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生理用品(FHP)市場の2030年までの予測:製品タイプ別、性質別、カテゴリー別、年齢層別、流通チャネル別、地域別の世界分析

Feminine Hygiene Products Market Forecasts to 2030 - Global Analysis By Product Type, Nature, Category, Age Group, Distribution Channel and By Geography

出版日: | 発行: Stratistics Market Research Consulting | ページ情報: 英文 200+ Pages | 納期: 2~3営業日

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価格
価格表記: USDを日本円(税抜)に換算
本日の銀行送金レート: 1USD=156.58円
生理用品(FHP)市場の2030年までの予測:製品タイプ別、性質別、カテゴリー別、年齢層別、流通チャネル別、地域別の世界分析
出版日: 2024年02月02日
発行: Stratistics Market Research Consulting
ページ情報: 英文 200+ Pages
納期: 2~3営業日
  • 全表示
  • 概要
  • 図表
  • 目次
概要

Stratistics MRCによると、世界の生理用品(FHP)市場は2023年に428億7,000万米ドルを占め、予測期間中にCAGR 8.1%で成長し、2030年には739億5,000万米ドルに達すると予測されています。

生理用品(FHP)は、生理を管理し、女性の健康を促進するために設計されたパーソナルケア用品です。これらの製品には、ワイプ、タンポン、パッド、月経カップ、パンティライナー、体内洗浄剤、スプレー、使い捨ておよび再利用可能なカミソリ、ブレードなどが含まれます。これらの製品には、生理中や産後、または一般的な身の回りの清潔のために使用することを目的とした、多様なアイテムが含まれます。これらの製品は、感染症やアレルギーを防ぐために適切な衛生状態を確保することで、女性のリプロダクティブヘルスをサポートすることを目的としています。

国連が発表したデータ(World Population Prospects)によると、世界の女性人口は約39億人と推定され、世界人口の49.58%を占めています。

個人衛生に対する意識の高まり

意識を高め、女性に生理の健康を優先するよう促すことは、教育的イニシアチブの成果です。生理用品(FHP)の普及は、偏見を減らすこのような文化的転換に助けられています。快適性や環境への配慮を優先した製品を含め、革新的で高品質な製品に対する女性の需要は、教育が進むにつれて高まっています。市場の拡大に拍車をかけるだけでなく、個人の衛生に対する意識の高まりは、健康と積極的なセルフケアを優先し、生理用品(FHP)を女性の日々の健康管理に必要な要素として位置づける、より大きな文化的傾向の反映でもあります。

健康と安全への懸念

製品回収の事例や成分の安全性に関する懸念は、消費者の信頼を損なう可能性があります。特定の製品に関連するアレルギー反応、刺激、または健康への悪影響に関する問題は、消費者の信頼とロイヤルティの低下につながる可能性があります。メーカーは、厳しい品質管理対策と透明性のあるコミュニケーションを通じて、こうした懸念に対処し、軽減するという課題に直面しています。そのため、市場の拡大には限界があります。

持続可能な製品に対する消費者の関心の高まり

環境に対する意識が高まるにつれ、消費者は環境に優しい代替品を求め、生分解性、再利用可能、リサイクル可能な生理用品(FHP)に対する需要を生み出しています。持続可能な慣行を取り入れている企業は、環境意識の高い消費者に対応する革新的で環境に優しい製品を開発することで、この動向を利用することができます。持続可能性を強調することは、世界の環境目標に沿うだけでなく、ブランドの評判を高め、社会的責任のある消費者層を惹きつける。その結果、こうした要素が市場の需要を加速させるのです。

偽造品

生理用品(FHP)の偽造品には、正規メーカーが遵守している品質・安全基準が欠けていることが多いです。こうした偽造品には規格外の材料や有害物質が含まれている可能性があり、消費者に深刻な健康リスクをもたらします。肌荒れ、感染症、より深刻な健康合併症などの問題が、偽造品の使用によって生じる可能性があります。また、偽造品の存在は、消費者が確立された本物のブランドに寄せる信頼を損ないます。その結果、市場成長の大きな障壁となっています。

COVID-19の影響

パンデミックは世界のサプライチェーンを混乱させ、生理用品(FHP)の生産と流通に影響を与えました。操業停止、制限、労働力不足が製造と物流の遅れにつながり、製品の入手可能性に影響を与えました。しかし、パンデミックの間、個人の衛生に対する関心が高まったことは、特定の生理製品に対する需要にプラスの影響を与えた可能性があります。パンデミックは持続可能性の重要性を浮き彫りにし、消費者の嗜好に影響を与えました。

生理用ナプキンセグメントは予測期間中最大となる見込み

生理用ナプキンセグメントが最大のシェアを占めると推定されます。生理用ナプキンは、女性に生理衛生のための便利で使い捨てのソリューションを提供しています。吸収性材料で構成されたこれらのナプキンには、レギュラーナプキン、超薄型ナプキン、マキシナプキンなど、さまざまなタイプがあり、さまざまな経血量に対応しています。技術の進歩は、快適性、吸収性、持続可能性の向上に重点を置いています。さらに、これらのナプキンは女性の生理ニーズに対応する上で重要な役割を果たしており、生理市場全体に大きく貢献しています。

