ハンドクリームの市場規模、シェア、成長分：製品別、人口層別、年齢層別、流通チャネル別、地域別 - 産業予測、2025年～2032年

ハンドクリームの世界市場規模は2023年に4億4,013万米ドルとなり、2024年の4億6,566万米ドルから2032年には7億3,106万米ドルに拡大し、予測期間（2025-2032年）のCAGRは5.8%で成長する見通しです。

ハンドクリーム市場は、肌の保湿に関する消費者の意識の高まりとCOVID-19による手洗いの増加の余波によって力強い成長を遂げています。水、ラノリン、ミネラルオイルのような有益な成分を配合したハンドクリームは、乾燥、早期老化、肌荒れと闘います。働く女性の急増と高級スキンケアへの投資動向は、需要をさらに煽る。消費者の嗜好は、オンライン小売チャネルの拡大も手伝って、安全で持続可能な成分を使用した製品へとシフトしています。しかし、小売価格の高騰や偽造品の横行など、消費者の信頼を損ない市場拡大の妨げとなる課題も残っています。正規品を見分け、市場の勢いを持続させるためには、意識向上への取り組みが欠かせないです。

目次

イントロダクション

• 調査の目的
• 調査範囲
• 定義

調査手法

• 情報調達
• 二次データと一次データの方法
• 市場規模予測
• 市場の前提条件と制限

エグゼクティブサマリー

• 世界市場の見通し
• 供給と需要の動向分析
• セグメント別機会分析

市場力学と見通し

• 市場概要
• 市場規模
• 市場力学
  • 促進要因と機会
  • 抑制要因と課題
• ポーターの分析

主な市場の考察

• 重要成功要因
• 競合の程度
• 主な投資機会
• 市場エコシステム
• 市場の魅力指数（2024年）
• PESTEL分析
• マクロ経済指標
• バリューチェーン分析
• 価格分析
• 顧客と購買基準の分析
• 貿易分析

ハンドクリーム市場規模：製品別& CAGR（2025-2032）

• 市場概要
• 保湿ハンドクリーム
• アンチエイジングハンドクリーム
• リペアハンドクリーム
• 美白・ブライトニングハンドクリーム
• 角質除去ハンドクリーム
• その他

ハンドクリーム市場規模：人口層別& CAGR（2025-2032）

• 市場概要
• 男性
• 女性

ハンドクリーム市場規模：年齢層別& CAGR（2025-2032）

• 市場概要
• ベビーブーマー
• ミレニアル世代
• ジェネレーションX
• ジェネレーションZ

ハンドクリーム市場規模：流通チャネル別& CAGR（2025-2032）

• 市場概要
• スーパーマーケット/ハイパーマーケット
• 専門店
• 美容室
• 医薬品・ドラッグストア
• オンラインストア

ハンドクリーム市場規模：地域別& CAGR（2025-2032）

• 北米
  • 米国
  • カナダ
• 欧州
  • ドイツ
  • スペイン
  • フランス
  • 英国
  • イタリア
  • その他欧州地域
• アジア太平洋地域
  • 中国
  • インド
  • 日本
  • 韓国
  • その他アジア太平洋地域
• ラテンアメリカ
  • ブラジル
  • その他ラテンアメリカ地域
• 中東・アフリカ
  • GCC諸国
  • 南アフリカ
  • その他中東・アフリカ

競合情報

• 上位5社の比較
• 主要企業の市場ポジショニング（2024年）
• 主な市場企業が採用した戦略
• 市場の最近の動向
• 企業の市場シェア分析（2024年）
• 主要企業の企業プロファイル
  • 会社概要
  • 製品ポートフォリオ分析
  • セグメント別シェア分析
  • 収益の前年比比較（2022-2024）

主要企業プロファイル

• Unilever PLC（United Kingdom）
• Johnson & Johnson（United States）
• Procter & Gamble Company（United States）
• Beiersdorf AG（Germany）
• L'Oreal S.A.（France）
• The Estee Lauder Companies Inc.（United States）
• Shiseido Company, Limited（Japan）
• Coty Inc.（United States）
• Kao Corporation（Japan）
• Henkel AG & Co. KGaA（Germany）
• L'Occitane Groupe S.A.（Luxembourg）
• Natura & Co（Brazil）
• Sanofi（France）
• Revlon, Inc.（United States）
• Pierre Fabre S.A.（France）
• Shanghai Jahwa United Co., Ltd.（China）
• Marks and Spencer Group plc（United Kingdom）
• The Clorox Company（United States）
• Sephora USA, Inc.（United States）

結論と推奨事項

Global Hand Cream Market size was valued at USD 440.13 million in 2023 and is poised to grow from USD 465.66 million in 2024 to USD 731.06 million by 2032, growing at a CAGR of 5.8% during the forecast period (2025-2032).

The hand cream market is witnessing robust growth driven by rising consumer consciousness regarding skin hydration and the aftermath of increased hand washing due to COVID-19. Formulated with beneficial ingredients like water, lanolin, and mineral oil, hand creams combat dryness, premature aging, and skin irritation. The surge in working women and the trend toward premium skincare investments further fuel demand. Consumer preference is shifting towards products with safe, sustainable ingredients, aided by the expansion of online retail channels. However, challenges remain, including high retail prices and the prevalence of counterfeit products, which undermine consumer trust and hinder market expansion. Awareness initiatives are crucial to distinguish authentic products and sustain market momentum.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Hand Cream market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Hand Cream Market Segmental Analysis

Global Hand Cream Market is segmented by Product, Demographic, Age Group, Distribution Channel and region. Based on Product, the market is segmented into Moisturizing Hand Creams, Anti-Aging Hand Creams, Repairing Hand Creams, Whitening/Brightening Hand Creams, Exfoliating Hand Creams and Others. Based on Demographic, the market is segmented into Male and Female. Based on Age Group, the market is segmented into Baby Boomers, Millennial, Generation X and Generation Z. Based on Distribution Channel, the market is segmented into Supermarket/Hypermarket, Specialty Stores, Beauty Salon, Pharma and Drug Store and Online Store. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Global Hand Cream Market

A significant factor propelling the global hand cream market is the increasing number of working women around the world, which now accounts for approximately 39% of the total workforce. This demographic not only represents a substantial consumer base for hand cream products but also exhibits a preference for high-quality and premium options. As more women join the workforce, their purchasing power expands, driving demand for a variety of hand cream formulations tailored to meet their skincare needs. Consequently, the expanding population of working women is a crucial driver of market growth, influencing trends and shaping product offerings in the hand cream sector.

Restraints in the Global Hand Cream Market

The proliferation of counterfeit hand cream products poses a significant obstacle to the growth of the hand cream market. Many consumers may unknowingly use these imitation products, which can lead to distrust in the industry as reputable brands suffer from diminished credibility. This lack of confidence among retailers and distributors in the face of counterfeit products further complicates market dynamics. As a result, the prevalence of fake hand creams not only undermines consumer safety and satisfaction but also threatens the overall expansion of the legitimate hand cream market, potentially stalling its development and diminishing brand loyalty.

Market Trends of the Global Hand Cream Market

The global hand cream market is witnessing a significant trend towards the incorporation of natural and beneficial ingredients, such as herbs and essential oils, into formulations. Consumers increasingly seek products that not only moisturize but also provide therapeutic benefits, with hand creams containing 50-60% aloe vera gel rapidly gaining popularity for their ability to deliver deep hydration and promote skin healing. This focus on natural ingredients appeals to health-conscious consumers and contributes to the rejuvenation of dry skin in areas like knees and elbows. The pleasant fragrances from these ingredients further enhance user experience, driving repeated purchases and solidifying the market's shift towards holistic skincare solutions.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2024
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis
• Customer & Buying Criteria Analysis
• Trade Analysis

Global Hand Cream Market Size by Product & CAGR (2025-2032)

• Market Overview
• Moisturizing Hand Creams
• Anti-Aging Hand Creams
• Repairing Hand Creams
• Whitening/Brightening Hand Creams
• Exfoliating Hand Creams
• Others

Global Hand Cream Market Size by Demographic & CAGR (2025-2032)

• Market Overview
• Male
• Female

Global Hand Cream Market Size by Age Group & CAGR (2025-2032)

• Market Overview
• Baby Boomers
• Millennial
• Generation X
• Generation Z

Global Hand Cream Market Size by Distribution Channel & CAGR (2025-2032)

• Market Overview
• Supermarket/Hypermarket
• Specialty Stores
• Beauty Salon
• Pharma and Drug Store
• Online Store

Global Hand Cream Market Size & CAGR (2025-2032)

• North America (Product, Demographic, Age Group, Distribution Channel)
  • US
  • Canada
• Europe (Product, Demographic, Age Group, Distribution Channel)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Product, Demographic, Age Group, Distribution Channel)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Product, Demographic, Age Group, Distribution Channel)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Product, Demographic, Age Group, Distribution Channel)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2024
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2024
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

• Unilever PLC (United Kingdom)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Johnson & Johnson (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Procter & Gamble Company (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Beiersdorf AG (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• L'Oreal S.A. (France)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• The Estee Lauder Companies Inc. (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Shiseido Company, Limited (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Coty Inc. (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Kao Corporation (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Henkel AG & Co. KGaA (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• L'Occitane Groupe S.A. (Luxembourg)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Natura & Co (Brazil)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Sanofi (France)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Revlon, Inc. (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Pierre Fabre S.A. (France)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Shanghai Jahwa United Co., Ltd. (China)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Marks and Spencer Group plc (United Kingdom)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• The Clorox Company (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Sephora USA, Inc. (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations