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インドのサンケア市場の評価：タイプ別、カテゴリー別、形態別、SPF範囲別、消費者志向別、包装別、流通チャネル別、地域別、機会および予測、2018～2032年

India Sun Care Market Assessment, By Type, By Category, By Form, By SPF Range, By Consumer Orientation, By Packaging, By Distribution Channel, By Region, Opportunities, and Forecast, FY2018-FY2032F

出版日
ページ情報
英文 137 Pages
納期
3～5営業日
カスタマイズ可能
価格
価格表記: USDを日本円(税抜)に換算
本日の銀行送金レート: 1USD=144.87円
インドのサンケア市場の評価：タイプ別、カテゴリー別、形態別、SPF範囲別、消費者志向別、包装別、流通チャネル別、地域別、機会および予測、2018～2032年
出版日: 2025年02月25日
発行: Market Xcel - Markets and Data
ページ情報: 英文 137 Pages
納期: 3～5営業日
GIIご利用のメリット
  • 全表示
  • 概要
  • 図表
  • 目次
概要

インドのサンケア市場は、2025～2032年度の予測期間においてCAGR 9.71％が見込まれ、2024年度の4億9,602万米ドルから2032年度には10億4,105万米ドルに成長すると予測されます。同市場は、紫外線の有害性に対する意識の高まりやアウトドア活動の増加などの要因によって急速に成長しています。また、ブルーライト対策として日焼け止めの使用が増加していることも、市場の成長に拍車をかけています。

さらに、サンケア製品はインドではまだ始まったばかりのカテゴリーだが、今後数年間は急速に成長します。外的環境の変化、汚染レベルの上昇、オゾン層の弱体化により、紫外線によるダメージが顕著になり、皮膚の悪条件に悩む人が大幅に増加しています。皮膚科医は、肌の健康を維持するために、日焼け止めを贅沢品としてではなく、必要不可欠な製品として使用することを推奨しています。

インドではサンケア製品は化粧品に分類されるため、処方箋なしで販売することは合法です。これがインドの市場シェアの主な理由です。さらに、サンケア用品の中でも日焼け止めの小売市場は、市販・処方両方のサンケア分野で最大のシェアを占めています。市場競争は激しく、国内外の企業が市場シェアを争っています。市場が成長を続けるにつれ、既存・新規企業が市場に参入する機会も増えていくと思われます。

目次

第1章 調査手法

第2章 プロジェクトの範囲と定義

第3章 エグゼクティブサマリー

第4章 顧客の声

  • 人口統計（コホート分析- ジェネレーションX、Y、Z、ベビーブーマー、収入、地域など）
  • 製品インテリジェンス
  • ブランド想起と忠誠心
  • 購入決定時に考慮される要素
    • 製品タイプ
    • 材料
    • 数量と価格
    • 製品パッケージ
    • 多様なオプション
    • オーガニック製品への傾倒
    • オファーと割引
    • レビューと推奨事項
  • 購入頻度
  • 購入チャネル
  • ソーシャルメディアのインフルエンサーや有名人による製品やブランドの宣伝の影響

第5章 インドのサンケア市場の見通し、2018年～2032年

  • 市場規模と予測
    • 金額別
    • 数量別
  • タイプ別
    • ミネラルベース
    • 化学ベース
    • ハイブリッド
  • カテゴリー別
    • 日焼け止め製品
    • 日焼け後のケア製品
    • 日焼け用品
  • 形態別
    • クリーム
    • ローション
    • ゲル
    • スプレー
    • その他
  • インドのサンケア市場、SPF範囲別
    • SPF20以下
    • SPF20～SPF30
    • SPF30～SPF40
    • SPF40以上
  • インドのサンケア市場、消費者志向別
    • 成人
      • 男性
      • 女性
      • ユニセックス
      • 子供と赤ちゃん
  • インドのサンケア市場、パッケージ別
    • ボトルと瓶
    • フレキシブルチューブ
    • ディスペンサー/ポンプ
    • その他（パウチ・ロールオン）
  • インドのサンケア市場、流通チャネル別
    • オンライン
    • オフライン
      • スーパーマーケット/ハイパーマーケット
      • 薬局・ドラッグストア
      • 専門店
      • 百貨店
      • その他
  • 地域別
    • 北部
    • 東部
    • 西部と中央部
    • 南部
  • 市場シェア（％）企業別、2024年

