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ホームショッピングの世界市場

Home Shopping

出版日
ページ情報
英文 183 Pages
納期
即日から翌営業日
適宜更新あり
価格
価格表記: USDを日本円(税抜)に換算
本日の銀行送金レート: 1USD=148.34円
ホームショッピングの世界市場
出版日: 2025年08月27日
発行: Global Industry Analysts, Inc.
ページ情報: 英文 183 Pages
納期: 即日から翌営業日
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  • 概要
  • 目次
概要

ホームショッピングの世界市場は2030年までに126億米ドルに達する

2024年に53億米ドルと推定されるホームショッピングの世界市場は、2024年から2030年にかけて15.6%のCAGRで成長し、2030年には126億米ドルに達すると予測されます。本レポートで分析したセグメントの1つであるテレショッピングは、CAGR13.7%を記録し、分析期間終了時には64億米ドルに達すると予測されます。eコマース＆モバイルショッピングセグメントの成長率は、分析期間中CAGR18.2％と推定されます。

米国市場は14億米ドル、中国はCAGR20.4%で成長すると予測

米国のホームショッピング市場は、2024年には14億米ドルになると推定されます。世界第2位の経済大国である中国は、2030年までに27億米ドルの市場規模に達すると予測され、分析期間2024-2030年のCAGRは20.4%です。その他の注目すべき地域別市場としては、日本とカナダがあり、分析期間中のCAGRはそれぞれ11.7%と13.9%と予測されています。欧州では、ドイツがCAGR約12.4%で成長すると予測されています。

世界のホームショッピング市場- 主要動向と促進要因のまとめ

デジタルコマース時代におけるホームショッピングの進化とは？

ホームショッピングは、かつてはテレビベースの小売放送に限られていたが、テレビ、ウェブポータル、モバイルアプリケーション、ライブストリーミングプラットフォームにまたがる、多様でテクノロジー対応の小売フォーマットへと進化しました。消費者は現在、自宅から複数のデジタル・インターフェイスを通じて商品にアクセスし、エレクトロニクス、ファッション、家庭用品、パーソナルケア用品など幅広いカテゴリーから商品を選んでいます。この進化は、利便性、配達の速さ、実店舗に行かなくても幅広い商品にアクセスできることが原動力となっています。

テレビ放映されるホームショッピングは、特に馴染みのある、キュレーションされたフォーマットを好む年配層の間で、依然として関連性を保っています。しかし、オンライン・プラットフォームは、マルチメディア・コンテンツ、インフルエンサー主導のマーケティング、リアルタイムのカスタマーサポートを統合し、消費者の関心を引くことで、今や市場の成長を支配しています。スマートフォンの普及とインターネットアクセスの向上によるデジタルファーストの行動へのシフトは、ホームショッピングサービスの到達範囲と影響力を劇的に拡大しています。

どのようなテクノロジーとフォーマットが顧客エンゲージメントを再構築しているのか？

ライブビデオコマース、インタラクティブな製品デモ、期間限定のフラッシュセールなど、革新的な販売形式が、ホームショッピングプラットフォームがどのようにオーディエンスを取り込むかを再定義しています。人工知能は、パーソナライズされた商品レコメンデーション、顧客セグメンテーション、ダイナミックプライシングに活用されています。チャットボットとバーチャルアシスタントは、リアルタイムのインタラクションを提供し、サービスの応答性を向上させ、購入プロセスにおけるユーザーの信頼性を高めています。

拡張現実（Augmented Reality）機能は、特に家庭装飾品や家具などのカテゴリーで、消費者が実際の環境で商品を視覚化できるよう、徐々に導入されています。統合された決済ソリューション、サブスクリプション・モデル、ロイヤリティ・プログラムも、ユーザーの維持に重要な役割を果たしています。これらの機能は、受動的な視聴者を能動的な購買者に変え、プラットフォーム全体のコンバージョン率を高めています。

ホームショッピングの需要が高まっている場所と主要消費者は？

都市部や準都市部では、忙しいライフスタイルや店舗に行く時間が限られているため、需要が高まっています。中高年の消費者は依然としてテレビショッピングの中心的な視聴者である一方、テクノロジーに精通した若い購買層がモバイルやウェブベースの購入を牽引しています。キッチン用品、フィットネス機器、スキンケア、エレクトロニクスなどの製品カテゴリーが力強い牽引力となっています。

中国、韓国、インドに代表されるアジア太平洋地域は、高いデジタルエンゲージメント、モバイルコマースへの対応、ローカライズされたコンテンツ戦略の組み合わせにより、重要な成長市場となっています。北米と欧州は引き続き安定した需要を示しており、特にプラットフォームがオンラインとテレビのハイブリッド体験を提供しています。これらの地域の消費者は、利便性、厳選されたレコメンデーション、柔軟な返品ポリシーを重視しています。

ホームショッピング市場の成長の原動力は？

ホームショッピング市場の成長は、デジタルメディア消費の増加、eコマース技術の広範な採用、リモートでの商品発見・購入に対する信頼の高まりなど、いくつかの要因によって牽引されています。ライブストリーム・コマース、AI主導のパーソナライゼーション、マルチチャネル小売統合の開発により、消費者が自宅からどのように商品と接し、購入するかが再構築されつつあります。

パーソナライズされた健康、スマートホームデバイス、高級家電といったエンドユースの拡大は、より多くの消費者を惹きつけています。小売企業は、テレビ、ウェブ、モバイルのインターフェイスを組み合わせたハイブリッド流通モデルを活用し、多様な層を取り込もうとしています。利便性、スピード、デジタルへの親近感が消費者の期待の中心となっていることから、情勢は消費者直結型市場において重要なチャネルへと進化しています。

セグメント

タイプ（テレショッピング、eコマース＆モバイルショッピング、その他のタイプ）

調査対象企業の例

  • Alibaba Group
  • Amazon.com, Inc.
  • American Swan
  • Croma
  • CJ ENM Commerce Division（CJ OnStyle）
  • eBay Inc.
  • Flipkart Private Limited
  • Hammacher Schlemmer
  • HomeShop18
  • HSN（Home Shopping Network）
  • JML（John Mills Limited）
  • JD.com, Inc.
  • Koovs PLC
  • Meesho
  • Naaptol Company
  • QVC（QVC Group）
  • Rakuten Group, Inc.
  • Shop LC
  • ShopHQ（iMedia Brands）
  • The Very Group
  • Ubuy
  • Vaibhav Global Ltd.（VGL）
  • Walmart Inc.
  • Zulily

AIインテグレーション

Global Industry Analystsは、有効な専門家コンテンツとAIツールで市場情報と競合情報を変革しています。

Global Industry Analystsは、一般的なLLMや業界固有のSLMのクエリに従う代わりに、ビデオ記録、ブログ、検索エンジン調査、大量の企業、製品/サービス、市場データなど、世界中の専門家から収集したコンテンツのリポジトリを構築しました。

関税影響係数

Global Industry Analystsは、本社の国、製造拠点、輸出入（完成品とOEM）に基づく企業の競争力の変化を予測しています。この複雑で多面的な市場力学は、売上原価（COGS）の増加、収益性の低下、サプライチェーンの再構築など、ミクロおよびマクロの市場力学の中でも特に競合他社に影響を与える見込みです。

目次

第1章 調査手法

第2章 エグゼクティブサマリー

  • 市場概要
  • 主要企業
  • 市場動向と促進要因
  • 世界市場の見通し

第3章 市場分析

  • 米国
  • カナダ
  • 日本
  • 中国
  • 欧州
  • フランス
  • ドイツ
  • イタリア
  • 英国
  • スペイン
  • ロシア
  • その他欧州
  • アジア太平洋
  • オーストラリア
  • インド
  • 韓国
  • その他アジア太平洋地域
  • ラテンアメリカ
  • アルゼンチン
  • ブラジル
  • メキシコ
  • その他ラテンアメリカ
  • 中東
  • イラン
  • イスラエル
  • サウジアラビア
  • アラブ首長国連邦
  • その他中東
  • アフリカ

第4章 競合

目次
Product Code: MCP38914

Global Home Shopping Market to Reach US$12.6 Billion by 2030

The global market for Home Shopping estimated at US$5.3 Billion in the year 2024, is expected to reach US$12.6 Billion by 2030, growing at a CAGR of 15.6% over the analysis period 2024-2030. Teleshopping, one of the segments analyzed in the report, is expected to record a 13.7% CAGR and reach US$6.4 Billion by the end of the analysis period. Growth in the E-Commerce & Mobile Shopping segment is estimated at 18.2% CAGR over the analysis period.

The U.S. Market is Estimated at US$1.4 Billion While China is Forecast to Grow at 20.4% CAGR

The Home Shopping market in the U.S. is estimated at US$1.4 Billion in the year 2024. China, the world's second largest economy, is forecast to reach a projected market size of US$2.7 Billion by the year 2030 trailing a CAGR of 20.4% over the analysis period 2024-2030. Among the other noteworthy geographic markets are Japan and Canada, each forecast to grow at a CAGR of 11.7% and 13.9% respectively over the analysis period. Within Europe, Germany is forecast to grow at approximately 12.4% CAGR.

Global Home Shopping Market - Key Trends & Drivers Summarized

How Is Home Shopping Evolving in the Age of Digital Commerce?

Home shopping, once limited to television-based retail broadcasts, has evolved into a diverse and technology-enabled retail format that spans television, web portals, mobile applications, and live streaming platforms. Consumers now access products from their homes through multiple digital interfaces, choosing from a wide range of categories including electronics, fashion, household goods, and personal care items. This evolution is driven by convenience, speed of delivery, and broader product access without physical store visits.

Televised home shopping still holds relevance, particularly among older demographics who favor familiar and curated formats. However, online platforms now dominate market growth, integrating multimedia content, influencer-driven marketing, and real-time customer support to engage consumers. The shift toward digital-first behavior, driven by smartphone penetration and improved internet access, has dramatically expanded the reach and impact of home shopping services.

