市場調査レポート

モバイルラーニングの世界市場

Mobile Learning

発行 Global Industry Analysts, Inc. 商品コード 352654
出版日 ページ情報 英文 281 Pages
納期: 即日から翌営業日
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モバイルラーニングの世界市場 Mobile Learning
出版日: 2016年02月01日 ページ情報: 英文 281 Pages
概要

当レポートでは、世界のモバイルラーニング市場について調査し、米国、カナダ、日本、欧州、アジア太平洋、中東 & アフリカ、およびラテンアメリカ市場における5ヵ年の市場実績と予測、市場データの分析、および企業プロファイルなど、体系的な情報を提供しています。

第1章 イントロダクション、調査手法、製品の定義

第2章 エグゼクティブサマリー

  • 産業の概要
    • モバイルラーニング:活発なデジタルラーニング
    • M-ラーニングは究極の学習プラットフォームとして登場
    • 先進市場がモバイルラーニングを独占
    • 新興地域は市場成長を刺激
    • 大学 & 企業部門からのM-ラーニングの有望な機会
    • モバイルデバイスの普及率の上昇およびモバイルラーニング市場における成長を支えるモバイル加入者の拡大
    • モバイル利用に関する基本データ
    • 機会の指標
    • よりスマートなデバイス、より速いネットワークは市場成長に都合が良い
    • スマートフォン売り上げの活況:モバイルラーニング市場の機会
    • メディアタブレット:消費者 & 企業部門における学習に便利なデバイス
    • モバイルラーニング市場はデジタル教育への注目の高まりから恩恵を受ける
    • M-ラーニングVAS:収益性の高い市場
    • 競合情勢
  • 市場動向 & 課題
    • 消費者のモバイルラーニングソリューションの需要の高まりが市場成長を刺激
    • 教師・生徒向けの主な教育アプリケーション
    • モバイル技術が学業を転換
    • 技術に精通したジェネレーションZ (Z世代) 人口の需要拡大がM-ラーニングの前兆
    • 教室における技術の利用増加が需要にとってメリットとなる、ほか
  • モバイルラーニング:が年的概要
  • 製品革新/発売
  • 最近の産業活動
  • 主要企業への注目
    • Adobe Systems Incorporated (米国)
    • Adrenna, Inc. (米国)
    • Apple, Inc. (米国)
    • AT&T, Inc. (米国)
    • Blackboard, Inc. (米国)
    • Cisco Systems, Inc. (米国)
    • Citrix Systems, Inc. (米国)
    • City & Guilds Kineo (英国)
    • Desire2Learn Corporation (カナダ)
    • DominKnow, Inc. (カナダ)
    • IBM Corporation (米国)
    • NetDimensions Ltd. (香港)
    • Promethean Ltd. (英国)
    • Saba Software, Inc. (米国)
    • SAP SE (ドイツ)
    • Skillsoft Corporation (米国)
      • SumTotal Systems, LLC (米国)
    • Upside Learning Solutions Pvt. Ltd. (インド)
  • 世界市場の見通し

第3章 市場

  • 米国
  • カナダ
  • 日本
  • 欧州
  • アジア太平洋
  • 中東・アフリカ
  • ラテンアメリカ

第4章 競合情勢

目次
Product Code: MCP-7065

This report analyzes the worldwide markets for Mobile Learning in US$ Million. The report provides separate comprehensive analytics for the US, Canada, Japan, Europe, Asia-Pacific, Middle East & Africa, and Latin America. Annual estimates and forecasts are provided for the period 2014 through 2020. Also, a five-year historic analysis is provided for these markets. Market data and analytics are derived from primary and secondary research. Company profiles are primarily based on public domain information including company URLs. The report profiles 76 companies including many key and niche players such as -

Adobe Systems Incorporated
Adrenna, Inc.
Apple, Inc.
AT&T, Inc.
Blackboard, Inc.