第6章 インドのサンケア市場マッピング、2024年

  • タイプ別
  • カテゴリー別
  • 製品タイプ別
  • SPF範囲別
  • 消費者志向別
  • パッケージ別
  • 流通チャネル別
  • 地域別

第7章 マクロ環境と産業構造

  • 供給需要分析
  • 輸入輸出分析
  • バリューチェーン分析
  • PESTEL分析
    • 政治的要因
    • 経済システム
    • 社会的影響
    • 技術の進歩
    • 環境への影響
    • 法令遵守と規制ポリシー（法定機関を含む）
  • ポーターのファイブフォース分析
    • サプライヤーの力
    • 買い手の力
    • 代替の脅威
    • 新規参入の脅威
    • 競争企業間の敵対関係

第8章 市場力学

  • 成長促進要因
  • 成長抑制要因（課題、制約）

第9章 主要企業の情勢

  • 市場リーダー上位5社の競合マトリックス
  • 上位5社の市場リーダーの市場収益分析（%、2024年度）
  • 合併および買収/合弁事業（該当する場合）
  • SWOT分析（市場企業5社向け）
  • 特許分析（該当する場合）

第10章 価格分析

第11章 ケーススタディ

第12章 主要企業の展望

  • Johnson &Johnson Private Limited
    • 会社概要
    • 主要経営陣
    • 製品とサービス
    • 財務状況（報告通り）
    • 主要市場への注力と地理的プレゼンス
    • 最近の動向
  • L'oreal India Private Limited
  • Lotus Herbals Pvt. Ltd.
  • Lakme Lever Private Limited
  • Himalaya Wellness Company
  • Bio Veda Action Research Co.（Biotique）
  • VLCC Health Care Limited
  • Kaya Limited
  • NAOS Skin Care India Pvt Ltd（Bioderma）
  • Innisfree Cosmetics Pvt.Ltd.

上記の企業は市場シェアに応じて注文を保留することはなく、作業の過程で変更される可能性があります。

第13章 戦略的提言

第14章 調査会社について・免責事項

図表

List of Tables

  • Table 1. Competition Matrix of Top 5 Market Leaders
  • Table 2. Mergers & Acquisitions/ Joint Ventures (If Applicable)
  • Table 3. About Us - Regions and Countries Where We Have Executed Client Projects

List of Figures

  • Figure 1. India Sun Care Market, By Value, In USD Billion, FY2018-FY2032F
  • Figure 2. India Sun Care Market, By Volume, In Units, FY2018-FY2032F
  • Figure 3. India Sun Care Market Share, By Type, In USD Billion, FY2018-FY2032F
  • Figure 4. India Sun Care Market Share, By Type, In Units, FY2018-FY2032F
  • Figure 5. India Sun Care Market Share, By Category, In USD Billion, FY2018-FY2032F
  • Figure 6. India Sun Care Market Share, By Category, In Units, FY2018-FY2032F
  • Figure 7. India Sun Care Market Share, By Product Type, In USD Billion, FY2018-FY2032F
  • Figure 8. India Sun Care Market Share, By Product Type, In Units, FY2018-FY2032F
  • Figure 9. India Sun Care Market Share, By SPF Range, In USD Billion, FY2018-FY2032F
  • Figure 10. India Sun Care Market Share, By SPF Range, In Units, FY2018-FY2032F
  • Figure 11. India Sun Care Market Share, By Consumer Orientation, In USD Billion, FY2018-FY2032F
  • Figure 12. India Sun Care Market Share, By Consumer Orientation, In Units, FY2018-FY2032F
  • Figure 13. India Sun Care Market Share, By Distribution Channel, In USD Billion, FY2018-FY2032F
  • Figure 14. India Sun Care Market Share, By Distribution Channel, In Units, FY2018-FY2032F
  • Figure 15. India Sun Care Market Share, By Region, In USD Billion, FY2018-FY2032F
  • Figure 16. India Sun Care Market Share, By Region, In Units, FY2018-FY2032F
  • Figure 17. By Type Map-Market Size (USD Billion) & Growth Rate (%), FY2024
  • Figure 18. By Category Map-Market Size (USD Billion) & Growth Rate (%), FY2024
  • Figure 19. By Product Type Map-Market Size (USD Billion) & Growth Rate (%), FY2024
  • Figure 20. By SPF Range Map-Market Size (USD Billion) & Growth Rate (%), FY2024
  • Figure 21. By Distribution Channel Map-Market Size (USD Billion) & Growth Rate (%), FY2024
  • Figure 22. By SPF Range Map-Market Size (USD Billion) & Growth Rate (%), FY2024
  • Figure 23. By Region Map-Market Size (USD Billion) & Growth Rate (%), FY2024
目次
Product Code: MX10058

India Sun Care Market is expected to witness a CAGR of 9.71% for the forecast period between FY2025 and FY2032 and will grow to USD 1,041.05 million by FY2032 from USD 496.02 million in FY2024. The market is rapidly growing driven by factors such as increasing awareness about the harmful effects of UV radiation coupled with a rise in outdoor activities. Increasing use of sunscreen as a protection against blue light also adds to the growth of the market.

Moreover, sun care products are a nascent category in India but is rapidly growing for the next couple of years. The damage of the UV rays has become more prominent and a significant increase in the number of people suffering from adverse skin conditions owing to changing external environment, higher pollution level, weakening of the ozone layer. Dermatologists recommend the use of sunscreens as an essential product rather than a luxury product in order maintain the health of the skin.

Sun care products are classified as cosmetics in India, so it is legal to sell them without a prescription. This is the main reason of the market share that India holds. Furthermore, the retail market for sunscreens in sun care goods holds the largest market share in both the over the counter and prescription sun care sectors. The market is highly competitive, with both domestic and international players vying for market share. As the market continues to grow, it is likely that there will be increasing opportunities for both existing and new players to enter the market.

Rising Beauty and Anti-aging Trends Acting as a Driver for India Sun Care Market

Rising beauty and anti-aging trends, along with increasing awareness about the damaging effects of UV radiation, are major drivers for the Indian sun care market. Consumers are integrating sun protection into their daily skincare routines to maintain youthful, radiant skin. This is driven by the growing popularity of anti-aging products that combine sun protection with other skin benefits, such as hydration and brightening. However, increased public awareness of health organizations' campaigns and endorsements from dermatologists over the years has spoken to the importance of sun care as a means of reducing any form of skin damage and diseases such as skin cancer. Demand is therefore picking up from people for better innovative sun care products that resonate with wellness and aesthetic preferences.

For instance, in April 2024, NIVEA SUN a prominent global sun care brand, has expanded its range in India by launching marquee products targeting different skin types. Their new lineup includes the Shine Control SPF 50 for normal and combination skin, the Sensitive SPF 50 for sensitive skin, the UV Protect & Dry Touch SPF 50 spray for on-the-go application, and the UV Kids Protect & Care SPF 50+. This move highlights the increasing awareness and importance of sun protection in daily skincare routines in India. It reflects a growing trend towards beauty and anti-aging, with consumers prioritizing products that offer comprehensive sun care.

Using Sun Protection Products as Prevention against Blue Light

Sunscreen creams and lotions are widely used to prevent skin form environmental pollutants such as UV rays. Moreover, these sun care products also act a prevention layer to protect the skin from Blue light, which is derived not only from sunlight, also from electronic devices such as Smartphone's, tablets, and computers. When blue light enters deep into the skin, it can cause lethal effects on skin layers and may cause dark spots, early ageing, and irritation.

Indian residents spend an average of 7.5 hours in front of digital device in a day and blue light can invade the skin far deeper that UV light which more 60% people are unaware of. Using BB creams, sunscreens help prevent skin from screen blues.

