日本の栄養補助食品市場規模、シェア、動向分析レポート：製品別、用途別、流通チャネル別、セグメント予測、2025年～2033年

日本の栄養補助食品市場サマリー

日本の栄養補助食品市場規模は2024年に283億1,000万米ドルと推計され、2025年から2033年にかけてCAGR 9.9%で成長し、2033年には664億米ドルに達すると予測されます。この市場は主に、便利で栄養密度の高い液体栄養補助食品に対する消費者需要の高まりによって牽引されています。

エネルギーや免疫のサポートから体重管理や健康的な加齢に至るまで、さまざまな健康用途にわたる形態があります。すぐに飲めるサプリメントは、目標とする栄養素を簡単に摂取でき、ペースの速い都市部のライフスタイルや健康意識の高まりに合致しています。このような状況の中で、液体デリバリーシステムもまた、生物学的利用能の向上と迅速な栄養吸収を可能にし、健康意識の高い層にアピールしています。

イノベーションと製品のパーソナライゼーションが、日本における新世代の液体栄養補助食品を牽引しています。2024年11月、DSM-Firmenichとロート製薬は共同で、微量栄養素の不足に対応し、健康的な加齢をサポートするDSM独自の「Sprinkle It Technology」を活用した、高齢者向けのマルチビタミン液体サプリメント「Vision R」を日本で発売しました。

目次

第1章 調査手法と範囲

第2章 エグゼクティブサマリー

第3章 日本の栄養補助食品市場の変数、動向、範囲

• 市場系統の見通し
  • 親市場の見通し
  • 関連市場見通し
• 業界バリューチェーン分析
• 規制の枠組み
• 市場力学
  • 市場促進要因分析
  • 市場抑制要因分析
  • 業界の課題
  • 業界の機会
• 業界分析ツール
  • ポーターのファイブフォース分析
• 市場参入戦略

第4章 消費者行動分析

• 人口統計分析
• 消費者の動向と嗜好
• 購入決定に影響を与える要因
• 消費者製品の採用
• 観察と推奨事項

第5章 日本の栄養補助食品市場：製品推定・動向分析

• 日本の栄養補助食品市場における製品：主なポイント
• 製品変動分析と市場シェア、2024年と2033年
• 製品別、2021年から2033年
  • 栄養補助食品

List of Tables

• Table 1. Japan Nutraceuticals market estimates and forecast, by products, 2021 - 2033 (USD Million)
• Table 2. Japan Nutraceuticals market estimates and forecast, by application, 2021 - 2033 (USD Million)
• Table 3. Japan Nutraceuticals market estimates and forecast, by distribution channel, 2021 - 2033 (USD Million)