再利用可能セグメントは予測期間中に最も高いCAGRが見込まれる

再利用可能セグメントは、予測期間中に有利な成長を遂げると予測されます。このセグメントには、布ナプキンや月経カップなどの再利用可能な月経用品が含まれます。再利用可能な製品は環境への影響を減らすことを目的としており、持続可能な月経衛生ソリューションを求める女性に環境に優しい選択肢を提供します。これらの製品は通常、洗濯可能で長持ちする材料で作られており、長期にわたる費用対効果を促進します。環境意識の高まりとデザインや材料の進歩が相まって、再利用可能な生理用品(FHP)の人気が高まっています。

最大のシェアを占める地域

アジア太平洋地域は、都市化、ライフスタイルの変化、可処分所得の増加により、推定期間中最大の市場シェアを占めました。大規模で多様な人口を抱えるこの地域の国々では、生理用品(FHP)に対する認識と受容のレベルはさまざまです。地元メーカーと世界メーカーは、文化的嗜好に合わせて製品を適合させることで競争しています。さらに、eコマースはアジア太平洋地域全体で生理製品へのアクセスを向上させる上で重要な役割を果たしています。

CAGRが最も高い地域:

北米は、予測期間中に有益な成長を遂げると予想されます。この地域は、オーガニックや環境に優しい選択肢を含む幅広い製品選択肢を持つ成熟した市場を示しています。市場は、健康志向の動向、包括性、持続可能性への取り組みに影響を受けています。製品の安全性と成分に関する規制基準と消費者の意識の高まりは、北米の生理市場の形成に重要な役割を果たしています。

無料のカスタマイズサービス:

本レポートをご購読のお客様には、以下の無料カスタマイズオプションのいずれかをご利用いただけます:

  • 企業プロファイル
    • 追加市場プレイヤーの包括的プロファイリング(3社まで)
    • 主要企業のSWOT分析(3社まで)
  • 地域セグメンテーション
    • 顧客の関心に応じた主要国の市場推計・予測・CAGR(注:フィージビリティチェックによる)
  • 競合ベンチマーキング
    • 製品ポートフォリオ、地理的プレゼンス、戦略的提携に基づく主要企業のベンチマーキング

目次

第1章 エグゼクティブサマリー

第2章 序文

  • 概要
  • ステークホルダー
  • 調査範囲
  • 調査手法
    • データマイニング
    • データ分析
    • データ検証
    • 調査アプローチ
  • 調査ソース
    • 1次調査ソース
    • 2次調査ソース
    • 前提条件

第3章 市場動向分析

  • 促進要因
  • 抑制要因
  • 機会
  • 脅威
  • 製品分析
  • 新興市場
  • 新型コロナウイルス感染症(COVID-19)の影響

第4章 ポーターのファイブフォース分析

  • 供給企業の交渉力
  • 買い手の交渉力
  • 代替品の脅威
  • 新規参入業者の脅威
  • 競争企業間の敵対関係

第5章 世界の生理用品(FHP)市場:製品タイプ別

  • パンティライナー
  • 生理用ナプキン
  • タンポン
  • 月経カップ
  • その他

第6章 世界の生理用品(FHP)市場:性質別

  • 使い捨て
  • 再利用可能

第7章 世界の生理用品(FHP)市場:カテゴリー別

  • オーガニック
  • 従来型

第8章 世界の生理用品(FHP)市場:年齢層別

  • 15歳未満
  • 15~25歳
  • 26~40歳
  • 40歳超

第9章 世界の生理用品(FHP)市場:流通チャネル別

  • ハイパーマーケット
  • コンビニエンスストア
  • スーパーマーケット
  • 小売薬局
  • デパート
  • オンライン購入

第10章 世界の生理用品(FHP)市場:地域別

  • 北米
    • 米国
    • カナダ
    • メキシコ
  • 欧州
    • ドイツ
    • 英国
    • イタリア
    • フランス
    • スペイン
    • その他欧州
  • アジア太平洋地域
    • 日本
    • 中国
    • インド
    • オーストラリア
    • ニュージーランド
    • 韓国
    • その他アジア太平洋地域
  • 南米
    • アルゼンチン
    • ブラジル
    • チリ
    • その他南米
  • 中東とアフリカ
    • サウジアラビア
    • アラブ首長国連邦
    • カタール
    • 南アフリカ
    • その他中東とアフリカ

第11章 主な発展

  • 契約、パートナーシップ、コラボレーション、合弁事業
  • 買収と合併
  • 新製品の発売
  • 事業拡大
  • その他の主要戦略

第12章 企業プロファイル

  • Johnson & Johnson
  • Procter & Gamble Company
  • First Quality Enterprises
  • Kao Corporation
  • Kimberly-Clark Corporation
  • Unicharm Corporation
  • Premier FMCG
  • Ontex BV
  • Hengan International Group Co. Limited
  • Drylock Technologies
  • Natracare LLC
  • Edgewell Personal Care Company
  • Bingbing Paper Co., Ltd.
  • Lune Group Oy Ltd
  • Essity AB
  • Wuka Ltd
  • Cotton High Tech SL
  • Daio Paper Corporation
  • Unilever plc.
  • Me Luna GmbH
図表

List of Tables

  • Table 1 Global Feminine Hygiene Products Market Outlook, By Region (2021-2030) ($MN)
  • Table 2 Global Feminine Hygiene Products Market Outlook, By Product Type (2021-2030) ($MN)
  • Table 3 Global Feminine Hygiene Products Market Outlook, By Panty Liners (2021-2030) ($MN)
  • Table 4 Global Feminine Hygiene Products Market Outlook, By Sanitary Napkins (2021-2030) ($MN)
  • Table 5 Global Feminine Hygiene Products Market Outlook, By Tampons (2021-2030) ($MN)
  • Table 6 Global Feminine Hygiene Products Market Outlook, By Menstrual Cups (2021-2030) ($MN)
  • Table 7 Global Feminine Hygiene Products Market Outlook, By Other Product Types (2021-2030) ($MN)
  • Table 8 Global Feminine Hygiene Products Market Outlook, By Nature (2021-2030) ($MN)
  • Table 9 Global Feminine Hygiene Products Market Outlook, By Disposable (2021-2030) ($MN)
  • Table 10 Global Feminine Hygiene Products Market Outlook, By Reusable (2021-2030) ($MN)
  • Table 11 Global Feminine Hygiene Products Market Outlook, By Category (2021-2030) ($MN)
  • Table 12 Global Feminine Hygiene Products Market Outlook, By Organic (2021-2030) ($MN)
  • Table 13 Global Feminine Hygiene Products Market Outlook, By Conventional (2021-2030) ($MN)
  • Table 14 Global Feminine Hygiene Products Market Outlook, By Age Group (2021-2030) ($MN)
  • Table 15 Global Feminine Hygiene Products Market Outlook, By Below 15 years (2021-2030) ($MN)
  • Table 16 Global Feminine Hygiene Products Market Outlook, By 15 - 25 years (2021-2030) ($MN)
  • Table 17 Global Feminine Hygiene Products Market Outlook, By 26 - 40 years (2021-2030) ($MN)
  • Table 18 Global Feminine Hygiene Products Market Outlook, By Above 40 years (2021-2030) ($MN)
  • Table 19 Global Feminine Hygiene Products Market Outlook, By Distribution Channel (2021-2030) ($MN)
  • Table 20 Global Feminine Hygiene Products Market Outlook, By Hypermarket (2021-2030) ($MN)
  • Table 21 Global Feminine Hygiene Products Market Outlook, By Convenience Stores (2021-2030) ($MN)
  • Table 22 Global Feminine Hygiene Products Market Outlook, By Supermarket (2021-2030) ($MN)
  • Table 23 Global Feminine Hygiene Products Market Outlook, By Retail Pharmacies (2021-2030) ($MN)
  • Table 24 Global Feminine Hygiene Products Market Outlook, By Department Stores (2021-2030) ($MN)
  • Table 25 Global Feminine Hygiene Products Market Outlook, By Online Purchase (2021-2030) ($MN)
  • Table 26 North America Feminine Hygiene Products Market Outlook, By Country (2021-2030) ($MN)
  • Table 27 North America Feminine Hygiene Products Market Outlook, By Product Type (2021-2030) ($MN)
  • Table 28 North America Feminine Hygiene Products Market Outlook, By Panty Liners (2021-2030) ($MN)
  • Table 29 North America Feminine Hygiene Products Market Outlook, By Sanitary Napkins (2021-2030) ($MN)
  • Table 30 North America Feminine Hygiene Products Market Outlook, By Tampons (2021-2030) ($MN)
  • Table 31 North America Feminine Hygiene Products Market Outlook, By Menstrual Cups (2021-2030) ($MN)
  • Table 32 North America Feminine Hygiene Products Market Outlook, By Other Product Types (2021-2030) ($MN)
  • Table 33 North America Feminine Hygiene Products Market Outlook, By Nature (2021-2030) ($MN)
  • Table 34 North America Feminine Hygiene Products Market Outlook, By Disposable (2021-2030) ($MN)
  • Table 35 North America Feminine Hygiene Products Market Outlook, By Reusable (2021-2030) ($MN)
  • Table 36 North America Feminine Hygiene Products Market Outlook, By Category (2021-2030) ($MN)
  • Table 37 North America Feminine Hygiene Products Market Outlook, By Organic (2021-2030) ($MN)
  • Table 38 North America Feminine Hygiene Products Market Outlook, By Conventional (2021-2030) ($MN)
  • Table 39 North America Feminine Hygiene Products Market Outlook, By Age Group (2021-2030) ($MN)
  • Table 40 North America Feminine Hygiene Products Market Outlook, By Below 15 years (2021-2030) ($MN)
  • Table 41 North America Feminine Hygiene Products Market Outlook, By 15 - 25 years (2021-2030) ($MN)
  • Table 42 North America Feminine Hygiene Products Market Outlook, By 26 - 40 years (2021-2030) ($MN)
  • Table 43 North America Feminine Hygiene Products Market Outlook, By Above 40 years (2021-2030) ($MN)
  • Table 44 North America Feminine Hygiene Products Market Outlook, By Distribution Channel (2021-2030) ($MN)
  • Table 45 North America Feminine Hygiene Products Market Outlook, By Hypermarket (2021-2030) ($MN)
  • Table 46 North America Feminine Hygiene Products Market Outlook, By Convenience Stores (2021-2030) ($MN)
  • Table 47 North America Feminine Hygiene Products Market Outlook, By Supermarket (2021-2030) ($MN)
  • Table 48 North America Feminine Hygiene Products Market Outlook, By Retail Pharmacies (2021-2030) ($MN)
  • Table 49 North America Feminine Hygiene Products Market Outlook, By Department Stores (2021-2030) ($MN)
  • Table 50 North America Feminine Hygiene Products Market Outlook, By Online Purchase (2021-2030) ($MN)
  • Table 51 Europe Feminine Hygiene Products Market Outlook, By Country (2021-2030) ($MN)
