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ワイヤレスオーディオ機器市場レポート：製品、技術、用途、地域別、2024～2032年

Wireless Audio Devices Market Report by Product, Technology, Application, and Region 2024-2032
出版日: | 発行: IMARC | ページ情報: 英文 145 Pages | 納期: 2～3営業日

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価格
価格表記: USDを日本円(税抜)に換算
本日の銀行送金レート: 1USD=150.67円
ワイヤレスオーディオ機器市場レポート：製品、技術、用途、地域別、2024～2032年
出版日: 2024年08月10日
発行: IMARC
ページ情報: 英文 145 Pages
納期: 2～3営業日
  • 全表示
  • 概要
  • 図表
  • 目次
概要

世界のワイヤレスオーディオ機器市場規模は2023年に531億米ドルに達しました。今後、IMARC Groupは、市場は2032年までに1,911億米ドルに達し、2024～2032年の間に14.8%の成長率（CAGR）を示すと予測しています。高品質のオーディオ体験に対する需要の高まり、大衆の間でのビデオゲーム人気の上昇、ワークライフバランスを維持するためのリモートワークやハイブリッドワークモデルの採用増加などが、市場を推進している主要要因の一部です。

ワイヤレスオーディオシステムまたはワイヤレスオーディオ機器としても知られるワイヤレスオーディオ機器は、物理的なケーブルを必要とせずにオーディオ信号を伝送する電子機器です。ヘッドホン、イヤホン、スピーカー、マイク、サウンドバーなどで構成され、テレビの音声を改善し、リビングルームで映画のような体験を提供するように設計されています。Bluetooth、ワイヤレスフィデリティ（Wi-Fi）、独自のワイヤレスプロトコルなど、さまざまなワイヤレス技術を利用して、スマートフォン、コンピューター、オーディオ参入企業などのソースからレシーバーやスピーカーにオーディオを伝送します。ケーブルが絡まる煩わしさから解放され、オーディオのセットアップがよりシンプルでユーザーフレンドリーになります。また、マルチ機器のペアリングにも対応しているため、友人や家族とオーディオを共有するのも簡単です。

現在、ライブ・パフォーマンスやスタジオ・レコーディングのために、ミュージシャンやオーディオエンジニアの間でワイヤレスマイクやインイヤー・モニターの需要が高まっていることが、市場の成長を後押ししています。このほか、アスリートやフィットネス愛好家が定期的なワークアウトを行いながら音楽を聴くために、ヘッドホンやイヤホンなどのワイヤレスオーディオ機器の利用が増加していることも、市場の成長に寄与しています。さらに、高性能オーディオ機器を必要とする高品質オーディオコンテンツの豊富なカタログを提供する様々なストリーミングサービスの人気が高まっていることも、良好な市場展望をもたらしています。これとは別に、ワイヤレスオーディオ製品の機能性と利便性を高めるために、音声アシスタントのワイヤレスオーディオ製品への統合が進んでいることも、市場の成長を支えています。さらに、適切なワークライフバランスを維持するためにリモートワークやハイブリッドワークモデルの採用が増加していることも、市場の成長を後押ししています。

ワイヤレスオーディオ機器市場傾向/促進要因

高品質のオーディオ体験に対する需要の高まり

高品質のオーディオ体験に対する需要の高まりは、現在ワイヤレスオーディオ機器市場にプラスの影響を与えています。これに加えて、消費者はホームエンターテイメント、プロフェッショナルなワークスペース、個人的なレクリエーション活動など、様々な場面で没入感のある優れたオーディオ体験を求めるようになってきています。その結果、メーカー各社はこうした期待の高まりに応えるべく、ワイヤレスオーディオ製品の革新と改良を続けています。さらに、高解像度オーディオコーデックや低遅延接続オプションなどの技術の進歩により、ワイヤレスオーディオ機器は物理的なケーブルの制約を受けることなくプレミアムな音質を提供できるようになっています。このような継続的な技術進歩は、ワイヤレスオーディオ製品に対する消費者の信頼を高め、市場の成長をさらに後押ししています。

