023-2028 ($ billion)
• Exhibits54: Chart on Grain-based coffee substitutes - Year-over-year growth 2023-2028 (%)
• Exhibits55: Data Table on Grain-based coffee substitutes - Year-over-year growth 2023-2028 (%)
• Exhibits56: Chart on Plant based substitutes - Market size and forecast 2023-2028 ($ billion)
• Exhibits57: Data Table on Plant based substitutes - Market size and forecast 2023-2028 ($ billion)
• Exhibits58: Chart on Plant based substitutes - Year-over-year growth 2023-2028 (%)
• Exhibits59: Data Table on Plant based substitutes - Year-over-year growth 2023-2028 (%)
• Exhibits60: Market opportunity by Product Type ($ billion)
• Exhibits61: Data Table on Market opportunity by Product Type ($ billion)
• Exhibits62: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
• Exhibits63: Chart on Market share By Geographical Landscape 2023-2028 (%)
• Exhibits64: Data Table on Market share By Geographical Landscape 2023-2028 (%)
• Exhibits65: Chart on Geographic comparison
• Exhibits66: Data Table on Geographic comparison
• Exhibits67: Chart on Europe - Market size and forecast 2023-2028 ($ billion)
• Exhibits68: Data Table on Europe - Market size and forecast 2023-2028 ($ billion)
• Exhibits69: Chart on Europe - Year-over-year growth 2023-2028 (%)
• Exhibits70: Data Table on Europe - Year-over-year growth 2023-2028 (%)
• Exhibits71: Chart on North America - Market size and forecast 2023-2028 ($ billion)
• Exhibits72: Data Table on North America - Market size and forecast 2023-2028 ($ billion)
• Exhibits73: Chart on North America - Year-over-year growth 2023-2028 (%)
• Exhibits74: Data Table on North America - Year-over-year growth 2023-2028 (%)
• Exhibits75: Chart on APAC - Market size and forecast 2023-2028 ($ billion)
• Exhibits76: Data Table on APAC - Market size and forecast 2023-2028 ($ billion)
• Exhibits77: Chart on APAC - Year-over-year growth 2023-2028 (%)
• Exhibits78: Data Table on APAC - Year-over-year growth 2023-2028 (%)
• Exhibits79: Chart on South America - Market size and forecast 2023-2028 ($ billion)
• Exhibits80: Data Table on South America - Market size and forecast 2023-2028 ($ billion)
• Exhibits81: Chart on South America - Year-over-year growth 2023-2028 (%)
• Exhibits82: Data Table on South America - Year-over-year growth 2023-2028 (%)
• Exhibits83: Chart on Middle East and Africa - Market size and forecast 2023-2028 ($ billion)
• Exhibits84: Data Table on Middle East and Africa - Market size and forecast 2023-2028 ($ billion)
• Exhibits85: Chart on Middle East and Africa - Year-over-year growth 2023-2028 (%)
• Exhibits86: Data Table on Middle East and Africa - Year-over-year growth 2023-2028 (%)
• Exhibits87: Chart on US - Market size and forecast 2023-2028 ($ billion)
• Exhibits88: Data Table on US - Market size and forecast 2023-2028 ($ billion)
• Exhibits89: Chart on US - Year-over-year growth 2023-2028 (%)
• Exhibits90: Data Table on US - Year-over-year growth 2023-2028 (%)
• Exhibits91: Chart on China - Market size and forecast 2023-2028 ($ billion)
• Exhibits92: Data Table on China - Market size and forecast 2023-2028 ($ billion)
• Exhibits93: Chart on China - Year-over-year growth 2023-2028 (%)
• Exhibits94: Data Table on China - Year-over-year growth 2023-2028 (%)
• Exhibits95: Chart on Germany - Market size and forecast 2023-2028 ($ billion)
• Exhibits96: Data Table on Germany - Market size and forecast 2023-2028 ($ billion)
• Exhibits97: Chart on Germany - Year-over-year growth 2023-2028 (%)
• Exhibits98: Data Table on Germany - Year-over-year growth 2023-2028 (%)
• Exhibits99: Chart on UK - Market size and forecast 2023-2028 ($ billion)
• Exhibits100: Data Table on UK - Market size and forecast 2023-2028 ($ billion)
• Exhibits101: Chart on UK - Year-over-year growth 2023-2028 (%)
• Exhibits102: Data Table on UK - Year-over-year growth 2023-2028 (%)
• Exhibits103: Chart on Japan - Market size and forecast 2023-2028 ($ billion)
• Exhibits104: Data Table on Japan - Market size and forecast 2023-2028 ($ billion)
• Exhibits105: Chart on Japan - Year-over-year growth 2023-2028 (%)
• Exhibits106: Data Table on Japan - Year-over-year growth 2023-2028 (%)
• Exhibits107: Market opportunity By Geographical Landscape ($ billion)
• Exhibits108: Data Tables on Market opportunity By Geographical Landscape ($ billion)
• Exhibits109: Impact of drivers and challenges in 2023 and 2028
• Exhibits110: Overview on Criticality of inputs and Factors of differentiation
• Exhibits111: Overview on factors of disruption
• Exhibits112: Impact of key risks on business
• Exhibits113: Vendors covered
• Exhibits114: Matrix on vendor position and classification
• Exhibits115: Anthonys Goods - Overview
• Exhibits116: Anthonys Goods - Product / Service
• Exhibits117: Anthonys Goods - Key offerings
• Exhibits118: Dandy Blend - Overview
• Exhibits119: Dandy Blend - Product / Service
• Exhibits120: Dandy Blend - Key offerings
• Exhibits121: drink nuJo - Overview
• Exhibits122: drink nuJo - Product / Service
• Exhibits123: drink nuJo - Key offerings
• Exhibits124: Flying Embers - Overview
• Exhibits125: Flying Embers - Product / Service
• Exhibits126: Flying Embers - Key offerings
• Exhibits127: Hand Family Companies - Overview
• Exhibits128: Hand Family Companies - Product / Service
• Exhibits129: Hand Family Companies - Key offerings
• Exhibits130: Mondelez International Inc. - Overview
• Exhibits131: Mondelez International Inc. - Business segments
• Exhibits132: Mondelez International Inc. - Key news
• Exhibits133: Mondelez International Inc. - Key offerings
• Exhibits134: Mondelez International Inc. - Segment focus
• Exhibits135: Mud Wtr Inc. - Overview
• Exhibits136: Mud Wtr Inc. - Product / Service
• Exhibits137: Mud Wtr Inc. - Key offerings
• Exhibits138: PepsiCo Inc. - Overview
• Exhibits139: PepsiCo Inc. - Business segments
• Exhibits140: PepsiCo Inc. - Key news
• Exhibits141: PepsiCo Inc. - Key offerings
• Exhibits142: PepsiCo Inc. - Segment focus
• Exhibits143: Postum - Overview
• Exhibits144: Postum - Product / Service
• Exhibits145: Postum - Key offerings
• Exhibits146: Remedy Organics - Overview
• Exhibits147: Remedy Organics - Product / Service
• Exhibits148: Remedy Organics - Key offerings
• Exhibits149: Rishi Tea and Botanicals - Overview
• Exhibits150: Rishi Tea and Botanicals - Product / Service
• Exhibits151: Rishi Tea and Botanicals - Key offerings
• Exhibits152: Slate Craft Goods LLC - Overview
• Exhibits153: Slate Craft Goods LLC - Product / Service
• Exhibits154: Slate Craft Goods LLC - Key offerings
• Exhibits155: So Good Brand Inc. - Overview
• Exhibits156: So Good Brand Inc. - Product / Service
• Exhibits157: So Good Brand Inc. - Key offerings
• Exhibits158: Tattvas Herbs LLC - Overview
• Exhibits159: Tattvas Herbs LLC - Product / Service
• Exhibits160: Tattvas Herbs LLC - Key offerings
• Exhibits161: Teeccino Caffe Inc. - Overview
• Exhibits162: Teeccino Caffe Inc. - Product / Service
• Exhibits163: Teeccino Caffe Inc. - Key offerings
• Exhibits164: Inclusions checklist
• Exhibits165: Exclusions checklist
• Exhibits166: Currency conversion rates for US$
• Exhibits167: Research methodology
• Exhibits168: Validation techniques employed for market sizing
• Exhibits169: Information sources
• Exhibits170: List of abbreviations