Influence of Western Culture

The influence of western culture refers to the impact of cultural values, practices, and norms from western societies on non-western cultures. In the context of the India Sun Care Market, the influence of western culture has led to a rise in demand for beauty and personal care products, including sun care products. With the rise of globalization, Indian consumers are increasingly exposed to western brands and lifestyles through media, entertainment, and travel. This has led to a shift in consumer preferences towards western beauty and personal care products that are perceived to be of higher quality and offer better results.

Furthermore, the influence of western culture has also led to changes in consumer behaviour, with consumers becoming more brand-conscious and willing to experiment with new products and trends. This has created a competitive environment in the India Sun Care Market, with domestic and international players vying for market share by offering innovative products and marketing campaigns that appeal to Indian consumers.

Impact of COVID-19 on the India Sun Care Market

The COVID-19 pandemic has had a significant impact on the India Sun Care Market. The pandemic has led to a shift in consumer behaviour, with consumers prioritizing essential items such as food, medicines, and personal hygiene products. As a result, the demand for non-essential items such as sun care products has been impacted. During the initial stages of the pandemic, the India Sun Care Market witnessed a decline in demand, as consumers were reluctant to purchase non-essential items due to economic uncertainty and concerns about the spread of the virus.

However, as the situation improved, the market started to recover, with consumers resuming their normal purchasing behaviour. In addition, the pandemic has also led to an increase in online sales of sun care products, as consumers prefer to shop from the safety and convenience of their homes. This has created opportunities for both domestic and international players in the India Sun Care Market to leverage e-commerce platforms to reach a wider audience and increase their market share.

Key Players Landscape and Outlook

The India Sun Care Market is highly competitive, with the presence of both domestic and international players. Some of the key players operating in the market include L'Oreal India Pvt Ltd, Lotus Herbals Pvt Ltd, Himalaya Wellness Company, and VLCC Health Care Limited. The outlook for the India Sun Care Market remains positive where domestic players are also expected to play a key role in the market, leveraging their knowledge of local preferences and introducing new and innovative products that cater to the needs of Indian consumers. Few players are coming up with newer forms of sun care products. For example, mCaffeine, largest single-ingredient personal care brand owned by PEP Technologies Pvt Ltd, launched India's first sunscreen which is in powder form which offers up to 8 hours of protection from UVA and UVB rays. The product currently comes in two variants namely SPF 30 PA+++ and SPF 50 PA +++. Moreover, the range of sunscreen by mcaffeine is PETA certified and 100% vegan.

Table of Contents

1. Research Methodology

2. Project Scope & Definitions

3. Executive Summary

4. Voice of Customer

  • 4.1. Demographics (Cohort Analysis - Gen X, Y, Z, Baby Boomers; Income, Geography, etc)
  • 4.2. Product Intelligence
  • 4.3. Brand Recall and Loyalty
  • 4.4. Factors Considered in Purchase Decision
    • 4.4.1. Product Type
    • 4.4.2. Ingredients
    • 4.4.3. Quantity w.r.t Price
    • 4.4.4. Product Packaging
    • 4.4.5. Variety of Options
    • 4.4.6. Inclination Towards Organic Products
    • 4.4.7. Offers and Discounts
    • 4.4.8. Reviews and Recommendations
  • 4.5. Frequency of Purchase
  • 4.6. Channel of Purchase
  • 4.7. Impact of Social Media Influencer or Celebrity Endorsements of Product and Brand Absorption

