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日本のスポーツテクノロジー市場レポート：コンポーネント、テクノロジー、スポーツ、アプリケーション、エンドユーザー、地域別、2025年～2033年

Japan Sports Technology Market Report by Component, Technology (Artificial Intelligence/Machine Learning, Internet of Things, Augmented Reality/Virtuality ), Sport, Application, End User, and Region 2025-2033

出版日
発行
IMARC
ページ情報
英文 120 Pages
納期
5～7営業日
カスタマイズ可能
価格
価格表記: USDを日本円(税抜)に換算
本日の銀行送金レート: 1USD=145.42円
日本のスポーツテクノロジー市場レポート：コンポーネント、テクノロジー、スポーツ、アプリケーション、エンドユーザー、地域別、2025年～2033年
出版日: 2025年06月02日
発行: IMARC
ページ情報: 英文 120 Pages
納期: 5～7営業日
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  • 全表示
  • 概要
  • 目次
概要

日本のスポーツテクノロジー市場規模は2024年に10億米ドルに達しました。今後、IMARC Groupは、2033年には18億米ドルに達し、2025年から2033年にかけて6.84%の成長率（CAGR）を示すと予測しています。スポーツ愛好家文化の高まり、大幅な技術進歩、近年のオリンピック・パラリンピック開催、健康・フィットネス意識の高まり、スポーツテクノロジー新興企業への投資増加、急速な高齢化などが市場を牽引する主な要因です。

本レポートで扱う主な質問

  • 日本のスポーツテクノロジー市場はこれまでどのように推移してきたか？
  • COVID-19が日本のスポーツテクノロジー市場に与えた影響は？
  • 日本のスポーツテクノロジー市場のコンポーネント別区分は？
  • 日本のスポーツテクノロジー市場のテクノロジー別区分は？
  • 日本のスポーツテクノロジー市場のスポーツ別区分は？
  • 日本のスポーツテクノロジー市場のアプリケーション別区分は？
  • 日本のスポーツテクノロジー市場のエンドユーザー別区分は？
  • 日本のスポーツテクノロジー市場のバリューチェーンにおける様々なステージとは？
  • 日本のスポーツテクノロジーの主要な促進要因と課題は何か？
  • 日本のスポーツテクノロジー市場の構造と主要プレーヤーは？
  • 日本のスポーツテクノロジー市場における競合の程度は？

目次

第1章 序文

第2章 調査範囲と調査手法

  • 調査の目的
  • ステークホルダー
  • データソース
  • 市場推定
  • 調査手法

第3章 エグゼクティブサマリー

第4章 日本のスポーツテクノロジー市場- イントロダクション

  • 概要
  • 市場力学
  • 業界動向
  • 競合情報

第5章 日本のスポーツテクノロジー市場情勢

  • 過去および現在の市場動向（2019～2024年）
  • 市場予測（2025～2033年）

第6章 日本のスポーツテクノロジー市場- コンポーネント別の内訳

  • ソフトウェア
  • ウェアラブルデバイスとスポーツ用品
  • サービス

第7章 日本のスポーツテクノロジー市場- テクノロジー別の内訳

  • 人工知能/機械学習（AI/ML）
  • モノのインターネット（IoT）
  • 拡張現実/仮想現実（AR/VR）

第8章 日本のスポーツテクノロジー市場- スポーツ別の内訳

  • サッカー
  • 野球
  • バスケットボール
  • ICEホッケー
  • アメリカンフットボール/ラグビー
  • テニス
  • クリケット
  • ゴルフ
  • eスポーツ
  • その他

第9章 日本のスポーツテクノロジー市場- アプリケーション別の内訳

  • トラッキング
  • 意思決定とチーム分析および管理
  • 分析と統計
  • 戦術とシミュレーション
  • トレーニング
  • ゲームパフォーマンス分析と怪我と健康分析

第10章 日本のスポーツテクノロジー市場- エンドユーザー別の内訳

  • コーチ
  • クラブ
  • リーグ
  • スポーツ協会
  • その他

第11章 日本のスポーツテクノロジー市場- 競合情勢

  • 概要
  • 市場構造
  • 市場企業のポジショニング
  • 主要成功戦略
  • 競合ダッシュボード
  • 企業評価象限

第12章 主要企業のプロファイル

第13章 日本のスポーツテクノロジー市場- 業界分析

  • 促進要因・抑制要因・機会
  • ポーターのファイブフォース分析
  • バリューチェーン分析

第14章 付録

目次
Product Code: SR112025A19780

The Japan sports technology market size reached USD 1.0 Billion in 2024. Looking forward, IMARC Group expects the market to reach USD 1.8 Billion by 2033, exhibiting a growth rate (CAGR) of 6.84% during 2025-2033. The rising sports enthusiast culture, significant technological advancements, recent hosting of Olympic and paralympic sports, rising health and fitness awareness, increasing investment in sports technology startups, and rapidly aging population represent some of the key factors driving the market.

