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市場調査レポート
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1159526

データマネタイゼーションの世界市場：将来展望 (手法別・コンポーネント別・展開方法別・企業規模別・エンドユーザー別・業種別)、将来予測 (2030年まで)

Data Monetization Market Outlook by Method, Component, Deployment Mode, Enterprise Size, End-User Vertical - Forecast to 2030
出版日: | 発行: Prescient & Strategic Intelligence | ページ情報: 英文 147 Pages | 納期: 2～3営業日

価格
価格表記: USDを日本円(税抜)に換算
本日の銀行送金レート: 1USD=157.36円
データマネタイゼーションの世界市場：将来展望 (手法別・コンポーネント別・展開方法別・企業規模別・エンドユーザー別・業種別)、将来予測 (2030年まで)
出版日: 2022年06月01日
発行: Prescient & Strategic Intelligence
ページ情報: 英文 147 Pages
納期: 2～3営業日
  • 全表示
  • 概要
  • 図表
  • 目次
概要

世界のデータマネタイゼーションの市場規模は、2021年に20億9,250万米ドルに達した後、2021年から2030年にかけて18.2%のCAGRで成長し、2030年には94億2,140万米ドルに達すると予測されています。市場拡大の要因としては、膨大な量のデータが作成されていることと、技術進歩の結果、データストレージの価格低下などが挙げられます。さらに、可視化技術や高度アナリティクス技術の利用が進んでいることも、市場拡大の要因となっています。

アナリティクス対応PaaSの市場シェアは40%を超えており、今後数年間はその優位性を維持し、2030年には50%を超えると予想されています。これは、ビジネスアナリティクスとインテリジェンスプラットフォームのサポートにより、リアルタイムのデータ分析が可能になったことに起因しています。

さらに、データマネタイゼーション市場の中で、Iaas (Insight as a Service) の形態が15%超のシェアを占めています。これは、ビッグデータ分析・個別化考察・クラウドコンピューティングの動向の拡大、IoT分野の活況、市場競争の激化、顧客管理のニーズの高まりが要因です。

通信・IT業界は、このような手法のエンドユーザーとして2番目に多く、市場シェアは19%以上に達し、予測期間中は約20%の割合で進展すると予測されます。この背景には、スマートフォンの普及に伴い、通信ネットワークを介したデータ転送量が増加していることがあります。

また、銀行などの金融機関では口座数が増加し、日々膨大なデータが収集されるため、BFSIセクターはデータマネタイゼーションソリューションの最大のユーザーであり、約23%のシェアを占めています。さらに、決済データのマネタイズの動向は、消費者の期待の変化、リアルタイム決済インフラへの移行、マージン圧力と競合の激化によって促進されています。

北米のデータマネタイゼーション市場は、データマネタイゼーションサービス・ソフトウェア・プラットフォームの普及が進み、多数のデータプロバイダーが存在することから、世界市場の約35%の収益を生み出しています。同地域では、カナダ市場が予測期間中に13.9%のCAGRを記録すると予測されています。

アジア太平洋は予測期間中、22.3%のCAGRでの成長が見込まれています。モバイルアプリ、IoT、クラウド、AI、オーバーザトップサービスなどのデジタルサービスの利用拡大や、技術更新に対する支出の増加が、市場拡大の原動力となっています。域内では中国が約40%のシェアを占め、大きな収益源となっています。

当レポートでは、世界のデータマネタイゼーションの市場について分析し、システムの概略や背景事情、市場の基本構造や主な市場促進・抑制要因、市場規模の実績値・予測値、手法別・コンポーネント別・展開方法別・企業規模別・業種別・地域別の詳細動向、市場競争状態、主要企業のプロファイルなどを調査しております。

目次

第1章 分析の背景事情

第2章 分析方法

第3章 エグゼクティブサマリー

第4章 市場区分の定義

  • 手法別
    • AaaS
    • 埋め込み型アナリティクス
    • IaaS
    • DaaS
  • コンポーネント別
    • ソフトウェア
    • サービス
  • 展開方法別
    • オンプレミス
    • クラウド
  • 企業規模別
    • 大企業
    • 中小企業
  • 業界別
    • 銀行・金融サービス・保険 (BFSI)
    • 通信・IT
    • 製造業
    • eコマース・小売業
    • 医療
    • エネルギー・ユーティリティ

第5章 業界展望

  • 市場力学
    • 動向
      • IoT、ビッグデータ、クラウド、AI分野の技術進歩
    • 促進要因
      • ビジネスデータの量と多様性の増加
      • データの収益化に対する意識の高まり
      • クラウドベースのデータ収益化への移行
    • 市場予測に対する促進要因の影響分析
    • 抑制要因
      • プライバシーとセキュリティに関する懸念
    • 市場予測に対する抑制要因の影響分析
  • COVID-19の影響
  • ポーターのファイブフォース分析

第6章 世界市場：市場規模とその予測

  • 概要
  • 市場収益：手法別 (2017年～2030年)
  • 市場収益：コンポーネント別 (2017年～2030年)
  • 市場収益：展開方法別 (2017年～2030年)
  • 市場収益：企業規模別 (2017年～2030年)
  • 市場収益：エンドユーザー別 (2017年～2030年)
  • 市場収益：地域別 (2017年～2030年)

第7章 北米市場：市場規模とその予測

第8章 欧州市場：市場規模とその予測

第9章 アジア太平洋市場：市場規模とその予測

第10章 ラテンアメリカ市場：市場規模とその予測

第11章 中東・アフリカ市場：市場規模とその予測

第12章 競合情勢

  • 市場参入企業とその製品の一覧
  • 主要企業の近年の戦略展開状況
    • 企業合併・買収 (M&A)
    • 製品の発売
    • パートナーシップ・コラボレーション
    • その他の動向

第13章 企業プロファイル

  • Microsoft Corporation
  • Oracle Corporation
  • SAS Institute Inc.
  • SAP SE
  • International Business Machines（IBM）Corporation
  • ThoughtSpot Inc.
  • QlikTech International AB
  • TIBCO Software Inc.
  • Salesforce
  • Looker Data Sciences Inc.

第14章 付録

図表

LIST OF TABLES

  • TABLE 1 ANALYSIS PERIOD OF THE STUDY
  • TABLE 2 DRIVERS FOR THE MARKET: IMPACT ANALYSIS
  • TABLE 3 RESTRAINTS FOR THE MARKET: IMPACT ANALYSIS
  • TABLE 4 GLOBAL DATA MONETIZATION MARKET REVENUE, BY METHOD, $M (2017-2021)
  • TABLE 5 GLOBAL DATA MONETIZATION MARKET REVENUE, BY METHOD, $M (2022-2026)
  • TABLE 6 GLOBAL DATA MONETIZATION MARKET REVENUE, BY METHOD, $M (2027-2030)
  • TABLE 7 GLOBAL DATA MONETIZATION MARKET REVENUE, BY COMPONENT, $M (2017-2021)
  • TABLE 8 GLOBAL DATA MONETIZATION MARKET REVENUE, BY COMPONENT, $M (2022-2026)
  • TABLE 9 GLOBAL DATA MONETIZATION MARKET REVENUE, BY COMPONENT, $M (2027-2030)
  • TABLE 10 GLOBAL DATA MONETIZATION MARKET REVENUE, BY DEPLOYMENT, $M (2017-2021)
  • TABLE 11 GLOBAL DATA MONETIZATION MARKET REVENUE, BY DEPLOYMENT, $M (2022-2026)
  • TABLE 12 GLOBAL DATA MONETIZATION MARKET REVENUE, BY DEPLOYMENT, $M (2027-2030)
  • TABLE 13 GLOBAL DATA MONETIZATION MARKET REVENUE, BY ENTERPRISE SIZE, $M (2017-2021)
  • TABLE 14 GLOBAL DATA MONETIZATION MARKET REVENUE, BY ENTERPRISE SIZE, $M (2022-2026)
  • TABLE 15 GLOBAL DATA MONETIZATION MARKET REVENUE, BY ENTERPRISE SIZE, $M (2027-2030)
  • TABLE 16 GLOBAL DATA MONETIZATION MARKET REVENUE, BY END USER, $M (2017-2021)
  • TABLE 17 GLOBAL DATA MONETIZATION MARKET REVENUE, BY END USER, $M (2022-2026)
  • TABLE 18 GLOBAL DATA MONETIZATION MARKET REVENUE, BY END USER, $M (2027-2030)
  • TABLE 19 GLOBAL DATA MONETIZATION MARKET REVENUE, BY REGION, $M (2017-2021)
  • TABLE 20 GLOBAL DATA MONETIZATION MARKET REVENUE, BY REGION, $M (2022-2026)
  • TABLE 21 GLOBAL DATA MONETIZATION MARKET REVENUE, BY REGION, $M (2027-2030)
  • TABLE 22 NORTH AMERICA DATA MONETIZATION MARKET REVENUE, BY METHOD, $M (2017-2021)
  • TABLE 23 NORTH AMERICA DATA MONETIZATION MARKET REVENUE, BY METHOD, $M (2022-2026)
  • TABLE 24 NORTH AMERICA DATA MONETIZATION MARKET REVENUE, BY METHOD, $M (2027-2030)
  • TABLE 25 NORTH AMERICA DATA MONETIZATION MARKET REVENUE, BY COMPONENT, $M (2017-2021)
  • TABLE 26 NORTH AMERICA DATA MONETIZATION MARKET REVENUE, BY COMPONENT, $M (2022-2026)
  • TABLE 27 NORTH AMERICA DATA MONETIZATION MARKET REVENUE, BY COMPONENT, $M (2027-2030)
  • TABLE 28 NORTH AMERICA DATA MONETIZATION MARKET REVENUE, BY DEPLOYMENT, $M (2017-2021)
  • TABLE 29 NORTH AMERICA DATA MONETIZATION MARKET REVENUE, BY DEPLOYMENT, $M (2022-2026)
  • TABLE 30 NORTH AMERICA DATA MONETIZATION MARKET REVENUE, BY DEPLOYMENT, $M (2027-2030)
  • TABLE 31 NORTH AMERICA DATA MONETIZATION MARKET REVENUE, BY ENTERPRISE SIZE, $M (2017-2021)
  • TABLE 32 NORTH AMERICA DATA MONETIZATION MARKET REVENUE, BY ENTERPRISE SIZE, $M (2022-2026)
  • TABLE 33 NORTH AMERICA DATA MONETIZATION MARKET REVENUE, BY ENTERPRISE SIZE, $M (2027-2030)
  • TABLE 34 NORTH AMERICA DATA MONETIZATION MARKET REVENUE, BY END USER, $M (2017-2021)
  • TABLE 35 NORTH AMERICA DATA MONETIZATION MARKET REVENUE, BY END USER, $M (2022-2026)
  • TABLE 36 NORTH AMERICA DATA MONETIZATION MARKET REVENUE, BY END USER, $M (2027-2030)
  • TABLE 37 NORTH AMERICA DATA MONETIZATION MARKET REVENUE, BY COUNTRY, $M (2017-2021)
  • TABLE 38 NORTH AMERICA DATA MONETIZATION MARKET REVENUE, BY COUNTRY, $M (2022-2026)
  • TABLE 39 NORTH AMERICA DATA MONETIZATION MARKET REVENUE, BY COUNTRY, $M (2027-2030)
  • TABLE 40 EUROPE DATA MONETIZATION MARKET REVENUE, BY METHOD, $M (2017-2021)
  • TABLE 41 EUROPE DATA MONETIZATION MARKET REVENUE, BY METHOD, $M (2022-2026)
  • TABLE 42 EUROPE DATA MONETIZATION MARKET REVENUE, BY METHOD, $M (2027-2030)
  • TABLE 43 EUROPE DATA MONETIZATION MARKET REVENUE, BY COMPONENT, $M (2017-2021)
  • TABLE 44 EUROPE DATA MONETIZATION MARKET REVENUE, BY COMPONENT, $M (2022-2026)
  • TABLE 45 EUROPE DATA MONETIZATION MARKET REVENUE, BY COMPONENT, $M (2027-2030)
  • TABLE 46 EUROPE DATA MONETIZATION MARKET REVENUE, BY DEPLOYMENT, $M (2017-2021)
  • TABLE 47 EUROPE DATA MONETIZATION MARKET REVENUE, BY DEPLOYMENT, $M (2022-2026)
  • TABLE 48 EUROPE DATA MONETIZATION MARKET REVENUE, BY DEPLOYMENT, $M (2027-2030)
  • TABLE 49 EUROPE DATA MONETIZATION MARKET REVENUE, BY ENTERPRISE SIZE, $M (2017-2021)
  • TABLE 50 EUROPE DATA MONETIZATION MARKET REVENUE, BY ENTERPRISE SIZE, $M (2022-2026)
  • TABLE 51 EUROPE DATA MONETIZATION MARKET REVENUE, BY ENTERPRISE SIZE, $M (2027-2030)
  • TABLE 52 EUROPE DATA MONETIZATION MARKET REVENUE, BY END USER, $M (2017-2021)
  • TABLE 53 EUROPE DATA MONETIZATION MARKET REVENUE, BY END USER, $M (2022-2026)
  • TABLE 54 EUROPE DATA MONETIZATION MARKET REVENUE, BY END USER, $M (2027-2030)
  • TABLE 55 EUROPE DATA MONETIZATION MARKET REVENUE, BY COUNTRY, $M (2017-2021)
  • TABLE 56 EUROPE DATA MONETIZATION MARKET REVENUE, BY COUNTRY, $M (2022-2026)
  • TABLE 57 EUROPE DATA MONETIZATION MARKET REVENUE, BY COUNTRY, $M (2027-2030)
  • TABLE 58 APAC DATA MONETIZATION MARKET REVENUE, BY METHOD, $M (2017-2021)
  • TABLE 59 APAC DATA MONETIZATION MARKET REVENUE, BY METHOD, $M (2022-2026)
  • TABLE 60 APAC DATA MONETIZATION MARKET REVENUE, BY METHOD, $M (2027-2030)
  • TABLE 61 APAC DATA MONETIZATION MARKET REVENUE, BY COMPONENT, $M (2017-2021)
  • TABLE 62 APAC DATA MONETIZATION MARKET REVENUE, BY COMPONENT, $M (2022-2026)
  • TABLE 63 APAC DATA MONETIZATION MARKET REVENUE, BY COMPONENT, $M (2027-2030)
  • TABLE 64 APAC DATA MONETIZATION MARKET REVENUE, BY DEPLOYMENT, $M (2017-2021)
  • TABLE 65 APAC DATA MONETIZATION MARKET REVENUE, BY DEPLOYMENT, $M (2022-2026)
  • TABLE 66 APAC DATA MONETIZATION MARKET REVENUE, BY DEPLOYMENT, $M (2027-2030)
  • TABLE 67 APAC DATA MONETIZATION MARKET REVENUE, BY ENTERPRISE SIZE, $M (2017-2021)
  • TABLE 68 APAC DATA MONETIZATION MARKET REVENUE, BY ENTERPRISE SIZE, $M (2022-2026)
  • TABLE 69 APAC DATA MONETIZATION MARKET REVENUE, BY ENTERPRISE SIZE, $M (2027-2030)
  • TABLE 70 APAC DATA MONETIZATION MARKET REVENUE, BY END USER, $M (2017-2021)
  • TABLE 71 APAC DATA MONETIZATION MARKET REVENUE, BY END USER, $M (2022-2026)
  • TABLE 72 APAC DATA MONETIZATION MARKET REVENUE, BY END USER, $M (2027-2030)
  • TABLE 73 APAC DATA MONETIZATION MARKET REVENUE, BY COUNTRY, $M (2017-2021)
  • TABLE 74 APAC DATA MONETIZATION MARKET REVENUE, BY COUNTRY, $M (2022-2026)
  • TABLE 75 APAC DATA MONETIZATION MARKET REVENUE, BY COUNTRY, $M (2027-2030)
  • TABLE 76 LATAM DATA MONETIZATION MARKET REVENUE, BY METHOD, $M (2017-2021)
  • TABLE 77 LATAM DATA MONETIZATION MARKET REVENUE, BY METHOD, $M (2022-2026)
  • TABLE 78 LATAM DATA MONETIZATION MARKET REVENUE, BY METHOD, $M (2027-2030)
  • TABLE 79 LATAM DATA MONETIZATION MARKET REVENUE, BY COMPONENT, $M (2017-2021)
  • TABLE 80 LATAM DATA MONETIZATION MARKET REVENUE, BY COMPONENT, $M (2022-2026)
