ケフィアの世界市場予測（～2028年）：製品別、由来別、フレーバー別、地域別の分析

世界のケフィアの市場規模は、2022年に19億1,276万米ドルとなり、予測期間中にCAGR8.4％で成長し、2028年までに31億338万米ドルに達すると予測されています。

当レポートでは、世界のケフィア市場について調査分析し、市場の促進要因、抑制要因、市場機会、COVID-19の影響、セグメント別の市場分析、競合情勢、主要企業のプロファイルなどの情報を提供しています。

目次

第1章 エグゼクティブサマリー

第2章 序文

第3章 市場動向分析

• 促進要因
• 抑制要因
• 機会
• 脅威
• 製品分析
• 用途分析
• 新興市場
• COVID-19の影響

第4章 ポーターのファイブフォース分析

第5章 世界のケフィア市場：製品別

• 有機ケフィア
• 低脂肪ケフィア
• ギリシャ風ケフィア
• 冷凍ケフィア

第6章 世界のケフィア市場：由来別

• 豆乳
• ココナッツミルク
• 動物性ミルク

第7章 世界のケフィア市場：フレーバー別

• レギュラー
• フレーバー付き

第8章 世界のケフィア市場：組成別

• ウォーターケフィア
• ミルクケフィア
  • 乳製品ベース
  • 非乳製品ベース

第9章 世界のケフィア市場：用途別

• ソース
• 医薬品
• ドリンク・スムージー
• ディップ・ドレッシング
• 栄養補助食品
• 乳製品
• 化粧品

第10章 世界のケフィア市場：流通チャネル別

• コンビニエンスストア
• 食料品店
• オンライン
• スーパーマーケット/ハイパーマーケット

第11章 世界のケフィア市場：地域別

• 北米
  • 米国
  • カナダ
  • メキシコ
• 欧州
  • ドイツ
  • 英国
  • イタリア
  • フランス
  • スペイン
  • その他欧州
• アジア太平洋地域
  • 日本
  • 中国
  • インド
  • オーストラリア
  • ニュージーランド
  • 韓国
  • その他アジア太平洋地域
• 南米
  • アルゼンチン
  • ブラジル
  • チリ
  • その他南米
• 中東・アフリカ
  • サウジアラビア
  • アラブ首長国連邦
  • カタール
  • 南アフリカ
  • その他中東

第12章 主な発展

• 契約、パートナーシップ、提携、合弁事業
• 買収と合併
• 新製品の発売
• 拡張
• その他の主要戦略

第13章 企業プロファイル

• Hain Celestial
• Groupe Danone
• Dohler Group
• Archer Daniels Midland
• Fresh Made Inc
• Koninklijke DSM N.V.
• Nestle S.A.
• Lifeway Foods Inc.
• Helios Ingredients
• Danlac Canada Inc
• Nestle
• E. I. Du Pont De Nemours and Company
• Nourish Kefir
• Kerry Group
• Krasnystaw OSM
• Biotiful Dairy Ltd
• Yogurmet Canada
• The Greek Gods

List of Tables

• Table 1 Global Kefir Market Outlook, By Region (2020-2028) (US $MN)
• Table 2 Global Kefir Market Outlook, By Product (2020-2028) (US $MN)
• Table 3 Global Kefir Market Outlook, By Organic Kefir (2020-2028) (US $MN)
• Table 4 Global Kefir Market Outlook, By Low Fat Kefir (2020-2028) (US $MN)
• Table 5 Global Kefir Market Outlook, By Greek Style Kefir (2020-2028) (US $MN)
• Table 6 Global Kefir Market Outlook, By Frozen Kefir (2020-2028) (US $MN)
• Table 7 Global Kefir Market Outlook, By Source (2020-2028) (US $MN)
• Table 8 Global Kefir Market Outlook, By Soy milk (2020-2028) (US $MN)
• Table 9 Global Kefir Market Outlook, By Coconut milk (2020-2028) (US $MN)
• Table 10 Global Kefir Market Outlook, By Animal milk (2020-2028) (US $MN)
• Table 11 Global Kefir Market Outlook, By Flavour (2020-2028) (US $MN)
• Table 12 Global Kefir Market Outlook, By Regular (2020-2028) (US $MN)
• Table 13 Global Kefir Market Outlook, By Flavoured (2020-2028) (US $MN)
• Table 14 Global Kefir Market Outlook, By Composition (2020-2028) (US $MN)
• Table 15 Global Kefir Market Outlook, By Water Kefir (2020-2028) (US $MN)
• Table 16 Global Kefir Market Outlook, By Milk Kefir (2020-2028) (US $MN)