大衆の間で高まるビデオゲーム人気

現在、大衆の間でビデオゲームの人気が高まっていることが、効率的なワイヤレスオーディオ機器の需要を後押ししています。ゲーマーは、ゲームプレイをより充実させるために、没入感のある高品質なオーディオ体験を求めるようになっています。その結果、ワイヤレスオーディオ機器のメーカーは、ゲーマーの高まる要求に応えるため、継続的に製品を革新・強化しています。さらに、サラウンドサウンド、低遅延接続、カスタマイズ可能なオーディオプロファイルなどのオーディオ技術の進歩により、ワイヤレスオーディオ機器は没入感と応答性の高いゲーム体験を提供できるようになっています。このような継続的な技術進歩は、ゲーマーの間で興奮と期待感を醸成し、市場の需要をさらに刺激しています。さらに、オンラインマルチ参入企業ゲームの台頭により、参入企業間のクリアで効果的なコミュニケーションの重要性が高まっています。高品質のマイクとノイズキャンセリング機能を搭載したワイヤレスゲーミング・ヘッドセットは、戦略を調整したり、ゲーマー仲間と交流したりするのに欠かせないツールになりつつあります。

軽量でコンパクトなワイヤレスオーディオ機器の利用可能性の増加

軽量でコンパクトなワイヤレスオーディオ機器の入手可能性が高まっていることが、市場の成長を後押ししています。さらに、小型化技術や材料の進歩により、性能を犠牲にすることなく、より小型で人間工学に基づいたワイヤレスオーディオ機器の作成が可能になっています。このようなデザインとエンジニアリングの向上により、消費者は日常生活のさまざまな場面にワイヤレスオーディオ機器をシームレスに組み込むことができるため、これらの製品の魅力が高まっています。さらに、ワイヤレスオーディオ機器の人気が高まっていることは、軽量でコンパクトなワイヤレスオーディオ機器の使用事例が進化していることからも明らかです。音楽再生や通話といった従来の用途にとどまらず、フィットネス、旅行、外出先での生産性向上といった用途での利用も増えています。これらのコンパクト・機器の多用途性は、その市場範囲を拡大し、需要を刺激しています。

目次

第1章 序文

第2章 調査範囲と調査手法

  • 調査の目的
  • ステークホルダー
  • データソース
    • 一次情報
    • 二次情報
  • 市場推定
    • ボトムアップアプローチ
    • トップダウンアプローチ
  • 調査手法

第3章 エグゼクティブサマリー

第4章 イントロダクション

  • 概要
  • 主要業界動向

第5章 世界のワイヤレスオーディオ機器市場

  • 市場概要
  • 市場実績
  • COVID-19の影響
  • 市場予測

第6章 市場内訳：製品別

  • ワイヤレスヘッドセットとマイク
  • ワイヤレススピーカーシステム
  • サウンドバー
  • その他

第7章 市場内訳：技術別

  • Bluetooth
  • Wi-Fi
  • AirPlay
  • その他

第8章 市場内訳：用途別

  • 商業用
  • 消費者
  • 自動車
  • その他

第9章 市場内訳：地域別

  • 北米
    • 米国
    • カナダ
  • アジア太平洋
    • 中国
    • 日本
    • インド
    • 韓国
    • オーストラリア
    • インドネシア
    • その他
  • 欧州
    • ドイツ
    • フランス
    • 英国
    • イタリア
    • スペイン
    • ロシア
    • その他
  • ラテンアメリカ
    • ブラジル
    • メキシコ
    • その他
  • 中東・アフリカ
    • 市場動向
    • 市場内訳：国別
    • 市場予測