  • TABLE 81 LATAM DATA MONETIZATION MARKET REVENUE, BY COMPONENT, $M (2027-2030)
  • TABLE 82 LATAM DATA MONETIZATION MARKET REVENUE, BY DEPLOYMENT, $M (2017-2021)
  • TABLE 83 LATAM DATA MONETIZATION MARKET REVENUE, BY DEPLOYMENT, $M (2022-2026)
  • TABLE 84 LATAM DATA MONETIZATION MARKET REVENUE, BY DEPLOYMENT, $M (2027-2030)
  • TABLE 85 LATAM DATA MONETIZATION MARKET REVENUE, BY ENTERPRISE SIZE, $M (2017-2021)
  • TABLE 86 LATAM DATA MONETIZATION MARKET REVENUE, BY ENTERPRISE SIZE, $M (2022-2026)
  • TABLE 87 LATAM DATA MONETIZATION MARKET REVENUE, BY ENTERPRISE SIZE, $M (2027-2030)
  • TABLE 88 LATAM DATA MONETIZATION MARKET REVENUE, BY END USER, $M (2017-2021)
  • TABLE 89 LATAM DATA MONETIZATION MARKET REVENUE, BY END USER, $M (2022-2026)
  • TABLE 90 LATAM DATA MONETIZATION MARKET REVENUE, BY END USER, $M (2027-2030)
  • TABLE 91 LATAM DATA MONETIZATION MARKET REVENUE, BY COUNTRY, $M (2017-2021)
  • TABLE 92 LATAM DATA MONETIZATION MARKET REVENUE, BY COUNTRY, $M (2022-2026)
  • TABLE 93 LATAM DATA MONETIZATION MARKET REVENUE, BY COUNTRY, $M (2027-2030)
  • TABLE 94 MEA DATA MONETIZATION MARKET REVENUE, BY METHOD, $M (2017-2021)
  • TABLE 95 MEA DATA MONETIZATION MARKET REVENUE, BY METHOD, $M (2022-2026)
  • TABLE 96 MEA DATA MONETIZATION MARKET REVENUE, BY METHOD, $M (2027-2030)
  • TABLE 97 MEA DATA MONETIZATION MARKET REVENUE, BY COMPONENT, $M (2017-2021)
  • TABLE 98 MEA DATA MONETIZATION MARKET REVENUE, BY COMPONENT, $M (2022-2026)
  • TABLE 99 MEA DATA MONETIZATION MARKET REVENUE, BY COMPONENT, $M (2027-2030)
  • TABLE 100 MEA DATA MONETIZATION MARKET REVENUE, BY DEPLOYMENT, $M (2017-2021)
  • TABLE 101 MEA DATA MONETIZATION MARKET REVENUE, BY DEPLOYMENT, $M (2022-2026)
  • TABLE 102 MEA DATA MONETIZATION MARKET REVENUE, BY DEPLOYMENT, $M (2027-2030)
  • TABLE 103 MEA DATA MONETIZATION MARKET REVENUE, BY ENTERPRISE SIZE, $M (2017-2021)
  • TABLE 104 MEA DATA MONETIZATION MARKET REVENUE, BY ENTERPRISE SIZE, $M (2022-2026)
  • TABLE 105 MEA DATA MONETIZATION MARKET REVENUE, BY ENTERPRISE SIZE, $M (2027-2030)
  • TABLE 106 MEA DATA MONETIZATION MARKET REVENUE, BY END USER, $M (2017-2021)
  • TABLE 107 MEA DATA MONETIZATION MARKET REVENUE, BY END USER, $M (2022-2026)
  • TABLE 108 MEA DATA MONETIZATION MARKET REVENUE, BY END USER, $M (2027-2030)
  • TABLE 109 MEA DATA MONETIZATION MARKET REVENUE, BY COUNTRY, $M (2017-2021)
  • TABLE 110 MEA DATA MONETIZATION MARKET REVENUE, BY COUNTRY, $M (2022-2026)
  • TABLE 111 MEA DATA MONETIZATION MARKET REVENUE, BY COUNTRY, $M (2027-2030)
  • TABLE 112 LIST OF MARKET PLAYERS AND THEIR OFFERINGS
  • TABLE 113 MICROSOFT CORPORATION - AT A GLANCE
  • TABLE 114 MICROSOFT CORPORATION - KEY FINANCIAL SUMMARY
  • TABLE 115 ORACLE CORPORATION - AT A GLANCE
  • TABLE 116 ORACLE CORPORATION - KEY FINANCIAL SUMMARY
  • TABLE 117 SAS INSTITUTE INC. - AT A GLANCE
  • TABLE 118 SAP SE - AT A GLANCE
  • TABLE 119 SAP SE - KEY FINANCIAL SUMMARY
  • TABLE 120 IBM CORPORATION - AT A GLANCE
  • TABLE 121 IBM CORPORATION - KEY FINANCIAL SUMMARY
  • TABLE 122 THOUGHTSPOT INC. - AT A GLANCE
  • TABLE 123 QLIKTECH INTERNATIONAL AB - AT A GLANCE
  • TABLE 124 TIBCO SOFTWARE INC. - AT A GLANCE
  • TABLE 125 SALESFORCE - AT A GLANCE
  • TABLE 126 LOOKER DATA SCIENCES INC. - AT A GLANCE