Table of Contents

I. INTRODUCTION, METHODOLOGY & PRODUCT DEFINITIONS

  • Study Reliability and Reporting Limitations
  • Disclaimers
  • Data Interpretation & Reporting Level
    • Quantitative Techniques & Analytics
  • Product Definitions and Scope of Study
    • Mobile Learning

II. EXECUTIVE SUMMARY

1. INDUSTRY OVERVIEW

  • Mobile Learning - Digital Learning on the Move
  • M-Learning Emerges as the Ultimate Learning Platform
  • Developed Markets Dominate Mobile Learning
  • Developing Regions to Fuel Market Growth
    • Table 1: Global Fastest Growing Mobile Learning Products and Services Market: Geographic Regions Ranked by Growth (In % CAGR) over the Period 2014-2020 (includes corresponding Graph/Chart)
  • Promising Opportunities for M-Learning from Academic & Enterprise Sectors
  • Increasing Penetration of Mobile Devices & Expanding Mobile Subscriptions Underpin Growth in the Mobile Learning Market
  • Fast Facts on Mobile Usage
  • Opportunity Indicators
    • Table 2: Global Mobile Penetration Rate (%) by Geographic Region (2014) (includes corresponding Graph/Chart)
    • Table 3: Global Mobile Subscriptions (2014): Percentage Share Breakdown for Select Countries (includes corresponding Graph/Chart)
    • Table 4: Global Internet Penetration (In %) by Geographic Region (2015) (includes corresponding Graph/Chart)
  • Smarter Devices, Faster Networks Favor Market Growth
  • Booming Smartphone Sales: Opportunity for Mobile Learning Market
    • Table 5: Smartphone Penetration Worldwide (as a Percentage of Total Population) for Select Countries (2014) (includes corresponding Graph/Chart)
    • Table 6: Smartphone Penetration Worldwide (as a Percentage of Mobile Phone Users) for Select Countries (2014) (includes corresponding Graph/Chart)
  • Media Tablets: A Convenient Device for Learning in Consumer & Enterprise Sectors
    • Table 7: Media Tablets Market Worldwide (2010, 2012 & 2015): Annual Sales in Million Units (includes corresponding Graph/Chart)
  • Mobile Learning Market Benefits from Increased Focus on Digital Education
  • M-Learning VAS - A Lucrative Market
    • Table 8: Global Market for Mobile Learning VAS Products (2014): Percentage Breakdown of Number of Mobile Learning VAS Products in Operation by Geographic Region (includes corresponding Graph/Chart)
  • Competitive Landscape