第10章 SWOT分析

  • 概要
  • 強み
  • 弱み
  • 機会
  • 脅威

第11章 バリューチェーン分析

第12章 ポーターのファイブフォース分析

  • 概要
  • 買い手の交渉力
  • 供給企業の交渉力
  • 競合の程度
  • 新規参入業者の脅威
  • 代替品の脅威

第13章 価格分析

第14章 競合情勢

  • 市場構造
  • 主要企業
  • 主要企業のプロファイル
    • Apple Inc.
    • Bose Corporation
    • Koninklijke Philips N.V
    • Samsung Electronics Co. Ltd.
    • Sennheiser electronic GmbH & Co. KG
    • Shure Incorporated
    • Sonos Inc.
    • Sony Corporation
    • VIZIO Inc.
    • VOXX International Corporation
図表

List of Figures

  • Figure 1: Global: Wireless Audio Devices Market: Major Drivers and Challenges
  • Figure 2: Global: Wireless Audio Devices Market: Sales Value (in Billion US$), 2018-2023
  • Figure 3: Global: Wireless Audio Devices Market Forecast: Sales Value (in Billion US$), 2024-2032
  • Figure 4: Global: Wireless Audio Devices Market: Breakup by Product (in %), 2023
  • Figure 5: Global: Wireless Audio Devices Market: Breakup by Technology (in %), 2023
  • Figure 6: Global: Wireless Audio Devices Market: Breakup by Application (in %), 2023
  • Figure 7: Global: Wireless Audio Devices Market: Breakup by Region (in %), 2023
  • Figure 8: Global: Wireless Audio Devices (Wireless Headsets and Microphones) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 9: Global: Wireless Audio Devices (Wireless Headsets and Microphones) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 10: Global: Wireless Audio Devices (Wireless Speaker Systems) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 11: Global: Wireless Audio Devices (Wireless Speaker Systems) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 12: Global: Wireless Audio Devices (Sound Bars) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 13: Global: Wireless Audio Devices (Sound Bars) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 14: Global: Wireless Audio Devices (Other Products) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 15: Global: Wireless Audio Devices (Other Products) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 16: Global: Wireless Audio Devices (Bluetooth) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 17: Global: Wireless Audio Devices (Bluetooth) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 18: Global: Wireless Audio Devices (Wi-Fi) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 19: Global: Wireless Audio Devices (Wi-Fi) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 20: Global: Wireless Audio Devices (Airplay) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 21: Global: Wireless Audio Devices (Airplay) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 22: Global: Wireless Audio Devices (Other Technologies) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 23: Global: Wireless Audio Devices (Other Technologies) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 24: Global: Wireless Audio Devices (Commercial) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 25: Global: Wireless Audio Devices (Commercial) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 26: Global: Wireless Audio Devices (Consumer) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 27: Global: Wireless Audio Devices (Consumer) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 28: Global: Wireless Audio Devices (Automotive) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 29: Global: Wireless Audio Devices (Automotive) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 30: Global: Wireless Audio Devices (Other Applications) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 31: Global: Wireless Audio Devices (Other Applications) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 32: North America: Wireless Audio Devices Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 33: North America: Wireless Audio Devices Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 34: United States: Wireless Audio Devices Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 35: United States: Wireless Audio Devices Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 36: Canada: Wireless Audio Devices Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 37: Canada: Wireless Audio Devices Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 38: Asia-Pacific: Wireless Audio Devices Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 39: Asia-Pacific: Wireless Audio Devices Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 40: China: Wireless Audio Devices Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 41: China: Wireless Audio Devices Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 42: Japan: Wireless Audio Devices Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 43: Japan: Wireless Audio Devices Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 44: India: Wireless Audio Devices Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 45: India: Wireless Audio Devices Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 46: South Korea: Wireless Audio Devices Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 47: South Korea: Wireless Audio Devices Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 48: Australia: Wireless Audio Devices Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 49: Australia: Wireless Audio Devices Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 50: Indonesia: Wireless Audio Devices Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 51: Indonesia: Wireless Audio Devices Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 52: Others: Wireless Audio Devices Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 53: Others: Wireless Audio Devices Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 54: Europe: Wireless Audio Devices Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 55: Europe: Wireless Audio Devices Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 56: Germany: Wireless Audio Devices Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 57: Germany: Wireless Audio Devices Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 58: France: Wireless Audio Devices Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 59: France: Wireless Audio Devices Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 60: United Kingdom: Wireless Audio Devices Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 61: United Kingdom: Wireless Audio Devices Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 62: Italy: Wireless Audio Devices Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 63: Italy: Wireless Audio Devices Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 64: Spain: Wireless Audio Devices Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 65: Spain: Wireless Audio Devices Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 66: Russia: Wireless Audio Devices Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 67: Russia: Wireless Audio Devices Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 68: Others: Wireless Audio Devices Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 69: Others: Wireless Audio Devices Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 70: Latin America: Wireless Audio Devices Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 71: Latin America: Wireless Audio Devices Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 72: Brazil: Wireless Audio Devices Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 73: Brazil: Wireless Audio Devices Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 74: Mexico: Wireless Audio Devices Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 75: Mexico: Wireless Audio Devices Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 76: Others: Wireless Audio Devices Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 77: Others: Wireless Audio Devices Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 78: Middle East and Africa: Wireless Audio Devices Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 79: Middle East and Africa: Wireless Audio Devices Market: Breakup by Country (in %), 2023
  • Figure 80: Middle East and Africa: Wireless Audio Devices Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 81: Global: Wireless Audio Devices Industry: SWOT Analysis
  • Figure 82: Global: Wireless Audio Devices Industry: Value Chain Analysis
  • Figure 83: Global: Wireless Audio Devices Industry: Porter's Five Forces Analysis

