パフューム市場レポート：パフュームタイプ、カテゴリー、地域別、2024-2032

世界のパフューム市場規模は2023年に376億米ドルに達しました。今後、IMARC Groupは、2024～2032年の成長率（CAGR）は5.2%で、2032年には601億米ドルに達すると予測しています。市場は、動向と嗜好の変化、可処分所得水準の上昇、急速なeコマースとオンライン小売、製品イノベーションとマーケティングの増加、新興市場とグローバリゼーションに牽引され、緩やかな成長を遂げています。

パフューム市場の分析：

市場の成長と規模：パフューム市場は、パーソナルグルーミング製品に対する消費者需要の増加により、緩やかな成長を遂げています。

技術の進歩：パフュームメーカーは、フレグランスの開発と生産プロセスにおいて先進技術を採用しています。香りのプロファイリングや持続可能な抽出方法などの技術革新が脚光を浴び、製品の品質が向上しています。

産業用途：パフュームはパーソナルケアや、接客業、自動車産業など様々な産業で利用されています。パフュームは雰囲気の向上やブランディングに使用され、市場の裾野を広げています。

地理的動向：パフューム市場は、消費者の嗜好や購買力において地域差が見られます。アジア太平洋の新興国が急成長を遂げている一方、北米と欧州の既存市場は安定を維持しています。

競合情勢：業界は競争が激しく、多数の既存プレーヤーとニッチプレーヤーが存在します。ブランド・ロイヤルティとマーケティング戦略が市場シェアを決定する上で重要な役割を果たします。

課題と機会：課題には、原材料費の高騰やパフューム生産に関する環境問題などがあります。機会は未開発市場への進出と環境に優しいパフュームの開発にあります。

将来の展望：パフューム市場は、パーソナルグルーミングの重要性が世界的に高まるにつれ、継続的な成長が見込まれます。持続可能な慣行とデジタルマーケティングが業界の将来を形成すると予想されます。

パフューム市場の動向：

消費者の動向と嗜好の変化

消費者の動向と嗜好は世界のパフューム市場を牽引する極めて重要な役割を果たしています。パフュームメーカーは常にモニターし、消費者の嗜好の変化に適応しています。個性的で長持ちする香りを求める消費者、天然で持続可能な原料を好む消費者、有名人が推薦するパフュームの影響力などの要因は、製品開発やマーケティング戦略に大きな影響を与えます。今日の消費者は、より個性的でカスタマイズされたフレグランスを求めています。そのため、ニッチなパフュームブランドやブティックパフュームブランドが台頭し、特徴的な香りを求める個人に幅広い選択肢を提供しています。さらに、性別を問わないパフュームの動向は勢いを増し、より幅広い層にアピールして市場の可能性を拡大しています。

可処分所得の増加

世界のパフューム市場の成長は、特に新興国における可処分所得の増加と密接に結びついています。所得の高い個人や世帯が増えるにつれて、贅沢品や高級フレグランス製品に積極的に支出するようになります。この動向は特に中国やインドなどの国々で顕著であり、中産階級の人口が増加しているため、高品質のパフュームに対する需要が高まっています。高級パフュームブランドは、限定品や限定フレグランスを提供することでこの市場セグメントを開拓し、売上をさらに押し上げています。さらに、贅沢で洗練された気分を味わいたいという願望が高級パフューム購入の原動力となっており、市場の成長に寄与しています。

eコマースとオンライン小売の急速な普及

eコマースとオンライン小売の台頭はパフューム業界に革命をもたらしました。オンラインショッピングの利便性により、消費者はさまざまなパフューム製品を容易に探索・購入できるようになった。オンライン・プラットフォームは、詳細な商品説明、レビュー、おすすめ商品を提供し、消費者が十分な情報を得た上で選択できるよう支援しています。さらに、オンライン小売業者は独占的なプロモーションや割引を提供することが多く、高級パフュームをより多くの人々が利用しやすいものにしています。自宅にいながらさまざまなブランドや製品を見比べることができるため、パフューム市場の広がりと収益の可能性は大きく広がっています。

