デフォルト表紙
市場調査レポート
商品コード
1654580

STEM玩具の市場規模、シェア、動向分析レポート:タイプ別、年齢層別、流通チャネル別、地域別、セグメント予測、2025年~2030年

STEM Toys Market Size, Share & Trends Analysis Report By Type (Science, Technology, Engineering, Mathematics), By Age Group (0-3 Years, 3-8 Years, 8-12 Years), By Distribution Channel, By Region, And Segment Forecasts, 2025 - 2030


出版日
ページ情報
英文 110 Pages
納期
2~10営業日
カスタマイズ可能
価格
価格表記: USDを日本円(税抜)に換算
本日の銀行送金レート: 1USD=146.99円
STEM玩具の市場規模、シェア、動向分析レポート:タイプ別、年齢層別、流通チャネル別、地域別、セグメント予測、2025年~2030年
出版日: 2025年01月29日
発行: Grand View Research
ページ情報: 英文 110 Pages
納期: 2~10営業日
GIIご利用のメリット
  • 全表示
  • 概要
  • 図表
  • 目次
概要

STEM玩具市場の成長と動向

Grand View Research, Inc.の最新レポートによると、世界のSTEM玩具市場規模は2030年までに18億3,000万米ドルに達すると予測されています。

同市場は2025~2030年にかけてCAGR 7.2%で成長すると予測されています。近年、親や教育者が、幼児に革新と問題解決の未来に備えるためのツールを求める傾向が強まり、市場は大きな勢いを見せています。これらの玩具は、科学、技術、工学、数学のスキルを育むように設計されており、幼い学習者を夢中にさせるインタラクティブな方法を提供しています。従来のカリキュラムに不満を抱く親たちは、よりよい教育リソースを求め、そのギャップを埋めるためにSTEM玩具に目を向けることが多いです。需要の高まりは、明日の労働力に必要な批判的思考や技術的スキルを子どもたちに身につけさせようというシフトを反映しています。

市場の顕著な動向は、サブスクリプションサービスの人気です。Amazon、Walmart、Targetといった小売大手は、STEM玩具を毎月配送するサービスを提供しており、保護者は教育キットを便利に利用できます。このようなサービスは、幼児のために、厳選された体験型学習体験への関心の高まりに対応しています。また、定期購入モデルは、STEMのさまざまなコンセプトを発表することで、興奮と関心を維持し、家族にアピールします。しかし、このモデルは利用しやすさを促進する一方で、提供されるものが本当に教育的なものなのか、それともSTEMの動向に便乗した単なるマーケティング手法なのかを、親は見極めなければならないです。

STEM玩具の有効性は、子どもたちを能動的に学ばせる能力にあります。問題解決や論理的思考、核となる概念との相互作用を必要とする玩具は、特に有益です。学力、認知思考、運動能力といったカテゴリーを参考に、子どもの開発に適した玩具を選ぶようにしましょう。算数キット、工作セット、パズルなど、積極的に参加することに重点を置くべきです。質の高いSTEM玩具は、概念を教え、創造性や好奇心を刺激し、実践的な場面での知識の応用を促します。

STEM玩具は、幼児から青年まで幅広い年齢層に対応し、年齢に応じた学習体験を保証します。低年齢の子どもには、積み木や作業台セットのような運動能力を発達させる玩具が、STEM学習の基礎を築きます。高学年には、先進的工作キットや工学と幾何学を組み合わせたパズルなど、より複雑な玩具が効果的です。レゴやナショナル・ジオグラフィックのような企業は、エネルギーや力学の原理を学べるソーラー発電キットなど、楽しさと教育が融合した玩具を開発しています。こうした玩具は、あらゆる年齢層でSTEM科目への愛着を育んでいます。

STEM教育への意識が高まるにつれ、革新的な学習ツールへの需要によって、STEM玩具の市場は拡大を続けています。各企業は、子どもたちの科学技術への興味を喚起しながら、教育目標に沿った製品で対応しています。ナショナル・ジオグラフィックの火星ローバー模型のように、実世界での応用を組み込んだ玩具は特にインパクトがあります。これらは、体験型の組み立てと宇宙探査に関する知識を組み合わせ、遊びと教育の橋渡しをしています。STEM玩具市場は、ますます技術化が進む世界で活躍するために必要なスキルを子どもたちに身につけさせることを世界的に重視する動きに後押しされ、成長する見込みです。

