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バーチャルショッピングアシスタントの市場規模・シェア・動向分析レポート：収益タイプ別、所得レベル別、年齢別、性別、ショッピングアシスタントタイプ別、地域別、セグメント予測、2025～2033年

Virtual Shopping Assistant Market Size, Share, & Trends Analysis Report By Revenue Type, By Age, By Income Level, By Gender, By Shopping Assistant Type, By Region, And Segment Forecasts, 2025 - 2033

出版日
ページ情報
英文 120 Pages
納期
2～10営業日
カスタマイズ可能
価格
価格表記: USDを日本円(税抜)に換算
本日の銀行送金レート: 1USD=148.34円
バーチャルショッピングアシスタントの市場規模・シェア・動向分析レポート：収益タイプ別、所得レベル別、年齢別、性別、ショッピングアシスタントタイプ別、地域別、セグメント予測、2025～2033年
出版日: 2025年07月16日
発行: Grand View Research
ページ情報: 英文 120 Pages
納期: 2～10営業日
GIIご利用のメリット
  • 全表示
  • 概要
  • 図表
  • 目次
概要

バーチャルショッピングアシスタント市場のサマリー

世界のバーチャルショッピングアシスタントの市場規模は、2024年に26億3,000万米ドルと評価され、2033年には187億7,000万米ドルに達し、2025～2033年までのCAGRは25.8%で成長すると予測されています。バーチャルショッピングアシスタント市場は、世界のモバイルファーストの消費者行動へのシフトによって推進されています。

パーソナライズされたショッピング体験に対する需要の高まりが、バーチャルショッピングアシスタント市場の成長を促進しています。消費者は、小売業者が自分の好みを理解し、需要を予測し、オーダーメイドの商品推奨を提供することを期待しています。バーチャルショッピングアシスタントは、人工知能、自然言語処理、機械学習を使用して、ユーザーの行動、購入履歴、コンテキストデータを分析し、カスタマイズされた提案や関連性の高いオファーを提供します。この高度なパーソナライゼーションは、ユーザーエクスペリエンスを向上させるだけでなく、コンバージョンの可能性も高めるため、エンゲージメントと収益の向上を目指す小売企業にとって貴重な資産となっています。

オムニチャネル小売戦略の台頭も、バーチャルショッピングアシスタントの需要に寄与しています。ブランドがオンラインとオフラインのタッチポイントでシームレスな体験を提供しようとする中、バーチャルアシスタントは両者をつなぐ架け橋の役割を果たしています。例えば、顧客は店頭でスマホを使って商品をスキャンし、追加情報を得たり、在庫状況を確認したり、あるいは列に並ぶことなく購入を完了したりすることができます。このように、デジタル機能を物理的なショッピング体験に統合することで、小売企業は業務を合理化し、摩擦を減らし、利便性を高めることができます。

音声認識と会話型AIの進歩は、バーチャルショッピングアシスタントの範囲をさらに広げています。音声対応のショッピングアシスタントにより、ユーザーは簡単な音声コマンドで商品を検索し、価格を比較し、注文することができます。このハンズフリーのインタラクションは、運転、マルチタスク、視覚障害のあるユーザーの補助などのシナリオで特に魅力的です。音声技術の精度と自然言語理解が向上し続けるにつれて、さまざまな人口層や利用状況においてバーチャルショッピングアシスタントの普及が進むと思われます。

さらに、モバイル決済システムとデジタルウォレットの採用が拡大していることも、バーチャルショッピングアシスタント市場の成長を後押ししています。Apple Pay、Google Pay、PaytmやAlipayのような地域固有のアプリなどの決済技術が広く受け入れられるようになるにつれて、バーチャルショッピングアシスタントは、シームレスなエンドツーエンドのショッピング体験を提供するために、これらのプラットフォームとの統合が進んでいます。この統合により、アプリを切り替えたり、支払い情報を手動で入力したりする摩擦が減り、ユーザーの満足度が高まり、取引完了率が向上します。商品発見、意思決定サポート、決済のすべてが1つのモバイルインターフェース内にある利便性は、バーチャルショッピングアシスタントの価値提案を強化しています。

さらに、小売業におけるデータ分析と予測インテリジェンスの役割の増大も、バーチャルショッピングアシスタントの採用を加速させています。これらのアシスタントは、顧客からの問い合わせに対応するだけでなく、閲覧履歴、場所、時間帯、天候、季節の需要に基づいて、積極的に商品を提案するように設計されています。小売企業は、こうしたデータ主導のインサイトを活用して、顧客のニーズを予測し、購入の意思決定に影響を与えるような、高度にコンテクスチュアルでタイムリーなインタラクションを提供しています。消費者データの量が増え続ける中、バーチャルショッピングアシスタントは、よりインテリジェントで直感的になり、リアクティブなツールから、プロアクティブでパーソナライズされたショッピングコンパニオンへと変貌を遂げつつあります。

目次

第1章 調査手法と範囲

第2章 エグゼクティブサマリー

第3章 バーチャルショッピングアシスタント市場の変数、動向、範囲

  • 市場系統の展望
  • 市場力学
    • 市場促進要因分析
    • 市場抑制要因分析
    • 業界の課題
  • バーチャルショッピングアシスタント市場の分析ツール
    • 業界分析- ポーターのファイブフォース分析
    • PESTEL分析

第4章 世界のバーチャルショッピングアシスタント市場：収益タイプ別、推定・動向分析

  • 変動分析と市場シェア：収益タイプ別、2024年および2033年
  • サブスクリプションモデル
  • 有料アプリ（1回限りの購入）
  • 購入単位モデル（従量課金制）
  • 広告サポートモデル
  • その他

第5章 世界のバーチャルショッピングアシスタント市場：所得レベル別、推定・動向分析

  • 変動分析と市場シェア：所得レベル別、2024年および2033年
  • 高所得者
  • 中所得層
  • 低所得者

第6章 世界のバーチャルショッピングアシスタント市場：年齢別、推定・動向分析

  • 変動分析と市場シェア：年齢別、2024年および2033年
  • 18歳未満
  • 若年層（18～35歳）
  • 中年層（33～55歳）
  • 高齢層（55歳以上）

