Product Code: GVR-4-68040-520-8
Household Appliances Market Size & Trends:
The global household appliances market size was estimated at USD 503.03 billion in 2024 and is expected to expand at a CAGR of 5.2% from 2025 to 2030. The global household appliances industry is driven by rising urbanization, increasing disposable incomes, and growing demand for energy-efficient solutions. Stricter government regulations and eco-conscious consumers are pushing manufacturers toward sustainable, long-lasting appliances. The integration of smart technology and IoT enhances convenience, while home renovation trends boost demand for stylish, high-performance products. Additionally, e-commerce expansion makes appliances more accessible, and government incentives further promote eco-friendly innovations, fueling market growth worldwide.
The consumer penetration of household appliances is increasing globally, driven by rising urbanization and higher disposable incomes. Consumers are prioritizing durability, aesthetics, and connectivity, leading to greater adoption of modern refrigerators, ovens, washing machines, and dishwashers. Additionally, stringent energy regulations and sustainability initiatives, such as EU Ecodesign rules, are encouraging the shift toward eco-friendly, long-lasting appliances. The ongoing home renovation boom and technological advancements are further fueling market expansion, making household appliances more accessible and essential worldwide.
The rise in household appliance ownership globally is driven by several factors beyond income growth and urbanization. Declining appliance costs due to improved manufacturing efficiencies and economies of scale have made products more affordable. Electrification in rural areas is expanding access to modern appliances in previously underserved regions. Additionally, changing consumer lifestyles, including busier schedules and a focus on convenience, are increasing demand for automated home solutions. The rise of dual-income households has also fueled the need for time-saving appliances like dishwashers and robotic vacuums. Lastly, aggressive marketing strategies and financing options from retailers and manufacturers have made it easier for consumers to purchase high-end and smart appliances.
Energy efficiency has become a key priority for homeowners and property managers, given the significant impact that major household appliances have on overall energy consumption. As a result, the growing focus on energy optimization is expected to drive market growth, with consumers increasingly replacing older, less efficient models with newer, energy-saving options.
To support this transition, the European Commission introduced three new initiatives in 2024 aimed at enhancing energy efficiency and eco-design standards for household products across the EU. As part of these efforts, a new web portal has been launched to provide accessible information on energy efficiency and regulatory compliance for consumers, manufacturers, and retailers. Additionally, new rules under EU Regulation (EU/2024/994) have been implemented to ensure the accuracy and reliability of online energy-labelled product information. These regulations require suppliers to verify their identity via eIDAS when registering products in the European Product Registry for Energy Labelling (EPREL), thereby enhancing transparency and compliance.
Furthermore, appliances like refrigerators, which can account for up to 14% of a home's energy use, have seen substantial efficiency improvements, with new models consuming less than a third of the energy of older ones. As a result, global standards such as Energy Star have become key indicators for consumers. These standards are continually updated to reflect technological advancements, leading to increased adoption. While energy-efficient appliances may have a higher upfront cost, they offer long-term savings on electricity bills, making them highly attractive in markets worldwide.
Although online shopping is on the rise, the majority of customers still prefer to buy household appliances from physical stores, with home centers being the most popular option, according to The Home Improvement Research Institute. Nevertheless, the future of appliance purchasing presents various opportunities, as online platforms like Amazon, Best Buy, and Costco attract consumers with their convenience and delivery services. For smaller local and regional distributors, having a strong online presence is essential. By incorporating features such as product comparison tools and outstanding customer service, they can distinguish themselves in a competitive landscape. Furthermore, brands like Samsung are enhancing their in-store experience by launching experiential retail locations where customers can engage with products before making a purchase.
Global Household Appliances Market Report Segmentation
This report forecasts revenue growth at the global, regional, and country levels and provides an analysis of the latest industry trends and opportunities in each of the sub-segments from 2018 to 2030. For this study, Grand View Research has segmented the global household appliances market report on the basis of product, type, distribution channel, and region.
- Product Outlook (Revenue, USD Million; Volume, Thousand Units; 2018 - 2030)
- Major Appliances
- Water Heater
- Dishwasher
- Refrigerator
- Cooktop, Cooking Range, Microwave, and Oven
- Vacuum Cleaner
- Washing Machine and Dryers
- Air Conditioner
- Small Appliances
- Coffee Makers
- Toasters
- Juicers, Blenders and Food Processors
- Hair Dryers
- Irons
- Deep Fryers
- Space Heaters
- Electric Trimmers and Shavers
- Air Purifiers
- Humidifiers & Dehumidifiers
- Rice Cookers & Steamers
- Air Fryers
- Distribution Channel Outlook (Revenue, USD Million; Volume, Thousand Units; 2018 - 2030)
- Hypermarkets & Supermarkets
- Electronic Stores
- Exclusive Brand Outlets
- Online
- Others
- Regional Outlook (Revenue, USD Million; Volume, Thousand Units; 2018 - 2030)
- North America
- Europe
- Germany
- U.K.
