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玩具の市場：世界の産業動向、シェア、規模、成長、機会、2023-2028年予測

Toys Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2023-2028
出版日: | 発行: IMARC | ページ情報: 英文 143 Pages | 納期: 2～3営業日

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価格
価格表記: USDを日本円(税抜)に換算
本日の銀行送金レート: 1USD=156.76円
玩具の市場：世界の産業動向、シェア、規模、成長、機会、2023-2028年予測
出版日: 2023年03月18日
発行: IMARC
ページ情報: 英文 143 Pages
納期: 2～3営業日
  • 全表示
  • 概要
  • 図表
  • 目次
概要

世界の玩具市場規模は、2022年に1,707億米ドルに達しました。今後、IMARC Groupは、2023年から2028年の間に7.2%の成長率（CAGR）を示し、2028年には2,679億米ドルに達すると予測しています。

玩具とは、乳幼児や子どもの発達の初期段階において、学習や成長を促すために使用される遊具のことです。また、知能指数（IQ）の向上、運動能力の発達、集中力や創造性の向上、人格形成やコミュニケーション能力の促進などの効果があります。一般的には、木材、金属、繊維、ポリエチレン、ポリプロピレン、エチレン-酢酸ビニル（EVA）、スチレン系ポリマー、ポリアミド、ポリカーボネート、ポリメタクリル酸メチルなどのテクニカルプラスチックで作られています。現在、大手企業は、可塑化ポリ塩化ビニル（PVC）のような生分解性ポリマーを使用した革新的な玩具を発表しています。また、オンライン販売チャネルを通じてハイテク電子玩具を提供しています。

玩具の市場動向：

子どもの発達の早い段階で体を動かす玩具や知育玩具を導入することで、子どもの感覚や想像力、社会性が高まります。これは、子どもの社会性や情緒の発達に対する保護者の関心の高まりと相まって、市場の成長を促す主な要因の一つとなっています。さらに、プレイスクールは、子供たちに創造性と問題解決能力を身につけさせるために、箱、ブロック、楽器、ジグソーパズルなどの科学、技術、工学、数学（STEM）の玩具を教育で提供しています。また、スマートフォンへの依存度の高まりやインターネットの普及に伴うeコマース産業の隆盛が、従来の電池式玩具よりも革新的な電子玩具やデジタル玩具の売上を押し上げています。さらに、バットマン、スーパーマン、アイアンマン、キャプテン・アメリカなどのアクションフィギュアを描いたハイテク電子玩具が、子供だけでなく大人の間でも人気を集めていることも、市場の成長に寄与しています。さらに、各国の政府は、文化や倫理観、地元の伝承や英雄に基づいた玩具をデザインして紹介することを企業に奨励しており、これが市場を牽引すると予想されます。

目次

第1章 序文

第2章 調査範囲と調査手法

  • 調査目的
  • 利害関係者
  • データソース
    • 一次情報
    • 二次情報
  • 市場推定
    • ボトムアップアプローチ
    • トップダウンアプローチ
  • 予測手法

第3章 エグゼクティブサマリー

第4章 イントロダクション

  • 概要
  • 主要産業動向

第5章 世界の玩具市場

  • 市場概要
  • 市場実績
  • COVID-19の影響
  • 市場予測

第6章 製品タイプ別市場内訳

  • アクションフィギュア
    • 市場動向
    • 市場予測
  • 建築セット
    • 市場動向
    • 市場予測
  • お人形
    • 市場動向
    • 市場予測
  • ゲーム・パズル
    • 市場動向
    • 市場予測
  • スポーツ・アウトドア玩具
    • 市場動向
    • 市場予測
  • ぬいぐるみ
    • 市場動向
    • 市場予測
  • その他
    • 市場動向
    • 市場予測

第7章 年齢層別市場内訳

  • 5歳まで
    • 市場動向
    • 市場予測
  • 5歳～10歳
    • 市場動向
    • 市場予測
  • 10歳以上
    • 市場動向
    • 市場予測

第8章 販売チャネル別市場内訳

  • スーパーマーケット、ハイパーマーケット
    • 市場動向
    • 市場予測
  • 専門店
    • 市場動向
    • 市場予測
  • 百貨店
    • 市場動向
    • 市場予測
  • オンラインストア
    • 市場動向
    • 市場予測
  • その他
    • 市場動向
    • 市場予測