製品の革新とマーケティング

香りの開発とマーケティング戦略の革新は、世界のパフューム市場を支える原動力です。パフュームメーカーはユニークで魅力的な香りを作り出すために研究開発に多額の投資を行っています。合成アロマケミカルの使用や持続可能な抽出方法など、フレグランス技術の進歩により、多様で長持ちするフレグランスの創造が可能になった。消費者の注目を集めるためには、効果的なマーケティングも欠かせないです。パフュームブランドは、有名人やデザイナー、インフルエンサーと協力し、自社製品にまつわる話題を生み出しています。魅力的な広告キャンペーンや視覚に訴えるパッケージは、パフュームの魅力を高め、売上に貢献しています。

新興市場と世界化

世界のパフューム市場の新興市場への拡大も重要な促進要因です。アジア太平洋、中東、ラテンアメリカの国々では、急速な都市化、都市人口の増加、可処分所得を持つ中間層の増加が見られます。こうした要因は、パフュームや高級品の消費に適した環境を生み出しています。世界化により、パフュームブランドは国際市場に容易に参入できるようになった。ブランドは、さまざまな地域の嗜好や文化的ニュアンスに合わせて製品やマーケティング戦略を適応させ、世界中の多様な市場の膨大な潜在力を活用しています。

目次

第1章 序文

第2章 調査範囲と調査手法

• 調査目的
• 利害関係者
• データソース
  • 一次情報
  • 二次情報
• 市場推定
  • ボトムアップアプローチ
  • トップダウンアプローチ
• 調査手法

第3章 エグゼクティブサマリー

第4章 イントロダクション

• 概要
• 主要産業動向

第5章 世界のパフューム産業

• 市場概要
• 市場実績
• COVID-19の影響
• 市場内訳：地域別
• 市場内訳：パフュームタイプ別
• 市場内訳：カテゴリー別
• 市場内訳：流通チャネル別
• 市場予測
• SWOT分析
  • 概要
  • 強み
  • 弱み
  • 機会
  • 脅威
• バリューチェーン分析
  • 原材料調達
  • メーカー
  • 流通業者
  • 輸出業者
  • 小売業者
  • 最終消費者
• ポーターのファイブフォース分析
  • 概要
  • 買い手の交渉力
  • 供給企業の交渉力
  • ライバルの度合い
  • 新規参入業者の脅威
  • 代替品の脅威
• 市場促進要因と成功要因

第6章 主要地域の業績

• ブラジル
  • 市場動向
  • 市場予測
• 米国
  • 市場動向
  • 市場予測
• ドイツ
  • 市場動向
  • 市場予測
• フランス
  • 市場動向
  • 市場予測
• ロシア
  • 市場動向
  • 市場予測

第7章 市場：パフュームタイプ別

• プレミアムパフューム
  • 市場動向
  • 市場予測
• マスパフューム
  • 市場動向
  • 市場予測

第8章 市場：カテゴリー別

• 女性用パフューム
  • 市場動向
  • 市場予測
• 男性用フレグランス
  • 市場動向
  • 市場予測
• ユニセックスフレグランス
  • 市場動向
  • 市場予測

第9章 競合情勢

• 市場構造
• 主要企業

第10章 パフュームの製造工程

• 製品概要
• 詳細なプロセスフロー
• 様々な単位操作
• マスバランスと原料要件

第11章 プロジェクトの詳細、必要条件、費用

• 土地要件と費用
• 建設要件と費用
• 工場機械
• 原材料の要件と支出
• 包装の要件と支出
• 輸送要件と支出
• 水道光熱費
• 人件費
• その他の設備投資