2. MARKET TRENDS & ISSUES

  • Rising Consumer Demand for Mobile Learning Solutions Stimulates Market Growth
  • Select Educational Apps for Teachers and Students
  • Mobile Technology Transforms Academic Learning
  • Rising Demands of Tech-Savvy Generation Z Population Augurs Well for M-Learning
  • Increased Use of Technology in Classrooms Benefits Demand
    • Table 9: Global Educational Technology Spending by Sector (2014) (includes corresponding Graph/Chart)
    • Interesting Ways of Using Mobile Devices in Classroom Settings
  • Governments Foster eLearning Adoption across Schools via Tablet Devices
  • Growing Relevance of Mobile Learning in Formal Education Systems
    • Shift towards Digital Textbooks & E-Books Enables Mobile-based Collaborative Learning
  • Active Adoption of Digital & Mobile Learning Content in Preschools
  • M-Learning in Higher Education: Potential for Growth
  • Mobile Learning Gains Acceptance in K-12 Sector
  • Rising Prominence of E-Books: A Boon for Mobile Learning Market
  • Education Apps Grow in Prominence
    • Table 10: Global Mobile App Market (2014 & 2018): Percentage Share Breakdown of Revenues by App Category (includes corresponding Graph/Chart)
    • Table 11: Popular Categories Worldwide in Apple App Store (2015): Percentage Share Breakdown of Number of Active Apps by App Category (includes corresponding Graph/Chart)
  • Smart Classrooms - The Future of Academic Learning
  • Mobile Learning Offers Benefits of Teacher- Generated Content
  • Mobile Learning Emerges as a Technology to Provide Education to the Needy
  • BYOD Trend Enhances Significance of Mobile Notetaking Platforms
  • Social Learning - Favorable Opportunities for M-Learning
  • Mobile Learning and MOOCs
  • M-Learning in Business Settings
  • Corporate M-Learning: Training Initiatives Focus on Mobile Technology
    • Learning & Training through Mobile Devices
      • Major Factors Driving Shift towards Technology- Based Learning Ranked by Importance
    • M-Learning Gains Precedence over Traditional Learning Approaches
  • Rising Importance of Mobile Devices for Corporate Training
    • Choice of Smart Mobile Devices Gains Prominence in Corporate Training
  • Demographic Shift of Workforce to Drive Adoption of M-Learning in Corporate Sector
    • M-Learning Finds Appeal amongst Millennial Generation Workers
    • Table 12: US Workforce Demographic Mix by Generation (2015): Percentage Share Breakdown by Workforce Category - Boomers, Generation X, Millennials, and Others (includes corresponding Graph/Chart)
  • Growing Use of M-Learning in Corporate Stirs Development of Mobile Apps
  • BYOD Trend in Corporate Sector - Positive Implications for Mobile Learning
  • Innovations & their Implications for the M-Learning Market
    • Mobile Content Delivery in Enterprises Shifts from Flash to HTML5
    • Gamified Mobile Learning: A Fun-filled Approach to Employee Training
    • Adoption of Location-based Learning Products - Potential for M-Learning Market
    • Providers Offer Bite-Sized Learning for Improved Effectiveness of Mobile Learning
    • Competency-based Learning through Mobile Devices
    • Rising Adoption of Augmented Learning Products in Enterprises
    • Mobile-based VR Learning Products Promise Immersive Learning Experience
    • Interactive E-Books - Potential Application in Mobile Learning
    • Greater Insights into Learner Behavior with Mobile App Analytics
    • Responsive Web Design - Vital for Consistent Delivery for Multi-Screen Learners
    • Social Mobile Learning: Learning through Social Media
    • Wearable Technology Finds Use in Context- Sensitive Content Rendering
    • Offline Learning - Providing Access to Learning Materials without Network Connectivity
    • Tin Can API - The Latest Standard for Learning Technology
  • Challenges Facing Mobile Learning Adoption in Corporate Sector
    • Dealing with the Challenges of Migrating towards Mobile Learning
  • Development of New Mobile Learning Tools and Platforms
  • Advantages of Cloud-based M-Learning to Stimulate Adoption Levels
  • Challenges Confronting the Mobile Learning Market

3. MOBILE LEARNING - A CONCEPTUAL OVERVIEW

  • Mobile Learning: An Introduction
  • Objectives of Mobile Learning Initiatives
  • How is M-Learning Different from E-Learning?
  • Types of Mobile Learning Products & Services
  • Authoring Tools & Platforms
  • Custom Content Development Services
  • Mobile Learning Value Added Services (VAS)
  • Packaged Education Apps & Edugames

4. PRODUCT INNOVATIONS/INTRODUCTIONS

  • WizIQ Rolls Out WizIQ Live Mobile Learning Platform
  • Leap Learning Introduces EnglishLeap App
  • Covenant University Introduces Edusocial
  • Skillsoft Introduces Skillsoft Learning App
  • EdX Collaborates With Qualcomm
  • Strathmore University Joins Hands with Castalia
  • Oi Introduces Oi Languages Application
  • Millicom Rolls Out EduMe
  • Docebo Introduces Docebo Mobile App
  • Ooredoo to Launch Subscription-based Mobile Learning Service
  • eLearning Solutions to Launch mLearning Mobile Platform
  • Training JumpStart Introduces Version 14.1 of Training JumpStart(tm) Portal
  • Docebo Rolls Out iOS Version of Docebo Mobile App
  • CommLab India Releases MobileLearning 101 Free eBook
  • Callidus Launches Genius.com
  • Promethean Rolls Out ClassFlow Student App
  • DSC Rolls Out Mobile Learning Initiative
  • Lightspeed Systems Launches Lightspeed Systems Mobile Learning Essentials
  • Applied Mobile Labs Introduces English on Mobile (EOM) Service
  • Oliver's Learning Introduces CSC(r) App
  • WSA Introduces Warsash App
  • CM Group Introduces Android Apps for Tablets and Smartphones
  • EmpoweredU and Berkeley-Haas to Introduce Mobile Learning Platform
  • Blackboard Rolls Out Redesigned Mobilelearning App
  • LeapFrog Rolls Out Innovative Mobile Based Learning Solutions

5. RECENT INDUSTRY ACTIVITY

  • HMH Takes Over Technology Assets of MeeGenius
  • Rockstand Joins Hands with Read India
  • NetDragon Takes Over Promethean
  • McGraw-Hill Gains Equity Stake in busuu
  • Rockstand Enters into Partnership with Kalinga Institute
  • Skillsoft Acquires SumTotal Systems
  • Jones/NCTI Signs Agreement With enTouch

6. FOCUS ON SELECT PLAYERS

  • Adobe Systems Incorporated (US)
  • Adrenna, Inc. (US)
  • Apple, Inc. (US)
  • AT&T, Inc. (US)
  • Blackboard, Inc. (US)
  • Cisco Systems, Inc. (US)
  • Citrix Systems, Inc. (US)
  • City & Guilds Kineo (UK)
  • Desire2Learn Corporation (Canada)
  • DominKnow, Inc. (Canada)
  • IBM Corporation (US)
  • NetDimensions Ltd. (Hong Kong)
  • Promethean Ltd. (UK)
  • Saba Software, Inc. (US)
  • SAP SE (Germany)
  • Skillsoft Corporation (US)
  • SumTotal Systems, LLC (US)
  • Upside Learning Solutions Pvt. Ltd. (India)

7. GLOBAL MARKET PERSPECTIVE

    • Table 13: Global Recent Past, Current and Future Analysis for Mobile Learning Products and Services by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific, Middle East & Africa and Latin America Markets Independently Analyzed with Annual Revenue Figures in US$ Million for Years 2014 through 2020 (includes corresponding Graph/Chart)
    • Table 14: Global Historic Review for Mobile Learning Products and Services by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific, Middle East & Africa and Latin America Markets Independently Analyzed with Annual Revenue Figures in US$ Million for Years 2009 through 2013 (includes corresponding Graph/Chart)
    • Table 15: Global 12-Year Perspective for Mobile Learning Products and Services by Geographic Region - Percentage Breakdown of Revenues for US, Canada, Japan, Europe, Asia-Pacific, Middle East & Africa and Latin America Markets for Years 2009, 2015 and 2020 (includes corresponding Graph/Chart)

III. MARKET

1. THE UNITED STATES

  • A. Market Analysis
    • Mobile Learning Market in the United States - A Primer
    • Consumer Need Fuels Demand for Mobile Learning Content
      • Rising Demand for New Categories of Mobile Edugames
    • Content Digitization Efforts in Academic Sector Bode Well for the M-Learning Market
    • Table 16: Education Market in the US (2015E): Percentage Breakdown of Revenues by Sector - Adult Learning & Continuing Education, Early Childhood Education, Higher Education, and K-12 Education (includes corresponding Graph/Chart)
      • Rising Acceptance of Tablets in Schools to Foster Adoption of Mobile Learning Products
      • Smartphones - Key to Mobile Learning Proliferation
    • Table 17: US Smartphones Market (2011-2017P): Number of Smartphone Users in Millions (includes corresponding Graph/Chart)
    • Table 18: Internet Usage Trends Among Smartphone Owners in the US (2013): Percentage Breakdown of Internet Users by Gender and Age Group (includes corresponding Graph/Chart)
      • Mobile VR Learning Products for Education Provide Immersive Experience
      • Rising Demand for Early Childhood Learning Content & Devices
      • Educational Tablets Find Favor among Consumers
    • Popularity of Game-based Mobile Learning Continues to Grow
    • Mobile Learning Solutions Find Favor among Government Agencies
    • Mobile Learning Adoption Gathers Pace in Corporate Sector
    • Packaged Mobile Content Leads Mobile Learning Market
    • Competitive Landscape
    • Product Innovations/Introductions
    • Strategic Corporate Developments
    • Key Players
  • B. Market Analytics
    • Table 19: US Recent Past, Current and Future Analysis for Mobile Learning Products and Services Market Analyzed with Annual Revenue Figures in US$ Million for Years 2014 through 2020 (includes corresponding Graph/Chart)
    • Table 20: US Historic Review for Mobile Learning Products and Services Market Analyzed with Annual Revenue Figures in US$ Million for Years 2009 through 2013 (includes corresponding Graph/Chart)

