米国の消費者向けフードサービス市場

2024年、米国の消費者向けフードサービス業界は、過去数年に比べて増加率は鈍化したもの、現在価値の成長を継続しました。インフレ、最低賃金の引き上げ、不買運動、課題は山積しており、事業者はこうした環境を乗り切る必要に迫られました。インフレはおそらく今年最大の話題であり、2025年に向けても引き続き課題です。政治色が強まった最低賃金の引き上げが実施されました。

当レポートでは、米国の消費者向けフードサービス市場について調査し、セクター別のフードサービス売上高、店舗数、取引件数、成長牽引要因、主要企業、主要ブランドを特定し、食習慣、ライフスタイルの変化、観光消費、法律問題など、市場に影響を与える主要な要因の戦略的分析を提供します。2029年までの予測は、市場がどのように変化するかを示しています。

目次

目次と表のリスト

エグゼクティブサマリー

市場データ

免責事項

情報源

米国の限定サービスレストラン

主なデータ結果

2024年の発展

• インフレ期は緩和する一方、オフィスへの復帰は引き続き活発化
• チキン限定サービスレストランは好調、一方チャージド・レモネードは撤退
• バーベル型メニュー戦略の成長

展望と機会

• メニューの革新は続き、ロイヤルティアプリは増え、遠く離れた場所では電気充電が新たな機会をもたらす
• カリフォルニア州の最低賃金が施行されるが、規制の変更はまだ分からない
• 配達は急速に拡大し続けているが、反発も大きくなり始めている

カテゴリーデータ

米国のカフェ/バー

主なデータ結果

2024年の発展

• オフィスへの復帰によりカフェやバーの将来性がさらに高まる
• Starbucksの最悪の年
• ドリンクの価格を下げることはバーやパブにとって経済的課題となる

展望と機会

• 都市中心部におけるイノベーションは今後何をもたらすのか
• 変化の激しい世界で、米国のコーヒー・紅茶チェーン店は再び第3位の座に返り咲くことができるか
• ノンアルコール飲料や低アルコール飲料はバーやパブに新たな機会をもたらす

カテゴリーデータ

米国のフルサービスレストラン

主なデータ結果

2024年の発展

• シンプルにする
• 体験型ダイニングの台頭
• 中価格帯の消費者をめぐる競合

展望と機会

• 2025年でも配達は2つの事業者の話になる
• 消費者の関心を引き付け、忠誠心を高めるコラボレーションとアプリ
• イノベーションと持続可能性は両立できる

カテゴリーデータ

米国のセルフサービスカフェテリア

主なデータ結果

2024年の発展

• セルフサービスのカフェテリアにおけるCOVID-19の影響
• 停滞したチャネルにおける機会
• ゴーストキッチンからヒントを得る機会

展望と機会

• 統合により大手企業がペースを決定できる
• セルフサービスのカフェテリアは顧客を引き付けるためにパートナーシップを組む必要がある
• 価格を低く抑え、食品廃棄を削減

カテゴリーデータ

米国の屋台/キオスク

主なデータ結果

2024年の発展

• 屋台やキオスクはエネルギーや規制のリスクに特にさらされている
• ホーカーセンターと移動式フードトラックの間にはフードトラックパークがある
• フードトラックにもフランチャイズが到来

展望と機会

• 屋台やキオスクは柔軟性を活かしてトップに立つ可能性が高い
• より多くのブランドが屋台やキオスクに参入すれば、より友好的な情勢が生まれる
• 持続可能性、食糧、自動車規制、エネルギーの交差点

カテゴリーデータ

米国における地域別消費者向けフードサービス

主なデータ結果

2024年の発展

• 米国の消費者は外出先でのライフスタイルを受け入れ続けており、消費者向けフードサービスもそれに追いつくことを求めている
• 消費者向けフードサービス業界の競合情勢には成功事例が溢れている
• 利便性と価値は、消費者の共感を呼ぶ要求であり続けている

展望と機会

• フードサービス事業者にとって、さまざまな場所で課題が山積
• 大規模な投資により、さまざまなフードサービス拠点で成長の機会が生まれる
• 人口動態の変化を分析することは、フードサービス事業者にとって課題となる

カテゴリーデータ

In 2024, consumer foodservice in the US saw continued current value growth, although the rate of increase was slower than in the previous few years, as the industry was imbued with challenges in 2024. Inflation, minimum wage increases, boycotts, the challenges were many, and operators were forced to navigate this environment. Inflation presented perhaps the biggest story of the year, and continues to be a challenge moving into 2025. Increasingly politicised minimum wage increases took effect, pa...

