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ウェットペットフード市場の2032年までの予測: 製品タイプ、動物の種類、原材料、品質、流通チャネル、エンドユーザー、地域別の世界分析

Wet Pet Food Market Forecasts to 2032 - Global Analysis By Product Type (Chunks in Gravy/Jelly, Pate/Loaf, Stews/Casseroles, Other Product Types), Animal Type, Ingredients, Distribution Channel, Nature, End User and By Geography


出版日
ページ情報
英文 200+ Pages
納期
2~3営業日
カスタマイズ可能
価格
価格表記: USDを日本円(税抜)に換算
本日の銀行送金レート: 1USD=147.28円
ウェットペットフード市場の2032年までの予測: 製品タイプ、動物の種類、原材料、品質、流通チャネル、エンドユーザー、地域別の世界分析
出版日: 2025年04月03日
発行: Stratistics Market Research Consulting
ページ情報: 英文 200+ Pages
納期: 2~3営業日
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  • 全表示
  • 概要
  • 図表
  • 目次
概要

Stratistics MRCによると、世界のウェットペットフード市場は2025年に288億米ドルを占め、予測期間中にCAGR 6.5%で成長し、2032年には447億6,000万米ドルに達すると予想されています。

ウェットペットフードは、水分を多く含むペットフードの一種で、通常70%から85%の範囲です。缶詰、パウチ、トレイなど様々な形態で提供され、タンパク質、ビタミン、ミネラル、その他の必須栄養素を含むバランスの取れた食事をペットに提供するように設計されています。ウェットペットフードは特に水分補給に役立つため、特定の健康ニーズを持つペットにとって理想的であり、より高品質な原材料と利便性から、しばしばプレミアムオプションとみなされます。

APPA(米国ペット製品協会)によると、ペットの飼い主の90%が過去12ヶ月間に何らかのペット製品をオンラインで購入しています。

ペットの健康に対する意識の高まり

ペットの飼い主はますますペットの健康を優先するようになり、栄養価が高く高品質なフードを求めるようになっています。ウェットペットフードは、水分含有量が高く、水分補給と消化器系の健康を促進するため、人気の高い選択肢となっています。ペットを家族の一員として扱うヒューマニゼーション運動の結果、高級でカスタマイズされた栄養へのニーズが高まっています。さらに、より健康的な選択肢を求める顧客の要望は、自然食品やオーガニック製品へのシフトに反映されています。スーパーフードや機能性栄養素は、その健康上の利点からますます好まれるようになっています。ペットの健康重視の高まりは、市場の拡大と技術革新になお影響を与えています。

プレミアム製品の高コスト

プレミアムウェットペットフードには、本物の肉、有機農産物、機能性添加物のような高品質の原材料が使われることが多く、製造コストが大幅に上昇します。加えて、特殊なパッケージングと厳格な品質管理措置がさらに費用を押し上げます。こうしたコスト高が小売価格に反映されるため、価格に敏感な消費者にとってプレミアムフードは手に入りにくいものとなっています。その結果、ペットの飼い主の多くは、ドライキブルや標準的なウェットペットフードなど、より手ごろな代替品を選ぶようになります。特に価格設定が重要な競争の激しい市場では、製造コストの高騰によってメーカーの利益率が低下する可能性があります。

可処分所得の増加

ペットの飼い主は、所得水準が上昇すると、プレミアムウェットペットフードやその他の高品質のペットフードにより多くの金額を支払うことを望むようになります。ペットが家族の一員とみなされるようになった消費者行動の変化が、この開発を促進する大きな要因です。経済的にゆとりのある飼い主は、ペットの健康を守るため、グルメでナチュラル、健康志向のウェットペットフードを優先的に選ぶ。また、ウェットペットフードのパッケージの利便性や、ペットにとっての栄養の価値に対する理解の高まりも需要を高めています。世界的に可処分所得が増加しているため、この動向は今後も続くと予想されます。

消費者の嗜好の変化

持続可能性に対する意識の高まりと健康志向の選択により、植物性で環境に優しいペットフードの選択肢が増加しており、従来の肉類ベースのウェットペットフードの需要が減少する可能性があります。さらに、消費者は倫理的な調達、オーガニック原材料、最小限の加工に沿った選択肢をますます求めるようになっており、従来のウェットペットフードブランドの成長を制限する可能性があります。さらに、賞味期限が長く、コストが安く、便利なドライフードを好む飼い主もいるため、ウェットペットフード製品の競合が生まれる可能性もあります。こうした嗜好の変化に対応することは、企業が市場シェアを維持する上で極めて重要です。

COVID-19の影響:

COVID-19の大流行はウェットペットフード市場にさまざまな影響を与えました。サプライチェーンと製造業における初期の混乱は課題を引き起こしたが、家庭で過ごす時間が増加したことで、ペットの飼育頭数が急増し、ペットのケアに対する関心が高まりました。その結果、飼い主がペットの健康を確保しようとするため、プレミアムで栄養価の高いウェットペットフードの需要が高まりました。しかし、一部の地域では経済の不確実性と可処分所得の減少により、高価格製品への支出が制限され、市場の成長軌道に複雑な動きをもたらしています。

予測期間中、食肉ベース・セグメントが最大となる見込み

犬や猫のような動物は義務的肉食動物であるため、ペットの自然な食事ニーズが原動力となり、肉類ベースのセグメントが予測期間中最大の市場シェアを占めると予想されます。肉はペットの健康とエネルギーに不可欠なタンパク質、アミノ酸、栄養素を供給します。さらに、ペットの飼い主は、肉ベースの食事は植物ベースの代替品と比較して優れた栄養を提供する高級品であると認識しています。このような嗜好は、ペットの健康を最適化するために高品質でタンパク質が豊富な食事に注目が集まっていることが背景にあります。

予測期間中、ペット専門店分野のCAGRが最も高くなると予想される

予測期間中、ペット専門店セグメントは最も高い成長率を示すと予測されます。これらの店舗では、スーパーマーケットでは入手できない高級ブランドやニッチブランドを扱うことが多く、健康志向のペットオーナーを惹きつけています。ペットの栄養学に関する専門知識と個別対応による顧客サービスは、ペットの飼い主が専門的なウェットペットフードを選ぶことをさらに促し、この市場の流通チャネルの成長を高めています。

最大のシェアを占める地域:

予測期間中、アジア太平洋地域は、ペット飼育の増加、都市化、可処分所得の増加に牽引され、最大の市場シェアを占めると予想されます。消費者の健康志向が高まるにつれ、プレミアムで高品質なペットフードの需要が高まり、市場機会の拡大につながります。さらに、ペットの人間化の動向の進展とeコマースを含む小売インフラの改善が、特に中国やインドのような国々で、この地域のウェットペットフード市場をさらに押し上げています。

CAGRが最も高い地域:

予測期間中、北米地域が最も高いCAGRを示すと予測されます。これは、ペットの人間化の傾向が強まり、プレミアムで栄養価の高いペットフードの需要が高まっているためです。ペットの健康とウェルネスに対する意識の高まりにより、飼い主は水分補給の利点と高品質の原材料を備えたウェットペットフードを選ぶようになっています。さらに、eコマース・プラットフォームの拡大により、プレミアムウェットペットフードがより身近なものとなりました。パッケージングと製品のカスタマイズにおける革新は、消費者の多様な嗜好に対応し、市場の成長をさらに後押ししています。

無料のカスタマイズサービス:

本レポートをご購読のお客様には、以下の無料カスタマイズオプションのいずれかをご利用いただけます:

  • 企業プロファイル
    • 追加市場企業の包括的プロファイリング(3社まで)
    • 主要企業のSWOT分析(3社まで)
  • 地域セグメンテーション
    • 顧客の関心に応じた主要国の市場推計・予測・CAGR(注:フィージビリティチェックによる)
  • 競合ベンチマーキング
    • 製品ポートフォリオ、地理的プレゼンス、戦略的提携に基づく主要企業のベンチマーキング

目次

第1章 エグゼクティブサマリー

第2章 序文

  • 概要
  • ステークホルダー
  • 調査範囲
  • 調査手法
    • データマイニング
    • データ分析
    • データ検証
    • 調査アプローチ
  • 調査資料
    • 1次調査資料
    • 2次調査情報源
    • 前提条件

第3章 市場動向分析

  • 促進要因
  • 抑制要因
  • 機会
  • 脅威
  • 製品分析
  • 新興市場
  • COVID-19の影響

第4章 ポーターのファイブフォース分析

  • 供給企業の交渉力
  • 買い手の交渉力
  • 代替品の脅威
  • 新規参入業者の脅威
  • 競争企業間の敵対関係

第5章 世界のウェットペットフード市場:製品タイプ別

  • グレービー/ゼリーの塊
  • パテ/ローフ
  • シチュー/キャセロール
  • その他の製品タイプ

第6章 世界のウェットペットフード市場:動物の種類別

  • その他の動物の種類

第7章 世界のウェットペットフード市場:原料別

  • 肉ベース
  • 魚ベース
  • ベジタリアン/植物性

第8章 世界のウェットペットフード市場:品質別

  • プレミアム
  • エコノミー
  • スーパープレミアム

第9章 世界のウェットペットフード市場:流通チャネル別

  • ペット専門店
  • スーパーマーケット/ハイパーマーケット
  • オンライン小売
  • 獣医クリニック
  • その他の流通チャネル

第10章 世界のウェットペットフード市場:地域別

  • 北米
    • 米国
    • カナダ
    • メキシコ
  • 欧州
    • ドイツ
    • 英国
    • イタリア
    • フランス
    • スペイン
    • その他欧州
  • アジア太平洋
    • 日本
    • 中国
    • インド
    • オーストラリア
    • ニュージーランド
    • 韓国
    • その他アジア太平洋地域
  • 南米
    • アルゼンチン
    • ブラジル
    • チリ
    • その他南米
  • 中東・アフリカ
    • サウジアラビア
    • アラブ首長国連邦
    • カタール
    • 南アフリカ
    • その他中東とアフリカ