第12章 パフューム製造工場融資と資金援助

第13章 パフューム製造工場プロジェクト経済学

• プロジェクトの資本コスト
• 技術経済パラメータ
• サプライチェーンの各段階における製品価格とマージン
• 課税
• 減価償却
• 収入予測
• 支出予測
• 財務分析
• 利益分析

第14章 主要企業のプロファイル

• Avon Products Inc.
• Natura Cosmeticos SA
• Chanel SA
• Coty Inc.
• LVMH
• L'Oreal SA

List of Figures

• Figure 1: Global: Perfume Market: Major Drivers and Challenges
• Figure 2: Global: Perfume Market: Sales Value (in Billion US$), 2018-2023
• Figure 3: Global: Perfume Production: Breakup by Region (in %), 2023
• Figure 4: Global: Perfume Market: Breakup by Perfume Type (in %), 2023
• Figure 5: Global: Perfume Market: Breakup by Category (in %), 2023
• Figure 6: Global: Perfume Market: Breakup by Distribution Channel (in %), 2023
• Figure 7: Global: Perfume Market Forecast: Sales Value (in Billion US$), 2024-2032
• Figure 8: Global: Perfume Industry: SWOT Analysis
• Figure 9: Global: Perfume Industry: Value Chain Analysis
• Figure 10: Global: Perfume Industry: Porter's Five Forces Analysis
• Figure 11: Brazil: Perfume Market (in Billion US$), 2018 & 2023
• Figure 12: Brazil: Perfume Market Forecast (in Billion US$), 2024-2032
• Figure 13: United States: Perfume Market (in Billion US$), 2018 & 2023
• Figure 14: United States: Perfume Market Forecast (in Billion US$), 2024-2032
• Figure 15: Germany: Perfume Market (in Billion US$), 2018 & 2023
• Figure 16: Germany: Perfume Market Forecast (in Billion US$), 2024-2032
• Figure 17: France: Perfume Market (in Billion US$), 2018 & 2023
• Figure 18: France: Perfume Market Forecast (in Billion US$), 2024-2032
• Figure 19: Russia: Perfume Market (in Billion US$), 2018 & 2023
• Figure 20: Russia: Perfume Market Forecast (in Billion US$), 2024-2032
• Figure 21: Global: Perfume (Premium Products) Market (in Billion US$), 2018 & 2023
• Figure 22: Global: Perfume (Premium Products) Market Forecast (in Billion US$), 2024-2032
• Figure 23: Global: Perfume (Mass Products) Market (in Billion US$), 2018 & 2023
• Figure 24: Global: Perfume (Mass Products) Market Forecast (in Billion US$), 2024-2032
• Figure 25: Global: Perfume (Female Fragrances) Market (in Billion US$), 2018 & 2023
• Figure 26: Global: Perfume (Female Fragrances) Market Forecast (in Billion US$), 2024-2032
• Figure 27: Global: Perfume (Male Fragrances) Market (in Billion US$), 2018 & 2023
• Figure 28: Global: Perfume (Male Fragrances) Market Forecast (in Billion US$), 2024-2032
• Figure 29: Global: Perfume (Unisex Fragrances) Market (in Billion US$), 2018 & 2023
• Figure 30: Global: Perfume (Unisex Fragrances) Market Forecast (in Billion US$), 2024-2032
• Figure 31: Perfume Manufacturing: Detailed Process Flow
• Figure 32: Perfume Manufacturing Process: Conversion Rates of Feedstocks
• Figure 33: Perfume Manufacturing Plant: Breakup of Capital Costs (in %)
• Figure 34: Perfume Industry: Profit Margins at Various Levels of the Supply Chain
• Figure 35: Perfume Manufacturing Plant: Breakup of Production Costs (in %)

