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脱毛製品の市場・予測・機会、 2018-2028年:タイプ別、用途別、エンドユーザー別、価格別、流通チャネル別、地域別、競合分析

Hair Removal Products Market By Type, By Application, By End User, By Price, By Distribution Channel, By Region, By Competition Forecast & Opportunities, 2018-2028F

出版日: | 発行: TechSci Research | ページ情報: 英文 178 Pages | 納期: 2~3営業日

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脱毛製品の市場・予測・機会、 2018-2028年:タイプ別、用途別、エンドユーザー別、価格別、流通チャネル別、地域別、競合分析
出版日: 2023年10月03日
発行: TechSci Research
ページ情報: 英文 178 Pages
納期: 2~3営業日
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  • 概要
  • 目次
概要

2022年に40億2,000万米ドルと評価された世界の脱毛製品市場は、2028年までの予測CAGR 4.51%を誇り、近い将来に大幅な成長を遂げる準備が整っています。

この市場の拡大は、主に男性用脱毛製品に対する需要の増加と、パーソナルグルーミングアイテムに対する消費者の支出の増加に起因しています。脱毛機器のメーカーは、技術的に高度な製品の開発にも注力しており、技術革新のための特許を積極的に求めています。

女性は、肌のタイプや使用する部位にもよるが、コールド・ワックス・ストリップ、脱毛器、脱毛クリームなど、痛くなく便利で手間のかからない脱毛器具を好む傾向があります。しかし、中流階級の女性の数が増加し続けるにつれ、高価な永久脱毛処置に比べ、手頃な価格の脱毛ソリューションに対する需要が高まっています。この業界は、身だしなみに対する意識の高まりや、外見を美しくしたいという願望などの要因によって成長を目の当たりにしています。さらに、消費者は可処分所得の多くをパーソナルケア製品に充てています。電子機器や既製のワックスストリップは、その利便性と使いやすさのために消費者の間で人気を集めており、脱毛製品市場の拡大にさらに貢献しています。

パーソナル・ケアに対する意識の高まりや外見を美しくしたいという願望から、脱毛処理の採用が増加しています。これらの製品は、肌色の改善、体臭の大幅な減少、毛の表面の滑らかさなど、さまざまな利点を提供します。特にレジャーや接客業など、厳しい外見基準を守る業界では、こうした製品に対する強い需要があります。この動向は、脱毛製品市場の需要と成長を引き続き促進すると予想されます。

市場概要
予測期間 2024-2028
市場規模2022年 40億2,000万米ドル
2028年の市場規模 51億5,000万米ドル
CAGR 2023-2028 4.51%
急成長セグメント オンライン
最大市場 北米

市場促進要因

美容基準の変化

近年、世界の美の基準が変化しています。特に女性の間では、ムダ毛のない滑らかな肌を好む傾向が強まっています。このような美の理想の変化は、脱毛製品市場を牽引する極めて重要な役割を果たしています。こうした基準を達成するために、人々はますます脱毛ソリューションを求めるようになっています。さらに、ソーシャルメディアの台頭と有名人の影響力が、完璧でムダ毛のない肌への欲求をさらに高めています。

技術の進歩

脱毛製品市場では、技術の著しい進歩が見られます。シェービングやワックス脱毛のような伝統的な方法は、より効率的で長持ちするソリューションに取って代わられました。例えば、レーザー脱毛は、永久的な減毛を提供するその有効性により、絶大な人気を得ています。この技術は毛包をターゲットにするため、毛の再生が遅く、細くなり、最終的には継続的な脱毛の必要性が減少します。

さらに、家庭用IPL(インテンス・パルス・ライト)機器も普及し、消費者は自宅にいながらにしてサロンのような結果を得ることができるようになっています。こうした技術の進歩は、脱毛の効率を高めるだけでなく、消費者に幅広い選択肢を提供することで、市場の成長にも貢献しています。

可処分所得の増加

新興国の消費者の可処分所得の増加は、脱毛製品市場に大きな影響を与えています。可処分所得が増えるにつれて、人々は脱毛ソリューションを含むグルーミングやパーソナルケア製品に積極的に支出するようになります。このため、脱毛製品メーカーにとってはかなりの顧客基盤ができています。

さらに、これらの地域では中流階級の人口が増加しているため、高級脱毛製品やブランド脱毛製品に対する需要が急増しています。消費者は、優れた結果とより良い全体的な経験を提供する高品質の製品に投資することを望んでいます。このため、同市場では既存・新規プレーヤー双方に有利な機会がもたらされています。

認識と教育の高まり

脱毛製品市場のもう一つの原動力は、脱毛方法と製品に関する認識と教育の高まりです。インターネットやソーシャルメディア・プラットフォームで簡単に情報を入手できるようになったことで、消費者は利用可能なさまざまな脱毛オプションについてより多くの情報を得るようになっています。

加えて、美容インフルエンサーや専門家がしばしば自身の経験や推奨事項を共有し、消費者を最適な製品や方法へと導いています。このような意識の高まりにより、特定のニーズや肌タイプに合わせた製品を求める目の肥えた消費者層が増え、脱毛専用製品の需要が高まっています。

男性用グルーミング市場

従来、脱毛製品市場は主に女性をターゲットとしていました。しかし近年、業界では男性のグルーミング市場に対応する方向に大きくシフトしています。男性は、胸、背中、顔の毛といった部位の脱毛ソリューションを求めるようになってきています。この動向は、ファッションの嗜好の変化、スポーツ、身だしなみの選択によってもたらされています。

メーカー各社はこの動向に対応し、男性向けに特化した脱毛製品を開発しています。男性消費者を含む市場の拡大は、業界の成長と革新のための新たな道を開いた。

身だしなみに関する意識の高まり

脱毛製品の使用は、個人衛生の価値を強調するプロモーション活動の増加につながる技術の進歩の結果として増加すると予測されます。大手プロバイダー間の熾烈な競合が、フットプリントを拡大するためにより多くの地方を求めるようになった結果、需要が増加しています。

例えば、エコノミック・タイムズ紙は2020年7月に、この流行期にITC、Godrej、Dabur、Emami、Maricoといった有名FMCG企業の売上が農村部や半都市部で増加していると報じた。さらに、都市部の人口が増加すると、短髪の維持方法など個人の清潔意識が高まり、製品の使用率に好影響を与えます。

主な市場課題

激しい競合と飽和状態

脱毛製品市場における最も顕著な課題の1つは、激しい競合と市場の飽和です。数多くのブランドや製品が消費者の注目を集めようとしのぎを削っており、既存プレーヤーも新興プレーヤーもニッチを切り開くことが難しくなっています。市場には、カミソリやワックスキットのような伝統的な方法からハイテク・レーザー機器やクリームまで、さまざまな脱毛ソリューションがあふれています。