List of Figures

• Fig. 1 Japan nutraceuticals market segmentation
• Fig. 2 Information procurement
• Fig. 3 Primary research pattern
• Fig. 4 Primary research approaches
• Fig. 5 Primary research process
• Fig. 6 Market snapshot
• Fig. 7 Product segment snapshot
• Fig. 8 Application segment snapshot
• Fig. 9 Distribution channel segment snapshot
• Fig. 10 Competitive landscape snapshot
• Fig. 11 Japan nutraceuticals market value, 2024 (USD Million)
• Fig. 12 Japan nutraceuticals market - Industry value chain analysis
• Fig. 13 Japan nutraceuticals market dynamics
• Fig. 14 Japan nutraceuticals market: Porter's analysis
• Fig. 15 Japan nutraceuticals market, by product: Key takeaways
• Fig. 16 Japan nutraceuticals market, by product: Market share, 2024 & 2033
• Fig. 17 Dietary supplements market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 18 Tablets market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 19 Vitamin market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 20 Multivitamin market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 21 Vitamin A market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 22 Vitamin B market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 23 Vitamin C market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 24 Vitamin D market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 25 Vitamin K market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 26 Vitamin E market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 27 Botanicals market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 28 Minerals market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 29 Calcium market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 30 Potassium market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 31 Magnesium market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 32 Iron market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 33 Zinc market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 34 Others (selenium, chromium, copper) market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 35 Proteins & amino acids market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 36 Collagen market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 37 Others market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 38 Fibers & specialty carbohydrates market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 39 Omega fatty acids market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 40 Probiotics market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 41 Prebiotics & postbiotics market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 42 Others market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 43 Capsules market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 44 Vitamin market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 45 Multivitamin market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 46 Vitamin A market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 47 Vitamin B market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 48 Vitamin C market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 49 Vitamin D market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 50 Vitamin K market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 51 Vitamin E market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 52 Botanicals market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 53 Minerals market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 54 Calcium market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 55 Potassium market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 56 Magnesium market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 57 Iron market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 58 Zinc market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 59 Others (selenium, chromium, copper) market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 60 Proteins & amino acids market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 61 Collagen market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 62 Others market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 63 Fibers & specialty carbohydrates market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 64 Omega fatty acids market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 65 Probiotics market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 66 Prebiotics & postbiotics market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 67 Others market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 68 Soft gels market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 69 Vitamin market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 70 Multivitamin market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 71 Vitamin A market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 72 Vitamin B market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 73 Vitamin C market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 74 Vitamin D market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 75 Vitamin K market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 76 Vitamin E market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 77 Botanicals market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 78 Minerals market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 79 Calcium market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 80 Potassium market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 81 Magnesium market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 82 Iron market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 83 Zinc market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 84 Others (selenium, chromium, copper) market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 85 Proteins & amino acids market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 86 Collagen market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 87 Others market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 88 Fibers & specialty carbohydrates market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 89 Omega fatty acids market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 90 Probiotics market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 91 Prebiotics & postbiotics market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 92 Others market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 93 Powders market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 94 Vitamin market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 95 Multivitamin market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 96 Vitamin A market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 97 Vitamin B market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 98 Vitamin C market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 99 Vitamin D market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 100 Vitamin K market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 101 Vitamin E market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 102 Botanicals market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 103 Minerals market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 104 Calcium market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 105 Potassium market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 106 Magnesium market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 107 Iron market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 108 Zinc market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 109 Others (selenium, chromium, copper) market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 110 Proteins & amino acids market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 111 Collagen market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 112 Others market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 113 Fibers & specialty carbohydrates market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 114 Omega fatty acids market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 115 Probiotics market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 116 Prebiotics & postbiotics market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 117 Others market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 118 Gummies market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 119 Vitamin market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 120 Multivitamin market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 121 Vitamin A market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 122 Vitamin B market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 123 Vitamin C market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 124 Vitamin D market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 125 Vitamin K market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 126 Vitamin E market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 127 Botanicals market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 128 Minerals market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 129 Calcium market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 130 Potassium market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 131 Magnesium market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 132 Iron market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 133 Zinc market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 134 Others (selenium, chromium, copper) market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 135 Proteins & amino acids market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 136 Collagen market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 137 Others market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 138 Fibers & specialty carbohydrates market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 139 Omega fatty acids market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 140 Probiotics market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 141 Prebiotics & postbiotics market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 142 Others market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 143 Liquid market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 144 Vitamin market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 145 Multivitamin market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 146 Vitamin A market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 147 Vitamin B market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 148 Vitamin C market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 149 Vitamin D market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 150 Vitamin K market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 151 Vitamin E market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 152 Botanicals market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 153 Minerals market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 154 Calcium market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 155 Potassium market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 156 Magnesium market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 157 Iron market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 158 Zinc market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 159 Others (selenium, chromium, copper) market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 160 Proteins & amino acids market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 161 Collagen market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 162 Others market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 163 Fibers & specialty carbohydrates market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 164 Omega fatty acids market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 165 Probiotics market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 166 Prebiotics & postbiotics market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 167 Others market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 168 Others market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 169 Vitamin market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 170 Multivitamin market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 171 Vitamin A market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 172 Vitamin B market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 173 Vitamin C market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 174 Vitamin D market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 175 Vitamin K market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 176 Vitamin E market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 177 Botanicals market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 178 Minerals market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 179 Calcium market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 180 Potassium market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 181 Magnesium market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 182 Iron market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 183 Zinc market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 184 Others (selenium, chromium, copper) market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 185 Proteins & amino acids market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 186 Collagen market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 187 Others market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 188 Fibers & specialty carbohydrates market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 189 Omega fatty acids market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 190 Probiotics market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 191 Prebiotics & postbiotics market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 192 Others market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 193 Functional food market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 194 Vegetable and seed oil market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 195 Sweet biscuits, snack bars and fruit snacks market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 196 Dairy market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 197 Baby food market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 198 Breakfast cereals market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 199 Others market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 200 Functional beverages market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 201 Energy drink market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 202 Sports drink market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 203 Others (Functional dairy based beverages, kombucha, kefir, probiotic drinks, and functional water) market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 204 Infant formula market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 205 Japan nutraceuticals market, by application: Key takeaways
• Fig. 206 Allergy & intolerance market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 207 Healthy ageing market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 208 Bone & joint health market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 209 Cancer prevention market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 210 Children's health market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 211 Cognitive health market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 212 Diabetes
• Fig. 213 Digestive / gut health market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 214 Energy & endurance market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 215 Eye health market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 216 Heart health market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 217 Immune system market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 218 Infant health market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 219 Inflammation market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 220 Maternal health market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 221 Men's health market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 222 Nutricosmetics market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 223 Oral care market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 224 Personalized nutrition market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 225 Post Pregnancy health market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 226 Sexual health market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 227 Skin health market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 228 Sports nutrition market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 229 Weight management & satiety market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 230 Women's health market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 231 Others market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 232 Japan nutraceuticals market, by distribution channel: Key takeaways
• Fig. 233 Japan nutraceuticals market, by distribution channel: Market share, 2024 & 2033
• Fig. 234 Offline market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 235 Supermarkets/hypermarkets market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 236 Pharmacies market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 237 Specialty stores market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 238 Practitioner market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 239 Grocery stores market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 240 Others market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 241 Online market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 242 Amazon market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 243 Other online retail stores market estimates & forecasts, 2021 - 2033 (USD Million)
• Fig. 244 Key company categorization
• Fig. 245 Strategic framework

