シンガポールのアパレルおよびフットウェア市場

シンガポールのアパレルおよびフットウェアの市場規模は、過去3年間の堅調な業績と比較すると、2024年には小売成長率が顕著に鈍化する見通しです。2021年から2022年にかけては、パンデミック規制の緩和を受けて市場は力強く回復しました。旅行や社交の再開を熱望する消費者が再び店舗に押し寄せ、特にハイブリッドワークの動向や健康的なライフスタイルに沿った衣料品や履物への消費が高まっています。

当レポートでは、シンガポールのアパレルおよびフットウェア市場について調査し、2019年～2023年の最新の小売販売データと流通形態別の分析を提供するとともに、主要企業、主要ブランドを特定し、市場に影響を与える主要な要因の戦略的分析を提供しています。

目次

目次と表のリスト

エグゼクティブサマリー

市場データ

免責事項

情報源

シンガポールの婦人服

主なデータ結果

2024年の発展

• シンガポールの婦人服市場は経済的な課題にもかかわらず一定の回復力を示している
• 高級ブランドへの欲求は依然として強いが、消費者は価値を重視した支出へとシフト
• カジュアル化の傾向にもかかわらず、ドレスやスカートの需要は継続

展望と機会

• 女性が実店舗での買い物に戻る中、オムニチャネルアプローチが将来の成功の鍵となる
• シンガポールのファストファッション市場は、統合プラットフォームとソーシャルコマース別進化し続ける
• 婦人服業界の企業は、高級品、ファストファッション、持続可能性など、多様な消費者の好みに適応する必要がある

カテゴリーデータ

シンガポールのメンズウェア

2024年の発展

シンガポールの子供服

主なデータ結果

2024年の発展

• 出生率の低下にもかかわらず、子供服市場は成長を続けている
• Uniqloが子供服ランキングで首位、高級ブランドは後退
• 婦人服ブランドが子供服も取り扱うように拡大

展望と機会

• 子供用スポーツウェアの需要増加
• コーディネートやセットへの関心の高まり
• eコマースは今後も重要なチャネルであり続ける

カテゴリーデータ

シンガポールのスポーツウェア

主なデータ結果

2024年の発展

• スポーツウェアが日常のファッションとして台頭
• パフォーマンスシューズが人気を博す
• Nike、Adidas,、地元企業が覇権を争う

展望と機会

• 健康志向のライフスタイルがさらなる拡大を牽引
• より多くのスポーツウェアブランドが、包括的なデザインを重視し多様性を受け入れる
• ランニングは人気のフィットネス活動として勢いを増し続ける

カテゴリーデータ

シンガポールのジーンズ

主なデータ結果

2024年の発展

• ジーンズは万能な定番品であるにもかかわらず、パフォーマンスは安定していない
• デニムオンデニムトレンドの復活
• Uniqloは進化する市場をリードする

展望と機会

• ジーンズは消費者の嗜好の変化とともに進化し続ける
• ファストファッション大手が成長を牽引する態勢を整える
• オンラインチャネルは、特に若い世代の購入者の間で人気を維持する

カテゴリーデータ

シンガポールの靴下

主なデータ結果

2024年の発展

• 2024年には、透け感のないストッキングが牽引し、ストッキング市場は緩やかな成長が見込まれる
• 機能性スポーツソックスは、透け感のないストッキングの需要増加に貢献
• 明確な市場リーダーの欠如

展望と機会

• 予測期間中は緩やかな成長が見込まれる
• ファッション動向が伝統的に機能的なカテゴリーの成長を後押しする
• eコマースの役割の拡大により、透け感のないストッキングの需要が増加する

カテゴリーデータ

シンガポールのアパレルアクセサリー

主なデータ結果

2024年の発展

• アクセサリーはファッション情勢において補完的な役割を果たしている
• マスク需要の減少が全体の売上に影響
• 高級ブランドが依然として優勢

展望と機会

• ファッション動向のカジュアル化によりアパレルアクセサリーが停滞
• ソーシャルメディアとソーシャルコマースは需要に影響を与え続ける
• ブランドはますますオンラインに移行する

カテゴリーデータ

シンガポールの靴

主なデータ結果

2024年の発展

• アクティブなライフスタイル、スニーカー文化、持続可能性に牽引され、フットウェアは堅調な成長を遂げている
• 快適性と耐久性を重視
• スポーツウェアメーカーが市場を独占

展望と機会

• 大手企業はローカリゼーション戦略に投資する
• パーソナライゼーションのトレンドはますます強まる
• 実店舗は消費者に没入感を与える体験を提供するために今後も重要であり続ける

カテゴリーデータ

The apparel and footwear market in Singapore is set to experience a notable slowdown in retail growth in 2024, compared to the robust performance of the previous three years. During 2021-2022, the market rebounded strongly, following the easing of pandemic restrictions. Consumers, eager to resume travelling, and socialising, surged back into stores, driving heightened spending, particularly on clothing and footwear aligned with hybrid work trends and healthier lifestyles.