この競争は、価格を押し下げるだけでなく、製品の差別化を図るための多大なマーケティング努力を必要とします。多くの場合、より大きなマーケティング予算を持つ既存ブランドが優位に立ち、中小企業は知名度と市場シェアの獲得に苦戦を強いられています。その結果、この混雑したマーケットプレースで競争力を維持するためには、イノベーションと差別化が不可欠となります。

価格敏感性と技術コスト

消費者は効果的な脱毛ソリューションを望む一方で、価格に敏感であることが多いです。レーザーやIPL機器のような高品質の技術にはコストがかかるため、価格に敏感な消費者がこうした先端製品に投資するのは難しいです。このような機器の初期投資額は相当なものになる可能性があり、継続的なメンテナンス費用が潜在的な購買意欲をそぐこともあります。

このような価格への敏感さは、高額になりがちなプロによる脱毛サービスの需要にも影響します。従って、効果的な脱毛ソリューションの提供と手頃な価格のバランスを取ることは、メーカーやサービス・プロバイダーにとって絶え間ない課題です。

安全性と肌の敏感さへの懸念

脱毛製品の安全性と潜在的な副作用は、消費者とメーカーの双方にとって重大な懸念事項です。脱毛クリームやワックス脱毛キットのような製品は、正しく使用されない場合、皮膚刺激、アレルギー、あるいは火傷を引き起こす可能性があります。レーザー脱毛やIPL機器は、効果的ではあるが、不適切に使用したり、不適当な肌質に使用したりすると、皮膚を損傷するリスクがあります。

製品の安全性を確保し、明確な指示と警告を出すことは、メーカーが消費者の信頼を維持し、規制を遵守するために最も重要です。さらに、脱毛業界には万能のソリューションが存在しないため、消費者の肌の敏感さの程度に対応することが課題となっています。

規制遵守と製品の安全性

脱毛製品市場は、製品の安全性と有効性に関する厳しい規制の対象です。これらの規制基準を満たすことは、特に地域によって要求事項が異なるため、メーカーにとって大きな課題となり得る。ガイドラインの遵守、臨床試験の実施、必要な認証の取得には時間とコストがかかります。

さらに、規制の変更や安全基準の進化により、製品の修正や更新が必要になり、製造プロセスが複雑化することもあります。法規制の遵守に失敗すると、製品回収、法的問題、ブランドの評判の低下につながりかねないです。

消費者教育と誤った情報

誤った情報と適切な消費者教育の欠如は、脱毛製品市場における根強い課題です。多くの消費者は、伝聞やオンライン・レビュー、逸話的なアドバイスに頼っており、製品の有効性や安全性について誤解を招いています。このような誤った情報は、消費者が自分の肌タイプや毛の色に合わない製品や方法を選択し、購買決定に影響を与える可能性があります。

メーカーや業界の利害関係者は、神話を払拭し、正確な情報を提供し、消費者が正しい脱毛製品を選択できるよう導くために、しっかりとした教育キャンペーンに投資しなければならないです。このような啓蒙活動は、信頼を築き、これらの製品の安全かつ効果的な使用を保証するために極めて重要です。

主要市場動向

家庭用IPL(インテンス・パルス・ライト)およびレーザー機器の台頭

脱毛製品市場における最も重要な動向の一つは、家庭用IPL(インテンス・パルス・ライト)およびレーザー機器の人気の高まりです。従来、レーザー脱毛は皮膚科医や専門のクリニックが提供するサービスでした。しかし、技術の進歩により、消費者が自宅にいながらサロン並みの結果を得られるようになっています。

これらの機器は、専門のクリニックに何度も通うよりも便利で、コストも節約できます。価格も手ごろになり、使い勝手もよくなっているため、より多くの消費者が利用できるようになっています。この動向は、消費者に力を与えるだけでなく、従来のサロン型脱毛業界にも課題を突きつけています。

カスタマイズされた脱毛ソリューション

パーソナライゼーションは、脱毛製品市場の主要動向です。消費者は、特定のニーズや肌タイプに合わせた製品やサービスを求めています。メーカー各社は、さまざまな肌色や毛質に合わせて設計されたさまざまな製品を提供することで、この需要に応えています。さらに、一部のブランドは人工知能(AI)や機械学習を取り入れ、個人の好みや肌の状態に基づいてパーソナライズされた提案を提供しています。このカスタマイズ動向は、消費者の満足度を高め、ブランド・ロイヤルティを促進します。

クリーン&ナチュラル成分

脱毛製品市場では、クリーンな美容成分と天然成分が注目を集めています。消費者はパーソナルケア製品に含まれる成分への意識を高めており、この意識は脱毛製品にも及んでいます。消費者は、有害な化学物質、パラベン、人工香料を含まない製品を求めています。各ブランドは、天然成分やオーガニック成分を使用した除毛製品を開発することで対応しています。これらの製品は、より安全な代替品として販売され、持続可能で環境に優しい選択肢を優先する環境意識の高い消費者にアピールしています。

持続可能性と環境に優しいパッケージング

環境の持続可能性は、脱毛製品市場に影響を与える大きな動向です。消費者の環境意識はかつてないほど高まっており、環境に優しい選択肢を積極的に求めています。この動向により、持続可能なパッケージングと製品の二酸化炭素排出量の削減に注目が集まっています。多くのブランドがリサイクル可能な包装材を採用し、プラスチックの使用を減らし、マーケティング活動で持続可能性へのコミットメントを強調しています。この動向は、環境意識の高い消費者の共感を呼ぶだけでなく、プラスチック廃棄物削減のための規制の取り組みとも一致しています。

男性用グルーミングとヒゲケア

男性用グルーミング分野は、除毛製品市場において著しい成長を遂げています。男性は、ひげの形成や手入れなど、顔の毛の手入れに関する解決策をますます求めるようになっています。この動向の原動力となっているのは、整った顔の毛のスタイルの人気と、「身だしなみを整えた」男性像の台頭です。各ブランドは、ヒゲトリマー、シェーバー、ヒゲケア・キットなどの専用製品を開発することで対応しています。この動向は、従来のカミソリを超えるグルーミング・ソリューションを求める男性によって、市場の消費者層を拡大しています。

ハイブリッド脱毛技術

伝統的な方法とテクノロジーを組み合わせたハイブリッド脱毛技術が人気を集めています。例えば、マイクロカレントやLEDライトのような脱毛技術を内蔵したカミソリを発売し、シェービング体験を向上させ、刺激を最小限に抑えるブランドもあります。このようなハイブリッド製品は、伝統的な方法の親しみやすさを提供する一方で、革新的な機能を取り入れることで、より良い結果をもたらしています。この動向は、テクノロジーによって消費者の体験を向上させるという業界のコミットメントを示すものです。