2. CANADA

  • A. Market Analysis
    • Current and Future Analysis
    • Growing Relevance of Mobile Technology in Education Sector
      • Key Statistical Finding
    • Table 21: Internet Usage Trends Among Smartphone Owners in Canada (2013): Percentage Breakdown of Internet Users by Gender and Age Group (includes corresponding Graph/Chart)
    • Product Introduction
    • Key Players
  • B. Market Analytics
    • Table 22: Canadian Recent Past, Current and Future Analysis for Mobile Learning Products and Services Market Analyzed with Annual Revenue Figures in US$ Million for Years 2014 through 2020 (includes corresponding Graph/Chart)
    • Table 23: Canadian Historic Review for Mobile Learning Products and Services Market Analyzed with Annual Revenue Figures in US$ Million for Years 2009 through 2013 (includes corresponding Graph/Chart)

3. JAPAN

  • Market Analysis
    • Table 24: Japanese Recent Past, Current and Future Analysis for Mobile Learning Products and Services Market Analyzed with Annual Revenue Figures in US$ Million for Years 2014 through 2020 (includes corresponding Graph/Chart)
    • Table 25: Japanese Historic Review for Mobile Learning Products and Services Market Analyzed with Annual Revenue Figures in US$ Million for Years 2009 through 2013 (includes corresponding Graph/Chart)

4. EUROPE

  • A. Market Analysis
    • Mobile Learning Market in Europe - An Overview
    • Table 26: Mobile Phone Market in Europe (2014 & 2016): Percentage Breakdown of Shipments by Feature Phones and Smartphones (includes corresponding Graph/Chart)
    • Western Europe Countries Actively Embrace Mobile Learning
  • B. Market Analytics
    • Table 27: European Recent Past, Current and Future Analysis for Mobile Learning Products and Services by Geographic Region - France, Germany, Italy, UK, Spain, Russia and Rest of Europe Markets Independently Analyzed with Annual Revenue Figures in US$ Million for Years 2014 through 2020 (includes corresponding Graph/Chart)
    • Table 28: European Historic Review for Mobile Learning Products and Services by Geographic Region - France, Germany, Italy, UK, Spain, Russia and Rest of Europe Markets Independently Analyzed with Annual Revenue Figures in US$ Million for Years 2009 through 2013 (includes corresponding Graph/Chart)
    • Table 29: European 12-Year Perspective for Mobile Learning Products and Services by Geographic Region - Percentage Breakdown of Revenues for France, Germany, Italy, UK, Spain, Russia and Rest of Europe Markets for Years 2009, 2015 and 2020 (includes corresponding Graph/Chart)

4a. FRANCE

  • A. Market Analysis
    • An Overview
      • Key Statistical Finding
    • Table 30: Internet Usage Trends Among Smartphone Owners in France (2013): Percentage Breakdown of Internet Users by Gender and Age Group (includes corresponding Graph/Chart)
  • B. Market Analytics
    • Table 31: French Recent Past, Current and Future Analysis for Mobile Learning Products and Services Market Analyzed with Annual Revenue Figures in US$ Million for Years 2014 through 2020 (includes corresponding Graph/Chart)
    • Table 32: French Historic Review for Mobile Learning Products and Services Market Analyzed with Annual Revenue Figures in US$ Million for Years 2009 through 2013 (includes corresponding Graph/Chart)

