ミールキット宅配サービス市場 - 成長、将来展望、競合分析、2023年～2031年

ミールキット宅配サービス市場は、2023年から2031年の予測期間中に15.5%のCAGRで成長すると予測されています。ミールキット宅配サービスは、あらかじめ取り分けた食材やレシピを消費者の玄関先まで直接届けることで、食事の計画や食料品の買い物を不要にするものです。この市場の特徴は、複数の企業が存在し、それぞれが様々な食事の選択肢を提供し、異なる食事の嗜好に対応していることです。ミールキット宅配サービス市場の主な促進要因のひとつは、消費者の間で家庭料理への嗜好が高まっていることです。多忙なライフスタイルや時間的制約の中で、一から食事を用意するのは難しいと感じている人が多いです。ミールキットは、あらかじめ選択された食材とステップバイステップのレシピを提供することで、消費者が食料品の買い物や食事計画の手間をかけずに栄養価の高い食事を作ることを可能にする便利なソリューションです。さらに、COVID-19の大流行がミールキット宅配サービス市場の成長をさらに加速させています。ロックダウンや外食の制限により、家庭での食事に対する需要が高まっています。ミールキットは、レストランでの持ち帰りに代わる魅力的な選択肢として登場し、消費者は自宅にいながらレストラン並みの食事を楽しむことができるようになりました。このような消費者行動の変化は、ミールキット宅配サービス市場の拡大に寄与しています。

利便性と時間短縮

利便性と時間短縮は、ミールキット宅配サービス市場の成長を支える大きな要因です。多忙なライフスタイルと便利な食事ソリューションへの欲求により、消費者は従来の食事準備に代わるものを求めています。ミールキットは、調理済みの食材とステップバイステップのレシピを消費者の玄関先まで直接届けることで、食事の計画や買い物の必要性をなくし、便利な選択肢を提供します。消費者調査では、利便性がミールキット宅配サービスを選ぶ主な理由の1つであることが常に示されています。Statistaが実施した調査によると、米国の回答者の48％が、ミールキットを利用する主な理由として、利便性を挙げています。HelloFreshやBlue Apronのようなミールキット宅配会社の成功は、利便性をさらに裏付けています。これらの企業は、手間のかからない食事ソリューションを提供することで、大きな成長を遂げ、顧客層を拡大しています。

健康的で栄養価の高い食事への嗜好の高まり

ミールキット宅配サービス市場のもう一つの促進要因は、消費者の間で健康的で栄養価の高い食事への嗜好が高まっていることです。多くの人が健康志向を強め、バランスのとれた健康的な食事を求めるようになっています。ミールキット宅配サービスは、ベジタリアン、ヴィーガン、糖質制限、グルテンフリーなど、さまざまな食習慣に対応した食事の選択肢を提供することに重点を置いていることが多いです。クリーンイーティングやマインドフルイーティングなど、健康やウェルネスの動向は、消費者の食の選択に影響を与えています。ミールキット宅配サービスは、新鮮なオーガニック食材や地元産の食材を重視したメニューを提供することで、この動向に乗じています。Journal of the Academy of Nutrition and Dieteticsに掲載された研究では、ミールキットは、野菜や果物の摂取量が多い食事を提供することで、より健康的な食事パターンに貢献することができるとされています。

COVID-19パンデミックの影響

COVID-19の大流行は、ミールキット宅配サービス市場に大きな影響を与えました。ロックダウン、社会的距離感、レストランの閉鎖により、自宅での食事に対する需要が急増しました。ミールキットは、レストラン並みの食事を楽しみながら、公共の場への出入りを最小限に抑えたい消費者に人気のある選択肢として登場しました。パンデミックの影響で、オンラインフードデリバリーサービスが急増しています。マッキンゼーの報告書によると、パンデミックの期間中、各国でオンラインフードデリバリーの注文が20～30％増加しました。ミールキット宅配サービスは、パンデミック時に売上が増加しました。例えば、HelloFreshは、家庭での調理へのシフトを背景に、2020年の注文と売上が前年比で大幅に増加したと報告しています。全体として、利便性と時間の節約という側面、健康的な食事への嗜好の高まり、そしてミールキット宅配サービス市場の成長を後押しする3大要因となっています。

包装廃棄物と環境への懸念

ミールキット宅配サービス市場における重大な抑制要因の1つは、包装廃棄物と環境への懸念の問題です。ミールキットは便利で、食材をあらかじめ分けて提供することで食品廃棄物を減らすことができますが、使用される包装材は環境汚染や廃棄物の蓄積の原因となることがあります。食材の個別包装や、配送中の鮮度維持に必要な断熱材は、かなりの量の廃棄物となる可能性があります。このため、持続可能な代替品を求める環境意識の高い消費者の間では、過剰包装が環境に与える影響について懸念が持たれています。さらに、輸送や配送に伴う二酸化炭素排出量は、環境悪化の一因となる可能性があります。このため、ミールキットメーカーは、リサイクル可能な材料や生分解性材料など、より持続可能なパッケージの選択肢を模索し、環境への影響全体を軽減するための取り組みを進めています。しかし、これらの懸念に対処し、効果的で持続可能なパッケージングソリューションを見つけることは、業界にとって依然として課題となっています。

サービスセグメント別では、マルチサービスミールが市場を独占する

シングルサービスミールキットとは、夕食のみのミールキットなど、特定の種類の食事に特化したミールキットを提供する企業を指します。これらの企業は、1つのキットにつき1食分の食事を提供することに重点を置いており、通常、さまざまな食事の嗜好や料理に対応したオプションを用意しています。シングルサービスのミールキットプロバイダーは、特定の食事を柔軟に選択したい消費者や特定の食事制限を持つ消費者に対応しています。このセグメントは、複数サービスのミールキットに比べてターゲットが狭いかもしれませんが、それでも忠実な顧客ベースを引き付けることができます。一方、マルチサービスミールキットは、より幅広い選択肢を提供し、1日を通して様々な食事に対応することができます。朝食、昼食、夕食のミールキットを提供し、消費者はすべての食事を便利に配達することができます。ミールキット業者は、毎日の栄養ニーズを満たす総合的な食事ソリューションを求める消費者にアピールしています。様々な種類の食事を提供することで、食事計画や食料品購入の時間を節約したい消費者にワンストップソリューションを提供しています。

非ベジタリアンミールキットがミールタイプ別市場を独占する

ヴィーガンミールキットは、動物性食品を一切使用しない植物性の食事を提供することに重点を置いています。このセグメントは、菜食主義のライフスタイルを実践している消費者や、動物性食品に関連する食事制限を持つ消費者に対応しています。ヴィーガンミールキットは、野菜、果物、豆類、植物性タンパク質の使用を強調した、創造的で栄養価の高い植物性レシピを幅広く提供しています。ベジタリアンミールキットセグメントは、肉は除くが、乳製品や卵などの動物性製品が含まれる場合がある、ベジタリアン食を実践する消費者を対象としています。ベジタリアンミールキットは、野菜、穀物、豆類、乳製品を使った、風味豊かで多様なベジタリアンレシピを提供しています。ベジタリアンミールキットは、健康志向や環境意識の高い人、肉類の消費を控えたい人など、幅広い顧客層を対象としています。その結果、この分野は、より多くの消費者層と市場にアピールすることにより、大きな収益を上げることができます。非ベジタリアンミールキット分野は、伝統的な肉料理を好む消費者を対象にしています。ミールキットには、鶏肉、魚介類、赤身肉などのオプションと、それに付随する食材やレシピが用意されています。この分野は市場が確立されており、肉食の消費者に人気がありますが、植物性食品やベジタリアンの代替食品の人気が高まっているため、CAGRは比較的低くなる可能性があります。

北米が引き続き世界の売上をリード、アジア太平洋が成長を牽引

米国とカナダを含む北米は、ミールキットサービスの有力な市場であり、消費者に受け入れられ、早期に市場に浸透しています。この地域は、多忙なライフスタイル、便利な食事ソリューションへの欲求、外食やお取り寄せの文化などの要因によって、大きな収益を上げてきました。特に米国は、人口が多く、技術に精通した消費者層が多いことから、ミールキット業界の主要な収益貢献国として浮上しています。欧州も、英国、ドイツ、フランスなどの国々を中心に、ミールキット宅配サービス市場で大きな成長を遂げています。この地域では、健康的な食事、持続可能な食品、時間を節約できるミールソリューションへの関心が高まっています。欧州の消費者は、北米の消費者と同様に、ミールキットサービスが提供する利便性と多様性を受け入れています。その結果、欧州はミールキットプロバイダーにとって重要な収益源となっています。アジア太平洋は、ミールキット宅配サービスの新興市場であり、有望な成長可能性を示しています。中国、日本、韓国、オーストラリアなどの国々では、ミールキットに対する消費者の認識が高まり、食の嗜好が変化しています。都市化、中間層の増加、ライフスタイルの変化などの要因が、この地域のミールキット市場の成長に寄与しています。アジア太平洋地域は、ミールキットプロバイダーが事業を拡大し、消費者の多様な食の嗜好に対応していることから、高い年間平均成長率（CAGR）を示すと予想されます。

予測期間中、市場は細分化されたままである

ミールキット宅配サービス市場は競争が激しく、多くの企業が市場シェアと消費者のロイヤリティを競っています。この業界は、絶え間ない革新、進化する消費者の嗜好、差別化の必要性によって特徴付けられます。いくつかのトップ企業が市場を独占しており、それぞれが競争から抜け出すために重要な戦略を採用しています。HelloFresh、Blue Apron、Sun Basket、Purple Carrot、Home Chef、Goustoなどが、ミールキット宅配サービス市場の有力企業です。これらの企業は、様々なアプローチで成功を収めています。まず、高品質の食材や新鮮な食材を提供し、顧客の満足度を高めることに重点を置いています。また、利便性を重視し、あらかじめ分量が決められた食材を詳細な調理方法とともに提供することで、食事の準備にかかる時間と手間を省いています。ミールキットプロバイダーは、差別化を図るために、レシピの多様性とカスタマイズオプションに重点を置いています。ベジタリアン、ヴィーガン、グルテンフリー、パレオなど、さまざまな食の嗜好に対応した幅広いメニューを提供しています。これにより、多様な顧客層を獲得し、個々のニーズに応えることができます。また、有名シェフとのコラボレーションや、人気ブランドとの提携により、限定レシピやミールキットを作成し、お客様にユニークな食体験を提供している企業もあります。ブランディングとマーケティングは、市場情勢の競争において重要な役割を担っています。企業は、強力なブランドアイデンティティの構築とブランド認知度の向上に多大な投資を行っています。ソーシャルメディアプラットフォーム、オンライン広告、インフルエンサーとのパートナーシップを活用し、より多くの人々にリーチし、新規顧客を獲得しています。また、優れたカスタマーサービスとパーソナライズされた体験を提供することで、ブランドロイヤリティを高めています。

目次

第1章 序文

• レポート内容
  • 報告書の目的
  • 対象読者
  • 主な提供商品
• 市場セグメンテーション
• 調査手法

第2章 エグゼクティブサマリー

第3章 ミールキット宅配サービス市場：競合分析

• 主要ベンダーの市場での位置付け
• ベンダーが採用する戦略
• 主要な産業戦略
• ティア分析：2022 vs 2031

第4章 ミールキット宅配サービス市場：マクロ分析と市場力学

• イントロダクション
• 世界のミールキット宅配サービス市場金額 2021-2031
• 市場力学
  • 市場促進要因
  • 市場抑制要因
  • 主な課題
  • 主な機会
• 促進要因と抑制要因の影響分析
• シーソー分析

第5章 ミールキット宅配サービス市場：提供別 2021-2031

• 市場概要
• 成長・収益分析：2022 vs 2031
• 市場セグメンテーション
  • 温めて食べる
  • 作って食べる

第6章 ミールキット宅配サービス市場：サービス別 2021-2031

• 市場概要
• 成長・収益分析：2022 vs 2031
• 市場セグメンテーション
  • シングルサービス
  • マルチサービス

第7章 ミールキット宅配サービス市場：プラットフォーム別 2021-2031

• 市場概要
• 成長・収益分析：2022 vs 2031
• 市場セグメンテーション
  • オンライン
  • オフライン

第8章 ミールキット宅配サービス市場：ミールタイプ別 2021-2031

• 市場概要
• 成長・収益分析：2022 vs 2031
• 市場セグメンテーション
  • ヴィーガン
  • ベジタリアン
  • 非ベジタリアン

第9章 北米のミールキット宅配サービス市場 2021-2031

• 市場概要
• ミールキット宅配サービス市場：提供別 2021-2031
• ミールキット宅配サービス市場：サービス別 2021-2031
• ミールキット宅配サービス市場：プラットフォーム別 2021-2031
• ミールキット宅配サービス市場：ミールタイプ別 2021-2031
• ミールキット宅配サービス市場：地域別 2021-2031
  • 北米
    • 米国
    • カナダ
    • その他北米地域

第10章 英国・欧州連合のミールキット宅配サービス市場 2021-2031

• 市場概要
• ミールキット宅配サービス市場：提供別 2021-2031
• ミールキット宅配サービス市場：サービス別 2021-2031
• ミールキット宅配サービス市場：プラットフォーム別 2021-2031
• ミールキット宅配サービス市場：ミールタイプ別 2021-2031
• ミールキット宅配サービス市場：地域別 2021-2031
  • 英国・欧州連合
    • 英国
    • ドイツ
    • スペイン
    • イタリア
    • フランス
    • その他欧州地域

第11章 アジア太平洋のミールキット宅配サービス市場 2021-2031

• 市場概要
• ミールキット宅配サービス市場：提供別 2021-2031
• ミールキット宅配サービス市場：サービス別 2021-2031
• ミールキット宅配サービス市場：プラットフォーム別 2021-2031
• ミールキット宅配サービス市場：ミールタイプ別 2021-2031
• ミールキット宅配サービス市場：地域別 2021-2031
  • アジア太平洋
    • 中国
    • 日本
    • インド
    • オーストラリア
    • 韓国
    • その他アジア太平洋地域

第12章 ラテンアメリカのミールキット宅配サービス市場 2021-2031

• 市場概要
• ミールキット宅配サービス市場：提供別 2021-2031
• ミールキット宅配サービス市場：サービス別 2021-2031
• ミールキット宅配サービス市場：プラットフォーム別 2021-2031
• ミールキット宅配サービス市場：ミールタイプ別 2021-2031
• ミールキット宅配サービス市場：地域別 2021-2031
  • ラテンアメリカ
    • ブラジル
    • メキシコ
    • その他ラテンアメリカ地域

第13章 中東・アフリカのミールキット宅配サービス市場 2021-2031

• 市場概要
• ミールキット宅配サービス市場：提供別 2021-2031
• ミールキット宅配サービス市場：サービス別 2021-2031
• ミールキット宅配サービス市場：プラットフォーム別 2021-2031
• ミールキット宅配サービス市場：ミールタイプ別 2021-2031
• ミールキット宅配サービス市場：地域別 2021-2031
  • 中東・アフリカ
    • GCC
    • アフリカ
    • その他中東・アフリカ地域

第14章 企業プロファイル

• HelloFresh
• Blue Apron
• Sun Basket
• Purple Carrot
• Home Chef
• Gousto
• その他の注目企業