Japan Nutraceuticals Market Summary

The Japan nutraceuticals market size was estimated at USD 28.31 billion in 2024 and is projected to reach USD 66.4 billion by 2033, growing at a CAGR of 9.9% from 2025 to 2033. This market is primarily driven by rising consumer demand for convenient, nutrient-dense liquid nutraceutical.

Formats across various health applications, from energy and immune support to weight management and healthy aging. Ready-to-drink supplements allow for easy intake of targeted nutrients, aligning with fast-paced urban lifestyles and heightened health awareness. Within this landscape, liquid delivery systems also enable enhanced bioavailability and rapid nutrient absorption, appealing to health-conscious demographics.

Innovation and product personalization are driving a new generation of liquid dietary supplements in Japan. In November 2024, DSM-Firmenich and Rohto Pharmaceutical jointly launched "Vision R," a multivitamin liquid supplement tailored for elderly consumers in Japan, leveraging DSM's proprietary "Sprinkle It Technology" to address micronutrient gaps and support healthy aging.

apan Nutraceutical Market Report Segmentation

This report forecasts revenue growth at the country level and provides an analysis of the latest industry trends in each of the sub-segments from 2021 to 2033. For this study, Grand View Research has segmented the Japan nutraceuticals market report based on product, application, and distribution channel:

• Product Outlook (Revenue, USD Million, 2021 - 2033)
• Dietary Supplements
  • Tablets
  • Vitamin
  • Multivitamin
  • Vitamin A
  • Vitamin B
  • Vitamin C
  • Vitamin D
  • Vitamin K
  • Vitamin E
  • Botanicals
  • Minerals
  • Calcium
  • Potassium
  • Magnesium
  • Iron
  • Zinc
  • Others (selenium, chromium, copper)
  • Proteins & Amino Acids
  • Collagen
  • Others
  • Fibers & Specialty Carbohydrates
  • Omega Fatty Acids
  • Probiotics
  • Prebiotics & Postbiotics
  • Others
  • Capsules
  • Vitamin
  • Multivitamin
  • Vitamin A
  • Vitamin B
  • Vitamin C
  • Vitamin D
  • Vitamin K
  • Vitamin E
  • Botanicals
  • Minerals
  • Calcium
  • Potassium
  • Magnesium
  • Iron
  • Zinc
  • Others (selenium, chromium, copper)
  • Proteins & Amino Acids
  • Collagen
  • Others
  • Fibers & Specialty Carbohydrates
  • Omega Fatty Acids
  • Probiotics
  • Prebiotics & Postbiotics
  • Others
  • Soft Gels
  • Vitamin
  • Multivitamin
  • Vitamin A
  • Vitamin B
  • Vitamin C
  • Vitamin D
  • Vitamin K
  • Vitamin E
  • Botanicals
  • Minerals
  • Calcium
  • Potassium
  • Magnesium
  • Iron
  • Zinc
  • Others (selenium, chromium, copper)
  • Proteins & Amino Acids
  • Collagen
  • Others
  • Fibers & Specialty Carbohydrates
  • Omega Fatty Acids
  • Probiotics
  • Prebiotics & Postbiotics
  • Others
  • Powders
  • Vitamin
  • Multivitamin
  • Vitamin A
  • Vitamin B
  • Vitamin C
  • Vitamin D
  • Vitamin K
  • Vitamin E
  • Botanicals
  • Minerals
  • Calcium
  • Potassium
  • Magnesium
  • Iron
  • Zinc
  • Others (selenium, chromium, copper)
  • Proteins & Amino Acids
  • Collagen
  • Others
  • Fibers & Specialty Carbohydrates
  • Omega Fatty Acids
  • Probiotics
  • Prebiotics & Postbiotics
  • Others
  • Gummies
  • Vitamin
  • Multivitamin
  • Vitamin A
  • Vitamin B
  • Vitamin C
  • Vitamin D
  • Vitamin K
  • Vitamin E
  • Botanicals
  • Minerals
  • Calcium
  • Potassium
  • Magnesium
  • Iron
  • Zinc
  • Others (selenium, chromium, copper)
  • Proteins & Amino Acids
  • Collagen
  • Others
  • Fibers & Specialty Carbohydrates
  • Omega Fatty Acids
  • Probiotics
  • Prebiotics & Postbiotics
  • Others
  • Liquid
  • Vitamin
  • Multivitamin
  • Vitamin A
  • Vitamin B
  • Vitamin C
  • Vitamin D
  • Vitamin K
  • Vitamin E
  • Botanicals
  • Minerals
  • Calcium
  • Potassium
  • Magnesium
  • Iron
  • Zinc
  • Others (selenium, chromium, copper)
  • Proteins & Amino Acids
  • Collagen
  • Others
  • Fibers & Specialty Carbohydrates
  • Omega Fatty Acids
  • Probiotics
  • Prebiotics & Postbiotics
  • Others
  • Others
  • Vitamin
  • Multivitamin
  • Vitamin A
  • Vitamin B
  • Vitamin C
  • Vitamin D
  • Vitamin K
  • Vitamin E
  • Botanicals
  • Minerals
  • Calcium
  • Potassium
  • Magnesium
  • Iron
  • Zinc
  • Others (selenium, chromium, copper)
  • Proteins & Amino Acids
  • Collagen
  • Others
  • Fibers & Specialty Carbohydrates
  • Omega Fatty Acids
  • Probiotics
  • Prebiotics & Postbiotics
  • Others
• Functional Food
• Vegetable and Seed Oil
• Sweet Biscuits, Snack Bars and Fruit Snacks
• Dairy
• Baby Food
• Breakfast Cereals
• Others
• Functional Beverages
  • Energy drink
  • Sports drink
  • Others (Functional dairy based beverages, kombucha, kefir, probiotic drinks, and functional water)
• Infant Formula
• Application Outlook (Revenue, USD Million, 2021 - 2033)
• Allergy & Intolerance
• Healthy Ageing
• Bone & Joint health
• Cancer Prevention
• Children's Health
• Cognitive Health
• Diabetes
• Digestive / Gut Health
• Energy & Endurance
• Eye Health
• Heart Health
• Immune System
• Infant Health
• Inflammation
• Maternal Health
• Men's Health
• Nutricosmetics
• Oral care
• Personalized Nutrition
• Post Pregnancy Health
• Sexual Health
• Skin Health
• Sports Nutrition
• Weight Management & Satiety
• Women's Health
• Others
• Distribution Channel Outlook (Revenue, USD Million, 2021 - 2033)
• Offline
  • Supermarkets & Hypermarkets
  • Pharmacies
  • Specialty Stores
  • Practioner
  • Grocery Stores
  • Others
• Online
  • Amazon
  • Other Online Retail Stores

Table of Contents

Chapter 1. Methodology and Scope

• 1.1. Market Segmentation & Scope
• 1.2. Market Definition
• 1.3. Information Procurement
  • 1.3.1. Purchased Database
  • 1.3.2. GVR's Internal Database
  • 1.3.3. Secondary Sources & Third-Party Perspectives
  • 1.3.4. Primary Research
• 1.4. Information Analysis
  • 1.4.1. Data Analysis Models
• 1.5. Market Formulation & Data Visualization
• 1.6. Data Validation & Publishing

Chapter 2. Executive Summary

• 2.1. Market Snapshot
• 2.2. Segment Snapshot
• 2.3. Competitive Landscape Snapshot

Chapter 3. Japan Nutraceuticals Market Variables, Trends & Scope

• 3.1. Market Lineage Outlook
  • 3.1.1. Parent Market Outlook
  • 3.1.2. Related Market Outlook
• 3.2. Industry Value Chain Analysis
• 3.3. Regulatory Framework
• 3.4. Market Dynamics
  • 3.4.1. Market Driver Analysis
  • 3.4.2. Market Restraint Analysis
  • 3.4.3. Industry Challenges
  • 3.4.4. Industry Opportunities
• 3.5. Industry Analysis Tools
  • 3.5.1. Porter's Five Forces Analysis
• 3.6. Market Entry Strategies

Chapter 4. Consumer Behavior Analysis

• 4.1. Demographic Analysis
• 4.2. Consumer Trends and Preferences
• 4.3. Factors Affecting Buying Decision
• 4.4. Consumer Product Adoption
• 4.5. Observations & Recommendations