List of Tables

  • Table 1: Global: Wireless Audio Devices Market: Key Industry Highlights, 2023 and 2032
  • Table 2: Global: Wireless Audio Devices Market Forecast: Breakup by Product (in Million US$), 2024-2032
  • Table 3: Global: Wireless Audio Devices Market Forecast: Breakup by Technology (in Million US$), 2024-2032
  • Table 4: Global: Wireless Audio Devices Market Forecast: Breakup by Application (in Million US$), 2024-2032
  • Table 5: Global: Wireless Audio Devices Market Forecast: Breakup by Region (in Million US$), 2024-2032
  • Table 6: Global: Wireless Audio Devices Market: Competitive Structure
  • Table 7: Global: Wireless Audio Devices Market: Key Players
目次
Product Code: SR112024A4269

The global wireless audio devices market size reached US$ 53.1 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 191.1 Billion by 2032, exhibiting a growth rate (CAGR) of 14.8% during 2024-2032. The growing demand for high-quality audio experiences, rising popularity of video games among the masses and increasing adoption of remote and hybrid work models to maintain work-life balance are some of the major factors propelling the market.

Wireless audio devices, also known as wireless audio systems or wireless audio equipment, are electronic devices that transmit audio signals without the need for physical cables. They comprise headphones, earbuds, speakers, microphones, and soundbars, which are designed to improve television (TV) audio, providing a cinematic experience in the living room. They utilize various wireless technologies, such as Bluetooth, wireless fidelity (Wi-Fi), or proprietary wireless protocols, to transmit audio from a source like smartphone, computer, or audio player) to a receiver or speaker. They eliminate the hassle of dealing with tangled cables, making audio setups simpler and more user-friendly. They also support multi-device pairing, making it easy to share audio with friends and family.

At present, the escalating demand for wireless microphones and in-ear monitors among musicians and audio engineers for live performances and studio recording is impelling the growth of the market. Besides this, the rising utilization of wireless audio devices, such as headphones and earbuds, by athletes and fitness enthusiasts to listen to music while conducting regular workouts is contributing to the growth of the market. In addition, the growing popularity of various streaming services, which provide an extensive catalog of high-quality audio content that necessitates high-performance audio devices is offering a favorable market outlook. Apart from this, the increasing integration of voice assistants into wireless audio products to enhance their functionality and convenience is supporting the growth of the market. Additionally, the rising adoption of remote and hybrid work models to maintain proper work-life balance is bolstering the growth of the market.