List of Tables

• TABLE 1 Global Meal Kit Delivery Services Market By Offering, 2021-2031, USD (Million)
• TABLE 2 Global Meal Kit Delivery Services Market By Service, 2021-2031, USD (Million)
• TABLE 3 Global Meal Kit Delivery Services Market By Platform, 2021-2031, USD (Million)
• TABLE 4 Global Meal Kit Delivery Services Market By Meal Type, 2021-2031, USD (Million)
• TABLE 5 North America Meal Kit Delivery Services Market By Offering, 2021-2031, USD (Million)
• TABLE 6 North America Meal Kit Delivery Services Market By Service, 2021-2031, USD (Million)
• TABLE 7 North America Meal Kit Delivery Services Market By Platform, 2021-2031, USD (Million)
• TABLE 8 North America Meal Kit Delivery Services Market By Meal Type, 2021-2031, USD (Million)
• TABLE 9 U.S. Meal Kit Delivery Services Market By Offering, 2021-2031, USD (Million)
• TABLE 10 U.S. Meal Kit Delivery Services Market By Service, 2021-2031, USD (Million)
• TABLE 11 U.S. Meal Kit Delivery Services Market By Platform, 2021-2031, USD (Million)
• TABLE 12 U.S. Meal Kit Delivery Services Market By Meal Type, 2021-2031, USD (Million)
• TABLE 13 Canada Meal Kit Delivery Services Market By Offering, 2021-2031, USD (Million)
• TABLE 14 Canada Meal Kit Delivery Services Market By Service, 2021-2031, USD (Million)
• TABLE 15 Canada Meal Kit Delivery Services Market By Platform, 2021-2031, USD (Million)
• TABLE 16 Canada Meal Kit Delivery Services Market By Meal Type, 2021-2031, USD (Million)
• TABLE 17 Rest of North America Meal Kit Delivery Services Market By Offering, 2021-2031, USD (Million)
• TABLE 18 Rest of North America Meal Kit Delivery Services Market By Service, 2021-2031, USD (Million)
• TABLE 19 Rest of North America Meal Kit Delivery Services Market By Platform, 2021-2031, USD (Million)
• TABLE 20 Rest of North America Meal Kit Delivery Services Market By Meal Type, 2021-2031, USD (Million)
• TABLE 21 UK and European Union Meal Kit Delivery Services Market By Offering, 2021-2031, USD (Million)
• TABLE 22 UK and European Union Meal Kit Delivery Services Market By Service, 2021-2031, USD (Million)
• TABLE 23 UK and European Union Meal Kit Delivery Services Market By Platform, 2021-2031, USD (Million)
• TABLE 24 UK and European Union Meal Kit Delivery Services Market By Meal Type, 2021-2031, USD (Million)
• TABLE 25 UK Meal Kit Delivery Services Market By Offering, 2021-2031, USD (Million)
• TABLE 26 UK Meal Kit Delivery Services Market By Service, 2021-2031, USD (Million)
• TABLE 27 UK Meal Kit Delivery Services Market By Platform, 2021-2031, USD (Million)
• TABLE 28 UK Meal Kit Delivery Services Market By Meal Type, 2021-2031, USD (Million)
• TABLE 29 Germany Meal Kit Delivery Services Market By Offering, 2021-2031, USD (Million)
• TABLE 30 Germany Meal Kit Delivery Services Market By Service, 2021-2031, USD (Million)
• TABLE 31 Germany Meal Kit Delivery Services Market By Platform, 2021-2031, USD (Million)
• TABLE 32 Germany Meal Kit Delivery Services Market By Meal Type, 2021-2031, USD (Million)
• TABLE 33 Spain Meal Kit Delivery Services Market By Offering, 2021-2031, USD (Million)
• TABLE 34 Spain Meal Kit Delivery Services Market By Service, 2021-2031, USD (Million)
• TABLE 35 Spain Meal Kit Delivery Services Market By Platform, 2021-2031, USD (Million)
• TABLE 36 Spain Meal Kit Delivery Services Market By Meal Type, 2021-2031, USD (Million)
• TABLE 37 Italy Meal Kit Delivery Services Market By Offering, 2021-2031, USD (Million)
• TABLE 38 Italy Meal Kit Delivery Services Market By Service, 2021-2031, USD (Million)
• TABLE 39 Italy Meal Kit Delivery Services Market By Platform, 2021-2031, USD (Million)
• TABLE 40 Italy Meal Kit Delivery Services Market By Meal Type, 2021-2031, USD (Million)
• TABLE 41 France Meal Kit Delivery Services Market By Offering, 2021-2031, USD (Million)
• TABLE 42 France Meal Kit Delivery Services Market By Service, 2021-2031, USD (Million)
• TABLE 43 France Meal Kit Delivery Services Market By Platform, 2021-2031, USD (Million)
• TABLE 44 France Meal Kit Delivery Services Market By Meal Type, 2021-2031, USD (Million)
• TABLE 45 Rest of Europe Meal Kit Delivery Services Market By Offering, 2021-2031, USD (Million)
• TABLE 46 Rest of Europe Meal Kit Delivery Services Market By Service, 2021-2031, USD (Million)
• TABLE 47 Rest of Europe Meal Kit Delivery Services Market By Platform, 2021-2031, USD (Million)
• TABLE 48 Rest of Europe Meal Kit Delivery Services Market By Meal Type, 2021-2031, USD (Million)
• TABLE 49 Asia Meal Kit Delivery Services Market By Offering, 2021-2031, USD (Million)
• TABLE 50 Asia Meal Kit Delivery Services Market By Service, 2021-2031, USD (Million)
• TABLE 51 Asia Meal Kit Delivery Services Market By Platform, 2021-2031, USD (Million)
• TABLE 52 Asia Meal Kit Delivery Services Market By Meal Type, 2021-2031, USD (Million)
• TABLE 53 China Meal Kit Delivery Services Market By Offering, 2021-2031, USD (Million)
• TABLE 54 China Meal Kit Delivery Services Market By Service, 2021-2031, USD (Million)
• TABLE 55 China Meal Kit Delivery Services Market By Platform, 2021-2031, USD (Million)
• TABLE 56 China Meal Kit Delivery Services Market By Meal Type, 2021-2031, USD (Million)
• TABLE 57 Japan Meal Kit Delivery Services Market By Offering, 2021-2031, USD (Million)
• TABLE 58 Japan Meal Kit Delivery Services Market By Service, 2021-2031, USD (Million)
• TABLE 59 Japan Meal Kit Delivery Services Market By Platform, 2021-2031, USD (Million)
• TABLE 60 Japan Meal Kit Delivery Services Market By Meal Type, 2021-2031, USD (Million)
• TABLE 61 India Meal Kit Delivery Services Market By Offering, 2021-2031, USD (Million)
• TABLE 62 India Meal Kit Delivery Services Market By Service, 2021-2031, USD (Million)
• TABLE 63 India Meal Kit Delivery Services Market By Platform, 2021-2031, USD (Million)
• TABLE 64 India Meal Kit Delivery Services Market By Meal Type, 2021-2031, USD (Million)
• TABLE 65 Australia Meal Kit Delivery Services Market By Offering, 2021-2031, USD (Million)
• TABLE 66 Australia Meal Kit Delivery Services Market By Service, 2021-2031, USD (Million)
• TABLE 67 Australia Meal Kit Delivery Services Market By Platform, 2021-2031, USD (Million)
• TABLE 68 Australia Meal Kit Delivery Services Market By Meal Type, 2021-2031, USD (Million)
• TABLE 69 South Korea Meal Kit Delivery Services Market By Offering, 2021-2031, USD (Million)
• TABLE 70 South Korea Meal Kit Delivery Services Market By Service, 2021-2031, USD (Million)
• TABLE 71 South Korea Meal Kit Delivery Services Market By Platform, 2021-2031, USD (Million)
• TABLE 72 South Korea Meal Kit Delivery Services Market By Meal Type, 2021-2031, USD (Million)
• TABLE 73 Latin America Meal Kit Delivery Services Market By Offering, 2021-2031, USD (Million)
• TABLE 74 Latin America Meal Kit Delivery Services Market By Service, 2021-2031, USD (Million)
• TABLE 75 Latin America Meal Kit Delivery Services Market By Platform, 2021-2031, USD (Million)
• TABLE 76 Latin America Meal Kit Delivery Services Market By Meal Type, 2021-2031, USD (Million)
• TABLE 77 Brazil Meal Kit Delivery Services Market By Offering, 2021-2031, USD (Million)
• TABLE 78 Brazil Meal Kit Delivery Services Market By Service, 2021-2031, USD (Million)
• TABLE 79 Brazil Meal Kit Delivery Services Market By Platform, 2021-2031, USD (Million)
• TABLE 80 Brazil Meal Kit Delivery Services Market By Meal Type, 2021-2031, USD (Million)
• TABLE 81 Mexico Meal Kit Delivery Services Market By Offering, 2021-2031, USD (Million)
• TABLE 82 Mexico Meal Kit Delivery Services Market By Service, 2021-2031, USD (Million)
• TABLE 83 Mexico Meal Kit Delivery Services Market By Platform, 2021-2031, USD (Million)
• TABLE 84 Mexico Meal Kit Delivery Services Market By Meal Type, 2021-2031, USD (Million)
• TABLE 85 Rest of Latin America Meal Kit Delivery Services Market By Offering, 2021-2031, USD (Million)
• TABLE 86 Rest of Latin America Meal Kit Delivery Services Market By Service, 2021-2031, USD (Million)
• TABLE 87 Rest of Latin America Meal Kit Delivery Services Market By Platform, 2021-2031, USD (Million)
• TABLE 88 Rest of Latin America Meal Kit Delivery Services Market By Meal Type, 2021-2031, USD (Million)
• TABLE 89 Middle East and Africa Meal Kit Delivery Services Market By Offering, 2021-2031, USD (Million)
• TABLE 90 Middle East and Africa Meal Kit Delivery Services Market By Service, 2021-2031, USD (Million)
• TABLE 91 Middle East and Africa Meal Kit Delivery Services Market By Platform, 2021-2031, USD (Million)
• TABLE 92 Middle East and Africa Meal Kit Delivery Services Market By Meal Type, 2021-2031, USD (Million)
• TABLE 93 GCC Meal Kit Delivery Services Market By Offering, 2021-2031, USD (Million)
• TABLE 94 GCC Meal Kit Delivery Services Market By Service, 2021-2031, USD (Million)
• TABLE 95 GCC Meal Kit Delivery Services Market By Platform, 2021-2031, USD (Million)
• TABLE 96 GCC Meal Kit Delivery Services Market By Meal Type, 2021-2031, USD (Million)
• TABLE 97 Africa Meal Kit Delivery Services Market By Offering, 2021-2031, USD (Million)
• TABLE 98 Africa Meal Kit Delivery Services Market By Service, 2021-2031, USD (Million)
• TABLE 99 Africa Meal Kit Delivery Services Market By Platform, 2021-2031, USD (Million)
• TABLE 100 Africa Meal Kit Delivery Services Market By Meal Type, 2021-2031, USD (Million)
• TABLE 101 Rest of Middle East and Africa Meal Kit Delivery Services Market By Offering, 2021-2031, USD (Million)
• TABLE 102 Rest of Middle East and Africa Meal Kit Delivery Services Market By Service, 2021-2031, USD (Million)
• TABLE 103 Rest of Middle East and Africa Meal Kit Delivery Services Market By Platform, 2021-2031, USD (Million)
• TABLE 104 Rest of Middle East and Africa Meal Kit Delivery Services Market By Meal Type, 2021-2031, USD (Million)