What Technologies and Formats Are Reshaping Customer Engagement?

Innovative selling formats such as live video commerce, interactive product demos, and time-limited flash sales are redefining how home shopping platforms engage audiences. Artificial intelligence is being used for personalized product recommendations, customer segmentation, and dynamic pricing. Chatbots and virtual assistants offer real-time interaction, improving service responsiveness and enhancing user confidence during the purchase process.

Augmented reality features are gradually being introduced to allow consumers to visualize products in real settings, especially in categories like home decor and furniture. Integrated payment solutions, subscription models, and loyalty programs are also playing a critical role in user retention. These features are transforming passive viewers into active buyers, increasing conversion rates across platforms.

Where Is Demand for Home Shopping Rising, and Who Are the Key Consumers?

Demand is growing across urban and semi-urban regions where busy lifestyles and limited time for store visits are encouraging adoption. Middle-aged and elderly consumers remain core television shopping audiences, while younger, tech-savvy buyers are driving mobile and web-based purchases. Product categories such as kitchen appliances, fitness equipment, skincare, and electronics are seeing strong traction.

Asia Pacific, led by China, South Korea, and India, has become a significant growth market due to a combination of high digital engagement, mobile commerce readiness, and localized content strategies. North America and Europe continue to show steady demand, especially where platforms are offering hybrid online-TV experiences. Consumers in these regions value convenience, curated recommendations, and flexible return policies.

What Is Driving Growth in the Home Shopping Market?

Growth in the home shopping market is driven by several factors including rising digital media consumption, broader adoption of e-commerce technologies, and growing trust in remote product discovery and purchasing. Developments in livestream commerce, AI-driven personalization, and multichannel retail integration are reshaping how consumers interact with and purchase products from home.

End-use expansion into personalized health, smart home devices, and premium consumer electronics is attracting a wider audience. Retailers are using hybrid distribution models that combine television, web, and mobile interfaces to capture varied demographics. As convenience, speed, and digital familiarity become central to consumer expectations, home shopping is evolving into a key channel within the broader direct-to-consumer landscape.

SCOPE OF STUDY:

The report analyzes the Home Shopping market in terms of units by the following Segments, and Geographic Regions/Countries:

Segments:

Type (Teleshopping, E-Commerce & Mobile Shopping, Other Types)

Geographic Regions/Countries:

World; United States; Canada; Japan; China; Europe (France; Germany; Italy; United Kingdom; Spain; Russia; and Rest of Europe); Asia-Pacific (Australia; India; South Korea; and Rest of Asia-Pacific); Latin America (Argentina; Brazil; Mexico; and Rest of Latin America); Middle East (Iran; Israel; Saudi Arabia; United Arab Emirates; and Rest of Middle East); and Africa.

Select Competitors (Total 42 Featured) -

  • Alibaba Group
  • Amazon.com, Inc.
  • American Swan
  • Croma
  • CJ ENM Commerce Division (CJ OnStyle)
  • eBay Inc.
  • Flipkart Private Limited
  • Hammacher Schlemmer
  • HomeShop18
  • HSN (Home Shopping Network)
  • JML (John Mills Limited)
  • JD.com, Inc.
  • Koovs PLC
  • Meesho
  • Naaptol Company
  • QVC (QVC Group)
  • Rakuten Group, Inc.
  • Shop LC
  • ShopHQ (iMedia Brands)
  • The Very Group
  • Ubuy
  • Vaibhav Global Ltd. (VGL)
  • Walmart Inc.
  • Zulily

AI INTEGRATIONS

We're transforming market and competitive intelligence with validated expert content and AI tools.

Instead of following the general norm of querying LLMs and Industry-specific SLMs, we built repositories of content curated from domain experts worldwide including video transcripts, blogs, search engines research, and massive amounts of enterprise, product/service, and market data.

TARIFF IMPACT FACTOR

Our new release incorporates impact of tariffs on geographical markets as we predict a shift in competitiveness of companies based on HQ country, manufacturing base, exports and imports (finished goods and OEM). This intricate and multifaceted market reality will impact competitors by increasing the Cost of Goods Sold (COGS), reducing profitability, reconfiguring supply chains, amongst other micro and macro market dynamics.