Sports technology refers to the innovative tools, equipment, and methodologies employed in the world of sports to enhance performance, safety, and the overall spectator experience. It encompasses a wide range of advancements, from wearable fitness trackers and smart sports equipment to data analytics and video analysis software. These technologies have revolutionized the way athletes train, compete, and recover. One prominent aspect of sports technology is wearable devices like fitness trackers and smartwatches. Athletes and coaches use these gadgets to monitor crucial metrics, such as heart rate, distance covered, and calories burned, allowing for precise training and performance optimization. Additionally, advanced materials and design techniques have led to the development of high-performance sports gear such as lightweight, aerodynamic clothing and state-of-the-art footwear.

Japan Sports Technology Market Trends:

Japan has a rich and deeply ingrained sports culture, with a strong passion for various sports, including baseball, soccer, and sumo wrestling. This culture fosters a demand for advanced technologies that can enhance athletic performance, training methods, and the overall sporting experience. Additionally, the recent hosting of the 2020 Summer Olympics and Paralympics in Tokyo provided a platform to showcase sports technology solutions. The events served as a catalyst for investment in sports tech infrastructure, with a focus on improving athlete performance and fan engagement. Other than this, the growing awareness about the importance of health and fitness has led to an increased interest in sports technology among individuals and fitness enthusiasts. Wearable fitness trackers, smartwatches, and health monitoring apps are gaining popularity as tools for tracking physical activity and health metrics. Besides this, Japan has seen a surge in investment in sports technology startups and companies specializing in sports-related innovations. Venture capital firms and corporate sponsors are recognizing the potential of this market and are providing funding to accelerate the development and adoption of sports tech solutions. In line with this, the aging population of Japan has created a demand for technologies that support active and healthy aging. Sports technology can play a vital role in providing seniors with tools to maintain physical fitness and monitor their health, thereby contributing to their overall well-being. Moreover, sports technology is about improving athlete performance and also enhancing the fan experience. The sports leagues and teams of Japan are embracing digital solutions, such as virtual reality (VR), augmented reality (AR), and interactive mobile apps, to engage fans and create immersive experiences. Moreover, Japan is renowned for its technological prowess and innovation. The commitment of the nation to research and development has resulted in the creation of cutting-edge sports technologies, including wearable devices, performance analytics, and biomechanics solutions. These innovations are driving the adoption of sports technology among athletes and teams.

Japan Sports Technology Market Segmentation:

Component Insights:

  • Software
  • Wearable Devices and Sports Equipment
  • Services

Technology Insights:

  • Artificial Intelligence/Machine Learning (AI/ML)
  • Internet of Things (IoT)
  • Augmented Reality/Virtuality (AR/VR)

Sports Insights:

  • Soccer
  • Baseball
  • Basketball
  • Ice hockey
  • American Football/Rugby
  • Tennis
  • Cricket
  • Golf
  • Esports
  • Others

Application Insights:

  • Tracking
  • Decision Making and Team Analysis and Management
  • Analytics and Statistics
  • Tactics and Simulation
  • Training
  • Game Performance Analysis and Injury and Health Analysis

End User Insights:

  • Coaches
  • Clubs
  • Leagues
  • Sports associations
  • Others

Competitive Landscape:

The market research report has also provided a comprehensive analysis of the competitive landscape. Competitive analysis such as market structure, key player positioning, top winning strategies, competitive dashboard, and company evaluation quadrant has been covered in the report. Also, detailed profiles of all major companies have been provided.

Key Questions Answered in This Report:

  • How has the Japan sports technology market performed so far and how will it perform in the coming years?
  • What has been the impact of COVID-19 on the Japan sports technology market?
  • What is the breakup of the Japan sports technology market on the basis of component?
  • What is the breakup of the Japan sports technology market on the basis of technology?
  • What is the breakup of the Japan sports technology market on the basis of sports?
  • What is the breakup of the Japan sports technology market on the basis of application?
  • What is the breakup of the Japan sports technology market on the basis of end user?
  • What are the various stages in the value chain of the Japan sports technology market?
  • What are the key driving factors and challenges in the Japan sports technology?
  • What is the structure of the Japan sports technology market and who are the key players?
  • What is the degree of competition in the Japan sports technology market?