STEM玩具市場レポートハイライト

  • エンジニアリング玩具市場が市場全体の大きなシェアを占めます。これらの人気玩具は問題解決力、創造力、体験学習を育み、子どもたちが批判的思考力を身につけるのに役立ちます。
  • 3~8歳の年齢層におけるSTEM玩具の需要は、2025~2030年にかけて増加すると予想されます。この時期の幼児は好奇心が旺盛で、探究心も旺盛であるため、組み立てセット、コーディングロボット、科学キットなどのインタラクティブな玩具は、幼児のSTEMへの興味を刺激するのに最適です。
  • ハイパーマーケットやスーパーマーケットを通じた販売が、産業全体の大きなシェアを占めています。マーベルやスター・ウォーズのような人気フランチャイズをSTEAM玩具に含めることで、子どもや成人の捕収剤へのアピールが強化され、足を運ぶ人が増えます。
  • 北米は2024年に市場全体の主要シェアを占めました。米国は科学者やエンジニアの数を増やそうとしているため、親は創造性、批判的思考、コーディングスキルを育み、楽しませる玩具を求めています。

目次

第1章 調査手法と範囲

第2章 エグゼクティブサマリー

第3章 STEM玩具市場の変数と動向

  • 市場イントロダクション
  • 産業バリューチェーン分析
    • 利益率チャネル分析
  • 市場力学
    • 市場促進要因分析
    • 市場抑制要因分析
    • 市場機会
    • 市場課題
  • 産業分析ツール
    • ポーターのファイブフォース分析
  • 市場参入戦略

第4章 STEM玩具市場:消費者行動分析

  • 人口統計分析
  • 消費者の動向と嗜好
  • 購入決定に影響を与える要因
  • 消費者向けサービスの採用

第5章 STEM玩具市場:タイプ別、推定・動向分析

  • STEM玩具市場、タイプ別:主要ポイント
  • タイプ変動分析と市場シェア、2024年と2030年
  • タイプ別、2018~2030年
    • 科学
    • 技術
    • エンジニアリング
    • 数学

第6章 STEM玩具市場:年齢層別、推定・動向分析

  • STEM玩具市場、年齢層別:主要ポイント
  • 年齢層変動分析と市場シェア、2024年と2030年
  • 年齢層別、2018~2030年
    • 0~3歳
    • 3~8歳
    • 8~12歳
    • 12歳以上

第7章 STEM玩具市場:流通チャネル別、推定・動向分析

  • STEM玩具市場、流通チャネル別:主要ポイント
  • 流通チャネル変動分析と市場シェア、2024年と2030年
  • 流通チャネル別、2018~2030年
    • ハイパーマーケットとスーパーマーケット
    • 専門店
    • オンライン/eコマース
    • その他

第8章 STEM玩具市場:地域別、推定・動向分析

  • STEM玩具市場:地域別展望
  • 地域市場:主要ポイント
  • 地域別、2018~2030年
    • 北米
    • 欧州
    • アジア太平洋
    • 中南米
    • 中東・アフリカ

第9章 STEM玩具市場:競合分析

  • 主要市場参入企業による最近の動向と影響分析
  • 企業分類
  • 参入企業概要
  • 企業市場シェア分析、2024年(%)
  • 企業ヒートマップ分析、2024年
  • 戦略マッピング
  • 企業プロファイル
    • LEGO Group
    • Mattel, Inc.
    • Sphero
    • VTech
    • Melissa &Doug
    • Hasbro
    • Thames &Kosmos
    • Osmo
    • Ravensburger
    • Spin Master
図表