  • Table 52 Europe Feminine Hygiene Products Market Outlook, By Product Type (2021-2030) ($MN)
  • Table 53 Europe Feminine Hygiene Products Market Outlook, By Panty Liners (2021-2030) ($MN)
  • Table 54 Europe Feminine Hygiene Products Market Outlook, By Sanitary Napkins (2021-2030) ($MN)
  • Table 55 Europe Feminine Hygiene Products Market Outlook, By Tampons (2021-2030) ($MN)
  • Table 56 Europe Feminine Hygiene Products Market Outlook, By Menstrual Cups (2021-2030) ($MN)
  • Table 57 Europe Feminine Hygiene Products Market Outlook, By Other Product Types (2021-2030) ($MN)
  • Table 58 Europe Feminine Hygiene Products Market Outlook, By Nature (2021-2030) ($MN)
  • Table 59 Europe Feminine Hygiene Products Market Outlook, By Disposable (2021-2030) ($MN)
  • Table 60 Europe Feminine Hygiene Products Market Outlook, By Reusable (2021-2030) ($MN)
  • Table 61 Europe Feminine Hygiene Products Market Outlook, By Category (2021-2030) ($MN)
  • Table 62 Europe Feminine Hygiene Products Market Outlook, By Organic (2021-2030) ($MN)
  • Table 63 Europe Feminine Hygiene Products Market Outlook, By Conventional (2021-2030) ($MN)
  • Table 64 Europe Feminine Hygiene Products Market Outlook, By Age Group (2021-2030) ($MN)
  • Table 65 Europe Feminine Hygiene Products Market Outlook, By Below 15 years (2021-2030) ($MN)
  • Table 66 Europe Feminine Hygiene Products Market Outlook, By 15 - 25 years (2021-2030) ($MN)
  • Table 67 Europe Feminine Hygiene Products Market Outlook, By 26 - 40 years (2021-2030) ($MN)
  • Table 68 Europe Feminine Hygiene Products Market Outlook, By Above 40 years (2021-2030) ($MN)
  • Table 69 Europe Feminine Hygiene Products Market Outlook, By Distribution Channel (2021-2030) ($MN)
  • Table 70 Europe Feminine Hygiene Products Market Outlook, By Hypermarket (2021-2030) ($MN)
  • Table 71 Europe Feminine Hygiene Products Market Outlook, By Convenience Stores (2021-2030) ($MN)
  • Table 72 Europe Feminine Hygiene Products Market Outlook, By Supermarket (2021-2030) ($MN)
  • Table 73 Europe Feminine Hygiene Products Market Outlook, By Retail Pharmacies (2021-2030) ($MN)
  • Table 74 Europe Feminine Hygiene Products Market Outlook, By Department Stores (2021-2030) ($MN)
  • Table 75 Europe Feminine Hygiene Products Market Outlook, By Online Purchase (2021-2030) ($MN)
  • Table 76 Asia Pacific Feminine Hygiene Products Market Outlook, By Country (2021-2030) ($MN)
  • Table 77 Asia Pacific Feminine Hygiene Products Market Outlook, By Product Type (2021-2030) ($MN)
  • Table 78 Asia Pacific Feminine Hygiene Products Market Outlook, By Panty Liners (2021-2030) ($MN)
  • Table 79 Asia Pacific Feminine Hygiene Products Market Outlook, By Sanitary Napkins (2021-2030) ($MN)
  • Table 80 Asia Pacific Feminine Hygiene Products Market Outlook, By Tampons (2021-2030) ($MN)
  • Table 81 Asia Pacific Feminine Hygiene Products Market Outlook, By Menstrual Cups (2021-2030) ($MN)
  • Table 82 Asia Pacific Feminine Hygiene Products Market Outlook, By Other Product Types (2021-2030) ($MN)
  • Table 83 Asia Pacific Feminine Hygiene Products Market Outlook, By Nature (2021-2030) ($MN)
  • Table 84 Asia Pacific Feminine Hygiene Products Market Outlook, By Disposable (2021-2030) ($MN)
  • Table 85 Asia Pacific Feminine Hygiene Products Market Outlook, By Reusable (2021-2030) ($MN)
  • Table 86 Asia Pacific Feminine Hygiene Products Market Outlook, By Category (2021-2030) ($MN)
  • Table 87 Asia Pacific Feminine Hygiene Products Market Outlook, By Organic (2021-2030) ($MN)
  • Table 88 Asia Pacific Feminine Hygiene Products Market Outlook, By Conventional (2021-2030) ($MN)
  • Table 89 Asia Pacific Feminine Hygiene Products Market Outlook, By Age Group (2021-2030) ($MN)
  • Table 90 Asia Pacific Feminine Hygiene Products Market Outlook, By Below 15 years (2021-2030) ($MN)
  • Table 91 Asia Pacific Feminine Hygiene Products Market Outlook, By 15 - 25 years (2021-2030) ($MN)
  • Table 92 Asia Pacific Feminine Hygiene Products Market Outlook, By 26 - 40 years (2021-2030) ($MN)
  • Table 93 Asia Pacific Feminine Hygiene Products Market Outlook, By Above 40 years (2021-2030) ($MN)
  • Table 94 Asia Pacific Feminine Hygiene Products Market Outlook, By Distribution Channel (2021-2030) ($MN)
  • Table 95 Asia Pacific Feminine Hygiene Products Market Outlook, By Hypermarket (2021-2030) ($MN)
  • Table 96 Asia Pacific Feminine Hygiene Products Market Outlook, By Convenience Stores (2021-2030) ($MN)
  • Table 97 Asia Pacific Feminine Hygiene Products Market Outlook, By Supermarket (2021-2030) ($MN)
  • Table 98 Asia Pacific Feminine Hygiene Products Market Outlook, By Retail Pharmacies (2021-2030) ($MN)
  • Table 99 Asia Pacific Feminine Hygiene Products Market Outlook, By Department Stores (2021-2030) ($MN)
  • Table 100 Asia Pacific Feminine Hygiene Products Market Outlook, By Online Purchase (2021-2030) ($MN)
  • Table 101 South America Feminine Hygiene Products Market Outlook, By Country (2021-2030) ($MN)
  • Table 102 South America Feminine Hygiene Products Market Outlook, By Product Type (2021-2030) ($MN)
  • Table 103 South America Feminine Hygiene Products Market Outlook, By Panty Liners (2021-2030) ($MN)
