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市場調査レポート
商品コード
1285074
朝食用食品の世界市場-2023-2030Global Breakfast Food Market - 2023-2030 |
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カスタマイズ可能
適宜更新あり
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朝食用食品の世界市場-2023-2030 |
出版日: 2023年06月05日
発行: DataM Intelligence
ページ情報: 英文 102 Pages
納期: 即日から翌営業日
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世界の朝食用食品市場は、2022年に4,532億1,220万米ドルに達し、2030年には最大7,464億830万米ドルに達することで有利な成長を遂げると予測されます。同市場は予測期間中(2023年~2030年)、CAGR5.7%で成長する見通しです。
消費者の健康志向が高まり、忙しいライフスタイルが一般的になるにつれ、便利で健康的、かつ栄養価の高い朝食用食品への需要が高まり、朝食用食品市場の成長を促進しています。朝食用食品市場の企業は、消費者の嗜好の変化に対応するため、新製品やイノベーションを導入してきました。これには、植物性タンパク質、全粒穀物、スーパーフードなど、より健康的な食材の導入が含まれます。食文化の世界化により、お粥、シャクシュカ、ブレックファスト・ブリトーなど、世界各国から新しく多様な朝食製品が導入されるようになりました。このことが、朝食用食品市場の成長機会を生み出しています。
消費者の健康意識の高まりは、朝食用食品市場の成長促進要因となっています。人々の健康意識が高まるにつれ、健康的なライフスタイルを維持するために、便利で栄養価の高い朝食の選択肢を求めるようになってきています。1日のエネルギー摂取量の約20%は朝食から摂取されています。消費者は、健康全般における朝食の重要性を認識するようになり、食物繊維やタンパク質などの栄養素を多く含む朝食用食品を求めるようになってきています。そのため、オートミール、ギリシャヨーグルト、グラノーラなど、健康的な朝食用食品への需要が高まっています。
消費者は健康的で栄養価の高い朝食にますます関心を寄せていますが、その一方で、一部の製品については価格が高いため、敬遠される可能性があります。例えば、オートミールやグラノーラなどの朝食用食品によく使われるオーツ麦の価格は、天候による作物被害や他産業での需要増など、さまざまな要因で近年上昇しています。ハートマン・グループの調査によると、消費者の44%が、食品を選択する際に価格が重要な要素であると回答しています。したがって、コストへの配慮は、朝食用食品業界の市場成長の大きな抑制要因となり得る。
COVID-19分析では、COVID前シナリオ、COVIDシナリオ、COVID後シナリオに加え、価格ダイナミクス(パンデミック時の価格変動、COVID前シナリオとの比較)、需要-供給スペクトラム(取引制限、ロックダウン、その後の問題による需要と供給のシフト)、政府の取り組み(政府機関による市場、セクター、産業の活性化に関する取り組み)、メーカーの戦略的取り組み(COVID問題を軽減するためのメーカーの取り組み)についても解説しています。
The global breakfast food market reached US$ 453,212.2 million in 2022 and is projected to witness lucrative growth by reaching up to US$ 746,408.3 million by 2030. The market is growing at a CAGR of 5.7% during the forecast period (2023-2030).
As consumers become more health-conscious and busy lifestyles become more common, demand for breakfast foods that are convenient, healthy, and nutritious has been growing which fuels the breakfast food market growth. Companies in the breakfast food market have been introducing new products and innovations to meet changing consumer preferences. This includes the introduction of healthier ingredients, such as plant-based proteins, whole grains, and superfoods. The globalization of food culture has led to the introduction of new and diverse breakfast products from around the world, such as congee, shakshuka, and breakfast burritos. This has created opportunities for the breakfast food market growth.
Rising health awareness among consumers is a key driver for the growth of the breakfast food market. As people are becoming more health conscious, they are looking for convenient and nutritious breakfast options that can help them maintain a healthy lifestyle. Approximately 20% of daily energy intake is from breakfast. Consumers are becoming more aware of the importance of breakfast in overall health and wellness, and are therefore seeking out breakfast foods that are high in fiber, protein, and other nutrients. This has led to an increase in demand for products such as oatmeal, Greek yogurt, granola, and other healthy breakfast foods.
While consumers are increasingly interested in healthy and nutritious breakfast options, they may be deterred by the higher cost of some of these. For example, the price of oats, a common ingredient in breakfast foods such as oatmeal and granola, has increased in recent years due to a variety of factors, including weather-related crop damage and increased demand for oats in other industries. According to a study by The Hartman Group, 44% of consumers indicate that price is an important factor in their food choices. Hence, Cost considerations can be a significant restraint on the market growth of the breakfast food industry.
The COVID-19 analysis includes Pre-COVID Scenario, COVID Scenario, and Post-COVID Scenario along with pricing dynamics (including pricing change during and post-pandemic comparing it to pre-COVID scenarios), demand-supply spectrum (shift in demand and supply owing to trading restrictions, lockdown, and subsequent issues), government initiatives (initiatives to revive market, sector or industry by government bodies) and manufacturers strategic initiatives (what manufacturers did to mitigate the COVID issues will be covered here).
The global breakfast food market is segmented based on product type, source, distribution channel, and region.
In 2022, cereals segment had the highest share as it is a popular breakfast food. Cereals are a convenient breakfast option that requires little preparation time. Consumers can easily pour the cereal into a bowl, add milk or yogurt, and enjoy a quick and easy breakfast. Cereals come in a wide range of flavors and varieties, including whole-grain, gluten-free, and low-sugar options. For the bulk of Indians, cereals account for 70-80% of their daily energy consumption. , in 2020, 283.39 million Americans consumed breakfast cereals (cold) and this number is anticipated to rise to 290.32 million in 2024.
The Asia Pacific region is home to a large population, which provides a significant market for breakfast food products. This has led to increased demand for breakfast foods. For instance, according to Herbalife, in Asia Pacific, two in five (37%) Generation Z and Millennials started eating breakfast more frequently as a result of the epidemic, which is higher than the region's average of 30 percent for all age groups. There is a growing awareness of health and wellness in the Asia Pacific region, which has led to increased demand for healthier breakfast options such as whole grains, fruits, and low-fat dairy products.
The major global players include: The Kellogg Company, General Mills, Inc., The Kraft Heinz Company, Nestle S.A., Britannia Inc., Campbell Soup Company, Bob's Red Mill Natural Foods, Mondelez International, Inc., Quaker Oats Company, and PepsiCo Inc.
The global breakfast food market report would provide approximately 61 tables, 61 figures and 102 pages.
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