Wireless Audio Devices Market Trends/Drivers:

Growing demand for high-quality audio experiences

The growing demand for high-quality audio experiences is currently exerting a positive influence on the wireless audio devices market. Besides this, consumers are increasingly seeking immersive and superior audio experiences in various settings, such as home entertainment, professional workspaces, and personal recreational activities. As a result, manufacturers are continuously innovating and refining their wireless audio offerings to meet these heightened expectations. Furthermore, advancements in technology, such as high-resolution audio codecs and low-latency connectivity options, are enabling wireless audio devices to deliver premium sound quality without the constraints of physical cables. This ongoing technological progress is driving consumer confidence in wireless audio products, further fueling market growth.

Rising popularity of video games among the masses

At present, the rising popularity of video games among the masses is propelling the demand for efficient wireless audio devices. Gamers are increasingly seeking immersive and high-quality audio experiences to enhance their gameplay. As a result, manufacturers of wireless audio devices are continuously innovating and enhancing their products to meet the heightened demands of gamers. Moreover, advancements in audio technology, such as surround sound, low-latency connectivity, and customizable audio profiles, are enabling wireless audio devices to deliver a gaming experience that is both immersive and responsive. This ongoing technological progress is fostering a sense of excitement and anticipation among gamers, further stimulating market demand. Furthermore, the rise of online multiplayer gaming is intensifying the importance of clear and effective communication among players. Wireless gaming headsets, equipped with high-quality microphones and noise-canceling features, are becoming indispensable tools for coordinating strategies and socializing with fellow gamers.

Increasing availability of lightweight and compact wireless audio devices

The increasing availability of lightweight and compact wireless audio devices is bolstering the growth of the market. Additionally, advancements in miniaturization technologies and materials are enabling the creation of smaller and more ergonomic wireless audio devices without sacrificing performance. This improvement in design and engineering is enhancing the appeal of these products among consumers, as they can seamlessly integrate them into various aspects of their daily routines. Furthermore, the rising popularity of wireless audio devices is evident in the evolving use cases for lightweight and compact wireless audio devices. Beyond traditional applications, such as music playback and phone calls, these devices are increasingly being used for fitness activities, travel, and on-the-go productivity. The versatility of these compact devices is expanding their market reach and stimulating demand.

Wireless Audio Devices Industry Segmentation:

IMARC Group provides an analysis of the key trends in each segment of the market report, along with forecasts at the global, regional, and country levels from 2024-2032. Our report has categorized the market based on product, technology, and application.

Breakup by Product:

Wireless Headsets and Microphones

Wireless Speaker Systems

Sound Bars

Others

Wireless speaker systems account for the majority of the market share

The report has provided a detailed breakup and analysis of the market based on the product. This includes wireless headsets and microphones, wireless speaker systems, sound bars, and others. According to the report, wireless speaker systems represented the largest segment.

Wireless speaker systems are audio devices that allow users to play audio content without the need for physical cables or wired connections. These systems typically consist of one or more speakers that can connect to audio sources, such as smartphones, tablets, computers, or home entertainment systems, via wireless technologies like Bluetooth, Wi-Fi, or proprietary wireless protocols. Wireless speaker systems support multi-room audio setups, allowing users to synchronize and control audio playback in different rooms of their homes to enable a seamless listening experience throughout the entire living space. They also come in various designs and styles to complement different home decor aesthetics. This allows users to choose speakers that not only sound great but also look good in their living spaces.

Breakup by Technology:

Bluetooth

Wi-Fi

Airplay

Others

Bluetooth represents the leading market segment

A detailed breakup and analysis of the market based on the technology have also been provided in the report. This includes Bluetooth, Wi-Fi, airplay, and others. According to the report, Bluetooth accounted for the largest market share.

Bluetooth is a wireless communication technology standard that enables electronic devices to connect and exchange data over short distances using radio waves. It was developed to enable the seamless and wireless exchange of information between devices, such as smartphones, headphones, speakers, earbuds, and more. Bluetooth connections can be secured through encryption and authentication measures, making it difficult for unauthorized users to intercept or tamper with the data being transmitted. Bluetooth audio devices, especially those designed for gaming or watching videos, often incorporate low-latency technology to minimize the delay between the audio source and what you hear. This is important for maintaining synchronization between audio and video.