Euromonitor International's Apparel and Footwear in Singapore report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2019-2023 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2028 illustrate how the market is set to change.

Product coverage: Apparel, Footwear, Sportswear.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Apparel and Footwear market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market's major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

TABLE OF CONTENTS

List Of Contents And Tables

EXECUTIVE SUMMARY

• Apparel and footwear in 2024: The big picture
• 2024 key trends
• Competitive landscape
• Retailing developments
• What next for apparel and footwear?

MARKET DATA

• Table 1 Sales of Apparel and Footwear by Category: Volume 2019-2024
• Table 2 Sales of Apparel and Footwear by Category: Value 2019-2024
• Table 3 Sales of Apparel and Footwear by Category: % Volume Growth 2019-2024
• Table 4 Sales of Apparel and Footwear by Category: % Value Growth 2019-2024
• Table 5 NBO Company Shares of Apparel and Footwear: % Value 2020-2024
• Table 6 LBN Brand Shares of Apparel and Footwear: % Value 2021-2024
• Table 7 Distribution of Apparel and Footwear by Format: % Value 2019-2024
• Table 8 Distribution of Apparel and Footwear by Format and Category: % Value 2024
• Table 9 Forecast Sales of Apparel and Footwear by Category: Volume 2024-2029
• Table 10 Forecast Sales of Apparel and Footwear by Category: Value 2024-2029
• Table 11 Forecast Sales of Apparel and Footwear by Category: % Volume Growth 2024-2029
• Table 12 Forecast Sales of Apparel and Footwear by Category: % Value Growth 2024-2029

DISCLAIMER

SOURCES

• Summary 1 Research Sources

WOMENSWEAR IN SINGAPORE

KEY DATA FINDINGS

2024 DEVELOPMENTS

• Womenswear market in Singapore shows degree of resilience despite economic challenges
• While appetite for luxury brands remains strong, consumers shift towards value-conscious spending
• Continued demand for dresses and skirts despite casualisation trend

PROSPECTS AND OPPORTUNITIES

• Omnichannel approach will be key to future success, as women shift back to in-store shopping
• Singapore's fast-fashion market will continue to evolve, with integrated platforms and social commerce
• Womenswear players will need to adapt to diverse consumer preferences, including luxury, fast fashion, and sustainability

CATEGORY DATA

• Table 13 Sales of Womenswear by Category: Volume 2019-2024
• Table 14 Sales of Womenswear by Category: Value 2019-2024
• Table 15 Sales of Womenswear by Category: % Volume Growth 2019-2024
• Table 16 Sales of Womenswear by Category: % Value Growth 2019-2024
• Table 17 NBO Company Shares of Womenswear: % Value 2020-2024
• Table 18 LBN Brand Shares of Womenswear: % Value 2021-2024
• Table 19 NBO Company Shares of Women's Nightwear: % Value 2020-2024
• Table 20 LBN Brand Shares of Women's Nightwear: % Value 2021-2024
• Table 21 NBO Company Shares of Women's Outerwear: % Value 2020-2024
• Table 22 LBN Brand Shares of Women's Outerwear: % Value 2021-2024
• Table 23 NBO Company Shares of Women's Swimwear: % Value 2020-2024
• Table 24 LBN Brand Shares of Women's Swimwear: % Value 2021-2024
• Table 25 NBO Company Shares of Women's Underwear: % Value 2020-2024
• Table 26 LBN Brand Shares of Women's Underwear: % Value 2021-2024
• Table 27 Forecast Sales of Womenswear by Category: Volume 2024-2029
• Table 28 Forecast Sales of Womenswear by Category: Value 2024-2029
• Table 29 Forecast Sales of Womenswear by Category: % Volume Growth 2024-2029
• Table 30 Forecast Sales of Womenswear by Category: % Value Growth 2024-2029