List of Tables

  • Table 1 STEM toys market: Key market driver analysis
  • Table 2 STEM toys market: Key market restraint analysis
  • Table 3 STEM toys market estimates & forecast, 2018 - 2030 by type (USD Million)
  • Table 4 Science based toys market estimates & forecasts, 2018 - 2030 (USD Million)
  • Table 5 Technological based toys market estimates & forecasts, 2018 - 2030 (USD Million)
  • Table 6 Engineering based toys market estimates & forecasts, 2018 - 2030 (USD Million)
  • Table 7 Mathematical based toys market estimates & forecasts, 2018 - 2030 (USD Million)
  • Table 8 STEM toys market estimates & forecast, 2018 - 2030 by age group (USD Million)
  • Table 9 STEM toys for 0-3 years, market estimates & forecasts, 2018 - 2030 (USD Million)
  • Table 10 STEM toys for 3-8 years, market estimates & forecasts, 2018 - 2030 (USD Million)
  • Table 11 STEM toys for 8-12 years, market estimates & forecasts, 2018 - 2030 (USD Million)
  • Table 12 STEM toys for 12+ years, market estimates & forecasts, 2018 - 2030 (USD Million)
  • Table 13 STEM toys market estimates & forecasts, by distribution channel 2018 - 2030 (USD Million)
  • Table 14 STEM toys market estimates & forecast, 2018 - 2030 through hypermarkets & supermarkets (USD Million)
  • Table 15 STEM toys market estimates & forecast, 2018 - 2030 through specialty stores (USD Million)
  • Table 16 STEM toys market estimates & forecast, 2018 - 2030 through online/e-commerce (USD Million)
  • Table 17 STEM toys market estimates & forecast, 2018 - 2030 through other channels (USD Million)
  • Table 18 STEM toys market estimates & forecast, 2018 - 2030 by region (USD Million)
  • Table 19 North America STEM toys market estimates and forecast, 2018 - 2030 (USD Million)
  • Table 20 North America STEM toys market revenue estimates and forecast, by type, 2018 - 2030 (USD Million)
  • Table 21 North America STEM toys market revenue estimates and forecast, by age group, 2018 - 2030 (USD Million)
  • Table 22 North America STEM toys market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
  • Table 23 U.S. macro-economic outlay
  • Table 24 U.S. STEM toys market estimates and forecast, 2018 - 2030 (USD Million)
  • Table 25 U.S. STEM toys market revenue estimates and forecast, by type, 2018 - 2030 (USD Million)
  • Table 26 U.S. STEM toys market revenue estimates and forecast, by age group, 2018 - 2030 (USD Million)
  • Table 27 U.S. STEM toys market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
  • Table 28 Canada macro-economic outlay
  • Table 29 Canada STEM toys market estimates and forecast, 2018 - 2030 (USD Million)
  • Table 30 Canada STEM toys market revenue estimates and forecast, by type, 2018 - 2030 (USD Million)
  • Table 31 Canada STEM toys market revenue estimates and forecast, by age group, 2018 - 2030 (USD Million)
  • Table 32 Canada STEM toys market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
  • Table 33 Mexico macro-economic outlay
  • Table 34 Mexico STEM toys market estimates and forecast, 2018 - 2030 (USD Million)
  • Table 35 Mexico STEM toys market revenue estimates and forecast, by type, 2018 - 2030 (USD Million)
  • Table 36 Mexico STEM toys market revenue estimates and forecast, by age group, 2018 - 2030 (USD Million)
  • Table 37 Mexico STEM toys market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
  • Table 38 Europe STEM toys market estimates and forecast, 2018 - 2030 (USD Million)
  • Table 39 Europe STEM toys market revenue estimates and forecast, by type, 2018 - 2030 (USD Million)
  • Table 40 Europe STEM toys market revenue estimates and forecast, by age group, 2018 - 2030 (USD Million)
  • Table 41 Europe STEM toys market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
  • Table 42 UK macro-economic outlay
  • Table 43 UK STEM toys market estimates and forecast, 2018 - 2030 (USD Million)
  • Table 44 UK STEM toys market revenue estimates and forecast, by type, 2018 - 2030 (USD Million)
  • Table 45 UK STEM toys market revenue estimates and forecast, by age group, 2018 - 2030 (USD Million)
  • Table 46 UK STEM toys market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
  • Table 47 Germany macro-economic outlay
  • Table 48 Germany STEM toys market estimates and forecast, 2018 - 2030 (USD Million)
  • Table 49 Germany STEM toys market revenue estimates and forecast, by type, 2018 - 2030 (USD Million)
  • Table 50 Germany STEM toys market revenue estimates and forecast, by age group, 2018 - 2030 (USD Million)
  • Table 51 Germany STEM toys market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
  • Table 52 France macro-economic outlay
  • Table 53 France STEM toys market estimates and forecast, 2018 - 2030 (USD Million)
  • Table 54 France STEM toys market revenue estimates and forecast, by type, 2018 - 2030 (USD Million)
  • Table 55 France STEM toys market revenue estimates and forecast, by age group, 2018 - 2030 (USD Million)
  • Table 56 France STEM toys market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
  • Table 57 Italy macro-economic outlay
  • Table 58 Italy STEM toys market estimates and forecast, 2018 - 2030 (USD Million)
  • Table 59 Italy STEM toys market revenue estimates and forecast, by type, 2018 - 2030 (USD Million)
  • Table 60 Italy STEM toys market revenue estimates and forecast, by age group, 2018 - 2030 (USD Million)
  • Table 61 Italy STEM toys market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
  • Table 62 Spain macro-economic outlay
  • Table 63 Spain STEM toys market estimates and forecast, 2018 - 2030 (USD Million)