Table17 Global Kefir Market Outlook, By Dairy Based (2020-2028) (US $MN)

• Table 18 Global Kefir Market Outlook, By Non-Dairy Based (2020-2028) (US $MN)
• Table 19 Global Kefir Market Outlook, By Application (2020-2028) (US $MN)
• Table 20 Global Kefir Market Outlook, By Sauces (2020-2028) (US $MN)
• Table 21 Global Kefir Market Outlook, By Pharmaceuticals (2020-2028) (US $MN)
• Table 22 Global Kefir Market Outlook, By Drinks and Smoothies (2020-2028) (US $MN)
• Table 23 Global Kefir Market Outlook, By Dips & Dressings (2020-2028) (US $MN)
• Table 24 Global Kefir Market Outlook, By Dietary Supplements (2020-2028) (US $MN)
• Table 25 Global Kefir Market Outlook, By Dairy Products (2020-2028) (US $MN)
• Table 26 Global Kefir Market Outlook, By Cosmetics (2020-2028) (US $MN)
• Table 27 Global Kefir Market Outlook, By Distribution Channel (2020-2028) (US $MN)
• Table 28 Global Kefir Market Outlook, By Convenience Stores (2020-2028) (US $MN)
• Table 29 Global Kefir Market Outlook, By Grocery Stores (2020-2028) (US $MN)
• Table 30 Global Kefir Market Outlook, By Online (2020-2028) (US $MN)
• Table 31 Global Kefir Market Outlook, By Supermarkets/ Hypermarkets (2020-2028) (US $MN)

Note- Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.

According to Stratistics MRC, the Global Kefir Market is accounted for $1,912.76 million in 2022 and is expected to reach $3,103.38 million by 2028 growing at a CAGR of 8.4% during the forecast period. Kefir is a fermented milk drink. The name kefir comes from the Turkish word "keyif," which refers to the "good feeling" a person gets after drinking it. The drink is a combination of milk and kefir grains and contains live bacteria and yeast. The kefir products include kefir milk, kefir smoothie, kefir probiotic drink, kefir yogurt, and organic kefir drinks.

According to the data from CLAL, around 2,429.6 thousand tons of soured milk, yoghurt, kefir, mixed milk product has been consumed in Germany, in 2020. For Instance, according to Statistics Denmark In 2020, the import value of buttermilk, kefir and other fermented or acidified milk or cream into Denmark amounted to almost DKK 137 million. Adding on, kefir is consumed as breakfast, lunch, or dinner in these regions depending on consumer's choice. Russia is the largest producer of kefir globally, followed by Poland.

Market Dynamics:

Driver:

Health Benefits

Kefir is an excellent source of probiotics. It contains high concentrations of vitamins and minerals and is also one of the major sources of protein. It is also a good source of vitamin K, calcium, vitamin B12, biotin, enzymes, vitamin B9, and other nutritive contents necessary for proper body functioning. It comprises adequate amounts of bacteria, which aid in the proper functioning of the digestive system. Kefir helps in stimulating the immune system and lowering cholesterol levels. It also aids in controlling the level of blood sugar and reduction of body weight. Due to its health benefits, it is increasingly being used in the dairy, pharmaceuticals, and dietary supplements industry.

Restraint:

High in sugar

Kefir is high in sugar. Some of the sugar content in kefir milk is natural sugar from the fruit juice or is that it tends to be milk, though manufacturers often add sugar and other flavorings to make the drink taste sweeter. Kefir is made from fermenting milk, which contains naturally occurring sugar. The fermentation process does not remove all the sugars in it. Hence it acts as one of the restraints for market growth.

Opportunity:

Rise demand for probiotics drinks

Kefir has gained popularity in health-conscious communities, but a lot of them are vegans. The market is responding with non-dairy products to appeal to vegans. Kefir can be consumed daily by people of all age groups. Rising health concerns across the province coupled with the efficacy of probiotics in addressing health concerns are expected to be create ample opportunity for the market.

Threat:

Side Effects

Kefir can cause an allergic reaction. If people allergic are to milk, kefir is made from dairy milk as it can cause a serious, life-threatening allergic reaction. Kefir is also made from substitute "milk", such as rice milk. Cancer patients generally have weakened immune systems and can be affected by probiotics, which are living bacteria. This means that the bacteria can spread to other parts of the body and lead to other health problems, such as infection or sepsis.

The Flavoured segment is expected to be the largest during the forecast period

The Flavoured segment is expected to be the largest during the forecast period. The growth is attributed to the, flavored kefir products have a wide range of flavors and are famous among adults and kids as well. The popularity of flavored beverages across the world mainly contributes to the growth of the segment. The increased demand for flavored drinks has necessitated manufacturers to develop kefir with novel flavors.