  • Table 104 South America Feminine Hygiene Products Market Outlook, By Sanitary Napkins (2021-2030) ($MN)
  • Table 105 South America Feminine Hygiene Products Market Outlook, By Tampons (2021-2030) ($MN)
  • Table 106 South America Feminine Hygiene Products Market Outlook, By Menstrual Cups (2021-2030) ($MN)
  • Table 107 South America Feminine Hygiene Products Market Outlook, By Other Product Types (2021-2030) ($MN)
  • Table 108 South America Feminine Hygiene Products Market Outlook, By Nature (2021-2030) ($MN)
  • Table 109 South America Feminine Hygiene Products Market Outlook, By Disposable (2021-2030) ($MN)
  • Table 110 South America Feminine Hygiene Products Market Outlook, By Reusable (2021-2030) ($MN)
  • Table 111 South America Feminine Hygiene Products Market Outlook, By Category (2021-2030) ($MN)
  • Table 112 South America Feminine Hygiene Products Market Outlook, By Organic (2021-2030) ($MN)
  • Table 113 South America Feminine Hygiene Products Market Outlook, By Conventional (2021-2030) ($MN)
  • Table 114 South America Feminine Hygiene Products Market Outlook, By Age Group (2021-2030) ($MN)
  • Table 115 South America Feminine Hygiene Products Market Outlook, By Below 15 years (2021-2030) ($MN)
  • Table 116 South America Feminine Hygiene Products Market Outlook, By 15 - 25 years (2021-2030) ($MN)
  • Table 117 South America Feminine Hygiene Products Market Outlook, By 26 - 40 years (2021-2030) ($MN)
  • Table 118 South America Feminine Hygiene Products Market Outlook, By Above 40 years (2021-2030) ($MN)
  • Table 119 South America Feminine Hygiene Products Market Outlook, By Distribution Channel (2021-2030) ($MN)
  • Table 120 South America Feminine Hygiene Products Market Outlook, By Hypermarket (2021-2030) ($MN)
  • Table 121 South America Feminine Hygiene Products Market Outlook, By Convenience Stores (2021-2030) ($MN)
  • Table 122 South America Feminine Hygiene Products Market Outlook, By Supermarket (2021-2030) ($MN)
  • Table 123 South America Feminine Hygiene Products Market Outlook, By Retail Pharmacies (2021-2030) ($MN)
  • Table 124 South America Feminine Hygiene Products Market Outlook, By Department Stores (2021-2030) ($MN)
  • Table 125 South America Feminine Hygiene Products Market Outlook, By Online Purchase (2021-2030) ($MN)
  • Table 126 Middle East & Africa Feminine Hygiene Products Market Outlook, By Country (2021-2030) ($MN)
  • Table 127 Middle East & Africa Feminine Hygiene Products Market Outlook, By Product Type (2021-2030) ($MN)
  • Table 128 Middle East & Africa Feminine Hygiene Products Market Outlook, By Panty Liners (2021-2030) ($MN)
  • Table 129 Middle East & Africa Feminine Hygiene Products Market Outlook, By Sanitary Napkins (2021-2030) ($MN)
  • Table 130 Middle East & Africa Feminine Hygiene Products Market Outlook, By Tampons (2021-2030) ($MN)
  • Table 131 Middle East & Africa Feminine Hygiene Products Market Outlook, By Menstrual Cups (2021-2030) ($MN)
  • Table 132 Middle East & Africa Feminine Hygiene Products Market Outlook, By Other Product Types (2021-2030) ($MN)
  • Table 133 Middle East & Africa Feminine Hygiene Products Market Outlook, By Nature (2021-2030) ($MN)
  • Table 134 Middle East & Africa Feminine Hygiene Products Market Outlook, By Disposable (2021-2030) ($MN)
  • Table 135 Middle East & Africa Feminine Hygiene Products Market Outlook, By Reusable (2021-2030) ($MN)
  • Table 136 Middle East & Africa Feminine Hygiene Products Market Outlook, By Category (2021-2030) ($MN)
  • Table 137 Middle East & Africa Feminine Hygiene Products Market Outlook, By Organic (2021-2030) ($MN)
  • Table 138 Middle East & Africa Feminine Hygiene Products Market Outlook, By Conventional (2021-2030) ($MN)
  • Table 139 Middle East & Africa Feminine Hygiene Products Market Outlook, By Age Group (2021-2030) ($MN)
  • Table 140 Middle East & Africa Feminine Hygiene Products Market Outlook, By Below 15 years (2021-2030) ($MN)
  • Table 141 Middle East & Africa Feminine Hygiene Products Market Outlook, By 15 - 25 years (2021-2030) ($MN)
  • Table 142 Middle East & Africa Feminine Hygiene Products Market Outlook, By 26 - 40 years (2021-2030) ($MN)
  • Table 143 Middle East & Africa Feminine Hygiene Products Market Outlook, By Above 40 years (2021-2030) ($MN)
  • Table 144 Middle East & Africa Feminine Hygiene Products Market Outlook, By Distribution Channel (2021-2030) ($MN)
  • Table 145 Middle East & Africa Feminine Hygiene Products Market Outlook, By Hypermarket (2021-2030) ($MN)
  • Table 146 Middle East & Africa Feminine Hygiene Products Market Outlook, By Convenience Stores (2021-2030) ($MN)
  • Table 147 Middle East & Africa Feminine Hygiene Products Market Outlook, By Supermarket (2021-2030) ($MN)
  • Table 148 Middle East & Africa Feminine Hygiene Products Market Outlook, By Retail Pharmacies (2021-2030) ($MN)
  • Table 149 Middle East & Africa Feminine Hygiene Products Market Outlook, By Department Stores (2021-2030) ($MN)
  • Table 150 Middle East & Africa Feminine Hygiene Products Market Outlook, By Online Purchase (2021-2030) ($MN)
目次
Product Code: SMRC25122