Table of Contents

1 Preface

2 Scope and Methodology

  • 2.1 Objectives of the Study
  • 2.2 Stakeholders
  • 2.3 Data Sources
    • 2.3.1 Primary Sources
    • 2.3.2 Secondary Sources
  • 2.4 Market Estimation
    • 2.4.1 Bottom-Up Approach
    • 2.4.2 Top-Down Approach
  • 2.5 Forecasting Methodology

3 Executive Summary

4 Japan Sports Technology Market - Introduction

  • 4.1 Overview
  • 4.2 Market Dynamics
  • 4.3 Industry Trends
  • 4.4 Competitive Intelligence

5 Japan Sports Technology Market Landscape

  • 5.1 Historical and Current Market Trends (2019-2024)
  • 5.2 Market Forecast (2025-2033)

6 Japan Sports Technology Market - Breakup by Component

  • 6.1 Software
    • 6.1.1 Overview
    • 6.1.2 Historical and Current Market Trends (2019-2024)
    • 6.1.3 Market Forecast (2025-2033)
  • 6.2 Wearable Devices and Sports Equipment
    • 6.2.1 Overview
    • 6.2.2 Historical and Current Market Trends (2019-2024)
    • 6.2.3 Market Forecast (2025-2033)
  • 6.3 Services
    • 6.3.1 Overview
    • 6.3.2 Historical and Current Market Trends (2019-2024)
    • 6.3.3 Market Forecast (2025-2033)

7 Japan Sports Technology Market - Breakup by Technology

  • 7.1 Artificial Intelligence/Machine Learning (AI/ML)
    • 7.1.1 Overview
    • 7.1.2 Historical and Current Market Trends (2019-2024)
    • 7.1.3 Market Forecast (2025-2033)
  • 7.2 Internet of Things (IoT)
    • 7.2.1 Overview
    • 7.2.2 Historical and Current Market Trends (2019-2024)
    • 7.2.3 Market Forecast (2025-2033)
  • 7.3 Augmented Reality/Virtuality (AR/VR)
    • 7.3.1 Overview
    • 7.3.2 Historical and Current Market Trends (2019-2024)
    • 7.3.3 Market Forecast (2025-2033)

8 Japan Sports Technology Market - Breakup by Sports

  • 8.1 Soccer
    • 8.1.1 Overview
    • 8.1.2 Historical and Current Market Trends (2019-2024)
    • 8.1.3 Market Forecast (2025-2033)
  • 8.2 Baseball
    • 8.2.1 Overview
    • 8.2.2 Historical and Current Market Trends (2019-2024)
    • 8.2.3 Market Forecast (2025-2033)
  • 8.3 Basketball
    • 8.3.1 Overview
    • 8.3.2 Historical and Current Market Trends (2019-2024)
    • 8.3.3 Market Forecast (2025-2033)
  • 8.4 Ice hockey
    • 8.4.1 Overview
    • 8.4.2 Historical and Current Market Trends (2019-2024)
    • 8.4.3 Market Forecast (2025-2033)
  • 8.5 American Football/Rugby
    • 8.5.1 Overview
    • 8.5.2 Historical and Current Market Trends (2019-2024)
    • 8.5.3 Market Forecast (2025-2033)
  • 8.6 Tennis
    • 8.6.1 Overview
    • 8.6.2 Historical and Current Market Trends (2019-2024)
    • 8.6.3 Market Forecast (2025-2033)
  • 8.7 Cricket
    • 8.7.1 Overview
    • 8.7.2 Historical and Current Market Trends (2019-2024)
    • 8.7.3 Market Forecast (2025-2033)
  • 8.8 Golf
    • 8.8.1 Overview
    • 8.8.2 Historical and Current Market Trends (2019-2024)
    • 8.8.3 Market Forecast (2025-2033)
  • 8.9 Esports
    • 8.9.1 Overview
    • 8.9.2 Historical and Current Market Trends (2019-2024)
    • 8.9.3 Market Forecast (2025-2033)
  • 8.10 Others
    • 8.10.1 Historical and Current Market Trends (2019-2024)
    • 8.10.2 Market Forecast (2025-2033)