TABLE OF CONTENTS

I. METHODOLOGY

II. EXECUTIVE SUMMARY

  • 1. MARKET OVERVIEW
    • Influencer Market Insights
    • World Market Trajectories
    • Tariff Impact on Global Supply Chain Patterns
    • Home Shopping - Global Key Competitors Percentage Market Share in 2025 (E)
    • Competitive Market Presence - Strong/Active/Niche/Trivial for Players Worldwide in 2025 (E)
  • 2. FOCUS ON SELECT PLAYERS
  • 3. MARKET TRENDS & DRIVERS
    • Rising Consumer Demand for Convenience and Contactless Retail Drives Continued Expansion of Home Shopping Channels
    • Surge in Live Video Commerce and Influencer-Driven Product Showcases Fuels Real-Time Engagement and Sales Conversion
    • Growth in TV and App-Based Shopping Platforms Strengthens Business Case for Multi-Device Retail Integration
    • OEM Focus on Augmented Reality and Virtual Try-On Features Enhances Consumer Confidence in Remote Product Selection
    • Increasing Demand for Personalized Product Recommendations Throws Spotlight on AI-Driven Home Shopping Algorithms
    • Expansion of Same-Day and Express Delivery Services Enhances Appeal of Home Shopping for Urban and Suburban Households
    • Rising Use of Flexible Payment Models and Buy Now, Pay Later (BNPL) Options Supports Higher-Value Home Purchases
    • Growing Middle-Class Spending Power in Emerging Markets Fuels Regional Penetration of Home Shopping Platforms
    • Integration of Loyalty Programs and Cashback Rewards Drives Repeat Purchases Across Home Shopping Apps and Networks
  • 4. GLOBAL MARKET PERSPECTIVE
    • TABLE 1: World Home Shopping Market Analysis of Annual Sales in US$ Million for Years 2014 through 2030
    • TABLE 2: World Recent Past, Current & Future Analysis for Home Shopping by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 3: World Historic Review for Home Shopping by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2014 through 2023 and % CAGR
    • TABLE 4: World 16-Year Perspective for Home Shopping by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets for Years 2014, 2025 & 2030
    • TABLE 5: World Recent Past, Current & Future Analysis for Teleshopping by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 6: World Historic Review for Teleshopping by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2014 through 2023 and % CAGR
    • TABLE 7: World 16-Year Perspective for Teleshopping by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa for Years 2014, 2025 & 2030
    • TABLE 8: World Recent Past, Current & Future Analysis for E-Commerce & Mobile Shopping by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 9: World Historic Review for E-Commerce & Mobile Shopping by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2014 through 2023 and % CAGR
    • TABLE 10: World 16-Year Perspective for E-Commerce & Mobile Shopping by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa for Years 2014, 2025 & 2030
    • TABLE 11: World Recent Past, Current & Future Analysis for Other Types by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 12: World Historic Review for Other Types by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2014 through 2023 and % CAGR
    • TABLE 13: World 16-Year Perspective for Other Types by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa for Years 2014, 2025 & 2030