セグメント別インサイト

タイプ別インサイト

タイプ別では、除毛クリームが、その利便性と簡単な塗布により市場で注目を集めています。同様に、クリームには、脱毛後の肌に潤いを与え、心地よい香りを与え、肌を絹のように滑らかに保つといったその他の特典が付属しており、これらの特典が予測期間における市場の成長を促進する可能性が高いです。

大きなシェアを持つワックス脱毛は、世界で2番目に支配的な脱毛方法です。女性は圧倒的にこの方法が好きで、彼らは男性と比較して、予測期間中に脱毛製品市場で大きな市場シェアを保持します。ワックス脱毛が低コストであることも、この用途を後押ししているのと思われます。

エンドユーザーの洞察

脱毛製品市場は、エンドユーザーによって男性と女性の2つのセグメントに分けられます。2022年には、女性の市場シェアが高くなっています。脱毛ソリューションの需要は、働く女性の増加や女性の自己認識レベルの上昇によって牽引されています。肌のタイプや適用地域にもよるが、女性はコールド・ワックス・ストリップ、脱毛器、脱毛クリームのような、痛みがなく実用的で手間のかからない脱毛ソリューションを好みます。しかし、中流階級の女性の増加に伴い、高価な永久脱毛施術よりも安価な脱毛ソリューションへの需要が高まっています。

地域別洞察

北米は、2022年の世界の除毛製品市場の支配的なプレーヤーとして浮上し、最大の市場シェアを保持しています。また、消費者は可処分所得と購買力が高いため、個人衛生や美容製品により多くの支出をする傾向にあり、この地域の電子機器需要の高まりと、業界の急速な開拓と多額の投資が相まって、市場の拡大をさらに後押ししています。さらに、北米のどの地域よりも、この地域で治療・使用される化粧品の数が少ないです。

アジア太平洋地域は、近代化の進展と若年人口の増加により、予測期間のCAGRが最も高い急成長地域としてマークされています。さらに、生活水準の向上が、この地域における脱毛製品の市場成長をさらに後押ししています。中国はアジア太平洋で最も急成長している企業です。

目次

第1章 イントロダクション

第2章 調査手法

第3章 エグゼクティブサマリー

第4章 顧客の声

第5章 世界の脱毛製品市場展望

  • 市場規模・予測
    • 金額別
  • 市場シェアと予測
    • タイプ別(ワックスストリップ、クリーム、脱毛器、カミソリ&ブレード、その他)
    • 用途別(フェイス、ボディ、その他)
    • エンドユーザー別(男性、女性)
    • 価格別(低価格、中価格、高価格)
    • 流通チャネル別(スーパーマーケット・ハイパーマーケット、コンビニエンスストア、美容・皮膚科クリニック、オンライン、その他)
    • 地域別
    • 上位5社別、その他(2022年)
  • 脱毛製品の世界市場マッピングと機会評価
    • タイプ別
    • 用途別
    • エンドユーザー別
    • 価格別
    • 流通チャネル別

第6章 北米の脱毛製品市場展望

  • 市場規模・予測
    • 金額別
  • 市場シェア・予測
    • タイプ別
    • 用途別
    • エンドユーザー別
    • 価格別
    • 流通チャネル別
    • 国別

第7章 欧州の脱毛製品市場展望

  • 市場規模・予測
    • 金額別
  • 市場シェアと予測
    • タイプ別
    • 用途別
    • エンドユーザー別
    • 価格別
    • 流通チャネル別
    • 国別

第8章 アジア太平洋地域の脱毛製品市場展望

  • 市場規模・予測
    • 金額別
  • 市場シェアと予測
    • タイプ別
    • 用途別
    • エンドユーザー別
    • 価格別
    • 流通チャネル別
    • 国別

第9章 南米の脱毛製品市場展望

  • 市場規模・予測
    • 金額別
  • 市場シェアと予測
    • タイプ別
    • 用途別
    • エンドユーザー別
    • 価格別
    • 流通チャネル別
    • 国別

第10章 中東・アフリカの脱毛製品市場展望

  • 市場規模・予測
    • 金額別
  • 市場シェアと予測
    • タイプ別
    • 用途別
    • エンドユーザー別
    • 価格別
    • 流通チャネル別
    • 国別

第11章 市場力学

  • 促進要因
  • 課題

第12章 市場動向と発展

第13章 SWOT分析

  • 強み
  • 弱み
  • 機会
  • 脅威

第14章 競合情勢

  • 企業プロファイル
    • Church & Dwight Co., Inc.
    • Reckitt Benckiser Group plc
    • Oriflame Holding AG
    • GIGI
    • Venus Concept
    • Procter & Gamble
    • Koninklijke Philips N.V.
    • Sally Hansen
    • Si & D(Aust)(Pty)Ltd
    • Revitol

第15章 戦略的提言/アクションプラン

  • 重点分野
  • ターゲット・タイプ
  • ターゲット流通チャネル

第16章 調査会社・免責事項

目次
Product Code: 16573

The Global Hair Removal Products Market, valued at USD 4.02 billion in 2022, is poised for substantial growth in the foreseeable future, boasting a projected CAGR of 4.51% through 2028. The expansion of this market can be primarily attributed to the increasing demand for men's hair removal products and the growing consumer expenditure on personal grooming items. Manufacturers of hair removal devices are also focusing on the development of technologically advanced products and actively seeking patents for their innovations.

Women, depending on their skin type and the area of application, tend to prefer painless, convenient, and hassle-free hair removal tools like cold wax strips, epilators, or hair removal creams. However, as the number of middle-class women continues to rise, there is a growing demand for affordable hair removal solutions compared to expensive permanent hair removal procedures. The industry is witnessing growth driven by factors such as an increasing awareness of personal grooming and a desire to enhance physical appearance. Additionally, consumers are allocating more of their disposable income towards personal care products. Electronic devices and pre-made wax strips are gaining popularity among consumers due to their convenience and user-friendliness, further contributing to the expansion of the hair removal products market.

The adoption of hair removal treatments is on the rise due to the growing awareness of personal care and the desire to enhance one's appearance. These products offer various advantages, including improved skin complexion, significant reduction in body odor, and a smoother hair surface. There is a strong demand for these products, especially in industries like leisure and hospitality, which adhere to strict appearance standards. This trend is expected to continue driving demand and growth in the hair removal products market.