  • Table 64 Spain STEM toys market revenue estimates and forecast, by type, 2018 - 2030 (USD Million)
  • Table 65 Spain STEM toys market revenue estimates and forecast, by age group, 2018 - 2030 (USD Million)
  • Table 66 Spain STEM toys market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
  • Table 67 Asia Pacific STEM toys market estimates and forecast, 2018 - 2030 (USD Million)
  • Table 68 Asia Pacific STEM toys market revenue estimates and forecast, by type, 2018 - 2030 (USD Million)
  • Table 69 Asia Pacific STEM toys market revenue estimates and forecast, by age group, 2018 - 2030 (USD Million)
  • Table 70 Asia Pacific STEM toys market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
  • Table 71 China macro-economic outlay
  • Table 72 China STEM toys market estimates and forecast, 2018 - 2030 (USD Million)
  • Table 73 China STEM toys market revenue estimates and forecast, by type, 2018 - 2030 (USD Million)
  • Table 74 China STEM toys market revenue estimates and forecast, by age group, 2018 - 2030 (USD Million)
  • Table 75 China STEM toys market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
  • Table 76 India macro-economic outlay
  • Table 77 India STEM toys market estimates and forecast, 2018 - 2030 (USD Million)
  • Table 78 India STEM toys market revenue estimates and forecast, by type, 2018 - 2030 (USD Million)
  • Table 79 India STEM toys market revenue estimates and forecast, by age group, 2018 - 2030 (USD Million)
  • Table 80 India STEM toys market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
  • Table 81 Japan macro-economic outlay
  • Table 82 Japan STEM toys market estimates and forecast, 2018 - 2030 (USD Million)
  • Table 83 Japan STEM toys market revenue estimates and forecast, by type, 2018 - 2030 (USD Million)
  • Table 84 Japan STEM toys market revenue estimates and forecast, by age group, 2018 - 2030 (USD Million)
  • Table 85 Japan STEM toys market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
  • Table 86 South Korea macro-economic outlay
  • Table 87 South Korea STEM toys market estimates and forecast, 2018 - 2030 (USD Million)
  • Table 88 South Korea STEM toys market revenue estimates and forecast, by type, 2018 - 2030 (USD Million)
  • Table 89 South Korea STEM toys market revenue estimates and forecast, by age group, 2018 - 2030 (USD Million)
  • Table 90 Australia & New Zealand macro-economic outlay
  • Table 91 Australia & New Zealand STEM toys market estimates and forecast, 2018 - 2030 (USD Million)
  • Table 92 Australia & New Zealand STEM toys market revenue estimates and forecast, by type, 2018 - 2030 (USD Million)
  • Table 93 Australia & New Zealand STEM toys market revenue estimates and forecast, by age group, 2018 - 2030 (USD Million)
  • Table 94 Central & South America STEM toys market estimates and forecast, 2018 - 2030 (USD Million)
  • Table 95 Central & South America STEM toys market revenue estimates and forecast, by type, 2018 - 2030 (USD Million)
  • Table 96 Central & South America STEM toys market revenue estimates and forecast, by age group, 2018 - 2030 (USD Million)
  • Table 97 Central & South America STEM toys market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
  • Table 98 Brazil macro-economic outlay
  • Table 99 Brazil STEM toys market estimates and forecast, 2018 - 2030 (USD Million)
  • Table 100 Brazil STEM toys market revenue estimates and forecast, by type, 2018 - 2030 (USD Million)
  • Table 101 Brazil STEM toys market revenue estimates and forecast, by age group, 2018 - 2030 (USD Million)
  • Table 102 Brazil STEM toys market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
  • Table 103 Argentina macro-economic outlay
  • Table 104 Argentina STEM toys market estimates and forecast, 2018 - 2030 (USD Million)
  • Table 105 Argentina STEM toys market revenue estimates and forecast, by type, 2018 - 2030 (USD Million)
  • Table 106 Argentina STEM toys market revenue estimates and forecast, by age group, 2018 - 2030 (USD Million)
  • Table 107 Argentina STEM toys market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
  • Table 108 Middle East & Africa STEM toys market estimates and forecast, 2018 - 2030 (USD Million)
  • Table 109 Middle East & Africa STEM toys market revenue estimates and forecast, by type, 2018 - 2030 (USD Million)
  • Table 110 Middle East & Africa STEM toys market revenue estimates and forecast, by age group, 2018 - 2030 (USD Million)
  • Table 111 Middle East & Africa STEM toys market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
  • Table 112 South Africa macro-economic outlay
  • Table 113 South Africa STEM toys market estimates and forecast, 2018 - 2030 (USD Million)
  • Table 114 South Africa STEM toys market revenue estimates and forecast, by type, 2018 - 2030 (USD Million)
  • Table 115 South Africa STEM toys market revenue estimates and forecast, by age group, 2018 - 2030 (USD Million)
  • Table 116 South Africa STEM toys market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
  • Table 117 UAE macro-economic outlay
  • Table 120 UAE STEM toys market estimates and forecast, 2018 - 2030 (USD Million)
  • Table 121 UAE STEM toys market revenue estimates and forecast, by type, 2018 - 2030 (USD Million)
  • Table 122 UAE STEM toys market revenue estimates and forecast, by age group, 2018 - 2030 (USD Million)
  • Table 123 UAE STEM toys market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
  • Table 124 Recent developments & impact analysis, by key market participants
  • Table 125 Company market share, 2024 (%)
  • Table 126 Company heat map analysis, 2024
  • Table 127 Companies implementing key strategies