III. MARKET ANALYSIS

  • UNITED STATES
    • Home Shopping Market Presence - Strong/Active/Niche/Trivial - Key Competitors in the United States for 2025 (E)
    • TABLE 14: USA Recent Past, Current & Future Analysis for Home Shopping by Type - Teleshopping, E-Commerce & Mobile Shopping and Other Types - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 15: USA Historic Review for Home Shopping by Type - Teleshopping, E-Commerce & Mobile Shopping and Other Types Markets - Independent Analysis of Annual Sales in US$ Million for Years 2014 through 2023 and % CAGR
    • TABLE 16: USA 16-Year Perspective for Home Shopping by Type - Percentage Breakdown of Value Sales for Teleshopping, E-Commerce & Mobile Shopping and Other Types for the Years 2014, 2025 & 2030
  • CANADA
    • TABLE 17: Canada Recent Past, Current & Future Analysis for Home Shopping by Type - Teleshopping, E-Commerce & Mobile Shopping and Other Types - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 18: Canada Historic Review for Home Shopping by Type - Teleshopping, E-Commerce & Mobile Shopping and Other Types Markets - Independent Analysis of Annual Sales in US$ Million for Years 2014 through 2023 and % CAGR
    • TABLE 19: Canada 16-Year Perspective for Home Shopping by Type - Percentage Breakdown of Value Sales for Teleshopping, E-Commerce & Mobile Shopping and Other Types for the Years 2014, 2025 & 2030
  • JAPAN
    • Home Shopping Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Japan for 2025 (E)
    • TABLE 20: Japan Recent Past, Current & Future Analysis for Home Shopping by Type - Teleshopping, E-Commerce & Mobile Shopping and Other Types - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 21: Japan Historic Review for Home Shopping by Type - Teleshopping, E-Commerce & Mobile Shopping and Other Types Markets - Independent Analysis of Annual Sales in US$ Million for Years 2014 through 2023 and % CAGR
    • TABLE 22: Japan 16-Year Perspective for Home Shopping by Type - Percentage Breakdown of Value Sales for Teleshopping, E-Commerce & Mobile Shopping and Other Types for the Years 2014, 2025 & 2030
  • CHINA
    • Home Shopping Market Presence - Strong/Active/Niche/Trivial - Key Competitors in China for 2025 (E)
    • TABLE 23: China Recent Past, Current & Future Analysis for Home Shopping by Type - Teleshopping, E-Commerce & Mobile Shopping and Other Types - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 24: China Historic Review for Home Shopping by Type - Teleshopping, E-Commerce & Mobile Shopping and Other Types Markets - Independent Analysis of Annual Sales in US$ Million for Years 2014 through 2023 and % CAGR
    • TABLE 25: China 16-Year Perspective for Home Shopping by Type - Percentage Breakdown of Value Sales for Teleshopping, E-Commerce & Mobile Shopping and Other Types for the Years 2014, 2025 & 2030
  • EUROPE
    • Home Shopping Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Europe for 2025 (E)
    • TABLE 26: Europe Recent Past, Current & Future Analysis for Home Shopping by Geographic Region - France, Germany, Italy, UK, Spain, Russia and Rest of Europe Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 27: Europe Historic Review for Home Shopping by Geographic Region - France, Germany, Italy, UK, Spain, Russia and Rest of Europe Markets - Independent Analysis of Annual Sales in US$ Million for Years 2014 through 2023 and % CAGR
    • TABLE 28: Europe 16-Year Perspective for Home Shopping by Geographic Region - Percentage Breakdown of Value Sales for France, Germany, Italy, UK, Spain, Russia and Rest of Europe Markets for Years 2014, 2025 & 2030
    • TABLE 29: Europe Recent Past, Current & Future Analysis for Home Shopping by Type - Teleshopping, E-Commerce & Mobile Shopping and Other Types - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 30: Europe Historic Review for Home Shopping by Type - Teleshopping, E-Commerce & Mobile Shopping and Other Types Markets - Independent Analysis of Annual Sales in US$ Million for Years 2014 through 2023 and % CAGR
    • TABLE 31: Europe 16-Year Perspective for Home Shopping by Type - Percentage Breakdown of Value Sales for Teleshopping, E-Commerce & Mobile Shopping and Other Types for the Years 2014, 2025 & 2030
  • FRANCE
    • Home Shopping Market Presence - Strong/Active/Niche/Trivial - Key Competitors in France for 2025 (E)
    • TABLE 32: France Recent Past, Current & Future Analysis for Home Shopping by Type - Teleshopping, E-Commerce & Mobile Shopping and Other Types - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 33: France Historic Review for Home Shopping by Type - Teleshopping, E-Commerce & Mobile Shopping and Other Types Markets - Independent Analysis of Annual Sales in US$ Million for Years 2014 through 2023 and % CAGR
    • TABLE 34: France 16-Year Perspective for Home Shopping by Type - Percentage Breakdown of Value Sales for Teleshopping, E-Commerce & Mobile Shopping and Other Types for the Years 2014, 2025 & 2030
  • GERMANY
    • Home Shopping Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Germany for 2025 (E)
    • TABLE 35: Germany Recent Past, Current & Future Analysis for Home Shopping by Type - Teleshopping, E-Commerce & Mobile Shopping and Other Types - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 36: Germany Historic Review for Home Shopping by Type - Teleshopping, E-Commerce & Mobile Shopping and Other Types Markets - Independent Analysis of Annual Sales in US$ Million for Years 2014 through 2023 and % CAGR
    • TABLE 37: Germany 16-Year Perspective for Home Shopping by Type - Percentage Breakdown of Value Sales for Teleshopping, E-Commerce & Mobile Shopping and Other Types for the Years 2014, 2025 & 2030
