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市場調査レポート

中国における家電製品市場

Consumer Electronics in China

発行 Euromonitor International 商品コード 136529
出版日 ページ情報 英文 60 Pages
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中国における家電製品市場 Consumer Electronics in China
出版日: 2016年09月14日 ページ情報: 英文 60 Pages
担当者のコメント
このシリーズは、他にも調査対象国がございます。詳細はお問合せください。
概要

当レポートでは、中国における家電製品市場および製品別市場の規模・概要を総合的に分析するとともに、最新の小売データ、主要企業、主要ブランド、新製品の開発、流通、価格問題、市場予測など検証し、お届けいたします。

中国の家電製品市場:市場の考察

  • エグゼクティブサマリー
  • 主要動向・市場の発展
  • 市場データ
  • 定義
  • 情報源

中国企業のプロファイル

※以下カテゴリーは、分冊での販売も承っております。価格や内容については、お問い合わせください。

調査カテゴリー

  • コンピューターと周辺機器
  • 車載エンターテインメント機器
  • ホームオーディオ・シネマ
  • ホームビデオ
  • イメージングデバイス
  • 携帯電話
  • ポータブルメディアプレーヤー
  • ウェアラブルエレクトロニクス

このページに掲載されている内容は最新版と異なる場合があります。詳細はお問い合わせください。

目次
Product Code: CECN

Despite a downturn in the economy in 2016, consumer electronics continued to record growth, especially in the new categories of wearable electronics and OLED TVs due to innovation and smart functions. Nevertheless, some traditional electronics such as imaging devices, portable media players, home audio and cinema, and portable players posted declines in 2016, which was due to increasing attention to wearable electronics, smartphones and OLED TVs. Furthermore, sales of laptops and tablets were gr...

Euromonitor International's Consumer Electronics in China report offers a comprehensive guide to the size and shape of the in-home, portable and in-car consumer electronics products markets at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, distribution or pricing issues. Forecasts illustrate how the market is set to change.

Product coverage: Computers and Peripherals, Digital Cameras by Type, In-Car Entertainment, In-Home Consumer Electronics, LCD TVs by Screen Type, Mobile Phones by Type of Contract, Portable Consumer Electronics, Smartphones by OS, Tablets by OS, TVs by Network Connectivity.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Consumer Electronics market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market's major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

Euromonitor International

September 2016

LIST OF CONTENTS AND TABLES

Executive Summary

Consumer Electronics Continues To Grow Despite Macroeconomic Slowdown

Consumer Electronics Moving More Towards High-end Sales

Domestic Brands Stay Competitive

Electronics and Appliance Specialist Retailers Seek Online Solutions

Consumer Electronics Set To Record Slower Growth

Key Trends and Developments

Consumer Electronics Enters High-end Sales Despite Economic Depression

Online Retailing Continues To Grow With the Rise of Internet Brands and High Potential in Rural Areas

Co-branding of Different Brands and Events Invigorates the Industry

Market Data

  • Table 1 Sales of Consumer Electronics by Category: Volume 2011-2016
  • Table 2 Sales of Consumer Electronics by Category: Value 2011-2016
  • Table 3 Sales of Consumer Electronics by Category: % Volume Growth 2011-2016
  • Table 4 Sales of Consumer Electronics by Category: % Value Growth 2011-2016
  • Table 5 NBO Company Shares of Consumer Electronics: % Volume 2012-2016
  • Table 6 LBN Brand Shares of Consumer Electronics: % Volume 2013-2016
  • Table 7 Distribution of Consumer Electronics by Channel: % Volume 2011-2016
  • Table 8 Forecast Sales of Consumer Electronics by Category: Volume 2016-2021
  • Table 9 Forecast Sales of Consumer Electronics by Category: Value 2016-2021
  • Table 10 Forecast Sales of Consumer Electronics by Category: % Volume Growth 2016-2021
  • Table 11 Forecast Sales of Consumer Electronics by Category: % Value Growth 2016-2021

Sources

    • Summary 1 Research Sources

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 12 Sales of Home Audio and Cinema by Category: Volume 2011-2016
  • Table 13 Sales of Home Audio and Cinema by Category: Value 2011-2016
  • Table 14 Sales of Home Audio and Cinema by Category: % Volume Growth 2011-2016
  • Table 15 Sales of Home Audio and Cinema by Category: % Value Growth 2011-2016
  • Table 16 NBO Company Shares of Home Audio and Cinema: % Volume 2012-2016
  • Table 17 LBN Brand Shares of Home Audio and Cinema: % Volume 2013-2016
  • Table 18 Distribution of Home Audio and Cinema by Channel: % Volume 2011-2016
  • Table 19 Forecast Sales of Home Audio and Cinema by Category: Volume 2016-2021
  • Table 20 Forecast Sales of Home Audio and Cinema by Category: Value 2016-2021
  • Table 21 Forecast Sales of Home Audio and Cinema by Category: % Volume Growth 2016-2021
  • Table 22 Forecast Sales of Home Audio and Cinema by Category: % Value Growth 2016-2021
  • Table 23 Forecast Sales of Home Audio and Cinema by Rural vs Urban: % Retail Volume 2016-2021

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 24 Sales of Home Video by Category: Volume 2011-2016
  • Table 25 Sales of Home Video by Category: Value 2011-2016
  • Table 26 Sales of Home Video by Category: % Volume Growth 2011-2016
  • Table 27 Sales of Home Video by Category: % Value Growth 2011-2016
  • Table 28 Sales of LCD TVs by Network Connectivity: % Retail Volume 2011-2016
  • Table 29 Sales of LCD TVs by Screen Type: % Retail Volume 2011-2016
  • Table 30 Sales of LCD TVs by 3D vs Non 3D: % Retail Volume 2011-2016
  • Table 31 Sales of OLED TVs by Network Connectivity: % Retail Volume 2011-2016
  • Table 32 Sales of OLED TVs by 3D vs Non 3D: % Retail Volume 2011-2016
  • Table 33 Sales of Plasma TVs by Network Connectivity: % Retail Volume 2011-2016
  • Table 34 Sales of Plasma TVs by 3D vs Non 3D: % Retail Volume 2011-2016
  • Table 35 NBO Company Shares of Home Video: % Volume 2012-2016
  • Table 36 LBN Brand Shares of Home Video: % Volume 2013-2016
  • Table 37 Distribution of Home Video by Channel: % Volume 2011-2016
  • Table 38 Forecast Sales of Home Video by Category: Volume 2016-2021
  • Table 39 Forecast Sales of Home Video by Category: Value 2016-2021
  • Table 40 Forecast Sales of Home Video by Category: % Volume Growth 2016-2021
  • Table 41 Forecast Sales of Home Video by Category: % Value Growth 2016-2021
  • Table 42 Forecast Sales of LCD TVs by Network Connectivity: % Retail Volume 2016-2021
  • Table 43 Forecast Sales of LCD TVs by Screen Type: % Retail Volume 2016-2021
  • Table 44 Forecast Sales of LCD TVs by 3D vs Non 3D: % Retail Volume 2016-2021
  • Table 45 Forecast Sales of OLED TVs by Network Connectivity: % Retail Volume 2016-2021
  • Table 46 Forecast Sales of OLED TVs by 3D vs Non 3D: % Retail Volume 2016-2021
  • Table 47 Forecast Sales of Home Video by Rural vs Urban: % Retail Volume 2016-2021

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 48 Sales of Imaging Devices by Category: Volume 2011-2016
  • Table 49 Sales of Imaging Devices by Category: Value 2011-2016
  • Table 50 Sales of Imaging Devices by Category: % Volume Growth 2011-2016
  • Table 51 Sales of Imaging Devices by Category: % Value Growth 2011-2016
  • Table 52 Sales of Digital Cameras by Type: % Retail Volume 2011-2016
  • Table 53 NBO Company Shares of Imaging Devices: % Volume 2012-2016
  • Table 54 LBN Brand Shares of Imaging Devices: % Volume 2013-2016
  • Table 55 Distribution of Imaging Devices by Channel: % Volume 2011-2016
  • Table 56 Forecast Sales of Imaging Devices by Category: Volume 2016-2021
  • Table 57 Forecast Sales of Imaging Devices by Category: Value 2016-2021
  • Table 58 Forecast Sales of Imaging Devices by Category: % Volume Growth 2016-2021
  • Table 59 Forecast Sales of Imaging Devices by Category: % Value Growth 2016-2021
  • Table 60 Forecast Sales of Digital Cameras by Type: % Retail Volume 2016-2021

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 61 Sales of Mobile Phones by Category: Volume 2011-2016
  • Table 62 Sales of Mobile Phones by Category: Value 2011-2016
  • Table 63 Sales of Mobile Phones by Category: % Volume Growth 2011-2016
  • Table 64 Sales of Mobile Phones by Category: % Value Growth 2011-2016
  • Table 65 Sales of Mobile Phones by Type of Contract: % Retail Volume 2011-2016
  • Table 66 Sales of Smartphones by Operating System: % Retail Volume 2011-2016
  • Table 67 Sales of Smartphones by Screen Size: % Retail Volume 2016
  • Table 68 NBO Company Shares of Mobile Phones: % Volume 2012-2016
  • Table 69 LBN Brand Shares of Mobile Phones: % Volume 2013-2016
  • Table 70 Distribution of Mobile Phones by Channel: % Volume 2011-2016
  • Table 71 Forecast Sales of Mobile Phones by Category: Volume 2016-2021
  • Table 72 Forecast Sales of Mobile Phones by Category: Value 2016-2021
  • Table 73 Forecast Sales of Mobile Phones by Category: % Volume Growth 2016-2021
  • Table 74 Forecast Sales of Mobile Phones by Category: % Value Growth 2016-2021
  • Table 75 Forecast Sales of Smartphones by Operating System: % Retail Volume 2016-2018
  • Table 76 Forecast Sales of Smartphones by Screen Size: % Retail Volume 2016-2021
  • Table 77 Sales of Mobile Phones by Rural vs Urban: % Retail Volume 2016-2021

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 78 Sales of Portable Players by Category: Volume 2011-2016
  • Table 79 Sales of Portable Players by Category: Value 2011-2016
  • Table 80 Sales of Portable Players by Category: % Volume Growth 2011-2016
  • Table 81 Sales of Portable Players by Category: % Value Growth 2011-2016
  • Table 82 NBO Company Shares of Portable Players: % Volume 2012-2016
  • Table 83 LBN Brand Shares of Portable Players: % Volume 2013-2016
  • Table 84 Distribution of Portable Players by Channel: % Volume 2011-2016
  • Table 85 Forecast Sales of Portable Players by Category: Volume 2016-2021
  • Table 86 Forecast Sales of Portable Players by Category: Value 2016-2021
  • Table 87 Forecast Sales of Portable Players by Category: % Volume Growth 2016-2021
  • Table 88 Forecast Sales of Portable Players by Category: % Value Growth 2016-2021

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 89 Sales of Wearable Electronics by Category: Volume 2013-216
  • Table 90 Sales of Wearable Electronics by Category: Value 2013-216
  • Table 91 Sales of Wearable Electronics by Category: % Volume Growth 2014-2016
  • Table 92 Sales of Wearable Electronics by Category: % Value Growth 2014-2016
  • Table 93 NBO Company Shares of Wearable Electronics: % Volume 2012-2016
  • Table 94 LBN Brand Shares of Wearable Electronics: % Volume 2013-2016
  • Table 95 Distribution of Wearable Electronics by Channel: % Volume 2013-2016
  • Table 96 Forecast Sales of Wearable Electronics by Category: Volume 2016-2021
  • Table 97 Forecast Sales of Wearable Electronics by Category: Value 2016-2021
  • Table 98 Forecast Sales of Wearable Electronics by Category: % Volume Growth 2016-2021
  • Table 99 Forecast Sales of Wearable Electronics by Category: % Value Growth 2016-2021
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