米国のコーヒー市場：タイプ別、形態別、流通チャネル別、最終用途別、地域別、機会、予測、2018年～2032年

米国のコーヒーの市場規模は、2025年～2032年の予測期間中に3.85％のCAGRで拡大し、2024年の282億8,000万米ドルから2032年には382億6,000万米ドルに成長すると予測されています。米国コーヒー市場の成長を促進する主な要因はいくつかありますが、主に国内消費の増加、スペシャルティコーヒーの需要増加、プレミアム品質と利便性へのシフト、大手コーヒーチェーンの影響による社会的・ライフスタイル的トレンドとしてのコーヒー文化の台頭です。

米国は世界第2位のコーヒー消費国で、2023-2024年の輸入量は1,13トンと推定されています。全米コーヒー協会によると、アメリカ人の67％が日常的にコーヒーを消費しており、水道水の消費量を上回っています。スペシャルティコーヒーの消費量は過去最高に達しており、コーヒー愛飲者の43％が過去1日にスペシャルティコーヒーを選んでいます。アメリカで最も人気のあるコーヒー飲料は、カプチーノとラテが同率で、僅差でプレーンエスプレッソとカフェモカが続きます。

当レポートでは、米国のコーヒー市場について調査し、市場の概要とともに、タイプ別、形態別、流通チャネル別、最終用途別、地域別動向、および市場に参入する企業のプロファイルなどを提供しています。

目次

第1章 プロジェクトの範囲と定義

第2章 調査手法

第3章 エグゼクティブサマリー

第4章 お客様の声

第5章 米国のコーヒー市場の見通し、2018年～2032年

• 市場規模分析と予測
• 市場シェア分析と予測
• 2024年市場マップ分析
  • タイプ別
  • 形態
  • 最終用途別
  • 流通チャネル別
  • 地域別

第6章 需要供給分析

第7章 輸出入の分析

第8章 バリューチェーン分析

第9章 ポーターのファイブフォース分析

第10章 PESTLE分析

第11章 価格分析

第12章 市場力学

• 市場の促進要因
• 市場の課題

第13章 市場動向と発展

第14章 政策と規制状況

第15章 ケーススタディ

第16章 競合情勢

• 市場リーダートップ5の競合マトリックス
• 参入企業トップ5のSWOT分析
• 市場の主要企業トップ10の情勢
  • JAB Holding Company
  • Nestle USA Inc.
  • Starbucks Corporation
  • The J. M. Smucker company
  • Eight o'clock coffee company
  • Jacob Douwe Egberts
  • Peet's coffee and Tea Inc.
  • The Folgers Coffee Company
  • Dunkin
  • The Kraft Heinz company

第17章 戦略的提言

第18章 調査会社について・免責事項

List of Tables

• Table 1. Competition Matrix of Top 5 Market Leaders
• Table 2. Mergers & Acquisitions/ Joint Ventures (If Applicable)
• Table 3. About Us - Regions and Countries Where We Have Executed Client Projects

List of Figures

• Figure 1. United States Coffee Market, By Value, In USD Billion, 2018-2032F
• Figure 2. United States Coffee Market, By Volume, In Million Kg, 2018-2032F
• Figure 3. United States Coffee Market Share (%), By Type, 2018-2032F
• Figure 4. United States Coffee Market Share (%), By Form, 2018-2032F
• Figure 5. United States Coffee Market Share (%), By Distribution Channel, 2018-2032F
• Figure 6. United States Coffee Market Share (%), By End-use, 2018-2032F
• Figure 7. United States Coffee Market Share (%), By Region, 2018-2032F
• Figure 8. By Type Map-Market Size (USD Billion) & Growth Rate (%), 2024
• Figure 9. By Form Map-Market Size (USD Billion) & Growth Rate (%), 2024
• Figure 10. By Distribution Channel Map-Market Size (USD Billion) & Growth Rate (%), 2024
• Figure 11. By End-use Map-Market Size (USD Billion) & Growth Rate (%), 2024
• Figure 12. By Region Map-Market Size (USD Billion) & Growth Rate (%), 2024

United States coffee market is projected to witness a CAGR of 3.85% during the forecast period 2025-2032, growing from USD 28.28 billion in 2024 to USD 38.26 billion in 2032F. Several key factors drive the growth of the United States coffee market, primarily the increasing domestic consumption, increasing demand for specialty coffee, a shift towards premium quality and convenience, and the rise of coffee culture as a social and lifestyle trend with influence from major coffee chains.

The United States is the second largest coffee consumer in the world with estimates of 1413 metric tons of import in 2023-2024. According to national coffee association 67% of Americans consume coffee on a daily basis even surpassing the consumption of tap water. Specialty coffee consumption is reaching all-time high with 43 percent of coffee drinkers choosing specialty coffee in the past day. Cappuccinos and lattes are tied for America's most popular coffee beverage, followed closely by plain espresso and cafe mocha.

United States Coffee Imports Decides the Market's Future

The United States is the second largest coffee importer in the world, just after European Union, majority of it coming from countries such as Brazil, Colombia and Vietnam. Since the United States does not produce any substantial amount of coffee, the whole market depends primarily on these import figures. According to United States Department of Agriculture (USDA), the import value of year 2023-2024 was 23550 (Thousand-60 kg bags) and for 2024-2025(till January) it was 26050(Thousand-60 kg bags). Out of the total import of 2024-2025, green beans make the majority of the total with 22540 (Thousand-60 kg bags) followed by soluble with 900 (60 kg bags), and roast and ground with 600 (Thousand-60 kg bags).

Historically, more than 92 percent of the U.S. coffee imports have been of higher quality Arabica variety, which commands a premium relative to Robusta coffee. Both Brazil and Colombia are major global producers of Arabica-variety coffee beans, though import shares have declined in recent years. Lower yield due to draught in Brazil and fertilizer issue in Colombia in 2023 affected the price in the United States.

Rise in Demand for Specialty and Convenient Coffee Leads to Market Growth

There has been a growing preference for high quality specialty coffee, which provides new flavors and for which consumers are willing to pay higher prices. The busy lifestyle of consumers is pushing the demand for ready to drink coffee, single serve pods and instant coffee products therefore pushing the brands for innovation. Coffee culture, or to say cafe culture among younger generations, has transformed coffee from a mere beverage to a social phenomenon thus fueling the demand for specialty coffee.

For instance, Blue Bottle Coffee, which was acquired by Nestle in 2017, recently launched "Orleans Craft Instant Coffee Blend (NOLA)" with a focus on instant preparation, thus capitalizing on the growing market of cold coffee with convenience. The product was launched in July 2024, now NOLA range has become one of the most popular beverages sold in Blue Bottle coffee shops, with around 3 million sold annually in cafes across the United States and Asia.

Coffee Chains are Transforming the Market

Coffee chains are shaping the United States coffee market through various ways like influencing consumer behavior, the price dynamics and supply chain. Coffee chains such as Starbucks and Blue Bottle have normalized 'high-quality premium-priced' specialty coffee therefore raising consumer expectations and overall market value. Although companies like Starbucks, Dunkin and Peet's have increased accessibility with drive-throughs and app-based ordering they have made it harder for the independent coffee shops to compete. Some local independent cafes have started to use local roasted beans and unique brewing methods to differentiate themselves from large corporations.

As of 2023, Starbucks operated around 16,000 stores accounting for approximately 40% of the market share while Dunkin maintained around 9000 stores representing about 26% of the market share. Newer brands like Dutch Bros, which is currently operating at 900 stores are also emerging.

Future Market Scenario (2025 - 2032F)

The coffee market will continue to grow due to strong demand from domestic consumers and increasing cafe culture.

The market will grow strongly based on demand for environmentally friendly food preferences and unique flavors in coffee.

The demand for coffee will continue to expand further with the growth of e-commerce and institutional sales.

The demand for ready to drink and coffee pods will continue to increase due to a fast-paced lifestyle and priority for convenient products.