LIST OF FIGURES

  • FIG 1 MARKET SIZE BREAKDOWN BY SEGMENT
  • FIG 2 RESEARCH METHODOLOGY
  • FIG 3 BREAKDOWN OF PRIMARY RESEARCH, BY REGION
  • FIG 4 BREAKDOWN OF PRIMARY RESEARCH, BY INDUSTRY PARTICIPANT
  • FIG 5 BREAKDOWN OF PRIMARY RESEARCH, BY DESIGNATION
  • FIG 6 BREAKDOWN OF PRIMARY RESEARCH, BY COMPANY TYPE
  • FIG 7 DATA TRIANGULATION APPROACH
  • FIG 8 CURRENCY CONVERSION RATES FOR USD (2021)
  • FIG 9 GLOBAL DATA MONETIZATION MARKET SUMMARY
  • FIG 10 BARGAINING POWER OF BUYERS
  • FIG 11 BARGAINING POWER OF SUPPLIERS
  • FIG 12 INTENSITY OF RIVALRY
  • FIG 13 THREAT OF NEW ENTRANTS
  • FIG 14 THREAT OF SUBSTITUTES
  • FIG 15 GLOBAL DATA MONETIZATION MARKET SNAPSHOT
  • FIG 16 GLOBAL DATA MONETIZATION MARKET REVENUE, BY METHOD, $M (2017-2030)
  • FIG 17 GLOBAL DATA MONETIZATION MARKET REVENUE, BY COMPONENT, $M (2017-2030)
  • FIG 18 GLOBAL DATA MONETIZATION MARKET REVENUE, BY DEPLOYMENT, $M (2017-2030)
  • FIG 19 GLOBAL DATA MONETIZATION MARKET REVENUE, BY ENTERPRISE SIZE, $M (2017-2030)
  • FIG 20 GLOBAL DATA MONETIZATION MARKET REVENUE, BY END USER, $M (2017-2030)
  • FIG 21 WORLDWIDE MAJOR MARKETS FOR DATA MONETIZATION, $M
  • FIG 22 NORTH AMERICA DATA MONETIZATION MARKET SNAPSHOT
  • FIG 23 NORTH AMERICA DATA MONETIZATION MARKET REVENUE, BY METHOD, $M (2017-2030)
  • FIG 24 NORTH AMERICA DATA MONETIZATION MARKET REVENUE, BY COMPONENT, $M (2017-2030)
  • FIG 25 NORTH AMERICA DATA MONETIZATION MARKET REVENUE, BY DEPLOYMENT, $M (2017-2030)
  • FIG 26 NORTH AMERICA DATA MONETIZATION MARKET REVENUE, BY ENTERPRISE SIZE, $M (2017-2030)
  • FIG 27 NORTH AMERICA DATA MONETIZATION MARKET REVENUE, BY END USER, $M (2017-2030)
  • FIG 28 NORTH AMERICA DATA MONETIZATION MARKET REVENUE, BY COUNTRY, $M (2017-2030)
  • FIG 29 EUROPE DATA MONETIZATION MARKET SNAPSHOT
  • FIG 30 EUROPE DATA MONETIZATION MARKET REVENUE, BY METHOD, $M (2017-2030)
  • FIG 31 EUROPE DATA MONETIZATION MARKET REVENUE, BY COMPONENT, $M (2017-2030)
  • FIG 32 EUROPE DATA MONETIZATION MARKET REVENUE, BY DEPLOYMENT, $M (2017-2030)
  • FIG 33 EUROPE DATA MONETIZATION MARKET REVENUE, BY ENTERPRISE SIZE, $M (2017-2030)
  • FIG 34 EUROPE DATA MONETIZATION MARKET REVENUE, BY END USER, $M (2017-2030)
  • FIG 35 EUROPE DATA MONETIZATION MARKET REVENUE, BY COUNTRY, $M (2017-2030)
  • FIG 36 APAC DATA MONETIZATION MARKET SNAPSHOT
  • FIG 37 APAC DATA MONETIZATION MARKET REVENUE, BY METHOD, $M (2017-2030)
  • FIG 38 APAC DATA MONETIZATION MARKET REVENUE, BY COMPONENT, $M (2017-2030)
  • FIG 39 APAC DATA MONETIZATION MARKET REVENUE, BY DEPLOYMENT, $M (2017-2030)
  • FIG 40 APAC DATA MONETIZATION MARKET REVENUE, BY ENTERPRISE SIZE, $M (2017-2030)
  • FIG 41 APAC DATA MONETIZATION MARKET REVENUE, BY END USER, $M (2017-2030)
  • FIG 42 APAC DATA MONETIZATION MARKET REVENUE, BY COUNTRY, $M (2017-2030)
  • FIG 43 LATAM DATA MONETIZATION MARKET SNAPSHOT
  • FIG 44 LATAM DATA MONETIZATION MARKET REVENUE, BY METHOD, $M (2017-2030)
  • FIG 45 LATAM DATA MONETIZATION MARKET REVENUE, BY COMPONENT, $M (2017-2030)
  • FIG 46 LATAM DATA MONETIZATION MARKET REVENUE, BY DEPLOYMENT, $M (2017-2030)
  • FIG 47 LATAM DATA MONETIZATION MARKET REVENUE, BY ENTERPRISE SIZE, $M (2017-2030)
  • FIG 48 LATAM DATA MONETIZATION MARKET REVENUE, BY END USER, $M (2017-2030)
  • FIG 49 LATAM DATA MONETIZATION MARKET REVENUE, BY COUNTRY, $M (2017-2030)
  • FIG 50 MEA DATA MONETIZATION MARKET SNAPSHOT
  • FIG 51 MEA DATA MONETIZATION MARKET REVENUE, BY METHOD, $M (2017-2030)
  • FIG 52 MEA DATA MONETIZATION MARKET REVENUE, BY COMPONENT, $M (2017-2030)
  • FIG 53 MEA DATA MONETIZATION MARKET REVENUE, BY DEPLOYMENT, $M (2017-2030)
  • FIG 54 MEA DATA MONETIZATION MARKET REVENUE, BY ENTERPRISE SIZE, $M (2017-2030)
  • FIG 55 MEA DATA MONETIZATION MARKET REVENUE, BY END USER, $M (2017-2030)
  • FIG 56 MEA DATA MONETIZATION MARKET REVENUE, BY COUNTRY, $M (2017-2030)
  • FIG 57 GLOBAL DATA MONETIZATION MARKET SHARE OF KEY PLAYERS (2021)
  • FIG 58 MICROSOFT CORPORATION - REVENUE SPLIT BY SEGMENT AND GEOGRAPHY (2021)
  • FIG 59 ORACLE CORPORATION - REVENUE SPLIT BY SEGMENT AND GEOGRAPHY (2022)
  • FIG 60 SAP SE - REVENUE SPLIT BY SEGMENT (2021)
  • FIG 61 IBM CORPORATION - REVENUE SPLIT BY SEGMENT AND GEOGRAPHY (2021)
目次
Product Code: 12373

According to the market research report published by P&S Intelligence, in 2021, the data monetization market was worth around $2,092.5 million, which is predicted to hit $9,421.4 million by 2030, growing at an 18.2% compound annual growth rate from 2021 to 2030. The vast volume of data created and the lowering price of data storage as a consequence of technical improvements are two significant factors credited to the market expansion. Furthermore, the market is growing due to the increasing use of visualization and advanced analytics technologies.