第9章 地域別市場内訳

  • 北米
    • 米国
      • 市場動向
      • 市場予測
    • カナダ
      • 市場動向
      • 市場予測
  • アジア太平洋地域
    • 中国
      • 市場動向
      • 市場予測
    • 日本
      • 市場動向
      • 市場予測
    • インド
      • 市場動向
      • 市場予測
    • 韓国
      • 市場動向
      • 市場予測
    • オーストラリア
      • 市場動向
      • 市場予測
    • インドネシア
      • 市場動向
      • 市場予測
    • その他
      • 市場動向
      • 市場予測
  • 欧州
    • ドイツ
      • 市場動向
      • 市場予測
    • フランス
      • 市場動向
      • 市場予測
    • 英国
      • 市場動向
      • 市場予測
    • イタリア
      • 市場動向
      • 市場予測
    • スペイン
      • 市場動向
      • 市場予測
    • ロシア
      • 市場動向
      • 市場予測
    • その他
      • 市場動向
      • 市場予測
  • ラテンアメリカ
    • ブラジル
      • 市場動向
      • 市場予測
    • メキシコ
      • 市場動向
      • 市場予測
    • その他
      • 市場動向
      • 市場予測
  • 中東・アフリカ地域
    • 市場動向
    • 国別市場内訳
    • 市場予測

第10章 SWOT分析

  • 概要
  • 強み
  • 弱み
  • 機会
  • 脅威

第11章 バリューチェーン分析

第12章 ポーターのファイブフォース分析

  • 概要
  • 買い手の交渉力
  • 供給企業の交渉力
  • 競合の度合い
  • 新規参入業者の脅威
  • 代替品の脅威

第13章 価格分析

第14章 競合情勢

  • 市場構造
  • 主要企業
  • 主要企業のプロファイル
    • Clementoni Spa
    • Funskool Ltd.
    • Hasbro Inc.
    • Lego A/S（Kirkbi A/S）
    • Mattel Inc.
    • Playmobil（Brandstatter Group）
    • Pressman Toy Corporation（Goliath B.V.）
    • Simba Dickie Group
    • Spin Master
    • Talicor Inc.
    • Thinkfun Inc.（Ravensburger North America Inc.）
    • Tomy Company Ltd.
図表

List of Figures

  • Figure 1: Global: Toys Market: Major Drivers and Challenges
  • Figure 2: Global: Toys Market: Sales Value (in Billion US$), 2017-2022
  • Figure 3: Global: Toys Market Forecast: Sales Value (in Billion US$), 2023-2028
  • Figure 4: Global: Toys Market: Breakup by Product Type (in %), 2022
  • Figure 5: Global: Toys Market: Breakup by Age Group (in %), 2022
  • Figure 6: Global: Toys Market: Breakup by Sales Channel (in %), 2022
  • Figure 7: Global: Toys Market: Breakup by Region (in %), 2022
  • Figure 8: Global: Toys (Action Figures) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 9: Global: Toys (Action Figures) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 10: Global: Toys (Building Sets) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 11: Global: Toys (Building Sets) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 12: Global: Toys (Dolls) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 13: Global: Toys (Dolls) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 14: Global: Toys (Games and Puzzles) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 15: Global: Toys (Games and Puzzles) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 16: Global: Toys (Sports and Outdoor Toys) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 17: Global: Toys (Sports and Outdoor Toys) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 18: Global: Toys (Plush) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 19: Global: Toys (Plush) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 20: Global: Toys (Other Product Types) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 21: Global: Toys (Other Product Types) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 22: Global: Toys (Up to 5 Years) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 23: Global: Toys (Up to 5 Years) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 24: Global: Toys (5 to 10 Years) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 25: Global: Toys (5 to 10 Years) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 26: Global: Toys (Above 10 Years) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 27: Global: Toys (Above 10 Years) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 28: Global: Toys (Supermarkets and Hypermarkets) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 29: Global: Toys (Supermarkets and Hypermarkets) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 30: Global: Toys (Specialty Stores) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 31: Global: Toys (Specialty Stores) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 32: Global: Toys (Department Stores) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 33: Global: Toys (Department Stores) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 34: Global: Toys (Online Stores) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 35: Global: Toys (Online Stores) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 36: Global: Toys (Other Sales Channels) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 37: Global: Toys (Other Sales Channels) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 38: North America: Toys Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 39: North America: Toys Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 40: United States: Toys Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 41: United States: Toys Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 42: Canada: Toys Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 43: Canada: Toys Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 44: Asia-Pacific: Toys Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 45: Asia-Pacific: Toys Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 46: China: Toys Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 47: China: Toys Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 48: Japan: Toys Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 49: Japan: Toys Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 50: India: Toys Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 51: India: Toys Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 52: South Korea: Toys Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 53: South Korea: Toys Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 54: Australia: Toys Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 55: Australia: Toys Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 56: Indonesia: Toys Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 57: Indonesia: Toys Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 58: Others: Toys Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 59: Others: Toys Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 60: Europe: Toys Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 61: Europe: Toys Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 62: Germany: Toys Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 63: Germany: Toys Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 64: France: Toys Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 65: France: Toys Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 66: United Kingdom: Toys Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 67: United Kingdom: Toys Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 68: Italy: Toys Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 69: Italy: Toys Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 70: Spain: Toys Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 71: Spain: Toys Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 72: Russia: Toys Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 73: Russia: Toys Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 74: Others: Toys Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 75: Others: Toys Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 76: Latin America: Toys Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 77: Latin America: Toys Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 78: Brazil: Toys Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 79: Brazil: Toys Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 80: Mexico: Toys Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 81: Mexico: Toys Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 82: Others: Toys Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 83: Others: Toys Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 84: Middle East and Africa: Toys Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 85: Middle East and Africa: Toys Market: Breakup by Country (in %), 2022
  • Figure 86: Middle East and Africa: Toys Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 87: Global: Toys Industry: SWOT Analysis
  • Figure 88: Global: Toys Industry: Value Chain Analysis
  • Figure 89: Global: Toys Industry: Porter's Five Forces Analysis

List of Tables

  • Table 1: Global: Toys Market: Key Industry Highlights, 2022 and 2028
  • Table 2: Global: Toys Market Forecast: Breakup by Product Type (in Million US$), 2023-2028
  • Table 3: Global: Toys Market Forecast: Breakup by Age Group (in Million US$), 2023-2028
  • Table 4: Global: Toys Market Forecast: Breakup by Sales Channel (in Million US$), 2023-2028
  • Table 5: Global: Toys Market Forecast: Breakup by Region (in Million US$), 2023-2028
  • Table 6: Global: Toys Market: Competitive Structure
  • Table 7: Global: Toys Market: Key Players
目次
Product Code: SR1623A324_Report

The global toys market size reached US$ 170.7 Billion in 2022. Looking forward, IMARC Group expects the market to reach US$ 267.9 Billion by 2028, exhibiting a growth rate (CAGR) of 7.2% during 2023-2028.

Toys are playthings used to foster learning and growth in infants and children at an early stage of their development. They also boost the intelligence quotient (IQ), increase motor development, improve concentration and creativity, and promote the personality and communication skills. They are generally made using wood, metal, textiles, polyethylene, polypropylene, ethylene-vinyl acetate (EVA), styrene-derived polymers, and technical plastics like polyamide, polycarbonate, or polymethyl methacrylate. Nowadays, leading players are introducing innovative toys manufactured using biodegradable polymers like plasticized polyvinyl chloride (PVC). They are also offering hi-tech electronic toys through online distribution channels.

Toys Market Trends:

Introducing physical activity and educational toys at an early stage of a child's development enhances their senses, imagination, and social skills. This, in confluence with the rising concerns among parents about the social and emotional development of their child, represents one of the key factors impelling the market growth. Moreover, playschools are offering science, technology, engineering, and mathematics (STEM) toys, such as boxes, blocks, musical instruments, and jigsaw puzzles, in their education to instill creativity and problem-solving skills in kids. Apart from this, the thriving e-commerce industry on account of the increasing reliance on smartphones and the growing internet penetration is driving the sales of innovative electronic and digital toys over conventional battery-operated toys. Furthermore, the increasing popularity of tech-savvy electronic toys among children as well as adults that depict action figures like Batman, Superman, Ironman, and Captain America is contributing to the market growth. Besides this, governments of numerous countries are encouraging companies to design and introduce toys based on culture, ethos, and local folklore and heroes, which is anticipated to drive the market.

Key Market Segmentation:

IMARC Group provides an analysis of the key trends in each sub-segment of the global toys market report, along with forecasts at the global, regional and country level from 2023-2028. Our report has categorized the market based on product type, age group and sales channel.

Breakup by Product Type:

Action Figures

Building Sets

Dolls

Games and Puzzles

Sports and Outdoor Toys

Plush

Others

Breakup by Age Group:

Up to 5 Years

5 to 10 Years

Above 10 Years

Breakup by Sales Channel:

Supermarkets and Hypermarkets

Specialty Stores

Department Stores

Online Stores

Others

Breakup by Region:

North America

United States

Canada

Asia-Pacific

China

Japan

India

South Korea

Australia

Indonesia

Others

Europe

Germany

France

United Kingdom

Italy

Spain

Russia

Others

Latin America

Brazil

Mexico

Others

Middle East and Africa

Competitive Landscape:

The competitive landscape of the industry has also been examined along with the profiles of the key players being Clementoni Spa, Funskool Ltd., Hasbro Inc., Lego A/S (Kirkbi A/S), Mattel Inc., Playmobil (Brandstatter Group), Pressman Toy Corporation (Goliath B.V.), Simba Dickie Group, Spin Master, Talicor Inc., Thinkfun Inc. (Ravensburger North America Inc.) and Tomy Company Ltd.

Key Questions Answered in This Report

1. What was the size of the global toys market in 2022?

2. What is the expected growth rate of the global toys market during 2023-2028?

3. What are the key factors driving the global toys market?

4. What has been the impact of COVID-19 on the global toys market?

5. What is the breakup of the global toys market based on the product type?

6. What is the breakup of the global toys market based on the age group?

7. What is the breakup of the global toys market based on the sales channel?

8. What are the key regions in the global toys market?

9. Who are the key players/companies in the global toys market?

Table of Contents

1 Preface

2 Scope and Methodology

  • 2.1 Objectives of the Study
  • 2.2 Stakeholders
  • 2.3 Data Sources
    • 2.3.1 Primary Sources
    • 2.3.2 Secondary Sources
  • 2.4 Market Estimation
    • 2.4.1 Bottom-Up Approach
    • 2.4.2 Top-Down Approach
  • 2.5 Forecasting Methodology

3 Executive Summary

4 Introduction

  • 4.1 Overview
  • 4.2 Key Industry Trends

5 Global Toys Market

  • 5.1 Market Overview
  • 5.2 Market Performance
  • 5.3 Impact of COVID-19
  • 5.4 Market Forecast

6 Market Breakup by Product Type

  • 6.1 Action Figures
    • 6.1.1 Market Trends
    • 6.1.2 Market Forecast
  • 6.2 Building Sets
    • 6.2.1 Market Trends
    • 6.2.2 Market Forecast
  • 6.3 Dolls
    • 6.3.1 Market Trends
    • 6.3.2 Market Forecast
  • 6.4 Games and Puzzles
    • 6.4.1 Market Trends
    • 6.4.2 Market Forecast
  • 6.5 Sports and Outdoor Toys
    • 6.5.1 Market Trends
    • 6.5.2 Market Forecast
  • 6.6 Plush
    • 6.6.1 Market Trends
    • 6.6.2 Market Forecast
  • 6.7 Others
    • 6.7.1 Market Trends
    • 6.7.2 Market Forecast

7 Market Breakup by Age Group

  • 7.1 Up to 5 Years
    • 7.1.1 Market Trends
    • 7.1.2 Market Forecast
  • 7.2 5 to 10 Years
    • 7.2.1 Market Trends
    • 7.2.2 Market Forecast
  • 7.3 Above 10 Years
    • 7.3.1 Market Trends
    • 7.3.2 Market Forecast

8 Market Breakup by Sales Channel

  • 8.1 Supermarkets and Hypermarkets
    • 8.1.1 Market Trends
    • 8.1.2 Market Forecast
  • 8.2 Specialty Stores
    • 8.2.1 Market Trends
    • 8.2.2 Market Forecast
  • 8.3 Department Stores
    • 8.3.1 Market Trends
    • 8.3.2 Market Forecast
  • 8.4 Online Stores
    • 8.4.1 Market Trends
    • 8.4.2 Market Forecast
  • 8.5 Others
    • 8.5.1 Market Trends
    • 8.5.2 Market Forecast

9 Market Breakup by Region

  • 9.1 North America
    • 9.1.1 United States
      • 9.1.1.1 Market Trends
      • 9.1.1.2 Market Forecast
    • 9.1.2 Canada
      • 9.1.2.1 Market Trends
      • 9.1.2.2 Market Forecast
  • 9.2 Asia-Pacific
    • 9.2.1 China
      • 9.2.1.1 Market Trends
      • 9.2.1.2 Market Forecast
    • 9.2.2 Japan
      • 9.2.2.1 Market Trends
      • 9.2.2.2 Market Forecast
    • 9.2.3 India
      • 9.2.3.1 Market Trends
      • 9.2.3.2 Market Forecast
    • 9.2.4 South Korea
      • 9.2.4.1 Market Trends
      • 9.2.4.2 Market Forecast
    • 9.2.5 Australia
      • 9.2.5.1 Market Trends
      • 9.2.5.2 Market Forecast
    • 9.2.6 Indonesia
      • 9.2.6.1 Market Trends
      • 9.2.6.2 Market Forecast
    • 9.2.7 Others
      • 9.2.7.1 Market Trends
      • 9.2.7.2 Market Forecast
  • 9.3 Europe
    • 9.3.1 Germany
      • 9.3.1.1 Market Trends
      • 9.3.1.2 Market Forecast
    • 9.3.2 France
      • 9.3.2.1 Market Trends
      • 9.3.2.2 Market Forecast
    • 9.3.3 United Kingdom
      • 9.3.3.1 Market Trends
      • 9.3.3.2 Market Forecast
    • 9.3.4 Italy
      • 9.3.4.1 Market Trends
      • 9.3.4.2 Market Forecast
    • 9.3.5 Spain
      • 9.3.5.1 Market Trends
      • 9.3.5.2 Market Forecast
    • 9.3.6 Russia
      • 9.3.6.1 Market Trends
      • 9.3.6.2 Market Forecast
    • 9.3.7 Others
      • 9.3.7.1 Market Trends
      • 9.3.7.2 Market Forecast
  • 9.4 Latin America
    • 9.4.1 Brazil
      • 9.4.1.1 Market Trends
      • 9.4.1.2 Market Forecast
    • 9.4.2 Mexico
      • 9.4.2.1 Market Trends
      • 9.4.2.2 Market Forecast
    • 9.4.3 Others
      • 9.4.3.1 Market Trends
      • 9.4.3.2 Market Forecast
  • 9.5 Middle East and Africa
    • 9.5.1 Market Trends
    • 9.5.2 Market Breakup by Country
    • 9.5.3 Market Forecast

10 SWOT Analysis

  • 10.1 Overview
  • 10.2 Strengths
  • 10.3 Weaknesses
  • 10.4 Opportunities
  • 10.5 Threats

11 Value Chain Analysis

12 Porters Five Forces Analysis

  • 12.1 Overview
  • 12.2 Bargaining Power of Buyers
  • 12.3 Bargaining Power of Suppliers
  • 12.4 Degree of Competition
  • 12.5 Threat of New Entrants
  • 12.6 Threat of Substitutes

13 Price Analysis

14 Competitive Landscape

  • 14.1 Market Structure
  • 14.2 Key Players
  • 14.3 Profiles of Key Players
    • 14.3.1 Clementoni Spa
      • 14.3.1.1 Company Overview
      • 14.3.1.2 Product Portfolio
    • 14.3.2 Funskool Ltd.
      • 14.3.2.1 Company Overview
      • 14.3.2.2 Product Portfolio
    • 14.3.3 Hasbro Inc.
      • 14.3.3.1 Company Overview
      • 14.3.3.2 Product Portfolio
      • 14.3.3.3 Financials
      • 14.3.3.4 SWOT Analysis
    • 14.3.4 Lego A/S (Kirkbi A/S)
      • 14.3.4.1 Company Overview
      • 14.3.4.2 Product Portfolio
      • 14.3.4.3 SWOT Analysis
    • 14.3.5 Mattel Inc.
      • 14.3.5.1 Company Overview
      • 14.3.5.2 Product Portfolio
      • 14.3.5.3 Financials
      • 14.3.5.4 SWOT Analysis
    • 14.3.6 Playmobil (Brandstatter Group)
      • 14.3.6.1 Company Overview
      • 14.3.6.2 Product Portfolio
    • 14.3.7 Pressman Toy Corporation (Goliath B.V.)
      • 14.3.7.1 Company Overview
      • 14.3.7.2 Product Portfolio
    • 14.3.8 Simba Dickie Group
      • 14.3.8.1 Company Overview
      • 14.3.8.2 Product Portfolio
    • 14.3.9 Spin Master
      • 14.3.9.1 Company Overview
      • 14.3.9.2 Product Portfolio
      • 14.3.9.3 Financials
    • 14.3.10 Talicor Inc.
      • 14.3.10.1 Company Overview
      • 14.3.10.2 Product Portfolio
    • 14.3.11 Thinkfun Inc. (Ravensburger North America Inc.)
      • 14.3.11.1 Company Overview
      • 14.3.11.2 Product Portfolio
    • 14.3.12 Tomy Company Ltd.
      • 14.3.12.1 Company Overview
      • 14.3.12.2 Product Portfolio
      • 14.3.12.3 Financials