Key Players Landscape and Outlook

The coffee market in the United States is highly competitive, besides being constantly influenced by many factors such as import, climate and world trade. Some of the expanding factors for this market are developing health consciousness, environmental awareness with increasing cafe culture and expanding coffee chains.

In July 2023, Keurig Dr Pepper purchased a minority stake in La Colombe for USD 300 million. This enabled the company to sell and distribute La Colombe's ready-to-drink coffee and K-Cup pods - two of the fastest-growing market segments - in North America, expanding KDP's premium offerings at a fraction of the expenditure required to develop new products.

Table of Contents

1. Project Scope and Definitions

2. Research Methodology

3. Executive Summary

4. Voice of Customers

• 4.1. Respondent Demographics
• 4.2. Brand Awareness
• 4.3. Factors Considered in Purchase Decisions
• 4.4. Challenges Faced Post Purchase

5. United States Coffee Market Outlook, 2018-2032F

• 5.1. Market Size Analysis & Forecast
  • 5.1.1. By Value
  • 5.1.2. By Volume
• 5.2. Market Share Analysis & Forecast
  • 5.2.1. By Type
    • 5.2.1.1. Arabica
    • 5.2.1.2. Robusta
    • 5.2.1.3. Others
  • 5.2.2. By Form
    • 5.2.2.1. Instant Coffee
    • 5.2.2.2. Ground Coffee
    • 5.2.2.3. Whole Grain
    • 5.2.2.4. Others
  • 5.2.3. By Distribution Channel
    • 5.2.3.1. Supermarkets/Hypermarkets
    • 5.2.3.2. Grocery Stores
    • 5.2.3.3. Specialty Stores
    • 5.2.3.4. Online
    • 5.2.3.5. Others
  • 5.2.4. By End-use
    • 5.2.4.1. Residential
    • 5.2.4.2. Commercial
    • 5.2.4.3. Institutional
  • 5.2.5. By Region
    • 5.2.5.1. Northeast
    • 5.2.5.2. South
    • 5.2.5.3. West
    • 5.2.5.4. Midwest
  • 5.2.6. By Company Market Share Analysis (Top 5 Companies and Others - By Value, 2024)
• 5.3. Market Map Analysis, 2024
  • 5.3.1. By Type
  • 5.3.2. By End-use
  • 5.3.3. By Distribution Channel
  • 5.3.4. By Region

6. Demand Supply Analysis

7. Import and Export Analysis

8. Value Chain Analysis

9. Porter's Five Forces Analysis

10. PESTLE Analysis

11. Pricing Analysis

12. Market Dynamics

• 12.1. Market Drivers
• 12.2. Market Challenges

13. Market Trends and Developments

14. Policy and Regulatory Landscape

15. Case Studies

16. Competitive Landscape

• 16.1. Competition Matrix of Top 5 Market Leaders
• 16.2. SWOT Analysis for Top 5 Players
• 16.3. Key Players Landscape for Top 10 Market Players
  • 16.3.1. JAB Holding Company
    • 16.3.1.1. Company Details
    • 16.3.1.2. Key Management Personnel
    • 16.3.1.3. Key Products Offered
    • 16.3.1.4. Key Financials (As Reported)
    • 16.3.1.5. Key Market Focus and Geographical Presence
    • 16.3.1.6. Recent Developments/Collaborations/Partnerships/Mergers and Acquisition
  • 16.3.2. Nestle USA Inc.
  • 16.3.3. Starbucks Corporation
  • 16.3.4. The J. M. Smucker company
  • 16.3.5. Eight o'clock coffee company
  • 16.3.6. Jacob Douwe Egberts
  • 16.3.7. Peet's coffee and Tea Inc.
  • 16.3.8. The Folgers Coffee Company
  • 16.3.9. Dunkin
  • 16.3.10. The Kraft Heinz company

Companies mentioned above DO NOT hold any order as per market share and can be changed as per information available during research work.

17. Strategic Recommendations

18. About Us and Disclaimer