Chapter 5. Japan Nutraceuticals Market: Product Estimates & Trend Analysis

• 5.1. Japan Nutraceuticals Market Product: Key Takeaways
• 5.2. Product Movement Analysis & Market Share, 2024 & 2033
• 5.3. Japan Nutraceuticals Market Estimates & Forecast, By Product, 2021 to 2033 (USD Million)
  • 5.3.1. Dietary Supplements
    • 5.3.1.1. Market Estimates & Forecasts, 2021 to 2033 (USD Million)
    • 5.3.1.2. Tablets
      • 5.3.1.2.1. Market Estimates & Forecasts, 2021 to 2033 (USD Million)
      • 5.3.1.2.2. Vitamin
        • 5.3.1.2.2.1. Market Estimates & Forecasts, 2021 to 2033 (USD Million)
        • 5.3.1.2.2.2. Multivitamin
          • 5.3.1.2.2.2.1. Market Estimates & Forecasts, 2021 to 2033 (USD Million)
        • 5.3.1.2.2.3. Vitamin A
          • 5.3.1.2.2.3.1. Market Estimates & Forecasts, 2021 to 2033 (USD Million)
        • 5.3.1.2.2.4. Vitamin B
          • 5.3.1.2.2.4.1. Market Estimates & Forecasts, 2021 to 2033 (USD Million)
        • 5.3.1.2.2.5. Vitamin C
          • 5.3.1.2.2.5.1. Market Estimates & Forecasts, 2021 to 2033 (USD Million)
        • 5.3.1.2.2.6. Vitamin D
          • 5.3.1.2.2.6.1. Market Estimates & Forecasts, 2021 to 2033 (USD Million)
        • 5.3.1.2.2.7. Vitamin K
          • 5.3.1.2.2.7.1. Market Estimates & Forecasts, 2021 to 2033 (USD Million)
        • 5.3.1.2.2.8. Vitamin E
          • 5.3.1.2.2.8.1. Market Estimates & Forecasts, 2021 to 2033 (USD Million)
      • 5.3.1.2.3. Botanicals
        • 5.3.1.2.3.1. Market Estimates & Forecasts, 2021 to 2033 (USD Million)
      • 5.3.1.2.4. Minerals
        • 5.3.1.2.4.1. Market Estimates & Forecasts, 2021 to 2033 (USD Million)
        • 5.3.1.2.4.2. Calcium
          • 5.3.1.2.4.2.1. Market Estimates & Forecasts, 2021 to 2033 (USD Million)
        • 5.3.1.2.4.3. Potassium
          • 5.3.1.2.4.3.1. Market Estimates & Forecasts, 2021 to 2033 (USD Million)
        • 5.3.1.2.4.4. Magnesium
          • 5.3.1.2.4.4.1. Market Estimates & Forecasts, 2021 to 2033 (USD Million)
        • 5.3.1.2.4.5. Iron
          • 5.3.1.2.4.5.1. Market Estimates & Forecasts, 2021 to 2033 (USD Million)
        • 5.3.1.2.4.6. Zinc
          • 5.3.1.2.4.6.1. Market Estimates & Forecasts, 2021 to 2033 (USD Million)
        • 5.3.1.2.4.7. Others (selenium, chromium, copper)
          • 5.3.1.2.4.7.1. Market Estimates & Forecasts, 2021 to 2033 (USD Million)
      • 5.3.1.2.5. Proteins & Amino Acids
        • 5.3.1.2.5.1. Market Estimates & Forecasts, 2021 to 2033 (USD Million)
        • 5.3.1.2.5.2. Collagen
          • 5.3.1.2.5.2.1. Market Estimates & Forecasts, 2021 to 2033 (USD Million)
        • 5.3.1.2.5.3. Others
          • 5.3.1.2.5.3.1. Market Estimates & Forecasts, 2021 to 2033 (USD Million)
      • 5.3.1.2.6. Fibers & Specialty Carbohydrates
        • 5.3.1.2.6.1. Market Estimates & Forecasts, 2021 to 2033 (USD Million)
      • 5.3.1.2.7. Omega Fatty Acids
        • 5.3.1.2.7.1. Market Estimates & Forecasts, 2021 to 2033 (USD Million)
      • 5.3.1.2.8. Probiotics
        • 5.3.1.2.8.1. Market Estimates & Forecasts, 2021 to 2033 (USD Million)
      • 5.3.1.2.9. Prebiotics & Postbiotics
        • 5.3.2.1.2.9.1. Market Estimates & Forecasts, 2021 to 2033 (USD Million)
      • 5.3.1.2.10. Others
        • 5.3.1.2.10.1. Market Estimates & Forecasts, 2021 to 2033 (USD Million)