Euromonitor International's Consumer Foodservice in USA report offers a comprehensive guide to the size and shape of the market at a national level. It provides foodservice sales, the number of outlets and the number of transactions by sector, allowing you to identify the foodservice sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they eating habits, lifestyle changes, tourism spending or legislative issues. Forecasts to 2029 illustrate how the market is set to change.

Product coverage: Consumer Foodservice by Fulfillment, Consumer Foodservice by Location, Consumer Foodservice by Ordering Platform, Consumer Foodservice by Type.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Consumer Foodservice market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market's major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

TABLE OF CONTENTS

List Of Contents And Tables

EXECUTIVE SUMMARY

• Consumer foodservice in 2024: The big picture
• 2024 key trends
• Competitive landscape
• Independent foodservice developments
• What next for consumer foodservice?

MARKET DATA

• Table 1 Units, Transactions and Value Sales in Consumer Foodservice 2019-2024
• Table 2 Units, Transactions and Value Sales in Consumer Foodservice: % Growth 2019-2024
• Table 3 Consumer Foodservice by Independent vs Chained by Type: Units/Outlets 2024
• Table 4 Consumer Foodservice by Independent vs Chained: % Foodservice Value 2019-2024
• Table 5 Sales in Consumer Foodservice by Food vs Drink Split: % Foodservice Value 2019-2024
• Table 6 Sales in Consumer Foodservice by Food vs Drink Split by Type: % Foodservice Value 2024
• Table 7 Sales in Consumer Foodservice by Location: % Foodservice Value 2019-2024
• Table 8 Sales in Consumer Foodservice by Fulfilment: % Foodservice Value 2019-2024
• Table 9 GBO Company Shares in Chained Consumer Foodservice: % Foodservice Value 2020-2024
• Table 10 GBN Brand Shares in Chained Consumer Foodservice: % Foodservice Value 2021-2024
• Table 11 GBN Brand Shares in Chained Consumer Foodservice: Units/Outlets 2024
• Table 12 Forecast Units, Transactions and Value Sales in Consumer Foodservice 2024-2029
• Table 13 Forecast Units, Transactions and Value Sales in Consumer Foodservice: % Growth 2024-2029

DISCLAIMER

SOURCES

• Summary 1 Research Sources

LIMITED-SERVICE RESTAURANTS IN THE US

KEY DATA FINDINGS

2024 DEVELOPMENTS

• Inflationary period eases, while return to office continues to intensify
• Chicken limited-service restaurants performs well, while Charged Lemonade exits
• The growth of a barbell-shaped menu strategy

PROSPECTS AND OPPORTUNITIES

• Menu innovation will continue, loyalty apps will abound, and in the distance, electric charging presents new opportunities
• California's minimum wage takes effect, while regulatory changes remain to be seen
• Delivery continues to expand rapidly, but pushback is starting to grow