List of Figures

• FIG. 1 Global Meal Kit Delivery Services Market: Market Coverage
• FIG. 2 Research Methodology and Data Sources
• FIG. 3 Market Size Estimation - Top Down & Bottom-Up Approach
• FIG. 4 Global Meal Kit Delivery Services Market: Quality Assurance
• FIG. 5 Global Meal Kit Delivery Services Market, By Offering, 2022
• FIG. 6 Global Meal Kit Delivery Services Market, By Service, 2022
• FIG. 7 Global Meal Kit Delivery Services Market, By Platform, 2022
• FIG. 8 Global Meal Kit Delivery Services Market, By Meal Type, 2022
• FIG. 9 Global Meal Kit Delivery Services Market, By Geography, 2022
• FIG. 10 Market Geographical Opportunity Matrix - Global Meal Kit Delivery Services Market, 2022

FIG. 11Market Positioning of Key Meal Kit Delivery Services Market Players, 2022

FIG. 12Global Meal Kit Delivery Services Market - Tier Analysis - Percentage of Revenues by Tier Level, 2022 Versus 2031

• FIG. 13 Global Meal Kit Delivery Services Market, By Offering, 2022 Vs 2031, %
• FIG. 14 Global Meal Kit Delivery Services Market, By Service, 2022 Vs 2031, %
• FIG. 15 Global Meal Kit Delivery Services Market, By Platform, 2022 Vs 2031, %
• FIG. 16 Global Meal Kit Delivery Services Market, By Meal Type, 2022 Vs 2031, %
• FIG. 17 U.S. Meal Kit Delivery Services Market (US$ Million), 2021 - 2031
• FIG. 18 Canada Meal Kit Delivery Services Market (US$ Million), 2021 - 2031
• FIG. 19 Rest of North America Meal Kit Delivery Services Market (US$ Million), 2021 - 2031
• FIG. 20 UK Meal Kit Delivery Services Market (US$ Million), 2021 - 2031
• FIG. 21 Germany Meal Kit Delivery Services Market (US$ Million), 2021 - 2031
• FIG. 22 Spain Meal Kit Delivery Services Market (US$ Million), 2021 - 2031
• FIG. 23 Italy Meal Kit Delivery Services Market (US$ Million), 2021 - 2031
• FIG. 24 France Meal Kit Delivery Services Market (US$ Million), 2021 - 2031
• FIG. 25 Rest of Europe Meal Kit Delivery Services Market (US$ Million), 2021 - 2031
• FIG. 26 China Meal Kit Delivery Services Market (US$ Million), 2021 - 2031
• FIG. 27 Japan Meal Kit Delivery Services Market (US$ Million), 2021 - 2031
• FIG. 28 India Meal Kit Delivery Services Market (US$ Million), 2021 - 2031
• FIG. 29 Australia Meal Kit Delivery Services Market (US$ Million), 2021 - 2031
• FIG. 30 South Korea Meal Kit Delivery Services Market (US$ Million), 2021 - 2031
• FIG. 31 Rest of Asia Meal Kit Delivery Services Market (US$ Million), 2021 - 2031
• FIG. 32 Brazil Meal Kit Delivery Services Market (US$ Million), 2021 - 2031
• FIG. 33 Mexico Meal Kit Delivery Services Market (US$ Million), 2021 - 2031
• FIG. 34 Rest of Latin America Meal Kit Delivery Services Market (US$ Million), 2021 - 2031
• FIG. 35 GCC Meal Kit Delivery Services Market (US$ Million), 2021 - 2031
• FIG. 36 Africa Meal Kit Delivery Services Market (US$ Million), 2021 - 2031
• FIG. 37 Rest of Middle East and Africa Meal Kit Delivery Services Market (US$ Million), 2021 - 2031

The meal kit delivery services market is expected to grow at a CAGR of 15.5% during the forecast period of 2023 to 2031. Meal kit delivery services offer pre-portioned ingredients and recipes delivered directly to consumers' doorsteps, eliminating the need for meal planning and grocery shopping. This market is characterized by the presence of several players, each offering a variety of meal options and catering to different dietary preferences. One of the key drivers of the meal kit delivery services market is the growing preference for home-cooked meals among consumers. With hectic lifestyles and time constraints, many individuals find it challenging to prepare meals from scratch. Meal kits provide a convenient solution by offering pre-selected ingredients and step-by-step recipes, enabling consumers to cook nutritious meals without the hassle of grocery shopping and meal planning. Furthermore, the COVID-19 pandemic has further accelerated the growth of the meal kit delivery services market. Lockdowns and restrictions on dining out have led to an increased demand for at-home dining options. Meal kits have emerged as an attractive alternative to restaurant takeaways, allowing consumers to enjoy restaurant-quality meals in the comfort of their homes. This shift in consumer behavior has contributed to the expansion of the meal kit delivery services market.