Market Overview
Forecast Period2024-2028
Market Size 2022USD 4.02 Billion
Market Size 2028USD 5.15 Billion
CAGR 2023-20284.51%
Fastest Growing SegmentOnline
Largest MarketNorth America

Key Market Drivers

Changing Beauty Standards

In recent years, the global beauty standards have undergone a transformation. There is a growing preference for smooth and hair-free skin, especially among women. This shift in beauty ideals has played a pivotal role in driving the hair removal products market. People are increasingly seeking hair removal solutions to achieve these standards. Additionally, the rise of social media and the influence of celebrities have further contributed to the desire for flawless, hair-free skin.

The beauty industry and hair removal product manufacturers have capitalized on this trend by developing innovative products that cater to various hair removal needs. Brands are constantly launching new and improved hair removal products to meet the evolving demands of consumers, further propelling the market's growth.

Technological Advancements

The hair removal products market has seen significant advancements in technology. Traditional methods like shaving and waxing have given way to more efficient and long-lasting solutions. Laser hair removal, for instance, has gained immense popularity due to its effectiveness in providing permanent hair reduction. This technology targets hair follicles, resulting in slower and finer regrowth, ultimately reducing the need for continuous hair removal.

Additionally, home-use IPL (Intense Pulsed Light) devices have gained traction, allowing consumers to achieve salon-like results from the comfort of their homes. These technological advancements have not only enhanced the efficiency of hair removal but have also contributed to the market's growth by offering consumers a wider range of options to choose from.

Rising Disposable Income

The increasing disposable income of consumers in emerging economies has had a significant impact on the hair removal products market. As people have more disposable income, they are willing to spend on grooming and personal care products, including hair removal solutions. This has created a substantial customer base for hair removal product manufacturers.

Moreover, the growing middle-class population in these regions has led to a surge in demand for premium and branded hair removal products. Consumers are willing to invest in high-quality products that offer superior results and a better overall experience. This has opened up lucrative opportunities for both established and new players in the market.

Growing Awareness and Education

Another driving force behind the hair removal products market is the growing awareness and education about hair removal methods and products. With the easy availability of information on the internet and social media platforms, consumers are becoming more informed about the various hair removal options available to them.

Additionally, beauty influencers and experts often share their experiences and recommendations, guiding consumers towards the most suitable products and methods. This increased awareness has led to a more discerning consumer base that seeks products tailored to their specific needs and skin types, thereby boosting the demand for specialized hair removal products.

Men's Grooming Market

Traditionally, the hair removal products market was primarily targeted at women. However, in recent years, there has been a significant shift in the industry towards catering to the men's grooming market. Men are increasingly seeking hair removal solutions for areas like the chest, back, and facial hair. This trend is driven by changing fashion preferences, sports, and personal grooming choices.

Manufacturers have responded to this trend by developing hair removal products specifically designed for men. The expansion of the market to include male consumers has opened up new avenues for growth and innovation in the industry.

Increasing Awareness Regarding Personal Grooming

The use of hair removal products is projected to rise as a result of technological advancements leading to more and more promotional initiatives highlighting the value of personal hygiene. The demand has increased as a result of fierce competition among major providers that has led them to seek more rural areas for extending their footprint.

For instance, the Economic Times reported in July 2020 that during this epidemic, sales of well-known FMCG companies like ITC, Godrej, Dabur, Emami, and Marico are increasing in rural and semi-urban regions. Additionally, when cities become more populated, individuals are more aware of their personal cleanliness, including how to maintain short hair, which has a favorable impact on the rate at which products are used.

Key Market Challenges

Intense Competition and Saturation

One of the most prominent challenges in the hair removal products market is the intense competition and market saturation. Numerous brands and products vie for consumers' attention, making it challenging for both established and emerging players to carve out a niche. The market is flooded with a variety of hair removal solutions, from traditional methods like razors and waxing kits to high-tech laser devices and creams.

This competition not only drives down prices but also necessitates substantial marketing efforts to differentiate products. Established brands with larger marketing budgets often have an advantage, leaving smaller players struggling to gain visibility and market share. As a result, innovation and differentiation are essential for staying competitive in this crowded marketplace.

Price Sensitivity and Cost of Technology

While consumers desire effective hair removal solutions, they are often price-sensitive. High-quality technology such as laser and IPL devices comes at a cost, making it challenging for price-conscious consumers to invest in these advanced products. The initial investment for such devices can be substantial, and ongoing maintenance costs may deter potential buyers.

This price sensitivity also impacts the demand for professional hair removal services, which can be expensive. Consequently, striking a balance between offering effective hair removal solutions and affordability is a constant challenge for manufacturers and service providers.

Safety and Skin Sensitivity Concerns

The safety and potential side effects of hair removal products are significant concerns for both consumers and manufacturers. Products like depilatory creams and waxing kits may cause skin irritations, allergies, or even burns when not used correctly. Laser hair removal and IPL devices, while effective, carry the risk of skin damage if used improperly or on unsuitable skin types.

Ensuring product safety and providing clear instructions and warnings are paramount for manufacturers to maintain consumer trust and comply with regulations. Additionally, addressing the varying degrees of skin sensitivity among consumers poses a challenge, as there is no one-size-fits-all solution in the hair removal industry.

Regulatory Compliance and Product Safety

The hair removal products market is subject to strict regulations regarding product safety and efficacy. Meeting these regulatory standards, especially in different regions with varying requirements, can be a significant challenge for manufacturers. Adhering to guidelines, conducting clinical trials, and obtaining necessary certifications can be time-consuming and costly.

Furthermore, regulatory changes and evolving safety standards may require product modifications and updates, adding complexity to the manufacturing process. Failure to meet regulatory compliance can result in product recalls, legal issues, and damage to a brand's reputation.

Consumer Education and Misinformation

Misinformation and lack of proper consumer education are persistent challenges in the hair removal products market. Many consumers rely on hearsay, online reviews, or anecdotal advice, leading to misconceptions about product effectiveness and safety. This misinformation can impact purchasing decisions, with consumers choosing products or methods that may not be suitable for their skin type or hair color.

Manufacturers and industry stakeholders must invest in robust educational campaigns to dispel myths, provide accurate information, and guide consumers in choosing the right hair removal products. This educational effort is crucial for building trust and ensuring the safe and effective use of these products.

Key Market Trends

Rise of At-Home IPL (Intense Pulsed Light) and Laser Devices

One of the most significant trends in the hair removal products market is the growing popularity of at-home IPL (Intense Pulsed Light) and laser devices. Traditionally, laser hair removal was a service provided by dermatologists and specialized clinics. However, technological advancements have made it possible for consumers to achieve salon-quality results in the comfort of their own homes.