- France
- Italy
- Spain
- Benelux
- Nordics
- Asia Pacific
- China
- Japan
- India
- Australia & New Zealand
- South Korea
- Central & South America
- Middle East & Africa
Table of Contents
Chapter 1. Methodology and Scope
- 1.1. Market Segmentation & Scope
- 1.2. Market Definition
- 1.3. Information Procurement
- 1.3.1. Purchased Database
- 1.3.2. GVR's Internal Database
- 1.3.3. Secondary Sources & Third-Party Perspectives
- 1.3.4. Primary Research
- 1.4. Information Analysis
- 1.4.1. Data Analysis Models
- 1.5. Market Formulation & Data Visualization
- 1.6. Data Validation & Publishing
Chapter 2. Executive Summary
- 2.1. Market Outlook
- 2.2. Product Outlook
- 2.3. Type Outlook
- 2.4. Distribution Channel Outlook
- 2.5. Competitive Landscape Outlook
Chapter 3. Household Appliances Market Variables, Trends & Scope
- 3.1. Market Lineage Outlook
- 3.1.1. Home Appliances Market Size & Growth Rate, 2018 - 2030 (USD Million; Thousand Units)
- 3.1.2. Household Appliances Market Size & Growth Rate, 2018 - 2030 (USD Million; Thousand Units)
- 3.2. Penetration & Growth Prospect Mapping
- 3.3. Industry Value Chain Analysis
- 3.3.1. Raw Material Trends Outlooks
- 3.3.2. Manufacturing and Technology Trends
- 3.3.3. Sales/ Retail Channel Analysis
- 3.3.4. Profit Margin Analysis
- 3.4. Market Dynamics
- 3.4.1. Market Driver Analysis
- 3.4.2. Market Restraint Analysis
- 3.4.3. Market Opportunities
- 3.4.4. Market Challenges
- 3.5. Industry Analysis - Porter's Five Forces Analysis
- 3.6. Market Entry Strategies
Chapter 4. Global Production Data, 2018 - 2023 (Million Units)
- 4.1. Global Estimated Production Data, by Major Appliances, 2018 - 2024 (Million Units)
- 4.1.1. Major Appliances
- 4.1.1.1. Water Heater
- 4.1.1.2. Dishwasher
- 4.1.1.3. Refrigerator
- 4.1.1.4. Cooktop, Cooking Range, Microwave, and Oven
- 4.1.1.5. Vacuum Cleaner
- 4.1.1.6. Washing Machine and Dryers
- 4.1.1.7. Air Conditioner
- 4.1.2. Small Appliances
- 4.1.2.1. Coffee Makers
- 4.1.2.2. Toasters
- 4.1.2.3. Juicers, Blenders and Food Processors
- 4.1.2.4. Hair Dryers
- 4.1.2.5. Irons
- 4.1.2.6. Deep Fryers
- 4.1.2.7. Space Heaters
- 4.1.2.8. Electric Trimmers and Shavers
- 4.1.2.9. Air Purifiers
- 4.1.2.10. Humidifiers & Dehumidifiers
- 4.1.2.11. Rice Cookers & Steamers
- 4.1.2.12. Air Fryers
- 4.2. Estimated Production Data, by Household Appliances, by Key Players, 2024 (Million Units)
- 4.2.1. Whirlpool Corporation
- 4.2.2. Samsung Electronics Co. Ltd.
- 4.2.3. Robert Bosch GmbH
- 4.2.4. LG Electronics Inc.
- 4.2.5. Electrolux AB
- 4.2.6. Haier Smart Home Co., Ltd.
- 4.2.7. Panasonic Corporation
- 4.2.8. Sharp Corporation
- 4.2.9. Miele
- 4.2.10. Midea Group
- 4.2.11. Koninklijke Philips N.V.
- 4.2.12. Breville Group Limited
- 4.2.13. De'Longhi S.p.A
Chapter 5. Household Appliances Market: Consumer Behavior Analysis
- 5.1. Demographic Analysis
- 5.2. Consumer Trends & Preferences
- 5.3. Factors Influencing Buying Behavior
- 5.4. Consumer Service Adoption Trends
- 5.5. Key Observations & Findings
Chapter 6. Household Appliances Market: Product Estimates & Trend Analysis
- 6.1. Household Appliances Market, by Product: Key Takeaways
- 6.2. Product Movement Analysis & Market Share, 2024 & 2030
- 6.3. Market Estimates & Forecasts, by Product, 2018 - 2030 (USD Million; Thousand Units)
- 6.3.1. Major Appliances
- 6.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Million; Thousand Units)
- 6.3.1.2. Water Heater
- 6.3.1.2.1. Market estimates and forecast, 2018 - 2030 (USD Million; Thousand Units)
- 6.3.1.3. Dishwasher
- 6.3.1.3.1. Market estimates and forecast, 2018 - 2030 (USD Million; Thousand Units)
- 6.3.1.4. Refrigerator
- 6.3.1.4.1. Market estimates and forecast, 2018 - 2030 (USD Million; Thousand Units)
- 6.3.1.5. Cooktop, Cooking Range, Microwave, and Oven
- 6.3.1.5.1. Market estimates and forecast, 2018 - 2030 (USD Million; Thousand Units)
- 6.3.1.6. Vacuum Cleaner
- 6.3.1.6.1. Market estimates and forecast, 2018 - 2030 (USD Million; Thousand Units)
- 6.3.1.7. Washing Machine and Dryers
- 6.3.1.7.1. Market estimates and forecast, 2018 - 2030 (USD Million; Thousand Units)
- 6.3.1.8. Air Conditioner
- 6.3.1.8.1. Market estimates and forecast, 2018 - 2030 (USD Million; Thousand Units)
- 6.3.2. Small Appliances
- 6.3.2.1. Coffee Makers
- 6.3.2.1.1. Market estimates and forecast, 2018 - 2030 (USD Million; Thousand Units)
- 6.3.2.2. Toasters
- 6.3.2.2.1. Market estimates and forecast, 2018 - 2030 (USD Million; Thousand Units)
- 6.3.2.3. Juicers, Blenders and Food Processors
- 6.3.2.3.1. Market estimates and forecast, 2018 - 2030 (USD Million; Thousand Units)
- 6.3.2.4. Hair Dryers
- 6.3.2.4.1. Market estimates and forecast, 2018 - 2030 (USD Million; Thousand Units)
- 6.3.2.5. Irons
- 6.3.2.5.1. Market estimates and forecast, 2018 - 2030 (USD Million; Thousand Units)
- 6.3.2.6. Deep Fryers
- 6.3.2.6.1. Market estimates and forecast, 2018 - 2030 (USD Million; Thousand Units)
- 6.3.2.7. Space Heaters
- 6.3.2.7.1. Market estimates and forecast, 2018 - 2030 (USD Million; Thousand Units)
- 6.3.2.8. Electric Trimmers and Shavers
- 6.3.2.8.1. Market estimates and forecast, 2018 - 2030 (USD Million; Thousand Units)
- 6.3.2.9. Air Purifiers
- 6.3.2.9.1. Market estimates and forecast, 2018 - 2030 (USD Million; Thousand Units)
- 6.3.2.10. Humidifiers & Dehumidifiers
- 6.3.2.10.1. Market estimates and forecast, 2018 - 2030 (USD Million; Thousand Units)
- 6.3.2.11. Rice Cookers & Steamers
- 6.3.2.11.1. Market estimates and forecast, 2018 - 2030 (USD Million; Thousand Units)
- 6.3.2.12. Air Fryers
- 6.3.2.12.1. Market estimates and forecast, 2018 - 2030 (USD Million; Thousand Units)
Chapter 7. Household Appliances Market: Distribution Channel Estimates & Trend Analysis
- 7.1. Household Appliances Market, by Distribution Channel: Key Takeaways
- 7.2. Distribution Channel Movement Analysis & Market Share, 2024 & 2030
- 7.3. Market Estimates & Forecasts, by Distribution Channel, 2018 - 2030 (USD Million; Thousand Units)
- 7.3.1. Hypermarkets & Supermarkets
- 7.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Million; Thousand Units)
- 7.3.2. Electronic Stores
- 7.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Million; Thousand Units)
- 7.3.3. Exclusive Brand Outlets
- 7.3.3.1. Market estimates and forecast, 2018 - 2030 (USD Million; Thousand Units)
- 7.3.4. Online
- 7.3.4.1. Market estimates and forecast, 2018 - 2030 (USD Million; Thousand Units)
- 7.3.5. Others
- 7.3.5.1. Market estimates and forecast, 2018 - 2030 (USD Million; Thousand Units)
Chapter 8. Household Appliances Market: Regional Estimates & Trend Analysis
- 8.1. Household Appliances Market: Regional Outlook
- 8.2. Regional Movement Analysis & Market Share, 2024 & 2030
- 8.3. Market Estimates & Forecasts, by Region & Country, 2018 - 2030 (USD Million; Thousand Units)
- 8.3.1. North America
- 8.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Million; Thousand Units)
- 8.3.1.2. U.S.
- 8.3.1.2.1. Key country dynamics
- 8.3.1.2.2. Market estimates and forecast, 2018 - 2030 (USD Million; Thousand Units)
- 8.3.1.3. Canada
- 8.3.1.3.1. Key country dynamics
- 8.3.1.3.2. Market estimates and forecast, 2018 - 2030 (USD Million; Thousand Units)
- 8.3.1.4. Mexico
- 8.3.1.4.1. Key country dynamics
- 8.3.1.4.2. Market estimates and forecast, 2018 - 2030 (USD Million; Thousand Units)
- 8.3.2. Europe
- 8.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Million; Thousand Units)
- 8.3.2.2. Germany
- 8.3.2.2.1. Key country dynamics
- 8.3.2.2.2. Market estimates and forecast, 2018 - 2030 (USD Million; Thousand Units)
- 8.3.2.3. U.K.
- 8.3.2.3.1. Key country dynamics
- 8.3.2.3.2. Market estimates and forecast, 2018 - 2030 (USD Million; Thousand Units)
- 8.3.2.4. France
- 8.3.2.4.1. Key country dynamics
- 8.3.2.4.2. Market estimates and forecast, 2018 - 2030 (USD Million; Thousand Units)
- 8.3.2.5. Italy
- 8.3.2.5.1. Key country dynamics
- 8.3.2.5.2. Market estimates and forecast, 2018 - 2030 (USD Million; Thousand Units)
- 8.3.2.6. Spain
- 8.3.2.6.1. Key country dynamics
- 8.3.2.6.2. Market estimates and forecast, 2018 - 2030 (USD Million; Thousand Units)
- 8.3.2.7. Benelux
- 8.3.2.7.1. Key country dynamics
- 8.3.2.7.2. Market estimates and forecast, 2018 - 2030 (USD Million; Thousand Units)
- 8.3.2.8. Nordics
- 8.3.2.8.1. Key country dynamics
- 8.3.2.8.2. Market estimates and forecast, 2018 - 2030 (USD Million; Thousand Units)
- 8.3.3. Asia Pacific
- 8.3.3.1. Market estimates and forecast, 2018 - 2030 (USD Million; Thousand Units)
- 8.3.3.2. China
- 8.3.3.2.1. Key country dynamics
- 8.3.3.2.2. Market estimates and forecast, 2018 - 2030 (USD Million; Thousand Units)
- 8.3.3.3. Japan
- 8.3.3.3.1. Key country dynamics
- 8.3.3.3.2. Market estimates and forecast, 2018 - 2030 (USD Million; Thousand Units)
- 8.3.3.4. India
- 8.3.3.4.1. Key country dynamics
- 8.3.3.4.2. Market estimates and forecast, 2018 - 2030 (USD Million; Thousand Units)
- 8.3.3.5. Australia & New Zealand
- 8.3.3.5.1. Key country dynamics
- 8.3.3.5.2. Market estimates and forecast, 2018 - 2030 (USD Million; Thousand Units)
- 8.3.3.6. South Korea
- 8.3.3.6.1. Key country dynamics
- 8.3.3.6.2. Market estimates and forecast, 2018 - 2030 (USD Million; Thousand Units)
- 8.3.3.7. Southeast Asia
- 8.3.3.7.1. Key country dynamics
- 8.3.3.7.2. Market estimates and forecast, 2018 - 2030 (USD Million; Thousand Units)
- 8.3.4. Central & South America
- 8.3.4.1. Market estimates and forecast, 2018 - 2030 (USD Million; Thousand Units)
- 8.3.4.2. Brazil
- 8.3.4.2.1. Key country dynamics
- 8.3.4.2.2. Market estimates and forecast, 2018 - 2030 (USD Million; Thousand Units)
- 8.3.4.3. Argentina
- 8.3.4.3.1. Key country dynamics
- 8.3.4.3.2. Market estimates and forecast, 2018 - 2030 (USD Million; Thousand Units)
- 8.3.5. Middle East & Africa
- 8.3.5.1. Market estimates and forecast, 2018 - 2030 (USD Million; Thousand Units)
- 8.3.5.2. South Africa
- 8.3.5.2.1. Key country dynamics
- 8.3.5.2.2. Market estimates and forecast, 2018 - 2030 (USD Million; Thousand Units)
- 8.3.5.3. Saudi Arabia
- 8.3.5.3.1. Key country dynamics
- 8.3.5.3.2. Market estimates and forecast, 2018 - 2030 (USD Million; Thousand Units)
- 8.3.5.4. U.A.E.