第11章 主な発展

  • 契約、パートナーシップ、コラボレーション、ジョイントベンチャー
  • 買収と合併
  • 新製品発売
  • 事業拡大
  • その他の主要戦略

第12章 企業プロファイリング

  • Nestle Purina Petcare
  • Nutro
  • Mars Petcare
  • Addiction Foods
  • Hill's Pet Nutrition
  • Merrick Pet Care
  • The J.M. Smucker Company
  • Nature's Logic
  • Diamond Pet Foods
  • Freshpet Inc.
  • General Mills
  • Mars Petcare
  • WellPet LLC
  • Nestle S.A.
  • Big Heart Pet Brands
図表

List of Tables

  • Table 1 Global Wet Pet Food Market Outlook, By Region (2024-2032) ($MN)
  • Table 2 Global Wet Pet Food Market Outlook, By Product Type (2024-2032) ($MN)
  • Table 3 Global Wet Pet Food Market Outlook, By Chunks in Gravy/Jelly (2024-2032) ($MN)
  • Table 4 Global Wet Pet Food Market Outlook, By Pate/Loaf (2024-2032) ($MN)
  • Table 5 Global Wet Pet Food Market Outlook, By Stews/Casseroles (2024-2032) ($MN)
  • Table 6 Global Wet Pet Food Market Outlook, By Other Product Types (2024-2032) ($MN)
  • Table 7 Global Wet Pet Food Market Outlook, By Animal Type (2024-2032) ($MN)
  • Table 8 Global Wet Pet Food Market Outlook, By Cats (2024-2032) ($MN)
  • Table 9 Global Wet Pet Food Market Outlook, By Dogs (2024-2032) ($MN)
  • Table 10 Global Wet Pet Food Market Outlook, By Other Animal Types (2024-2032) ($MN)
  • Table 11 Global Wet Pet Food Market Outlook, By Ingredients (2024-2032) ($MN)
  • Table 12 Global Wet Pet Food Market Outlook, By Meat-based (2024-2032) ($MN)
  • Table 13 Global Wet Pet Food Market Outlook, By Fish-based (2024-2032) ($MN)
  • Table 14 Global Wet Pet Food Market Outlook, By Vegetarian/Plant-based (2024-2032) ($MN)
  • Table 15 Global Wet Pet Food Market Outlook, By Nature (2024-2032) ($MN)
  • Table 16 Global Wet Pet Food Market Outlook, By Premium (2024-2032) ($MN)
  • Table 17 Global Wet Pet Food Market Outlook, By Economy (2024-2032) ($MN)
  • Table 18 Global Wet Pet Food Market Outlook, By Super-Premium (2024-2032) ($MN)
  • Table 19 Global Wet Pet Food Market Outlook, By Distribution Channel (2024-2032) ($MN)
  • Table 20 Global Wet Pet Food Market Outlook, By Pet Specialty Stores (2024-2032) ($MN)
  • Table 21 Global Wet Pet Food Market Outlook, By Supermarkets/Hypermarkets (2024-2032) ($MN)
  • Table 22 Global Wet Pet Food Market Outlook, By Online Retail (2024-2032) ($MN)
  • Table 23 Global Wet Pet Food Market Outlook, By Veterinary Clinics (2024-2032) ($MN)
  • Table 24 Global Wet Pet Food Market Outlook, By Other Distribution Channels (2024-2032) ($MN)
  • Table 25 North America Wet Pet Food Market Outlook, By Country (2024-2032) ($MN)
  • Table 26 North America Wet Pet Food Market Outlook, By Product Type (2024-2032) ($MN)
  • Table 27 North America Wet Pet Food Market Outlook, By Chunks in Gravy/Jelly (2024-2032) ($MN)
  • Table 28 North America Wet Pet Food Market Outlook, By Pate/Loaf (2024-2032) ($MN)
  • Table 29 North America Wet Pet Food Market Outlook, By Stews/Casseroles (2024-2032) ($MN)
  • Table 30 North America Wet Pet Food Market Outlook, By Other Product Types (2024-2032) ($MN)
  • Table 31 North America Wet Pet Food Market Outlook, By Animal Type (2024-2032) ($MN)
  • Table 32 North America Wet Pet Food Market Outlook, By Cats (2024-2032) ($MN)
  • Table 33 North America Wet Pet Food Market Outlook, By Dogs (2024-2032) ($MN)
  • Table 34 North America Wet Pet Food Market Outlook, By Other Animal Types (2024-2032) ($MN)
  • Table 35 North America Wet Pet Food Market Outlook, By Ingredients (2024-2032) ($MN)
  • Table 36 North America Wet Pet Food Market Outlook, By Meat-based (2024-2032) ($MN)
  • Table 37 North America Wet Pet Food Market Outlook, By Fish-based (2024-2032) ($MN)
  • Table 38 North America Wet Pet Food Market Outlook, By Vegetarian/Plant-based (2024-2032) ($MN)
  • Table 39 North America Wet Pet Food Market Outlook, By Nature (2024-2032) ($MN)
  • Table 40 North America Wet Pet Food Market Outlook, By Premium (2024-2032) ($MN)
  • Table 41 North America Wet Pet Food Market Outlook, By Economy (2024-2032) ($MN)
  • Table 42 North America Wet Pet Food Market Outlook, By Super-Premium (2024-2032) ($MN)
  • Table 43 North America Wet Pet Food Market Outlook, By Distribution Channel (2024-2032) ($MN)
  • Table 44 North America Wet Pet Food Market Outlook, By Pet Specialty Stores (2024-2032) ($MN)
  • Table 45 North America Wet Pet Food Market Outlook, By Supermarkets/Hypermarkets (2024-2032) ($MN)
  • Table 46 North America Wet Pet Food Market Outlook, By Online Retail (2024-2032) ($MN)
  • Table 47 North America Wet Pet Food Market Outlook, By Veterinary Clinics (2024-2032) ($MN)