Convenience and Time-saving

Convenience and time-saving are major drivers behind the growth of the meal kit delivery services market. Busy lifestyles and a desire for convenient meal solutions have led consumers to seek out alternatives to traditional meal preparation. Meal kits provide a convenient option by delivering pre-portioned ingredients and step-by-step recipes directly to consumers' doorsteps, eliminating the need for meal planning and grocery shopping. Consumer surveys have consistently shown that convenience is one of the primary reasons why people choose meal kit delivery services. According to a survey conducted by Statista, 48% of respondents in the United States stated convenience as the main reason for using meal kits. The success of meal kit delivery companies like HelloFresh and Blue Apron further supports the convenience factor. These companies have experienced significant growth and have expanded their customer base by offering hassle-free meal solutions.

Increasing Preference for Healthy and Nutritious Meals

Another driver of the meal kit delivery services market is the increasing preference for healthy and nutritious meals among consumers. Many individuals are becoming more health-conscious and seeking options that provide balanced and wholesome meals. Meal kit delivery services often focus on providing a variety of meal options that cater to different dietary preferences, including vegetarian, vegan, low-carb, and gluten-free options. The rise of health and wellness trends, such as clean eating and mindful eating, has influenced consumer food choices. Meal kit delivery services have capitalized on this trend by offering menus that emphasize fresh, organic, and locally sourced ingredients. A study published in the Journal of the Academy of Nutrition and Dietetics found that meal kits can contribute to healthier eating patterns by providing portion-controlled meals with higher intakes of fruits and vegetables.

Impact of the COVID-19 Pandemic

The COVID-19 pandemic has significantly impacted the meal kit delivery services market. Lockdowns, social distancing measures, and restaurant closures have led to a surge in demand for at-home dining options. Meal kits have emerged as a popular choice for consumers looking to enjoy restaurant-quality meals while minimizing their exposure to public spaces. The pandemic has led to a surge in online food delivery services. According to a report by McKinsey, online food delivery orders increased by 20-30% in various countries during the pandemic. Meal kit delivery services experienced a boost in sales during the pandemic. For instance, HelloFresh reported a significant increase in orders and revenue in 2020 compared to the previous year, driven by the shift towards at-home cooking. Overall, the convenience and time-saving aspect, increasing preference for healthy meals, and the impact of the COVID-19 pandemic are three major drivers fuelling the growth of the meal kit delivery services market.

Packaging Waste and Environmental Concerns

One significant restraint in the meal kit delivery services market is the issue of packaging waste and environmental concerns. While meal kits offer convenience and reduce food waste by providing pre-portioned ingredients, the packaging materials used can contribute to environmental pollution and waste accumulation. The individual packaging of ingredients and the insulation materials necessary to maintain freshness during delivery can result in a substantial amount of waste. This has raised concerns among environmentally conscious consumers who are seeking sustainable alternatives and are aware of the ecological impact of excessive packaging. Additionally, the carbon footprint associated with transportation and delivery can further contribute to environmental degradation. This restraint has prompted meal kit companies to explore more sustainable packaging options, such as recyclable or biodegradable materials, and to implement initiatives to reduce their overall environmental impact. However, addressing these concerns and finding effective, sustainable packaging solutions remains a challenge for the industry.

Multiple Service Meals Dominates the Market by Service Segment

Single-service meal kits refer to companies that specialize in providing meal kits for a specific type of meal, such as dinner-only meal kits. These companies focus on delivering a single meal per kit, typically with options for different dietary preferences or cuisines. Single-service meal kit providers cater to consumers who prefer flexibility in choosing specific meals or have specific dietary restrictions. While this segment may have a narrower target audience compared to multiple-service meal kits, it can still attract a loyal customer base. On the other hand, multiple-service meal kits offer a broader range of options and cater to various meals throughout the day. These companies provide meal kits for breakfast, lunch, and dinner, allowing consumers to have all their meals conveniently delivered. Multiple-service meal kit providers appeal to consumers who seek a comprehensive meal solution that covers their daily nutritional needs. By offering a variety of meals, these companies provide a one-stop solution for consumers looking to save time on meal planning and grocery shopping.

In terms of revenue, multiple-service meal kits held the largest revenue share in 2022, due to their wider customer base and the ability to cater to different meals throughout the day. By targeting customers seeking convenience across multiple meals, these providers can attract a larger share of the market and generate higher sales. However, in terms of CAGR, single-service meal kits are expected to top the rank during the forecast period of 2023 to 2031. By specializing in a specific meal type, these companies can develop a niche market and tailor their offerings to meet the specific needs of their target audience. This specialization can lead to higher customer loyalty and satisfaction, driving growth and potentially yielding a higher CAGR during the forecast period.

Non-Vegetarian Meal Kit Dominates the Market by Meal Type

The vegan meal kit segment focuses on providing plant-based meal options that are free from any animal products. This segment caters to consumers who follow a vegan lifestyle or have dietary restrictions related to animal products. Vegan meal kits offer a wide variety of creative and nutritious plant-based recipes, often highlighting the use of vegetables, fruits, legumes, and plant-based proteins. The vegetarian meal kit segment targets consumers who follow a vegetarian diet, which excludes meat but may include animal by-products like dairy and eggs. Vegetarian meal kits offer a range of flavorful and diverse vegetarian recipes, incorporating a variety of vegetables, grains, legumes, and dairy alternatives. The vegetarian segment captures a broad customer base, including individuals who are health-conscious, environmentally conscious, or simply looking to reduce their meat consumption. As a result, this segment can generate significant revenue due to its larger consumer base and market appeal. The non-vegetarian meal kit segment caters to consumers who prefer traditional meat-based meals. These meal kits provide options for poultry, seafood, and red meat, along with accompanying ingredients and recipes. While this segment has a well-established market and is popular among meat-eating individuals, it may experience a comparatively lower CAGR due to the rising popularity of plant-based and vegetarian alternatives.

In terms of revenue, the non-vegetarian meal kit segment generally held the highest revenue in 2022, due to the larger market size and higher demand for meat-based meals. However, both the vegan and vegetarian meal kit segments have been gaining momentum in recent years, driven by the growing interest in plant-based diets, health consciousness, and environmental concerns. As a result, the Vegan segment is expected to exhibit substantial CAGR during the forecast period of 2023 to 2031, due to its specialized focus on plant-based offerings and the increasing popularity of veganism.

North America Remains the Global Revenue Leader, While APAC Leads the Growth

North America, including the United States and Canada, has been a prominent market for meal kit services, with a high level of consumer acceptance and early market penetration. The region has witnessed significant revenue generation, driven by factors such as busy lifestyles, a desire for convenient meal solutions, and a culture of eating out or ordering in. The United States, in particular, has emerged as a key revenue contributor in the meal kit industry, given its large population and tech-savvy consumer base. Europe has also witnessed substantial growth in the meal kit delivery services market, with countries like the United Kingdom, Germany, and France leading the way. The region has seen increased interest in healthy eating, sustainable food options, and time-saving meal solutions. European consumers, similar to their North American counterparts, have embraced the convenience and variety offered by meal kit services. As a result, Europe has become a significant revenue-generating region for meal kit providers. Asia Pacific is an emerging market for meal kit delivery services, showing promising growth potential. Countries such as China, Japan, South Korea, and Australia are experiencing increasing consumer awareness of meal kits and shifting food preferences. Factors such as urbanization, a rising middle class, and changing lifestyles contribute to the growth of the meal kit market in this region. The Asia Pacific region is expected to exhibit a high compound annual growth rate (CAGR) as meal kit providers expand their operations and cater to the diverse culinary preferences of consumers.

