市場調査レポート
商品コード
1519421

リッチコミュニケーションサービス(RCS)市場レポート:通信タイプ、展開モード、組織規模、用途、業界別、地域別、2024年~2032年

Rich Communication Services Market Report by Communication Type, Deployment Mode, Organization Size, Application, Industry Vertical, and Region 2024-2032


出版日
発行
IMARC
ページ情報
英文 144 Pages
納期
2~3営業日
カスタマイズ可能
価格
価格表記: USDを日本円(税抜)に換算
本日の銀行送金レート: 1USD=146.82円
リッチコミュニケーションサービス(RCS)市場レポート:通信タイプ、展開モード、組織規模、用途、業界別、地域別、2024年~2032年
出版日: 2024年07月01日
発行: IMARC
ページ情報: 英文 144 Pages
納期: 2~3営業日
GIIご利用のメリット
  • 全表示
  • 概要
  • 図表
  • 目次
概要

世界のリッチコミュニケーションサービス(RCS)の市場規模は、2023年に19億3,570万米ドルに達しました。今後、IMARC Groupは、市場は2032年までに112億1,910万米ドルに達し、2024年から2032年の間に21.1%の成長率(CAGR)を示すと予測しています。

リッチコミュニケーションサービス(RCS)とは、通信事業者が実装するテキストベースのプロトコルを指し、ショートメッセージサービス(SMS)やマルチメディアメッセージングサービス(MMS)の代替として設計されています。RCSでは、グループチャットの作成、画像や動画ファイルなどの添付ファイルの送信、既読レシートの取得、スマートフォンによるエンドツーエンドの暗号化などが可能です。RCSは、消費者をターゲットにしたコミュニケーション、セキュリティ、音声や動画のストリーミング、ワンアプリ機能、送信者認証の向上など、さまざまなメリットを提供します。

リッチコミュニケーションサービス(RCS)の市場動向:

ヘルスケア、情報技術(IT)、ホスピタリティ、エンターテインメント、銀行・金融サービス・保険(BFSI)セクターなど、さまざまな産業分野でRCSが広く採用されていることが、RCS市場の成長を促す主な要因の1つとなっています。これに伴い、次世代ブロードバンドモバイルサービスを促進するための長期評価(LTE)およびIPマルチメディアサブシステム(IMS)への投資が増加していることも、成長を促す大きな要因となっています。さらに、RCSはピアツーピア(P2P)メッセージング、マーケティング、キャンペーン、広告戦略など、企業分野で幅広く応用されており、これが市場成長にさらに寄与しています。これとは別に、RCSを推進するための主要企業間の戦略的協力関係や、事業者のサービス相互運用性を可能にするためのGSMA(Global System for Mobile Communications Association)によるユニバーサル通信プロトコル仕様の実装が、市場成長を後押ししています。5Gネットワークのイントロダクションや、次世代メッセージングやチャットボットとの対話を促進するためのクラウドベース、人工知能(AI)、ボイスオーバーロングエボリューション(VO-LTE)、アプリケーションプログラミングインターフェイスなど、複数の技術ソリューションとRCSの統合といったその他の要因も、全世界の市場に明るい見通しをもたらしています。

本レポートで扱う主な質問

  • 2023年の世界のリッチコミュニケーションサービス(RCS)市場規模は?
  • 2024~2032年の世界のリッチコミュニケーションサービス(RCS)市場の予想成長率は?
  • 世界のリッチコミュニケーションサービス(RCS)市場を牽引する主要因は?
  • COVID-19が世界のリッチコミュニケーションサービス(RCS)市場に与えた影響は?
  • 世界のリッチコミュニケーションサービス(RCS)市場の展開形態による区分は?
  • 世界のリッチコミュニケーションサービス(RCS)市場の組織規模別区分は?
  • リッチコミュニケーションサービス(RCS)の世界市場の用途別区分は?
  • 世界のリッチコミュニケーションサービス(RCS)市場における主要地域は?
  • 世界のリッチコミュニケーションサービス(RCS)市場における主要プレイヤー/企業は?