第7章 世界のバーチャルショッピングアシスタント市場：性別、推定・動向分析

  • 変動分析と市場シェア：性別、2024年および2033年
  • 女性
  • 男性

第8章 世界のバーチャルショッピングアシスタント市場：ショッピングアシスタントタイプ別、推定・動向分析

  • 変動分析と市場シェア：ショッピングアシスタントタイプ別、2024年および2033年
  • 商品スキャナー
  • フードデリバリーアシスタント
  • レシピ・献立アシスタント
  • 栄養・カロリー管理アシスタント
  • アレルゲン・原材料追跡
  • 価格比較・割引検索
  • その他

第9章 世界のバーチャルショッピングアシスタント市場：地域別、推定・動向分析

  • 変動分析と市場シェア：地域別、2024年および2033年
  • 北米
    • 米国
    • カナダ
    • メキシコ
  • 欧州
    • 英国
    • ドイツ
    • フランス
  • アジア太平洋
    • 中国
    • 日本
    • オーストラリア
    • 韓国
  • ラテンアメリカ
    • ブラジル
  • 中東およびアフリカ
    • アラブ首長国連邦
    • サウジアラビア
    • 南アフリカ

第10章 競合情勢

  • 企業分類
  • 企業の市場ポジショニング
  • 企業ヒートマップ分析
  • 企業プロファイル/上場企業
    • ShopSavvy
    • AliRadar
    • Amazon Rufus
    • ModeSens
    • MyFitnessPal
    • Noom
    • Digital Reality
    • Xcelore
    • Yuka
    • i95Dev.com
    • Rep AI Technologies
    • Manifest
    • Deepgram
    • Copilotly
    • HyperWrite
図表

List of Tables

  • Table 1 Global virtual shopping assistant market size estimates & forecasts, 2021 - 2033 (USD Billion)
  • Table 2 Global virtual shopping assistant market, by region, 2021 - 2033 (USD Billion)
  • Table 3 Global virtual shopping assistant market, by revenue type, 2021 - 2033 (USD Billion)
  • Table 4 Global virtual shopping assistant market, by age, 2021 - 2033 (USD Billion)
  • Table 5 Global virtual shopping assistant market, by income level, 2021 - 2033 (USD Billion)
  • Table 6 Global virtual shopping assistant market, by gender, 2021 - 2033 (USD Billion)
  • Table 7 Global virtual shopping assistant market, by shopping Assistant Type, 2021 - 2033 (USD Billion)
  • Table 8 Subscription-based model virtual shopping assistant market, by region, 2021 - 2033 (USD Billion)
  • Table 9 Subscription-based model virtual shopping assistant market, by region, 2021 - 2033 (USD Billion)
  • Table 10 Per purchase model (pay-as-you-go) virtual shopping assistant market, by region, 2021 - 2033 (USD Billion)
  • Table 11 Advertising-supported model virtual shopping assistant market, by region, 2021 - 2033 (USD Billion)
  • Table 12 Others virtual shopping assistant market, by region, 2021 - 2033 (USD Billion)
  • Table 13 Application development & testing virtual shopping assistant market, by region, 2021 - 2033 (USD Billion)
  • Table 14 Less than 18 years virtual shopping assistant market, by region, 2021 - 2033 (USD Billion)
  • Table 15 Young Adults (18-35 years) virtual shopping assistant market, by region, 2021 - 2033 (USD Billion)
  • Table 16 Middle-aged adults (35-55 years) virtual shopping assistant market, by region, 2021 - 2033 (USD Billion)
  • Table 17 Older adults (55+ years) virtual shopping assistant market, by region, 2021 - 2033 (USD Billion)
  • Table 18 High-income virtual shopping assistant market, by region, 2021 - 2033 (USD Billion)
  • Table 19 Middle-income virtual shopping assistant market, by region, 2021 - 2033 (USD Billion)
  • Table 20 Low-income virtual shopping assistant market, by region, 2021 - 2033 (USD Billion)
  • Table 21 Women virtual shopping assistant market, by region, 2021 - 2033 (USD Billion)
  • Table 22 Men virtual shopping assistant market, by region, 2021 - 2033 (USD Billion)
  • Table 23 Product scanners virtual shopping assistant market, by region, 2021 - 2033 (USD Billion)
  • Table 24 Food delivery assistants virtual shopping assistant market, by region, 2021 - 2033 (USD Billion)
  • Table 25 Recipe and meal planning assistants virtual shopping assistant market, by region, 2021 - 2033 (USD Billion)
  • Table 26 Nutrition and calorie tracking assistants virtual shopping assistant market, by region, 2021 - 2033 (USD Billion)
  • Table 27 Allergen and ingredient tackers virtual shopping assistant market, by region, 2021 - 2033 (USD Billion)
  • Table 28 Price comparison and discount finders virtual shopping assistant market, by region, 2021 - 2033 (USD Billion)
  • Table 29 Others virtual shopping assistant market, by region, 2021 - 2033 (USD Billion)
  • Table 30 North America virtual shopping assistant market, by revenue type, 2021 - 2033 (USD Billion)
  • Table 31 North America virtual shopping assistant market, by age, 2021 - 2033 (USD Billion)
  • Table 32 North America virtual shopping assistant market, by income level, 2021 - 2033 (USD Billion)
  • Table 33 North America virtual shopping assistant market, by gender, 2021 - 2033 (USD Billion)
  • Table 34 North America virtual shopping assistant market, by shopping Assistant Type, 2021 - 2033 (USD Billion)
  • Table 35 U.S. virtual shopping assistant market, by revenue type, 2021 - 2033 (USD Billion)
  • Table 36 U.S. virtual shopping assistant market, by age, 2021 - 2033 (USD Billion)
  • Table 37 U.S. virtual shopping assistant market, by income level, 2021 - 2033 (USD Billion)
  • Table 38 U.S. virtual shopping assistant market, by gender, 2021 - 2033 (USD Billion)
  • Table 39 U.S. virtual shopping assistant market, by shopping Assistant Type, 2021 - 2033 (USD Billion)
  • Table 40 North America virtual shopping assistant market, by revenue type, 2021 - 2033 (USD Billion)
  • Table 41 Canada virtual shopping assistant market, by age, 2021 - 2033 (USD Billion)
  • Table 42 Canada virtual shopping assistant market, by income level, 2021 - 2033 (USD Billion)
  • Table 43 Canada virtual shopping assistant market, by gender, 2021 - 2033 (USD Billion)
  • Table 44 Canada virtual shopping assistant market, by shopping Assistant Type, 2021 - 2033 (USD Billion)
  • Table 45 Mexico virtual shopping assistant market, by revenue type, 2021 - 2033 (USD Billion)
  • Table 46 Mexico virtual shopping assistant market, by age, 2021 - 2033 (USD Billion)
  • Table 47 Mexico virtual shopping assistant market, by income level, 2021 - 2033 (USD Billion)
  • Table 48 Mexico virtual shopping assistant market, by gender, 2021 - 2033 (USD Billion)
  • Table 49 Mexico virtual shopping assistant market, by shopping Assistant Type, 2021 - 2033 (USD Billion)
  • Table 50 Europe virtual shopping assistant market, by revenue type, 2021 - 2033 (USD Billion)
  • Table 51 Europe virtual shopping assistant market, by age, 2021 - 2033 (USD Billion)
  • Table 52 Europe virtual shopping assistant market, by income level, 2021 - 2033 (USD Billion)
  • Table 53 Europe virtual shopping assistant market, by gender, 2021 - 2033 (USD Billion)
  • Table 54 Europe virtual shopping assistant market, by shopping Assistant Type, 2021 - 2033 (USD Billion)
  • Table 55 UK virtual shopping assistant market, by revenue type, 2021 - 2033 (USD Billion)
  • Table 56 UK virtual shopping assistant market, by age, 2021 - 2033 (USD Billion)
  • Table 57 UK virtual shopping assistant market, by income level, 2021 - 2033 (USD Billion)
  • Table 58 UK virtual shopping assistant market, by gender, 2021 - 2033 (USD Billion)
  • Table 59 UK virtual shopping assistant market, by shopping Assistant Type, 2021 - 2033 (USD Billion)
  • Table 60 Germany virtual shopping assistant market, by revenue type, 2021 - 2033 (USD Billion)
  • Table 61 Germany virtual shopping assistant market, by age, 2021 - 2033 (USD Billion)
  • Table 62 Germany virtual shopping assistant market, by income level, 2021 - 2033 (USD Billion)
  • Table 63 Germany virtual shopping assistant market, by gender, 2021 - 2033 (USD Billion)
  • Table 64 Germany virtual shopping assistant market, by shopping Assistant Type, 2021 - 2033 (USD Billion)