The analytics-enabled platform-as-a-service category has a market share of over 40%, and it is predicted to retain its dominance in the next few years, with a share of more than 50% by 2030. This is due to its adaptability, which allows for real-time data analyses with the support of business analytics and intelligence platform.

Moreover, the insight-as-a-service form of data monetization holds an over 15% share in the data monetization market. This is due to the expanding trend of big data analytics, personalized insights, and cloud computing; booming IoT sector, as well as the increasing market competition and rising need for customer management.

The telecommunications & IT industry is the second-largest end user of such methods, accounting for over 19% share in the market, and it is predicted to advance at a rate of around 20% throughout the forecast period. The growing volume of data being transmitted via telecom networks as a result of the rising count of smartphones can be credited for this.

Moreover, due to the rising number of accounts in banks and other financial institutions, which results in the daily collection of vast amounts of data, the BFSI sector is the largest user of data monetization solutions, accounting for a roughly 23% of the data monetization market share. Furthermore, the trend of monetizing payments data is fueled by the changing consumer expectations, migration to real-time payment infrastructure, and increasing margin pressure and competitiveness.

Owing to the increasing penetration of data monetization services, software, and platforms, as well as the existence of a significant number of data providers, the North American data monetization market generates around 35% of the global revenue. Within the region, the Canadian market is predicted to witness a CAGR of 13.9% over the forecast period.

During the projection period, APAC is expected to grow at a CAGR of 22.3%. The growing usage of digital services, such as mobile apps, IoT, cloud, AI, and over-the-top services, as well as the increasing expenditure on technological upgrades, is driving the market expansion. In the regional market, China is the major revenue generator, accounting for an about 40% share.

Table of Contents

Chapter 1. Research Background

  • 1.1 Research Objectives
  • 1.2 Market Definition
  • 1.3 Analysis Period
  • 1.4 Market Data Reporting Unit
    • 1.4.1 Value
  • 1.5 Market Size Breakdown by Segment
    • 1.5.1 Market Segmentation by Method
    • 1.5.2 Market Segmentation by Component
    • 1.5.3 Market Segmentation by Deployment
    • 1.5.4 Market Segmentation by Enterprise Size
    • 1.5.5 Market Segmentation by End User
    • 1.5.6 Market Segmentation by Region
  • 1.6 Key Stakeholders

Chapter 2. Research Methodology

  • 2.1 Secondary Research
    • 2.1.1 Paid
    • 2.1.2 Unpaid
    • 2.1.3 P&S Intelligence Database
  • 2.2 Primary Research
    • 2.2.1 Breakdown of Primary Research, by Region
    • 2.2.2 Breakdown of Primary Research, by Industry Participant
    • 2.2.3 Breakdown of Primary Research, by Designation
    • 2.2.5 Breakdown of Primary Research, by Company Type
  • 2.3 Market Size Estimation
  • 2.4 Data Triangulation
  • 2.5 Currency Conversion Rates

Chapter 3. Executive Summary

Chapter 4. Definition of Market Segments

  • 4.1 By Method
    • 4.1.1 AaaS
    • 4.1.2 Embedded Analytics
    • 4.1.3 IaaS
    • 4.1.4 DaaS
  • 4.2 By Component
    • 4.2.1 Software
    • 4.2.2 Services
  • 4.3 By Deployment Mode
    • 4.3.1 On-Premises
    • 4.3.2 Cloud
  • 4.4 By Enterprise Size
    • 4.4.1 Large Enterprises
    • 4.4.2 SMEs
  • 4.5 By Vertical
    • 4.5.1 BFSI
    • 4.5.2 Telecommunications & IT
    • 4.5.3 Manufacturing
    • 4.5.4 E-Commerce & Retail
    • 4.5.5 Healthcare
    • 4.5.6 Energy & Utilities

Chapter 5. Industry Outlook

  • 5.1 Market Dynamics
    • 5.1.1 Trends
      • 5.1.1.1 Technological advancement in the fields of IoT, big data, cloud, and AI
    • 5.1.2 Drivers
      • 5.1.2.1 Growth in the quantity and diversity of business data
      • 5.1.2.2 Growing awareness of data monetization
      • 5.1.2.3 Shift toward cloud-based data monetization
    • 5.1.3 Impact Analysis of Drivers on Market Forecast
    • 5.1.4 Restraints
      • 5.1.4.1 Privacy and security concerns
    • 5.1.5 Impact Analysis of Restraints on Market Forecast
  • 5.2 Impact of COVID-19
  • 5.3 Porter's Five Forces Analysis
    • 5.3.1 Bargaining Power of Buyers
    • 5.3.2 Bargaining Power of Suppliers
    • 5.3.3 Intensity of Rivalry
    • 5.3.4 Threat of New Entrants
    • 5.3.5 Threat of Substitutes

Chapter 6. Global Market Size and Forecast

  • 6.1 Overview
  • 6.2 Market Revenue, by Method (2017-2030)
  • 6.3 Market Revenue, by Component (2017-2030)
  • 6.4 Market Revenue, by Deployment (2017-2030)
  • 6.5 Market Revenue, by Enterprise Size (2017-2030)
  • 6.6 Market Revenue, by End User (2017-2030)
  • 6.7 Market Revenue, by Region (2017-2030)

Chapter 7. North America Market Size and Forecast

  • 7.1 Overview
  • 7.2 Market Revenue, by Method (2017-2030)
  • 7.3 Market Revenue, by Component (2017-2030)
  • 7.4 Market Revenue, by Deployment (2017-2030)
  • 7.5 Market Revenue, by Enterprise Size (2017-2030)
  • 7.6 Market Revenue, by End User (2017-2030)
  • 7.7 Market Revenue, by Country (2017-2030)

Chapter 8. Europe Market Size and Forecast

  • 8.1 Overview
  • 8.2 Market Revenue, by Method (2017-2030)
  • 8.3 Market Revenue, by Component (2017-2030)
  • 8.4 Market Revenue, by Deployment (2017-2030)
  • 8.5 Market Revenue, by Enterprise Size (2017-2030)
  • 8.6 Market Revenue, by End User (2017-2030)
  • 8.7 Market Revenue, by Country (2017-2030)

Chapter 9. APAC Market Size and Forecast

  • 9.1 Overview
  • 9.2 Market Revenue, by Method (2017-2030)
  • 9.3 Market Revenue, by Component (2017-2030)
  • 9.4 Market Revenue, by Deployment (2017-2030)
  • 9.5 Market Revenue, by Enterprise Size (2017-2030)
  • 9.6 Market Revenue, by End User (2017-2030)
  • 9.7 Market Revenue, by Country (2017-2030)

Chapter 10. LATAM Market Size and Forecast

  • 10.1 Overview
  • 10.2 Market Revenue, by Method (2017-2030)
  • 10.3 Market Revenue, by Component (2017-2030)
  • 10.4 Market Revenue, by Deployment (2017-2030)
  • 10.5 Market Revenue, by Enterprise Size (2017-2030)
  • 10.6 Market Revenue, by End User (2017-2030)
  • 10.7 Market Revenue, by Country (2017-2030)

Chapter 11. MEA Market Size and Forecast

  • 11.1 Overview
  • 11.2 Market Revenue, by Method (2017-2030)
  • 11.3 Market Revenue, by Component (2017-2030)
  • 11.4 Market Revenue, by Deployment (2017-2030)
  • 11.5 Market Revenue, by Enterprise Size (2017-2030)
  • 11.6 Market Revenue, by End User (2017-2030)
  • 11.7 Market Revenue, by Country (2017-2030)

Chapter 12. Competitive Landscape

  • 12.1 List of Market Players and Their Offerings
  • 12.2 Recent Strategic Developments of Key Players
    • 12.2.1 Mergers & Acquisitions
    • 12.2.2 Product Launches
    • 12.2.3 Partnerships & Collaborations
    • 12.2.4 Other Developments

Chapter 13. Company Profiles

  • 13.1 Microsoft Corporation
    • 13.1.1 Business Overview
    • 13.1.2 Product and Service Offerings
    • 13.1.3 Key Financial Summary
  • 13.2 Oracle Corporation
    • 13.2.1 Business Overview
    • 13.2.2 Product and Service Offerings
    • 13.2.3 Key Financial Summary
  • 13.3 SAS Institute Inc.
    • 13.3.1 Business Overview
    • 13.3.2 Product and Service Offerings
  • 13.4 SAP SE
    • 13.4.1 Business Overview
    • 13.4.2 Product and Service Offerings
    • 13.4.3 Key Financial Summary
  • 13.5 International Business Machines (IBM) Corporation
    • 13.5.1 Business Overview
    • 13.5.2 Product and Service Offerings
    • 13.5.3 Key Financial Summary
  • 13.6 ThoughtSpot Inc.
    • 13.6.1 Business Overview
    • 13.6.2 Product and Service Offerings
  • 13.7 QlikTech International AB
    • 13.7.1 Business Overview
    • 13.7.2 Product and Service Offerings
  • 13.8 TIBCO Software Inc.
    • 13.8.1 Business Overview
    • 13.8.2 Product and Service Offerings
  • 13.9 Salesforce
    • 13.9.1 Business Overview
    • 13.9.2 Product and Service Offerings
  • 13.10 Looker Data Sciences Inc.
    • 13.10.1 Business Overview
    • 13.10.2 Product and Service Offerings

Chapter 14. Appendix

  • 14.1 Abbreviations
  • 14.2 Sources and References
  • 14.3 Related Reports