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表紙：有機穀物の世界市場-2023年～2030年
市場調査レポート
商品コード
1360149

有機穀物の世界市場-2023年～2030年

Global Organic Cereals Market - 2023-2030

出版日
ページ情報
英文 190 Pages
納期
即日から翌営業日
カスタマイズ可能
適宜更新あり
価格
価格表記: USDを日本円(税抜)に換算
本日の銀行送金レート: 1USD=144.06円
有機穀物の世界市場-2023年～2030年
出版日: 2023年10月11日
発行: DataM Intelligence
ページ情報: 英文 190 Pages
納期: 即日から翌営業日
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  • 概要
  • 目次
概要

概要

世界の有機穀物市場は2022年に43億米ドルに達し、2023-2030年の予測期間中にCAGR 6.9％で成長し、2030年には74億米ドルに達すると予測されます。

消費者の健康的な食生活に対する意識の高まりが、有機穀物に大きな機会をもたらしています。業界の主要企業による合併・買収戦略の増加は、予測期間中の市場成長を後押しします。例えば、2023年6月、北米最大のオーガニックスナックおよび朝食会社であるネイチャーズパス・オーガニック・フーズは、カナダで4億9,900万米ドル、米国で85億米ドル相当のラブチャイルド・オーガニクスの買収により事業を拡大しました。

植物ベースやヴィーガン食の人気の高まりは、大きな市場機会をもたらしています。有機穀物は多くの場合、動物由来成分を含まず、有機穀物の食生活の嗜好に適しており、そのように販売されています。さまざまな風味や食感の有機穀物が入手しやすくなったことも、有機穀物市場の成長を後押ししています。

ダイナミクス：

天然・有機製品に対する消費者需要の拡大

植物性食品やヴィーガン食の人気の高まりが、有機穀物への需要を後押ししています。有機穀物は植物性であるため、こうした食生活の嗜好に適していることが多いです。オーガニック製品を管理する厳格な規制と認証基準は、「オーガニック」と表示された製品が特定の品質と生産基準を満たしているという信頼感を消費者に与え、需要を押し上げています。

多くの小売業者が、有機穀物を含め、オーガニック製品の品揃えを拡大し、消費者の目に触れやすく、入手しやすくなっています。多くの健康団体が、有機穀物の消費とその健康上の利点についての認識を高めています。また、最小限の加工食品と自然食品の増加動向は、有機穀物市場の成長をさらに後押ししています。

市場における有機穀物製品の入手可能性の増加

消費者は地元産の製品を好むことが多く、オーガニック運動と地元農業の両方を支えています。小売業者は独自のプライベート・ブランドの有機穀物製品を開発し、競争力のある価格で提供しています。これにより、手頃な価格の有機穀物が入手しやすくなり、市場の成長を促進することができます。

eコマース・プラットフォームの成長により、消費者は幅広い種類の有機穀物へのアクセスが容易になっています。特にオンラインショッピングを好む消費者にとっては、オンラインでの入手可能性が市場成長に寄与します。有機穀物のメーカーは、消費者の需要増加を満たすために新製品を市場に投入しました。例えば、2023年9月11日、SunOptaはSOWN有機オート麦クリーマーのラインナップにNewest Flavorを発売しました。

高いコスト

サプライチェーン全体を通じて有機認証の完全性を維持することは、コスト高で複雑な場合があります。原材料が農場から食卓までオーガニックであることを保証するには、厳格な基準と監査が必要であり、これが生産コストを押し上げることになります。有機認証と規制に関連する政府の政策も、コストに影響します。

こうした政策の変更は、有機穀物生産者のコスト課題を軽減することもあれば、悪化させることもあります。より健康的な朝食の選択肢を求める消費者は、ヨーグルト、スムージー、新鮮な果物など、穀物に代わるものを選ぶかもしれず、これは有機品種を含む穀物製品の市場に影響を与える可能性があります。

目次

第1章 調査手法と調査範囲

第2章 定義と概要

第3章 エグゼクティブサマリー

第4章 市場力学

  • 影響要因
    • 促進要因
      • 有機穀物のような天然・有機製品に対する消費者需要の拡大
      • 市場における有機穀物製品の入手可能性の増加
    • 抑制要因
      • 高いコスト
    • 機会
    • 影響分析

第5章 産業分析

  • ポーターのファイブフォース分析
  • サプライチェーン分析
  • 価格分析
  • 規制分析

第6章 COVID-19分析

第7章 タイプ別

  • 小麦
  • 米
  • オート麦
  • トウモロコシ
  • 大麦
  • 雑穀
  • ソルガム
  • その他

第8章 用途別

  • 朝食
  • ベーカリー
  • 飼料
  • その他

第9章 流通チャネル別

  • スーパーマーケット・ハイパーマーケット
  • コンビニエンスストア
  • 専門店
  • eコマース

第10章 地域別

  • 北米
    • 米国
    • カナダ
    • メキシコ
  • 欧州
    • ドイツ
    • 英国
    • フランス
    • イタリア
    • ロシア
    • その他欧州
  • 南米
    • ブラジル
    • アルゼンチン
    • その他南米
  • アジア太平洋
    • 中国
    • インド
    • 日本
    • オーストラリア
    • その他アジア太平洋
  • 中東・アフリカ

第11章 競合情勢

  • 競合シナリオ
  • 市況/シェア分析
  • M&A分析

第12章 企業プロファイル

  • Kellogg Co.
    • 企業概要
    • 製品ポートフォリオと説明
    • 財務概要
    • 主な動向
  • General Mills,Inc.
  • The Kroger Co
  • The Hain Celestial Group, Inc.
  • Organic India
  • EcoFarms Ltd.
  • Cereal Partners Worldwide SA.
  • Bagrrys India Ltd.
  • B&G Foods Inc
  • Nestle SA

第13章 付録

目次
Product Code: FB7026

Overview:

Global Organic Cereals Market reached US$ 4.3 billion in 2022 and is expected to reach US$ 7.4 billion by 2030, growing with a CAGR of 6.9% during the forecast period 2023-2030.

The increasing health benefits awareness of the consumers of a healthy diet presents a major opportunity for organic cereals. An increase in the merger and acquisition strategies by the major key players in the industry helps to boost market growth over the forecast period. For instance, in June 2023, Nature's Path Organic Foods, North America's largest organic snack and breakfast company expanded its business with the acquisition of love child organics valued at $499M in Canada and $8.5B in the United States.

The growing popularity of plant-based and vegan diets presents a substantial market opportunity. Organic cereals often free from animal-derived ingredients, are suitable for organic cereals dietary preferences and marketed as such. An increase in the availability of various options of organic cereals in different flavors and textures further helps to boost the market growth of organic cereals.

Dynamics:

Rising Consumers Demand for Natural and Organic Products

The increasing popularity of plant-based and vegan diets has driven demand for organic cereals, which are often suitable for these dietary preferences due to their plant-based nature. Strict regulations and certification standards governing organic products provide consumers with confidence that products labeled as "organic" meet specific quality and production criteria, which boosts demand.

Many retailers have expanded their organic product offerings, including organic cereals, making them more readily available and visible to consumers. Many health organizations create awareness about the consumption of organic cereals and their health benefits. Also, the increasing trend of minimaly processed food and natural food further helps to boost market growth of the organic cereals market.

Increasing Availability of Organic Cereal Products in the Market

Consumers often prefer products that are sourced locally, supporting both the organic movement and local agriculture. Retailers develop their own private-label organic cereal products, offering them at competitive prices. This can increase the availability of affordable organic cereals and drive market growth.

The growth of e-commerce platforms has made it easier for consumers to access a wide range of organic cereals. Online availability contributes to market growth, particularly for consumers who prefer online shopping. Manufacturers of organic cereals launched new products in the market to fulfill consumer's increased demand. For instance, on, September 11, 2023, SunOpta launched Newest Flavor in its SOWN organic oat creamer lineup.