List of Figures

  • Fig. 1 STEM toys market segmentation
  • Fig. 2 Information procurement
  • Fig. 3 Primary research pattern
  • Fig. 4 Primary research approaches
  • Fig. 5 Primary research process
  • Fig. 6 Market snapshot
  • Fig. 7 Segment snapshot
  • Fig. 8 Regional snapshot
  • Fig. 9 Competitive landscape Snapshot
  • Fig. 10 Parent industry and STEM toys market size, 2024 (USD Million)
  • Fig. 11 STEM toys market: Value chain analysis
  • Fig. 12 STEM toys market: Dynamics
  • Fig. 13 STEM toys market: Porter's five forces analysis
  • Fig. 14 STEM toys market, by type: Key takeaways
  • Fig. 15 STEM toys market: Type movement analysis, 2024 & 2030 (%)
  • Fig. 16 Science based toys market estimates & forecasts, 2018 - 2030 (USD Million)
  • Fig. 17 Technological based toys market estimates & forecasts, 2018 - 2030 (USD Million)
  • Fig. 18 Engineering based toys market estimates & forecasts, 2018 - 2030 (USD Million)
  • Fig. 19 Mathematical based toys market estimates & forecasts, 2018 - 2030 (USD Million)
  • Fig. 20 STEM toys market, by age group: Key takeaways
  • Fig. 21 STEM toys market: Age group movement analysis, 2024 & 2030 (%)
  • Fig. 22 STEM toys for 0-3 years, market estimates & forecasts, 2018 - 2030 (USD Million)
  • Fig. 23 STEM toys for 3-8 years, market estimates & forecasts, 2018 - 2030 (USD Million)
  • Fig. 24 STEM toys for 8-12 years, market estimates & forecasts, 2018 - 2030 (USD Million)
  • Fig. 25 STEM toys for 12+ years, market estimates & forecasts, 2018 - 2030 (USD Million)
  • Fig. 26 STEM toys market, by distribution channel: Key takeaways
  • Fig. 27 STEM toys market: Distribution channel movement analysis, 2024 & 2030 (%)
  • Fig. 28 STEM toys market estimates & forecast, 2018 - 2030 through hypermarkets & supermarkets (USD Million)
  • Fig. 29 STEM toys market estimates & forecast, 2018 - 2030 through specialty stores (USD Million)
  • Fig. 30 STEM toys market estimates & forecast, 2018 - 2030 through online/e-commerce (USD Million)
  • Fig. 31 STEM toys market estimates & forecast, 2018 - 2030 through other channels (USD Million)
  • Fig. 32 Regional marketplace: Key takeaways
  • Fig. 33 North America STEM toys market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 34 U.S. STEM toys market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 35 Canada STEM toys market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 36 Mexico STEM toys market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 37 Europe STEM toys market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 38 UK STEM toys market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 39 Germany STEM toys market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 40 France STEM toys market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 41 Italy STEM toys market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 42 Spain STEM toys market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 43 Asia Pacific STEM toys market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 44 China STEM toys market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 45 Japan STEM toys market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 46 India STEM toys market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 47 Australia & New Zealand STEM toys market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 48 South Korea STEM toys market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 49 Central and South America STEM toys market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 50 Brazil STEM toys market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 51 Argentina STEM toys market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 52 Middle East and Africa STEM toys market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 53 South Africa STEM toys market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 54 UAE STEM toys market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 55 Key company categorization
  • Fig. 56 Company market share analysis, 2024
  • Fig. 57 Strategic framework of STEM toys market
目次
Product Code: GVR-4-68040-506-7

