市場調査レポート

商品コード

1610871

オートミールの市場規模、シェア、成長分析、形態別、タイプ別、流通チャネル別、地域別 - 産業予測、2024年～2031年

Oatmeal Market Size, Share, Growth Analysis, By Form, By Type, By Distribution Channel, By Region - Industry Forecast 2024-2031

出版日: 2024年12月07日
発行: SkyQuest
ページ情報: 英文 157 Pages
納期: 3～5営業日

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概要
目次

概要

サンプル依頼リストに入れる

オートミールの世界市場規模は2022年に38億米ドルと評価され、2023年の41億米ドルから2031年には67億米ドルに成長し、予測期間（2024-2031年）のCAGRは6.4％で成長する見通しです。

オートミール市場は、健全な朝食に対する消費者の嗜好の高まりによって目覚ましい成長を遂げています。注目すべき動向としては、栄養を優先した、すぐに食べられる、すぐに調理できる、持ち運び可能な食事の選択肢に対する需要の高まりが挙げられます。消費者が栄養豊富な食品に関連する健康上の利点をより意識するようになるにつれて、インスタントオートミールやその他のオーツ麦ベースの製品の魅力が急上昇しています。オーツ麦は、高繊維質、高タンパク質、鉄分、リボフラビンなどの必須ビタミンで知られ、健康的な主食として位置づけられています。これを受けて、大手ブランドは、便利で栄養価の高い朝食ソリューションの需要に応えるため、革新的なオーツ麦ベースの新製品を発売しています。このような消費者行動の変化は、近い将来、オートミールの需要をさらに押し上げると予想されます。

北米
- 米国
- カナダ
欧州
- 英国
- ドイツ
- スペイン
- フランス
- イタリア
- その他欧州地域
アジア太平洋
- 中国
- インド
- 日本
- 韓国
- その他アジア太平洋地域
ラテンアメリカ
- ブラジル
- その他ラテンアメリカ地域
中東およびアフリカ
- GCC諸国
- 南アフリカ
- その他中東・アフリカ

競合情報

上位5社の比較
主要企業の市場ポジショニング（2023年）
主な市場企業が採用した戦略
市場の最近の動向
企業の市場シェア分析（2023年）
主要企業の企業プロファイル
- 会社概要
- 製品ポートフォリオ分析
- セグメント別シェア分析
- 収益の前年比比較（2021-2023）

主要企業プロファイル

PepsiCo, Inc.（Quaker Oats Company）（United States）
The Kellogg Company（United States）
Nestle S.A.（Carnation Company）（Switzerland）
The Hain Celestial Group, Inc.（United States）
Bob's Red Mill Natural Foods, Inc.（United States）
Grain Millers, Inc.（United States）
The Quaker Oats Company（The Quaker Oats Company Limited）（United Kingdom）
POST CONSUMER BRANDS, LLC（United States）
Hodgson Mill, Inc.（United States）
Marico Limited（India）
Dr. August Oetker KG（Germany）
La Preferida, Inc.（United States）
MOM Brands Company（India）
Nature's Path Foods, Inc.（Canada）
True Elements（India）
Weetabix Limited（United Kingdom）
Bagrrys India Limited（India）
The Jordans & Ryvita Company Limited（United Kingdom）
The Unilever Group（Pukka Herbs）（United Kingdom）
The Kellogg Company（Kashi Company）（United States）

結論と推奨事項

Product Code: SQMIG30H2064

Global Oatmeal Market size was valued at USD 3.8 billion in 2022 and is poised to grow from USD 4.1 billion in 2023 to USD 6.7 billion by 2031, growing at a CAGR of 6.4% during the forecast period (2024-2031).

The oatmeal market is experiencing impressive growth driven by the rising consumer preference for wholesome breakfast choices. Notable trends include the increasing demand for ready-to-eat, ready-to-cook, and on-the-go meal options that prioritize nutrition. As consumers become more aware of the health benefits associated with nutrient-rich foods, the appeal of instant oatmeal and other oat-based products has surged. Oats are recognized for their high fiber, protein, iron, and essential vitamins like riboflavin, positioning them as a healthy staple. In response, leading brands are innovating and launching new oat-based offerings to cater to the demand for convenient and nutritious breakfast solutions. This shift in consumer behavior is expected to further boost oatmeal demand in the near future.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Oatmeal market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Oatmeal Market Segmental Analysis

Global Oatmeal Market is segmented by Form, Type, Distribution Channel and Region. Based on Form, the market is segmented into Organic, Conventional. Based on Type, the market is segmented into Quick/Instant Rolled Oats, Steel Cut/Irish Oatmeal, Scottish Oatmeal, oat Flour. Based on Distribution Channel, the market is segmented into Supermarkets, Convenience Stores, Online Retail, Others. Based on Region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & and Africa.

Driver of the Global Oatmeal Market

The global oatmeal market is currently being propelled by several factors. Increased awareness regarding the health benefits of oats has resulted in a surge in their usage in a variety of products, including oatmeal, granola bars, and nutritious snacks. The rise of retail chains and online platforms has further facilitated the availability of high-quality oat-based items. Additionally, the busy lifestyles of the working population have heightened the demand for convenient, ready-to-eat oatmeal products. Manufacturers are also innovating by expanding their product lines to include oat-based beverages and unique flavors such as mint and masala. Key drivers of this market include rising disposable incomes, population growth, a heightened focus on health and wellness, and the introduction of diverse oat products, all contributing to a dynamic growth trajectory for the oatmeal industry.

Restraints in the Global Oatmeal Market

While the consumption of oatmeal has risen due to its numerous health benefits, the growth of the oatmeal market faces certain challenges. A key restraint is the availability of alternative grains such as quinoa, buckwheat, and brown rice, which offer similar nutritional profiles. Additionally, the relatively high price of oats compared to these alternatives could hinder market expansion. Quinoa and buckwheat are increasingly favored as gluten-free options that provide ample protein and fiber, contributing to a diverse range of nutritious breakfast choices. Furthermore, the extensive variety of substitutes available in stores and the longer cooking time associated with oats may further limit their appeal in the ready-to-eat food segment.

Market Trends of the Global Oatmeal Market

The global oatmeal market is experiencing a notable upward trend, driven by consumer preference for both savory and sweet flavored options. As oatmeal's versatility allows for extensive recipe experimentation, manufacturers are capitalizing on this by introducing an array of flavored products, targeting health-conscious consumers eager for tasty alternatives. Rebranding oatmeal as a snack or dessert rather than a traditional breakfast item is gaining traction, further expanding its appeal. This trend is prompting brands to innovate with unique flavors, thus enhancing product variety and satisfying diverse palates, ultimately positioning oatmeal as a versatile and desirable food choice in the contemporary market landscape.

Introduction

Objectives of the Study
Scope of the Report
Definitions

Research Methodology

Information Procurement
Secondary & Primary Data Methods
Market Size Estimation
Market Assumptions & Limitations

Executive Summary

Global Market Outlook
Supply & Demand Trend Analysis
Segmental Opportunity Analysis

Market Dynamics & Outlook

Market Overview
Market Size
Market Dynamics
- Driver & Opportunities
- Restraints & Challenges
Porters Analysis & Impact
- Competitive rivalry
- Threat of substitute
- Bargaining power of buyers
- Threat of new entrants
- Bargaining power of suppliers

Key Market Insights

Key Success Factors
Degree of Competition
Top Investment Pockets
Market Ecosystem
Market Attractiveness Index, 2023
PESTEL Analysis
Macro-Economic Indicators
Value Chain Analysis
Pricing Analysis
Technological Advancement
Regulatory Landscape
Case Studies
Patent Analysis

Oatmeal Market Size by Form & CAGR (2024-2031)

Market Overview
Organic
Conventional

Oatmeal Market Size by Type & CAGR (2024-2031)

Market Overview
Quick/Instant Rolled Oats
Steel Cut/Irish Oatmeal
Scottish Oatmeal
Oat Flour

Oatmeal Market Size by Distribution Channel & CAGR (2024-2031)

Market Overview
Supermarkets
Convenience Stores
Online Retail
Others

Oatmeal Market Size & CAGR (2024-2031)

North America, (Form, Type, Distribution Channel)
- US
- Canada
Europe, (Form, Type, Distribution Channel)
- UK
- Germany
- Spain
- France
- Italy
- Rest of Europe
Asia-Pacific, (Form, Type, Distribution Channel)
- China
- India
- Japan
- South Korea
- Rest of Asia Pacific
Latin America, (Form, Type, Distribution Channel)
- Brazil
- Rest of Latin America
Middle East & Africa, (Form, Type, Distribution Channel)
- GCC Countries
- South Africa
- Rest of Middle East & Africa

Competitive Intelligence

Top 5 Player Comparison
Market Positioning of Key Players, 2023
Strategies Adopted by Key Market Players
Recent Developments in the Market
Company Market Share Analysis, 2023
Company Profiles of All Key Players
- Company Details
- Product Portfolio Analysis
- Company's Segmental Share Analysis
- Revenue Y-O-Y Comparison (2021-2023)

Key Company Profiles

PepsiCo, Inc. (Quaker Oats Company) (United States)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
The Kellogg Company (United States)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Nestle S.A. (Carnation Company) (Switzerland)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
The Hain Celestial Group, Inc. (United States)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Bob's Red Mill Natural Foods, Inc. (United States)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Grain Millers, Inc. (United States)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
The Quaker Oats Company (The Quaker Oats Company Limited) (United Kingdom)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
POST CONSUMER BRANDS, LLC (United States)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Hodgson Mill, Inc. (United States)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Marico Limited (India)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Dr. August Oetker KG (Germany)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
La Preferida, Inc. (United States)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
MOM Brands Company (India)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Nature's Path Foods, Inc. (Canada)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
True Elements (India)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Weetabix Limited (United Kingdom)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Bagrrys India Limited (India)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
The Jordans & Ryvita Company Limited (United Kingdom)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
The Unilever Group (Pukka Herbs) (United Kingdom)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
The Kellogg Company (Kashi Company) (United States)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments

オートミールの市場規模、シェア、成長分析、形態別、タイプ別、流通チャネル別、地域別 - 産業予測、2024年～2031年

Oatmeal Market Size, Share, Growth Analysis, By Form, By Type, By Distribution Channel, By Region - Industry Forecast 2024-2031

目次

イントロダクション

調査手法

エグゼクティブサマリー

市場力学と見通し

主な市場の考察

オートミール市場規模：形態別& CAGR（2024-2031）

オートミール市場規模：タイプ別& CAGR（2024-2031）

オートミール市場規模：流通チャネル別& CAGR（2024-2031）

オートミール市場規模：地域別& CAGR（2024-2031）