  • Table 65 France virtual shopping assistant market, by revenue type, 2021 - 2033 (USD Billion)
  • Table 66 France virtual shopping assistant market, by age, 2021 - 2033 (USD Billion)
  • Table 67 France virtual shopping assistant market, by income level, 2021 - 2033 (USD Billion)
  • Table 68 France virtual shopping assistant market, by gender, 2021 - 2033 (USD Billion)
  • Table 69 France virtual shopping assistant market, by shopping Assistant Type, 2021 - 2033 (USD Billion)
  • Table 70 Asia Pacific virtual shopping assistant market, by revenue type, 2021 - 2033 (USD Billion)
  • Table 71 Asia Pacific virtual shopping assistant market, by age, 2021 - 2033 (USD Billion)
  • Table 72 Asia Pacific virtual shopping assistant market, by income level, 2021 - 2033 (USD Billion)
  • Table 73 Asia Pacific virtual shopping assistant market, by gender, 2021 - 2033 (USD Billion)
  • Table 74 Asia Pacific virtual shopping assistant market, by shopping Assistant Type, 2021 - 2033 (USD Billion)
  • Table 75 China virtual shopping assistant market, by revenue type, 2021 - 2033 (USD Billion)
  • Table 76 China virtual shopping assistant market, by age, 2021 - 2033 (USD Billion)
  • Table 77 China virtual shopping assistant market, by income level, 2021 - 2033 (USD Billion)
  • Table 78 China virtual shopping assistant market, by gender, 2021 - 2033 (USD Billion)
  • Table 79 China virtual shopping assistant market, by shopping Assistant Type, 2021 - 2033 (USD Billion)
  • Table 80 India virtual shopping assistant market, by revenue type, 2021 - 2033 (USD Billion)
  • Table 81 India virtual shopping assistant market, by age, 2021 - 2033 (USD Billion)
  • Table 82 India virtual shopping assistant market, by income level, 2021 - 2033 (USD Billion)
  • Table 83 India virtual shopping assistant market, by gender, 2021 - 2033 (USD Billion)
  • Table 84 India virtual shopping assistant market, by shopping Assistant Type, 2021 - 2033 (USD Billion)
  • Table 85 Japan virtual shopping assistant market, by revenue type, 2021 - 2033 (USD Billion)
  • Table 86 Japan virtual shopping assistant market, by age, 2021 - 2033 (USD Billion)
  • Table 87 Japan virtual shopping assistant market, by income level, 2021 - 2033 (USD Billion)
  • Table 88 Japan virtual shopping assistant market, by gender, 2021 - 2033 (USD Billion)
  • Table 89 Japan virtual shopping assistant market, by shopping Assistant Type, 2021 - 2033 (USD Billion)
  • Table 90 Australia virtual shopping assistant market, by revenue type, 2021 - 2033 (USD Billion)
  • Table 91 Australia virtual shopping assistant market, by age, 2021 - 2033 (USD Billion)
  • Table 92 Australia virtual shopping assistant market, by income level, 2021 - 2033 (USD Billion)
  • Table 93 Australia virtual shopping assistant market, by gender, 2021 - 2033 (USD Billion)
  • Table 94 Australia virtual shopping assistant market, by shopping Assistant Type, 2021 - 2033 (USD Billion)
  • Table 95 South Korea virtual shopping assistant market, by revenue type, 2021 - 2033 (USD Billion)
  • Table 96 South Korea virtual shopping assistant market, by age, 2021 - 2033 (USD Billion)
  • Table 97 South Korea virtual shopping assistant market, by income level, 2021 - 2033 (USD Billion)
  • Table 98 South Korea virtual shopping assistant market, by gender, 2021 - 2033 (USD Billion)
  • Table 99 South Korea virtual shopping assistant market, by shopping Assistant Type, 2021 - 2033 (USD Billion)
  • Table 100 Latin America virtual shopping assistant market, by revenue type, 2021 - 2033 (USD Billion)
  • Table 101 Latin America virtual shopping assistant market, by age, 2021 - 2033 (USD Billion)
  • Table 102 Latin America virtual shopping assistant market, by income level, 2021 - 2033 (USD Billion)
  • Table 103 Latin America virtual shopping assistant market, by gender, 2021 - 2033 (USD Billion)
  • Table 104 Latin America virtual shopping assistant market, by shopping Assistant Type, 2021 - 2033 (USD Billion)
  • Table 105 Brazil virtual shopping assistant market, by revenue type, 2021 - 2033 (USD Billion)
  • Table 106 Brazil virtual shopping assistant market, by age, 2021 - 2033 (USD Billion)
  • Table 107 Brazil virtual shopping assistant market, by income level, 2021 - 2033 (USD Billion)
  • Table 108 Brazil virtual shopping assistant market, by gender, 2021 - 2033 (USD Billion)
  • Table 109 Brazil virtual shopping assistant market, by shopping Assistant Type, 2021 - 2033 (USD Billion)
  • Table 110 MEA computing market, by revenue type, 2021 - 2033 (USD Billion)
  • Table 111 MEA virtual shopping assistant market, by age, 2021 - 2033 (USD Billion)
  • Table 112 MEA virtual shopping assistant market, by income level, 2021 - 2033 (USD Billion)
  • Table 113 MEA virtual shopping assistant market, by gender, 2021 - 2033 (USD Billion)
  • Table 114 MEA virtual shopping assistant market, by shopping Assistant Type, 2021 - 2033 (USD Billion)
  • Table 115 UAE virtual shopping assistant market, by revenue type, 2021 - 2033 (USD Billion)
  • Table 116 UAE virtual shopping assistant market, by age, 2021 - 2033 (USD Billion)
  • Table 117 UAE virtual shopping assistant market, by income level, 2021 - 2033 (USD Billion)
  • Table 118 UAE virtual shopping assistant market, by gender, 2021 - 2033 (USD Billion)
  • Table 119 UAE virtual shopping assistant market, by shopping Assistant Type, 2021 - 2033 (USD Billion)
  • Table 120 Saudi Arabia virtual shopping assistant market, by revenue type, 2021 - 2033 (USD Billion)
  • Table 121 Saudi Arabia virtual shopping assistant market, by age, 2021 - 2033 (USD Billion)
  • Table 122 Saudi Arabia virtual shopping assistant market, by income level, 2021 - 2033 (USD Billion)
  • Table 123 Saudi Arabia virtual shopping assistant market, by gender, 2021 - 2033 (USD Billion)
  • Table 124 Saudi Arabia virtual shopping assistant market, by shopping Assistant Type, 2021 - 2033 (USD Billion)
  • Table 125 South Africa virtual shopping assistant market, by revenue type, 2021 - 2033 (USD Billion)
  • Table 126 South Africa virtual shopping assistant market, by age, 2021 - 2033 (USD Billion)
  • Table 127 South Africa virtual shopping assistant market, by income level, 2021 - 2033 (USD Billion)
  • Table 128 South Africa virtual shopping assistant market, by gender, 2021 - 2033 (USD Billion)
  • Table 129 South Africa virtual shopping assistant market, by shopping Assistant Type, 2021 - 2033 (USD Billion)

List of Figures

  • Fig. 1 Virtual shopping assistant market segmentation
  • Fig. 2 Information procurement
  • Fig. 3 Data analysis models
  • Fig. 4 Market formulation and validation
  • Fig. 5 Data validating & publishing
  • Fig. 6 Market snapshot
  • Fig. 7 Segment snapshot, by revenue type
  • Fig. 8 Segment snapshot, by age
  • Fig. 9 Segment snapshot, by gender
  • Fig. 10 Segment snapshot, by application
  • Fig. 11 Segment snapshot, by income level
  • Fig. 12 Segment snapshot by shopping Assistant Type
  • Fig. 13 Competitive landscape snapshot
  • Fig. 14 Virtual shopping assistant market value, 2021-2033 (USD Billion)
  • Fig. 15 Virtual shopping assistant market - Industry value chain analysis
  • Fig. 16 Virtual shopping assistant market - Market trends
  • Fig. 17 Virtual shopping assistant market: Porter's analysis
  • Fig. 18 Virtual shopping assistant market: PESTEL analysis
  • Fig. 19 Virtual shopping assistant market, by revenue type: Key takeaways
  • Fig. 20 Virtual shopping assistant market, by revenue type: Market share, 2024 & 2033
  • Fig. 21 Subscription-based model virtual shopping assistant market estimates & forecasts, 2021 - 2033 (USD Billion)
  • Fig. 22 Paid app (one-time purchase) virtual shopping assistant market estimates & forecasts, 2021 - 2033 (USD Billion)
  • Fig. 23 Per purchase model (pay-as-you-go) virtual shopping assistant market estimates & forecasts, 2021 - 2033 (USD Billion)
  • Fig. 24 Advertising-supported model virtual shopping assistant market estimates & forecasts, 2021 - 2033 (USD Billion)
  • Fig. 25 Others virtual shopping assistant market estimates & forecasts, 2021 - 2033 (USD Billion)
  • Fig. 26 Virtual shopping assistant market, by age: Key takeaways
  • Fig. 27 Virtual shopping assistant market, by age: Market share, 2024 & 2033
  • Fig. 28 Less than 18 years virtual shopping assistant market estimates & forecasts, 2021 - 2033 (USD Billion)
  • Fig. 29 Young adults (18-35 years) virtual shopping assistant market estimates & forecasts, 2021 - 2033 (USD Billion)
  • Fig. 30 Middle-aged adults (35-55 years) virtual shopping assistant market estimates & forecasts, 2021 - 2033 (USD Billion)
  • Fig. 31 Older adults (55+ years) virtual shopping assistant market estimates & forecasts, 2021 - 2033 (USD Billion)
  • Fig. 32 Virtual shopping assistant market, by income level: Key takeaways
  • Fig. 33 Virtual shopping assistant market, by income level: Market share, 2024 & 2033
  • Fig. 34 High-income virtual shopping assistant market estimates & forecasts, 2021 - 2033 (USD Billion)
  • Fig. 35 Middle-income virtual shopping assistant market estimates & forecasts, 2021 - 2033 (USD Billion)
  • Fig. 36 Low-income virtual shopping assistant market estimates & forecasts, 2021 - 2033 (USD Billion)
  • Fig. 37 Virtual shopping assistant market, by gender: Key takeaways
  • Fig. 38 Virtual shopping assistant market, by gender: Market share, 2024 & 2033
  • Fig. 39 Women virtual shopping assistant market estimates & forecasts, 2021 - 2033 (USD Billion)
  • Fig. 40 Men virtual shopping assistant market estimates & forecasts, 2021 - 2033 (USD Billion)
  • Fig. 41 Virtual shopping assistant market, by shopping Assistant Type: Key takeaways
  • Fig. 42 Virtual shopping assistant market, by shopping Assistant Type: Market share, 2024 & 2033
  • Fig. 43 Product scanners virtual shopping assistant market estimates & forecasts, 2021 - 2033 (USD Billion)
  • Fig. 44 Food delivery assistants virtual shopping assistant market estimates & forecasts, 2021 - 2033 (USD Billion)
  • Fig. 45 Recipe and meal planning assistants virtual shopping assistant market estimates & forecasts, 2021 - 2033 (USD Billion)
  • Fig. 46 Nutrition and calorie tracking assistants virtual shopping assistant market estimates & forecasts, 2021 - 2033 (USD Billion)
  • Fig. 47 Allergen and ingredient tackers virtual shopping assistant market estimates & forecasts, 2021 - 2033 (USD Billion)
  • Fig. 48 Price comparison and discount finders virtual shopping assistant market estimates & forecasts, 2021 - 2033 (USD Billion)
  • Fig. 49 Others virtual shopping assistant market estimates & forecasts, 2021 - 2033 (USD Billion)
  • Fig. 50 Global virtual shopping assistant market revenue, by region, 2024 & 2033, (USD Billion)
  • Fig. 51 North America virtual shopping assistant market estimates & forecasts, 2021 - 2033 (USD Billion)
  • Fig. 52 U.S. virtual shopping assistant market estimates & forecasts, 2021 - 2033 (USD Billion)
  • Fig. 53 Canada virtual shopping assistant market estimates & forecasts, 2021 - 2033 (USD Billion)
  • Fig. 54 Mexico virtual shopping assistant market estimates & forecasts, 2021 - 2033 (USD Billion)
  • Fig. 55 Europe virtual shopping assistant market estimates & forecasts, 2021 - 2033 (USD Billion)
  • Fig. 56 UK virtual shopping assistant market estimates & forecasts, 2021 - 2033 (USD Billion)
  • Fig. 57 Germany virtual shopping assistant market estimates & forecasts, 2021 - 2033 (USD Billion)
  • Fig. 58 France virtual shopping assistant market estimates & forecasts, 2021 - 2033 (USD Billion)
  • Fig. 59 Asia Pacific virtual shopping assistant market estimates & forecasts, 2021 - 2033 (USD Billion)
  • Fig. 60 China virtual shopping assistant market estimates & forecasts, 2021 - 2033 (USD Billion)
  • Fig. 61 India virtual shopping assistant market estimates & forecasts, 2021 - 2033 (USD Billion)
  • Fig. 62 Japan virtual shopping assistant Market estimates & forecasts, 2021 - 2033 (USD Billion)
  • Fig. 63 Australia virtual shopping assistant market estimates & forecasts, 2021 - 2033 (USD Billion)
  • Fig. 64 South Korea virtual shopping assistant Market estimates & forecasts, 2021 - 2033 (USD Billion)
  • Fig. 65 Latin America virtual shopping assistant market estimates & forecasts, 2021 - 2033 (USD Billion)
  • Fig. 66 Brazil virtual shopping assistant market estimates & forecasts, 2021 - 2033 (USD Billion)
  • Fig. 67 Middle East & Africa virtual shopping assistant market estimates & forecasts, 2021 - 2033 (USD Billion)
  • Fig. 68 UAE virtual shopping assistant market estimates & forecasts, 2021 - 2033 (USD Billion)
  • Fig. 69 Saudi Arabia virtual shopping assistant market estimates & forecasts, 2021 - 2033 (USD Billion)
  • Fig. 70 South Africa virtual shopping assistant market estimates & forecasts, 2021 - 2033 (USD Billion)
  • Fig. 71 Key company categorization
  • Fig. 72 Virtual shopping assistant market - Key company market share analysis, 2024
  • Fig. 73 Strategic framework
目次
Product Code: GVR-4-68040-676-9

Virtual Shopping Assistant Market Summary

The global virtual shopping assistant market size was valued at USD 2.63 billion in 2024 and is projected to reach USD 18.77 billion by 2033, growing at a CAGR of 25.8% from 2025 to 2033. The virtual shopping assistant market is being propelled by the global shift toward mobile-first consumer behavior.

The growing demand for personalized shopping experiences is driving the virtual shopping assistant market growth. Consumers expect retailers to understand their preferences, anticipate their needs, and deliver tailored product recommendations. Virtual shopping assistants use artificial intelligence, natural language processing, and machine learning to analyze user behavior, purchase history, and contextual data to offer curated suggestions and relevant offers. This high level of personalization not only improves the user experience but also increases the likelihood of conversion, making these tools valuable assets for retailers aiming to boost engagement and revenue.

The rise of omnichannel retail strategies is also fueling demand for virtual shopping assistants. As brands seek to provide a seamless experience across online and offline touchpoints, virtual shopping assistants serve as the bridge that connects the two. For example, customers can use their phones to scan products in-store for additional information, check inventory availability, or even complete purchases without waiting in line. This integration of digital capabilities into the physical shopping journey helps retailers streamline operations, reduce friction, and increase convenience, thereby improving customer retention and loyalty.

Advancements in voice recognition and conversational AI are further expanding the scope of virtual shopping assistants. Voice-enabled shopping assistants allow users to search for products, compare prices, and place orders through simple voice commands. This hands-free interaction is particularly appealing in scenarios such as driving, multitasking, or assisting visually impaired users. As voice technology continues to improve in accuracy and natural language understanding, it will drive broader adoption of virtual shopping assistants across different demographic groups and usage contexts.

Moreover, the growing adoption of mobile payment systems and digital wallets drives the virtual shopping assistant market growth. As payment technologies such as Apple Pay, Google Pay, and region-specific apps like Paytm or Alipay become widely accepted, virtual shopping assistants are increasingly integrated with these platforms to offer a seamless end-to-end shopping experience. This integration reduces the friction of switching between apps or entering payment information manually, which boosts user satisfaction and increases transaction completion rates. The convenience of having product discovery, decision support, and payment all within one mobile interface reinforces the value proposition of virtual shopping assistants.

Furthermore, the increasing role of data analytics and predictive intelligence in retail is also accelerating the adoption of virtual shopping assistants. These assistants are being designed not only to respond to customer queries but also to proactively suggest products based on browsing history, location, time of day, weather conditions, or seasonal demand. Retailers are leveraging these data-driven insights to anticipate customer needs and deliver highly contextual, timely interactions that can influence purchase decisions. As the volume of consumer data continues to grow, virtual shopping assistants are becoming more intelligent and intuitive, transforming from reactive tools into proactive, personalized shopping companions.

Global Virtual Shopping Assistant Market Report Segmentation

This report forecasts revenue growth at global, regional, as well as at country levels and offers qualitative and quantitative analysis of the market trends for each of the segment and sub-segments from 2021 to 2033. For the purpose of this study, Grand View Research has segmented the global virtual shopping assistant market based on revenue type, age, income level, gender, shopping Assistant Type, and region.

  • Revenue Type Outlook (Revenue, USD Billion, 2021 - 2033)
  • Subscription-Based Model
  • Paid App (One-Time Purchase)
  • Per Purchase Model (Pay-As-You-Go)
  • Advertising-Supported Model
  • Others
  • Age Outlook (Revenue, USD Billion, 2021 - 2033)
  • Less than 18 Years
  • Young Adults (18-35 Years)
  • Middle-Aged Adults (35-55 Years)
  • Older Adults (55+ Years)
  • Income Level Outlook (Revenue, USD Billion, 2021 - 2033)
  • High-Income
  • Middle-Income
  • Low-Income
  • Gender Outlook (Revenue, USD Billion, 2021 - 2033)
  • Women
  • Men
  • Shopping Assistant Type Outlook (Revenue, USD Billion, 2021 - 2033)
  • Product Scanners
  • Food Delivery Assistants
  • Recipe and Meal Planning Assistants
  • Nutrition and Calorie Tracking Assistants
  • Allergen and Ingredient Trackers
  • Price Comparison and Discount Finders
  • Others
  • Regional Outlook (Revenue, USD Billion, 2021 - 2033)
  • North America
    • U.S.
    • Canada
    • Mexico
  • Europe
    • UK
    • Germany
    • France
  • Asia Pacific
    • China
    • India
    • Japan
    • Australia
    • South Korea
  • Latin America
    • Brazil
  • Middle East & Africa
    • UAE
    • Saudi Arabia
    • South Africa

Table of Contents

Chapter 1. Methodology and Scope

  • 1.1. Market Segmentation and Scope
  • 1.2. Research Methodology
    • 1.2.1. Information Procurement
  • 1.3. Information or Data Analysis
  • 1.4. Methodology
  • 1.5. Research Scope and Assumptions
  • 1.6. Market Formulation & Validation
  • 1.7. Country Based Segment Share Calculation
  • 1.8. List of Data Sources

Chapter 2. Executive Summary

  • 2.1. Market Outlook
  • 2.2. Segment Outlook
  • 2.3. Competitive Insights

Chapter 3. Virtual Shopping Assistant Market Variables, Trends, & Scope

  • 3.1. Market Lineage Outlook
  • 3.2. Market Dynamics
    • 3.2.1. Market Driver Analysis
    • 3.2.2. Market Restraint Analysis
    • 3.2.3. Industry Challenge
  • 3.3. Virtual Shopping Assistant Market Analysis Tools
    • 3.3.1. Industry Analysis - Porter's
      • 3.3.1.1. Bargaining power of the suppliers
      • 3.3.1.2. Bargaining power of the buyers
      • 3.3.1.3. Threats of substitution
      • 3.3.1.4. Threats from new entrants
      • 3.3.1.5. Competitive rivalry
    • 3.3.2. PESTEL Analysis
      • 3.3.2.1. Political landscape
      • 3.3.2.2. Economic landscape
      • 3.3.2.3. Social landscape
      • 3.3.2.4. Technological landscape
      • 3.3.2.5. Environmental landscape
      • 3.3.2.6. Legal landscape

Chapter 4. Virtual Shopping Assistant Market Revenue Type Outlook

  • 4.1. Virtual Shopping Assistant Market, By Revenue Type Analysis & Market Share, 2024 & 2033
  • 4.2. Subscription-Based Model
    • 4.2.1. Subscription-based model market estimates and forecasts, 2021 - 2033 (USD Billion)
  • 4.3. Paid App (One-Time Purchase)
    • 4.3.1. Paid app (one-time purchase) market estimates and forecasts, 2021 - 2033 (USD Billion)
  • 4.4. Per Purchase Model (Pay-As-You-Go)
    • 4.4.1. Per purchase model (pay-as-you-go) market estimates and forecasts, 2021 - 2033 (USD Billion)
  • 4.5. Advertising-Supported Model
    • 4.5.1. Advertising-supported model market estimates and forecasts, 2021 - 2033 (USD Billion)
  • 4.6. Others
    • 4.6.1. Others market estimates and forecasts, 2021 - 2033 (USD Billion)

Chapter 5. Virtual Shopping Assistant Market Income Level Outlook

  • 5.1. Virtual Shopping Assistant Market, By Income Level Analysis & Market Share, 2024 & 2033
  • 5.2. High-Income
    • 5.2.1. High-income market estimates and forecasts, 2021 - 2033 (USD Billion)
  • 5.3. Middle-Income
    • 5.3.1. Middle-income market estimates and forecasts, 2021 - 2033 (USD Billion)
  • 5.4. Low-Income
    • 5.4.1. Low-income market estimates and forecasts, 2021 - 2033 (USD Billion)

Chapter 6. Virtual Shopping Assistant Market Age Outlook

  • 6.1. Virtual Shopping Assistant Market, By Age Analysis & Market Share, 2024 & 2033
  • 6.2. Less Than 18 Years
    • 6.2.1. Less Than 18 Years market estimates and forecasts, 2021 - 2033 (USD Billion)
  • 6.3. Young Adults (18-35 Years)
    • 6.3.1. Young Adults (18-35 Years) market estimates and forecasts, 2021 - 2033 (USD Billion)
  • 6.4. Middle-Aged Adults (33-55 Years)
    • 6.4.1. Middle-Aged Adults (33-55 Years) market estimates and forecasts, 2021 - 2033 (USD Billion)
  • 6.5. Older Adults (55+ Years)
    • 6.5.1. Older Adults (55+ Years) market estimates and forecasts, 2021 - 2033 (USD Billion)

Chapter 7. Virtual Shopping Assistant Market Gender Outlook

  • 7.1. Virtual Shopping Assistant Market, By Gender Analysis & Market Share, 2024 & 2033
  • 7.2. Women
    • 7.2.1. Women market estimates and forecasts, 2021 - 2033 (USD Billion)
  • 7.3. Men
    • 7.3.1. Men market estimates and forecasts, 2021 - 2033 (USD Billion)

Chapter 8. Virtual Shopping Assistant Market Shopping Assistant Type Outlook

  • 8.1. Virtual Shopping Assistant Market, By Shopping Assistant Type Analysis & Market Share, 2024 & 2033
  • 8.2. Product Scanners
    • 8.2.1. Product scanners market estimates and forecasts, 2021 - 2033 (USD Billion)
  • 8.3. Food Delivery Assistants
    • 8.3.1. Food delivery assistants market estimates and forecasts, 2021 - 2033 (USD Billion)
  • 8.4. Recipe and Meal Planning Assistants
    • 8.4.1. Recipe and meal planning assistants market estimates and forecasts, 2021 - 2033 (USD Billion)
  • 8.5. Nutrition and Calorie Tracking Assistants
    • 8.5.1. Nutrition and calorie tracking assistants market estimates and forecasts, 2021 - 2033 (USD Billion)
  • 8.6. Allergen and Ingredient Trackers
    • 8.6.1. Allergen and ingredient tackers market estimates and forecasts, 2021 - 2033 (USD Billion)
  • 8.7. Price Comparison and Discount Finders
    • 8.7.1. Price comparison and discount finders market estimates and forecasts, 2021 - 2033 (USD Billion)
  • 8.8. Others
    • 8.8.1. Others market estimates and forecasts, 2021 - 2033 (USD Billion)

Chapter 9. Virtual Shopping Assistant Market: Regional Estimates & Trend Analysis

  • 9.1. Virtual Shopping Assistant Market Share, By Region, 2024 & 2033, USD Billion
  • 9.2. North America
    • 9.2.1. North America Virtual Shopping Assistant Market Estimates and Forecasts, 2021 - 2033 (USD Billion)
    • 9.2.2. U.S.
      • 9.2.2.1. U.S. Virtual Shopping Assistant Market Estimates and Forecasts, 2021 - 2033 (USD Billion)
    • 9.2.3. Canada
      • 9.2.3.1. Canada Virtual Shopping Assistant Market Estimates and Forecasts, 2021 - 2033 (USD Billion)
    • 9.2.4. Mexico
      • 9.2.4.1. Mexico Virtual Shopping Assistant Market Estimates and Forecasts, 2021 - 2033 (USD Billion)
  • 9.3. Europe
    • 9.3.1. Europe Virtual Shopping Assistant Market Estimates and Forecasts, 2021 - 2033 (USD Billion)
    • 9.3.2. UK
      • 9.3.2.1. UK Virtual Shopping Assistant Market Estimates and Forecasts, 2021 - 2033 (USD Billion)
    • 9.3.3. Germany
      • 9.3.3.1. Germany Virtual Shopping Assistant Market Estimates and Forecasts, 2021 - 2033 (USD Billion)
    • 9.3.4. France
      • 9.3.4.1. France Virtual Shopping Assistant Market Estimates and Forecasts, 2021 - 2033 (USD Billion)
  • 9.4. Asia Pacific
    • 9.4.1. Asia Pacific Virtual Shopping Assistant Market Estimates and Forecasts, 2021 - 2033 (USD Billion)
    • 9.4.2. China
      • 9.4.2.1. China Virtual Shopping Assistant Market Estimates and Forecasts, 2021 - 2033 (USD Billion)
    • 9.4.3. Japan
      • 9.4.3.1. Japan Virtual Shopping Assistant Market Estimates and Forecasts, 2021 - 2033 (USD Billion)
    • 9.4.4. Australia
      • 9.4.4.1. Australia Virtual Shopping Assistant Market Estimates and Forecasts, 2021 - 2033 (USD Billion)
    • 9.4.5. South Korea
      • 9.4.5.1. South Korea Virtual Shopping Assistant Market Estimates and Forecasts, 2021 - 2033 (USD Billion)
  • 9.5. Latin America
    • 9.5.1. Latin America Virtual Shopping Assistant Market Estimates and Forecasts, 2021 - 2033 (USD Billion)
    • 9.5.2. Brazil
      • 9.5.2.1. Brazil Virtual Shopping Assistant Market Estimates and Forecasts, 2021 - 2033 (USD Billion)
  • 9.6. Middle East and Africa
    • 9.6.1. Middle East and Africa Virtual Shopping Assistant Market Estimates and Forecasts, 2021 - 2033 (USD Billion)
    • 9.6.2. UAE
      • 9.6.2.1. UAE Virtual Shopping Assistant Market Estimates and Forecasts, 2021 - 2033 (USD Billion)
    • 9.6.3. Saudi Arabia
      • 9.6.3.1. Saudi Arabia Virtual Shopping Assistant Market Estimates and Forecasts, 2021 - 2033 (USD Billion)
    • 9.6.4. South Africa
      • 9.6.4.1. South Africa Virtual Shopping Assistant Market Estimates and Forecasts, 2021 - 2033 (USD Billion)

Chapter 10. Competitive Landscape

  • 10.1. Company Categorization
  • 10.2. Company Market Positioning
  • 10.3. Company Heat Map Analysis
  • 10.4. Company Profiles/Listing
    • 10.4.1. ShopSavvy
      • 10.4.1.1. Participant's Overview
      • 10.4.1.2. Financial Performance
      • 10.4.1.3. Product Benchmarking
      • 10.4.1.4. Strategic Initiatives
    • 10.4.2. AliRadar
      • 10.4.2.1. Participant's Overview
      • 10.4.2.2. Financial Performance
      • 10.4.2.3. Product Benchmarking
      • 10.4.2.4. Strategic Initiatives
    • 10.4.3. Amazon Rufus
      • 10.4.3.1. Participant's Overview
      • 10.4.3.2. Financial Performance
      • 10.4.3.3. Product Benchmarking
      • 10.4.3.4. Strategic Initiatives
    • 10.4.4. ModeSens
      • 10.4.4.1. Participant's Overview
      • 10.4.4.2. Financial Performance
      • 10.4.4.3. Product Benchmarking
      • 10.4.4.4. Strategic Initiatives
    • 10.4.5. MyFitnessPal
      • 10.4.5.1. Participant's Overview
      • 10.4.5.2. Financial Performance
      • 10.4.5.3. Product Benchmarking
      • 10.4.5.4. Strategic Initiatives
    • 10.4.6. Noom
      • 10.4.6.1. Participant's Overview
      • 10.4.6.2. Financial Performance
      • 10.4.6.3. Product Benchmarking
      • 10.4.6.4. Strategic Initiatives
    • 10.4.7. Digital Reality
      • 10.4.7.1. Participant's Overview
      • 10.4.7.2. Financial Performance
      • 10.4.7.3. Product Benchmarking
      • 10.4.7.4. Strategic Initiatives
    • 10.4.8. Xcelore
      • 10.4.8.1. Participant's Overview
      • 10.4.8.2. Financial Performance
      • 10.4.8.3. Product Benchmarking
      • 10.4.8.4. Strategic Initiatives
    • 10.4.9. Yuka
      • 10.4.9.1. Participant's Overview
      • 10.4.9.2. Financial Performance
      • 10.4.9.3. Product Benchmarking
      • 10.4.9.4. Strategic Initiatives
    • 10.4.10. i95Dev.com
      • 10.4.10.1. Participant's Overview
      • 10.4.10.2. Financial Performance
      • 10.4.10.3. Product Benchmarking
      • 10.4.10.4. Strategic Initiatives
    • 10.4.11. Rep AI Technologies
      • 10.4.11.1. Participant's Overview
      • 10.4.11.2. Financial Performance
      • 10.4.11.3. Product Benchmarking
      • 10.4.11.4. Strategic Initiatives
    • 10.4.12. Manifest
      • 10.4.12.1. Participant's Overview
      • 10.4.12.2. Financial Performance
      • 10.4.12.3. Product Benchmarking
      • 10.4.12.4. Strategic Initiatives
    • 10.4.13. Deepgram
      • 10.4.13.1. Participant's Overview
      • 10.4.13.2. Financial Performance
      • 10.4.13.3. Product Benchmarking
      • 10.4.13.4. Strategic Initiatives
    • 10.4.14. Copilotly
      • 10.4.14.1. Participant's Overview
      • 10.4.14.2. Financial Performance
      • 10.4.14.3. Product Benchmarking
      • 10.4.14.4. Strategic Initiatives
    • 10.4.15. HyperWrite
      • 10.4.15.1. Participant's Overview
      • 10.4.15.2. Financial Performance
      • 10.4.15.3. Product Benchmarking
      • 10.4.15.4. Strategic Initiatives