STEM Toys Market Growth & Trends:

The global STEM toys market size is expected to reach USD 1.83 billion by 2030, according to a new report by Grand View Research, Inc. The market is projected to grow at a CAGR of 7.2% from 2025 to 2030. The market has gained significant momentum in recent years as parents and educators increasingly seek tools to prepare children for the future of innovation and problem-solving. These toys are designed to foster skills in science, technology, engineering, and mathematics, offering an interactive way to engage young learners. Dissatisfied with traditional curricula, parents advocate for better educational resources and often turn to STEM toys to fill the gap. The rise in demand reflects a shift toward equipping children with critical thinking and technical skills for tomorrow's workforce.

A notable trend in the market is the popularity of subscription services. Retail giants like Amazon, Walmart, and Target offer monthly STEM toy deliveries, providing parents with convenient access to educational kits. These services cater to a growing interest in curated, hands-on learning experiences for children. Subscription models also appeal to families by introducing a variety of STEM concepts, maintaining excitement and engagement. However, while the model promotes accessibility, parents must discern whether the offerings are genuinely educational or simply marketing ploys, capitalizing on the STEM trend.

The effectiveness of STEM toys lies in their ability to engage children in active learning. Toys that require problem-solving, logical thinking, and interaction with core concepts are particularly beneficial. Categories like academic, cognitive thinking, and motor skills guide parents in selecting the right toys for their children's development. The focus should be active participation, whether it is math kits, construction sets, or puzzles. High-quality STEM toys teach concepts and encourage creativity, curiosity, and the application of knowledge in practical scenarios.

STEM toys cater to diverse age groups, from toddlers to teenagers, ensuring age-appropriate learning experiences. For younger children, toys that develop motor skills, such as building blocks or workbench sets, lay a foundation for STEM learning. Older students benefit from more complex toys like advanced construction kits and puzzles that combine engineering and geometry. Companies like LEGO and National Geographic are creating toys that blend fun with education, such as solar-powered kits that teach principles of energy and mechanics. These toys nurture a love for STEM subjects across all age brackets.

As awareness of STEM education grows, the market for STEM toys continues to expand, driven by demand for innovative learning tools. Companies are responding with products that align with educational goals while sparking children's interest in science and technology. Toys incorporating real-world applications, such as National Geographic's Mars Rover model, are particularly impactful. They combine hands-on construction with knowledge about space exploration, bridging play, and education. The market is poised to grow, fueled by a global emphasis on equipping children with the skills they need to thrive in an increasingly technological world.

STEM Toys Market Report Highlights:

  • The engineering toys market accounted for a significant share of the overall market. These popular toys foster problem-solving, creativity, and hands-on learning, helping children develop critical thinking skills
  • Demand for STEM toys among the 3-8-year-old age group is expected to increase from 2025 to 2030. Kids are naturally curious and eager to explore at this age, making interactive toys like building sets, coding robots, and science kits perfect for stimulating their interest in STEM
  • Sales through hypermarkets and supermarkets accounted for a major share of the overall industry. Including popular franchises like Marvel and Star Wars alongside STEAM toys enhances the appeal to children and adult collectors, driving foot traffic
  • North America accounted for a major share of the overall market in 2024. As the U.S. strives to increase the number of scientists and engineers, parents are seeking toys that entertain and foster creativity, critical thinking, and coding skills

Table of Contents

Chapter 1. Methodology and Scope

  • 1.1. Market Segmentation & Scope
  • 1.2. Market Definition
  • 1.3. Information Procurement
    • 1.3.1. Purchased Database
    • 1.3.2. GVR's Internal Database
    • 1.3.3. Secondary Materials & Third-Party Perspectives
    • 1.3.4. Primary Research
  • 1.4. Information Analysis
    • 1.4.1. Data Analysis Models
  • 1.5. Market Formulation & Data Visualization
  • 1.6. Data Validation & Publishing

Chapter 2. Executive Summary

  • 2.1. Market Snapshot
  • 2.2. Type Outlook
  • 2.3. Age Group Outlook
  • 2.4. Distribution Channel Outlook
  • 2.5. Regional Outlook
  • 2.6. Competitive Landscape Snapshot

Chapter 3. STEM Toys Market Variables and Trends

  • 3.1. Market Introduction
  • 3.2. Industry Value Chain Analysis
    • 3.2.1. Profit Margin Channel Analysis
  • 3.3. Market Dynamics
    • 3.3.1. Market Driver Analysis
    • 3.3.2. Market Restraint Analysis
    • 3.3.3. Market Opportunities
    • 3.3.4. Market Challenges
  • 3.4. Industry Analysis Tools
    • 3.4.1. Porter's Five Forces Analysis
  • 3.5. Market Entry Strategies