5. India Sun Care Market Outlook, FY2018-FY2032F

  • 5.1. Market Size & Forecast
    • 5.1.1. By Value
    • 5.1.2. By Volume
  • 5.2. By Type
    • 5.2.1. Mineral Based
    • 5.2.2. Chemical Based
    • 5.2.3. Hybrid
  • 5.3. By Category
    • 5.3.1. Sun Protection Products
    • 5.3.2. After Sun Products
    • 5.3.3. Tanning Products
  • 5.4. By Form
    • 5.4.1. Cream
    • 5.4.2. Lotion
    • 5.4.3. Gel
    • 5.4.4. Spray
    • 5.4.5. Others
  • 5.5. India Sun Care Market, By SPF Range
    • 5.5.1. Below SPF 20
    • 5.5.2. SPF 20 - SPF 30
    • 5.5.3. SPF 30 - SPF 40
    • 5.5.4. Above SPF 40
  • 5.6. India Sun Care Market, By Consumer Orientation
    • 5.6.1. Adults
      • 5.6.1.1. Male
      • 5.6.1.2. Female
      • 5.6.1.3. Unisex
      • 5.6.1.4. Kids and Babies
  • 5.7. India Sun Care Market, By Packaging
    • 5.7.1. Bottles & Jars
    • 5.7.2. Flexible Tubes
    • 5.7.3. Dispensers/Pumps
    • 5.7.4. Others (Pouches/Roll-ons)
  • 5.8. India Sun Care Market, By Distribution Channel
    • 5.8.1. Online
    • 5.8.2. Offline
      • 5.8.2.1. Supermarkets/Hypermarkets
      • 5.8.2.2. Pharmacy & Drug Stores
      • 5.8.2.3. Specialty Stores
      • 5.8.2.4. Departmental Stores
      • 5.8.2.5. Others
  • 5.9. By Region
    • 5.9.1. North
    • 5.9.2. East
    • 5.9.3. West and Central
    • 5.9.4. South
  • 5.10. By Company Market Share (%), FY2024

6. India Sun Care Market Mapping, FY2024

  • 6.1. By Type
  • 6.2. By Category
  • 6.3. By Product Type
  • 6.4. By SPF Range
  • 6.5. By Consumer Orientation
  • 6.6. By Packaging
  • 6.7. By Distribution Channel
  • 6.8. By Region

7. Macro Environment and Industry Structure

  • 7.1. Supply Demand Analysis
  • 7.2. Import Export Analysis
  • 7.3. Value Chain Analysis
  • 7.4. PESTEL Analysis
    • 7.4.1. Political Factors
    • 7.4.2. Economic System
    • 7.4.3. Social Implications
    • 7.4.4. Technological Advancements
    • 7.4.5. Environmental Impacts
    • 7.4.6. Legal Compliances and Regulatory Policies (Statutory Bodies Included)
  • 7.5. Porter's Five Forces Analysis
    • 7.5.1. Supplier Power
    • 7.5.2. Buyer Power
    • 7.5.3. Substitution Threat
    • 7.5.4. Threat from New Entrant
    • 7.5.5. Competitive Rivalry

8. Market Dynamics

  • 8.1. Growth Drivers
  • 8.2. Growth Inhibitors (Challenges and Restraints)

9. Key Players Landscape

  • 9.1. Competition Matrix of Top Five Market Leaders
  • 9.2. Market Revenue Analysis of Top Five Market Leaders (in %, FY2024)
  • 9.3. Mergers and Acquisitions/Joint Ventures (If Applicable)
  • 9.4. SWOT Analysis (For Five Market Players)
  • 9.5. Patent Analysis (If Applicable)

10. Pricing Analysis

11. Case Studies

12. Key Players Outlook

  • 12.1. Johnson & Johnson Private Limited
    • 12.1.1. Company Details
    • 12.1.2. Key Management Personnel
    • 12.1.3. Products & Services
    • 12.1.4. Financials (As reported)
    • 12.1.5. Key Market Focus & Geographical Presence
    • 12.1.6. Recent Developments
  • 12.2. L'oreal India Private Limited
  • 12.3. Lotus Herbals Pvt. Ltd.
  • 12.4. Lakme Lever Private Limited
  • 12.5. Himalaya Wellness Company
  • 12.6. Bio Veda Action Research Co. (Biotique)
  • 12.7. VLCC Health Care Limited
  • 12.8. Kaya Limited
  • 12.9. NAOS Skin Care India Pvt Ltd (Bioderma)
  • 12.10. Innisfree Cosmetics Pvt.Ltd.

Companies mentioned above DO NOT hold any order as per market share and can be changed during course of work

13. Strategic Recommendations

14. About Us & Disclaimer