ハニーパウダー市場の市場規模、シェア、成長分析、製品タイプ別、製法別、用途別、流通チャネル別、地域別-2025-2032年産業予測

世界のハニーパウダー市場規模は、2023年に9億3,500万米ドルと評価され、2024年の9億7,894万米ドルから2032年には14億1,362万米ドルに成長し、予測期間（2025-2032年）のCAGRは4.7%で成長する見通しです。

糖尿病、心臓病、がんなどの慢性疾患の急増は、免疫力強化や健康促進製品に対する消費者の需要の高まりとともに、市場を大幅に押し上げています。この動向は、咳や喉の感染症に効果的であるという確立された薬効が科学的な裏付けを得るにつれて、世界の蜂蜜販売の増加に寄与しています。さらに、業界の主要企業は、天然甘味料やクリーンラベル製品への嗜好の高まりに対応するテート＆ライルの革新的なハニーパウダーに代表されるように、製品ラインを拡大しています。政府の取り組み、特にインドでは、National Bee Board（全国養蜂委員会）を通じて農家に近代的な養蜂方法を教育することで、市場の成長をさらに後押ししています。一方、スーパーマーケットやeコマース・プラットフォームを含む組織化された流通チャネルの成長は、良好な市場環境を生み出しています。

目次

イントロダクション

• 調査の目的
• 調査範囲
• 定義

調査手法

• 情報調達
• 二次と一次データの方法
• 市場規模予測
• 市場の前提条件と制限

エグゼクティブサマリー

• 世界市場の見通し
• 供給と需要の動向分析
• セグメント別機会分析

市場力学と見通し

• 市場概要
• 市場規模
• 市場力学
  • 促進要因と機会
  • 抑制要因と課題
• ポーターの分析

主な市場の考察

• 重要成功要因
• 競合の程度
• 主な投資機会
• 市場エコシステム
• 市場の魅力指数（2024年）
• PESTEL分析
• マクロ経済指標
• バリューチェーン分析
• 価格分析

ハニーパウダー市場規模：タイプ別& CAGR（2025-2032年）

• 市場概要
• 顆粒ハチミツ
• 粉末ハチミツ

ハニーパウダー市場規模：製品別& CAGR（2025-2032年）

• 市場概要
• オーガニック
• 従来型

ハニーパウダー市場規模：プロセス別& CAGR（2025-2032年）

• 市場概要
• スプレードライ
• ドラム/ローラー乾燥
• 真空乾燥
• その他

ハニーパウダー市場規模：用途別& CAGR（2025-2032年）

• 市場概要
• 食品・飲料
• 美容とパーソナルケア
• 栄養補助食品
• その他

ハニーパウダー市場規模：流通チャネル別& CAGR（2025-2032年）

• 市場概要
• オフライン
• オンライン

ハニーパウダー市場規模& CAGR（2025-2032年）

• 北米
  • 米国
  • カナダ
• 欧州
  • ドイツ
  • スペイン
  • フランス
  • 英国
  • イタリア
  • その他欧州地域
• アジア太平洋地域
  • 中国
  • インド
  • 日本
  • 韓国
  • その他アジア太平洋地域
• ラテンアメリカ
  • ブラジル
  • その他ラテンアメリカ地域
• 中東・アフリカ
  • GCC諸国
  • 南アフリカ
  • その他中東・アフリカ

競合情報

• 上位5社の比較
• 主要企業の市場ポジショニング（2024年）
• 主な市場企業が採用した戦略
• 最近の市場動向
• 企業の市場シェア分析（2024年）
• 主要企業の企業プロファイル
  • 企業の詳細
  • 製品ポートフォリオ分析
  • 企業のセグメント別シェア分析
  • 収益の前年比比較（2022-2024年）

主要企業プロファイル

• ADM（Archer Daniels Midland）（US）
• AmTech Ingredients（US）
• Z Natural Foods（US）
• Woodland Foods（US）
• Augason Farms（US）
• Specialty Products & Technology, Inc.（US）
• Wuhu Deli Foods Co., Ltd.（China）
• Norevo GmbH（Germany）
• NOW Foods（US）
• Sainsbury's（UK）

結論と提言

Global Honey Powder Market size was valued at USD 935.0 million in 2023 and is poised to grow from USD 978.94 million in 2024 to USD 1413.62 million by 2032, growing at a CAGR of 4.7% during the forecast period (2025-2032).

