サンプル依頼リスト カート
  • English
  • Korean
  • Traditional Chinese
  • Simplified Chinese
デフォルト表紙
市場調査レポート
商品コード
1624288

リテールアナリティクスの世界市場 - 世界の業界分析、規模、シェア、成長、動向、予測（2031年）

Retail Analytics Market - Global Industry Analysis, Size, Share, Growth, Trends, and Forecast 2031

出版日
ページ情報
英文 237 Pages
納期
2～5営業日
価格
価格表記: USDを日本円(税抜)に換算
本日の銀行送金レート: 1USD=146.99円
リテールアナリティクスの世界市場 - 世界の業界分析、規模、シェア、成長、動向、予測（2031年）
出版日: 2024年12月24日
発行: Fairfield Market Research
ページ情報: 英文 237 Pages
納期: 2～5営業日
GIIご利用のメリット
  • 全表示
  • 概要
  • 目次
概要

世界のリテールアナリティクスの市場規模は10.5％のCAGRで堅調な成長を遂げ、2024年の192億9,000万米ドルから2031年末には387億8,000万米ドルに拡大すると予測されています。リテールアナリティクスは、小売データから実用的な洞察を引き出すための高度なツールと技術の応用であり、企業が顧客行動を理解し、在庫を管理し、業務を最適化する方法に革命をもたらしています。データ主導の戦略への依存度が高まる中、リテールアナリティクス市場はかつてない成長を遂げています。

リテールアナリティクスにより、企業は顧客属性、オンラインインタラクション、POSシステムなど、多様なタッチポイントからのデータを活用できるようになります。小売企業はこうした洞察を導入することで、商品のカスタマイズ、業務の効率化、顧客体験の向上を図ることができます。市場の拡大は、eコマースの台頭、パーソナライズされたショッピングに対する需要の高まり、効率的なサプライチェーン管理の必要性などが背景にあります。

当レポートでは、世界のリテールアナリティクス市場について調査し、市場の概要とともに、ソリューション別、展開モード別、企業規模別、機能別、地域別動向、および市場に参入する企業の競合動向などを提供しています。

目次

第1章 エグゼクティブサマリー

第2章 市場概要

  • 市場の定義とセグメンテーション
  • 市場力学
  • バリューチェーン分析
  • ポーターのファイブフォース分析
  • COVID-19の影響分析
  • ウクライナ・ロシア紛争の影響
  • 経済概要
  • PESTLE分析

第3章 世界のリテールアナリティクス市場の見通し、2019年～2031年

  • 世界のリテールアナリティクス市場の見通し、ソリューション別、金額（10億米ドル）、2019年～2031年
  • 世界のリテールアナリティクス市場の見通し、展開モード別、金額（10億米ドル）、2019年～2031年
  • 世界のリテールアナリティクス市場の見通し、企業規模別、金額別（10億米ドル）、2019年～2031年
  • 世界のリテールアナリティクス市場の見通し、機能別、金額（米国米ドル）、2019年～2031年
  • 世界のリテールアナリティクス市場の見通し、地域別、金額（米国米ドル）、2019年～2031年

第4章 北米のリテールアナリティクス市場の見通し、2019年～2031年

第5章 欧州のリテールアナリティクス市場の見通し、2019年～2031年

第6章 アジア太平洋のリテールアナリティクス市場の見通し、2019年～2031年

第7章 ラテンアメリカのリテールアナリティクス市場の見通し、2019年～2031年

第8章 中東・アフリカのリテールアナリティクス市場の見通し、2019年～2031年

第9章 競合情勢

  • 企業規模別vs展開モード別ヒートマップ
  • メーカーと展開モードのヒートマップ
  • 企業市場シェア分析、2023年
  • 競合ダッシュボード
  • 企業プロファイル
    • Microsoft
    • IBM
    • AWS
    • Oracle
    • Salesforce
    • Qlik
    • HCL
    • Fujitsu
    • Oracle
    • SAS Institute
    • その他

第10章 付録

目次

The global retail analytics market is projected to grow at a robust CAGR of 10.5%, expanding from $19.29 billion in 2024 to $38.78 billion by the end of 2031. Retail analytics, the application of advanced tools and technologies to extract actionable insights from retail data, is revolutionizing how businesses understand customer behavior, manage inventory, and optimize operations. With increasing reliance on data-driven strategies, the retail analytics market is experiencing unprecedented growth.

Retail analytics enables businesses to leverage data from diverse touchpoints, including customer demographics, online interactions, and point-of-sale systems. By adopting these insights, retailers can tailor offerings, streamline operations, and improve customer experiences. The market's expansion is driven by the rise of e-commerce, growing demand for personalized shopping, and the need for efficient supply chain management.

Key Growth Drivers

1.E-Commerce Boom and Data Explosion

  • The rapid shift to e-commerce has created an unprecedented influx of data from customer browsing behaviors, transaction records, and engagement metrics.
  • Retail analytics tools allow businesses to decode consumer behavior and customize their strategies, ensuring competitive advantage.

2.Demand for Personalized Customer Experiences

  • With rising consumer expectations, analytics tools are increasingly deployed to predict preferences and deliver personalized shopping journeys.
  • Retailers utilize data insights to create targeted marketing campaigns, enhancing customer loyalty and retention.

Market Restraints

1.Data Privacy and Security Concerns

  • As retailers rely heavily on data analytics, protecting sensitive customer information becomes critical.
  • Regulatory frameworks like GDPR and other global data protection laws require retailers to prioritize secure data management practices.

2.Integration Challenges

  • Retailers face obstacles in harmonizing data from multiple sources, including online and offline channels, into a unified format for analysis.
  • Overcoming these integration complexities requires advanced tools and robust data management solutions.

Opportunities in the Retail Analytics Market

1.Emerging AI and Machine Learning Technologies

  • The incorporation of AI and ML into retail analytics enables real-time analysis, accurate demand forecasting, and enhanced operational efficiency.
  • AI-powered tools offer personalized recommendations, improve pricing strategies, and dynamically adjust inventory levels.

2.Growth in Emerging Markets

  • Rapid urbanization and digitalization in South Asia and Oceania create significant opportunities for retail analytics adoption.
  • Retailers in these regions are leveraging analytics to optimize supply chains, improve customer experiences, and gain a competitive edge.

Regional Analysis

1.North America: Market Leader

  • North America dominates the retail analytics market due to its early adoption of advanced technologies and established retail infrastructure.
  • The region's mature market and tech-savvy consumers drive demand for innovative analytics solutions.

2.South Asia and Oceania: Fastest Growing Region

  • The region is experiencing rapid growth in e-commerce, driven by a burgeoning middle class and increasing internet penetration.
  • Government investments in digital infrastructure further boost the adoption of retail analytics tools.

Competitive Analysis

Top players focus on developing all-encompassing analytics platforms that integrate customer management, merchandising, store operations, and strategic planning.

Key Companies Profiled

  • Microsoft
  • IBM
  • AWS
  • Oracle
  • Salesforce
  • Qlik
  • HCL
  • Fujitsu
  • SAS Institute

Retail Analytics Market Segmentation

1.By Solution

  • Software
  • Services (Training & Consulting, Integration & Deployment, Managed Services)

2.By Deployment Mode

  • On-Premise
  • Cloud-Based

3.By Enterprise Size

  • Small Offices (1-9 employees)
  • Small Enterprises (10-99 employees)
  • Medium-sized Enterprises (100-499 employees)
  • Large Enterprises (500-999 employees)
  • Very Large Enterprises (1,000+ employees)

4.By Function

  • Customer Management
  • Merchandising
  • Store Operations
  • Supply Chain
  • Strategy & Planning

5.By Region

  • North America
  • Europe
  • Asia Pacific
  • Latin America
  • Middle East & Africa

Table of Contents

1. Executive Summary

  • 1.1. Global Retail Analytics Market Snapshot
  • 1.2. Future Projections
  • 1.3. Key Market Trends
  • 1.4. Regional Snapshot, by Value, 2024
  • 1.5. Analyst Recommendations

2. Market Overview

  • 2.1. Market Definitions and Segmentations
  • 2.2. Market Dynamics
    • 2.2.1. Drivers
    • 2.2.2. Restraints
    • 2.2.3. Market Opportunities
  • 2.3. Value Chain Analysis
  • 2.4. Porter's Five Forces Analysis
  • 2.5. COVID-19 Impact Analysis
    • 2.5.1. Supply
    • 2.5.2. Demand
  • 2.6. Impact of Ukraine-Russia Conflict
  • 2.7. Economic Overview
    • 2.7.1. World Economic Projections
  • 2.8. PESTLE Analysis

3. Global Retail Analytics Market Outlook, 2019 - 2031

  • 3.1. Global Retail Analytics Market Outlook, by Solution, Value (US$ Bn), 2019 - 2031
    • 3.1.1. Key Highlights
      • 3.1.1.1. Software
      • 3.1.1.2. Services
        • 3.1.1.2.1. Training & Consulting
        • 3.1.1.2.2. Integration & Deployment
        • 3.1.1.2.3. Managed Services
  • 3.2. Global Retail Analytics Market Outlook, by Deployment Mode, Value (US$ Bn), 2019 - 2031
    • 3.2.1. Key Highlights
      • 3.2.1.1. On-Premise
      • 3.2.1.2. Cloud-Based
  • 3.3. Global Retail Analytics Market Outlook, by Enterprise Size, Value (US$ Bn), 2019 - 2031
    • 3.3.1. Key Highlights
      • 3.3.1.1. Small Offices (1-9 employees)
      • 3.3.1.2. Small Enterprises (10-99 employees)
      • 3.3.1.3. Medium-sized Enterprise (100-499 employees)
      • 3.3.1.4. Large Enterprises (500-999 employees)
      • 3.3.1.5. Very Large Enterprises (1,000+ employees)
  • 3.4. Global Retail Analytics Market Outlook, by Function, Value (US$ Bn), 2019 - 2031
    • 3.4.1. Key Highlights
      • 3.4.1.1. Customer Management
      • 3.4.1.2. Merchandising
      • 3.4.1.3. Store Operations
      • 3.4.1.4. Supply Chain
      • 3.4.1.5. Strategy & Planning
  • 3.5. Global Retail Analytics Market Outlook, by Region, Value (US$ Bn), 2019 - 2031
    • 3.5.1. Key Highlights
      • 3.5.1.1. North America
      • 3.5.1.2. Europe
      • 3.5.1.3. Asia Pacific
      • 3.5.1.4. Latin America
      • 3.5.1.5. Middle East & Africa

4. North America Retail Analytics Market Outlook, 2019 - 2031

  • 4.1. North America Retail Analytics Market Outlook, by Solution, Value (US$ Bn), 2019 - 2031
    • 4.1.1. Key Highlights
      • 4.1.1.1. Software
      • 4.1.1.2. Services
        • 4.1.1.2.1. Training & Consulting
        • 4.1.1.2.2. Integration & Deployment
        • 4.1.1.2.3. Managed Services
  • 4.2. North America Retail Analytics Market Outlook, by Deployment Mode, Value (US$ Bn), 2019 - 2031
    • 4.2.1. Key Highlights
      • 4.2.1.1. On-Premise
      • 4.2.1.2. Cloud-Based
  • 4.3. North America Retail Analytics Market Outlook, by Enterprise Size, Value (US$ Bn), 2019 - 2031
    • 4.3.1. Key Highlights
      • 4.3.1.1. Small Offices (1-9 employees)
      • 4.3.1.2. Small Enterprises (10-99 employees)
      • 4.3.1.3. Medium-sized Enterprise (100-499 employees)
      • 4.3.1.4. Large Enterprises (500-999 employees)
      • 4.3.1.5. Very Large Enterprises (1,000+ employees)
  • 4.4. North America Retail Analytics Market Outlook, by Function, Value (US$ Bn), 2019 - 2031
    • 4.4.1. Key Highlights
      • 4.4.1.1. Customer Management
      • 4.4.1.2. Merchandising
      • 4.4.1.3. Store Operations
      • 4.4.1.4. Supply Chain
      • 4.4.1.5. Strategy & Planning
    • 4.4.2. BPS Analysis/Market Attractiveness Analysis
  • 4.5. North America Retail Analytics Market Outlook, by Country, Value (US$ Bn), 2019 - 2031
    • 4.5.1. Key Highlights
      • 4.5.1.1. U.S. Retail Analytics Market by Solution, Value (US$ Bn), 2019 - 2031
      • 4.5.1.2. U.S. Retail Analytics Market by Deployment Mode, Value (US$ Bn), 2019 - 2031
      • 4.5.1.3. U.S. Retail Analytics Market by Enterprise Size, Value (US$ Bn), 2019 - 2031
      • 4.5.1.4. U.S. Retail Analytics Market by Function, Value (US$ Bn), 2019 - 2031
      • 4.5.1.5. Canada Retail Analytics Market by Solution, Value (US$ Bn), 2019 - 2031
      • 4.5.1.6. Canada Retail Analytics Market by Deployment Mode, Value (US$ Bn), 2019 - 2031
      • 4.5.1.7. Canada Retail Analytics Market by Enterprise Size, Value (US$ Bn), 2019 - 2031
      • 4.5.1.8. Canada Retail Analytics Market by Function, Value (US$ Bn), 2019 - 2031
    • 4.5.2. BPS Analysis/Market Attractiveness Analysis

5. Europe Retail Analytics Market Outlook, 2019 - 2031

  • 5.1. Europe Retail Analytics Market Outlook, by Solution, Value (US$ Bn), 2019 - 2031
    • 5.1.1. Key Highlights
      • 5.1.1.1. Software
      • 5.1.1.2. Services
        • 5.1.1.2.1. Training & Consulting
        • 5.1.1.2.2. Integration & Deployment
        • 5.1.1.2.3. Managed Services
  • 5.2. Europe Retail Analytics Market Outlook, by Deployment Mode, Value (US$ Bn), 2019 - 2031
    • 5.2.1. Key Highlights
      • 5.2.1.1. On-Premise
      • 5.2.1.2. Cloud-Based
  • 5.3. Europe Retail Analytics Market Outlook, by Enterprise Size, Value (US$ Bn), 2019 - 2031
    • 5.3.1. Key Highlights
      • 5.3.1.1. Small Offices (1-9 employees)
      • 5.3.1.2. Small Enterprises (10-99 employees)
      • 5.3.1.3. Medium-sized Enterprise (100-499 employees)
      • 5.3.1.4. Large Enterprises (500-999 employees)
      • 5.3.1.5. Very Large Enterprises (1,000+ employees)
  • 5.4. Europe Retail Analytics Market Outlook, by Function, Value (US$ Bn), 2019 - 2031
    • 5.4.1. Key Highlights
      • 5.4.1.1. Customer Management
      • 5.4.1.2. Merchandising
      • 5.4.1.3. Store Operations
      • 5.4.1.4. Supply Chain
      • 5.4.1.5. Strategy & Planning
    • 5.4.2. BPS Analysis/Market Attractiveness Analysis
  • 5.5. Europe Retail Analytics Market Outlook, by Country, Value (US$ Bn), 2019 - 2031
    • 5.5.1. Key Highlights
      • 5.5.1.1. Germany Retail Analytics Market by Solution, Value (US$ Bn), 2019 - 2031
      • 5.5.1.2. Germany Retail Analytics Market by Deployment Mode, Value (US$ Bn), 2019 - 2031
      • 5.5.1.3. Germany Retail Analytics Market by Enterprise Size, Value (US$ Bn), 2019 - 2031
      • 5.5.1.4. Germany Retail Analytics Market by Function, Value (US$ Bn), 2019 - 2031
      • 5.5.1.5. U.K. Retail Analytics Market by Solution, Value (US$ Bn), 2019 - 2031
      • 5.5.1.6. U.K. Retail Analytics Market by Deployment Mode, Value (US$ Bn), 2019 - 2031
      • 5.5.1.7. U.K. Retail Analytics Market by Enterprise Size, Value (US$ Bn), 2019 - 2031
      • 5.5.1.8. U.K. Retail Analytics Market by Function, Value (US$ Bn), 2019 - 2031
      • 5.5.1.9. France Retail Analytics Market by Solution, Value (US$ Bn), 2019 - 2031
      • 5.5.1.10. France Retail Analytics Market by Deployment Mode, Value (US$ Bn), 2019 - 2031
      • 5.5.1.11. France Retail Analytics Market by Enterprise Size, Value (US$ Bn), 2019 - 2031
      • 5.5.1.12. France Retail Analytics Market by Function, Value (US$ Bn), 2019 - 2031
      • 5.5.1.13. Italy Retail Analytics Market by Solution, Value (US$ Bn), 2019 - 2031
      • 5.5.1.14. Italy Retail Analytics Market by Deployment Mode, Value (US$ Bn), 2019 - 2031
      • 5.5.1.15. Italy Retail Analytics Market by Enterprise Size, Value (US$ Bn), 2019 - 2031
      • 5.5.1.16. Italy Retail Analytics Market by Function, Value (US$ Bn), 2019 - 2031
      • 5.5.1.17. Turkey Retail Analytics Market by Solution, Value (US$ Bn), 2019 - 2031
      • 5.5.1.18. Turkey Retail Analytics Market by Deployment Mode, Value (US$ Bn), 2019 - 2031
      • 5.5.1.19. Turkey Retail Analytics Market by Enterprise Size, Value (US$ Bn), 2019 - 2031
      • 5.5.1.20. Turkey Retail Analytics Market by Function, Value (US$ Bn), 2019 - 2031
      • 5.5.1.21. Russia Retail Analytics Market by Solution, Value (US$ Bn), 2019 - 2031
      • 5.5.1.22. Russia Retail Analytics Market by Deployment Mode, Value (US$ Bn), 2019 - 2031
      • 5.5.1.23. Russia Retail Analytics Market by Enterprise Size, Value (US$ Bn), 2019 - 2031
      • 5.5.1.24. Russia Retail Analytics Market by Function, Value (US$ Bn), 2019 - 2031
      • 5.5.1.25. Rest of Europe Retail Analytics Market by Solution, Value (US$ Bn), 2019 - 2031
      • 5.5.1.26. Rest of Europe Retail Analytics Market by Deployment Mode, Value (US$ Bn), 2019 - 2031
      • 5.5.1.27. Rest of Europe Retail Analytics Market by Enterprise Size, Value (US$ Bn), 2019 - 2031
      • 5.5.1.28. Rest of Europe Retail Analytics Market by Function, Value (US$ Bn), 2019 - 2031
    • 5.5.2. BPS Analysis/Market Attractiveness Analysis

6. Asia Pacific Retail Analytics Market Outlook, 2019 - 2031

  • 6.1. Asia Pacific Retail Analytics Market Outlook, by Solution, Value (US$ Bn), 2019 - 2031
    • 6.1.1. Key Highlights
      • 6.1.1.1. Software
      • 6.1.1.2. Services
        • 6.1.1.2.1. Training & Consulting
        • 6.1.1.2.2. Integration & Deployment
        • 6.1.1.2.3. Managed Services
  • 6.2. Asia Pacific Retail Analytics Market Outlook, by Deployment Mode, Value (US$ Bn), 2019 - 2031
    • 6.2.1. Key Highlights
      • 6.2.1.1. On-Premise
      • 6.2.1.2. Cloud-Based
  • 6.3. Asia Pacific Retail Analytics Market Outlook, by Enterprise Size, Value (US$ Bn), 2019 - 2031
    • 6.3.1. Key Highlights
      • 6.3.1.1. Small Offices (1-9 employees)
      • 6.3.1.2. Small Enterprises (10-99 employees)
      • 6.3.1.3. Medium-sized Enterprise (100-499 employees)
      • 6.3.1.4. Large Enterprises (500-999 employees)
      • 6.3.1.5. Very Large Enterprises (1,000+ employees)
  • 6.4. Asia Pacific Retail Analytics Market Outlook, by Function, Value (US$ Bn), 2019 - 2031
    • 6.4.1. Key Highlights
      • 6.4.1.1. Customer Management
      • 6.4.1.2. Merchandising
      • 6.4.1.3. Store Operations
      • 6.4.1.4. Supply Chain
      • 6.4.1.5. Strategy & Planning
    • 6.4.2. BPS Analysis/Market Attractiveness Analysis
  • 6.5. Asia Pacific Retail Analytics Market Outlook, by Country, Value (US$ Bn), 2019 - 2031
    • 6.5.1. Key Highlights
      • 6.5.1.1. China Retail Analytics Market by Solution, Value (US$ Bn), 2019 - 2031
      • 6.5.1.2. China Retail Analytics Market by Deployment Mode, Value (US$ Bn), 2019 - 2031
      • 6.5.1.3. China Retail Analytics Market by Enterprise Size, Value (US$ Bn), 2019 - 2031
      • 6.5.1.4. China Retail Analytics Market by Function, Value (US$ Bn), 2019 - 2031
      • 6.5.1.5. Japan Retail Analytics Market by Solution, Value (US$ Bn), 2019 - 2031
      • 6.5.1.6. Japan Retail Analytics Market by Deployment Mode, Value (US$ Bn), 2019 - 2031
      • 6.5.1.7. Japan Retail Analytics Market by Enterprise Size, Value (US$ Bn), 2019 - 2031
      • 6.5.1.8. Japan Retail Analytics Market by Function, Value (US$ Bn), 2019 - 2031
      • 6.5.1.9. South Korea Retail Analytics Market by Solution, Value (US$ Bn), 2019 - 2031
      • 6.5.1.10. South Korea Retail Analytics Market by Deployment Mode, Value (US$ Bn), 2019 - 2031
      • 6.5.1.11. South Korea Retail Analytics Market by Enterprise Size, Value (US$ Bn), 2019 - 2031
      • 6.5.1.12. South Korea Retail Analytics Market by Function, Value (US$ Bn), 2019 - 2031
      • 6.5.1.13. India Retail Analytics Market by Solution, Value (US$ Bn), 2019 - 2031
      • 6.5.1.14. India Retail Analytics Market by Deployment Mode, Value (US$ Bn), 2019 - 2031
      • 6.5.1.15. India Retail Analytics Market by Enterprise Size, Value (US$ Bn), 2019 - 2031
      • 6.5.1.16. India Retail Analytics Market by Function, Value (US$ Bn), 2019 - 2031
      • 6.5.1.17. Southeast Asia Retail Analytics Market by Solution, Value (US$ Bn), 2019 - 2031
      • 6.5.1.18. Southeast Asia Retail Analytics Market by Deployment Mode, Value (US$ Bn), 2019 - 2031
      • 6.5.1.19. Southeast Asia Retail Analytics Market by Enterprise Size, Value (US$ Bn), 2019 - 2031
      • 6.5.1.20. Southeast Asia Retail Analytics Market by Function, Value (US$ Bn), 2019 - 2031
      • 6.5.1.21. Rest of Asia Pacific Retail Analytics Market by Solution, Value (US$ Bn), 2019 - 2031
      • 6.5.1.22. Rest of Asia Pacific Retail Analytics Market by Deployment Mode, Value (US$ Bn), 2019 - 2031
      • 6.5.1.23. Rest of Asia Pacific Retail Analytics Market by Enterprise Size, Value (US$ Bn), 2019 - 2031
      • 6.5.1.24. Rest of Asia Pacific Retail Analytics Market by Function, Value (US$ Bn), 2019 - 2031
    • 6.5.2. BPS Analysis/Market Attractiveness Analysis

7. Latin America Retail Analytics Market Outlook, 2019 - 2031

  • 7.1. Latin America Retail Analytics Market Outlook, by Solution, Value (US$ Bn), 2019 - 2031
    • 7.1.1. Key Highlights
      • 7.1.1.1. Software
      • 7.1.1.2. Services
        • 7.1.1.2.1. Training & Consulting
        • 7.1.1.2.2. Integration & Deployment
        • 7.1.1.2.3. Managed Services
  • 7.2. Latin America Retail Analytics Market Outlook, by Deployment Mode, Value (US$ Bn), 2019 - 2031
      • 7.2.1.1. On-Premise
      • 7.2.1.2. Cloud-Based
  • 7.3. Latin America Retail Analytics Market Outlook, by Enterprise Size, Value (US$ Bn), 2019 - 2031
    • 7.3.1. Key Highlights
      • 7.3.1.1. Small Offices (1-9 employees)
      • 7.3.1.2. Small Enterprises (10-99 employees)
      • 7.3.1.3. Medium-sized Enterprise (100-499 employees)
      • 7.3.1.4. Large Enterprises (500-999 employees)
      • 7.3.1.5. Very Large Enterprises (1,000+ employees)
  • 7.4. Latin America Retail Analytics Market Outlook, by Function, Value (US$ Bn), 2019 - 2031
    • 7.4.1. Key Highlights
      • 7.4.1.1. Customer Management
      • 7.4.1.2. Merchandising
      • 7.4.1.3. Store Operations
      • 7.4.1.4. Supply Chain
      • 7.4.1.5. Strategy & Planning
    • 7.4.2. BPS Analysis/Market Attractiveness Analysis
  • 7.5. Latin America Retail Analytics Market Outlook, by Country, Value (US$ Bn), 2019 - 2031
    • 7.5.1. Key Highlights
      • 7.5.1.1. Brazil Retail Analytics Market by Solution, Value (US$ Bn), 2019 - 2031
      • 7.5.1.2. Brazil Retail Analytics Market by Deployment Mode, Value (US$ Bn), 2019 - 2031
      • 7.5.1.3. Brazil Retail Analytics Market by Enterprise Size, Value (US$ Bn), 2019 - 2031
      • 7.5.1.4. Brazil Retail Analytics Market by Function, Value (US$ Bn), 2019 - 2031
      • 7.5.1.5. Mexico Retail Analytics Market by Solution, Value (US$ Bn), 2019 - 2031
      • 7.5.1.6. Mexico Retail Analytics Market by Deployment Mode, Value (US$ Bn), 2019 - 2031
      • 7.5.1.7. Mexico Retail Analytics Market by Enterprise Size, Value (US$ Bn), 2019 - 2031
      • 7.5.1.8. Mexico Retail Analytics Market by Function, Value (US$ Bn), 2019 - 2031
      • 7.5.1.9. Argentina Retail Analytics Market by Solution, Value (US$ Bn), 2019 - 2031
      • 7.5.1.10. Argentina Retail Analytics Market by Deployment Mode, Value (US$ Bn), 2019 - 2031
      • 7.5.1.11. Argentina Retail Analytics Market by Enterprise Size, Value (US$ Bn), 2019 - 2031
      • 7.5.1.12. Argentina Retail Analytics Market by Function, Value (US$ Bn), 2019 - 2031
      • 7.5.1.13. Rest of Latin America Retail Analytics Market by Solution, Value (US$ Bn), 2019 - 2031
      • 7.5.1.14. Rest of Latin America Retail Analytics Market by Deployment Mode, Value (US$ Bn), 2019 - 2031
      • 7.5.1.15. Rest of Latin America Retail Analytics Market by Enterprise Size, Value (US$ Bn), 2019 - 2031
      • 7.5.1.16. Rest of Latin America Retail Analytics Market by Function, Value (US$ Bn), 2019 - 2031
    • 7.5.2. BPS Analysis/Market Attractiveness Analysis

8. Middle East & Africa Retail Analytics Market Outlook, 2019 - 2031

  • 8.1. Middle East & Africa Retail Analytics Market Outlook, by Solution, Value (US$ Bn), 2019 - 2031
    • 8.1.1. Key Highlights
      • 8.1.1.1. Software
      • 8.1.1.2. Services
        • 8.1.1.2.1. Training & Consulting
        • 8.1.1.2.2. Integration & Deployment
        • 8.1.1.2.3. Managed Services
  • 8.2. Middle East & Africa Retail Analytics Market Outlook, by Deployment Mode, Value (US$ Bn), 2019 - 2031
    • 8.2.1. Key Highlights
      • 8.2.1.1. On-Premise
      • 8.2.1.2. Cloud-Based
  • 8.3. Middle East & Africa Retail Analytics Market Outlook, by Enterprise Size, Value (US$ Bn), 2019 - 2031
    • 8.3.1. Key Highlights
      • 8.3.1.1. Small Offices (1-9 employees)
      • 8.3.1.2. Small Enterprises (10-99 employees)
      • 8.3.1.3. Medium-sized Enterprise (100-499 employees)
      • 8.3.1.4. Large Enterprises (500-999 employees)
      • 8.3.1.5. Very Large Enterprises (1,000+ employees)
  • 8.4. Middle East & Africa Retail Analytics Market Outlook, by Function, Value (US$ Bn), 2019 - 2031
    • 8.4.1. Key Highlights
      • 8.4.1.1. Customer Management
      • 8.4.1.2. Merchandising
      • 8.4.1.3. Store Operations
      • 8.4.1.4. Supply Chain
      • 8.4.1.5. Strategy & Planning
    • 8.4.2. BPS Analysis/Market Attractiveness Analysis
  • 8.5. Middle East & Africa Retail Analytics Market Outlook, by Country, Value (US$ Bn), 2019 - 2031
    • 8.5.1. Key Highlights
      • 8.5.1.1. GCC Retail Analytics Market by Solution, Value (US$ Bn), 2019 - 2031
      • 8.5.1.2. GCC Retail Analytics Market by Deployment Mode, Value (US$ Bn), 2019 - 2031
      • 8.5.1.3. GCC Retail Analytics Market by Enterprise Size, Value (US$ Bn), 2019 - 2031
      • 8.5.1.4. GCC Retail Analytics Market by Function, Value (US$ Bn), 2019 - 2031
      • 8.5.1.5. South Africa Retail Analytics Market by Solution, Value (US$ Bn), 2019 - 2031
      • 8.5.1.6. South Africa Retail Analytics Market by Deployment Mode, Value (US$ Bn), 2019 - 2031
      • 8.5.1.7. South Africa Retail Analytics Market by Enterprise Size, Value (US$ Bn), 2019 - 2031
      • 8.5.1.8. South Africa Retail Analytics Market by Function, Value (US$ Bn), 2019 - 2031
      • 8.5.1.9. Egypt Retail Analytics Market by Solution, Value (US$ Bn), 2019 - 2031
      • 8.5.1.10. Egypt Retail Analytics Market by Deployment Mode, Value (US$ Bn), 2019 - 2031
      • 8.5.1.11. Egypt Retail Analytics Market by Enterprise Size, Value (US$ Bn), 2019 - 2031
      • 8.5.1.12. Egypt Retail Analytics Market by Function, Value (US$ Bn), 2019 - 2031
      • 8.5.1.13. Rest of Middle East & Africa Retail Analytics Market by Solution, Value (US$ Bn), 2019 - 2031
      • 8.5.1.14. Rest of Middle East & Africa Retail Analytics Market by Deployment Mode, Value (US$ Bn), 2019 - 2031
      • 8.5.1.15. Rest of Middle East & Africa Retail Analytics Market by Enterprise Size, Value (US$ Bn), 2019 - 2031
      • 8.5.1.16. Rest of Middle East & Africa Retail Analytics Market by Function, Value (US$ Bn), 2019 - 2031
    • 8.5.2. BPS Analysis/Market Attractiveness Analysis

9. Competitive Landscape

  • 9.1. By Enterprise Size vs by Deployment Mode Heat map
  • 9.2. Manufacturer vs. Deployment Mode Heatmap
  • 9.3. Company Market Share Analysis, 2023
  • 9.4. Competitive Dashboard
  • 9.5. Company Profiles
    • 9.5.1. Microsoft
      • 9.5.1.1. Company Overview
      • 9.5.1.2. Product Portfolio
      • 9.5.1.3. Financial Overview
      • 9.5.1.4. Business Strategies and Development
    • 9.5.2. IBM
    • 9.5.3. AWS
    • 9.5.4. Oracle
    • 9.5.5. Salesforce
    • 9.5.6. Qlik
    • 9.5.7. HCL
    • 9.5.8. Fujitsu
    • 9.5.9. Oracle
    • 9.5.10. SAS Institute
    • 9.5.11. Other Players

10. Appendix

  • 10.1. Research Methodology
  • 10.2. Report Assumptions
  • 10.3. Acronyms and Abbreviations