High Cost

Maintaining the integrity of organic certification throughout the supply chain can be costly and complex. Ensuring that ingredients remain organic from farm to table involves rigorous standards and auditing, which can add to production costs. Government policies related to organic certification and regulations can also influence costs.

Changes in these policies can either alleviate or exacerbate cost challenges for organic cereal producers. Consumers seeking healthier breakfast options may choose alternatives to cereal altogether, such as yogurt, smoothies, or fresh fruit, which can impact the market for cereal products, including organic varieties.

Segment Analysis:

The global organic cereals market is segmented based on type, application, distribution channel and region.

Increase in the Consumer's Demand for Oat-based Cereal Breakfast

Oats have received positive media coverage and endorsements from health experts, reinforcing their image as a nutritious and wholesome choice for breakfast. Oat-based cereals are easy to prepare and consume, making them a convenient option for busy individuals and families. Oats have received positive media coverage and endorsements from health experts, reinforcing their image as a nutritious and wholesome choice for breakfast.

Some of the major key players launched new products in the market that helped to boost market growth over the forecast period. For instance, on June 08, 2023, SunOpta and Seven Sundays together launched Oat Protein Cereal in the market with SunOpta's upcycled oat protein powder. The newly launched product is available in four flavors such as super fruity, simply honey, maple cinnamon and chocolate sea salt.

Geographical Penetration:

North America Accounted for the Largest Share in the Market

The United States and Canada are major shareholding countries in the region due to an increase in the disposable income of the consumers and an increase in the health benefits awareness of consumers about consuming organic cereals. Also, the increase in the consumer's awareness of environmental issues and sustainable agriculture practices is on the rise that positively impacted on the market growth.

An increase in product launches by the major key players in the region helps to boost the regional growth of the market over the forecast period. For instance, on January 26, 2023, Kellogg Canada launched a New Innovation Line-Up in the region. The newly launched product consists of Vector Apple Cinnamon Crunch Cereal, Special K Cinnamon Pecan Cereal, Maple Cinnamon Frosted Flakes Cereal, Krave Brownie Flavour Cereal, Kellogg's Cinnabon Cereal, Kashi Maple Waffle Crisp Cereal, Eggo Thick & Fluffy Waffles among others.

Competitive Landscape

The major global players in the market include: Kellogg Co., General Mills,Inc., The Kroger Co, The Hain Celestial Group, Inc., Organic India, EcoFarms Ltd., Cereal Partners Worldwide SA., Bagrrys India Ltd., B&G Foods Inc, and Nestle SA.

COVID-19 Impact Analysis:

On the other hand, at the initial stage of the COVID-19, the organic cereals market faced supply chain disruptions, particularly in the early stages of the pandemic. Delays in transportation and logistical challenges affected the availability of organic cereals. Farms and processing facilities experienced labor shortages due to health concerns and lockdowns. This impacted the harvesting and processing of organic cereals.

The closure of restaurants, cafes, and food service establishments led to reduced demand for organic cereals used in commercial food preparation. International trade faced disruptions due to border closures and trade restrictions. This impacted the import and export of organic cereals between countries.

After the first wave of the COVID-19 pandemic, the organic cereal market was impacted positively. The pandemic heightened consumer awareness regarding the importance of a healthy diet. Many individuals turned to organic and healthier food options, including organic cereals, to support their immune systems and overall well-being. With lockdowns and social distancing measures in place, there was a surge in online grocery shopping. Many consumers turned to e-commerce platforms to purchase organic cereals, leading to increased online sales and distribution.

Russia-Ukraine War Impact Analysis:

Ukraine and Russia are significant grain producers and exporters, including organic grains. Any disruptions in the region's agricultural supply chain due to conflict-related issues, such as transportation disruptions, could impact the availability of organic cereals globally. The conflict influenced global grain prices, including those of organic cereals. If Ukraine's or Russia's organic cereal exports are significantly affected, it may lead to price volatility in the organic cereals market, potentially causing price increases for consumers.

Geopolitical tensions lead to trade restrictions, tariffs, and disruptions in the export and import of organic cereals. Exporters and importers in affected regions may need to navigate changing regulations and logistics. Exchange rate fluctuations between the Russian ruble, Ukrainian hryvnia, and other major currencies impacted the cost of organic cereal imports and exports, affecting pricing and market dynamics.

By Type

  • Wheat
  • Rice
  • Oat
  • Corn
  • Barley
  • Millet
  • Sorghum
  • Others

By Application

  • Breakfast
  • Bakery
  • Feed
  • Others

By Distribution Channel

  • Supermarkets & Hypermarkets
  • Convenience Stores
  • Specialty Stores
  • E-Commerce

By Region

  • North America
    • U.S.
    • Canada
    • Mexico
  • Europe
    • Germany
    • UK
    • France
    • Italy
    • Russia
    • Rest of Europe
  • South America
    • Brazil
    • Argentina
    • Rest of South America
  • Asia-Pacific
    • China
    • India
    • Japan
    • Australia
    • Rest of Asia-Pacific
  • Middle East and Africa

Key Developments

  • On May 19, 2022, GUUD Modern Muesli launched a functional cereal line in the market. It consists of plant protein, omega fatty acid, prebiotics dietary fibers and superfruits. It is made from the nuts, grains, seeds and fruits. It is good for the gut health and brain health.
  • On April 02, 2022, Nature's Path launched new children's cereal in the market. It is made from the whole oat and rice flour and sweetened with organic cane sugar. It contains 18 grams of whole grains in each 40-gram serving. The product is available for the sale on company website.
  • On January 21, 2021, Nestle and Cereal partnered together to launched the organic cheerios line. These are organic cereals made from honey hoops and five organically grown whole grains and chocolate pieces.

Why Purchase the Report?

  • To visualize the global organic cereals market segmentation based on type, application, distribution channel and region, as well as understand key commercial assets and players.
  • Identify commercial opportunities by analyzing trends and co-development.
  • Excel data sheet with numerous data points of organic cereals market-level with all segments.
  • PDF report consists of a comprehensive analysis after exhaustive qualitative interviews and an in-depth study.
  • Product mapping available as excel consisting of key products of all the major players.

The global organic cereals market report would provide approximately 61 tables, 64 figures and 190 Pages.

Target Audience 2023

  • Manufacturers/ Buyers
  • Industry Investors/Investment Bankers
  • Research Professionals
  • Emerging Companies

Table of Contents

1. Methodology and Scope

  • 1.1. Research Methodology
  • 1.2. Research Objective and Scope of the Report

2. Definition and Overview

3. Executive Summary

  • 3.1. Snippet by Type
  • 3.2. Snippet by Application
  • 3.3. Snippet by Distribution Channel
  • 3.4. Snippet by Region

4. Dynamics

  • 4.1. Impacting Factors
    • 4.1.1. Drivers
      • 4.1.1.1. Rising Consumer's Demand for Natural and Organic Products like Organic Cereals
      • 4.1.1.2. Increasing Availability of Organic Cereal Products in the Market
    • 4.1.2. Restraints
      • 4.1.2.1. High Cost
    • 4.1.3. Opportunity
    • 4.1.4. Impact Analysis

5. Industry Analysis

  • 5.1. Porter's Five Force Analysis
  • 5.2. Supply Chain Analysis
  • 5.3. Pricing Analysis
  • 5.4. Regulatory Analysis

6. COVID-19 Analysis

  • 6.1. Analysis of COVID-19
    • 6.1.1. Scenario Before COVID
    • 6.1.2. Scenario During COVID
    • 6.1.3. Scenario Post COVID
  • 6.2. Pricing Dynamics Amid COVID-19
  • 6.3. Demand-Supply Spectrum
  • 6.4. Government Initiatives Related to the Market During Pandemic
  • 6.5. Manufacturers Strategic Initiatives
  • 6.6. Conclusion