These devices offer convenience and cost savings over repeated visits to professional clinics. They are becoming more affordable and user-friendly, making them accessible to a broader consumer base. This trend not only empowers consumers but also poses challenges to the traditional salon-based hair removal industry.

Customized Hair Removal Solutions

Personalization is a key trend in the hair removal products market. Consumers are seeking products and services tailored to their specific needs and skin types. Manufacturers are responding to this demand by offering a range of products designed for different skin tones and hair textures. Additionally, some brands are incorporating artificial intelligence (AI) and machine learning to provide personalized recommendations based on individual preferences and skin conditions. This customization trend enhances consumer satisfaction and encourages brand loyalty.

Clean and Natural Ingredients

Clean beauty and natural ingredients have gained prominence in the hair removal products market. Consumers are increasingly conscious of the ingredients in their personal care products, and this awareness extends to hair removal products. They are seeking products that are free from harmful chemicals, parabens, and artificial fragrances. Brands are responding by developing hair removal products that use natural and organic ingredients. These products are marketed as safer alternatives, appealing to environmentally-conscious consumers who prioritize sustainable and eco-friendly options.

Sustainability and Eco-Friendly Packaging

Environmental sustainability is a major trend influencing the hair removal products market. Consumers are more environmentally conscious than ever before and are actively seeking eco-friendly options. This trend has led to a focus on sustainable packaging and reducing the carbon footprint of products. Many brands are adopting recyclable packaging materials, reducing plastic use, and emphasizing their commitment to sustainability in their marketing efforts. This trend not only resonates with eco-conscious consumers but also aligns with regulatory efforts to reduce plastic waste.

Men's Grooming and Beard Care

The men's grooming segment is experiencing remarkable growth within the hair removal products market. Men are increasingly seeking solutions for facial hair grooming, including beard shaping and maintenance. This trend is driven by the popularity of well-groomed facial hair styles and the rise of the "groomed" masculinity ideal. Brands are responding by developing specialized products such as beard trimmers, shavers, and beard care kits. This trend has expanded the market's consumer base, with men seeking grooming solutions beyond traditional razors.

Hybrid Hair Removal Techniques

Hybrid hair removal techniques that combine traditional methods with technology are gaining traction. For example, some brands are introducing razors with built-in hair removal technology like microcurrents or LED lights to enhance the shaving experience and minimize irritation. These hybrid products offer the familiarity of traditional methods while incorporating innovative features for improved results. This trend showcases the industry's commitment to enhancing consumer experiences through technology.

Segmental Insights

Type Insights

Based on type, hair removal cream is gaining more attention in the market due to its convenience and easy application also has a quick mode of action and accounted for largest market share. Likewise, creams come with additional benefits like moisturizing the skin after hair removal, pleasant fragrance, and lives skin silky and smooth and these benefits are likely to fuel the market growth in the forecast period.

With a significant share, waxing is the second most dominant method of hair removal worldwide. Women overwhelmingly like this method, and they will hold large market share in the hair removal product market over the projection period compared to men. The application is probably motivated by the waxing procedure's low cost as well.

End User Insights

The market for hair removal products is divided into two segments based on the end user: men and women. In 2022, the women's market share was higher. The demand for hair removal solutions is driven by the growing number of working women and rising levels of female self-awareness. Depending on their skin type and the application region, women prefer painless, practical, and hassle-free hair removal solutions like cold wax strips, epilators, or hair removal creams. The demand for inexpensive hair removal solutions rather than expensive permanent hair removal procedures is rising, however, as the number of middle-class women increases.

Regional Insights

North America emerged as the dominant player in the global hair removal products market in 2022, holding the largest market share. Consumers also tend to spend more on personal hygiene and beauty products due to their high disposable income and purchasing power, and the region's rising demand for electronic devices, combined with the industry's rapid development and significant investments, is further driving the market's expansion. Additionally, fewer cosmetic goods are treated and applied here than in any other part of North America.

The Asia Pacific is marked as the fastest-growing region with a CAGR in the forecast period due to growing modernization and a growing young population. Moreover, improved living standards are further boosting the market growth of hair removal products in the region. China is the fastest-growing company in the Asia Pacific.

Key Market Players

  • Church & Dwight Co., Inc.
  • Reckitt Benckiser Group plc
  • Oriflame Holding AG
  • GIGI
  • Venus Concept
  • Procter & Gamble
  • Koninklijke Philips N.V.
  • Sally Hansen
  • Si & D (Aust) (Pty) Ltd
  • Revitol

Report Scope:

In this report, the Global Hair Removal Products Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

Hair Removal Products Market, By Type:

  • Wax Strips
  • Creams
  • Epilators
  • Razors & Blades
  • Others

Hair Removal Products Market, By Application:

  • Face
  • Body
  • Other

Hair Removal Products Market, By End User:

  • Men
  • Women

Hair Removal Products Market, By Price:

  • Low
  • Medium
  • High

Hair Removal Products Market, By Distribution Channel:

  • Supermarkets /Hypermarkets
  • Convenience Stores
  • Beauty & Dermatology Clinics
  • Online
  • Others

Hair Removal Products Market, By Region:

  • North America
  • United States
  • Canada
  • Mexico
  • Europe
  • France
  • United Kingdom
  • Italy
  • Germany
  • Spain
  • Asia-Pacific
  • China
  • India
  • Japan
  • Australia
  • South Korea
  • South America
  • Brazil
  • Argentina
  • Colombia
  • Middle East & Africa
  • South Africa
  • Saudi Arabia
  • UAE
  • Turkey

Competitive Landscape

  • Company Profiles: Detailed analysis of the major companies present in the Global Hair Removal Products Market.

Available Customizations:

  • Global Hair Removal Products market report with the given market data, Tech Sci Research offers customizations according to a company's specific needs. The following customization options are available for the report:

Company Information

  • Detailed analysis and profiling of additional market players (up to five).

Table of Contents

1. Introduction

  • 1.1. Product Overview
  • 1.2. Key Highlights of the Report
  • 1.3. Market Coverage
  • 1.4. Market Segments Covered
  • 1.5. Research Tenure Considered

2. Research Methodology

  • 2.1. Objective of the Study
  • 2.2. Baseline Methodology
  • 2.3. Key Industry Partners
  • 2.4. Major Association and Secondary Sources
  • 2.5. Forecasting Methodology
  • 2.6. Data Triangulation & Validation
  • 2.7. Assumptions and Limitations

3. Executive Summary

  • 3.1. Market Overview
  • 3.2. Market Forecast
  • 3.3. Key Regions
  • 3.4. Key Segments

4. Voice of Customers

  • 4.1. Brand Awareness
  • 4.2. Factors Influencing Purchase Decisions
  • 4.3. Challenges Faced

5. Global Hair Removal Products Market Outlook

  • 5.1. Market Size & Forecast
    • 5.1.1. By Value
  • 5.2. Market Share & Forecast
    • 5.2.1. By Type Market Share Analysis (Wax Strips, Creams, Epilators, Razors & Blades, Others)
    • 5.2.2. By Application Market Share Analysis (Face, Body, Other)
    • 5.2.3. By End User Market Share Analysis (Men, Women)
    • 5.2.4. By Price Market Share Analysis (Low, Medium, High)
    • 5.2.5. By Distribution Channel Market Share Analysis (Supermarkets /Hypermarkets, Convenience Stores, Beauty & Dermatology Clinics, Online, Others)
    • 5.2.6. By Regional Market Share Analysis
      • 5.2.6.1. North America Market Share Analysis
      • 5.2.6.2. South America Market Share Analysis
      • 5.2.6.3. Middle East & Africa Market Share Analysis
      • 5.2.6.4. Europe Market Share Analysis
      • 5.2.6.5. Asia-Pacific Market Share Analysis
    • 5.2.7. By Top 5 Companies Market Share Analysis, Others (2022)
  • 5.3. Global Hair Removal Products Market Mapping & Opportunity Assessment
    • 5.3.1. By Type Market Mapping & Opportunity Assessment
    • 5.3.2. By Application Market Mapping & Opportunity Assessment
    • 5.3.3. By End User Market Mapping & Opportunity Assessment
    • 5.3.4. By Price Market Mapping & Opportunity Assessment
    • 5.3.5. By Distribution Channel Market Mapping & Opportunity Assessment

6. North America Hair Removal Products Market Outlook

  • 6.1. Market Size & Forecast
    • 6.1.1. By Value
  • 6.2. Market Share & Forecast
    • 6.2.1. By Type Market Share Analysis
    • 6.2.2. By Application Market Share Analysis
    • 6.2.3. By End User Market Share Analysis
    • 6.2.4. By Price Market Share Analysis
    • 6.2.5. By Distribution Channel Market Share Analysis
    • 6.2.6. By Country Market Share Analysis
      • 6.2.6.1. United States Hair Removal Products Market Outlook
        • 6.2.6.1.1. Market Size & Forecast
        • 6.2.6.1.1.1. By Value
        • 6.2.6.1.2. Market Share & Forecast
        • 6.2.6.1.2.1. By Type Market Share Analysis
        • 6.2.6.1.2.2. By Application Market Share Analysis
        • 6.2.6.1.2.3. By End User Market Share Analysis
        • 6.2.6.1.2.4. By Price Market Share Analysis
        • 6.2.6.1.2.5. By Distribution Channel Market Share Analysis
      • 6.2.6.2. Canada Hair Removal Products Market Outlook
        • 6.2.6.2.1. Market Size & Forecast
        • 6.2.6.2.1.1. By Value
        • 6.2.6.2.2. Market Share & Forecast
        • 6.2.6.2.2.1. By Type Market Share Analysis
        • 6.2.6.2.2.2. By Application Market Share Analysis
        • 6.2.6.2.2.3. By End User Market Share Analysis
        • 6.2.6.2.2.4. By Price Market Share Analysis
        • 6.2.6.2.2.5. By Distribution Channel Market Share Analysis
      • 6.2.6.3. Mexico Hair Removal Products Market Outlook
        • 6.2.6.3.1. Market Size & Forecast
        • 6.2.6.3.1.1. By Value
        • 6.2.6.3.2. Market Share & Forecast
        • 6.2.6.3.2.1. By Type Market Share Analysis
        • 6.2.6.3.2.2. By Application Market Share Analysis
        • 6.2.6.3.2.3. By End User Market Share Analysis
        • 6.2.6.3.2.4. By Price Market Share Analysis
        • 6.2.6.3.2.5. By Distribution Channel Market Share Analysis

7. Europe Hair Removal Products Market Outlook

  • 7.1. Market Size & Forecast
    • 7.1.1. By Value
  • 7.2. Market Share & Forecast
    • 7.2.1. By Type Market Share Analysis
    • 7.2.2. By Application Market Share Analysis
    • 7.2.3. By End User Market Share Analysis
    • 7.2.4. By Price Market Share Analysis
    • 7.2.5. By Distribution Channel Market Share Analysis
    • 7.2.6. By Country Market Share Analysis
      • 7.2.6.1. Germany Hair Removal Products Market Outlook
        • 7.2.6.1.1. Market Size & Forecast
        • 7.2.6.1.1.1. By Value
        • 7.2.6.1.2. Market Share & Forecast
        • 7.2.6.1.2.1. By Type Market Share Analysis
        • 7.2.6.1.2.2. By Application Market Share Analysis
        • 7.2.6.1.2.3. By End User Market Share Analysis
        • 7.2.6.1.2.4. By Price Market Share Analysis
        • 7.2.6.1.2.5. By Distribution Channel Market Share Analysis
      • 7.2.6.2. United Kingdom Hair Removal Products Market Outlook
        • 7.2.6.2.1. Market Size & Forecast
        • 7.2.6.2.1.1. By Value
        • 7.2.6.2.2. Market Share & Forecast
        • 7.2.6.2.2.1. By Type Market Share Analysis
        • 7.2.6.2.2.2. By Application Market Share Analysis
        • 7.2.6.2.2.3. By End User Market Share Analysis
        • 7.2.6.2.2.4. By Price Market Share Analysis
        • 7.2.6.2.2.5. By Distribution Channel Market Share Analysis
      • 7.2.6.3. Italy Hair Removal Products Market Outlook
        • 7.2.6.3.1. Market Size & Forecast
        • 7.2.6.3.1.1. By Value
        • 7.2.6.3.2. Market Share & Forecast
        • 7.2.6.3.2.1. By Type Market Share Analysis
        • 7.2.6.3.2.2. By Application Market Share Analysis
        • 7.2.6.3.2.3. By End User Market Share Analysis
        • 7.2.6.3.2.4. By Price Market Share Analysis
        • 7.2.6.3.2.5. By Distribution Channel Market Share Analysis
      • 7.2.6.4. France Hair Removal Products Market Outlook
        • 7.2.6.4.1. Market Size & Forecast
        • 7.2.6.4.1.1. By Value
        • 7.2.6.4.2. Market Share & Forecast
        • 7.2.6.4.2.1. By Type Market Share Analysis
        • 7.2.6.4.2.2. By Application Market Share Analysis
        • 7.2.6.4.2.3. By End User Market Share Analysis
        • 7.2.6.4.2.4. By Price Market Share Analysis
        • 7.2.6.4.2.5. By Distribution Channel Market Share Analysis
      • 7.2.6.5. Spain Hair Removal Products Market Outlook
        • 7.2.6.5.1. Market Size & Forecast
        • 7.2.6.5.1.1. By Value
        • 7.2.6.5.2. Market Share & Forecast
        • 7.2.6.5.2.1. By Type Market Share Analysis
        • 7.2.6.5.2.2. By Application Market Share Analysis
        • 7.2.6.5.2.3. By End User Market Share Analysis
        • 7.2.6.5.2.4. By Price Market Share Analysis
        • 7.2.6.5.2.5. By Distribution Channel Market Share Analysis