  • ITALY
    • TABLE 38: Italy Recent Past, Current & Future Analysis for Home Shopping by Type - Teleshopping, E-Commerce & Mobile Shopping and Other Types - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 39: Italy Historic Review for Home Shopping by Type - Teleshopping, E-Commerce & Mobile Shopping and Other Types Markets - Independent Analysis of Annual Sales in US$ Million for Years 2014 through 2023 and % CAGR
    • TABLE 40: Italy 16-Year Perspective for Home Shopping by Type - Percentage Breakdown of Value Sales for Teleshopping, E-Commerce & Mobile Shopping and Other Types for the Years 2014, 2025 & 2030
  • UNITED KINGDOM
    • Home Shopping Market Presence - Strong/Active/Niche/Trivial - Key Competitors in the United Kingdom for 2025 (E)
    • TABLE 41: UK Recent Past, Current & Future Analysis for Home Shopping by Type - Teleshopping, E-Commerce & Mobile Shopping and Other Types - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 42: UK Historic Review for Home Shopping by Type - Teleshopping, E-Commerce & Mobile Shopping and Other Types Markets - Independent Analysis of Annual Sales in US$ Million for Years 2014 through 2023 and % CAGR
    • TABLE 43: UK 16-Year Perspective for Home Shopping by Type - Percentage Breakdown of Value Sales for Teleshopping, E-Commerce & Mobile Shopping and Other Types for the Years 2014, 2025 & 2030
  • SPAIN
    • TABLE 44: Spain Recent Past, Current & Future Analysis for Home Shopping by Type - Teleshopping, E-Commerce & Mobile Shopping and Other Types - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 45: Spain Historic Review for Home Shopping by Type - Teleshopping, E-Commerce & Mobile Shopping and Other Types Markets - Independent Analysis of Annual Sales in US$ Million for Years 2014 through 2023 and % CAGR
    • TABLE 46: Spain 16-Year Perspective for Home Shopping by Type - Percentage Breakdown of Value Sales for Teleshopping, E-Commerce & Mobile Shopping and Other Types for the Years 2014, 2025 & 2030
  • RUSSIA
    • TABLE 47: Russia Recent Past, Current & Future Analysis for Home Shopping by Type - Teleshopping, E-Commerce & Mobile Shopping and Other Types - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 48: Russia Historic Review for Home Shopping by Type - Teleshopping, E-Commerce & Mobile Shopping and Other Types Markets - Independent Analysis of Annual Sales in US$ Million for Years 2014 through 2023 and % CAGR
    • TABLE 49: Russia 16-Year Perspective for Home Shopping by Type - Percentage Breakdown of Value Sales for Teleshopping, E-Commerce & Mobile Shopping and Other Types for the Years 2014, 2025 & 2030
  • REST OF EUROPE
    • TABLE 50: Rest of Europe Recent Past, Current & Future Analysis for Home Shopping by Type - Teleshopping, E-Commerce & Mobile Shopping and Other Types - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 51: Rest of Europe Historic Review for Home Shopping by Type - Teleshopping, E-Commerce & Mobile Shopping and Other Types Markets - Independent Analysis of Annual Sales in US$ Million for Years 2014 through 2023 and % CAGR
    • TABLE 52: Rest of Europe 16-Year Perspective for Home Shopping by Type - Percentage Breakdown of Value Sales for Teleshopping, E-Commerce & Mobile Shopping and Other Types for the Years 2014, 2025 & 2030
  • ASIA-PACIFIC
    • Home Shopping Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Asia-Pacific for 2025 (E)
    • TABLE 53: Asia-Pacific Recent Past, Current & Future Analysis for Home Shopping by Geographic Region - Australia, India, South Korea and Rest of Asia-Pacific Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 54: Asia-Pacific Historic Review for Home Shopping by Geographic Region - Australia, India, South Korea and Rest of Asia-Pacific Markets - Independent Analysis of Annual Sales in US$ Million for Years 2014 through 2023 and % CAGR
    • TABLE 55: Asia-Pacific 16-Year Perspective for Home Shopping by Geographic Region - Percentage Breakdown of Value Sales for Australia, India, South Korea and Rest of Asia-Pacific Markets for Years 2014, 2025 & 2030
    • TABLE 56: Asia-Pacific Recent Past, Current & Future Analysis for Home Shopping by Type - Teleshopping, E-Commerce & Mobile Shopping and Other Types - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 57: Asia-Pacific Historic Review for Home Shopping by Type - Teleshopping, E-Commerce & Mobile Shopping and Other Types Markets - Independent Analysis of Annual Sales in US$ Million for Years 2014 through 2023 and % CAGR
    • TABLE 58: Asia-Pacific 16-Year Perspective for Home Shopping by Type - Percentage Breakdown of Value Sales for Teleshopping, E-Commerce & Mobile Shopping and Other Types for the Years 2014, 2025 & 2030
  • AUSTRALIA
    • Home Shopping Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Australia for 2025 (E)
    • TABLE 59: Australia Recent Past, Current & Future Analysis for Home Shopping by Type - Teleshopping, E-Commerce & Mobile Shopping and Other Types - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 60: Australia Historic Review for Home Shopping by Type - Teleshopping, E-Commerce & Mobile Shopping and Other Types Markets - Independent Analysis of Annual Sales in US$ Million for Years 2014 through 2023 and % CAGR
    • TABLE 61: Australia 16-Year Perspective for Home Shopping by Type - Percentage Breakdown of Value Sales for Teleshopping, E-Commerce & Mobile Shopping and Other Types for the Years 2014, 2025 & 2030
  • INDIA
    • Home Shopping Market Presence - Strong/Active/Niche/Trivial - Key Competitors in India for 2025 (E)