9 Japan Sports Technology Market - Breakup by Application

  • 9.1 Tracking
    • 9.1.1 Overview
    • 9.1.2 Historical and Current Market Trends (2019-2024)
    • 9.1.3 Market Forecast (2025-2033)
  • 9.2 Decision Making and Team Analysis and Management
    • 9.2.1 Overview
    • 9.2.2 Historical and Current Market Trends (2019-2024)
    • 9.2.3 Market Forecast (2025-2033)
  • 9.3 Analytics and Statistics
    • 9.3.1 Overview
    • 9.3.2 Historical and Current Market Trends (2019-2024)
    • 9.3.3 Market Forecast (2025-2033)
  • 9.4 Tactics and Simulation
    • 9.4.1 Overview
    • 9.4.2 Historical and Current Market Trends (2019-2024)
    • 9.4.3 Market Forecast (2025-2033)
  • 9.5 Training
    • 9.5.1 Overview
    • 9.5.2 Historical and Current Market Trends (2019-2024)
    • 9.5.3 Market Forecast (2025-2033)
  • 9.6 Game Performance Analysis and Injury and Health Analysis
    • 9.6.1 Overview
    • 9.6.2 Historical and Current Market Trends (2019-2024)
    • 9.6.3 Market Forecast (2025-2033)

10 Japan Sports Technology Market - Breakup by End User

  • 10.1 Coaches
    • 10.1.1 Overview
    • 10.1.2 Historical and Current Market Trends (2019-2024)
    • 10.1.3 Market Forecast (2025-2033)
  • 10.2 Clubs
    • 10.2.1 Overview
    • 10.2.2 Historical and Current Market Trends (2019-2024)
    • 10.2.3 Market Forecast (2025-2033)
  • 10.3 Leagues
    • 10.3.1 Overview
    • 10.3.2 Historical and Current Market Trends (2019-2024)
    • 10.3.3 Market Forecast (2025-2033)
  • 10.4 Sports associations
    • 10.4.1 Overview
    • 10.4.2 Historical and Current Market Trends (2019-2024)
    • 10.4.3 Market Forecast (2025-2033)
  • 10.5 Others
    • 10.5.1 Historical and Current Market Trends (2019-2024)
    • 10.5.2 Market Forecast (2025-2033)

11 Japan Sports Technology Market - Competitive Landscape

  • 11.1 Overview
  • 11.2 Market Structure
  • 11.3 Market Player Positioning
  • 11.4 Top Winning Strategies
  • 11.5 Competitive Dashboard
  • 11.6 Company Evaluation Quadrant

12 Profiles of Key Players

  • 12.1 Company A
    • 12.1.1 Business Overview
    • 12.1.2 Product Portfolio
    • 12.1.3 Business Strategies
    • 12.1.4 SWOT Analysis
    • 12.1.5 Major News and Events
  • 12.2 Company B
    • 12.2.1 Business Overview
    • 12.2.2 Product Portfolio
    • 12.2.3 Business Strategies
    • 12.2.4 SWOT Analysis
    • 12.2.5 Major News and Events
  • 12.3 Company C
    • 12.3.1 Business Overview
    • 12.3.2 Product Portfolio
    • 12.3.3 Business Strategies
    • 12.3.4 SWOT Analysis
    • 12.3.5 Major News and Events
  • 12.4 Company D
    • 12.4.1 Business Overview
    • 12.4.2 Product Portfolio
    • 12.4.3 Business Strategies
    • 12.4.4 SWOT Analysis
    • 12.4.5 Major News and Events
  • 12.5 Company E
    • 12.5.1 Business Overview
    • 12.5.2 Product Portfolio
    • 12.5.3 Business Strategies
    • 12.5.4 SWOT Analysis
    • 12.5.5 Major News and Events

13 Japan Sports Technology Market - Industry Analysis

  • 13.1 Drivers, Restraints, and Opportunities
    • 13.1.1 Overview
    • 13.1.2 Drivers
    • 13.1.3 Restraints
    • 13.1.4 Opportunities
  • 13.2 Porters Five Forces Analysis
    • 13.2.1 Overview
    • 13.2.2 Bargaining Power of Buyers
    • 13.2.3 Bargaining Power of Suppliers
    • 13.2.4 Degree of Competition
    • 13.2.5 Threat of New Entrants
    • 13.2.6 Threat of Substitutes
  • 13.3 Value Chain Analysis

14 Appendix