- 8.3.5.4.1. Key country dynamics
- 8.3.5.4.2. Market estimates and forecast, 2018 - 2030 (USD Million; Thousand Units)
Chapter 9. Competitive Analysis
- 9.1. Recent Developments & Impact Analysis by Key Market Participants
- 9.2. Company Categorization
- 9.3. Participant's Overview
- 9.4. Financial Performance
- 9.4.1. Revenue
- 9.4.2. COGS
- 9.4.3. Gross Profit Margin (%)
- 9.4.4. EBIT/EBITDA
- 9.4.5. Regional Revenue Breakdown
- 9.4.6. Business Segment Revenue Breakdown (as per annual report)
- 9.5. Product Benchmarking
- 9.6. Company Market Share Analysis, 2024 (%)
- 9.7. Company Heat Map Analysis
- 9.8. Strategy Mapping
- 9.9. Company Profiles
- 9.9.1. Whirlpool Corporation
- 9.9.1.1. Company Overview
- 9.9.1.2. Financial Performance
- 9.9.1.3. Product Portfolios
- 9.9.1.4. Strategic Initiatives
- 9.9.2. Samsung Electronics Co. Ltd.
- 9.9.2.1. Company Overview
- 9.9.2.2. Financial Performance
- 9.9.2.3. Product Portfolios
- 9.9.2.4. Strategic Initiatives
- 9.9.3. Robert Bosch GmbH
- 9.9.3.1. Company Overview
- 9.9.3.2. Financial Performance
- 9.9.3.3. Product Portfolios
- 9.9.3.4. Strategic Initiatives
- 9.9.4. LG Electronics Inc.
- 9.9.4.1. Company Overview
- 9.9.4.2. Financial Performance
- 9.9.4.3. Product Portfolios
- 9.9.4.4. Strategic Initiatives
- 9.9.5. Electrolux AB
- 9.9.5.1. Company Overview
- 9.9.5.2. Financial Performance
- 9.9.5.3. Product Portfolios
- 9.9.5.4. Strategic Initiatives
- 9.9.6. Haier Smart Home Co., Ltd.
- 9.9.6.1. Company Overview
- 9.9.6.2. Financial Performance
- 9.9.6.3. Product Portfolios
- 9.9.6.4. Strategic Initiatives
- 9.9.7. Panasonic Corporation
- 9.9.7.1. Company Overview
- 9.9.7.2. Financial Performance
- 9.9.7.3. Product Portfolios
- 9.9.7.4. Strategic Initiatives
- 9.9.8. Sharp Corporation
- 9.9.8.1. Company Overview
- 9.9.8.2. Financial Performance
- 9.9.8.3. Product Portfolios
- 9.9.8.4. Strategic Initiatives
- 9.9.9. Miele & Cie. KG
- 9.9.9.1. Company Overview
- 9.9.9.2. Financial Performance
- 9.9.9.3. Product Portfolios
- 9.9.9.4. Strategic Initiatives
- 9.9.10. Midea Group
- 9.9.10.1. Company Overview
- 9.9.10.2. Financial Performance
- 9.9.10.3. Product Portfolios
- 9.9.10.4. Strategic Initiatives
- 9.9.11. Daikin Industries Ltd.
- 9.9.11.1. Company Overview
- 9.9.11.2. Financial Performance
- 9.9.11.3. Product Portfolios
- 9.9.11.4. Strategic Initiatives
- 9.9.12. iRobot Corporation
- 9.9.12.1. Company Overview
- 9.9.12.2. Financial Performance
- 9.9.12.3. Product Portfolios
- 9.9.12.4. Strategic Initiatives
- 9.9.13. Gree Electric Appliances Inc.
- 9.9.13.1. Company Overview
- 9.9.13.2. Financial Performance
- 9.9.13.3. Product Portfolios
- 9.9.13.4. Strategic Initiatives