According to Stratistics MRC, the Global Feminine Hygiene Products Market is accounted for $42.87 billion in 2023 and is expected to reach $73.95 billion by 2030 growing at a CAGR of 8.1% during the forecast period. Feminine hygiene products are personal care items designed to manage menstrual hygiene and promote women's health. These products include wipes, tampons, pads, menstrual cups, panty liners, internal cleansers, sprays, disposable and reusable razors, and blades. These products include a diverse range of items intended for use during menstruation, postpartum periods, or for general personal cleanliness. They aim to support women's reproductive health by ensuring proper intimate hygiene to prevent infections and allergies.

According to data published by the UN (World Population Prospects), the population of females in the world is estimated at around 3.9 billion, representing 49.58% of the world population.

Market Dynamics:

Driver:

Rising awareness about personal hygiene

Raising awareness and encouraging women to prioritise menstrual health are the results of educational initiatives. The adoption of feminine hygiene products is aided by this cultural shift that reduces stigma. Women's demand for innovative, high-quality products-including products that prioritise comfort and environmental friendliness-is rising as they become more educated. In addition to fuelling market expansion, the growing awareness of personal hygiene is a reflection of a larger cultural trend that prioritises health and proactive self-care, framing feminine hygiene products as necessary components of women's daily health regimens.

Restraint:

Health and safety concerns

Instances of product recalls or worries about the safety of ingredients can undermine consumer trust. Issues related to allergic reactions, irritation, or adverse health effects associated with certain products may lead to a decline in consumer confidence and loyalty. Manufacturers face the challenge of addressing and mitigating these concerns through stringent quality control measures and transparent communication. Thus, it will limit market expansion.

Opportunity:

Growing consumer interest in sustainable products

As environmental consciousness grows, consumers seek eco-friendly alternatives, creating a demand for biodegradable, reusable, and recyclable feminine hygiene options. Companies embracing sustainable practices can capitalise on this trend by developing innovative, environmentally friendly products that cater to eco-conscious consumers. Emphasising sustainability not only aligns with global environmental goals but also enhances brand reputation and attracts a socially responsible consumer base. Thereby, these factors accelerating market demand.

