ハチミツの世界市場規模：供給源別、加工別、用途別、地域別、予測

ハチミツの市場規模と予測

ハチミツ市場規模は2024年に102億6,000万米ドルと評価され、2026～2032年までCAGR 5.31%で成長し、2032年には155億2,000万米ドルに達すると予測されています。

ハチミツはミツバチが花の蜜から生産する天然の甘味料です。主に果糖、ブドウ糖、水で構成され、微量の他の糖類、酵素、ビタミン、ミネラルを含みます。

ハチミツのテクスチャーは、濃厚で粘性があり、その色と風味は、明るい黄金色から暗い琥珀色に至るまで、花のソースと加工技術に応じて変化することができます。

ハチミツの抗菌特性は、その低い含水量、酸性のpH、細菌や真菌に耐性を作る酵素や他の化合物の存在に由来します。要因のこのユニークな組み合わせは、特定のアプリケーションでハチミツは天然の防腐剤になります。

飲食品に甘味料として使われることが多いハチミツは、料理やお菓子作りの調味料としても人気があります。

料理の用途にとどまらず、ハチミツは喉の痛みを和らげたり、傷の治癒を促進したり、咳の自然療法として役立つなど、潜在的な健康効果が評価されています。しかし、その高い糖分含有量のため、適度な摂取が必要です。

世界のハチミツ市場力学

世界のハチミツ市場を形成している主要市場力学は以下の通りです。

主要市場促進要因

自然で健康的な甘味料に対する消費者の嗜好の高まり：消費者の健康志向が高まるにつれ、ハチミツのような天然甘味料への関心が高まっています。全米ハチミツ委員会（National Honey Board）の2022年の報告書によると、消費者の93%がハチミツを自然なものと考えています。消費者の93％がハチミツを天然甘味料と考えています。消費者の71％が砂糖よりハチミツの方が体に良いことに同意米国におけるハチミツ消費量は過去10年間で36％増加し、2021年には6億1,800万ポンドに達します。

飲食品産業における用途の拡大ハチミツは様々な飲食品製品に使用されるようになり、市場成長を牽引しています。国連食糧農業機関（FAO）の報告によると、世界のハチミツ生産量は2010年の160万トンから2019年には190万トンに増加しました。世界のハチミツ消費量の約80%は食品産業が占める

ハチミツの薬効と治療特性に対する意識の高まりハチミツの健康上の利点が認識され、食品と非食品の両方の用途での採用が推進されています。2023年にJournal of Food Science and Technologyに発表された研究によると、ハチミツには酵素、ビタミン、ミネラル、有機酸を含む200以上の物質が含まれていることがわかりました。英国の成人2,000人を対象とした調査では、65%が喉の痛みを和らげたり免疫力を高めたりするなどの健康上の利点を感じてハチミツを使用していると回答しています。

主要課題

ミツバチの個体数減少と蜂群崩壊症候群ミツバチの個体数減少はハチミツ生産にとって重大な脅威です。米国農務省（USDA）によると、米国の養蜂家は2020年 4月から2021年 4月にかけて、管理しているミツバチのコロニーの45.5％を失うと推定されています。米国のハチミツ生産コロニー数は2017年の296万から2021年には271万に減少します。

不純物と品質への懸念ハチミツの不純物は消費者の信頼と市場の成長に影響を与える大きな問題です。欧州委員会の共同研究センターが報告しています。ハチミツの不純物を含む食品詐欺の世界の経済的影響は、年間300億～400億米ドルと推定されています。

気候変動と環境要因気象パターンと環境条件の変化はハチミツ生産に課題をもたらします。国連食糧農業機関（FAO）は、気候変動が2050年までに一部の地域で作物収量を最大25%減らす可能性があり、ミツバチの蜜源に影響を及ぼすと指摘しています。干ばつや洪水などの異常気象は2000年以降46%増加し、ミツバチの生息地とハチミツ生産に影響を与えています。

主要動向

有機ハチミツと特殊ハチミツの需要増加消費者は有機ハチミツと特殊ハチミツへの関心を高めています。オーガニックトレード協会によると米国のオーガニックハチミツの売上は2020年に23％増加し、1億3,500万米ドルに達します。

eコマースと消費者への直接流通チャネルの台頭オンラインプラットフォームはハチミツ販売にとってますます重要になってきています。全米ハニー委員会の報告書によると、米国の消費者の25％が2019年の15％から2021年にはオンラインでハチミツを購入することが明らかになりました。米国におけるハチミツのeコマース販売は、2020年に前年比73％増となりました。