MENSWEAR IN SINGAPORE

2024 DEVELOPMENTS

CHILDRENSWEAR IN SINGAPORE

KEY DATA FINDINGS

2024 DEVELOPMENTS

• Childrenswear market continues to grow, despite declining birth rate
• Uniqlo leads childrenswear rankings, while luxury brands lose ground
• Womenswear brands expand their offerings to include childrenswear

PROSPECTS AND OPPORTUNITIES

• Growing demand for children's sportswear
• Rising interest in coordinated outfits and matching sets
• E-commerce will continue to be an important channel

CATEGORY DATA

• Table 31 Sales of Childrenswear by Category: Volume 2019-2024
• Table 32 Sales of Childrenswear by Category: Value 2019-2024
• Table 33 Sales of Childrenswear by Category: % Volume Growth 2019-2024
• Table 34 Sales of Childrenswear by Category: % Value Growth 2019-2024
• Table 35 NBO Company Shares of Childrenswear: % Value 2020-2024
• Table 36 LBN Brand Shares of Childrenswear: % Value 2021-2024
• Table 37 Forecast Sales of Childrenswear by Category: Volume 2024-2029
• Table 38 Forecast Sales of Childrenswear by Category: Value 2024-2029
• Table 39 Forecast Sales of Childrenswear by Category: % Volume Growth 2024-2029
• Table 40 Forecast Sales of Childrenswear by Category: % Value Growth 2024-2029

SPORTSWEAR IN SINGAPORE

KEY DATA FINDINGS

2024 DEVELOPMENTS

• Rise of sportswear as everyday fashion
• Performance footwear gains traction
• Nike, Adidas, and local players compete for dominance

PROSPECTS AND OPPORTUNITIES

• Health-conscious lifestyles will fuel further expansion
• More sportswear bands will embrace diversity with greater emphasis on inclusive designs
• Running will continue to gain momentum as popular fitness activity

CATEGORY DATA

• Table 41 Sales of Sportswear by Category: Value 2019-2024
• Table 42 Sales of Sportswear by Category: % Value Growth 2019-2024
• Table 43 NBO Company Shares of Sportswear: % Value 2020-2024
• Table 44 LBN Brand Shares of Sportswear: % Value 2021-2024
• Table 45 Distribution of Sportswear by Format: % Value 2019-2024
• Table 46 Forecast Sales of Sportswear by Category: Value 2024-2029
• Table 47 Forecast Sales of Sportswear by Category: % Value Growth 2024-2029

JEANS IN SINGAPORE

KEY DATA FINDINGS

2024 DEVELOPMENTS

• Jeans see static performance, despite status as versatile staple
• Resurgence of denim-on-denim trend
• Uniqlo leads an evolving market

PROSPECTS AND OPPORTUNITIES

• Jeans will continue to evolve, alongside shifting consumer preferences
• Fast-fashion giants are poised to drive growth
• Online channels will remain popular amongst buyers, especially younger generations

CATEGORY DATA

• Table 48 Sales of Jeans by Category: Volume 2019-2024
• Table 49 Sales of Jeans by Category: Value 2019-2024
• Table 50 Sales of Jeans by Category: % Volume Growth 2019-2024
• Table 51 Sales of Jeans by Category: % Value Growth 2019-2024
• Table 52 Sales of Men's Jeans by Category: Volume 2019-2024
• Table 53 Sales of Men's Jeans by Category: Value 2019-2024
• Table 54 Sales of Men's Jeans by Category: % Volume Growth 2019-2024
• Table 55 Sales of Men's Jeans by Category: % Value Growth 2019-2024
• Table 56 Sales of Women's Jeans by Category: Volume 2019-2024
• Table 57 Sales of Women's Jeans by Category: Value 2019-2024
• Table 58 Sales of Women's Jeans by Category: % Volume Growth 2019-2024
• Table 59 Sales of Women's Jeans by Category: % Value Growth 2019-2024
• Table 60 NBO Company Shares of Jeans: % Value 2020-2024
• Table 61 LBN Brand Shares of Jeans: % Value 2021-2024
• Table 62 Forecast Sales of Jeans by Category: Volume 2024-2029
• Table 63 Forecast Sales of Jeans by Category: Value 2024-2029
• Table 64 Forecast Sales of Jeans by Category: % Volume Growth 2024-2029
• Table 65 Forecast Sales of Jeans by Category: % Value Growth 2024-2029
• Table 66 Forecast Sales of Men's Jeans by Category: Volume 2024-2029
• Table 67 Forecast Sales of Men's Jeans by Category: Value 2024-2029
• Table 68 Forecast Sales of Men's Jeans by Category: % Volume Growth 2024-2029
• Table 69 Forecast Sales of Men's Jeans by Category: % Value Growth 2024-2029
• Table 70 Forecast Sales of Women's Jeans by Category: Volume 2024-2029
• Table 71 Forecast Sales of Women's Jeans by Category: Value 2024-2029
• Table 72 Forecast Sales of Women's Jeans by Category: % Volume Growth 2024-2029
• Table 73 Forecast Sales of Women's Jeans by Category: % Value Growth 2024-2029