    • TABLE 62: India Recent Past, Current & Future Analysis for Home Shopping by Type - Teleshopping, E-Commerce & Mobile Shopping and Other Types - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 63: India Historic Review for Home Shopping by Type - Teleshopping, E-Commerce & Mobile Shopping and Other Types Markets - Independent Analysis of Annual Sales in US$ Million for Years 2014 through 2023 and % CAGR
    • TABLE 64: India 16-Year Perspective for Home Shopping by Type - Percentage Breakdown of Value Sales for Teleshopping, E-Commerce & Mobile Shopping and Other Types for the Years 2014, 2025 & 2030
  • SOUTH KOREA
    • TABLE 65: South Korea Recent Past, Current & Future Analysis for Home Shopping by Type - Teleshopping, E-Commerce & Mobile Shopping and Other Types - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 66: South Korea Historic Review for Home Shopping by Type - Teleshopping, E-Commerce & Mobile Shopping and Other Types Markets - Independent Analysis of Annual Sales in US$ Million for Years 2014 through 2023 and % CAGR
    • TABLE 67: South Korea 16-Year Perspective for Home Shopping by Type - Percentage Breakdown of Value Sales for Teleshopping, E-Commerce & Mobile Shopping and Other Types for the Years 2014, 2025 & 2030
  • REST OF ASIA-PACIFIC
    • TABLE 68: Rest of Asia-Pacific Recent Past, Current & Future Analysis for Home Shopping by Type - Teleshopping, E-Commerce & Mobile Shopping and Other Types - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 69: Rest of Asia-Pacific Historic Review for Home Shopping by Type - Teleshopping, E-Commerce & Mobile Shopping and Other Types Markets - Independent Analysis of Annual Sales in US$ Million for Years 2014 through 2023 and % CAGR
    • TABLE 70: Rest of Asia-Pacific 16-Year Perspective for Home Shopping by Type - Percentage Breakdown of Value Sales for Teleshopping, E-Commerce & Mobile Shopping and Other Types for the Years 2014, 2025 & 2030
  • LATIN AMERICA
    • Home Shopping Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Latin America for 2025 (E)
    • TABLE 71: Latin America Recent Past, Current & Future Analysis for Home Shopping by Geographic Region - Argentina, Brazil, Mexico and Rest of Latin America Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 72: Latin America Historic Review for Home Shopping by Geographic Region - Argentina, Brazil, Mexico and Rest of Latin America Markets - Independent Analysis of Annual Sales in US$ Million for Years 2014 through 2023 and % CAGR
    • TABLE 73: Latin America 16-Year Perspective for Home Shopping by Geographic Region - Percentage Breakdown of Value Sales for Argentina, Brazil, Mexico and Rest of Latin America Markets for Years 2014, 2025 & 2030
    • TABLE 74: Latin America Recent Past, Current & Future Analysis for Home Shopping by Type - Teleshopping, E-Commerce & Mobile Shopping and Other Types - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 75: Latin America Historic Review for Home Shopping by Type - Teleshopping, E-Commerce & Mobile Shopping and Other Types Markets - Independent Analysis of Annual Sales in US$ Million for Years 2014 through 2023 and % CAGR
    • TABLE 76: Latin America 16-Year Perspective for Home Shopping by Type - Percentage Breakdown of Value Sales for Teleshopping, E-Commerce & Mobile Shopping and Other Types for the Years 2014, 2025 & 2030
  • ARGENTINA
    • TABLE 77: Argentina Recent Past, Current & Future Analysis for Home Shopping by Type - Teleshopping, E-Commerce & Mobile Shopping and Other Types - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 78: Argentina Historic Review for Home Shopping by Type - Teleshopping, E-Commerce & Mobile Shopping and Other Types Markets - Independent Analysis of Annual Sales in US$ Million for Years 2014 through 2023 and % CAGR
    • TABLE 79: Argentina 16-Year Perspective for Home Shopping by Type - Percentage Breakdown of Value Sales for Teleshopping, E-Commerce & Mobile Shopping and Other Types for the Years 2014, 2025 & 2030
  • BRAZIL
    • TABLE 80: Brazil Recent Past, Current & Future Analysis for Home Shopping by Type - Teleshopping, E-Commerce & Mobile Shopping and Other Types - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 81: Brazil Historic Review for Home Shopping by Type - Teleshopping, E-Commerce & Mobile Shopping and Other Types Markets - Independent Analysis of Annual Sales in US$ Million for Years 2014 through 2023 and % CAGR
    • TABLE 82: Brazil 16-Year Perspective for Home Shopping by Type - Percentage Breakdown of Value Sales for Teleshopping, E-Commerce & Mobile Shopping and Other Types for the Years 2014, 2025 & 2030
  • MEXICO
    • TABLE 83: Mexico Recent Past, Current & Future Analysis for Home Shopping by Type - Teleshopping, E-Commerce & Mobile Shopping and Other Types - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 84: Mexico Historic Review for Home Shopping by Type - Teleshopping, E-Commerce & Mobile Shopping and Other Types Markets - Independent Analysis of Annual Sales in US$ Million for Years 2014 through 2023 and % CAGR
    • TABLE 85: Mexico 16-Year Perspective for Home Shopping by Type - Percentage Breakdown of Value Sales for Teleshopping, E-Commerce & Mobile Shopping and Other Types for the Years 2014, 2025 & 2030
  • REST OF LATIN AMERICA
    • TABLE 86: Rest of Latin America Recent Past, Current & Future Analysis for Home Shopping by Type - Teleshopping, E-Commerce & Mobile Shopping and Other Types - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 87: Rest of Latin America Historic Review for Home Shopping by Type - Teleshopping, E-Commerce & Mobile Shopping and Other Types Markets - Independent Analysis of Annual Sales in US$ Million for Years 2014 through 2023 and % CAGR
    • TABLE 88: Rest of Latin America 16-Year Perspective for Home Shopping by Type - Percentage Breakdown of Value Sales for Teleshopping, E-Commerce & Mobile Shopping and Other Types for the Years 2014, 2025 & 2030
  • MIDDLE EAST
    • Home Shopping Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Middle East for 2025 (E)
    • TABLE 89: Middle East Recent Past, Current & Future Analysis for Home Shopping by Geographic Region - Iran, Israel, Saudi Arabia, UAE and Rest of Middle East Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 90: Middle East Historic Review for Home Shopping by Geographic Region - Iran, Israel, Saudi Arabia, UAE and Rest of Middle East Markets - Independent Analysis of Annual Sales in US$ Million for Years 2014 through 2023 and % CAGR
    • TABLE 91: Middle East 16-Year Perspective for Home Shopping by Geographic Region - Percentage Breakdown of Value Sales for Iran, Israel, Saudi Arabia, UAE and Rest of Middle East Markets for Years 2014, 2025 & 2030
    • TABLE 92: Middle East Recent Past, Current & Future Analysis for Home Shopping by Type - Teleshopping, E-Commerce & Mobile Shopping and Other Types - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 93: Middle East Historic Review for Home Shopping by Type - Teleshopping, E-Commerce & Mobile Shopping and Other Types Markets - Independent Analysis of Annual Sales in US$ Million for Years 2014 through 2023 and % CAGR
    • TABLE 94: Middle East 16-Year Perspective for Home Shopping by Type - Percentage Breakdown of Value Sales for Teleshopping, E-Commerce & Mobile Shopping and Other Types for the Years 2014, 2025 & 2030
  • IRAN
    • TABLE 95: Iran Recent Past, Current & Future Analysis for Home Shopping by Type - Teleshopping, E-Commerce & Mobile Shopping and Other Types - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 96: Iran Historic Review for Home Shopping by Type - Teleshopping, E-Commerce & Mobile Shopping and Other Types Markets - Independent Analysis of Annual Sales in US$ Million for Years 2014 through 2023 and % CAGR
    • TABLE 97: Iran 16-Year Perspective for Home Shopping by Type - Percentage Breakdown of Value Sales for Teleshopping, E-Commerce & Mobile Shopping and Other Types for the Years 2014, 2025 & 2030
  • ISRAEL
    • TABLE 98: Israel Recent Past, Current & Future Analysis for Home Shopping by Type - Teleshopping, E-Commerce & Mobile Shopping and Other Types - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 99: Israel Historic Review for Home Shopping by Type - Teleshopping, E-Commerce & Mobile Shopping and Other Types Markets - Independent Analysis of Annual Sales in US$ Million for Years 2014 through 2023 and % CAGR
    • TABLE 100: Israel 16-Year Perspective for Home Shopping by Type - Percentage Breakdown of Value Sales for Teleshopping, E-Commerce & Mobile Shopping and Other Types for the Years 2014, 2025 & 2030
  • SAUDI ARABIA
    • TABLE 101: Saudi Arabia Recent Past, Current & Future Analysis for Home Shopping by Type - Teleshopping, E-Commerce & Mobile Shopping and Other Types - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 102: Saudi Arabia Historic Review for Home Shopping by Type - Teleshopping, E-Commerce & Mobile Shopping and Other Types Markets - Independent Analysis of Annual Sales in US$ Million for Years 2014 through 2023 and % CAGR
    • TABLE 103: Saudi Arabia 16-Year Perspective for Home Shopping by Type - Percentage Breakdown of Value Sales for Teleshopping, E-Commerce & Mobile Shopping and Other Types for the Years 2014, 2025 & 2030
  • UNITED ARAB EMIRATES
    • TABLE 104: UAE Recent Past, Current & Future Analysis for Home Shopping by Type - Teleshopping, E-Commerce & Mobile Shopping and Other Types - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 105: UAE Historic Review for Home Shopping by Type - Teleshopping, E-Commerce & Mobile Shopping and Other Types Markets - Independent Analysis of Annual Sales in US$ Million for Years 2014 through 2023 and % CAGR
    • TABLE 106: UAE 16-Year Perspective for Home Shopping by Type - Percentage Breakdown of Value Sales for Teleshopping, E-Commerce & Mobile Shopping and Other Types for the Years 2014, 2025 & 2030
  • REST OF MIDDLE EAST
    • TABLE 107: Rest of Middle East Recent Past, Current & Future Analysis for Home Shopping by Type - Teleshopping, E-Commerce & Mobile Shopping and Other Types - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 108: Rest of Middle East Historic Review for Home Shopping by Type - Teleshopping, E-Commerce & Mobile Shopping and Other Types Markets - Independent Analysis of Annual Sales in US$ Million for Years 2014 through 2023 and % CAGR
    • TABLE 109: Rest of Middle East 16-Year Perspective for Home Shopping by Type - Percentage Breakdown of Value Sales for Teleshopping, E-Commerce & Mobile Shopping and Other Types for the Years 2014, 2025 & 2030
  • AFRICA
    • Home Shopping Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Africa for 2025 (E)
    • TABLE 110: Africa Recent Past, Current & Future Analysis for Home Shopping by Type - Teleshopping, E-Commerce & Mobile Shopping and Other Types - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 111: Africa Historic Review for Home Shopping by Type - Teleshopping, E-Commerce & Mobile Shopping and Other Types Markets - Independent Analysis of Annual Sales in US$ Million for Years 2014 through 2023 and % CAGR
    • TABLE 112: Africa 16-Year Perspective for Home Shopping by Type - Percentage Breakdown of Value Sales for Teleshopping, E-Commerce & Mobile Shopping and Other Types for the Years 2014, 2025 & 2030

IV. COMPETITION