Chapter 4. STEM Toys Market: Consumer Behavior Analysis

  • 4.1. Demographic Analysis
  • 4.2. Consumer Trends & Preferences
  • 4.3. Factors Affecting Buying Decisions
  • 4.4. Consumer Service Adoption

Chapter 5. STEM Toys Market: Type Estimates & Trend Analysis

  • 5.1. STEM Toys Market, By Type: Key Takeaways
  • 5.2. Type Movement Analysis & Market Share, 2024 & 2030
  • 5.3. Market Estimates & Forecasts, by Type, 2018 - 2030 (USD Million)
    • 5.3.1. Science
      • 5.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 5.3.2. Technology
      • 5.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 5.3.3. Engineering
      • 5.3.3.1. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 5.3.4. Mathematics
      • 5.3.4.1. Market estimates and forecast, 2018 - 2030 (USD Million)

Chapter 6. STEM Toys Market: Age Group Estimates & Trend Analysis

  • 6.1. STEM Toys Market, By Age Group: Key Takeaways
  • 6.2. Age Group Movement Analysis & Market Share, 2024 & 2030
  • 6.3. Market Estimates & Forecasts, by Age Group, 2018 - 2030 (USD Million)
    • 6.3.1. 0-3 Years
      • 6.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 6.3.2. 3-8 Years
      • 6.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 6.3.3. 8-12 Years
      • 6.3.3.1. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 6.3.4. 12+ Years
      • 6.3.4.1. Market estimates and forecast, 2018 - 2030 (USD Million)

Chapter 7. STEM Toys Market: Distribution Channel Estimates & Trend Analysis

  • 7.1. STEM Toys Market, By Distribution Channel: Key Takeaways
  • 7.2. Distribution Channel Movement Analysis & Market Share, 2024 & 2030
  • 7.3. Market Estimates & Forecasts, by Distribution Channel, 2018 - 2030 (USD Million)
    • 7.3.1. Hypermarkets & Supermarkets
      • 7.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 7.3.2. Specialty Stores
      • 7.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 7.3.3. Online/E-Commerce
      • 7.3.3.1. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 7.3.4. Others
      • 7.3.4.1. Market estimates and forecast, 2018 - 2030 (USD Million)

Chapter 8. STEM Toys Market: Regional Estimates & Trend Analysis

  • 8.1. STEM Toys Market: Regional Outlook
  • 8.2. Regional Marketplaces: Key Takeaways
  • 8.3. Market Estimates & Forecasts, by Region, 2018 - 2030 (USD Million)
    • 8.3.1. North America
      • 8.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Million)
      • 8.3.1.2. U.S.
        • 8.3.1.2.1. Key country dynamics
        • 8.3.1.2.2. Market estimates and forecast, 2018 - 2030 (USD Million)
      • 8.3.1.3. Canada
        • 8.3.1.3.1. Key country dynamics
        • 8.3.1.3.2. Market estimates and forecast, 2018 - 2030 (USD Million)
      • 8.3.1.4. Mexico
        • 8.3.1.4.1. Key country dynamics
        • 8.3.1.4.2. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 8.3.2. Europe
      • 8.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Million)
      • 8.3.2.2. UK
        • 8.3.2.2.1. Key country dynamics
        • 8.3.2.2.2. Market estimates and forecast, 2018 - 2030 (USD Million)
      • 8.3.2.3. Germany
        • 8.3.2.3.1. Key country dynamics
        • 8.3.2.3.2. Market estimates and forecast, 2018 - 2030 (USD Million)
      • 8.3.2.4. France
        • 8.3.2.4.1. Key country dynamics
        • 8.3.2.4.2. Market estimates and forecast, 2018 - 2030 (USD Million)
      • 8.3.2.5. Italy
        • 8.3.2.5.1. Key country dynamics
        • 8.3.2.5.2. Market estimates and forecast, 2018 - 2030 (USD Million)
      • 8.3.2.6. Spain
        • 8.3.2.6.1. Key country dynamics
        • 8.3.2.6.2. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 8.3.3. Asia Pacific
      • 8.3.3.1. Market estimates and forecast, 2018 - 2030 (USD Million)
      • 8.3.3.2. China
        • 8.3.3.2.1. Key country dynamics
        • 8.3.3.2.2. Market estimates and forecast, 2018 - 2030 (USD Million)
      • 8.3.3.3. Japan
        • 8.3.3.3.1. Key country dynamics
        • 8.3.3.3.2. Market estimates and forecast, 2018 - 2030 (USD Million)
      • 8.3.3.4. India
        • 8.3.3.4.1. Key country dynamics
        • 8.3.3.4.2. Market estimates and forecast, 2018 - 2030 (USD Million)
      • 8.3.3.5. South Korea
        • 8.3.3.5.1. Key country dynamics
        • 8.3.3.5.2. Market estimates and forecast, 2018 - 2030 (USD Million)
      • 8.3.3.6. Australia & New Zealand
        • 8.3.3.6.1. Key country dynamics
        • 8.3.3.6.2. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 8.3.4. Central & South America
      • 8.3.4.1. Market estimates and forecast, 2018 - 2030 (USD Million)
      • 8.3.4.2. Brazil
        • 8.3.4.2.1. Key country dynamics
        • 8.3.4.2.2. Market estimates and forecast, 2018 - 2030 (USD Million).
      • 8.3.4.3. Argentina
        • 8.3.4.3.1. Key country dynamics
        • 8.3.4.3.2. Market estimates and forecast, 2018 - 2030 (USD Million).
    • 8.3.5. Middle East & Africa
      • 8.3.5.1. Market estimates and forecast, 2018 - 2030 (USD Million)
      • 8.3.5.2. South Africa
        • 8.3.5.2.1. Key country dynamics
        • 8.3.5.2.2. Market estimates and forecast, 2018 - 2030 (USD Million)
      • 8.3.5.3. UAE
        • 8.3.5.3.1. Key country dynamics
        • 8.3.5.3.2. Market estimates and forecast, 2018 - 2030 (USD Million)