4b. GERMANY

  • A. Market Analysis
    • Current and Future Analysis
      • Key Statistical Finding
    • Table 33: Internet Usage Trends Among Smartphone Owners in Germany (2013): Percentage Breakdown of Internet Users by Gender and Age Group (includes corresponding Graph/Chart)
    • SAP SE - A Key Player
  • B. Market Analytics
    • Table 34: German Recent Past, Current and Future Analysis for Mobile Learning Products and Services Market Analyzed with Annual Revenue Figures in US$ Million for Years 2014 through 2020 (includes corresponding Graph/Chart)
    • Table 35: German Historic Review for Mobile Learning Products and Services Market Analyzed with Annual Revenue Figures in US$ Million for Years 2009 through 2013 (includes corresponding Graph/Chart)

4c. ITALY

  • A. Market Analysis
    • Current and Future Analysis
    • Product Introductions
  • B. Market Analytics
    • Table 36: Italian Recent Past, Current and Future Analysis for Mobile Learning Products and Services Market Analyzed with Annual Revenue Figures in US$ Million for Years 2014 through 2020 (includes corresponding Graph/Chart)
    • Table 37: Italian Historic Review for Mobile Learning Products and Services Market Analyzed with Annual Revenue Figures in US$ Million for Years 2009 through 2013 (includes corresponding Graph/Chart)

4d. THE UNITED KINGDOM

  • A. Market Analysis
    • Market Overview
    • Table 38: Internet Usage Trends Among Smartphone Owners in the UK (2013): Percentage Breakdown of Internet Users by Gender and Age Group (includes corresponding Graph/Chart)
    • Product Introductions
    • Strategic Corporate Developments
    • Key Players
  • B. Market Analytics
    • Table 39: UK Recent Past, Current and Future Analysis for Mobile Learning Products and Services Market Analyzed with Annual Revenue Figures in US$ Million for Years 2014 through 2020 (includes corresponding Graph/Chart)
    • Table 40: UK Historic Review for Mobile Learning Products and Services Market Analyzed with Annual Revenue Figures in US$ Million for Years 2009 through 2013 (includes corresponding Graph/Chart)

4e. SPAIN

  • Market Analysis
    • Table 41: Spanish Recent Past, Current and Future Analysis for Mobile Learning Products and Services Market Analyzed with Annual Revenue Figures in US$ Million for Years 2014 through 2020 (includes corresponding Graph/Chart)
    • Table 42: Spanish Historic Review for Mobile Learning Products and Services Market Analyzed with Annual Revenue Figures in US$ Million for Years 2009 through 2013 (includes corresponding Graph/Chart)

4f. RUSSIA

  • Market Analysis
    • Table 43: Russian Recent Past, Current and Future Analysis for Mobile Learning Products and Services Market Analyzed with Annual Revenue Figures in US$ Million for Years 2014 through 2020 (includes corresponding Graph/Chart)
    • Table 44: Russian Historic Review for Mobile Learning Products and Services Market Analyzed with Annual Revenue Figures in US$ Million for Years 2009 through 2013 (includes corresponding Graph/Chart)

4g. REST OF EUROPE

  • Market Analysis
    • Table 45: Rest of Europe Recent Past, Current and Future Analysis for Mobile Learning Products and Services Market Analyzed with Annual Revenue Figures in US$ Million for Years 2014 through 2020 (includes corresponding Graph/Chart)
    • Table 46: Rest of Europe Historic Review for Mobile Learning Products and Services Market Analyzed with Annual Revenue Figures in US$ Million for Years 2009 through 2013 (includes corresponding Graph/Chart)

5. ASIA-PACIFIC

  • A. Market Analysis
    • Asia-Pacific - A High Potential Market for M-Learning
    • Table 47: Mobile Phone Market in Asia-Pacific (2014 & 2016): Percentage Breakdown of Shipments by Feature Phones and Smartphones (includes corresponding Graph/Chart)
    • Next Wave of Growth in Mobile Education to Emerge from Southeast Asia
  • B. Market Analytics
    • Table 48: Asia-Pacific Recent Past, Current and Future Analysis for Mobile Learning Products and Services by Geographic Region - China, India and Rest of Asia-Pacific Markets Independently Analyzed with Annual Revenue Figures in US$ Million for Years 2014 through 2020 (includes corresponding Graph/Chart)
    • Table 49: Asia-Pacific Historic Review for Mobile Learning Products and Services by Geographic Region - China, India and Rest of Asia-Pacific Markets Independently Analyzed with Annual Revenue Figures in US$ Million for Years 2009 through 2013 (includes corresponding Graph/Chart)
    • Table 50: Asia-Pacific 12-Year Perspective for Mobile Learning Products and Services by Geographic Region - Percentage Breakdown of Revenues for China, India and Rest of Asia-Pacific Markets for Years 2009, 2015 and 2020 (includes corresponding Graph/Chart)

5a. CHINA

  • A. Market Analysis
    • Market Overview
    • Table 51: Number of Mobile Internet Users in China for Years 2010 through 2014 (In Million) (includes corresponding Graph/Chart)
    • Table 52: Internet Usage Trends Among Smartphone Owners in China (2013): Percentage Breakdown of Internet Users by Gender and Age Group (includes corresponding Graph/Chart)
    • Rising Adoption of Tablets in PreK-12 Schools to Boost M-Learning Market
    • Demand Rises for Early Childhood Learning Apps
    • Growing Demand for Subscription-based Mobile Learning Products
    • Stiff Competition in English Language Learning Products Market
    • Internet Giants Stir Up Mobile Learning Market Landscape
      • Online Education Providers Venture into Mobile Space
      • Strong Activity in Mobile Learning Market
      • M&A: A Major Strategy of Internet Giants to Strengthen Presence in M-Learning Market
      • Role of Telecom Majors in Mobile Learning Market
  • B. Market Analytics
    • Table 53: Chinese Recent Past, Current and Future Analysis for Mobile Learning Products and Services Market Analyzed with Annual Revenue Figures in US$ Million for Years 2014 through 2020 (includes corresponding Graph/Chart)
    • Table 54: Chinese Historic Review for Mobile Learning Products and Services Market Analyzed with Annual Revenue Figures in US$ Million for Years 2009 through 2013 (includes corresponding Graph/Chart)

5b. INDIA

  • A. Market Analysis
    • Current and Future Analysis
      • Key Statistical Finding
    • Table 55: Internet Usage Trends Among Smartphone Owners in India (2013): Percentage Breakdown of Internet Users by Gender and Age Group (includes corresponding Graph/Chart)
    • Positive Outlook for M-Learning in Education Sector
    • Corporate Employees Warm Up to the Idea of Learning over Mobile Devices
    • Product Innovations/Introductions
    • Strategic Corporate Developments
    • Upside Learning Solutions Pvt. Ltd. - A Key Player
  • B. Market Analytics
    • Table 56: Indian Recent Past, Current and Future Analysis for Mobile Learning Products and Services Market Analyzed with Annual Revenue Figures in US$ Million for Years 2014 through 2020 (includes corresponding Graph/Chart)
    • Table 57: Indian Historic Review for Mobile Learning Products and Services Market Analyzed with Annual Revenue Figures in US$ Million for Years 2009 through 2013 (includes corresponding Graph/Chart)

5c. REST OF ASIA-PACIFIC

  • A. Market Analysis
    • Current and Future Analysis
    • South Korea - A Key Market
    • Netdimensions Ltd. - A Key Player
  • B. Market Analytics
    • Table 58: Rest of Asia-Pacific Recent Past, Current and Future Analysis for Mobile Learning Products and Services Market Analyzed with Annual Revenue Figures in US$ Million for Years 2014 through 2020 (includes corresponding Graph/Chart)
    • Table 59: Rest of Asia-Pacific Historic Review for Mobile Learning Products and Services Market Analyzed with Annual Revenue Figures in US$ Million for Years 2009 through 2013 (includes corresponding Graph/Chart)

6. MIDDLE EAST & AFRICA

  • A. Market Analysis
    • Current and Future Analysis
    • Mobile Learning Gaining Ground in the Middle East
      • Key Statistical Findings
    • Table 60: Mobile Phone Market in the Middle East & Africa (2014 & 2016): Percentage Breakdown of Shipments by Feature Phones and Smartphones (includes corresponding Graph/Chart)
    • Table 61: Smartphones Market in the Middle East (2013): Percentage Breakdown of User by Gender (includes corresponding Graph/Chart)
      • Saudi Arabia: A Small, Yet Promising Market
    • Table 62: Internet Usage Trends Among Smartphone Owners in Saudi Arabia (2013): Percentage Breakdown of Internet Users by Gender and Age Group (includes corresponding Graph/Chart)
    • Africa - High Mobile Penetration Augurs Well for Mobile Learning Market
    • Product Innovations/Introductions
  • B. Market Analytics
    • Table 63: Middle East & Africa Recent Past, Current and Future Analysis for Mobile Learning Products and Services Market Analyzed with Annual Revenue Figures in US$ Million for Years 2014 through 2020 (includes corresponding Graph/Chart)
    • Table 64: Middle East & Africa Historic Review for Mobile Learning Products and Services Market Analyzed with Annual Revenue Figures in US$ Million for Years 2009 through 2013 (includes corresponding Graph/Chart)

7. LATIN AMERICA

  • A. Market Analysis
    • Market Overview
  • B. Market Analytics
    • Table 65: Latin American Recent Past, Current and Future Analysis for Mobile Learning Products and Services by Geographic Region - Brazil and Rest of Latin America Markets Independently Analyzed with Annual Revenue Figures in US$ Million for Years 2014 through 2020 (includes corresponding Graph/Chart)
    • Table 66: Latin American Historic Review for Mobile Learning Products and Services by Geographic Region - Brazil and Rest of Latin America Markets Independently Analyzed with Annual Revenue Figures in US$ Million for Years 2009 through 2013 (includes corresponding Graph/Chart)
    • Table 67: Latin American 12-Year Perspective for Mobile Learning Products and Services by Geographic Region - Percentage Breakdown of Revenues for Brazil and Rest of Latin America Markets for Years 2009, 2015 and 2020 (includes corresponding Graph/Chart)

7a. BRAZIL

  • A. Market Analysis
    • High Mobile Penetration Rate Bodes Well for Brazilian Mobile Learning Market
      • Key Statistical Finding
    • Table 68: Internet Usage Trends Among Smartphone Owners in Brazil (2013): Percentage Breakdown of Internet Users by Gender and Age Group (includes corresponding Graph/Chart)
    • Spending on Customized Mobile Learning Content Continues to Grow
    • Migration of Private Education Providers to Mobile Platform - An Opportunity for M-Learning Market
    • Government's Encouragement to Tablet Use in PreK-12 Schools to Stimulate Mobile Learning Market
    • Rising Demand for Subscription-based Mobile Learning Value Added Services
    • Consumer - The Major End-Use Segment for Mobile Learning Content
    • Product Innovation/Introduction
  • B. Market Analytics
    • Table 69: Brazilian Recent Past, Current and Future Analysis for Mobile Learning Products and Services Market Analyzed with Annual Revenue Figures in US$ Million for Years 2014 through 2020 (includes corresponding Graph/Chart)
    • Table 70: Brazilian Historic Review for Mobile Learning Products and Services Market Analyzed with Annual Revenue Figures in US$ Million for Years 2009 through 2013 (includes corresponding Graph/Chart)

7b. REST OF LATIN AMERICA

  • A. Market Analysis
    • Outlook
    • Mexico - An Emerging Online Education Market
  • B. Market Analytics
    • Table 71: Rest of Latin American Recent Past, Current and Future Analysis for Mobile Learning Products and Services Market Analyzed with Annual Revenue Figures in US$ Million for Years 2014 through 2020 (includes corresponding Graph/Chart)
    • Table 72: Rest of Latin American Historic Review for Mobile Learning Products and Services Market Analyzed with Annual Revenue Figures in US$ Million for Years 2009 through 2013 (includes corresponding Graph/Chart)

IV. COMPETITIVE LANDSCAPE

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