The coffee substitute market is forecasted to grow by USD 1.69 bn during 2023-2028, accelerating at a CAGR of 8.66% during the forecast period. The report on the coffee substitute market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by increased adoption of premiumization and specialty coffee substitutes, increasing demand for natural and functional beverages, and increase in demand for low-calorie energy drinks.

Technavio's coffee substitute market is segmented as below:

By Distribution Channel

• Offline
• Online

By Product Type

• Herbal coffee substitutes
• Grain-based coffee substitutes
• Plant based substitutes

By Geographical Landscape

• Europe
• North America
• APAC
• South America
• Middle East and Africa

This study identifies the adoption of innovative marketing and promoting strategies by market vendors as one of the prime reasons driving the coffee substitute market growth during the next few years. Also, introduction of innovative flavor combinations of tea and innovations in packaging of coffee substitutes will lead to sizable demand in the market.

The report on the coffee substitute market covers the following areas:

• Coffee substitute market sizing
• Coffee substitute market forecast
• Coffee substitute market industry analysis

The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading coffee substitute market vendors that include Anthonys Goods, World Matcha Inc., Dandy Blend, drink nuJo, Flying Embers, Hand Family Companies, Mud Wtr Inc., PepsiCo Inc., Postum, Reliance Industries Ltd., Remedy Organics, Rishi Tea and Botanicals, Slate Craft Goods LLC, So Good Brand Inc., Tattvas Herbs LLC, Teeccino Caffe Inc., The Coca Cola Co., The Hain Celestial Group Inc., World Finer Foods LLC, and Mondelez International Inc.. Also, the coffee substitute market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.

The publisher presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive research - both primary and secondary. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast the accurate market growth.

Table of Contents

1 Executive Summary

• 1.1 Market overview

2 Market Landscape

• 2.1 Market ecosystem

3 Market Sizing

• 3.1 Market definition
• 3.2 Market segment analysis
• 3.3 Market size 2023
• 3.4 Market outlook: Forecast for 2023-2028

4 Historic Market Size

• 4.1 Global coffee substitute market 2018 - 2022
• 4.2 Distribution channel Segment Analysis 2018 - 2022
• 4.3 Product type Segment Analysis 2018 - 2022
• 4.4 Geography Segment Analysis 2018 - 2022
• 4.5 Country Segment Analysis 2018 - 2022

5 Five Forces Analysis

• 5.1 Five forces summary
• 5.2 Bargaining power of buyers
• 5.3 Bargaining power of suppliers
• 5.4 Threat of new entrants
• 5.5 Threat of substitutes
• 5.6 Threat of rivalry
• 5.7 Market condition

6 Market Segmentation by Distribution Channel

• 6.1 Market segments
• 6.2 Comparison by Distribution Channel
• 6.3 Offline - Market size and forecast 2023-2028
• 6.4 Online - Market size and forecast 2023-2028
• 6.5 Market opportunity by Distribution Channel

7 Market Segmentation by Product Type

• 7.1 Market segments
• 7.2 Comparison by Product Type
• 7.3 Herbal coffee substitutes - Market size and forecast 2023-2028
• 7.4 Grain-based coffee substitutes - Market size and forecast 2023-2028
• 7.5 Plant based substitutes - Market size and forecast 2023-2028
• 7.6 Market opportunity by Product Type

8 Customer Landscape

• 8.1 Customer landscape overview

9 Geographic Landscape

• 9.1 Geographic segmentation
• 9.2 Geographic comparison
• 9.3 Europe - Market size and forecast 2023-2028
• 9.4 North America - Market size and forecast 2023-2028
• 9.5 APAC - Market size and forecast 2023-2028
• 9.6 South America - Market size and forecast 2023-2028
• 9.7 Middle East and Africa - Market size and forecast 2023-2028
• 9.8 US - Market size and forecast 2023-2028
• 9.9 China - Market size and forecast 2023-2028
• 9.10 Germany - Market size and forecast 2023-2028
• 9.11 UK - Market size and forecast 2023-2028
• 9.12 Japan - Market size and forecast 2023-2028
• 9.13 Market opportunity By Geographical Landscape

10 Drivers, Challenges, and Trends

• 10.1 Market drivers
• 10.2 Market challenges
• 10.3 Impact of drivers and challenges
• 10.4 Market trends

11 Vendor Landscape

• 11.1 Overview
• 11.2 Vendor landscape
• 11.3 Landscape disruption
• 11.4 Industry risks

12 Vendor Analysis

• 12.1 Vendors covered
• 12.2 Market positioning of vendors
• 12.3 Anthonys Goods
• 12.4 Dandy Blend
• 12.5 drink nuJo
• 12.6 Flying Embers
• 12.7 Hand Family Companies
• 12.8 Mondelez International Inc.
• 12.9 Mud Wtr Inc.
• 12.10 PepsiCo Inc.
• 12.11 Postum
• 12.12 Remedy Organics
• 12.13 Rishi Tea and Botanicals
• 12.14 Slate Craft Goods LLC
• 12.15 So Good Brand Inc.
• 12.16 Tattvas Herbs LLC
• 12.17 Teeccino Caffe Inc.

13 Appendix

• 13.1 Scope of the report
• 13.2 Inclusions and exclusions checklist
• 13.3 Currency conversion rates for US$
• 13.4 Research methodology
• 13.5 List of abbreviations