目次

第1章 序文

第2章 調査範囲と調査手法

  • 調査の目的
  • ステークホルダー
  • データソース
    • 一次情報
    • 二次情報
  • 市場推定
    • ボトムアップアプローチ
    • トップダウンアプローチ
  • 調査手法

第3章 エグゼクティブサマリー

第4章 イントロダクション

  • 概要
  • 主要業界動向

第5章 世界のリッチコミュニケーションサービス(RCS)市場

  • 市場概要
  • 市場実績
  • COVID-19の影響
  • 市場予測

第6章 市場内訳:コミュニケーションタイプ別

  • A2P
    • 市場動向
    • 市場予測
  • P2A
    • 市場動向
    • 市場予測
  • P2P
    • 市場動向
    • 市場予測

第7章 市場内訳:展開モード別

  • クラウドベース
    • 市場動向
    • 市場予測
  • オンプレミス
    • 市場動向
    • 市場予測

第8章 市場内訳:組織規模別

  • 大企業
    • 市場動向
    • 市場予測
  • 中小企業
    • 市場動向
    • 市場予測

第9章 市場内訳:用途別

  • リッチコールとメッセージング
    • 市場動向
    • 市場予測
  • クラウドストレージ
    • 市場動向
    • 市場予測
  • マーケティングおよび広告キャンペーン
    • 市場動向
    • 市場予測
  • コンテンツ配信
    • 市場動向
    • 市場予測
  • その他
    • 市場動向
    • 市場予測

第10章 市場内訳:業種別

  • ヘルスケア
    • 市場動向
    • 市場予測
  • 小売業とeコマース
    • 市場動向
    • 市場予測
  • BFSI
    • 市場動向
    • 市場予測
  • ITおよび通信
    • 市場動向
    • 市場予測
  • 旅行と観光
    • 市場動向
    • 市場予測
  • その他
    • 市場動向
    • 市場予測

第11章 市場内訳:地域別

  • 北米
    • 米国
    • カナダ
  • アジア太平洋地域
    • 中国
    • 日本
    • インド
    • 韓国
    • オーストラリア
    • インドネシア
    • その他
  • 欧州
    • ドイツ
    • フランス
    • 英国
    • イタリア
    • スペイン
    • ロシア
    • その他
  • ラテンアメリカ
    • ブラジル
    • メキシコ
    • その他
  • 中東・アフリカ
    • 市場動向
    • 市場内訳:国別
    • 市場予測

第12章 SWOT分析

  • 概要
  • 強み
  • 弱み
  • 機会
  • 脅威

第13章 バリューチェーン分析

第14章 ポーターのファイブフォース分析

  • 概要
  • 買い手の交渉力
  • 供給企業の交渉力
  • 競合の程度
  • 新規参入業者の脅威
  • 代替品の脅威

第15章 価格分析

第16章 競合情勢

  • 市場構造
  • 主要企業
  • 主要企業のプロファイル
    • Global Message Services
    • Google LLC(Alphabet Inc.)
    • Huawei Technologies Co Ltd
    • Mavenir plc
    • SK Telecom Co Ltd
    • Telefonaktiebolaget LM Ericsson
    • Telstra Corporation Limited
    • T-Mobile US Inc.
    • Verizon Communications Inc.
    • Vodafone Group PLC
    • ZTE Corporation
図表