8. Asia-Pacific Hair Removal Products Market Outlook

  • 8.1. Market Size & Forecast
    • 8.1.1. By Value
  • 8.2. Market Share & Forecast
    • 8.2.1. By Type Market Share Analysis
    • 8.2.2. By Application Market Share Analysis
    • 8.2.3. By End User Market Share Analysis
    • 8.2.4. By Price Market Share Analysis
    • 8.2.5. By Distribution Channel Market Share Analysis
    • 8.2.6. By Country Market Share Analysis
      • 8.2.6.1. China Hair Removal Products Market Outlook
        • 8.2.6.1.1. Market Size & Forecast
        • 8.2.6.1.1.1. By Value
        • 8.2.6.1.2. Market Share & Forecast
        • 8.2.6.1.2.1. By Type Market Share Analysis
        • 8.2.6.1.2.2. By Application Market Share Analysis
        • 8.2.6.1.2.3. By End User Market Share Analysis
        • 8.2.6.1.2.4. By Price Market Share Analysis
        • 8.2.6.1.2.5. By Distribution Channel Market Share Analysis
      • 8.2.6.2. India Hair Removal Products Market Outlook
        • 8.2.6.2.1. Market Size & Forecast
        • 8.2.6.2.1.1. By Value
        • 8.2.6.2.2. Market Share & Forecast
        • 8.2.6.2.2.1. By Type Market Share Analysis
        • 8.2.6.2.2.2. By Application Market Share Analysis
        • 8.2.6.2.2.3. By End User Market Share Analysis
        • 8.2.6.2.2.4. By Price Market Share Analysis
        • 8.2.6.2.2.5. By Distribution Channel Market Share Analysis
      • 8.2.6.3. Japan Hair Removal Products Market Outlook
        • 8.2.6.3.1. Market Size & Forecast
        • 8.2.6.3.1.1. By Value
        • 8.2.6.3.2. Market Share & Forecast
        • 8.2.6.3.2.1. By Type Market Share Analysis
        • 8.2.6.3.2.2. By Application Market Share Analysis
        • 8.2.6.3.2.3. By End User Market Share Analysis
        • 8.2.6.3.2.4. By Price Market Share Analysis
        • 8.2.6.3.2.5. By Distribution Channel Market Share Analysis
      • 8.2.6.4. South Korea Hair Removal Products Market Outlook
        • 8.2.6.4.1. Market Size & Forecast
        • 8.2.6.4.1.1. By Value
        • 8.2.6.4.2. Market Share & Forecast
        • 8.2.6.4.2.1. By Type Market Share Analysis
        • 8.2.6.4.2.2. By Application Market Share Analysis
        • 8.2.6.4.2.3. By End User Market Share Analysis
        • 8.2.6.4.2.4. By Price Market Share Analysis
        • 8.2.6.4.2.5. By Distribution Channel Market Share Analysis
      • 8.2.6.5. Australia Hair Removal Products Market Outlook
        • 8.2.6.5.1. Market Size & Forecast
        • 8.2.6.5.1.1. By Value
        • 8.2.6.5.2. Market Share & Forecast
        • 8.2.6.5.2.1. By Type Market Share Analysis
        • 8.2.6.5.2.2. By Application Market Share Analysis
        • 8.2.6.5.2.3. By End User Market Share Analysis
        • 8.2.6.5.2.4. By Price Market Share Analysis
        • 8.2.6.5.2.5. By Distribution Channel Market Share Analysis

9. South America Hair Removal Products Market Outlook

  • 9.1. Market Size & Forecast
    • 9.1.1. By Value
  • 9.2. Market Share & Forecast
    • 9.2.1. By Type Market Share Analysis
    • 9.2.2. By Application Market Share Analysis
    • 9.2.3. By End User Market Share Analysis
    • 9.2.4. By Price Market Share Analysis
    • 9.2.5. By Distribution Channel Market Share Analysis
    • 9.2.6. By Country Market Share Analysis
      • 9.2.6.1. Brazil Hair Removal Products Market Outlook
        • 9.2.6.1.1. Market Size & Forecast
        • 9.2.6.1.1.1. By Value
        • 9.2.6.1.2. Market Share & Forecast
        • 9.2.6.1.2.1. By Type Market Share Analysis
        • 9.2.6.1.2.2. By Application Market Share Analysis
        • 9.2.6.1.2.3. By End User Market Share Analysis
        • 9.2.6.1.2.4. By Price Market Share Analysis
        • 9.2.6.1.2.5. By Distribution Channel Market Share Analysis
      • 9.2.6.2. Colombia Hair Removal Products Market Outlook
        • 9.2.6.2.1. Market Size & Forecast
        • 9.2.6.2.1.1. By Value
        • 9.2.6.2.2. Market Share & Forecast
        • 9.2.6.2.2.1. By Type Market Share Analysis
        • 9.2.6.2.2.2. By Application Market Share Analysis
        • 9.2.6.2.2.3. By End User Market Share Analysis
        • 9.2.6.2.2.4. By Price Market Share Analysis
        • 9.2.6.2.2.5. By Distribution Channel Market Share Analysis
      • 9.2.6.3. Argentina Hair Removal Products Market Outlook
        • 9.2.6.3.1. Market Size & Forecast
        • 9.2.6.3.1.1. By Value
        • 9.2.6.3.2. Market Share & Forecast
        • 9.2.6.3.2.1. By Type Market Share Analysis
        • 9.2.6.3.2.2. By Application Market Share Analysis
        • 9.2.6.3.2.3. By End User Market Share Analysis
        • 9.2.6.3.2.4. By Price Market Share Analysis
        • 9.2.6.3.2.5. By Distribution Channel Market Share Analysis