Threat:

Counterfeit products

Counterfeit feminine hygiene products often lack the quality and safety standards adhered to by legitimate manufacturers. These fake products may contain substandard materials or harmful substances, posing serious health risks to consumers. Issues such as skin irritation, infections, or more severe health complications can result from the use of counterfeit items. Also, the presence of counterfeit products undermines the trust that consumers place in established and authentic brands. As a result, it acts as a significant barrier to the market growth.

Covid-19 Impact

The pandemic disrupted global supply chains, affecting the production and distribution of feminine hygiene products. Lockdowns, restrictions, and workforce shortages led to delays in manufacturing and logistics, impacting product availability. However, the heightened focus on personal hygiene during the pandemic could have positively influenced the demand for certain feminine hygiene products. The pandemic highlighted the importance of sustainability, influencing consumer preferences.

The sanitary napkins segment is expected to be the largest during the forecast period

The sanitary napkins segment is estimated to hold the largest share. Sanitary napkins are offering women a convenient and disposable solution for menstrual hygiene. Composed of absorbent materials, these pads come in various types, including regular, ultra-thin, and maxi pads, catering to different flow levels. Technological advancements focus on enhancing comfort, absorbency, and sustainability. Furthermore, these napkins play a crucial role in addressing women's menstrual needs, contributing significantly to the overall feminine hygiene market.

The reusable segment is expected to have the highest CAGR during the forecast period

The reusable segment is anticipated to have lucrative growth during the forecast period. This segment includes reusable menstrual products such as cloth pads and menstrual cups. Reusable products aim to reduce environmental impact, providing eco-friendly options for women seeking sustainable menstrual hygiene solutions. These products are typically made from washable, long-lasting materials, promoting cost-effectiveness over time. The increasing focus on environmental consciousness, coupled with advancements in design and materials, has contributed to the rising popularity of reusable feminine hygiene products.

Region with largest share:

Asia Pacific commanded the largest market share during the extrapolated period owing to Urbanisation, changing lifestyles, and increasing disposable incomes. With a large and diverse population, countries in this region exhibit varying levels of awareness and acceptance of feminine hygiene products. Local and global manufacturers compete by adapting products to meet cultural preferences. Moreover, E-commerce plays a crucial role in enhancing accessibility to feminine hygiene products across the Asia-Pacific region.

Region with highest CAGR:

North America is expected to witness profitable growth over the projection period. The region exhibits a mature market with a wide array of product choices, including organic and eco-friendly options. The market is influenced by health-conscious trends, inclusivity, and sustainability initiatives. Regulatory standards and heightened consumer awareness regarding product safety and ingredients play a crucial role in shaping the North American feminine hygiene market.

Key players in the market

Some of the key players in the Feminine Hygiene Products Market include Johnson & Johnson, Procter & Gamble Company, First Quality Enterprises, Kao Corporation, Kimberly-Clark Corporation, Unicharm Corporation, Premier FMCG, Ontex BV, Hengan International Group Co. Limited, Drylock Technologies, Natracare LLC, Edgewell Personal Care Company, Bingbing Paper Co., Ltd., Lune Group Oy Ltd, Essity AB, Wuka Ltd, Cotton High Tech SL, Daio Paper Corporation, Unilever plc and Me Luna GmbH.

Key Developments:

In June 2023, The Procter & Gamble Company announced an investment of USD 24 million to set up a personal healthcare manufacturing facility in Gujarat, India.

In April 2022, Kimberly-Clark Corporation launched new Poise Ultra Thin Pads with Wings. The Poise thinnest pads guarantee 100% clean, dry, fresh protection from bladder leaks.

In November 2021, Ontex BV launched its brand NAT in China. The products launched were tampons, towels, pantyliners, and menstruation pants.

Product Types Covered:

  • Panty Liners
  • Sanitary Napkins
  • Tampons
  • Menstrual Cups
  • Other Product Types

Natures Covered:

  • Disposable
  • Reusable

Categories Covered:

  • Organic
  • Conventional

Age Groups Covered:

  • Below 15 years
  • 15 - 25 years
  • 26 - 40 years
  • Above 40 years

Distribution Channels Covered:

  • Hypermarket
  • Convenience Stores
  • Supermarket
  • Retail Pharmacies
  • Department Stores
  • Online Purchase

Regions Covered:

  • North America
    • US
    • Canada
    • Mexico
  • Europe
    • Germany
    • UK
    • Italy
    • France
    • Spain
    • Rest of Europe
  • Asia Pacific
    • Japan
    • China
    • India
    • Australia
    • New Zealand
    • South Korea
    • Rest of Asia Pacific
  • South America
    • Argentina
    • Brazil
    • Chile
    • Rest of South America
  • Middle East & Africa
    • Saudi Arabia
    • UAE
    • Qatar
    • South Africa
    • Rest of Middle East & Africa

What our report offers:

  • Market share assessments for the regional and country-level segments
  • Strategic recommendations for the new entrants
  • Covers Market data for the years 2021, 2022, 2023, 2026, and 2030
  • Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
  • Strategic recommendations in key business segments based on the market estimations
  • Competitive landscaping mapping the key common trends
  • Company profiling with detailed strategies, financials, and recent developments
  • Supply chain trends mapping the latest technological advancements

Free Customization Offerings:

All the customers of this report will be entitled to receive one of the following free customization options:

  • Company Profiling
    • Comprehensive profiling of additional market players (up to 3)
    • SWOT Analysis of key players (up to 3)
  • Regional Segmentation
    • Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
  • Competitive Benchmarking
    • Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances

Table of Contents

1 Executive Summary

2 Preface

  • 2.1 Abstract
  • 2.2 Stake Holders
  • 2.3 Research Scope
  • 2.4 Research Methodology
    • 2.4.1 Data Mining
    • 2.4.2 Data Analysis
    • 2.4.3 Data Validation
    • 2.4.4 Research Approach
  • 2.5 Research Sources
    • 2.5.1 Primary Research Sources
    • 2.5.2 Secondary Research Sources
    • 2.5.3 Assumptions

3 Market Trend Analysis

  • 3.1 Introduction
  • 3.2 Drivers
  • 3.3 Restraints
  • 3.4 Opportunities
  • 3.5 Threats
  • 3.6 Product Analysis
  • 3.7 Emerging Markets
  • 3.8 Impact of Covid-19

4 Porters Five Force Analysis

  • 4.1 Bargaining power of suppliers
  • 4.2 Bargaining power of buyers
  • 4.3 Threat of substitutes
  • 4.4 Threat of new entrants
  • 4.5 Competitive rivalry

5 Global Feminine Hygiene Products Market, By Product Type

  • 5.1 Introduction
  • 5.2 Panty Liners
  • 5.3 Sanitary Napkins
  • 5.4 Tampons
  • 5.5 Menstrual Cups
  • 5.6 Other Product Types

6 Global Feminine Hygiene Products Market, By Nature

  • 6.1 Introduction
  • 6.2 Disposable
  • 6.3 Reusable

7 Global Feminine Hygiene Products Market, By Category

  • 7.1 Introduction
  • 7.2 Organic
  • 7.3 Conventional

8 Global Feminine Hygiene Products Market, By Age Group

  • 8.1 Introduction
  • 8.2 Below 15 years
  • 8.3 15 - 25 years
  • 8.4 26 - 40 years
  • 8.5 Above 40 years

9 Global Feminine Hygiene Products Market, By Distribution Channel

  • 9.1 Introduction
  • 9.2 Hypermarket
  • 9.3 Convenience Stores
  • 9.4 Supermarket
  • 9.5 Retail Pharmacies
  • 9.6 Department Stores
  • 9.7 Online Purchase

10 Global Feminine Hygiene Products Market, By Geography

  • 10.1 Introduction
  • 10.2 North America
    • 10.2.1 US
    • 10.2.2 Canada
    • 10.2.3 Mexico
  • 10.3 Europe
    • 10.3.1 Germany
    • 10.3.2 UK
    • 10.3.3 Italy
    • 10.3.4 France
    • 10.3.5 Spain
    • 10.3.6 Rest of Europe
  • 10.4 Asia Pacific
    • 10.4.1 Japan
    • 10.4.2 China
    • 10.4.3 India
    • 10.4.4 Australia
    • 10.4.5 New Zealand
    • 10.4.6 South Korea
    • 10.4.7 Rest of Asia Pacific
  • 10.5 South America
    • 10.5.1 Argentina
    • 10.5.2 Brazil
    • 10.5.3 Chile
    • 10.5.4 Rest of South America
  • 10.6 Middle East & Africa
    • 10.6.1 Saudi Arabia
    • 10.6.2 UAE
    • 10.6.3 Qatar
    • 10.6.4 South Africa
    • 10.6.5 Rest of Middle East & Africa

11 Key Developments

  • 11.1 Agreements, Partnerships, Collaborations and Joint Ventures
  • 11.2 Acquisitions & Mergers
  • 11.3 New Product Launch
  • 11.4 Expansions
  • 11.5 Other Key Strategies

12 Company Profiling

  • 12.1 Johnson & Johnson
  • 12.2 Procter & Gamble Company
  • 12.3 First Quality Enterprises
  • 12.4 Kao Corporation
  • 12.5 Kimberly-Clark Corporation
  • 12.6 Unicharm Corporation
  • 12.7 Premier FMCG
  • 12.8 Ontex BV
  • 12.9 Hengan International Group Co. Limited
  • 12.10 Drylock Technologies
  • 12.11 Natracare LLC
  • 12.12 Edgewell Personal Care Company
  • 12.13 Bingbing Paper Co., Ltd.
  • 12.14 Lune Group Oy Ltd
  • 12.15 Essity AB
  • 12.16 Wuka Ltd
  • 12.17 Cotton High Tech SL
  • 12.18 Daio Paper Corporation
  • 12.19 Unilever plc.
  • 12.20 Me Luna GmbH