North America held the largest revenues in 2022. The well-established market and early adoption of meal kit services in the United States have contributed to its significant revenue share. However, as the meal kit market continues to expand globally, other regions, such as Europe and Asia Pacific, are likely to increase their revenue percentages as consumer awareness and acceptance grow. Asia Pacific is expected to register the highest CAGR during the forecast period of 2023 to 2031, as the region holds the most potential due to its large and rapidly growing consumer base. As more consumers in this region seek convenient and time-saving meal solutions, the demand for meal kit delivery services is expected to surge. Additionally, the region's expanding middle class and increasing disposable income further contribute to the market's growth prospects.

Market to Remain Fragmented during the Forecast Period

The meal kit delivery services market is highly competitive, with numerous players vying for market share and consumer loyalty. The industry is characterized by constant innovation, evolving consumer preferences, and the need for differentiation. Several top players dominate the market, each employing key strategies to stand out from the competition. HelloFresh, Blue Apron, Sun Basket, Purple Carrot, Home Chef, and Gousto are among the prominent players in the meal kit delivery services market. These companies have achieved success through various approaches. Firstly, they prioritize providing high-quality ingredients and fresh produce to ensure customer satisfaction. Emphasizing convenience, they deliver pre-portioned ingredients with detailed cooking instructions, saving customers time and effort in meal preparation. To differentiate themselves, meal kit providers focus on recipe variety and customization options. They offer a wide range of meal choices, catering to different dietary preferences such as vegetarian, vegan, gluten-free, and paleo. This allows them to attract a diverse customer base and cater to individual needs. Companies also collaborate with renowned chefs or partner with popular brands to create exclusive recipes and meal kits, offering unique culinary experiences to customers. Branding and marketing play a crucial role in the competitive landscape of meal kit delivery services. Companies invest significantly in building strong brand identities and increasing brand awareness. They leverage social media platforms, online advertising, and influencer partnerships to reach a broader audience and attract new customers. Providing exceptional customer service and personalized experiences further contributes to brand loyalty.

Historical & Forecast Period

This study report represents analysis of each segment from 2021 to 2031 considering 2022 as the base year. Compounded Annual Growth Rate (CAGR) for each of the respective segments estimated for the forecast period of 2023 to 2031.

The current report comprises of quantitative market estimations for each micro market for every geographical region and qualitative market analysis such as micro and macro environment analysis, market trends, competitive intelligence, segment analysis, porters five force model, top winning strategies, top investment markets, emerging trends and technological analysis, case studies, strategic conclusions and recommendations and other key market insights.

Research Methodology

The complete research study was conducted in three phases, namely: secondary research, primary research, and expert panel review. key data point that enables the estimation ofMeal Kit Delivery Services market are as follows:

• Research and development budgets of manufacturers and government spending

• Revenues of key companies in the market segment

• Number of end users and consumption volume, price and value.

Geographical revenues generate by countries considered in the report:

Micro and macro environment factors that are currently influencing the Meal Kit Delivery Services market and their expected impact during the forecast period.

Market forecast was performed through proprietary software that analyzes various qualitative and quantitative factors. Growth rate and CAGR were estimated through intensive secondary and primary research. Data triangulation across various data points provides accuracy across various analyzed market segments in the report. Application of both top down and bottom-up approach for validation of market estimation assures logical, methodical and mathematical consistency of the quantitative data.

Market Segmentation

Offering

• Heat & Eat
• Cook & Eat

Service

• Single
• Multiple

Platform

• Online
• Offline

Meal Type

• Vegan
• Vegetarian
• Non-Vegetarian

Region Segment (2021-2031; US$ Million)

• North America
  • U.S.
  • Canada
  • Rest of North America

• UK and European Union
  • UK
  • Germany
  • Spain
  • Italy
  • France
  • Rest of Europe

• Asia Pacific
  • China
  • Japan
  • India
  • Australia
  • South Korea
  • Rest of Asia Pacific

• Latin America
  • Brazil
  • Mexico
  • Rest of Latin America

• Middle East and Africa
  • GCC
  • Africa
  • Rest of Middle East and Africa

Key questions answered in this report:

• What are the key micro and macro environmental factors that are impacting the growth of Meal Kit Delivery Services market?

• What are the key investment pockets with respect to product segments and geographies currently and during the forecast period?

• Estimated forecast and market projections up to 2031.

• Which segment accounts for the fastest CAGR during the forecast period?

• Which market segment holds a larger market share and why?

• Are low and middle-income economies investing in the Meal Kit Delivery Services market?

• Which is the largest regional market for Meal Kit Delivery Services market?

• What are the market trends and dynamics in emerging markets such as Asia Pacific, Latin America, and Middle East & Africa?

• Which are the key trends driving Meal Kit Delivery Services market growth?

• Who are the key competitors and what are their key strategies to enhance their market presence in the Meal Kit Delivery Services market worldwide?

Table of Contents

1. Preface

• 1.1. Report Description
  • 1.1.1. Purpose of the Report
  • 1.1.2. Target Audience
  • 1.1.3. Key Offerings
• 1.2. Market Segmentation
• 1.3. Research Methodology
  • 1.3.1. Phase I - Secondary Research
  • 1.3.2. Phase II - Primary Research
  • 1.3.3. Phase III - Expert Panel Review
  • 1.3.4. Assumptions
  • 1.3.5. Approach Adopted

2. Executive Summary

• 2.1. Market Snapshot: Global Meal Kit Delivery Services Market
• 2.2. Global Meal Kit Delivery Services Market, By Offering, 2022 (US$ Million)
• 2.3. Global Meal Kit Delivery Services Market, By Service, 2022 (US$ Million)
• 2.4. Global Meal Kit Delivery Services Market, By Platform, 2022 (US$ Million)
• 2.5. Global Meal Kit Delivery Services Market, By Meal Type, 2022 (US$ Million)
• 2.6. Global Meal Kit Delivery Services Market, By Geography, 2022 (US$ Million)
• 2.7. Attractive Investment Proposition by Geography, 2022

3. Meal Kit Delivery Services Market: Competitive Analysis

• 3.1. Market Positioning of Key Meal Kit Delivery Services Market Vendors
• 3.2. Strategies Adopted by Meal Kit Delivery Services Market Vendors
• 3.3. Key Industry Strategies
• 3.4. Tier Analysis 2022 Versus 2031

4. Meal Kit Delivery Services Market: Macro Analysis & Market Dynamics

• 4.1. Introduction
• 4.2. Global Meal Kit Delivery Services Market Value, 2021 - 2031, (US$ Million)
• 4.3. Market Dynamics
  • 4.3.1. Market Drivers
  • 4.3.2. Market Restraints
  • 4.3.3. Key Challenges
  • 4.3.4. Key Opportunities
• 4.4. Impact Analysis of Drivers and Restraints
• 4.5. See-Saw Analysis

5. Meal Kit Delivery Services Market: By Offering, 2021-2031, USD (Million)

• 5.1. Market Overview
• 5.2. Growth & Revenue Analysis: 2022 Versus 2031
• 5.3. Market Segmentation
  • 5.3.1. Heat & Eat
  • 5.3.2. Cook & Eat

6. Meal Kit Delivery Services Market: By Service, 2021-2031, USD (Million)

• 6.1. Market Overview
• 6.2. Growth & Revenue Analysis: 2022 Versus 2031
• 6.3. Market Segmentation
  • 6.3.1. Single
  • 6.3.2. Multiple

7. Meal Kit Delivery Services Market: By Platform, 2021-2031, USD (Million)

• 7.1. Market Overview
• 7.2. Growth & Revenue Analysis: 2022 Versus 2031
• 7.3. Market Segmentation
  • 7.3.1. Online
  • 7.3.2. Offline