List of Tables

• Table 1: Global: Perfume Market: Key Industry Highlights, 2023 and 2032
• Table 2: Global: Perfume Market Forecast: Breakup by Region (in Billion US$), 2024-2032
• Table 3: Global: Perfume Market Forecast: Breakup by Perfume Type (in Billion US$), 2024-2032
• Table 4: Global: Perfume Market Forecast: Breakup by Category (in Billion US$), 2024-2032
• Table 5: Global: Perfume Market Forecast: Breakup by Distribution Channel (in Billion US$), 2024-2032
• Table 6: Global: Perfume Market: Competitive Structure
• Table 7: Global: Perfume Market: Major Players
• Table 8: Perfume Manufacturing Plant: Costs Related to Land and Site Development (in US$)
• Table 9: Perfume Manufacturing Plant: Costs Related to Civil Works (in US$)
• Table 10: Perfume Manufacturing Plant: Machinery Costs (in US$)
• Table 11: Perfume Manufacturing Plant: Raw Material Requirements (in Tons/Day) and Expenditures (US$/Ton)
• Table 12: Perfume Manufacturing Plant: Costs Related to Salaries and Wages (in US$)
• Table 13: Perfume Manufacturing Plant: Costs Related to Other Capital Investments (in US$)
• Table 14: Details of Financial Assistance Offered by Financial Institutions
• Table 15: Perfume Manufacturing Plant: Capital Costs (in US$)
• Table 16: Perfume Manufacturing Plant: Techno-Economic Parameters
• Table 17: Perfume Manufacturing Plant: Taxation (in US$)
• Table 18: Perfume Plant: Depreciation (in US$)
• Table 19: Perfume Manufacturing Plant: Income Projections (in US$)
• Table 20: Perfume Manufacturing Plant: Expenditure Projections (in US$)
• Table 21: Perfume Manufacturing Plant: Cash Flow Analysis Without Considering the Income Tax Liability (in US$)
• Table 22: Perfume Manufacturing Plant: Cash Flow Analysis on Considering the Income Tax Liability (in US$)
• Table 23: Perfume Manufacturing Plant: Profitability Analysis (in US$)

The global perfume market size reached US$ 37.6 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 60.1 Billion by 2032, exhibiting a growth rate (CAGR) of 5.2% during 2024-2032. The market is experiencing moderate growth driven by the changing trends and preferences, increasing disposable income levels, rapid e-commerce and online retail, increasing product innovation and marketing, and emerging markets and globalization.

Perfume Market Analysis:

Market Growth and Size: The market is witnessing moderate growth, driven by the increasing consumer demand for personal grooming products.

Technological Advancements: Perfume manufacturers are adopting advanced technologies in fragrance development and production processes. Innovations such as, scent profiling and sustainable extraction methods have gained prominence, enhancing product quality.

Industry Applications: Perfumes find applications in personal care and also in various industries such as hospitality and automotive. They are used to enhance the ambiance and branding, expanding the reach of the market.

Geographical Trends: The perfume market displays regional variations in consumer preferences and buying power. Emerging economies in Asia-Pacific are witnessing rapid growth, while established markets in North America and Europe remain stable.

Competitive Landscape: The industry is highly competitive, with numerous established and niche players. Brand loyalty and marketing strategies play a crucial role in determining market share.

Challenges and Opportunities: Challenges include rising raw material costs and environmental concerns related to perfume production. Opportunities lie in expanding into untapped markets and developing eco-friendly fragrances.

Future Outlook: The perfume market is poised for continued growth as personal grooming gains importance globally. Sustainable practices and digital marketing are expected to shape the future of the industry.

Perfume Market Trends:

Changing Consumer Trends and Preferences

Consumer trends and preferences play a pivotal role in driving the global perfume market. Perfume manufacturers constantly monitor and adapt to changing consumer tastes. Factors such as the desire for unique and long-lasting scents, preferences for natural and sustainable ingredients, and the influence of celebrity-endorsed fragrances significantly impact product development and marketing strategies. Consumers today seek more personalized and customized fragrances. This has led to the rise of niche and boutique perfume brands that offer a wide range of options for individuals seeking a signature scent. Additionally, the trend of gender-neutral fragrances has gained momentum, appealing to a broader audience and expanding market potential.

Increasing Disposable Income

The growth of the global perfume market is closely tied to increasing disposable income levels, especially in emerging economies. As more individuals and households have higher incomes, they are willing to spend on luxury and premium fragrance products. This trend is particularly prominent in countries such as, China and India, where rising middle-class populations are driving the demand for high-quality perfumes. Luxury perfume brands have tapped into this market segment by offering exclusive and limited-edition fragrances, further fueling sales. Moreover, the desire to experience luxury and sophistication is a driving force behind the purchase of high-end perfumes, contributing to market growth.

Rapid E-Commerce and Online Retail

The rise of e-commerce and online retail has revolutionized the perfume industry. The convenience of online shopping has made it easier for consumers to explore and purchase a wide range of perfume products. Online platforms offer detailed product descriptions, reviews, and recommendations, helping consumers make informed choices. Furthermore, online retailers often provide exclusive promotions and discounts, making luxury fragrances more accessible to a broader audience. The ability to browse and compare different brands and products from the comfort of the home of an individual has significantly expanded the reach and revenue potential of the perfume market.

Product Innovation and Marketing

Innovation in fragrance development and marketing strategies is a driving force behind the global perfume market. Perfume manufacturers invest heavily in research and development to create unique and appealing scents. Advancements in fragrance technology, such as the use of synthetic aroma chemicals and sustainable extraction methods, have allowed for the creation of diverse and long-lasting fragrances. Effective marketing is also crucial for capturing consumer attention. Perfume brands collaborate with celebrities, designers, and influencers to create buzz around their products. Engaging advertising campaigns and visually appealing packaging contribute to the allure of perfumes, driving sales.

Emerging Markets and Globalization

The expansion of the global perfume market into emerging markets is another significant driver. Countries in Asia-Pacific, the Middle East, and Latin America have witnessed rapid urbanization, increasing urban populations, and a growing middle class with disposable income. These factors create a ripe environment for the consumption of perfumes and luxury goods. Globalization has allowed perfume brands to reach international markets more easily. Brands adapt their products and marketing strategies to suit the preferences and cultural nuances of different regions, tapping into the vast potential of diverse markets worldwide.

Perfume Industry Segmentation:

IMARC Group provides an analysis of the key trends in each segment of the market, along with forecasts at the global and country levels for 2024-2032. Our report has categorized the market based on perfume type and category.

Breakup by Perfume Type:

Premium Perfume Products

Mass Perfume Products

Premium perfume products accounts for the majority of the market share

The report has provided a detailed breakup and analysis of the market based on the perfume type. This includes premium perfume products and mass perfume products. According to the report, premium perfume products represented the largest segment.

Premium perfume products represent the higher-end segment of the fragrance market, known for their exclusivity, superior quality, and often higher price points. These products are characterized by their use of high-quality, rare, and natural ingredients in their formulations. They are designed to cater to consumers seeking a luxurious and unique olfactory experience. One of the key drivers of the premium perfume product market is the aspirational nature of luxury fragrances. Consumers often associate these perfumes with status, sophistication, and indulgence. Premium perfume brands frequently collaborate with renowned perfumers and designers, resulting in exceptional and distinctive scents that attract discerning buyers.

Mass perfume products, also known as mass-market or affordable fragrances, cater to a broader consumer base seeking budget-friendly options. These products are typically more widely available, both in physical stores and online, making them accessible to a wide range of consumers. A significant driver of the mass perfume product market is affordability. These fragrances are designed to provide pleasant scents at lower price points, allowing a larger portion of the population to enjoy perfumes regularly. As consumers become more price-conscious, mass-market perfumes offer an attractive alternative.

Breakup by Category:

Female Fragrances

Male Fragrances

Unisex Fragrances

Female fragrances hold the largest share in the industry

A detailed breakup and analysis of the market based on the category have also been provided in the report. This includes female fragrances, male fragrances, and unisex fragrances. According to the report, female fragrances accounted for the largest market share.

Female fragrances constitute a substantial portion of the global perfume market. These fragrances are specifically designed to cater to the preferences and desires of women. They encompass a wide range of scents, from floral and fruity to oriental and woody, offering options for various occasions and personal tastes. The demand for female fragrances is driven by factors such as the desire for self-expression, confidence enhancement, and the emotional connection that scents can create. Perfume brands often collaborate with celebrities and fashion designers to create signature fragrances that appeal to a specific target audience. The diversity in the female fragrance category is further fueled by the growing interest in niche and artisanal perfumes, offering unique and exclusive scents for women seeking individuality.

Male fragrances are another significant segment within the perfume market. These fragrances are tailored to the preferences of men and typically feature notes such as, citrus, spices, and woods. The male fragrance category includes a wide array of options, ranging from casual everyday scents to sophisticated and elegant colognes. Factors driving the demand for male fragrances include the desire for personal grooming and confidence enhancement. Men are increasingly becoming conscious of their appearance and grooming routines, and fragrances play a crucial role in their daily regimen. Perfume brands often market male fragrances as a reflection of masculinity, style, and charisma, tapping into the aspirations of their target audience.

Unisex fragrances represent a growing and inclusive category within the perfume market. These scents are designed to be gender-neutral, appealing to a wide range of consumers. Unisex fragrances often feature versatile and harmonious scent profiles that can be worn by anyone, regardless of gender. The rise of unisex fragrances is driven by the desire for inclusivity and diversity in the perfume industry. Consumers are increasingly seeking scents that transcend traditional gender boundaries, allowing them to express their individuality freely. Perfume brands recognize this trend and are expanding their product lines to include unisex options, contributing to the growth of the category.

Breakup by Region:

Brazil

United States

Germany

France

Russia

Brazil leads the market, accounting for the largest perfume market share

The market research report has also provided a comprehensive analysis of all the major regional markets, which include Brazil, United States, Germany, France, and Russia. According to the report, Brazil accounted for the largest market share.

The perfume market in Brazil has been steadily growing in recent years. The large and diverse population of Brazil, coupled with a growing middle class, has fueled demand for fragrances. The country has a strong culture of personal grooming and beauty, making it a significant market for perfumes. Additionally, the warm climate and social events often necessitate the use of fragrances. Both domestic and international perfume brands have made strategic investments in Brazil to cater to this expanding consumer base. E-commerce and direct selling are popular distribution channels, allowing consumers easy access to a wide range of fragrances.

The United States is one of the largest perfume markets globally. The diverse consumer preferences of the nation drive a wide variety of fragrance offerings, from light and floral scents to musky and bold fragrances. The U.S. market is highly competitive, with numerous domestic and international perfume brands vying for market share. Department stores, specialty fragrance shops, and online retailers are the primary distribution channels. Moreover, celebrity endorsements and marketing campaigns play a significant role in promoting perfumes. Sustainability and natural ingredients have gained traction among American consumers, influencing product development in the industry.

Germany boasts a robust perfume market characterized by a preference for high-quality fragrances. The German market values both traditional and niche fragrances, with a focus on craftsmanship and quality. Perfume houses from France, Italy, and Germany itself have a strong presence. The thriving economy and high purchasing power of the nation contribute to consistent sales. Germans often use perfumes as a form of self-expression and to enhance their daily grooming routines. Sustainable and eco-friendly perfumes have found favor among environmentally conscious consumers. The retail landscape of Germany includes perfumeries, department stores, and online platforms.

As the perfume capital of the world, France holds a special place in the global perfume market. Perfume is deeply embedded in French culture, and the country is home to many renowned fragrance houses. France is known for producing some of the finest and most luxurious perfumes globally. Paris, in particular, is a hub for perfume boutiques and museums dedicated to fragrance. French perfumes often emphasize elegance, sophistication, and craftsmanship. Exports of French perfumes to international markets are significant, with a focus on heritage and tradition. French perfumers have also embraced sustainability and natural ingredients, aligning with global trends.

The perfume market in Russia has shown consistent growth, driven by the improving economic conditions of the nation and the rise of a middle-class population. Russians have a strong preference for long-lasting and intense fragrances, especially during the cold winters. International perfume brands, particularly from France and Italy, dominate the market. E-commerce has gained popularity as a convenient way for Russian consumers to explore and purchase fragrances. Marketing strategies often emphasize the emotional and sensory aspects of perfumes. The vast geography and diverse climate zones of Brazil create opportunities for a range of fragrance offerings to cater to different regional preferences.

Leading Key Players in the Perfume Industry:

The key players in the market are actively engaging in research and development to create unique and appealing scents while also embracing sustainability and eco-friendly practices to align with evolving consumer values. Collaborations with celebrities, designers, and influencers are a common strategy to enhance brand visibility and market reach. Moreover, these key players have a strong international presence, targeting both established and emerging markets. Their marketing efforts emphasize the emotional and sensory aspects of perfumes, and they often launch exclusive and limited-edition collections to cater to various consumer segments. Overall, these major players continue to shape the perfume industry through innovation, branding, and global expansion.

The market research report has provided a comprehensive analysis of the competitive landscape. Detailed profiles of all major companies have also been provided. Some of the key players in the market include:

Avon Products Inc.

Natura Cosmeticos SA

Chanel SA

Coty Inc.

LVMH

L'Oreal SA

(Please note that this is only a partial list of the key players, and the complete list is provided in the report.)

Latest News:

June, 2022: L'Oreal S.A. has recently reintroduced its prestigious beauty brand, Lancome, into the Indian market. This strategic move involves the distribution and sale of a wide range of Lancome products, encompassing makeup, fragrances, and skincare items, throughout India. Lancome, known for its premium and high-quality beauty products, is reentering India to tap into the growing demand for luxury beauty and personal care items in the country.

October, 2020: Coty Inc. has recently unveiled an exciting addition to its fragrance portfolio with the introduction of 'Perfect Marc Jacobs,' a new perfume exclusively designed for women. This latest fragrance release falls under the purview of Coty's subsidiary, Marc Jacobs International, and is part of the wider collection offered by Marc Jacobs Fragrances. The brand's decision to launch 'Perfect Marc Jacobs' signifies their commitment to delivering unique and captivating scents to the market.

July, 2022: Chanel SA recently introduced two exciting additions to their fragrance lineup, namely the Gabrielle Chanel Eau de Parfum and the Gabrielle Chanel Essence Twist & Spray. These fragrances have been strategically launched to cater to different consumer preferences and market segments.

Key Questions Answered in This Report

• 1. What is the size of the global perfume market 2023?
• 2. What is the expected growth rate of the global perfume market 2024-2032?
• 3. What are the key factors driving the global perfume market?
• 4. What has been the impact of COVID-19 on the global perfume market?
• 5. What is the breakup of the global perfume market based on the perfume type?
• 6. What is the breakup of the global perfume market based on the category?
• 7. What are the key regions in the global perfume market?
• 8. Who are the key companies/players in the global perfume market?

Table of Contents

1 Preface

2 Scope and Methodology

• 2.1 Objectives of the Study
• 2.2 Stakeholders
• 2.3 Data Sources
  • 2.3.1 Primary Sources
  • 2.3.2 Secondary Sources
• 2.4 Market Estimation
  • 2.4.1 Bottom-Up Approach
  • 2.4.2 Top-Down Approach
• 2.5 Forecasting Methodology

3 Executive Summary

4 Introduction

• 4.1 Overview
• 4.2 Key Industry Trends

5 Global Perfume Industry

• 5.1 Market Overview
• 5.2 Market Performance
• 5.3 Impact of COVID-19
• 5.4 Market Breakup by Region
• 5.5 Market Breakup by Perfume Type
• 5.6 Market Breakup by Category
• 5.7 Market Breakup by Distribution Channel
• 5.8 Market Forecast
• 5.9 SWOT Analysis
  • 5.9.1 Overview
  • 5.9.2 Strengths
  • 5.9.3 Weaknesses
  • 5.9.4 Opportunities
  • 5.9.5 Threats
• 5.10 Value Chain Analysis
  • 5.10.1 Raw Material Procurement
  • 5.10.2 Manufacturers
  • 5.10.3 Distributors
  • 5.10.4 Exporters
  • 5.10.5 Retailers
  • 5.10.6 End-Consumers
• 5.11 Porter's Five Forces Analysis
  • 5.11.1 Overview
  • 5.11.2 Bargaining Power of Buyers
  • 5.11.3 Bargaining Power of Suppliers
  • 5.11.4 Degree of Rivalry
  • 5.11.5 Threat of New Entrants
  • 5.11.6 Threat of Substitutes
• 5.12 Key Market Drivers and Success Factors

6 Performance of Key Regions

• 6.1 Brazil
  • 6.1.1 Market Trends
  • 6.1.2 Market Forecast
• 6.2 United States
  • 6.2.1 Market Trends
  • 6.2.2 Market Forecast
• 6.3 Germany
  • 6.3.1 Market Trends
  • 6.3.2 Market Forecast
• 6.4 France
  • 6.4.1 Market Trends
  • 6.4.2 Market Forecast
• 6.5 Russia
  • 6.5.1 Market Trends
  • 6.5.2 Market Forecast

7 Market by Perfume Type

• 7.1 Premium Perfume Products
  • 7.1.1 Market Trends
  • 7.1.2 Market Forecast
• 7.2 Mass Perfume Products
  • 7.2.1 Market Trends
  • 7.2.2 Market Forecast

8 Market by Category

• 8.1 Female Fragrances
  • 8.1.1 Market Trends
  • 8.1.2 Market Forecast
• 8.2 Male Fragrances
  • 8.2.1 Market Trends
  • 8.2.2 Market Forecast
• 8.3 Unisex Fragrances
  • 8.3.1 Market Trends
  • 8.3.2 Market Forecast

9 Competitive Landscape

• 9.1 Merket Structure
• 9.2 Major Players

10 Perfume Manufacturing Process

• 10.1 Product Overview
• 10.2 Detailed Process Flow
• 10.3 Various Types of Unit Operations Involved
• 10.4 Mass Balance and Raw Material Requirements

11 Project Details, Requirements and Costs Involved

• 11.1 Land Requirements and Expenditures
• 11.2 Construction Requirements and Expenditures
• 11.3 Plant Machinery
• 11.4 Raw Materials Requirements and Expenditures
• 11.5 Packaging Requirements and Expenditures
• 11.6 Transportation Requirements and Expenditure
• 11.7 Utilities Requirements
• 11.8 Manpower Requirements and Expenditures
• 11.9 Other Capital Investments

12 Perfume Manufacturing Plant: Loans and Financial Assistance

13 Perfume Manufacturing Plant: Project Economics

• 13.1 Capital Cost of the Project
• 13.2 Techno-Economic Parameters
• 13.3 Product Pricing and Margins Across Various Levels of the Supply Chain
• 13.4 Taxation
• 13.5 Depreciation
• 13.6 Income Projections
• 13.7 Expenditure Projections
• 13.8 Financial Analysis
• 13.9 Profit Analysis

14 Key Player Profiles

• 14.1 Avon Products Inc.
• 14.2 Natura Cosmeticos SA
• 14.3 Chanel SA
• 14.4 Coty Inc.
• 14.5 LVMH
• 14.6 L'Oreal SA