Breakup by Application:

Commercial

Consumer

Automotive

Others

Commercial exhibits a clear dominance in the market

The report has provided a detailed breakup and analysis of the market based on the application. This includes commercial, consumer, automotive, and others. According to the report, commercial accounted for the largest market share.

Wireless audio devices have found numerous applications in commercial settings due to their convenience, flexibility, and ability to enhance various aspects of business operations. Wireless conference speakerphones and microphones are often used in boardrooms and meeting rooms to facilitate audio conferences and video conferencing. They provide clear and reliable audio communication, allowing participants to join meetings remotely or from different locations. Wireless microphones and lapel mics are frequently used by presenters, trainers, and educators to amplify their voices and ensure that the audience can hear them clearly. This is especially useful in larger conference setups, lecture halls, and training facilities. In retail environments, wireless headsets and earpieces enable store employees to communicate with each other discreetly while assisting customers. This enhances customer service and minimizes disruptions in the store.

Breakup by Region:

North America

United States

Canada

Asia-Pacific

China

Japan

India

South Korea

Australia

Indonesia

Others

Europe

Germany

France

United Kingdom

Italy

Spain

Russia

Others

Latin America

Brazil

Mexico

Others

Middle East and Africa

North America leads the market, accounting for the largest wireless audio devices market share

The market research report has also provided a comprehensive analysis of all the major regional markets, which include North America (the United States and Canada); Europe (Germany, France, the United Kingdom, Italy, Spain, Russia, and others); Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, and others); Latin America (Brazil, Mexico, and others); and the Middle East and Africa. According to the report, North America accounted for the largest market share.

North America held the biggest market share due to the rising consumer preference for wireless and hassle-free audio solutions. Besides this, the increasing advancements in technology, particularly in audio quality and connectivity options, are contributing to the growth of the market.

Apart from this, the rising integration of cutting-edge technologies like AI-based voice assistants, gesture controls, and augmented reality (AR) audio experiences, enhancing the overall user experience, is strengthening the market growth. Additionally, the increasing development of wireless audio devices that can be controlled and synchronized with smart home systems, creating a unified and immersive audio experience, is supporting the growth of the market.

Asia Pacific is estimated to expand further in this domain due to the increasing availability of subscription-based audio streaming services. Moreover, the rising collaborations between audio streaming services and wireless audio device manufacturers to offer bundled packages and exclusive content are bolstering the growth of the market.

Competitive Landscape:

Key market players are focusing on improving audio quality, connectivity, and user experience by developing advanced noise-canceling technologies, longer battery life, and better integration with smart devices. They are also expanding their product portfolios by offering a variety of wireless audio devices, such as headphones, earbuds, smart speakers, and soundbars, each tailored to specific use cases and consumer preferences. Top companies are embracing sustainability by using eco-friendly materials, reducing packaging waste, and adopting energy-efficient manufacturing processes. They are also investing in marketing campaigns to create strong brand recognition and consumer loyalty. Leading companies are improving connectivity options by developing multi-device pairing capabilities, better range, and faster data transfer.

The market research report has provided a comprehensive analysis of the competitive landscape. Detailed profiles of all major companies have also been provided. Some of the key players in the market include:

Apple Inc.

Bose Corporation

Koninklijke Philips N.V

Samsung Electronics Co. Ltd

Sennheiser electronic GmbH & Co. KG

Shure Incorporated

Sonos Inc.

Sony Corporation

VIZIO Inc.

VOXX International Corporation

(Please note that this is only a partial list of the key players, and the complete list is provided in the report.)

Recent Developments:

In 2022, Bose Corporation announced that it will incorporate Qualcomm(R) S5 Audio SoC into its wireless audio devices to support the rich user experiences consumers want for music, calls, gaming, and more.

In August 2023, Samsung Electronics Co. Ltd. announced new software updates in Galaxy Buds2 Pro and Samsung Smart TVs for redefining the audio experiences across numerous connected devices and delivering more complex and richer sound.