The Milk Kefir segment is expected to have the highest CAGR during the forecast period

The Milk Kefir holds the highest market share, as it can be prepared easily with cow milk, goat milk, coconut milk, and other non-dairy-based milk. It is made by adding kefir grains to milk. Kefir milk has several health benefits such as it boosts immunity, fighting cancer, builds bone strength, supports digestion, improving allergies, healing skin, and improving lactose intolerance symptoms. Additionally, Kefir manufacturers are inventing products with new flavors such as watermelon and pumpkin spice which in turn makes kefir the most preferred fermented drink.

Region with highest share:

Europe is projected to hold the largest market share during the forecast period, as it is a popular drink and the consumption is also high in the European countries due to the rising health awareness is captivating the growth of the market in this province. The focus of international brands to cater to the requirements of health-conscious consumers in this region also propels the market growth. Moreover, the popularity of probiotic foods and beverages and on-the-go snacks fuels the market growth in Europe. Fermented milk originates from the Near East and subsequently became popular in Eastern and Central Europe.

Region with highest CAGR:

Asia Pacific is projected to have the highest CAGR over the forecast period. This attributes to the fact that the manufacturers have a great opportunity to expand their business due to less number of competitors in this province. Consequently, the manufacturers have started setting their kefir businesses in this region. Countries including Japan, Australia, and New Zealand are expected to propel the regional market growth as a result of increasing awareness among consumers regarding fermented milk products over the past few years.

Key players in the market

Some of the key players profiled in the Kefir Market include Hain Celestial, Groupe Danone, Dohler Group, Archer Daniels Midland, Fresh Made Inc , Koninklijke DSM N.V., Nestle S.A, Lifeway Foods Inc, Helios Ingredients, Danlac Canada Inc, Nestle, E. I. Du Pont De Nemours and Company, Nourish Kefir , Kerry Group, Krasnystaw OSM, Biotiful Dairy Ltd, Yogurmet Canada, The Greek Gods.

Key Developments:

In July 2021: Lifeway Foods, Inc, announced the brand's first expansion into the French market for kefir distribution with a listing at Costco France

In May 2021: Biotiful Dairy Ltd, launched a new kefir coffee product line in the United Kingdom. The kefir cold brew coffee is made with British Milk with no added sugar and is gut-friendly. Biotiful Kefir Coffee on-the-go is the perfect drink for natural energy uplift with immunity support. The new Kefir coffee range was launched in two varieties: mocha and latte.

In Sep 2021: Biotiful launched oat kefir drink in original, mango and strawberry flavor; each 250ml bottle contains billions of live cultures as well as vitamins B12 and B2 to help support immunity. Made in the United Kingdom, they contain no sugar added or artificial ingredients

Products Covered:

• Organic Kefir
• Low Fat Kefir
• Greek Style Kefir
• Frozen Kefir

Sources Covered:

• Soy milk
• Coconut milk
• Animal milk

Flavor's Covered:

• Regular
• Flavoured

Compositions Covered:

• Water Kefir
• Milk Kefir

Applications Covered:

• Sauces
• Pharmaceuticals
• Drinks and Smoothies
• Dips & Dressings
• Dietary Supplements
• Dairy Products
• Cosmetics

Distribution Channels Covered:

• Convenience Stores
• Grocery Stores
• Online
• Supermarkets/ Hypermarkets
• Melanoma
• Ovarian Cancer
• Pancreatic Cancer

Regions Covered:

• North America
  • US
  • Canada
  • Mexico
• Europe
  • Germany
  • UK
  • Italy
  • France
  • Spain
  • Rest of Europe
• Asia Pacific
  • Japan
  • China
  • India
  • Australia
  • New Zealand
  • South Korea
  • Rest of Asia Pacific
• South America
  • Argentina
  • Brazil
  • Chile
  • Rest of South America
• Middle East & Africa
  • Saudi Arabia
  • UAE
  • Qatar
  • South Africa
  • Rest of Middle East & Africa

What our report offers:

• Market share assessments for the regional and country-level segments
• Strategic recommendations for the new entrants
• Covers Market data for the years 2020, 2021, 2022, 2025 and 2028
• Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
• Strategic recommendations in key business segments based on the market estimations
• Competitive landscaping mapping the key common trends
• Company profiling with detailed strategies, financials, and recent developments
• Supply chain trends mapping the latest technological advancements

Free Customization Offerings:

All the customers of this report will be entitled to receive one of the following free customization options:

• Company Profiling
  • Comprehensive profiling of additional market players (up to 3)
  • SWOT Analysis of key players (up to 3)
• Regional Segmentation
  • Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
• Competitive Benchmarking
  • Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances

Table of Contents

1 Executive Summary

2 Preface

• 2.1 Abstract
• 2.2 Stake Holders
• 2.3 Research Scope
• 2.4 Research Methodology
  • 2.4.1 Data Mining
  • 2.4.2 Data Analysis
  • 2.4.3 Data Validation
  • 2.4.4 Research Approach
• 2.5 Research Sources
  • 2.5.1 Primary Research Sources
  • 2.5.2 Secondary Research Sources
  • 2.5.3 Assumptions

3 Market Trend Analysis

• 3.1 Introduction
• 3.2 Drivers
• 3.3 Restraints
• 3.4 Opportunities
• 3.5 Threats
• 3.6 Product Analysis
• 3.7 Application Analysis
• 3.8 Emerging Markets
• 3.9 Impact of Covid-19

4 Porters Five Force Analysis

• 4.1 Bargaining power of suppliers
• 4.2 Bargaining power of buyers
• 4.3 Threat of substitutes
• 4.4 Threat of new entrants
• 4.5 Competitive rivalry

5 Global Kefir Market, By Product

• 5.1 Introduction
• 5.2 Organic Kefir
• 5.3 Low Fat Kefir
• 5.4 Greek Style Kefir
• 5.5 Frozen Kefir

6 Global Kefir Market, By Source

• 6.1 Introduction
• 6.2 Soy milk
• 6.3 Coconut milk
• 6.4 Animal milk

7 Global Kefir Market, By Flavour

• 7.1 Introduction
• 7.2 Regular
• 7.3 Flavoured

8 Global Kefir Market, By Composition

• 8.1 Introduction
• 8.2 Water Kefir
• 8.3 Milk Kefir
  • 8.3.1 Dairy Based
  • 8.3.2 Non-Dairy Based

9 Global Kefir Market, By Application

• 9.1 Introduction
• 9.2 Sauces
• 9.3 Pharmaceuticals
• 9.4 Drinks and Smoothies
• 9.5 Dips & Dressings
• 9.6 Dietary Supplements
• 9.7 Dairy Products
• 9.8 Cosmetics

10 Global Kefir Market, By Distribution Channel

• 10.1 Introduction
• 10.2 Convenience Stores
• 10.3 Grocery Stores
• 10.4 Online
• 10.5 Supermarkets/ Hypermarkets

11 Global Kefir Market, By Geography

• 11.1 Introduction
• 11.2 North America
  • 11.2.1 US
  • 11.2.2 Canada
  • 11.2.3 Mexico
• 11.3 Europe
  • 11.3.1 Germany
  • 11.3.2 UK
  • 11.3.3 Italy
  • 11.3.4 France
  • 11.3.5 Spain
  • 11.3.6 Rest of Europe
• 11.4 Asia Pacific
  • 11.4.1 Japan
  • 11.4.2 China
  • 11.4.3 India
  • 11.4.4 Australia
  • 11.4.5 New Zealand
  • 11.4.6 South Korea
  • 11.4.7 Rest of Asia Pacific
• 11.5 South America
  • 11.5.1 Argentina
  • 11.5.2 Brazil
  • 11.5.3 Chile
  • 11.5.4 Rest of South America
• 11.6 Middle East & Africa
  • 11.6.1 Saudi Arabia
  • 11.6.2 UAE
  • 11.6.3 Qatar
  • 11.6.4 South Africa
  • 11.6.5 Rest of Middle East & Africa

12 Key Developments

• 12.1 Agreements, Partnerships, Collaborations and Joint Ventures
• 12.2 Acquisitions & Mergers
• 12.3 New Product Launch
• 12.4 Expansions
• 12.5 Other Key Strategies

13 Company Profiling

• 13.1 Hain Celestial
• 13.2 Groupe Danone
• 13.3 Dohler Group
• 13.4 Archer Daniels Midland
• 13.5 Fresh Made Inc
• 13.6 Koninklijke DSM N.V.
• 13.7 Nestle S.A.
• 13.8 Lifeway Foods Inc.
• 13.9 Helios Ingredients
• 13.10 Danlac Canada Inc
• 13.11 Nestle
• 13.12 E. I. Du Pont De Nemours and Company
• 13.13 Nourish Kefir
• 13.14 Kerry Group
• 13.15 Krasnystaw OSM
• 13.16 Biotiful Dairy Ltd
• 13.17 Yogurmet Canada
• 13.18 The Greek Gods