8. Meal Kit Delivery Services Market: By Meal Type, 2021-2031, USD (Million)

• 8.1. Market Overview
• 8.2. Growth & Revenue Analysis: 2022 Versus 2031
• 8.3. Market Segmentation
  • 8.3.1. Vegan
  • 8.3.2. Vegetarian
  • 8.3.3. Non-Vegetarian

9. North America Meal Kit Delivery Services Market, 2021-2031, USD (Million)

• 9.1. Market Overview
• 9.2. Meal Kit Delivery Services Market: By Offering, 2021-2031, USD (Million)
• 9.3. Meal Kit Delivery Services Market: By Service, 2021-2031, USD (Million)
• 9.4. Meal Kit Delivery Services Market: By Platform, 2021-2031, USD (Million)
• 9.5. Meal Kit Delivery Services Market: By Meal Type, 2021-2031, USD (Million)
• 9.6.Meal Kit Delivery Services Market: By Region, 2021-2031, USD (Million)
  • 9.6.1.North America
    • 9.6.1.1. U.S.
      • 9.6.1.1.1. Meal Kit Delivery Services Market: By Offering, 2021-2031, USD (Million)
      • 9.6.1.1.2. Meal Kit Delivery Services Market: By Service, 2021-2031, USD (Million)
      • 9.6.1.1.3. Meal Kit Delivery Services Market: By Platform, 2021-2031, USD (Million)
      • 9.6.1.1.4. Meal Kit Delivery Services Market: By Meal Type, 2021-2031, USD (Million)
    • 9.6.1.2. Canada
      • 9.6.1.2.1. Meal Kit Delivery Services Market: By Offering, 2021-2031, USD (Million)
      • 9.6.1.2.2. Meal Kit Delivery Services Market: By Service, 2021-2031, USD (Million)
      • 9.6.1.2.3. Meal Kit Delivery Services Market: By Platform, 2021-2031, USD (Million)
      • 9.6.1.2.4. Meal Kit Delivery Services Market: By Meal Type, 2021-2031, USD (Million)
    • 9.6.1.3. Rest of North America
      • 9.6.1.3.1. Meal Kit Delivery Services Market: By Offering, 2021-2031, USD (Million)
      • 9.6.1.3.2. Meal Kit Delivery Services Market: By Service, 2021-2031, USD (Million)
      • 9.6.1.3.3. Meal Kit Delivery Services Market: By Platform, 2021-2031, USD (Million)
      • 9.6.1.3.4. Meal Kit Delivery Services Market: By Meal Type, 2021-2031, USD (Million)

10. UK and European Union Meal Kit Delivery Services Market, 2021-2031, USD (Million)

• 10.1. Market Overview
• 10.2. Meal Kit Delivery Services Market: By Offering, 2021-2031, USD (Million)
• 10.3. Meal Kit Delivery Services Market: By Service, 2021-2031, USD (Million)
• 10.4. Meal Kit Delivery Services Market: By Platform, 2021-2031, USD (Million)
• 10.5. Meal Kit Delivery Services Market: By Meal Type, 2021-2031, USD (Million)
• 10.6.Meal Kit Delivery Services Market: By Region, 2021-2031, USD (Million)
  • 10.6.1.UK and European Union
    • 10.6.1.1. UK
      • 10.6.1.1.1. Meal Kit Delivery Services Market: By Offering, 2021-2031, USD (Million)
      • 10.6.1.1.2. Meal Kit Delivery Services Market: By Service, 2021-2031, USD (Million)
      • 10.6.1.1.3. Meal Kit Delivery Services Market: By Platform, 2021-2031, USD (Million)
      • 10.6.1.1.4. Meal Kit Delivery Services Market: By Meal Type, 2021-2031, USD (Million)
    • 10.6.1.2. Germany
      • 10.6.1.2.1. Meal Kit Delivery Services Market: By Offering, 2021-2031, USD (Million)
      • 10.6.1.2.2. Meal Kit Delivery Services Market: By Service, 2021-2031, USD (Million)
      • 10.6.1.2.3. Meal Kit Delivery Services Market: By Platform, 2021-2031, USD (Million)
      • 10.6.1.2.4. Meal Kit Delivery Services Market: By Meal Type, 2021-2031, USD (Million)
    • 10.6.1.3. Spain
      • 10.6.1.3.1. Meal Kit Delivery Services Market: By Offering, 2021-2031, USD (Million)
      • 10.6.1.3.2. Meal Kit Delivery Services Market: By Service, 2021-2031, USD (Million)
      • 10.6.1.3.3. Meal Kit Delivery Services Market: By Platform, 2021-2031, USD (Million)
      • 10.6.1.3.4. Meal Kit Delivery Services Market: By Meal Type, 2021-2031, USD (Million)
    • 10.6.1.4. Italy
      • 10.6.1.4.1. Meal Kit Delivery Services Market: By Offering, 2021-2031, USD (Million)
      • 10.6.1.4.2. Meal Kit Delivery Services Market: By Service, 2021-2031, USD (Million)
      • 10.6.1.4.3. Meal Kit Delivery Services Market: By Platform, 2021-2031, USD (Million)
      • 10.6.1.4.4. Meal Kit Delivery Services Market: By Meal Type, 2021-2031, USD (Million)
    • 10.6.1.5. France
      • 10.6.1.5.1. Meal Kit Delivery Services Market: By Offering, 2021-2031, USD (Million)
      • 10.6.1.5.2. Meal Kit Delivery Services Market: By Service, 2021-2031, USD (Million)
      • 10.6.1.5.3. Meal Kit Delivery Services Market: By Platform, 2021-2031, USD (Million)
      • 10.6.1.5.4. Meal Kit Delivery Services Market: By Meal Type, 2021-2031, USD (Million)
    • 10.6.1.6. Rest of Europe
      • 10.6.1.6.1. Meal Kit Delivery Services Market: By Offering, 2021-2031, USD (Million)
      • 10.6.1.6.2. Meal Kit Delivery Services Market: By Service, 2021-2031, USD (Million)
      • 10.6.1.6.3. Meal Kit Delivery Services Market: By Platform, 2021-2031, USD (Million)
      • 10.6.1.6.4. Meal Kit Delivery Services Market: By Meal Type, 2021-2031, USD (Million)

11. Asia Pacific Meal Kit Delivery Services Market, 2021-2031, USD (Million)

• 11.1. Market Overview
• 11.2. Meal Kit Delivery Services Market: By Offering, 2021-2031, USD (Million)
• 11.3. Meal Kit Delivery Services Market: By Service, 2021-2031, USD (Million)
• 11.4. Meal Kit Delivery Services Market: By Platform, 2021-2031, USD (Million)
• 11.5. Meal Kit Delivery Services Market: By Meal Type, 2021-2031, USD (Million)
• 11.6.Meal Kit Delivery Services Market: By Region, 2021-2031, USD (Million)
  • 11.6.1.Asia Pacific
    • 11.6.1.1. China
      • 11.6.1.1.1. Meal Kit Delivery Services Market: By Offering, 2021-2031, USD (Million)
      • 11.6.1.1.2. Meal Kit Delivery Services Market: By Service, 2021-2031, USD (Million)
      • 11.6.1.1.3. Meal Kit Delivery Services Market: By Platform, 2021-2031, USD (Million)
      • 11.6.1.1.4. Meal Kit Delivery Services Market: By Meal Type, 2021-2031, USD (Million)
    • 11.6.1.2. Japan
      • 11.6.1.2.1. Meal Kit Delivery Services Market: By Offering, 2021-2031, USD (Million)
      • 11.6.1.2.2. Meal Kit Delivery Services Market: By Service, 2021-2031, USD (Million)
      • 11.6.1.2.3. Meal Kit Delivery Services Market: By Platform, 2021-2031, USD (Million)
      • 11.6.1.2.4. Meal Kit Delivery Services Market: By Meal Type, 2021-2031, USD (Million)
    • 11.6.1.3. India
      • 11.6.1.3.1. Meal Kit Delivery Services Market: By Offering, 2021-2031, USD (Million)
      • 11.6.1.3.2. Meal Kit Delivery Services Market: By Service, 2021-2031, USD (Million)
      • 11.6.1.3.3. Meal Kit Delivery Services Market: By Platform, 2021-2031, USD (Million)
      • 11.6.1.3.4. Meal Kit Delivery Services Market: By Meal Type, 2021-2031, USD (Million)
    • 11.6.1.4. Australia
      • 11.6.1.4.1. Meal Kit Delivery Services Market: By Offering, 2021-2031, USD (Million)
      • 11.6.1.4.2. Meal Kit Delivery Services Market: By Service, 2021-2031, USD (Million)
      • 11.6.1.4.3. Meal Kit Delivery Services Market: By Platform, 2021-2031, USD (Million)
      • 11.6.1.4.4. Meal Kit Delivery Services Market: By Meal Type, 2021-2031, USD (Million)
    • 11.6.1.5. South Korea
      • 11.6.1.5.1. Meal Kit Delivery Services Market: By Offering, 2021-2031, USD (Million)
      • 11.6.1.5.2. Meal Kit Delivery Services Market: By Service, 2021-2031, USD (Million)
      • 11.6.1.5.3. Meal Kit Delivery Services Market: By Platform, 2021-2031, USD (Million)
      • 11.6.1.5.4. Meal Kit Delivery Services Market: By Meal Type, 2021-2031, USD (Million)
    • 11.6.1.6. Rest of Asia Pacific
      • 11.6.1.6.1. Meal Kit Delivery Services Market: By Offering, 2021-2031, USD (Million)
      • 11.6.1.6.2. Meal Kit Delivery Services Market: By Service, 2021-2031, USD (Million)
      • 11.6.1.6.3. Meal Kit Delivery Services Market: By Platform, 2021-2031, USD (Million)
      • 11.6.1.6.4. Meal Kit Delivery Services Market: By Meal Type, 2021-2031, USD (Million)

12. Latin America Meal Kit Delivery Services Market, 2021-2031, USD (Million)

• 12.1. Market Overview
• 12.2. Meal Kit Delivery Services Market: By Offering, 2021-2031, USD (Million)
• 12.3. Meal Kit Delivery Services Market: By Service, 2021-2031, USD (Million)
• 12.4. Meal Kit Delivery Services Market: By Platform, 2021-2031, USD (Million)
• 12.5. Meal Kit Delivery Services Market: By Meal Type, 2021-2031, USD (Million)
• 12.6.Meal Kit Delivery Services Market: By Region, 2021-2031, USD (Million)
  • 12.6.1.Latin America
    • 12.6.1.1. Brazil
      • 12.6.1.1.1. Meal Kit Delivery Services Market: By Offering, 2021-2031, USD (Million)
      • 12.6.1.1.2. Meal Kit Delivery Services Market: By Service, 2021-2031, USD (Million)
      • 12.6.1.1.3. Meal Kit Delivery Services Market: By Platform, 2021-2031, USD (Million)
      • 12.6.1.1.4. Meal Kit Delivery Services Market: By Meal Type, 2021-2031, USD (Million)
    • 12.6.1.2. Mexico
      • 12.6.1.2.1. Meal Kit Delivery Services Market: By Offering, 2021-2031, USD (Million)
      • 12.6.1.2.2. Meal Kit Delivery Services Market: By Service, 2021-2031, USD (Million)
      • 12.6.1.2.3. Meal Kit Delivery Services Market: By Platform, 2021-2031, USD (Million)
      • 12.6.1.2.4. Meal Kit Delivery Services Market: By Meal Type, 2021-2031, USD (Million)
    • 12.6.1.3. Rest of Latin America
      • 12.6.1.3.1. Meal Kit Delivery Services Market: By Offering, 2021-2031, USD (Million)
      • 12.6.1.3.2. Meal Kit Delivery Services Market: By Service, 2021-2031, USD (Million)
      • 12.6.1.3.3. Meal Kit Delivery Services Market: By Platform, 2021-2031, USD (Million)
      • 12.6.1.3.4. Meal Kit Delivery Services Market: By Meal Type, 2021-2031, USD (Million)

13. Middle East and Africa Meal Kit Delivery Services Market, 2021-2031, USD (Million)

• 13.1. Market Overview
• 13.2. Meal Kit Delivery Services Market: By Offering, 2021-2031, USD (Million)
• 13.3. Meal Kit Delivery Services Market: By Service, 2021-2031, USD (Million)
• 13.4. Meal Kit Delivery Services Market: By Platform, 2021-2031, USD (Million)
• 13.5. Meal Kit Delivery Services Market: By Meal Type, 2021-2031, USD (Million)
• 13.6.Meal Kit Delivery Services Market: By Region, 2021-2031, USD (Million)
  • 13.6.1.Middle East and Africa
    • 13.6.1.1. GCC
      • 13.6.1.1.1. Meal Kit Delivery Services Market: By Offering, 2021-2031, USD (Million)
      • 13.6.1.1.2. Meal Kit Delivery Services Market: By Service, 2021-2031, USD (Million)
      • 13.6.1.1.3. Meal Kit Delivery Services Market: By Platform, 2021-2031, USD (Million)
      • 13.6.1.1.4. Meal Kit Delivery Services Market: By Meal Type, 2021-2031, USD (Million)
    • 13.6.1.2. Africa
      • 13.6.1.2.1. Meal Kit Delivery Services Market: By Offering, 2021-2031, USD (Million)
      • 13.6.1.2.2. Meal Kit Delivery Services Market: By Service, 2021-2031, USD (Million)
      • 13.6.1.2.3. Meal Kit Delivery Services Market: By Platform, 2021-2031, USD (Million)
      • 13.6.1.2.4. Meal Kit Delivery Services Market: By Meal Type, 2021-2031, USD (Million)
    • 13.6.1.3. Rest of Middle East and Africa
      • 13.6.1.3.1. Meal Kit Delivery Services Market: By Offering, 2021-2031, USD (Million)
      • 13.6.1.3.2. Meal Kit Delivery Services Market: By Service, 2021-2031, USD (Million)
      • 13.6.1.3.3. Meal Kit Delivery Services Market: By Platform, 2021-2031, USD (Million)
      • 13.6.1.3.4. Meal Kit Delivery Services Market: By Meal Type, 2021-2031, USD (Million)

14. Company Profile

• 14.1. HelloFresh
  • 14.1.1. Company Overview
  • 14.1.2. Financial Performance
  • 14.1.3. Product Portfolio
  • 14.1.4. Strategic Initiatives
• 14.2. Blue Apron
  • 14.2.1. Company Overview
  • 14.2.2. Financial Performance
  • 14.2.3. Product Portfolio
  • 14.2.4. Strategic Initiatives
• 14.3. Sun Basket
  • 14.3.1. Company Overview
  • 14.3.2. Financial Performance
  • 14.3.3. Product Portfolio
  • 14.3.4. Strategic Initiatives
• 14.4. Purple Carrot
  • 14.4.1. Company Overview
  • 14.4.2. Financial Performance
  • 14.4.3. Product Portfolio
  • 14.4.4. Strategic Initiatives
• 14.5. Home Chef
  • 14.5.1. Company Overview
  • 14.5.2. Financial Performance
  • 14.5.3. Product Portfolio
  • 14.5.4. Strategic Initiatives
• 14.6. Gousto
  • 14.6.1. Company Overview
  • 14.6.2. Financial Performance
  • 14.6.3. Product Portfolio
  • 14.6.4. Strategic Initiatives
• 14.7. Other Notable Players
  • 14.7.1. Company Overview
  • 14.7.2. Financial Performance
  • 14.7.3. Product Portfolio
  • 14.7.4. Strategic Initiatives