Product Code: SR112023A5851
Market Overview:
The global location-based services (LBS) market size reached US$ 33.7 Billion in 2022. Looking forward, IMARC Group expects the market to reach US$ 99.5 Billion by 2028, exhibiting a growth rate (CAGR) of 18.9% during 2023-2028.
Location-based service (LBS) relies on geospatial technologies, information and communication technologies, and the internet to provide targeted information to individuals based on their geographic location in real-time. It can be used through mobile phone networks, cell identity (ID), and global positioning system (GPS) satellites to pinpoint the location of the base transceiver station. As LBS offers several advantages, such as accurate weather updates and forecasts, real-time delivery tracking of products, and monitoring workout activities of the user to calculate the required information, it finds extensive applications in retail, healthcare, information and technology (IT), telecommunication, and transportation sectors.
Location-Based Services (LBS) Market Trends:
The growing utilization of LBS to locate friends, nearest restaurants, or advertising deals to shoppers in the nearby area currently represents one of the key factors driving the market. Moreover, there is a rise in the demand for LBS among businesses to offer a dynamic user experience and a convenient method for interacting with customers. This, along with the technological advancements, such as global cell identity (CGICTA), enhanced observed time difference (E-OTD), and a combination of mobile positioning and satellite-based global positioning system (GPS), is positively influencing the market. In addition, governments of several countries are promoting the use of LBS to achieve smooth transportation goals as a part of their smart city projects, which is propelling the growth of the market. Besides this, key market players are extensively investing in research and development (R&D) activities to introduce 3D map applications with smartphones. This, coupled with the escalating demand for LBS in the e-commerce industry, is expected to strengthen the growth of the market in the coming years.
Key Market Segmentation:
IMARC Group provides an analysis of the key trends in each sub-segment of the global location-based services (LBS) market report, along with forecasts at the global, regional and country level from 2023-2028. Our report has categorized the market based on component, technology, location type, application and end user.
Breakup by Component:
- Hardware
- Software
- Services
Breakup by Technology:
- GPS
- Assisted GPS (A-GPS)
- Enhanced GPS (E-GPS)
- Enhanced Observed Time Difference (E-OTD)
- Observed Time Difference
- Cell ID
- Wi-Fi
- Others
Breakup by Location Type:
Breakup by Application:
- Emergency Services
- Tracking Services
- Navigation Services
- Social Media Services
- Information Services
- Gaming and Entertainment Services
- Advertising and Promotion Services
- Others
Breakup by End User:
- Banking, Financial Services, and Insurance (BFSI)
- IT and Telecom
- Retail
- Transportation and Logistics
- Government
- Healthcare and Life Services
- Manufacturing
- Others
Breakup by Region:
- North America
- Asia-Pacific
- China
- Japan
- India
- South Korea
- Australia
- Indonesia
- Others
- Europe
- Germany
- France
- United Kingdom
- Italy
- Spain
- Russia
- Others
- Latin America
- Middle East and Africa
Competitive Landscape:
The competitive landscape of the industry has also been examined along with the profiles of the key players being ALE International SAS (China Huaxin Post and Telecom Technologies Co., Limited), Apple Inc., Creativity Software Ltd (SS8 Networks Inc.), Esri India Technologies Private Limited, GL Communications Inc., Google LLC (Alphabet Inc.), HERE Technologies, Intel Corporation, International Business Machines Corporation, Microsoft Corporation, Oracle Corporation, Qualcomm Incorporated, Teldio Corporation and Zebra Technologies Corporation.
Key Questions Answered in This Report:
- What was the size of the global Location-Based Services (LBS) market in 2022?
- What is the expected growth rate of the global Location-Based Services (LBS) market during 2023-2028?
- What are the key factors driving the global Location-Based Services (LBS) market?
- What has been the impact of COVID-19 on the global Location-Based Services (LBS) market?
- What is the breakup of the global Location-Based Services (LBS) market based on the component?
- What is the breakup of the global Location-Based Services (LBS) market based on the technology?
- What is the breakup of the global Location-Based Services (LBS) market based on location type?
- What is the breakup of the global Location-Based Services (LBS) market based on the application?
- What is the breakup of the global Location-Based Services (LBS) market based on the end user?
- What are the key regions in the global Location-Based Services (LBS) market?
- Who are the key players/companies in the global Location-Based Services (LBS) market?
Table of Contents
1 Preface
2 Scope and Methodology
- 2.1 Objectives of the Study
- 2.2 Stakeholders
- 2.3 Data Sources
- 2.3.1 Primary Sources
- 2.3.2 Secondary Sources
- 2.4 Market Estimation
- 2.4.1 Bottom-Up Approach
- 2.4.2 Top-Down Approach
- 2.5 Forecasting Methodology
3 Executive Summary
4 Introduction
- 4.1 Overview
- 4.2 Key Industry Trends
5 Global Location-Based Services (LBS) Market
- 5.1 Market Overview
- 5.2 Market Performance
- 5.3 Impact of COVID-19
- 5.4 Market Forecast
6 Market Breakup by Component
- 6.1 Hardware
- 6.1.1 Market Trends
- 6.1.2 Market Forecast
- 6.2 Software
- 6.2.1 Market Trends
- 6.2.2 Market Forecast
- 6.3 Services
- 6.3.1 Market Trends
- 6.3.2 Market Forecast
7 Market Breakup by Technology
- 7.1 GPS
- 7.1.1 Market Trends
- 7.1.2 Market Forecast
- 7.2 Assisted GPS (A-GPS)
- 7.2.1 Market Trends
- 7.2.2 Market Forecast
- 7.3 Enhanced GPS (E-GPS)
- 7.3.1 Market Trends
- 7.3.2 Market Forecast
- 7.4 Enhanced Observed Time Difference (E-OTD)
- 7.4.1 Market Trends
- 7.4.2 Market Forecast
- 7.5 Observed Time Difference
- 7.5.1 Market Trends
- 7.5.2 Market Forecast
- 7.6 Cell ID
- 7.6.1 Market Trends
- 7.6.2 Market Forecast
- 7.7 Wi-Fi
- 7.7.1 Market Trends
- 7.7.2 Market Forecast
- 7.8 Others
- 7.8.1 Market Trends
- 7.8.2 Market Forecast
8 Market Breakup by Location Type
- 8.1 Indoor
- 8.1.1 Market Trends
- 8.1.2 Market Forecast
- 8.2 Outdoor
- 8.2.1 Market Trends
- 8.2.2 Market Forecast
9 Market Breakup by Application
- 9.1 Emergency Services
- 9.1.1 Market Trends
- 9.1.2 Market Forecast
- 9.2 Tracking Services
- 9.2.1 Market Trends
- 9.2.2 Market Forecast
- 9.3 Navigation Services
- 9.3.1 Market Trends
- 9.3.2 Market Forecast
- 9.4 Social Media Services
- 9.4.1 Market Trends
- 9.4.2 Market Forecast
- 9.5 Information Services
- 9.5.1 Market Trends
- 9.5.2 Market Forecast
- 9.6 Gaming and Entertainment Services
- 9.6.1 Market Trends
- 9.6.2 Market Forecast
- 9.7 Advertising and Promotion Services
- 9.7.1 Market Trends
- 9.7.2 Market Forecast
- 9.8 Others
- 9.8.1 Market Trends
- 9.8.2 Market Forecast
10 Market Breakup by End User
- 10.1 Banking, Financial Services, and Insurance (BFSI)
- 10.1.1 Market Trends
- 10.1.2 Market Forecast
- 10.2 IT and Telecom
- 10.2.1 Market Trends
- 10.2.2 Market Forecast
- 10.3 Retail
- 10.3.1 Market Trends
- 10.3.2 Market Forecast
- 10.4 Transportation and Logistics
- 10.4.1 Market Trends
- 10.4.2 Market Forecast
- 10.5 Government
- 10.5.1 Market Trends
- 10.5.2 Market Forecast
- 10.6 Healthcare and Life Services
- 10.6.1 Market Trends
- 10.6.2 Market Forecast
- 10.7 Manufacturing
- 10.7.1 Market Trends
- 10.7.2 Market Forecast
- 10.8 Others
- 10.8.1 Market Trends
- 10.8.2 Market Forecast
11 Market Breakup by Region
- 11.1 North America
- 11.1.1 United States
- 11.1.1.1 Market Trends
- 11.1.1.2 Market Forecast
- 11.1.2 Canada
- 11.1.2.1 Market Trends
- 11.1.2.2 Market Forecast
- 11.2 Asia-Pacific
- 11.2.1 China
- 11.2.1.1 Market Trends
- 11.2.1.2 Market Forecast
- 11.2.2 Japan
- 11.2.2.1 Market Trends
- 11.2.2.2 Market Forecast
- 11.2.3 India
- 11.2.3.1 Market Trends
- 11.2.3.2 Market Forecast
- 11.2.4 South Korea
- 11.2.4.1 Market Trends
- 11.2.4.2 Market Forecast
- 11.2.5 Australia
- 11.2.5.1 Market Trends
- 11.2.5.2 Market Forecast
- 11.2.6 Indonesia
- 11.2.6.1 Market Trends
- 11.2.6.2 Market Forecast
- 11.2.7 Others
- 11.2.7.1 Market Trends
- 11.2.7.2 Market Forecast
- 11.3 Europe
- 11.3.1 Germany
- 11.3.1.1 Market Trends
- 11.3.1.2 Market Forecast
- 11.3.2 France
- 11.3.2.1 Market Trends
- 11.3.2.2 Market Forecast
- 11.3.3 United Kingdom
- 11.3.3.1 Market Trends
- 11.3.3.2 Market Forecast
- 11.3.4 Italy
- 11.3.4.1 Market Trends
- 11.3.4.2 Market Forecast
- 11.3.5 Spain
- 11.3.5.1 Market Trends
- 11.3.5.2 Market Forecast
- 11.3.6 Russia
- 11.3.6.1 Market Trends
- 11.3.6.2 Market Forecast
- 11.3.7 Others
- 11.3.7.1 Market Trends
- 11.3.7.2 Market Forecast
- 11.4 Latin America
- 11.4.1 Brazil
- 11.4.1.1 Market Trends
- 11.4.1.2 Market Forecast
- 11.4.2 Mexico
- 11.4.2.1 Market Trends
- 11.4.2.2 Market Forecast
- 11.4.3 Others
- 11.4.3.1 Market Trends
- 11.4.3.2 Market Forecast
- 11.5 Middle East and Africa
- 11.5.1 Market Trends
- 11.5.2 Market Breakup by Country
- 11.5.3 Market Forecast
12 SWOT Analysis
- 12.1 Overview
- 12.2 Strengths
- 12.3 Weaknesses
- 12.4 Opportunities
- 12.5 Threats
13 Value Chain Analysis
14 Porters Five Forces Analysis
- 14.1 Overview
- 14.2 Bargaining Power of Buyers
- 14.3 Bargaining Power of Suppliers
- 14.4 Degree of Competition
- 14.5 Threat of New Entrants
- 14.6 Threat of Substitutes
15 Price Analysis
16 Competitive Landscape
- 16.1 Market Structure
- 16.2 Key Players
- 16.3 Profiles of Key Players
- 16.3.1 ALE International SAS (China Huaxin Post and Telecom Technologies Co., Limited)
- 16.3.1.1 Company Overview
- 16.3.1.2 Product Portfolio
- 16.3.2 Apple Inc.
- 16.3.2.1 Company Overview
- 16.3.2.2 Product Portfolio
- 16.3.2.3 Financials
- 16.3.2.4 SWOT Analysis
- 16.3.3 Creativity Software Ltd (SS8 Networks Inc.)
- 16.3.3.1 Company Overview
- 16.3.3.2 Product Portfolio
- 16.3.4 Esri India Technologies Private Limited
- 16.3.4.1 Company Overview
- 16.3.4.2 Product Portfolio
- 16.3.5 GL Communications Inc.
- 16.3.5.1 Company Overview
- 16.3.5.2 Product Portfolio
- 16.3.6 Google LLC (Alphabet Inc.)
- 16.3.6.1 Company Overview
- 16.3.6.2 Product Portfolio
- 16.3.7 HERE Technologies
- 16.3.7.1 Company Overview
- 16.3.7.2 Product Portfolio
- 16.3.8 Intel Corporation
- 16.3.8.1 Company Overview
- 16.3.8.2 Product Portfolio
- 16.3.8.3 Financials
- 16.3.8.4 SWOT Analysis
- 16.3.9 International Business Machines Corporation
- 16.3.9.1 Company Overview
- 16.3.9.2 Product Portfolio
- 16.3.9.3 Financials
- 16.3.9.4 SWOT Analysis
- 16.3.10 Microsoft Corporation
- 16.3.10.1 Company Overview
- 16.3.10.2 Product Portfolio
- 16.3.10.3 Financials
- 16.3.10.4 SWOT Analysis
- 16.3.11 Oracle Corporation
- 16.3.11.1 Company Overview
- 16.3.11.2 Product Portfolio
- 16.3.11.3 Financials
- 16.3.12 Qualcomm Incorporated
- 16.3.12.1 Company Overview
- 16.3.12.2 Product Portfolio
- 16.3.12.3 Financials
- 16.3.12.4 SWOT Analysis
- 16.3.13 Teldio Corporation
- 16.3.13.1 Company Overview
- 16.3.13.2 Product Portfolio
- 16.3.13.3 Financials
- 16.3.14 Zebra Technologies Corporation
- 16.3.14.1 Company Overview
- 16.3.14.2 Product Portfolio
- 16.3.14.3 Financials