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1370475
複合現実市場:世界の産業動向、シェア、市場規模、成長、機会、2023~2028年予測Mixed Reality Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2023-2028 |
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複合現実市場:世界の産業動向、シェア、市場規模、成長、機会、2023~2028年予測 |
出版日: 2023年10月15日
発行: IMARC
ページ情報: 英文 145 Pages
納期: 2~3営業日
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世界の複合現実市場規模は、2022年に11億7,510万米ドルに達しました。今後、IMARC Groupは、2023年から2028年の間に38.71%の成長率(CAGR)を示し、市場は2028年までに13億9,900万米ドルに達すると予測しています。高品質かつ強化されたバーチャル体験へのニーズの高まり、企業イベントでの応用の増加、リアルなゲーム体験を提供するゲームおよびエンターテインメント業界での需要の高まりは、市場を牽引する主要因のいくつかを表しています。
複合現実(MR)はハイブリッド・リアリティとしても知られ、仮想現実(VR)と拡張現実(AR)からなる技術を指します。コンピュータ・ビジョン、ディスプレイ技術、グラフィック処理、入力システム、人工知能(AI)、クラウド・コンピューティングの進歩に依存しています。費用対効果が高く、時間を節約でき、多くの人にトレーニングを提供できる魅力的な方法です。次世代センシングとイメージング技術を使用することで、個人が仮想環境と相互作用することを可能にし、ホログラフィックな人物表現で体験を向上させます。地理的に分散したビジネスチームとの対面式(F2F)ミーティングを支援します。これに加えて、空間マッピングとバウンディング・ボックスによって物理的な物体を検出することもできます。その結果、MRは世界中のヘルスケア、自動車、航空宇宙・防衛、建設、ゲーム・娯楽、アーキテクチャ、教育産業で広く採用されています。
現在、世界中のユーザーにリアルなゲーム体験を提供するために、ゲームおよびエンターテインメント産業でMRの利用が増加していることは、市場の成長に寄与する重要な要因の1つです。これに加えて、学習エラーを減らしながら、3次元(3D)映像や画像を使って学習プロセスをより魅力的で魅力的なものにするために、教育産業でMRの採用が拡大していることが、市場の見通しに明るさをもたらしています。さらに、世界中の大衆の間で、高品質で充実したバーチャル体験に対するニーズが高まっています。これは、インフラや製品を簡単に設計するためのインテリアデザインやアーキテクチャにおけるMRの需要の増加と相まって、市場の成長を後押ししています。これとは別に、ブランド・ストーリーを伝え、参加者とつながることでビジネス・リーチを拡大するために、企業イベントでのMR活用が増加していることも、市場の成長を後押ししています。さらに、ヘルスケア産業における外科手術への応用や医療トレーニングへの採用が増加しており、業界の投資家に有利な成長機会を提供しています。さらに、MRにおけるビッグデータとクラウドコンピューティング技術の台頭が市場の成長を支えています。さらに、MRはエンジンのホログラフィック画像を提供し、エンジンのより良い理解と詳細な調査に役立つため、航空宇宙および防衛産業におけるMRの需要の増加が市場の成長を強化しています。
The global mixed reality market size reached US$ 1175.1 Million in 2022. Looking forward, IMARC Group expects the market to reach US$ 1399.0 Million by 2028, exhibiting a growth rate (CAGR) of 38.71% during 2023-2028. The growing need for high quality and enhanced virtual experience, increasing application in corporate events, and rising demand in the gaming and entertainment industry to offer realistic gaming experience represent some of the key factors driving the market.
Mixed reality (MR), also known as hybrid reality, refers to a technology that comprises virtual reality (VR) and augmented reality (AR). It relies on advancements in computer vision, display technologies, graphical processing, input systems, artificial intelligence (AI), and cloud computing. It is a cost-effective, time-saving, and engaging way to provide training to many people. It allows an individual to interact with a virtual environment by using next generation sensing and imaging technologies and enhances the experience with holographic representation of people. It assists in providing face-to-face (F2F) meetings with geographically dispersed teams in a business. Besides this, it aids in detecting physical objects through spatial mapping and bounding boxes. As a result, MR is widely employed in the healthcare, automotive, aerospace and defense, construction, gaming and entertainment, architecture, and education industries across the globe.
At present, the rising utilization of MR in the gaming and entertainment industry to offer realistic gaming experiences to users worldwide represents one of the key factors contributing to the growth of the market. Besides this, the growing adoption of MR in the education industry for making the learning process more engaging and attractive using three-dimension (3D) videos and pictures while reducing learning errors is offering a positive market outlook. Additionally, there is a rise in the need for high-quality and enhanced virtual experiences among the masses around the world. This, coupled with the increasing demand for MR in interior designs and architecture to design infrastructure and products easily, is bolstering the growth of the market. Apart from this, the rising utilization of MR in corporate events to expand the business reach by telling brand stories and connecting with attendees is impelling the growth of the market. Moreover, the increasing adoption in the healthcare industry for surgical applications and providing medical training is offering lucrative growth opportunities to industry investors. In addition, the rising emergence of big data and cloud computing technologies in the MR is supporting the growth of the market. Furthermore, the increasing demand for MR in the aerospace and defense industry, as it provides holographic images of the engine that aids in better understanding and in-depth research of the engine, is strengthening the market growth.
IMARC Group provides an analysis of the key trends in each sub-segment of the global mixed reality market report, along with forecasts at the global, regional and country level from 2023-2028. Our report has categorized the market based on component, device type and application.
Hardware
Sensor
Semiconductor Component
Power Units
Software
The report has provided a detailed breakup and analysis of the mixed reality market based on the component. This includes hardware (sensor, semiconductor component, and power units) and software. According to the report, hardware represented the largest segment.
Wired Device
Wireless Device
A detailed breakup and analysis of the mixed reality market based on the device type has also been provided in the report. This includes wired device and wireless device. According to the report, wireless device accounted for the largest market share.
Aerospace and Defense
Architecture
Entertainment and Gaming
Medical
Simulation Training
Visualization of Scans
Simulation Surgery
Others
A detailed breakup and analysis of the mixed reality market based on the application has also been provided in the report. This includes aerospace and defense, architecture, entertainment and gaming, medical (simulation training, visualization of scans, and simulation surgery), and others. According to the report, aerospace and defense accounted for the largest market share.
North America
United States
Canada
Asia-Pacific
China
Japan
India
South Korea
Australia
Indonesia
Others
Europe
Germany
France
United Kingdom
Italy
Spain
Russia
Others
Latin America
Brazil
Mexico
Others
Middle East and Africa
The report has also provided a comprehensive analysis of all the major regional markets, which include North America (the United States and Canada); Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, and others); Europe (Germany, France, the United Kingdom, Italy, Spain, Russia, and others); Latin America (Brazil, Mexico, and others); and the Middle East and Africa. According to the report, North America (the United States and Canada) was the largest market for mixed reality. Some of the factors driving the North America mixed reality market included the presence of numerous key players, rising adoption of MR in the healthcare, automotive, and entertainment sector, introduction of fifth generation (5G) and upgraded network infrastructure, etc.
The report has also provided a comprehensive analysis of the competitive landscape in the global mixed reality market. Competitive analysis such as market structure, market share by key players, player positioning, top winning strategies, competitive dashboard, and company evaluation quadrant has been covered in the report. Also, detailed profiles of all major companies have been provided. Some of the companies covered include Apple Inc., Canon Inc, Dell Technologies Inc., EON Reality, Facebook Inc., HP Development Company L.P, HTC Corporation, Intel Corporation, Magic Leap Inc., Microsoft Corporation, Samsung Electronics Co Ltd., Seiko Epson Corporation., etc. Kindly note that this only represents a partial list of companies, and the complete list has been provided in the report.