パーソナルケアと化粧品におけるハチミツの使用拡大ハチミツは美容とパーソナルケアアイテムの成分として人気を集めています。

目次

第1章 イントロダクション

• 市場の定義
• 市場セグメンテーション
• 調査手法

第2章 エグゼクティブサマリー

• 主要調査結果
• 市場概要
• 市場ハイライト

第3章 市場概要

• 市場規模と成長の可能性
• 市場動向
• 市場促進要因
• 市場抑制要因
• 市場機会
• ポーターのファイブフォース分析

第4章 ハチミツ市場：供給源別

• 野生の花/多花ハチミツ
• 単花ハチミツ

第5章 ハチミツ市場：加工別

• 従来型ハチミツ
• オーガニックハニー

第6章 ハチミツ市場：用途別

• 飲食品
• パーソナルケア＆化粧品
• 医薬品

第7章 地域分析

• 北米
• 米国
• カナダ
• メキシコ
• 欧州
• 英国
• ドイツ
• フランス
• イタリア
• アジア太平洋
• 中国
• 日本
• インド
• オーストラリア
• ラテンアメリカ
• ブラジル
• アルゼンチン
• チリ
• 中東・アフリカ
• 南アフリカ
• サウジアラビア
• アラブ首長国連邦

第8章 市場力学

• 市場促進要因
• 市場抑制要因
• 市場機会
• COVID-19の市場への影響

第9章 競合情勢

• 主要企業
• 市場シェア分析

第10章 企業プロファイル

• Dutch Gold Honey
• Barkman Honey
• Sioux Honey Association Co-op
• Wedderspoon Organic
• YS Eco Bee Farms
• Comvita
• Capilano Honey Ltd.
• Rowse Honey Ltd.
• Langnese Honig GmbH & Co. KG
• Steens Honey

第11章 市場展望と機会

• 新興技術
• 今後の市場動向
• 投資機会

第12章 付録

• 略語リスト
• 供給源と参考文献

Honey Market Size And Forecast

Honey Market size was valued at USD 10.26 Billion in 2024 and is projected to reach USD 15.52 Billion by 2032, growing at a CAGR of 5.31% from 2026 to 2032.

Honey is a natural sweetener produced by bees from flower nectar. It is primarily made up of fructose, glucose, and water, with trace amounts of other sugars, enzymes, vitamins, and minerals.

The texture of honey is thick and viscous, and its color and flavor can vary depending on the floral source and processing techniques, ranging from light golden to dark amber.

Honey's antimicrobial properties stem from its low water content, acidic pH, and the presence of enzymes and other compounds, which make it resistant to bacteria and fungi. This unique combination of factors makes honey a natural preservative in certain applications.

Often used as a sweetener in foods and beverages, honey is also a popular flavoring agent in cooking and baking.

Beyond its culinary uses, honey is valued for potential health benefits, such as soothing sore throats, promoting wound healing, and serving as a natural remedy for coughs. However, due to its high sugar content, it should be consumed in moderation.

Global Honey Market Dynamics

The key market dynamics that are shaping the global honey market include:

Key Market Drivers

Growing Consumer Preference for Natural and Healthier Sweeteners: As consumers become more health-conscious, they are increasingly turning to natural sweeteners like honey. According to a 2022 report by the National Honey Board: 93% of consumers consider honey a natural sweetener. 71% of consumers agree that honey is better for you than sugar Honey consumption in the United States has increased by 36% over the past decade, reaching 618 million pounds in 2021

Expanding Applications in the Food and Beverage Industry Honey is finding increased use in various food and beverage products, driving market growth. The Food and Agriculture Organization (FAO) reports Global honey production increased from 1.6 million tons in 2010 to 1.9 million tons in 2019. The food industry accounts for approximately 80% of honey consumption worldwide

Rising Awareness of Honey's Medicinal and Therapeutic Properties Honey's perceived health benefits are driving its adoption in both food and non-food applications. A study published in the Journal of Food Science and Technology in 2023 found that honey contains over 200 substances, including enzymes, vitamins, minerals, and organic acids. In a survey of 2,000 adults in the UK, 65% reported using honey for its perceived health benefits, such as soothing sore throats and boosting immunity

Key Challenges:

Declining Bee Populations and Colony Collapse Disorder The decreasing bee population is a significant threat to honey production. According to the United States Department of Agriculture (USDA), Beekeepers in the U.S. lost an estimated 45.5% of their managed honey bee colonies from April 2020 to April 2021. The number of honey-producing colonies in the U.S. decreased from 2.96 million in 2017 to 2.71 million in 2021

Adulteration and Quality Concerns Honey adulteration is a major issue affecting consumer trust and market growth. The European Commission's Joint Research Centre reported. The global economic impact of food fraud, including honey adulteration, is estimated to be USD 30-40 Billion annually

Climate Change and Environmental Factors Changing weather patterns and environmental conditions pose challenges to honey production. The Food and Agriculture Organization (FAO) notes that climate change could reduce crop yields by up to 25% in some regions by 2050, affecting nectar availability for bees. Extreme weather events, such as droughts and floods, have increased by 46% since 2000, impacting bee habitats and honey production

Key Trends:

Increasing Demand for Organic and Specialty Honey Varieties Consumers are showing a growing interest in organic and unique honey varieties. According to the Organic Trade Association: U.S. organic honey sales increased by 23% in 2020, reaching USD 135 Million

Rise of E-Commerce and Direct-To-Consumer Sales Channels Online platforms are becoming increasingly important for honey sales. A report by the National Honey Board reveals: that 25% of U.S. consumers purchased honey online in 2021, up from 15% in 2019. E-commerce sales of honey in the U.S. grew by 73% in 2020, compared to the previous year

Growing Use of Honey in Personal Care and Cosmetic Products Honey is gaining popularity as an ingredient in beauty and personal care items.

Global Honey Market Regional Analysis

Here is a more detailed regional analysis of the global honey market:

Asia Pacific:

Asia Pacific substantially dominates the global honey market owing to the large-scale honey production and export.

The Asia Pacific region, particularly China, is a major producer and exporter of honey. According to the Food and Agriculture Organization (FAO): China produced approximately 444,000 tons of honey in 2019, accounting for about 24% of global production

India, the second-largest producer in the region, contributed about 61,000 tons of honey in the same year. The Asia Pacific region as a whole accounted for over 45% of global honey production in 2019

Increasing awareness of honey's health benefits, coupled with its use in traditional medicine, is driving market growth.

A report by the Asian Development Bank states the traditional medicine market in China, where honey is a common ingredient, was valued at USD 50 Billion in 2020 and is expected to reach USD 120 Billion by 2025

In India, the Ayurveda, Yoga and Naturopathy, Unani, Siddha, and Homoeopathy (AYUSH) sector, which often incorporates honey, grew by 17% between 2014 and 2020

Increasing disposable income in many Asian countries is leading to changes in dietary habits, including higher consumption of natural sweeteners like honey. The World Bank reports the GDP per capita in China increased from $4,550 in 2010 to $10,500 in 2020.

In India, GDP per capita rose from $1,358 in 2010 to $1,901 in 2020 A survey by Kerry Group in 2021 found that 75% of consumers in Asia Pacific are willing to pay a premium for food and beverages with natural ingredients, including honey

Europe:

Europe is anticipated to witness the fastest growth in the global honey market during the forecast period driven by the strong consumer preference for natural and organic products.

European consumers show a growing preference for natural and organic foods, including honey. According to the European Commission, the EU organic market grew by 12% between 2016 and 2017, reaching €34.3 billion in value

In 2019, organic honey production in the EU increased by 6% compared to the previous year. A 2020 Eurobarometer survey found that 79% of EU citizens consider buying organic products important for environmental reasons

Europe's stringent food safety regulations and quality standards drive consumer trust and market growth. The European Commission reports in 2021, the EU implemented new rules requiring clearer labeling of the country of origin for honey blends

The EU's honey market is protected by quality schemes such as Protected Designation of Origin (PDO) and Protected Geographical Indication (PGI), with 39 honey products registered under these schemes as of 2023

Honey's versatility is driving its adoption across multiple sectors in Europe. Eurostat and industry reports indicate the European food and beverage industry, a major user of honey, had a turnover of €1.2 trillion in 2020

The European natural cosmetics market, where honey is a popular ingredient, grew by 7% in 2020, reaching €3.9 billion in the pharmaceutical sector, the European market for cough, cold, and allergy remedies, which often contain honey, was valued at $11.3 billion in 2020 and is expected to grow at a CAGR of 4.5% through 2025

Global Honey Market: Segmentation Analysis

The Global Honey Market is segmented based on Type, Processing, Application, And Geography.

Honey Market, By Type

• Alfalfa
• Buckwheat
• Clover
• Wildflower
• Acacia

Based on the Type, the Global Honey Market is bifurcated into Alfalfa, Buckwheat, Clover, Wildflower, Acacia. The buckwheat segment dominates the global honey market, particularly popular in Russia, China, and several European countries. Its high nutritional value, less sweet flavor, and abundant antioxidants contribute to its strong demand. Additionally, buckwheat honey is recognized for its various medicinal properties, leading to a notable increase in its use for cough syrup production.

Honey Market, By Processing

• Conventional Honey
• Organic Honey

Based on the Processing, the Global Honey Market is bifurcated into Conventional Honey and Organic Honey. The conventional honey segment dominates the global honey market. Conventional honey is produced through standard beekeeping practices, which may involve the use of synthetic pesticides and antibiotics for hive management. While organic honey is gaining traction due to its perceived health and environmental benefits, conventional honey continues to dominate the market due to its widespread availability and lower prices. Additionally, the introduction of new flavors and exotic add-ins in conventional honey products, driven by evolving consumer preferences, is expected to further enhance the appeal of the conventional segment.

Honey Market, By Application

• Food & Drinks
• Personal Care & Cosmetics
• Pharmaceuticals

Based on the Application, the Global Honey Market is bifurcated into Food & Drinks, Personal Care & Cosmetics, and Pharmaceuticals. The food & drink segment stands out as the leading category in the global honey market. Honey is extensively used as a natural sweetener and flavor enhancer in a wide range of food and beverage products, such as breakfast cereals, baked goods, salad dressings, and energy bars. Its versatility in culinary applications, coupled with its purported health benefits, has established honey as a staple in households and restaurants globally.

Honey Market, By Geography

• North America
• Europe
• Asia Pacific
• Rest of the World

Based on Geography, the Global Honey Market is classified into North America, Europe, Asia Pacific, and the Rest of the World. Asia Pacific substantially dominates the global honey market owing to the large-scale honey production and export. The Asia Pacific region, particularly China, is a major producer and exporter of honey. According to the Food and Agriculture Organization (FAO): China produced approximately 444,000 tons of honey in 2019, accounting for about 24% of global production. India, the second-largest producer in the region, contributed about 61,000 tons of honey in the same year. The Asia Pacific region as a whole accounted for over 45% of global honey production in 2019. Increasing awareness of honey's health benefits, coupled with its use in traditional medicine, is driving market growth.

Key Players

The "Global Honey Market" study report will provide valuable insight with an emphasis on the global market. The major players in the market are Dazhong Bee Industry Co., Ltd., Kangyuan Honey Co., Ltd., Mellit Holdings Ltd., The Hain Celestial Group, Inc., Wedderspoon Honey Ltd., Comvita Ltd., Dutch Bee Company.

• This section offers in-depth analysis through a company overview, position analysis, the regional and industrial footprint of the company, and the ACE matrix for insightful competitive analysis. The section also provides an exhaustive analysis of the financial performances of mentioned players in the given market.

Our market analysis also entails a section solely dedicated to such major players wherein our analysts provide an insight into the financial statements of all the major players, along with product benchmarking and SWOT analysis. The competitive landscape section also includes key development strategies, market share, and market ranking analysis of the above-mentioned players globally.

Global Honey Market Key Developments

• In May 2024, Mellit Holdings Ltd. announced a partnership with a major European supermarket chain to distribute their premium Manuka honey line.
• In April 2024, Wedderspoon Honey Ltd. announced a new line of functional honey blends infused with superfoods and botanicals.
• In April 2024, The Hain Celestial Group, Inc. acquired a natural and organic food distributor, potentially expanding their reach in the health food market which includes honey.

TABLE OF CONTENTS

1. Introduction

• Market Definition
• Market Segmentation
• Research Methodology

2. Executive Summary

• Key Findings
• Market Overview
• Market Highlights

3. Market Overview

• Market Size and Growth Potential
• Market Trends
• Market Drivers
• Market Restraints
• Market Opportunities
• Porter's Five Forces Analysis

4. Honey Market, By Source

• Wildflower/Polyfloral Honey
• Monofloral Honey

5. Honey Market, By Processing

• Conventional Honey
• Organic Honey

6. Honey Market, By Application

• Food & Beverages
• Personal Care & Cosmetics
• Pharmaceuticals

7. Regional Analysis

• North America
• United States
• Canada
• Mexico
• Europe
• United Kingdom
• Germany
• France
• Italy
• Asia-Pacific
• China
• Japan
• India
• Australia
• Latin America
• Brazil
• Argentina
• Chile
• Middle East and Africa
• South Africa
• Saudi Arabia
• UAE

8. Market Dynamics

• Market Drivers
• Market Restraints
• Market Opportunities
• Impact of COVID-19 on the Market

9. Competitive Landscape

• Key Players
• Market Share Analysis

10. Company Profiles

• Dutch Gold Honey
• Barkman Honey
• Sioux Honey Association Co-op
• Wedderspoon Organic
• YS Eco Bee Farms
• Comvita
• Capilano Honey Ltd.
• Rowse Honey Ltd.
• Langnese Honig GmbH & Co. KG
• Steens Honey

11. Market Outlook and Opportunities

• Emerging Technologies
• Future Market Trends
• Investment Opportunities

12. Appendix

• List of Abbreviations
• Sources and References