List of Figures

  • Figure 1: Global: Rich Communication Services Market: Major Drivers and Challenges
  • Figure 2: Global: Rich Communication Services Market: Sales Value (in Million US$), 2018-2023
  • Figure 3: Global: Rich Communication Services Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 4: Global: Rich Communication Services Market: Breakup by Communication Type (in %), 2023
  • Figure 5: Global: Rich Communication Services Market: Breakup by Deployment Mode (in %), 2023
  • Figure 6: Global: Rich Communication Services Market: Breakup by Organization Size (in %), 2023
  • Figure 7: Global: Rich Communication Services Market: Breakup by Application (in %), 2023
  • Figure 8: Global: Rich Communication Services Market: Breakup by Industry Vertical (in %), 2023
  • Figure 9: Global: Rich Communication Services Market: Breakup by Region (in %), 2023
  • Figure 10: Global: Rich Communication Services (A2P) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 11: Global: Rich Communication Services (A2P) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 12: Global: Rich Communication Services (P2A) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 13: Global: Rich Communication Services (P2A) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 14: Global: Rich Communication Services (P2P) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 15: Global: Rich Communication Services (P2P) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 16: Global: Rich Communication Services (Cloud-based) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 17: Global: Rich Communication Services (Cloud-based) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 18: Global: Rich Communication Services (On-premises) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 19: Global: Rich Communication Services (On-premises) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 20: Global: Rich Communication Services (Large Enterprises) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 21: Global: Rich Communication Services (Large Enterprises) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 22: Global: Rich Communication Services (Small and Medium-sized Enterprises) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 23: Global: Rich Communication Services (Small and Medium-sized Enterprises) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 24: Global: Rich Communication Services (Rich Calls and Messaging) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 25: Global: Rich Communication Services (Rich Calls and Messaging) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 26: Global: Rich Communication Services (Cloud Storage) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 27: Global: Rich Communication Services (Cloud Storage) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 28: Global: Rich Communication Services (Marketing and Advertising Campaign) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 29: Global: Rich Communication Services (Marketing and Advertising Campaign) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 30: Global: Rich Communication Services (Content Delivery) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 31: Global: Rich Communication Services (Content Delivery) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 32: Global: Rich Communication Services (Other Applications) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 33: Global: Rich Communication Services (Other Applications) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 34: Global: Rich Communication Services (Healthcare) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 35: Global: Rich Communication Services (Healthcare) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 36: Global: Rich Communication Services (Retail and E-commerce) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 37: Global: Rich Communication Services (Retail and E-commerce) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 38: Global: Rich Communication Services (BFSI) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 39: Global: Rich Communication Services (BFSI) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 40: Global: Rich Communication Services (IT and Telecom) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 41: Global: Rich Communication Services (IT and Telecom) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 42: Global: Rich Communication Services (Travel and Tourism) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 43: Global: Rich Communication Services (Travel and Tourism) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 44: Global: Rich Communication Services (Other Industry Verticals) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 45: Global: Rich Communication Services (Other Industry Verticals) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 46: North America: Rich Communication Services Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 47: North America: Rich Communication Services Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 48: United States: Rich Communication Services Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 49: United States: Rich Communication Services Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 50: Canada: Rich Communication Services Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 51: Canada: Rich Communication Services Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 52: Asia-Pacific: Rich Communication Services Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 53: Asia-Pacific: Rich Communication Services Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 54: China: Rich Communication Services Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 55: China: Rich Communication Services Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 56: Japan: Rich Communication Services Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 57: Japan: Rich Communication Services Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 58: India: Rich Communication Services Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 59: India: Rich Communication Services Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 60: South Korea: Rich Communication Services Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 61: South Korea: Rich Communication Services Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 62: Australia: Rich Communication Services Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 63: Australia: Rich Communication Services Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 64: Indonesia: Rich Communication Services Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 65: Indonesia: Rich Communication Services Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 66: Others: Rich Communication Services Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 67: Others: Rich Communication Services Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 68: Europe: Rich Communication Services Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 69: Europe: Rich Communication Services Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 70: Germany: Rich Communication Services Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 71: Germany: Rich Communication Services Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 72: France: Rich Communication Services Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 73: France: Rich Communication Services Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 74: United Kingdom: Rich Communication Services Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 75: United Kingdom: Rich Communication Services Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 76: Italy: Rich Communication Services Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 77: Italy: Rich Communication Services Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 78: Spain: Rich Communication Services Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 79: Spain: Rich Communication Services Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 80: Russia: Rich Communication Services Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 81: Russia: Rich Communication Services Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 82: Others: Rich Communication Services Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 83: Others: Rich Communication Services Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 84: Latin America: Rich Communication Services Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 85: Latin America: Rich Communication Services Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 86: Brazil: Rich Communication Services Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 87: Brazil: Rich Communication Services Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 88: Mexico: Rich Communication Services Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 89: Mexico: Rich Communication Services Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 90: Others: Rich Communication Services Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 91: Others: Rich Communication Services Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 92: Middle East and Africa: Rich Communication Services Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 93: Middle East and Africa: Rich Communication Services Market: Breakup by Country (in %), 2023
  • Figure 94: Middle East and Africa: Rich Communication Services Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 95: Global: Rich Communication Services Industry: SWOT Analysis
  • Figure 96: Global: Rich Communication Services Industry: Value Chain Analysis
  • Figure 97: Global: Rich Communication Services Industry: Porter's Five Forces Analysis