HOSIERY IN SINGAPORE

KEY DATA FINDINGS

2024 DEVELOPMENTS

• Hosiery sees modest growth in 2024, driven by non-sheer hosiery
• Functional sports socks contribute to growing demand for non-sheer hosiery
• Lack of a clear market leader

PROSPECTS AND OPPORTUNITIES

• Slow growth anticipated over the forecast period
• Fashion trends will boost growth in traditionally functional category
• Growing role of e-commerce will boost demand for non-sheer hosiery

CATEGORY DATA

• Table 74 Sales of Hosiery by Category: Volume 2019-2024
• Table 75 Sales of Hosiery by Category: Value 2019-2024
• Table 76 Sales of Hosiery by Category: % Volume Growth 2019-2024
• Table 77 Sales of Hosiery by Category: % Value Growth 2019-2024
• Table 78 NBO Company Shares of Hosiery: % Value 2020-2024
• Table 79 LBN Brand Shares of Hosiery: % Value 2021-2024
• Table 80 Forecast Sales of Hosiery by Category: Volume 2024-2029
• Table 81 Forecast Sales of Hosiery by Category: Value 2024-2029
• Table 82 Forecast Sales of Hosiery by Category: % Volume Growth 2024-2029
• Table 83 Forecast Sales of Hosiery by Category: % Value Growth 2024-2029

APPAREL ACCESSORIES IN SINGAPORE

KEY DATA FINDINGS

2024 DEVELOPMENTS

• Accessories play a complementary role in the fashion landscape
• Decline in demand for face masks impacts overall sales
• Luxury brands remain dominant

PROSPECTS AND OPPORTUNITIES

• Stagnation in apparel accessories, driven by casualisation of fashion trends
• Social media and social commerce will continue to influence demand
• Brands will increasingly move online

CATEGORY DATA

• Table 84 Sales of Apparel Accessories by Category: Volume 2019-2024
• Table 85 Sales of Apparel Accessories by Category: Value 2019-2024
• Table 86 Sales of Apparel Accessories by Category: % Volume Growth 2019-2024
• Table 87 Sales of Apparel Accessories by Category: % Value Growth 2019-2024
• Table 88 NBO Company Shares of Apparel Accessories: % Value 2020-2024
• Table 89 LBN Brand Shares of Apparel Accessories: % Value 2021-2024
• Table 90 Forecast Sales of Apparel Accessories by Category: Volume 2024-2029
• Table 91 Forecast Sales of Apparel Accessories by Category: Value 2024-2029
• Table 92 Forecast Sales of Apparel Accessories by Category: % Volume Growth 2024-2029
• Table 93 Forecast Sales of Apparel Accessories by Category: % Value Growth 2024-2029

FOOTWEAR IN SINGAPORE

KEY DATA FINDINGS

2024 DEVELOPMENTS

• Footwear sees strong growth, driven by active lifestyles, sneaker culture, and sustainability
• Focus on comfort and durability
• Sportswear players dominate the market

PROSPECTS AND OPPORTUNITIES

• Leading players will invest in localisation strategies
• Personalisation trend will grow in strength
• Physical stores will remain important to create immersive experiences for consumers

CATEGORY DATA

• Table 94 Sales of Footwear by Category: Volume 2019-2024
• Table 95 Sales of Footwear by Category: Value 2019-2024
• Table 96 Sales of Footwear by Category: % Volume Growth 2019-2024
• Table 97 Sales of Footwear by Category: % Value Growth 2019-2024
• Table 98 NBO Company Shares of Footwear: % Value 2020-2024
• Table 99 LBN Brand Shares of Footwear: % Value 2021-2024
• Table 100 Distribution of Footwear by Format: % Value 2019-2024
• Table 101 Forecast Sales of Footwear by Category: Volume 2024-2029
• Table 102 Forecast Sales of Footwear by Category: Value 2024-2029
• Table 103 Forecast Sales of Footwear by Category: % Volume Growth 2024-2029
• Table 104 Forecast Sales of Footwear by Category: % Value Growth 2024-2029