In September 2022, Apple Inc. announced the second generation of AirPods Pro, which is integrated with the power of new H2 chip.

Key Questions Answered in This Report

  • 1. How big is the global wireless audio devices market?
  • 2. What are the key factors driving the global wireless audio devices market?
  • 3. What has been the impact of COVID-19 on the global wireless audio devices market?
  • 4. What is the breakup of the global wireless audio devices market based on the product?
  • 5. What is the breakup of the global wireless audio devices market based on the technology?
  • 6. What is the breakup of the global wireless audio devices market based on the application?
  • 7. What are the key regions in the global wireless audio devices market?
  • 8. Who are the key players/companies in the global wireless audio devices market?

Table of Contents

1 Preface

2 Scope and Methodology

  • 2.1 Objectives of the Study
  • 2.2 Stakeholders
  • 2.3 Data Sources
    • 2.3.1 Primary Sources
    • 2.3.2 Secondary Sources
  • 2.4 Market Estimation
    • 2.4.1 Bottom-Up Approach
    • 2.4.2 Top-Down Approach
  • 2.5 Forecasting Methodology

3 Executive Summary

4 Introduction

  • 4.1 Overview
  • 4.2 Key Industry Trends

5 Global Wireless Audio Devices Market

  • 5.1 Market Overview
  • 5.2 Market Performance
  • 5.3 Impact of COVID-19
  • 5.4 Market Forecast

6 Market Breakup by Product

  • 6.1 Wireless Headsets and Microphones
    • 6.1.1 Market Trends
    • 6.1.2 Market Forecast
  • 6.2 Wireless Speaker Systems
    • 6.2.1 Market Trends
    • 6.2.2 Market Forecast
  • 6.3 Sound Bars
    • 6.3.1 Market Trends
    • 6.3.2 Market Forecast
  • 6.4 Others
    • 6.4.1 Market Trends
    • 6.4.2 Market Forecast

7 Market Breakup by Technology

  • 7.1 Bluetooth
    • 7.1.1 Market Trends
    • 7.1.2 Market Forecast
  • 7.2 Wi-Fi
    • 7.2.1 Market Trends
    • 7.2.2 Market Forecast
  • 7.3 Airplay
    • 7.3.1 Market Trends
    • 7.3.2 Market Forecast
  • 7.4 Others
    • 7.4.1 Market Trends
    • 7.4.2 Market Forecast

8 Market Breakup by Application

  • 8.1 Commercial
    • 8.1.1 Market Trends
    • 8.1.2 Market Forecast
  • 8.2 Consumer
    • 8.2.1 Market Trends
    • 8.2.2 Market Forecast
  • 8.3 Automotive
    • 8.3.1 Market Trends
    • 8.3.2 Market Forecast
  • 8.4 Others
    • 8.4.1 Market Trends
    • 8.4.2 Market Forecast

9 Market Breakup by Region

  • 9.1 North America
    • 9.1.1 United States
      • 9.1.1.1 Market Trends
      • 9.1.1.2 Market Forecast
    • 9.1.2 Canada
      • 9.1.2.1 Market Trends
      • 9.1.2.2 Market Forecast
  • 9.2 Asia-Pacific
    • 9.2.1 China
      • 9.2.1.1 Market Trends
      • 9.2.1.2 Market Forecast
    • 9.2.2 Japan
      • 9.2.2.1 Market Trends
      • 9.2.2.2 Market Forecast
    • 9.2.3 India
      • 9.2.3.1 Market Trends
      • 9.2.3.2 Market Forecast
    • 9.2.4 South Korea
      • 9.2.4.1 Market Trends
      • 9.2.4.2 Market Forecast
    • 9.2.5 Australia
      • 9.2.5.1 Market Trends
      • 9.2.5.2 Market Forecast
    • 9.2.6 Indonesia
      • 9.2.6.1 Market Trends
      • 9.2.6.2 Market Forecast
    • 9.2.7 Others
      • 9.2.7.1 Market Trends
      • 9.2.7.2 Market Forecast
  • 9.3 Europe
    • 9.3.1 Germany
      • 9.3.1.1 Market Trends
      • 9.3.1.2 Market Forecast
    • 9.3.2 France
      • 9.3.2.1 Market Trends
      • 9.3.2.2 Market Forecast
    • 9.3.3 United Kingdom
      • 9.3.3.1 Market Trends
      • 9.3.3.2 Market Forecast
    • 9.3.4 Italy
      • 9.3.4.1 Market Trends
      • 9.3.4.2 Market Forecast
    • 9.3.5 Spain
      • 9.3.5.1 Market Trends
      • 9.3.5.2 Market Forecast
    • 9.3.6 Russia
      • 9.3.6.1 Market Trends
      • 9.3.6.2 Market Forecast
    • 9.3.7 Others
      • 9.3.7.1 Market Trends
      • 9.3.7.2 Market Forecast
  • 9.4 Latin America
    • 9.4.1 Brazil
      • 9.4.1.1 Market Trends
      • 9.4.1.2 Market Forecast
    • 9.4.2 Mexico
      • 9.4.2.1 Market Trends
      • 9.4.2.2 Market Forecast
    • 9.4.3 Others
      • 9.4.3.1 Market Trends
      • 9.4.3.2 Market Forecast
  • 9.5 Middle East and Africa
    • 9.5.1 Market Trends
    • 9.5.2 Market Breakup by Country
    • 9.5.3 Market Forecast

10 SWOT Analysis

  • 10.1 Overview
  • 10.2 Strengths
  • 10.3 Weaknesses
  • 10.4 Opportunities
  • 10.5 Threats

11 Value Chain Analysis

12 Porters Five Forces Analysis

  • 12.1 Overview
  • 12.2 Bargaining Power of Buyers
  • 12.3 Bargaining Power of Suppliers
  • 12.4 Degree of Competition
  • 12.5 Threat of New Entrants
  • 12.6 Threat of Substitutes

13 Price Analysis

14 Competitive Landscape

  • 14.1 Market Structure
  • 14.2 Key Players
  • 14.3 Profiles of Key Players
    • 14.3.1 Apple Inc.
      • 14.3.1.1 Company Overview
      • 14.3.1.2 Product Portfolio
      • 14.3.1.3 Financials
      • 14.3.1.4 SWOT Analysis
    • 14.3.2 Bose Corporation
      • 14.3.2.1 Company Overview
      • 14.3.2.2 Product Portfolio
      • 14.3.2.3 SWOT Analysis
    • 14.3.3 Koninklijke Philips N.V
      • 14.3.3.1 Company Overview
      • 14.3.3.2 Product Portfolio
      • 14.3.3.3 Financials
      • 14.3.3.4 SWOT Analysis
    • 14.3.4 Samsung Electronics Co. Ltd.
      • 14.3.4.1 Company Overview
      • 14.3.4.2 Product Portfolio
      • 14.3.4.3 Financials
      • 14.3.4.4 SWOT Analysis
    • 14.3.5 Sennheiser electronic GmbH & Co. KG
      • 14.3.5.1 Company Overview
      • 14.3.5.2 Product Portfolio
    • 14.3.6 Shure Incorporated
      • 14.3.6.1 Company Overview
      • 14.3.6.2 Product Portfolio
    • 14.3.7 Sonos Inc.
      • 14.3.7.1 Company Overview
      • 14.3.7.2 Product Portfolio
      • 14.3.7.3 Financials
      • 14.3.7.4 SWOT Analysis
    • 14.3.8 Sony Corporation
      • 14.3.8.1 Company Overview
      • 14.3.8.2 Product Portfolio
      • 14.3.8.3 Financials
      • 14.3.8.4 SWOT Analysis
    • 14.3.9 VIZIO Inc.
      • 14.3.9.1 Company Overview
      • 14.3.9.2 Product Portfolio
    • 14.3.10 VOXX International Corporation
      • 14.3.10.1 Company Overview
      • 14.3.10.2 Product Portfolio
      • 14.3.10.3 Financials