List of Tables

  • Table 1: Global: Rich Communication Services Market: Key Industry Highlights, 2023 and 2032
  • Table 2: Global: Rich Communication Services Market Forecast: Breakup by Communication Type (in Million US$), 2024-2032
  • Table 3: Global: Rich Communication Services Market Forecast: Breakup by Deployment Mode (in Million US$), 2024-2032
  • Table 4: Global: Rich Communication Services Market Forecast: Breakup by Organization Size (in Million US$), 2024-2032
  • Table 5: Global: Rich Communication Services Market Forecast: Breakup by Application (in Million US$), 2024-2032
  • Table 6: Global: Rich Communication Services Market Forecast: Breakup by Industry Vertical (in Million US$), 2024-2032
  • Table 7: Global: Rich Communication Services Market Forecast: Breakup by Region (in Million US$), 2024-2032
  • Table 8: Global: Rich Communication Services Market: Competitive Structure
  • Table 9: Global: Rich Communication Services Market: Key Players
目次
Product Code: SR112024A5124

The global rich communication services (RCS) market size reached US$ 1,935.7 Million in 2023. Looking forward, IMARC Group expects the market to reach US$ 11,219.1 Million by 2032, exhibiting a growth rate (CAGR) of 21.1% during 2024-2032.

Rich communication services (RCS) refer to a carrier-implemented text-based protocol, which is designed as an alternative for short message services (SMS) and multimedia messaging services (MMS). It enables users to create group chats, send attachments, like images and videos files, get read receipts, and have support for end-to-end encryption through smartphones. RCS offers various benefits, such as higher-targeted communication to reach consumers, security, better streaming of audio and video, one app functionality, and improved sender verification.

Rich Communication Services (RCS) Market Trends:

The widespread adoption of RCS across various industrial verticals, such as healthcare, information technology (IT), hospitality, entertainment and banking, financial services, and insurance (BFSI) sector, is one of the key factors driving the RCS market growth. In line with this, the increasing investments in the long-term evaluation (LTE) and IP multimedia subsystem (IMS) for facilitating the next generation of broadband mobile services is acting as another major growth-inducing factor. Additionally, the RCS finds extensive application in the corporate sector for peer-to-peer (P2P) messaging, marketing, campaigning, and advertising strategies, which is further contributing to the market growth. Apart from this, the strategic collaborations between the key players for advancing RCS and the implementation of universal communication protocol specification by the global system for mobile communications association (GSMA) for enabling operator service interoperability are propelling the market growth. Other factors, such as the introduction of 5G network and the integration of RCS with several technological solutions, like cloud-based, artificial intelligence (AI), voice over long-term evolution (VO-LTE), and application programming interface, to promote the next-generation messaging and chatbot interaction, are creating a positive outlook for the market across the globe.

Key Market Segmentation:

IMARC Group provides an analysis of the key trends in each sub-segment of the global rich communication services (RCS) market report, along with forecasts at the global, regional and country level from 2024-2032. Our report has categorized the market based on communication type, deployment mode, organization size, application and industry vertical.

Breakup by Communication Type:

A2P

P2A

P2P

Breakup by Deployment Mode:

Cloud-based

On-premises

Breakup by Organization Size:

Large Enterprises

Small and Medium-sized Enterprises

Breakup by Application:

Rich Calls and Messaging

Cloud Storage

Marketing and Advertising Campaign

Content Delivery

Others

Breakup by Industry Vertical:

Healthcare

Retail and E-commerce

BFSI

IT and Telecom

Travel and Tourism

Others

Breakup by Region:

North America

United States

Canada

Asia-Pacific

China

Japan

India

South Korea

Australia

Indonesia

Others

Europe

Germany

France

United Kingdom

Italy

Spain

Russia

Others

Latin America

Brazil

Mexico

Others

Middle East and Africa

Competitive Landscape:

The competitive landscape of the industry has also been examined along with the profiles of the key players being Global Message Services, Google LLC (Alphabet Inc.), Huawei Technologies Co Ltd, Mavenir plc, SK Telecom Co Ltd, Telefonaktiebolaget LM Ericsson, Telstra Corporation Limited, T-Mobile US Inc., Verizon Communications Inc., Vodafone Group PLC, and ZTE Corporation.

Key Questions Answered in This Report

  • 1. What was the size of the global rich communication services (RCS) market in 2023?
  • 2. What is the expected growth rate of the global rich communication services (RCS) market during 2024-2032?
  • 3. What are the key factors driving the global rich communication services (RCS) market?
  • 4. What has been the impact of COVID-19 on the global rich communication services (RCS) market?
  • 5. What is the breakup of the global rich communication services (RCS) market based on the deployment mode?
  • 6. What is the breakup of the global rich communication services (RCS) market based on the organization size?
  • 7. What is the breakup of the global rich communication services (RCS) market based on application?
  • 8. What are the key regions in the global rich communication services (RCS) market?
  • 9. Who are the key players/companies in the global rich communication services (RCS) market?

Table of Contents

1 Preface

2 Scope and Methodology

  • 2.1 Objectives of the Study
  • 2.2 Stakeholders
  • 2.3 Data Sources
    • 2.3.1 Primary Sources
    • 2.3.2 Secondary Sources
  • 2.4 Market Estimation
    • 2.4.1 Bottom-Up Approach
    • 2.4.2 Top-Down Approach
  • 2.5 Forecasting Methodology

3 Executive Summary

4 Introduction

  • 4.1 Overview
  • 4.2 Key Industry Trends

5 Global Rich Communication Services (RCS) Market

  • 5.1 Market Overview
  • 5.2 Market Performance
  • 5.3 Impact of COVID-19
  • 5.4 Market Forecast

6 Market Breakup by Communication Type

  • 6.1 A2P
    • 6.1.1 Market Trends
    • 6.1.2 Market Forecast
  • 6.2 P2A
    • 6.2.1 Market Trends
    • 6.2.2 Market Forecast
  • 6.3 P2P
    • 6.3.1 Market Trends
    • 6.3.2 Market Forecast

7 Market Breakup by Deployment Mode

  • 7.1 Cloud-based
    • 7.1.1 Market Trends
    • 7.1.2 Market Forecast
  • 7.2 On-premises
    • 7.2.1 Market Trends
    • 7.2.2 Market Forecast

8 Market Breakup by Organization Size

  • 8.1 Large Enterprises
    • 8.1.1 Market Trends
    • 8.1.2 Market Forecast
  • 8.2 Small and Medium-sized Enterprises
    • 8.2.1 Market Trends
    • 8.2.2 Market Forecast

9 Market Breakup by Application

  • 9.1 Rich Calls and Messaging
    • 9.1.1 Market Trends
    • 9.1.2 Market Forecast
  • 9.2 Cloud Storage
    • 9.2.1 Market Trends
    • 9.2.2 Market Forecast
  • 9.3 Marketing and Advertising Campaign
    • 9.3.1 Market Trends
    • 9.3.2 Market Forecast
  • 9.4 Content Delivery
    • 9.4.1 Market Trends
    • 9.4.2 Market Forecast
  • 9.5 Others
    • 9.5.1 Market Trends
    • 9.5.2 Market Forecast

10 Market Breakup by Industry Vertical

  • 10.1 Healthcare
    • 10.1.1 Market Trends
    • 10.1.2 Market Forecast
  • 10.2 Retail and E-commerce
    • 10.2.1 Market Trends
    • 10.2.2 Market Forecast
  • 10.3 BFSI
    • 10.3.1 Market Trends
    • 10.3.2 Market Forecast
  • 10.4 IT and Telecom
    • 10.4.1 Market Trends
    • 10.4.2 Market Forecast
  • 10.5 Travel and Tourism
    • 10.5.1 Market Trends
    • 10.5.2 Market Forecast
  • 10.6 Others
    • 10.6.1 Market Trends
    • 10.6.2 Market Forecast

11 Market Breakup by Region

  • 11.1 North America
    • 11.1.1 United States
      • 11.1.1.1 Market Trends
      • 11.1.1.2 Market Forecast
    • 11.1.2 Canada
      • 11.1.2.1 Market Trends
      • 11.1.2.2 Market Forecast
  • 11.2 Asia-Pacific
    • 11.2.1 China
      • 11.2.1.1 Market Trends
      • 11.2.1.2 Market Forecast
    • 11.2.2 Japan
      • 11.2.2.1 Market Trends
      • 11.2.2.2 Market Forecast
    • 11.2.3 India
      • 11.2.3.1 Market Trends
      • 11.2.3.2 Market Forecast
    • 11.2.4 South Korea
      • 11.2.4.1 Market Trends
      • 11.2.4.2 Market Forecast
    • 11.2.5 Australia
      • 11.2.5.1 Market Trends
      • 11.2.5.2 Market Forecast
    • 11.2.6 Indonesia
      • 11.2.6.1 Market Trends
      • 11.2.6.2 Market Forecast
    • 11.2.7 Others
      • 11.2.7.1 Market Trends
      • 11.2.7.2 Market Forecast
  • 11.3 Europe
    • 11.3.1 Germany
      • 11.3.1.1 Market Trends
      • 11.3.1.2 Market Forecast
    • 11.3.2 France
      • 11.3.2.1 Market Trends
      • 11.3.2.2 Market Forecast
    • 11.3.3 United Kingdom
      • 11.3.3.1 Market Trends
      • 11.3.3.2 Market Forecast
    • 11.3.4 Italy
      • 11.3.4.1 Market Trends
      • 11.3.4.2 Market Forecast
    • 11.3.5 Spain
      • 11.3.5.1 Market Trends
      • 11.3.5.2 Market Forecast
    • 11.3.6 Russia
      • 11.3.6.1 Market Trends
      • 11.3.6.2 Market Forecast
    • 11.3.7 Others
      • 11.3.7.1 Market Trends
      • 11.3.7.2 Market Forecast
  • 11.4 Latin America
    • 11.4.1 Brazil
      • 11.4.1.1 Market Trends
      • 11.4.1.2 Market Forecast
    • 11.4.2 Mexico
      • 11.4.2.1 Market Trends
      • 11.4.2.2 Market Forecast
    • 11.4.3 Others
      • 11.4.3.1 Market Trends
      • 11.4.3.2 Market Forecast
  • 11.5 Middle East and Africa
    • 11.5.1 Market Trends
    • 11.5.2 Market Breakup by Country
    • 11.5.3 Market Forecast

12 SWOT Analysis

  • 12.1 Overview
  • 12.2 Strengths
  • 12.3 Weaknesses
  • 12.4 Opportunities
  • 12.5 Threats

13 Value Chain Analysis

14 Porters Five Forces Analysis

  • 14.1 Overview
  • 14.2 Bargaining Power of Buyers
  • 14.3 Bargaining Power of Suppliers
  • 14.4 Degree of Competition
  • 14.5 Threat of New Entrants
  • 14.6 Threat of Substitutes

15 Price Analysis

16 Competitive Landscape

  • 16.1 Market Structure
  • 16.2 Key Players
  • 16.3 Profiles of Key Players
    • 16.3.1 Global Message Services
      • 16.3.1.1 Company Overview
      • 16.3.1.2 Product Portfolio
    • 16.3.2 Google LLC (Alphabet Inc.)
      • 16.3.2.1 Company Overview
      • 16.3.2.2 Product Portfolio
      • 16.3.2.3 SWOT Analysis
    • 16.3.3 Huawei Technologies Co Ltd
      • 16.3.3.1 Company Overview
      • 16.3.3.2 Product Portfolio
    • 16.3.4 Mavenir plc
      • 16.3.4.1 Company Overview
      • 16.3.4.2 Product Portfolio
    • 16.3.5 SK Telecom Co Ltd
      • 16.3.5.1 Company Overview
      • 16.3.5.2 Product Portfolio
      • 16.3.5.3 Financials
      • 16.3.5.4 SWOT Analysis
    • 16.3.6 Telefonaktiebolaget LM Ericsson
      • 16.3.6.1 Company Overview
      • 16.3.6.2 Product Portfolio
      • 16.3.6.3 Financials
      • 16.3.6.4 SWOT Analysis
    • 16.3.7 Telstra Corporation Limited
      • 16.3.7.1 Company Overview
      • 16.3.7.2 Product Portfolio
      • 16.3.7.3 Financials
      • 16.3.7.4 SWOT Analysis
    • 16.3.8 T-Mobile US Inc.
      • 16.3.8.1 Company Overview
      • 16.3.8.2 Product Portfolio
      • 16.3.8.3 Financials
      • 16.3.8.4 SWOT Analysis
    • 16.3.9 Verizon Communications Inc.
      • 16.3.9.1 Company Overview
      • 16.3.9.2 Product Portfolio
      • 16.3.9.3 Financials
      • 16.3.9.4 SWOT Analysis
    • 16.3.10 Vodafone Group PLC
      • 16.3.10.1 Company Overview
      • 16.3.10.2 Product Portfolio
      • 16.3.10.3 Financials
      • 16.3.10.4 SWOT Analysis
    • 16.3.11 ZTE Corporation
      • 16.3.11.1 Company Overview
      • 16.3.11.2 Product Portfolio
      • 16.3.11.3 Financials