10. Middle East and Africa Hair Removal Products Market Outlook

  • 10.1. Market Size & Forecast
    • 10.1.1. By Value
  • 10.2. Market Share & Forecast
    • 10.2.1. By Type Market Share Analysis
    • 10.2.2. By Application Market Share Analysis
    • 10.2.3. By End User Market Share Analysis
    • 10.2.4. By Price Market Share Analysis
    • 10.2.5. By Distribution Channel Market Share Analysis
    • 10.2.6. By Country Market Share Analysis
      • 10.2.6.1. South Africa Hair Removal Products Market Outlook
        • 10.2.6.1.1. Market Size & Forecast
        • 10.2.6.1.1.1. By Value
        • 10.2.6.1.2. Market Share & Forecast
        • 10.2.6.1.2.1. By Type Market Share Analysis
        • 10.2.6.1.2.2. By Application Market Share Analysis
        • 10.2.6.1.2.3. By End User Market Share Analysis
        • 10.2.6.1.2.4. By Price Market Share Analysis
        • 10.2.6.1.2.5. By Distribution Channel Market Share Analysis
      • 10.2.6.2. Saudi Arabia Hair Removal Products Market Outlook
        • 10.2.6.2.1. Market Size & Forecast
        • 10.2.6.2.1.1. By Value
        • 10.2.6.2.2. Market Share & Forecast
        • 10.2.6.2.2.1. By Type Market Share Analysis
        • 10.2.6.2.2.2. By Application Market Share Analysis
        • 10.2.6.2.2.3. By End User Market Share Analysis
        • 10.2.6.2.2.4. By Price Market Share Analysis
        • 10.2.6.2.2.5. By Distribution Channel Market Share Analysis
      • 10.2.6.3. UAE Hair Removal Products Market Outlook
        • 10.2.6.3.1. Market Size & Forecast
        • 10.2.6.3.1.1. By Value
        • 10.2.6.3.2. Market Share & Forecast
        • 10.2.6.3.2.1. By Type Market Share Analysis
        • 10.2.6.3.2.2. By Application Market Share Analysis
        • 10.2.6.3.2.3. By End User Market Share Analysis
        • 10.2.6.3.2.4. By Price Market Share Analysis
        • 10.2.6.3.2.5. By Distribution Channel Market Share Analysis
      • 10.2.6.4. Turkey Hair Removal Products Market Outlook
        • 10.2.6.4.1. Market Size & Forecast
        • 10.2.6.4.1.1. By Value
        • 10.2.6.4.2. Market Share & Forecast
        • 10.2.6.4.2.1. By Type Market Share Analysis
        • 10.2.6.4.2.2. By Application Market Share Analysis
        • 10.2.6.4.2.3. By End User Market Share Analysis
        • 10.2.6.4.2.4. By Price Market Share Analysis
        • 10.2.6.4.2.5. By Distribution Channel Market Share Analysis

11. Market Dynamics

  • 11.1. Drivers
  • 11.2. Challenges

12. Market Trends & Developments

13. SWOT Analysis

  • 13.1. Strength
  • 13.2. Weakness
  • 13.3. Opportunity
  • 13.4. Threat

14. Competitive Landscape

  • 14.1. Company Profiles
    • 14.1.1. Church & Dwight Co., Inc.
      • 14.1.1.1. Company Details
      • 14.1.1.2. Products & Services
      • 14.1.1.3. Financials (As Per Availability)
      • 14.1.1.4. Key Market Focus & Geographical Presence
      • 14.1.1.5. Recent Developments
      • 14.1.1.6. Key Management Personnel
    • 14.1.2. Reckitt Benckiser Group plc
      • 14.1.2.1. Company Details
      • 14.1.2.2. Products & Services
      • 14.1.2.3. Financials (As Per Availability)
      • 14.1.2.4. Key Market Focus & Geographical Presence
      • 14.1.2.5. Recent Developments
      • 14.1.2.6. Key Management Personnel
    • 14.1.3. Oriflame Holding AG
      • 14.1.3.1. Company Details
      • 14.1.3.2. Products & Services
      • 14.1.3.3. Financials (As Per Availability)
      • 14.1.3.4. Key Market Focus & Geographical Presence
      • 14.1.3.5. Recent Developments
      • 14.1.3.6. Key Management Personnel
    • 14.1.4. GIGI
      • 14.1.4.1. Company Details
      • 14.1.4.2. Products & Services
      • 14.1.4.3. Financials (As Per Availability)
      • 14.1.4.4. Key Market Focus & Geographical Presence
      • 14.1.4.5. Recent Developments
      • 14.1.4.6. Key Management Personnel
    • 14.1.5. Venus Concept
      • 14.1.5.1. Company Details
      • 14.1.5.2. Products & Services
      • 14.1.5.3. Financials (As Per Availability)
      • 14.1.5.4. Key Market Focus & Geographical Presence
      • 14.1.5.5. Recent Developments
      • 14.1.5.6. Key Management Personnel
    • 14.1.6. Procter & Gamble
      • 14.1.6.1. Company Details
      • 14.1.6.2. Products & Services
      • 14.1.6.3. Financials (As Per Availability)
      • 14.1.6.4. Key Market Focus & Geographical Presence
      • 14.1.6.5. Recent Developments
      • 14.1.6.6. Key Management Personnel
    • 14.1.7. Koninklijke Philips N.V.
      • 14.1.7.1. Company Details
      • 14.1.7.2. Products & Services
      • 14.1.7.3. Financials (As Per Availability)
      • 14.1.7.4. Key Market Focus & Geographical Presence
      • 14.1.7.5. Recent Developments
      • 14.1.7.6. Key Management Personnel
    • 14.1.8. Sally Hansen
      • 14.1.8.1. Company Details
      • 14.1.8.2. Products & Services
      • 14.1.8.3. Financials (As Per Availability)
      • 14.1.8.4. Key Market Focus & Geographical Presence
      • 14.1.8.5. Recent Developments
      • 14.1.8.6. Key Management Personnel
    • 14.1.9. Si & D (Aust) (Pty) Ltd
      • 14.1.9.1. Company Details
      • 14.1.9.2. Products & Services
      • 14.1.9.3. Financials (As Per Availability)
      • 14.1.9.4. Key Market Focus & Geographical Presence
      • 14.1.9.5. Recent Developments
      • 14.1.9.6. Key Management Personnel
    • 14.1.10. Revitol
      • 14.1.10.1. Company Details
      • 14.1.10.2. Products & Services
      • 14.1.10.3. Financials (As Per Availability)
      • 14.1.10.4. Key Market Focus & Geographical Presence
      • 14.1.10.5. Recent Developments
      • 14.1.10.6. Key Management Personnel

15. Strategic Recommendations/Action Plan

  • 15.1. Key Focus Areas
  • 15.2. Target Type
  • 15.3. Target Distribution Channel

16. About Us & Disclaimer