The surge in chronic medical conditions like diabetes, heart disease, and cancer is substantially boosting the market, alongside rising consumer demand for immunity-enhancing and health-promoting products. This trend is contributing to increased global honey sales, as its established medicinal properties-effective against cough and throat infections-gain scientific backing. Additionally, key industry players are expanding their product lines, exemplified by Tate & Lyle's innovative honey powder that caters to the growing preference for natural sweeteners and clean-label products. Government initiatives, particularly in India, are further propelling market growth by educating farmers on modern beekeeping practices through the National Bee Board. Meanwhile, the growth of organized distribution channels, including supermarkets and e-commerce platforms, is creating a favorable market environment.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Honey Powder market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Honey Powder Market Segments Analysis

Global Honey Powder Market is segmented by Type, Product, Process, Application, Distribution Channel and region. Based on Type, the market is segmented into Granulated Honey and Powdered Honey. Based on Product, the market is segmented into Organic and Conventional. Based on Process, the market is segmented into Spray Dry, Drum/Roller Dry, Vacuum Dry and Others. Based on Application, the market is segmented into Food & Beverages, Beauty and Personal Care, Nutraceutical and Others. Based on Distribution Channel, the market is segmented into Offline and Online. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Global Honey Powder Market

The global honey powder market is experiencing significant growth due to rising consumer awareness regarding the adverse effects of refined sugar, which has led many to seek natural sweeteners. Honey powder stands out as an attractive alternative, offering a practical and shelf-stable form of liquid honey that is highly versatile across various industries. Food and beverage manufacturers are increasingly incorporating honey powder into a range of products, including bakery items, breakfast cereals, energy bars, and instant beverages, thanks to its ability to enhance flavor while providing nutritional benefits. Additionally, its antibacterial properties, antioxidants, and immune-boosting qualities have further boosted its popularity in the health and wellness sector, driving demand for honey powder globally.

Restraints in the Global Honey Powder Market

The global honey powder market faces significant restraints due to the intricate production processes involved, such as spray drying and freeze drying. These methods demand meticulous temperature control and specialized equipment to preserve the nutritional value of honey, which consequently drives up operating costs. As a result, honey powder tends to be more expensive than conventional sweeteners like sugar or artificial substitutes. Additionally, ensuring the purity and quality of honey throughout the drying process necessitates stringent quality control measures, further amplifying production expenses. This financial burden may restrict the adoption of honey powder in cost-sensitive markets, hindering its overall growth potential.

Market Trends of the Global Honey Powder Market

The global honey powder market is experiencing a notable transformation driven by advancements in artificial intelligence (AI). Enhanced production efficiency and quality control brought about by AI technologies are reshaping this sector, allowing manufacturers to optimize processes and reduce waste. With AI's ability to regulate production conditions and implement real-time inspections, companies can ensure a consistent and high-quality product that meets consumer demands. Moreover, AI algorithms lend invaluable support in predicting market trends and managing inventory more effectively, minimizing the risk of overstocking or shortages. As consumers lean towards natural sweeteners, this tech-driven approach positions honey powder favorably within the health-conscious market landscape.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2024
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis

Global Honey Powder Market Size by Type & CAGR (2025-2032)

• Market Overview
• Granulated Honey
• Powdered Honey

Global Honey Powder Market Size by Product & CAGR (2025-2032)

• Market Overview
• Organic
• Conventional

Global Honey Powder Market Size by Process & CAGR (2025-2032)

• Market Overview
• Spray Dry
• Drum/Roller Dry
• Vacuum Dry
• Others

Global Honey Powder Market Size by Application & CAGR (2025-2032)

• Market Overview
• Food & Beverages
• Beauty and Personal Care
• Nutraceutical
• Others

Global Honey Powder Market Size by Distribution Channel & CAGR (2025-2032)

• Market Overview
• Offline
• Online

Global Honey Powder Market Size & CAGR (2025-2032)

• North America (Type, Product, Process, Application, Distribution Channel)
  • US
  • Canada
• Europe (Type, Product, Process, Application, Distribution Channel)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Type, Product, Process, Application, Distribution Channel)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Type, Product, Process, Application, Distribution Channel)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Type, Product, Process, Application, Distribution Channel)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2024
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2024
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

• ADM (Archer Daniels Midland) (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• AmTech Ingredients (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Z Natural Foods (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Woodland Foods (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Augason Farms (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Specialty Products & Technology, Inc. (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Wuhu Deli Foods Co., Ltd. (China)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Norevo GmbH (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• NOW Foods (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Sainsbury's (UK)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations