セールスインテリジェンス市場規模：コンポーネント別、展開別、最終用途別、成長見通し、地域別展望＆予測、2024年～2032年

セールスインテリジェンスの市場規模は、2024年から2032年にかけてCAGR10%以上で拡大すると予測されます。

営業プロセスにおける高度な分析とAIの採用が増加しており、営業効率を向上させるためのデータ主導の意思決定が強化されています。パーソナライズされたターゲットを絞った顧客との対話に対する需要の高まりが、顧客データを収集・分析するセールスインテリジェンスツールの利用を促進しています。さらに、市場動向や競合他社の活動に対するリアルタイムの洞察に対するニーズの高まりが、テクノロジーの採用に拍車をかけています。

セールスインテリジェンスと顧客関係管理（CRM）システムの統合は、営業ワークフローの合理化にさらに貢献しています。例えば、2024年1月、Emissaryは画期的なセールスインテリジェンス・プラットフォームであるEmissary Knowledgeを発表しました。ウェブスクレイピングに頼る従来のツールとは異なり、このプラットフォームは営業チームに、ターゲットアカウントで働いたことのある経営幹部から直接入手した生の知見を提供します。情報に基づいた意思決定を行うセールスインテリジェンスの価値が高まっていることも、市場の拡大を後押ししています。

セールスインテリジェンス市場は、コンポーネント、展開、最終用途、地域に分類されます。

構成別では、サービス分野の市場価値が2024年から2032年にかけて大幅なCAGRで上昇すると推定されます。これは、コンサルティング、インプリメンテーション、トレーニングサービスの需要が増加しているためです。シームレスな統合と販売戦略の最適化のために、セールスインテリジェンスツールを効果的に活用する専門知識を求める企業が複数存在することで、同分野の成長はさらに促進されるであろう。

ヘルスケアの最終用途セグメントにおけるセールスインテリジェンス市場シェアは、2024年から2032年にかけて大幅な成長が見込まれます。これは、医薬品・ヘルスケア製品の販売において、ターゲットを絞った個別化アプローチのニーズが高まっていることに起因しています。セールスインテリジェンスツールは、医療従事者の嗜好、規制状況、市場動向をよりよく理解し、医療分野におけるより効果的な関与と販売戦略を促進します。

地域別では、欧州のセールスインテリジェンス市場が2032年まで堅調なCAGRで拡大すると予測されています。これは、販売プロセスにおけるデータ主導の意思決定が重視されるようになっているためです。さらに、先進技術の採用の増加、パーソナライズされた顧客対応に対する需要の高まり、セールスインテリジェンスと既存のCRMシステムとの統合も、この地域の市場拡大を後押しするでしょう。

目次

第1章 調査手法と調査範囲

第2章 エグゼクティブサマリー

第3章 セールスインテリジェンス業界考察

• エコシステム分析
• サプライヤーの状況
  • ビジネスアナリスト
  • マーケティング・チーム
  • カスタマー・リレーションシップ・マネージャー（CRM）
• 利益率分析
• テクノロジー＆イノベーション・情勢
• 特許分析
• 主要ニュースとイニシアチブ
  • パートナーシップ/コラボレーション
  • 合併/買収
  • 投資
  • 製品上市とイノベーション
• 規制状況
• 影響要因
  • 促進要因
    • 顧客ターゲティングと顧客獲得の改善に対する需要の高まり
    • AI、ML、NLPのセールスインテリジェンス・プラットフォームへの統合
    • クラウドベースのソリューションに対する需要の高まり
    • 洞察に対するニーズの高まり
  • 業界の潜在的リスク＆課題
    • プライバシーに関する懸念と規制
    • データの品質と精度に関する懸念
• 成長可能性分析
• ポーター分析
• PESTEL分析

第4章 競合情勢

• イントロダクション
• 各社の市場シェア
• 主要市場企業の競合分析
• 競合のポジショニング・マトリックス
• 戦略展望マトリックス

第5章 セールスインテリジェンス市場推計・予測：構成別

• 主要動向：構成別
• ソフトウェア
  • リードジェネレーション
  • セールス分析＆レポート
  • コンタクト＆アカウント管理
  • メールトラッキング＆エンゲージメント
  • その他
• サービス
  • インテグレーション＆インプリメンテーション
  • コンサルティングサービス
  • サポート＆メンテナンス

第6章 セールスインテリジェンス市場推計・予測：展開別

• 主要動向：展開別
• オンプレミス
• クラウド

第7章 セールスインテリジェンス市場推計・予測：エンドユーザー別

• 主要動向：エンドユーザー別
• BFSI
• IT・通信
• 小売・eコマース
• ヘルスケア
• メディア＆エンターテイメント
• 製造業
• その他

第8章 セールスインテリジェンス市場推計・予測：地域別

• 主要動向：地域別
• 北米
  • 米国
  • カナダ
• 欧州
  • 英国
  • ドイツ
  • フランス
  • イタリア
  • スペイン
  • ロシア
• アジア太平洋
  • 中国
  • インド
  • 日本
  • 韓国
  • オーストラリア
• ラテンアメリカ
  • ブラジル
  • メキシコ
  • アルゼンチン
• 中東・アフリカ
  • UAE
  • 南アフリカ
  • サウジアラビア

第9章 企業プロファイル

• Aberdeen
• Adapt
• Apollo.io
• Clari
• Clearbit
• Conversica
• Crunchbase
• Crystal Knows
• Dialpad
• Drift
• Gong
• Highspot
• HubSpot
• InsightSquared
• Instantly
• Kaspr
• Leadfeeder
• LinkedIn Sales Navigator
• Lusha
• Outreach
• Prospect IQ
• Salesforce Einstein
• Seismic
• Zoho
• Zoominfo SalesOS

Data Tables

• TABLE 1 Sales intelligence market 360 degree synopsis, 2018-2032
• TABLE 2 Sales intelligence market, 2018 - 2023
• TABLE 3 Sales intelligence market, 2024 - 2032
• TABLE 4 Sales Intelligence Market TAM, 2024 - 2032
• TABLE 5 Sales intelligence market, by component, 2018 - 2023 (USD Million)
• TABLE 6 Sales intelligence market, by component, 2024 - 2032 (USD Million)
• TABLE 7 Sales intelligence market, by deployment, 2018 - 2023 (USD Million)
• TABLE 8 Sales intelligence market, by deployment, 2024 - 2032 (USD Million)
• TABLE 9 Sales intelligence market, by end-use, 2018 - 2023 (USD Million)
• TABLE 10 Sales intelligence market, by end-use, 2024 - 2032 (USD Million)
• TABLE 11 COVID-19 impact on the sales intelligence market
• TABLE 12 Supplier landscape
• TABLE 13 Patent analysis
• TABLE 14 Industry impact forces
• TABLE 15 Company market share, 2023
• TABLE 16 Competitive analysis of major market players, 2023
• TABLE 17 Software market, 2018 - 2023 (USD Million)
• TABLE 18 Software market, 2024 - 2032 (USD Million)
• TABLE 19 Lead Generation market, 2018 - 2023 (USD Million)
• TABLE 20 Lead Generation market, 2024 - 2032 (USD Million)
• TABLE 21 Sales Analytics Reporting market, 2018 - 2023 (USD Million)
• TABLE 22 Sales Analytics Reporting market, 2024 - 2032 (USD Million)
• TABLE 23 Contact Account Management market, 2018 - 2023 (USD Million)
• TABLE 24 Contact Account Management market, 2024 - 2032 (USD Million)
• TABLE 25 Email Tracking Engagement market, 2018 - 2023 (USD Million)
• TABLE 26 Email Tracking Engagement market, 2024 - 2032 (USD Million)
• TABLE 27 Others market, 2018 - 2023 (USD Million)
• TABLE 28 Others market, 2024 - 2032 (USD Million)
• TABLE 29 Services market, 2018 - 2023 (USD Million)
• TABLE 30 Services market, 2024 - 2032 (USD Million)
• TABLE 31 Integration Implementation market, 2018 - 2023 (USD Million)
• TABLE 32 Integration Implementation market, 2024 - 2032 (USD Million)
• TABLE 33 Consulting Services market, 2018 - 2023 (USD Million)
• TABLE 34 Consulting Services market, 2024 - 2032 (USD Million)
• TABLE 35 Support Maintenance market, 2018 - 2023 (USD Million)
• TABLE 36 Support Maintenance market, 2024 - 2032 (USD Million)
• TABLE 37 On-Premises market, 2018 - 2023 (USD Million)
• TABLE 38 On-Premises market, 2024 - 2032 (USD Million)
• TABLE 39 Cloud market, 2018 - 2023 (USD Million)
• TABLE 40 Cloud market, 2024 - 2032 (USD Million)
• TABLE 41 BFSI market, 2018 - 2023 (USD Million)
• TABLE 42 BFSI market, 2024 - 2032 (USD Million)
• TABLE 43 IT Telecom market, 2018 - 2023 (USD Million)
• TABLE 44 IT Telecom market, 2024 - 2032 (USD Million)
• TABLE 45 Retail E-Commerce market, 2018 - 2023 (USD Million)
• TABLE 46 Retail E-Commerce market, 2024 - 2032 (USD Million)
• TABLE 47 Healthcare market, 2018 - 2023 (USD Million)
• TABLE 48 Healthcare market, 2024 - 2032 (USD Million)
• TABLE 49 Media Entertainment market, 2018 - 2023 (USD Million)
• TABLE 50 Media Entertainment market, 2024 - 2032 (USD Million)
• TABLE 51 Manufacturing market, 2018 - 2023 (USD Million)
• TABLE 52 Manufacturing market, 2024 - 2032 (USD Million)
• TABLE 53 Others market, 2018 - 2023 (USD Million)
• TABLE 54 Others market, 2024 - 2032 (USD Million)
• TABLE 55 North America sales intelligence market, 2018 - 2023 (USD Million)
• TABLE 56 North America sales intelligence market, 2024 - 2032 (USD Million)
• TABLE 57 North America sales intelligence market, by component, 2018 - 2023 (USD Million)
• TABLE 58 North America sales intelligence market, by component, 2024 - 2032 (USD Million)
• TABLE 59 North America sales intelligence market, by deployment, 2018 - 2023 (USD Million)
• TABLE 60 North America sales intelligence market, by deployment, 2024 - 2032 (USD Million)
• TABLE 61 North America sales intelligence market, by end-use, 2018 - 2023 (USD Million)
• TABLE 62 North America sales intelligence market, by end-use, 2024 - 2032 (USD Million)
• TABLE 63 U.S. sales intelligence market, 2018 - 2023 (USD Million)
• TABLE 64 U.S. sales intelligence market, 2024 - 2032 (USD Million)
• TABLE 65 U.S. sales intelligence market, by component, 2018 - 2023 (USD Million)
• TABLE 66 U.S. sales intelligence market, by component, 2024 - 2032 (USD Million)
• TABLE 67 U.S. sales intelligence market, by deployment, 2018 - 2023 (USD Million)
• TABLE 68 U.S. sales intelligence market, by deployment, 2024 - 2032 (USD Million)
• TABLE 69 U.S. sales intelligence market, by end-use, 2018 - 2023 (USD Million)
• TABLE 70 U.S. sales intelligence market, by end-use, 2024 - 2032 (USD Million)
• TABLE 71 Canada sales intelligence market, 2018 - 2023 (USD Million)
• TABLE 72 Canada sales intelligence market, 2024 - 2032 (USD Million)
• TABLE 73 Canada sales intelligence market, by component, 2018 - 2023 (USD Million)
• TABLE 74 Canada sales intelligence market, by component, 2024 - 2032 (USD Million)
• TABLE 75 Canada sales intelligence market, by deployment, 2018 - 2023 (USD Million)
• TABLE 76 Canada sales intelligence market, by deployment, 2024 - 2032 (USD Million)
• TABLE 77 Canada sales intelligence market, by end-use, 2018 - 2023 (USD Million)
• TABLE 78 Canada sales intelligence market, by end-use, 2024 - 2032 (USD Million)
• TABLE 79 Europe sales intelligence market, 2018 - 2023 (USD Million)
• TABLE 80 Europe sales intelligence market, 2024 - 2032 (USD Million)
• TABLE 81 Europe sales intelligence market, by component, 2018 - 2023 (USD Million)
• TABLE 82 Europe sales intelligence market, by component, 2024 - 2032 (USD Million)
• TABLE 83 Europe sales intelligence market, by deployment, 2018 - 2023 (USD Million)
• TABLE 84 Europe sales intelligence market, by deployment, 2024 - 2032 (USD Million)
• TABLE 85 Europe sales intelligence market, by end-use, 2018 - 2023 (USD Million)
• TABLE 86 Europe sales intelligence market, by end-use, 2024 - 2032 (USD Million)
• TABLE 87 UK sales intelligence market, 2018 - 2023 (USD Million)
• TABLE 88 UK sales intelligence market, 2024 - 2032 (USD Million)
• TABLE 89 UK sales intelligence market, by component, 2018 - 2023 (USD Million)
• TABLE 90 UK sales intelligence market, by component, 2024 - 2032 (USD Million)
• TABLE 91 UK sales intelligence market, by deployment, 2018 - 2023 (USD Million)
• TABLE 92 UK sales intelligence market, by deployment, 2024 - 2032 (USD Million)
• TABLE 93 UK sales intelligence market, by end-use, 2018 - 2023 (USD Million)
• TABLE 94 UK sales intelligence market, by end-use, 2024 - 2032 (USD Million)
• TABLE 95 Germany sales intelligence market, 2018 - 2023 (USD Million)
• TABLE 96 Germany sales intelligence market, 2024 - 2032 (USD Million)
• TABLE 97 Germany sales intelligence market, by component, 2018 - 2023 (USD Million)
• TABLE 98 Germany sales intelligence market, by component, 2024 - 2032 (USD Million)
• TABLE 99 Germany sales intelligence market, by deployment, 2018 - 2023 (USD Million)
• TABLE 100 Germany sales intelligence market, by deployment, 2024 - 2032 (USD Million)
• TABLE 101 Germany sales intelligence market, by end-use, 2018 - 2023 (USD Million)
• TABLE 102 Germany sales intelligence market, by end-use, 2024 - 2032 (USD Million)
• TABLE 103 France sales intelligence market, 2018 - 2023 (USD Million)
• TABLE 104 France sales intelligence market, 2024 - 2032 (USD Million)
• TABLE 105 France sales intelligence market, by component, 2018 - 2023 (USD Million)
• TABLE 106 France sales intelligence market, by component, 2024 - 2032 (USD Million)
• TABLE 107 France sales intelligence market, by deployment, 2018 - 2023 (USD Million)
• TABLE 108 France sales intelligence market, by deployment, 2024 - 2032 (USD Million)
• TABLE 109 France sales intelligence market, by end-use, 2018 - 2023 (USD Million)
• TABLE 110 France sales intelligence market, by end-use, 2024 - 2032 (USD Million)
• TABLE 111 Italy sales intelligence market, 2018 - 2023 (USD Million)
• TABLE 112 Italy sales intelligence market, 2024 - 2032 (USD Million)
• TABLE 113 Italy sales intelligence market, by component, 2018 - 2023 (USD Million)
• TABLE 114 Italy sales intelligence market, by component, 2024 - 2032 (USD Million)
• TABLE 115 Italy sales intelligence market, by deployment, 2018 - 2023 (USD Million)
• TABLE 116 Italy sales intelligence market, by deployment, 2024 - 2032 (USD Million)
• TABLE 117 Italy sales intelligence market, by end-use, 2018 - 2023 (USD Million)
• TABLE 118 Italy sales intelligence market, by end-use, 2024 - 2032 (USD Million)
• TABLE 119 Russia sales intelligence market, 2018 - 2023 (USD Million)
• TABLE 120 Russia sales intelligence market, 2024 - 2032 (USD Million)
• TABLE 121 Russia sales intelligence market, by component, 2018 - 2023 (USD Million)
• TABLE 122 Russia sales intelligence market, by component, 2024 - 2032 (USD Million)
• TABLE 123 Russia sales intelligence market, by deployment, 2018 - 2023 (USD Million)
• TABLE 124 Russia sales intelligence market, by deployment, 2024 - 2032 (USD Million)
• TABLE 125 Russia sales intelligence market, by end-use, 2018 - 2023 (USD Million)
• TABLE 126 Russia sales intelligence market, by end-use, 2024 - 2032 (USD Million)
• TABLE 127 Spain sales intelligence market, 2018 - 2023 (USD Million)
• TABLE 128 Spain sales intelligence market, 2024 - 2032 (USD Million)
• TABLE 129 Spain sales intelligence market, by component, 2018 - 2023 (USD Million)
• TABLE 130 Spain sales intelligence market, by component, 2024 - 2032 (USD Million)
• TABLE 131 Spain sales intelligence market, by deployment, 2018 - 2023 (USD Million)
• TABLE 132 Spain sales intelligence market, by deployment, 2024 - 2032 (USD Million)
• TABLE 133 Spain sales intelligence market, by end-use, 2018 - 2023 (USD Million)
• TABLE 134 Spain sales intelligence market, by end-use, 2024 - 2032 (USD Million)
• TABLE 135 Asia Pacific sales intelligence market, 2018 - 2023 (USD Million)
• TABLE 136 Asia Pacific sales intelligence market, 2024 - 2032 (USD Million)
• TABLE 137 Asia Pacific sales intelligence market, by component, 2018 - 2023 (USD Million)
• TABLE 138 Asia Pacific sales intelligence market, by component, 2024 - 2032 (USD Million)
• TABLE 139 Asia Pacific sales intelligence market, by deployment, 2018 - 2023 (USD Million)
• TABLE 140 Asia Pacific sales intelligence market, by deployment, 2024 - 2032 (USD Million)
• TABLE 141 Asia Pacific sales intelligence market, by end-use, 2018 - 2023 (USD Million)
• TABLE 142 Asia Pacific sales intelligence market, by end-use, 2024 - 2032 (USD Million)
• TABLE 143 China sales intelligence market, 2018 - 2023 (USD Million)
• TABLE 144 China sales intelligence market, 2024 - 2032 (USD Million)
• TABLE 145 China sales intelligence market, by component, 2018 - 2023 (USD Million)
• TABLE 146 China sales intelligence market, by component, 2024 - 2032 (USD Million)
• TABLE 147 China sales intelligence market, by deployment, 2018 - 2023 (USD Million)
• TABLE 148 China sales intelligence market, by deployment, 2024 - 2032 (USD Million)
• TABLE 149 China sales intelligence market, by end-use, 2018 - 2023 (USD Million)
• TABLE 150 China sales intelligence market, by end-use, 2024 - 2032 (USD Million)
• TABLE 151 India sales intelligence market, 2018 - 2023 (USD Million)
• TABLE 152 India sales intelligence market, 2024 - 2032 (USD Million)
• TABLE 153 India sales intelligence market, by component, 2018 - 2023 (USD Million)
• TABLE 154 India sales intelligence market, by component, 2024 - 2032 (USD Million)
• TABLE 155 India sales intelligence market, by deployment, 2018 - 2023 (USD Million)
• TABLE 156 India sales intelligence market, by deployment, 2024 - 2032 (USD Million)
• TABLE 157 India sales intelligence market, by end-use, 2018 - 2023 (USD Million)
• TABLE 158 India sales intelligence market, by end-use, 2024 - 2032 (USD Million)
• TABLE 159 Japan sales intelligence market, 2018 - 2023 (USD Million)
• TABLE 160 Japan sales intelligence market, 2024 - 2032 (USD Million)
• TABLE 161 Japan sales intelligence market, by component, 2018 - 2023 (USD Million)
• TABLE 162 Japan sales intelligence market, by component, 2024 - 2032 (USD Million)
• TABLE 163 Japan sales intelligence market, by deployment, 2018 - 2023 (USD Million)
• TABLE 164 Japan sales intelligence market, by deployment, 2024 - 2032 (USD Million)
• TABLE 165 Japan sales intelligence market, by end-use, 2018 - 2023 (USD Million)
• TABLE 166 Japan sales intelligence market, by end-use, 2024 - 2032 (USD Million)
• TABLE 167 Australia sales intelligence market, 2018 - 2023 (USD Million)
• TABLE 168 Australia sales intelligence market, 2024 - 2032 (USD Million)
• TABLE 169 Australia sales intelligence market, by component, 2018 - 2023 (USD Million)
• TABLE 170 Australia sales intelligence market, by component, 2024 - 2032 (USD Million)
• TABLE 171 Australia sales intelligence market, by deployment, 2018 - 2023 (USD Million)
• TABLE 172 Australia sales intelligence market, by deployment, 2024 - 2032 (USD Million)
• TABLE 173 Australia sales intelligence market, by end-use, 2018 - 2023 (USD Million)
• TABLE 174 Australia sales intelligence market, by end-use, 2024 - 2032 (USD Million)
• TABLE 175 South Korea sales intelligence market, 2018 - 2023 (USD Million)
• TABLE 176 South Korea sales intelligence market, 2024 - 2032 (USD Million)
• TABLE 177 South Korea sales intelligence market, by component, 2018 - 2023 (USD Million)
• TABLE 178 South Korea sales intelligence market, by component, 2024 - 2032 (USD Million)
• TABLE 179 South Korea sales intelligence market, by deployment, 2018 - 2023 (USD Million)
• TABLE 180 South Korea sales intelligence market, by deployment, 2024 - 2032 (USD Million)
• TABLE 181 South Korea sales intelligence market, by end-use, 2018 - 2023 (USD Million)
• TABLE 182 South Korea sales intelligence market, by end-use, 2024 - 2032 (USD Million)
• TABLE 183 Latin America sales intelligence market, 2018 - 2023 (USD Million)
• TABLE 184 Latin America sales intelligence market, 2024 - 2032 (USD Million)
• TABLE 185 Latin America sales intelligence market, by component, 2018 - 2023 (USD Million)
• TABLE 186 Latin America sales intelligence market, by component, 2024 - 2032 (USD Million)
• TABLE 187 Latin America sales intelligence market, by deployment, 2018 - 2023 (USD Million)
• TABLE 188 Latin America sales intelligence market, by deployment, 2024 - 2032 (USD Million)
• TABLE 189 Latin America sales intelligence market, by end-use, 2018 - 2023 (USD Million)
• TABLE 190 Latin America sales intelligence market, by end-use, 2024 - 2032 (USD Million)
• TABLE 191 Brazil sales intelligence market, 2018 - 2023 (USD Million)
• TABLE 192 Brazil sales intelligence market, 2024 - 2032 (USD Million)
• TABLE 193 Brazil sales intelligence market, by component, 2018 - 2023 (USD Million)
• TABLE 194 Brazil sales intelligence market, by component, 2024 - 2032 (USD Million)
• TABLE 195 Brazil sales intelligence market, by deployment, 2018 - 2023 (USD Million)
• TABLE 196 Brazil sales intelligence market, by deployment, 2024 - 2032 (USD Million)
• TABLE 197 Brazil sales intelligence market, by end-use, 2018 - 2023 (USD Million)
• TABLE 198 Brazil sales intelligence market, by end-use, 2024 - 2032 (USD Million)
• TABLE 199 Mexico sales intelligence market, 2018 - 2023 (USD Million)
• TABLE 200 Mexico sales intelligence market, 2024 - 2032 (USD Million)
• TABLE 201 Mexico sales intelligence market, by component, 2018 - 2023 (USD Million)
• TABLE 202 Mexico sales intelligence market, by component, 2024 - 2032 (USD Million)
• TABLE 203 Mexico sales intelligence market, by deployment, 2018 - 2023 (USD Million)
• TABLE 204 Mexico sales intelligence market, by deployment, 2024 - 2032 (USD Million)
• TABLE 205 Mexico sales intelligence market, by end-use, 2018 - 2023 (USD Million)
• TABLE 206 Mexico sales intelligence market, by end-use, 2024 - 2032 (USD Million)
• TABLE 207 Argentina sales intelligence market, 2018 - 2023 (USD Million)
• TABLE 208 Argentina sales intelligence market, 2024 - 2032 (USD Million)
• TABLE 209 Argentina sales intelligence market, by component, 2018 - 2023 (USD Million)
• TABLE 210 Argentina sales intelligence market, by component, 2024 - 2032 (USD Million)
• TABLE 211 Argentina sales intelligence market, by deployment, 2018 - 2023 (USD Million)
• TABLE 212 Argentina sales intelligence market, by deployment, 2024 - 2032 (USD Million)
• TABLE 213 Argentina sales intelligence market, by end-use, 2018 - 2023 (USD Million)
• TABLE 214 Argentina sales intelligence market, by end-use, 2024 - 2032 (USD Million)
• TABLE 215 MEA sales intelligence market, 2018 - 2023 (USD Million)
• TABLE 216 MEA sales intelligence market, 2024 - 2032 (USD Million)
• TABLE 217 MEA sales intelligence market, by component, 2018 - 2023 (USD Million)
• TABLE 218 MEA sales intelligence market, by component, 2024 - 2032 (USD Million)
• TABLE 219 MEA sales intelligence market, by deployment, 2018 - 2023 (USD Million)
• TABLE 220 MEA sales intelligence market, by deployment, 2024 - 2032 (USD Million)
• TABLE 221 MEA sales intelligence market, by end-use, 2018 - 2023 (USD Million)
• TABLE 222 MEA sales intelligence market, by end-use, 2024 - 2032 (USD Million)
• TABLE 223 UAE sales intelligence market, 2018 - 2023 (USD Million)
• TABLE 224 UAE sales intelligence market, 2024 - 2032 (USD Million)
• TABLE 225 UAE sales intelligence market, by component, 2018 - 2023 (USD Million)
• TABLE 226 UAE sales intelligence market, by component, 2024 - 2032 (USD Million)
• TABLE 227 UAE sales intelligence market, by deployment, 2018 - 2023 (USD Million)
• TABLE 228 UAE sales intelligence market, by deployment, 2024 - 2032 (USD Million)
• TABLE 229 UAE sales intelligence market, by end-use, 2018 - 2023 (USD Million)
• TABLE 230 UAE sales intelligence market, by end-use, 2024 - 2032 (USD Million)
• TABLE 231 South Africa sales intelligence market, 2018 - 2023 (USD Million)
• TABLE 232 South Africa sales intelligence market, 2024 - 2032 (USD Million)
• TABLE 233 South Africa sales intelligence market, by component, 2018 - 2023 (USD Million)
• TABLE 234 South Africa sales intelligence market, by component, 2024 - 2032 (USD Million)
• TABLE 235 South Africa sales intelligence market, by deployment, 2018 - 2023 (USD Million)
• TABLE 236 South Africa sales intelligence market, by deployment, 2024 - 2032 (USD Million)
• TABLE 237 South Africa sales intelligence market, by end-use, 2018 - 2023 (USD Million)
• TABLE 238 South Africa sales intelligence market, by end-use, 2024 - 2032 (USD Million)
• TABLE 239 Saudi Arabia sales intelligence market, 2018 - 2023 (USD Million)
• TABLE 240 Saudi Arabia sales intelligence market, 2024 - 2032 (USD Million)
• TABLE 241 Saudi Arabia sales intelligence market, by component, 2018 - 2023 (USD Million)
• TABLE 242 Saudi Arabia sales intelligence market, by component, 2024 - 2032 (USD Million)
• TABLE 243 Saudi Arabia sales intelligence market, by deployment, 2018 - 2023 (USD Million)
• TABLE 244 Saudi Arabia sales intelligence market, by deployment, 2024 - 2032 (USD Million)
• TABLE 245 Saudi Arabia sales intelligence market, by end-use, 2018 - 2023 (USD Million)
• TABLE 246 Saudi Arabia sales intelligence market, by end-use, 2024 - 2032 (USD Million)
• Charts Figures
• FIG 1 GMI's report coverage in the sales intelligence market
• FIG 2 Industry segmentation
• FIG 3 Forecast calculation
• FIG 4 Profile break-up of primary respondents
• FIG 5 Sales intelligence market 360 degree synopsis, 2018 - 2032
• FIG 6 Sales intelligence ecosystem analysis
• FIG 7 Profit margin analysis
• FIG 8 Growth potential analysis
• FIG 9 Porter's analysis
• FIG 10 PESTEL analysis
• FIG 11 Competitive analysis of major market players, 2023
• FIG 12 Competitive positioning matrix
• FIG 13 Strategic outlook matrix
• FIG 14 Sales intelligence market, by component, 2023 2032
• FIG 15 Sales intelligence market, by deployment, 2023 2032
• FIG 16 Sales intelligence market, by end-use, 2023 2032
• FIG 17 SWOT analysis, Aberdeen
• FIG 18 SWOT analysis, Adapt
• FIG 19 SWOT analysis, Apollo.io
• FIG 20 SWOT analysis, Clari
• FIG 21 SWOT analysis, Clearbit
• FIG 22 SWOT analysis, Conversica
• FIG 23 SWOT analysis, Crunchbase
• FIG 24 SWOT analysis, Crystal Knows
• FIG 25 SWOT analysis, Dialpad
• FIG 26 SWOT analysis, Drift
• FIG 27 SWOT analysis, Gong
• FIG 28 SWOT analysis, Highspot
• FIG 29 SWOT analysis, HubSpot
• FIG 30 SWOT analysis, InsightSquared
• FIG 31 SWOT analysis, Instantly
• FIG 32 SWOT analysis, Kaspr
• FIG 33 SWOT analysis, Leadfeeder
• FIG 34 SWOT analysis, LinkedIn Sales Navigator
• FIG 35 SWOT analysis, Lusha
• FIG 36 SWOT analysis, Outreach
• FIG 37 SWOT analysis, Prospect IQ
• FIG 38 SWOT analysis, Salesforce Einstein
• FIG 39 SWOT analysis, Seismic
• FIG 40 SWOT analysis, Zoho
• FIG 41 SWOT analysis, Zoominfo SalesOS

Sales intelligence market size is projected to expand at over 10% CAGR from 2024 to 2032. The increasing adoption of advanced analytics and AI in sales processes is leading to enhanced data-driven decision-making for improving sales efficiency. The rising demand for personalized and targeted customer interactions is driving the use of sales intelligence tools to gather and analyze customer data. Additionally, the growing need for real-time insights into market trends and competitor activities is fueling the technology adoption.

The integration of sales intelligence with customer relationship management (CRM) systems is further contributing to streamlined sales workflows. For instance, in January 2024, Emissary introduced Emissary Knowledge, a revolutionary sales intelligence platform. Unlike traditional tools relying on web scraping, this platform provides sales teams with firsthand insights sourced directly from executives who have worked within target accounts. The rising value of sales intelligence for informed decision-making in sales will also boost the market expansion.

The sales intelligence market is segregated into component, deployment, end-use, and region.

In terms of component, the market value from the services segment is estimated to rise at substantial CAGR from 2024 to 2032. This is owing to the increasing demand for consulting, implementation, and training services. Several businesses seeking expertise in leveraging sales intelligence tools effectively for ensuring seamless integration and optimizing their sales strategies will further foster the segment growth.

Sales intelligence market share from the healthcare end-use segment is anticipated to witness substantial growth between 2024 and 2032. This can be attributed to the increasing need for targeted and personalized approaches in the sales of pharmaceutical and healthcare products. Sales intelligence tools enable better understanding of the preferences of healthcare professionals, regulatory landscapes, and market trends for facilitating more effective engagement and sales strategies in the healthcare sector.

Regionally, the Europe sales intelligence market is projected to expand at robust CAGR through 2032, due to the growing emphasis on data-driven decision-making in sales processes. Additionally, the increasing adoption of advanced technologies, rising demand for personalized customer interactions, and the integration of sales intelligence with existing CRM systems will also boost the regional market expansion.

Table of Contents

Chapter 1 Methodology & Scope

• 1.1 Market scope & definition
• 1.2 Base estimates & calculations
• 1.3 Forecast calculation
• 1.4 Data sources
  • 1.4.1 Primary
  • 1.4.2 Secondary
    • 1.4.2.1 Paid sources
    • 1.4.2.2 Public sources

Chapter 2 Executive Summary

• 2.1 Sales intelligence market 360 degree synopsis, 2018 - 2032
• 2.2 Business trends
• 2.3 Regional trends
• 2.4 Component trends
• 2.5 Deployment trends
• 2.6 End-use trends

Chapter 3 Sales Intelligence Industry Insights

• 3.1 Industry ecosystem analysis
• 3.2 Supplier landscape
  • 3.2.1 Business Analyst
  • 3.2.2 Marketing Teams
  • 3.2.3 Customer Relationship Managers (CRMs)
• 3.3 Profit margin analysis
• 3.4 Technology & innovation landscape
• 3.5 Patent analysis
• 3.6 Key news and initiatives
  • 3.6.1 Partnership/Collaboration
  • 3.6.2 Merger/Acquisition
  • 3.6.3 Investment
  • 3.6.4 Product launch & innovation
• 3.7 Regulatory landscape
• 3.8 Impact forces
  • 3.8.1 Growth drivers
    • 3.8.1.1 Increased demand for improved customer targeting & acquisition
    • 3.8.1.2 Integration of AI, ML, and NLP into sales intelligence platforms
    • 3.8.1.3 Growing demand for cloud-based solutions
    • 3.8.1.4 Rising need for insights
  • 3.8.2 Industry pitfalls & challenges
    • 3.8.2.1 Privacy concerns and regulations
    • 3.8.2.2 Data quality and accuracy concerns
• 3.9 Growth potential analysis
• 3.10 Porter's analysis
• 3.11 PESTEL analysis

Chapter 4 Competitive Landscape, 2023

• 4.1 Introduction
• 4.2 Company market share, 2023
• 4.3 Competitive analysis of major market players, 2023
• 4.4 Competitive positioning matrix, 2023
• 4.5 Strategic outlook matrix, 2023

Chapter 5 Sales Intelligence Market Estimates & Forecast, By Component

• 5.1 Key trends, by component
• 5.2 Software
  • 5.2.1 Lead generation
  • 5.2.2 Sales Analytics & Reporting
  • 5.2.3 Contact & Account Management
  • 5.2.4 Email Tracking & Engagement
  • 5.2.5 Others
• 5.3 Services
  • 5.3.1 Integration & Implementation
  • 5.3.2 Consulting services
  • 5.3.3 Support & Maintenance

Chapter 6 Sales Intelligence Market Estimates & Forecast, By Deployment

• 6.1 Key trends, by deployment
• 6.2 On-Premises
• 6.3 Cloud

Chapter 7 Sales Intelligence Market Estimates & Forecast, By End-use

• 7.1 Key trends, by end-use
• 7.2 BFSI
• 7.3 IT & Telecom
• 7.4 Retail & E-Commerce
• 7.5 Healthcare
• 7.6 Media & Entertainment
• 7.7 Manufacturing
• 7.8 Others

Chapter 8 Sales Intelligence Market Estimates & Forecast, By Region

• 8.1 Key trends, by region
• 8.2 North America
  • 8.2.1 U.S.
  • 8.2.2 Canada
• 8.3 Europe
  • 8.3.1 U.K.
  • 8.3.2 Germany
  • 8.3.3 France
  • 8.3.4 Italy
  • 8.3.5 Spain
  • 8.3.6 Russia
• 8.4 Asia Pacific
  • 8.4.1 China
  • 8.4.2 India
  • 8.4.3 Japan
  • 8.4.4 South Korea
  • 8.4.5 Australia
• 8.5 Latin America
  • 8.5.1 Brazil
  • 8.5.2 Mexico
  • 8.5.3 Argentina
• 8.6 MEA
  • 8.6.1 UAE
  • 8.6.2 South Africa
  • 8.6.3 Saudi Arabia

Chapter 9 Company Profiles

• 9.1 Aberdeen
• 9.2 Adapt
• 9.3 Apollo.io
• 9.4 Clari
• 9.5 Clearbit
• 9.6 Conversica
• 9.7 Crunchbase
• 9.8 Crystal Knows
• 9.9 Dialpad
• 9.10 Drift
• 9.11 Gong
• 9.12 Highspot
• 9.13 HubSpot
• 9.14 InsightSquared
• 9.15 Instantly
• 9.16 Kaspr
• 9.17 Leadfeeder
• 9.18 LinkedIn Sales Navigator
• 9.19 Lusha
• 9.20 Outreach
• 9.21 Prospect IQ
• 9.22 Salesforce Einstein
• 9.23 Seismic
• 9.24 Zoho
• 9.25 Zoominfo SalesOS