Chapter 9. STEM Toys Market: Competitive Analysis

  • 9.1. Recent Developments & Impact Analysis, by Key Market Participants
  • 9.2. Company Categorization
  • 9.3. Participant's Overview
  • 9.4. Financial Performance
  • 9.5. Product Benchmarking
  • 9.6. Company Market Share Analysis, 2024 (%)
  • 9.7. Company Heat Map Analysis, 2024
  • 9.8. Strategy Mapping
  • 9.9. Company Profiles
    • 9.9.1. LEGO Group
      • 9.9.1.1. Company Overview
      • 9.9.1.2. Financial Performance
      • 9.9.1.3. Product Portfolios
      • 9.9.1.4. Strategic Initiatives
    • 9.9.2. Mattel, Inc.
      • 9.9.2.1. Company Overview
      • 9.9.2.2. Financial Performance
      • 9.9.2.3. Product Portfolios
      • 9.9.2.4. Strategic Initiatives
    • 9.9.3. Sphero
      • 9.9.3.1. Company Overview
      • 9.9.3.2. Financial Performance
      • 9.9.3.3. Product Portfolios
      • 9.9.3.4. Strategic Initiatives
    • 9.9.4. VTech
      • 9.9.4.1. Company Overview
      • 9.9.4.2. Financial Performance
      • 9.9.4.3. Product Portfolios
      • 9.9.4.4. Strategic Initiatives
    • 9.9.5. Melissa & Doug
      • 9.9.5.1. Company Overview
      • 9.9.5.2. Financial Performance
      • 9.9.5.3. Product Portfolios
      • 9.9.5.4. Strategic Initiatives
    • 9.9.6. Hasbro
      • 9.9.6.1. Company Overview
      • 9.9.6.2. Financial Performance
      • 9.9.6.3. Product Portfolios
      • 9.9.6.4. Strategic Initiatives
    • 9.9.7. Thames & Kosmos
      • 9.9.7.1. Company Overview
      • 9.9.7.2. Financial Performance
      • 9.9.7.3. Product Portfolios
      • 9.9.7.4. Strategic Initiatives
    • 9.9.8. Osmo
      • 9.9.8.1. Company Overview
      • 9.9.8.2. Financial Performance
      • 9.9.8.3. Product Portfolios
      • 9.9.8.4. Strategic Initiatives
    • 9.9.9. Ravensburger
      • 9.9.9.1. Company Overview
      • 9.9.9.2. Financial Performance
      • 9.9.9.3. Product Portfolios
      • 9.9.9.4. Strategic Initiatives
    • 9.9.10. Spin Master
      • 9.9.10.1. Company Overview
      • 9.9.10.2. Financial Performance
      • 9.9.10.3. Product Portfolios
      • 9.9.10.4. Strategic Initiatives