  • Table 48 North America Wet Pet Food Market Outlook, By Other Distribution Channels (2024-2032) ($MN)
  • Table 49 Europe Wet Pet Food Market Outlook, By Country (2024-2032) ($MN)
  • Table 50 Europe Wet Pet Food Market Outlook, By Product Type (2024-2032) ($MN)
  • Table 51 Europe Wet Pet Food Market Outlook, By Chunks in Gravy/Jelly (2024-2032) ($MN)
  • Table 52 Europe Wet Pet Food Market Outlook, By Pate/Loaf (2024-2032) ($MN)
  • Table 53 Europe Wet Pet Food Market Outlook, By Stews/Casseroles (2024-2032) ($MN)
  • Table 54 Europe Wet Pet Food Market Outlook, By Other Product Types (2024-2032) ($MN)
  • Table 55 Europe Wet Pet Food Market Outlook, By Animal Type (2024-2032) ($MN)
  • Table 56 Europe Wet Pet Food Market Outlook, By Cats (2024-2032) ($MN)
  • Table 57 Europe Wet Pet Food Market Outlook, By Dogs (2024-2032) ($MN)
  • Table 58 Europe Wet Pet Food Market Outlook, By Other Animal Types (2024-2032) ($MN)
  • Table 59 Europe Wet Pet Food Market Outlook, By Ingredients (2024-2032) ($MN)
  • Table 60 Europe Wet Pet Food Market Outlook, By Meat-based (2024-2032) ($MN)
  • Table 61 Europe Wet Pet Food Market Outlook, By Fish-based (2024-2032) ($MN)
  • Table 62 Europe Wet Pet Food Market Outlook, By Vegetarian/Plant-based (2024-2032) ($MN)
  • Table 63 Europe Wet Pet Food Market Outlook, By Nature (2024-2032) ($MN)
  • Table 64 Europe Wet Pet Food Market Outlook, By Premium (2024-2032) ($MN)
  • Table 65 Europe Wet Pet Food Market Outlook, By Economy (2024-2032) ($MN)
  • Table 66 Europe Wet Pet Food Market Outlook, By Super-Premium (2024-2032) ($MN)
  • Table 67 Europe Wet Pet Food Market Outlook, By Distribution Channel (2024-2032) ($MN)
  • Table 68 Europe Wet Pet Food Market Outlook, By Pet Specialty Stores (2024-2032) ($MN)
  • Table 69 Europe Wet Pet Food Market Outlook, By Supermarkets/Hypermarkets (2024-2032) ($MN)
  • Table 70 Europe Wet Pet Food Market Outlook, By Online Retail (2024-2032) ($MN)
  • Table 71 Europe Wet Pet Food Market Outlook, By Veterinary Clinics (2024-2032) ($MN)
  • Table 72 Europe Wet Pet Food Market Outlook, By Other Distribution Channels (2024-2032) ($MN)
  • Table 73 Asia Pacific Wet Pet Food Market Outlook, By Country (2024-2032) ($MN)
  • Table 74 Asia Pacific Wet Pet Food Market Outlook, By Product Type (2024-2032) ($MN)
  • Table 75 Asia Pacific Wet Pet Food Market Outlook, By Chunks in Gravy/Jelly (2024-2032) ($MN)
  • Table 76 Asia Pacific Wet Pet Food Market Outlook, By Pate/Loaf (2024-2032) ($MN)
  • Table 77 Asia Pacific Wet Pet Food Market Outlook, By Stews/Casseroles (2024-2032) ($MN)
  • Table 78 Asia Pacific Wet Pet Food Market Outlook, By Other Product Types (2024-2032) ($MN)
  • Table 79 Asia Pacific Wet Pet Food Market Outlook, By Animal Type (2024-2032) ($MN)
  • Table 80 Asia Pacific Wet Pet Food Market Outlook, By Cats (2024-2032) ($MN)
  • Table 81 Asia Pacific Wet Pet Food Market Outlook, By Dogs (2024-2032) ($MN)
  • Table 82 Asia Pacific Wet Pet Food Market Outlook, By Other Animal Types (2024-2032) ($MN)
  • Table 83 Asia Pacific Wet Pet Food Market Outlook, By Ingredients (2024-2032) ($MN)
  • Table 84 Asia Pacific Wet Pet Food Market Outlook, By Meat-based (2024-2032) ($MN)
  • Table 85 Asia Pacific Wet Pet Food Market Outlook, By Fish-based (2024-2032) ($MN)
  • Table 86 Asia Pacific Wet Pet Food Market Outlook, By Vegetarian/Plant-based (2024-2032) ($MN)
  • Table 87 Asia Pacific Wet Pet Food Market Outlook, By Nature (2024-2032) ($MN)
  • Table 88 Asia Pacific Wet Pet Food Market Outlook, By Premium (2024-2032) ($MN)
  • Table 89 Asia Pacific Wet Pet Food Market Outlook, By Economy (2024-2032) ($MN)
  • Table 90 Asia Pacific Wet Pet Food Market Outlook, By Super-Premium (2024-2032) ($MN)
  • Table 91 Asia Pacific Wet Pet Food Market Outlook, By Distribution Channel (2024-2032) ($MN)
  • Table 92 Asia Pacific Wet Pet Food Market Outlook, By Pet Specialty Stores (2024-2032) ($MN)
  • Table 93 Asia Pacific Wet Pet Food Market Outlook, By Supermarkets/Hypermarkets (2024-2032) ($MN)
  • Table 94 Asia Pacific Wet Pet Food Market Outlook, By Online Retail (2024-2032) ($MN)
  • Table 95 Asia Pacific Wet Pet Food Market Outlook, By Veterinary Clinics (2024-2032) ($MN)
  • Table 96 Asia Pacific Wet Pet Food Market Outlook, By Other Distribution Channels (2024-2032) ($MN)
  • Table 97 South America Wet Pet Food Market Outlook, By Country (2024-2032) ($MN)
  • Table 98 South America Wet Pet Food Market Outlook, By Product Type (2024-2032) ($MN)
  • Table 99 South America Wet Pet Food Market Outlook, By Chunks in Gravy/Jelly (2024-2032) ($MN)
  • Table 100 South America Wet Pet Food Market Outlook, By Pate/Loaf (2024-2032) ($MN)
  • Table 101 South America Wet Pet Food Market Outlook, By Stews/Casseroles (2024-2032) ($MN)
  • Table 102 South America Wet Pet Food Market Outlook, By Other Product Types (2024-2032) ($MN)
  • Table 103 South America Wet Pet Food Market Outlook, By Animal Type (2024-2032) ($MN)
  • Table 104 South America Wet Pet Food Market Outlook, By Cats (2024-2032) ($MN)
  • Table 105 South America Wet Pet Food Market Outlook, By Dogs (2024-2032) ($MN)
  • Table 106 South America Wet Pet Food Market Outlook, By Other Animal Types (2024-2032) ($MN)
  • Table 107 South America Wet Pet Food Market Outlook, By Ingredients (2024-2032) ($MN)
  • Table 108 South America Wet Pet Food Market Outlook, By Meat-based (2024-2032) ($MN)
  • Table 109 South America Wet Pet Food Market Outlook, By Fish-based (2024-2032) ($MN)
  • Table 110 South America Wet Pet Food Market Outlook, By Vegetarian/Plant-based (2024-2032) ($MN)
  • Table 111 South America Wet Pet Food Market Outlook, By Nature (2024-2032) ($MN)
  • Table 112 South America Wet Pet Food Market Outlook, By Premium (2024-2032) ($MN)
  • Table 113 South America Wet Pet Food Market Outlook, By Economy (2024-2032) ($MN)
  • Table 114 South America Wet Pet Food Market Outlook, By Super-Premium (2024-2032) ($MN)
  • Table 115 South America Wet Pet Food Market Outlook, By Distribution Channel (2024-2032) ($MN)
  • Table 116 South America Wet Pet Food Market Outlook, By Pet Specialty Stores (2024-2032) ($MN)
  • Table 117 South America Wet Pet Food Market Outlook, By Supermarkets/Hypermarkets (2024-2032) ($MN)
  • Table 118 South America Wet Pet Food Market Outlook, By Online Retail (2024-2032) ($MN)
  • Table 119 South America Wet Pet Food Market Outlook, By Veterinary Clinics (2024-2032) ($MN)
  • Table 120 South America Wet Pet Food Market Outlook, By Other Distribution Channels (2024-2032) ($MN)
  • Table 121 Middle East & Africa Wet Pet Food Market Outlook, By Country (2024-2032) ($MN)
  • Table 122 Middle East & Africa Wet Pet Food Market Outlook, By Product Type (2024-2032) ($MN)
  • Table 123 Middle East & Africa Wet Pet Food Market Outlook, By Chunks in Gravy/Jelly (2024-2032) ($MN)
  • Table 124 Middle East & Africa Wet Pet Food Market Outlook, By Pate/Loaf (2024-2032) ($MN)
  • Table 125 Middle East & Africa Wet Pet Food Market Outlook, By Stews/Casseroles (2024-2032) ($MN)
  • Table 126 Middle East & Africa Wet Pet Food Market Outlook, By Other Product Types (2024-2032) ($MN)
  • Table 127 Middle East & Africa Wet Pet Food Market Outlook, By Animal Type (2024-2032) ($MN)
  • Table 128 Middle East & Africa Wet Pet Food Market Outlook, By Cats (2024-2032) ($MN)
  • Table 129 Middle East & Africa Wet Pet Food Market Outlook, By Dogs (2024-2032) ($MN)
  • Table 130 Middle East & Africa Wet Pet Food Market Outlook, By Other Animal Types (2024-2032) ($MN)
  • Table 131 Middle East & Africa Wet Pet Food Market Outlook, By Ingredients (2024-2032) ($MN)
  • Table 132 Middle East & Africa Wet Pet Food Market Outlook, By Meat-based (2024-2032) ($MN)
  • Table 133 Middle East & Africa Wet Pet Food Market Outlook, By Fish-based (2024-2032) ($MN)
  • Table 134 Middle East & Africa Wet Pet Food Market Outlook, By Vegetarian/Plant-based (2024-2032) ($MN)
  • Table 135 Middle East & Africa Wet Pet Food Market Outlook, By Nature (2024-2032) ($MN)
  • Table 136 Middle East & Africa Wet Pet Food Market Outlook, By Premium (2024-2032) ($MN)
  • Table 137 Middle East & Africa Wet Pet Food Market Outlook, By Economy (2024-2032) ($MN)
  • Table 138 Middle East & Africa Wet Pet Food Market Outlook, By Super-Premium (2024-2032) ($MN)
  • Table 139 Middle East & Africa Wet Pet Food Market Outlook, By Distribution Channel (2024-2032) ($MN)
  • Table 140 Middle East & Africa Wet Pet Food Market Outlook, By Pet Specialty Stores (2024-2032) ($MN)
  • Table 141 Middle East & Africa Wet Pet Food Market Outlook, By Supermarkets/Hypermarkets (2024-2032) ($MN)
  • Table 142 Middle East & Africa Wet Pet Food Market Outlook, By Online Retail (2024-2032) ($MN)
  • Table 143 Middle East & Africa Wet Pet Food Market Outlook, By Veterinary Clinics (2024-2032) ($MN)
  • Table 144 Middle East & Africa Wet Pet Food Market Outlook, By Other Distribution Channels (2024-2032) ($MN)
目次
Product Code: SMRC29219

According to Stratistics MRC, the Global Wet Pet Food Market is accounted for $28.80 billion in 2025 and is expected to reach $44.76 billion by 2032 growing at a CAGR of 6.5% during the forecast period. Wet pet food is a type of pet food that contains high moisture content, typically ranging from 70% to 85%. It is available in various forms such as cans, pouches, or trays and is designed to provide pets with a balanced diet, offering proteins, vitamins, minerals, and other essential nutrients. Wet pet food is especially beneficial for hydration, making it ideal for pets with specific health needs, and is often considered a premium option due to its higher quality ingredients and convenience.

According to APPA (American Pet Production Association), 90% of pet owners have made some type of online pet product purchase over the last 12 months.

Market Dynamics:

Driver:

Growing awareness of pet health

Pet owners increasingly prioritize their pets' well-being, seeking nutritious and high-quality food options. Wet pet food is a popular option because of its higher moisture content, which promotes hydration and digestive health. The need for high-end, customized nutrition has increased as a result of the pet humanization movement, which treats pets as members of the family. Furthermore, customer desires for healthier options are reflected in the shift towards natural and organic products. Superfoods and functional nutrients are becoming more and more well-liked due to their alleged health advantages. The increased emphasis on pet health is still influencing the market's expansion and innovation.

Restraint:

High cost of premium products

Premium wet pet food often incorporates high-quality ingredients like real meat, organic produce, and functional additives, which significantly increase production costs. Additionally, specialized packaging and rigorous quality control measures further drive up expenses. These elevated costs are reflected in the retail price, making premium options less accessible to price-sensitive consumers. As a result, many pet owners opt for more affordable alternatives, such as dry kibble or standard wet food. Reduced profit margins for manufacturers may result from high manufacturing costs, particularly in a market with intense competition where pricing is significant.

Opportunity:

Rising disposable income

Pet owners are willing to pay more on premium wet formulas and other high-quality pet food when income levels rise. A change in consumer behavior, where pets are increasingly seen as family members, is a major factor driving this development. Pet owners that have more financial flexibility give priority to gourmet, natural, and health-focused wet food options in order to protect their pets' wellbeing. Demand is also increased by the convenience of wet food packaging and the growing understanding of the value of nutrition for pets. This trend is expected to continue as disposable incomes rise globally.

Threat:

Changing consumer preferences

Growing awareness of sustainability and health-conscious choices has led to a rise in plant-based and environmentally friendly pet food options, which may reduce demand for traditional meat-based wet foods. Additionally, consumers are increasingly seeking options that align with ethical sourcing, organic ingredients, and minimal processing, potentially limiting the growth of conventional wet food brands. Furthermore, some pet owners may prefer dry food due to its longer shelf life, lower cost, and convenience, creating competition for wet food products. Adapting to these shifting preferences is crucial for companies to maintain market share.

Covid-19 Impact:

The COVID-19 pandemic had a mixed impact on the Wet Pet Food Market. While initial disruptions in supply chains and manufacturing caused challenges, the increased time spent at home led to a surge in pet adoptions and heightened focus on pet care. This boosted demand for premium and nutritious wet pet food, as owners sought to ensure their pets' well-being. However, economic uncertainties and reduced disposable incomes in some regions limited spending on high-cost products, creating a complex dynamic in the market's growth trajectory.

The meat-based segment is expected to be the largest during the forecast period

The meat-based segment is expected to account for the largest market share during the forecast period, driven by pets' natural dietary needs, as animals like dogs and cats are obligate carnivores. Meat provides essential proteins, amino acids, and nutrients crucial for their health and energy. Additionally, pet owners perceive meat-based diets as premium, offering superior nutrition compared to plant-based alternatives. This preference is fuelled by the growing focus on high-quality, protein-rich meals for optimal pet health.

The pet specialty stores segment is expected to have the highest CAGR during the forecast period

Over the forecast period, the pet specialty stores segment is predicted to witness the highest growth rate, due to a wide variety of high-quality, premium products that cater to specific pet health needs. These stores often carry exclusive or niche brands not available in supermarkets, attracting health-conscious pet owners. The personalized customer service and expertise in pet nutrition further encourage pet owners to choose specialized wet food, enhancing the growth of this distribution channel in the market.

Region with largest share:

During the forecast period, the Asia Pacific region is expected to hold the largest market share, driven by rising pet ownership, urbanization, and increasing disposable income. As consumers become more health-conscious, demand for premium, high-quality pet food is rising, leading to greater market opportunities. Additionally, evolving pet humanization trends and improved retail infrastructure, including e-commerce, are further boosting the wet pet food market in the region, particularly in countries like China and India.

Region with highest CAGR:

Over the forecast period, the North America region is anticipated to exhibit the highest CAGR, owing to the increasing trend of pet humanization has led to a growing demand for premium and nutritious pet food options. Rising awareness of pet health and wellness encourages owners to choose wet food for its hydration benefits and high-quality ingredients. Additionally, the expansion of e-commerce platforms has made premium wet pet food more accessible. Innovations in packaging and product customization further fuel market growth, catering to diverse consumer preferences.

Key players in the market

Some of the key players in Wet Pet Food Market include Nestle Purina Petcare, Nutro, Mars Petcare, Addiction Foods, Hill's Pet Nutrition, Merrick Pet Care, The J.M. Smucker Company, Nature's Logic, Diamond Pet Foods, Freshpet Inc., General Mills, Mars Petcare, WellPet LLC, Nestle S.A., and Big Heart Pet Brands.

Key Developments:

In June 2024, Hill's Pet Nutrition and parent company Colgate-Palmolive announced a new partnership with The Street Dog Coalition, a non-profit organization dedicated to providing free veterinary care and related services to pet parents experiencing or at risk of homelessness.

In April 2024, Mars and FAO extend partnership to help ensure Safe Food for All. Through the agreement they will exchange knowledge and information to support science-based decision-making on food safety.

Product Types Covered:

  • Chunks in Gravy/Jelly
  • Pate/Loaf
  • Stews/Casseroles
  • Other Product Types

Animal Types Covered:

  • Cats
  • Dogs
  • Other Animal Types

Ingredients Covered:

  • Meat-based
  • Fish-based
  • Vegetarian/Plant-based

Nature Covered:

  • Premium
  • Economy
  • Super-Premium

Distribution Channels Covered:

  • Pet Specialty Stores
  • Supermarkets/Hypermarkets
  • Online Retail
  • Veterinary Clinics
  • Other Channels

Regions Covered:

  • North America
    • US
    • Canada
    • Mexico
  • Europe
    • Germany
    • UK
    • Italy
    • France
    • Spain
    • Rest of Europe
  • Asia Pacific
    • Japan
    • China
    • India
    • Australia
    • New Zealand
    • South Korea
    • Rest of Asia Pacific
  • South America
    • Argentina
    • Brazil
    • Chile
    • Rest of South America
  • Middle East & Africa
    • Saudi Arabia
    • UAE
    • Qatar
    • South Africa
    • Rest of Middle East & Africa

What our report offers:

  • Market share assessments for the regional and country-level segments
  • Strategic recommendations for the new entrants
  • Covers Market data for the years 2024, 2025, 2026, 2028, and 2032
  • Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
  • Strategic recommendations in key business segments based on the market estimations
  • Competitive landscaping mapping the key common trends
  • Company profiling with detailed strategies, financials, and recent developments
  • Supply chain trends mapping the latest technological advancements

Free Customization Offerings:

All the customers of this report will be entitled to receive one of the following free customization options:

  • Company Profiling
    • Comprehensive profiling of additional market players (up to 3)
    • SWOT Analysis of key players (up to 3)
  • Regional Segmentation
    • Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
  • Competitive Benchmarking
    • Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances

Table of Contents

1 Executive Summary

2 Preface

  • 2.1 Abstract
  • 2.2 Stake Holders
  • 2.3 Research Scope
  • 2.4 Research Methodology
    • 2.4.1 Data Mining
    • 2.4.2 Data Analysis
    • 2.4.3 Data Validation
    • 2.4.4 Research Approach
  • 2.5 Research Sources
    • 2.5.1 Primary Research Sources
    • 2.5.2 Secondary Research Sources
    • 2.5.3 Assumptions

3 Market Trend Analysis

  • 3.1 Introduction
  • 3.2 Drivers
  • 3.3 Restraints
  • 3.4 Opportunities
  • 3.5 Threats
  • 3.6 Product Analysis
  • 3.7 Emerging Markets
  • 3.8 Impact of Covid-19

4 Porters Five Force Analysis

  • 4.1 Bargaining power of suppliers
  • 4.2 Bargaining power of buyers
  • 4.3 Threat of substitutes
  • 4.4 Threat of new entrants
  • 4.5 Competitive rivalry

5 Global Wet Pet Food Market, By Product Type

  • 5.1 Introduction
  • 5.2 Chunks in Gravy/Jelly
  • 5.3 Pate/Loaf
  • 5.4 Stews/Casseroles
  • 5.5 Other Product Types

6 Global Wet Pet Food Market, By Animal Type

  • 6.1 Introduction
  • 6.2 Cats
  • 6.3 Dogs
  • 6.4 Other Animal Types

7 Global Wet Pet Food Market, By Ingredients

  • 7.1 Introduction
  • 7.2 Meat-based
  • 7.3 Fish-based
  • 7.4 Vegetarian/Plant-based

8 Global Wet Pet Food Market, By Nature

  • 8.1 Introduction
  • 8.2 Premium
  • 8.3 Economy
  • 8.4 Super-Premium

9 Global Wet Pet Food Market, By Distribution Channel

  • 9.1 Introduction
  • 9.2 Pet Specialty Stores
  • 9.3 Supermarkets/Hypermarkets
  • 9.4 Online Retail
  • 9.5 Veterinary Clinics
  • 9.6 Other Distribution Channels

10 Global Wet Pet Food Market, By Geography

  • 10.1 Introduction
  • 10.2 North America
    • 10.2.1 US
    • 10.2.2 Canada
    • 10.2.3 Mexico
  • 10.3 Europe
    • 10.3.1 Germany
    • 10.3.2 UK
    • 10.3.3 Italy
    • 10.3.4 France
    • 10.3.5 Spain
    • 10.3.6 Rest of Europe
  • 10.4 Asia Pacific
    • 10.4.1 Japan
    • 10.4.2 China
    • 10.4.3 India
    • 10.4.4 Australia
    • 10.4.5 New Zealand
    • 10.4.6 South Korea
    • 10.4.7 Rest of Asia Pacific
  • 10.5 South America
    • 10.5.1 Argentina
    • 10.5.2 Brazil
    • 10.5.3 Chile
    • 10.5.4 Rest of South America
  • 10.6 Middle East & Africa
    • 10.6.1 Saudi Arabia
    • 10.6.2 UAE
    • 10.6.3 Qatar
    • 10.6.4 South Africa
    • 10.6.5 Rest of Middle East & Africa

11 Key Developments

  • 11.1 Agreements, Partnerships, Collaborations and Joint Ventures
  • 11.2 Acquisitions & Mergers
  • 11.3 New Product Launch
  • 11.4 Expansions
  • 11.5 Other Key Strategies

12 Company Profiling

  • 12.1 Nestle Purina Petcare
  • 12.2 Nutro
  • 12.3 Mars Petcare
  • 12.4 Addiction Foods
  • 12.5 Hill's Pet Nutrition
  • 12.6 Merrick Pet Care
  • 12.7 The J.M. Smucker Company
  • 12.8 Nature's Logic
  • 12.9 Diamond Pet Foods
  • 12.10 Freshpet Inc.
  • 12.11 General Mills
  • 12.12 Mars Petcare
  • 12.13 WellPet LLC
  • 12.14 Nestle S.A.
  • 12.15 Big Heart Pet Brands