CATEGORY DATA

• Table 14 Limited-Service Restaurants by Category: Units/Outlets 2019-2024
• Table 15 Sales in Limited-Service Restaurants by Category: Number of Transactions 2019-2024
• Table 16 Sales in Limited-Service Restaurants by Category: Foodservice Value 2019-2024
• Table 17 Limited-Service Restaurants by Category: % Units/Outlets Growth 2019-2024
• Table 18 Sales in Limited-Service Restaurants by Category: % Transaction Growth 2019-2024
• Table 19 Sales in Limited-Service Restaurants by Category: % Foodservice Value Growth 2019-2024
• Table 20 GBO Company Shares in Chained Limited-Service Restaurants: % Foodservice Value 2020-2024
• Table 21 GBN Brand Shares in Chained Limited-Service Restaurants: % Foodservice Value 2021-2024
• Table 22 Forecast Limited-Service Restaurants by Category: Units/Outlets 2024-2029
• Table 23 Forecast Sales in Limited-Service Restaurants by Category: Number of Transactions 2024-2029
• Table 24 Forecast Sales in Limited-Service Restaurants by Category: Foodservice Value 2024-2029
• Table 25 Forecast Limited-Service Restaurants by Category: % Units/Outlets Growth 2024-2029
• Table 26 Forecast Sales in Limited-Service Restaurants by Category: % Transaction Growth 2024-2029
• Table 27 Forecast Sales in Limited-Service Restaurants by Category: % Foodservice Value Growth 2024-2029

CAFES/BARS IN THE US

KEY DATA FINDINGS

2024 DEVELOPMENTS

• Return to office leads to greater promise for cafes/bars
• Starbucks's annus horribilis
• Trading down on drinks presents financial challenges for bars/pubs

PROSPECTS AND OPPORTUNITIES

• What is to come of innovations in city centres?
• Can the third-place return to US chained coffee and tea shops in a quick-turnaround world?
• Alcohol-free and low alcohol beverages open up new opportunities for bars/pubs

CATEGORY DATA

• Table 28 Cafes/Bars by Category: Units/Outlets 2019-2024
• Table 29 Sales in Cafes/Bars by Category: Number of Transactions 2019-2024
• Table 30 Sales in Cafes/Bars by Category: Foodservice Value 2019-2024
• Table 31 Cafes/Bars by Category: % Units/Outlets Growth 2019-2024
• Table 32 Sales in Cafes/Bars by Category: % Transaction Growth 2019-2024
• Table 33 Sales in Cafes/Bars by Category: % Foodservice Value Growth 2019-2024
• Table 34 GBO Company Shares in Chained Cafes/Bars: % Foodservice Value 2020-2024
• Table 35 GBN Brand Shares in Chained Cafes/Bars: % Foodservice Value 2021-2024
• Table 36 Forecast Cafes/Bars by Category: Units/Outlets 2024-2029
• Table 37 Forecast Sales in Cafes/Bars by Category: Number of Transactions 2024-2029
• Table 38 Forecast Sales in Cafes/Bars by Category: Foodservice Value 2024-2029
• Table 39 Forecast Cafes/Bars by Category: % Units/Outlets Growth 2024-2029
• Table 40 Forecast Sales in Cafes/Bars by Category: % Transaction Growth 2024-2029
• Table 41 Forecast Sales in Cafes/Bars by Category: % Foodservice Value Growth 2024-2029

FULL-SERVICE RESTAURANTS IN THE US

KEY DATA FINDINGS

2024 DEVELOPMENTS

• Keeping it simple
• Experiential dining rises
• Competition for mid-range spenders

PROSPECTS AND OPPORTUNITIES

• In 2025 delivery will still be a tale of two operators
• Collaborations and apps to engage consumers and increase loyalty
• Innovation and sustainability can go hand in hand

CATEGORY DATA

• Table 42 Full-Service Restaurants by Category: Units/Outlets 2019-2024
• Table 43 Sales in Full-Service Restaurants by Category: Number of Transactions 2019-2024
• Table 44 Sales in Full-Service Restaurants by Category: Foodservice Value 2019-2024
• Table 45 Full-Service Restaurants by Category: % Units/Outlets Growth 2019-2024
• Table 46 Sales in Full-Service Restaurants by Category: % Transaction Growth 2019-2024
• Table 47 Sales in Full-Service Restaurants by Category: % Foodservice Value Growth 2019-2024
• Table 48 GBO Company Shares in Chained Full-Service Restaurants: % Foodservice Value 2020-2024
• Table 49 GBN Brand Shares in Chained Full-Service Restaurants: % Foodservice Value 2021-2024
• Table 50 Forecast Full-Service Restaurants by Category: Units/Outlets 2024-2029
• Table 51 Forecast Sales in Full-Service Restaurants by Category: Number of Transactions 2024-2029
• Table 52 Forecast Sales in Full-Service Restaurants by Category: Foodservice Value 2024-2029
• Table 53 Forecast Full-Service Restaurants by Category: % Units/Outlets Growth 2024-2029
• Table 54 Forecast Sales in Full-Service Restaurants by Category: % Transaction Growth 2024-2029
• Table 55 Forecast Sales in Full-Service Restaurants by Category: % Foodservice Value Growth 2024-2029

SELF-SERVICE CAFETERIAS IN THE US

KEY DATA FINDINGS

2024 DEVELOPMENTS

• The legacy of COVID-19 in self-service cafeterias
• Opportunities in a stagnant channel
• Opportunity to take cues from ghost kitchens

PROSPECTS AND OPPORTUNITIES

• Consolidation allows major players to dictate the pace
• Self-service cafeterias should look to partnerships to draw in clientele
• Keeping prices low and reducing food waste

CATEGORY DATA

• Table 56 Self-Service Cafeterias: Units/Outlets 2019-2024
• Table 57 Sales in Self-Service Cafeterias: Number of Transactions 2019-2024
• Table 58 Sales in Self-Service Cafeterias: Foodservice Value 2019-2024
• Table 59 Sales in Self-Service Cafeterias: % Units/Outlets Growth 2019-2024
• Table 60 Sales in Self-Service Cafeterias: % Transaction Growth 2019-2024
• Table 61 Sales in Self-Service Cafeterias: % Foodservice Value Growth 2019-2024
• Table 62 GBO Company Shares in Chained Self-Service Cafeterias: % Foodservice Value 2020-2024
• Table 63 GBN Brand Shares in Chained Self-Service Cafeterias: % Foodservice Value 2021-2024
• Table 64 Forecast Self-Service Cafeterias: Units/Outlets 2024-2029
• Table 65 Forecast Sales in Self-Service Cafeterias: Number of Transactions 2024-2029
• Table 66 Forecast Sales in Self-Service Cafeterias: Foodservice Value 2024-2029
• Table 67 Forecast Self-Service Cafeterias: % Units/Outlets Growth 2024-2029
• Table 68 Forecast Sales in Self-Service Cafeterias: % Transaction Growth 2024-2029
• Table 69 Forecast Sales in Self-Service Cafeterias: % Foodservice Value Growth 2024-2029

STREET STALLS/KIOSKS IN THE US

KEY DATA FINDINGS

2024 DEVELOPMENTS

• Street stalls/kiosks uniquely exposed to energy and regulatory risks
• Between a hawker centre and mobile food truck lies the food truck park
• Franchising comes to food trucks

PROSPECTS AND OPPORTUNITIES

• Street stalls/kiosks likely to leverage their flexibility to come out on top
• More brands entering street stalls/kiosks would signal a friendlier landscape
• Intersection of sustainability, food, vehicle mandates, and energy

CATEGORY DATA

• Table 70 Street Stalls/Kiosks: Units/Outlets 2019-2024
• Table 71 Sales in Street Stalls/Kiosks: Number of Transactions 2019-2024
• Table 72 Sales in Street Stalls/Kiosks: Foodservice Value 2019-2024
• Table 73 Street Stalls/Kiosks: % Units/Outlets Growth 2019-2024
• Table 74 Sales in Street Stalls/Kiosks: % Transaction Growth 2019-2024
• Table 75 Sales in Street Stalls/Kiosks: % Foodservice Value Growth 2019-2024
• Table 76 GBO Company Shares in Chained Street Stalls/Kiosks: % Foodservice Value 2020-2024
• Table 77 GBN Brand Shares in Chained Street Stalls/Kiosks: % Foodservice Value 2021-2024
• Table 78 Forecast Street Stalls/Kiosks: Units/Outlets 2024-2029
• Table 79 Forecast Sales in Street Stalls/Kiosks: Number of Transactions 2024-2029
• Table 80 Forecast Sales in Street Stalls/Kiosks: Foodservice Value 2024-2029
• Table 81 Forecast Street Stalls/Kiosks: % Units/Outlets Growth 2024-2029
• Table 82 Forecast Sales in Street Stalls/Kiosks: % Transaction Growth 2024-2029
• Table 83 Forecast Sales in Street Stalls/Kiosks: % Foodservice Value Growth 2024-2029

CONSUMER FOODSERVICE BY LOCATION IN THE US

KEY DATA FINDINGS

2024 DEVELOPMENTS

• US consumers continue to embrace on-the-go lifestyles, and demand that consumer foodservice keeps up
• Success stories abound across the consumer foodservice competitive landscape
• Convenience and value continue to be demands that resonate with consumers

PROSPECTS AND OPPORTUNITIES

• Challenges abound across locations for foodservice operators
• Large investments offer opportunities for growth across different foodservice locations
• Parsing demographic shifts will be a challenge for foodservice operators

CATEGORY DATA

• Table 84 Consumer Foodservice by Location: Units/Outlets 2019-2024
• Table 85 Sales in Consumer Foodservice by Location: Number of Transactions 2019-2024
• Table 86 Sales in Consumer Foodservice by Location: Foodservice Value 2019-2024
• Table 87 Consumer Foodservice by Location: % Units/Outlets Growth 2019-2024
• Table 88 Sales in Consumer Foodservice by Location: % Transaction Growth 2019-2024
• Table 89 Sales in Consumer Foodservice by Location: % Foodservice Value Growth 2019-2024
• Table 90 Consumer Foodservice through Standalone: Units/Outlets 2019-2024
• Table 91 Sales in Consumer Foodservice through Standalone: Number of Transactions 2019-2024
• Table 92 Sales in Consumer Foodservice through Standalone: Foodservice Value 2019-2024
• Table 93 Consumer Foodservice through Standalone: % Units/Outlets Growth 2019-2024
• Table 94 Sales in Consumer Foodservice through Standalone: % Transaction Growth 2019-2024
• Table 95 Sales in Consumer Foodservice through Standalone: % Foodservice Value Growth 2019-2024
• Table 96 Consumer Foodservice through Leisure: Units/Outlets 2019-2024
• Table 97 Sales in Consumer Foodservice through Leisure: Number of Transactions 2019-2024
• Table 98 Sales in Consumer Foodservice through Leisure: Foodservice Value 2019-2024
• Table 99 Consumer Foodservice through Leisure: % Units/Outlets Growth 2019-2024
• Table 100 Sales in Consumer Foodservice through Leisure: % Transaction Growth 2019-2024
• Table 101 Sales in Consumer Foodservice through Leisure: % Foodservice Value Growth 2019-2024
• Table 102 Consumer Foodservice through Retail: Units/Outlets 2019-2024
• Table 103 Sales in Consumer Foodservice through Retail: Number of Transactions 2019-2024
• Table 104 Sales in Consumer Foodservice through Retail: Foodservice Value 2019-2024
• Table 105 Consumer Foodservice through Retail: % Units/Outlets Growth 2019-2024
• Table 106 Sales in Consumer Foodservice through Retail: % Transaction Growth 2019-2024
• Table 107 Sales in Consumer Foodservice through Retail: % Foodservice Value Growth 2019-2024
• Table 108 Consumer Foodservice through Lodging: Units/Outlets 2019-2024
• Table 109 Sales in Consumer Foodservice through Lodging: Number of Transactions 2019-2024
• Table 110 Sales in Consumer Foodservice through Lodging: Foodservice Value 2019-2024
• Table 111 Consumer Foodservice through Lodging: % Units/Outlets Growth 2019-2024
• Table 112 Sales in Consumer Foodservice through Lodging: % Transaction Growth 2019-2024
• Table 113 Sales in Consumer Foodservice through Lodging: % Foodservice Value Growth 2019-2024
• Table 114 Consumer Foodservice through Travel: Units/Outlets 2019-2024
• Table 115 Sales in Consumer Foodservice through Travel: Number of Transactions 2019-2024
• Table 116 Sales in Consumer Foodservice through Travel: Foodservice Value 2019-2024
• Table 117 Consumer Foodservice through Travel: % Units/Outlets Growth 2019-2024
• Table 118 Sales in Consumer Foodservice through Travel: % Transaction Growth 2019-2024
• Table 119 Sales in Consumer Foodservice through Travel: % Foodservice Value Growth 2019-2024
• Table 120 Forecast Consumer Foodservice by Location: Units/Outlets 2024-2029
• Table 121 Forecast Sales in Consumer Foodservice by Location: Number of Transactions 2024-2029
• Table 122 Forecast Sales in Consumer Foodservice by Location: Foodservice Value 2024-2029
• Table 123 Forecast Consumer Foodservice by Location: % Units/Outlets Growth 2024-2029
• Table 124 Forecast Sales in Consumer Foodservice by Location: % Transaction Growth 2024-2029
• Table 125 Forecast Sales in Consumer Foodservice by Location: % Foodservice Value Growth 2024-2029
• Table 126 Forecast Consumer Foodservice through Standalone: Units/Outlets 2024-2029
• Table 127 Forecast Sales in Consumer Foodservice through Standalone: Number of Transactions 2024-2029
• Table 128 Forecast Sales in Consumer Foodservice through Standalone: Foodservice Value 2024-2029
• Table 129 Forecast Consumer Foodservice through Standalone: % Units/Outlets Growth 2024-2029
• Table 130 Forecast Sales in Consumer Foodservice through Standalone: % Transaction Growth 2024-2029
• Table 131 Forecast Sales in Consumer Foodservice through Standalone: % Foodservice Value Growth 2024-2029
• Table 132 Forecast Consumer Foodservice through Leisure: Units/Outlets 2024-2029
• Table 133 Forecast Sales in Consumer Foodservice through Leisure: Number of Transactions 2024-2029
• Table 134 Forecast Sales in Consumer Foodservice through Leisure: Foodservice Value 2024-2029
• Table 135 Forecast Consumer Foodservice through Leisure: % Units/Outlets Growth 2024-2029
• Table 136 Forecast Sales in Consumer Foodservice through Leisure: % Transaction Growth 2024-2029
• Table 137 Forecast Sales in Consumer Foodservice through Leisure: % Foodservice Value Growth 2024-2029
• Table 138 Forecast Consumer Foodservice through Retail: Units/Outlets 2024-2029
• Table 139 Forecast Sales in Consumer Foodservice through Retail: Number of Transactions 2024-2029
• Table 140 Forecast Sales in Consumer Foodservice through Retail: Foodservice Value 2024-2029
• Table 141 Forecast Consumer Foodservice through Retail: % Units/Outlets Growth 2024-2029
• Table 142 Forecast Sales in Consumer Foodservice through Retail: % Transaction Growth 2024-2029
• Table 143 Forecast Sales in Consumer Foodservice through Retail: % Foodservice Value Growth 2024-2029
• Table 144 Forecast Consumer Foodservice through Lodging: Units/Outlets 2024-2029
• Table 145 Forecast Sales in Consumer Foodservice through Lodging: Number of Transactions 2024-2029
• Table 146 Forecast Sales in Consumer Foodservice through Lodging: Foodservice Value 2024-2029
• Table 147 Forecast Consumer Foodservice through Lodging: % Units/Outlets Growth 2024-2029
• Table 148 Forecast Sales in Consumer Foodservice through Lodging: % Transaction Growth 2024-2029
• Table 149 Forecast Sales in Consumer Foodservice through Lodging: % Foodservice Value Growth 2024-2029
• Table 150 Forecast Consumer Foodservice through Travel: Units/Outlets 2024-2029
• Table 151 Forecast Sales in Consumer Foodservice through Travel: Number of Transactions 2024-2029
• Table 152 Forecast Sales in Consumer Foodservice through Travel: Foodservice Value 2024-2029
• Table 153 Forecast Consumer Foodservice through Travel: % Units/Outlets Growth 2024-2029
• Table 154 Forecast Sales in Consumer Foodservice through Travel: % Transaction Growth 2024-2029
• Table 155 Forecast Sales in Consumer Foodservice through Travel: % Foodservice Value Growth 2024-2029