7. By Type

  • 7.1. Introduction
    • 7.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
    • 7.1.2. Market Attractiveness Index, By Type
  • 7.2. Wheat*
    • 7.2.1. Introduction
    • 7.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
  • 7.3. Rice
  • 7.4. Oat
  • 7.5. Corn
  • 7.6. Barley
  • 7.7. Millet
  • 7.8. Sorghum
  • 7.9. Others

8. By Application

  • 8.1. Introduction
    • 8.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Application
    • 8.1.2. Market Attractiveness Index, By Application
  • 8.2. Breakfast*
    • 8.2.1. Introduction
    • 8.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
  • 8.3. Bakery
  • 8.4. Feed
  • 8.5. Others

9. By Distribution Channel

  • 9.1. Introduction
    • 9.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
    • 9.1.2. Market Attractiveness Index, By Distribution Channel
  • 9.2. Supermarkets & Hypermarkets *
    • 9.2.1. Introduction
    • 9.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
  • 9.3. Convenience Stores
  • 9.4. Specialty Stores
  • 9.5. E-Commerce

10. By Region

  • 10.1. Introduction
    • 10.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Region
    • 10.1.2. Market Attractiveness Index, By Region
  • 10.2. North America
    • 10.2.1. Introduction
    • 10.2.2. Key Region-Specific Dynamics
    • 10.2.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
    • 10.2.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Application
    • 10.2.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
    • 10.2.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
      • 10.2.6.1. U.S.
      • 10.2.6.2. Canada
      • 10.2.6.3. Mexico
  • 10.3. Europe
    • 10.3.1. Introduction
    • 10.3.2. Key Region-Specific Dynamics
    • 10.3.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
    • 10.3.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Application
    • 10.3.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
    • 10.3.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
      • 10.3.6.1. Germany
      • 10.3.6.2. UK
      • 10.3.6.3. France
      • 10.3.6.4. Italy
      • 10.3.6.5. Russia
      • 10.3.6.6. Rest of Europe
  • 10.4. South America
    • 10.4.1. Introduction
    • 10.4.2. Key Region-Specific Dynamics
    • 10.4.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
    • 10.4.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Application
    • 10.4.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
    • 10.4.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
      • 10.4.6.1. Brazil
      • 10.4.6.2. Argentina
      • 10.4.6.3. Rest of South America
  • 10.5. Asia-Pacific
    • 10.5.1. Introduction
    • 10.5.2. Key Region-Specific Dynamics
    • 10.5.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
    • 10.5.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Application
    • 10.5.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
    • 10.5.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
      • 10.5.6.1. China
      • 10.5.6.2. India
      • 10.5.6.3. Japan
      • 10.5.6.4. Australia
      • 10.5.6.5. Rest of Asia-Pacific
  • 10.6. Middle East and Africa
    • 10.6.1. Introduction
    • 10.6.2. Key Region-Specific Dynamics
    • 10.6.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
    • 10.6.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Application
    • 10.6.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel

11. Competitive Landscape

  • 11.1. Competitive Scenario
  • 11.2. Market Positioning/Share Analysis
  • 11.3. Mergers and Acquisitions Analysis

12. Company Profiles

  • 12.1. Kellogg Co. *
    • 12.1.1. Company Overview
    • 12.1.2. Product Portfolio and Description
    • 12.1.3. Financial Overview
    • 12.1.4. Key Developments
  • 12.2. General Mills,Inc.
  • 12.3. The Kroger Co
  • 12.4. The Hain Celestial Group, Inc.
  • 12.5. Organic India
  • 12.6. EcoFarms Ltd.
  • 12.7. Cereal Partners Worldwide SA.
  • 12.8. Bagrrys India Ltd.
  • 12.9. B&G Foods Inc
  • 12.10. Nestle SA

LIST NOT EXHAUSTIVE

13. Appendix

  • 13.1. About Us and Services
  • 13.2. Contact Us