サンケア製品市場規模、シェア、成長分析：製品タイプ別、製品形態別、性別、流通チャネル別、地域別 - 産業予測 2025～2032年

サンケア製品の市場規模は2023年に144億5,000万米ドルで、予測期間（2025-2032年）のCAGRは5.5%で、2024年の152億4,000万米ドルから2032年には234億米ドルに成長する見通しです。

日焼け防止用スキンケア市場は、紫外線が皮膚の健康に及ぼす悪影響に対する意識の高まりに後押しされて急成長を遂げています。ジェル、ローション、クリーム、オイル、スプレーなど様々な形状を提供するこれらの製品は、紫外線を吸収、反射、散乱させる成分を利用しています。1936年にロレアルが最初のサンスクリーンを発売して以来、1944年にはコッパートンが発売され、1970年代の米国FDAによる規制措置により、適切な表示と試験により製品の信頼性がさらに確立されました。消費者が多機能なソリューションを求めるようになり、ブランドはアンチエイジング特性や保湿剤をサンケア製品に組み込んでいます。ラロッシュポゼのアンテリオスUVコレクトSPF70は、肌を保護する高度な技術を披露しています。皮膚がんやそれに関連する問題への意識が高まり続ける中、効果的なサンケアソリューションへの継続的な需要は高まることが予想されます。

目次

イントロダクション

• 調査の目的
• 調査範囲
• 定義

調査手法

• 情報調達
• 二次と一次データの方法
• 市場規模予測
• 市場の前提条件と制限

エグゼクティブサマリー

• 世界市場の見通し
• 供給と需要の動向分析
• セグメント別機会分析

市場力学と見通し

• 市場概要
• 市場規模
• 市場力学
  • 促進要因と機会
  • 抑制要因と課題
• ポーターの分析

主な市場の考察

• 重要成功要因
• 競合の程度
• 主な投資機会
• 市場エコシステム
• 市場の魅力指数（2024年）
• PESTEL分析
• マクロ経済指標
• バリューチェーン分析
• 価格分析
• ケーススタディ
• 規制情勢
• 顧客と購買基準の分析

サンケア製品市場規模：製品タイプ別& CAGR（2025-2032）

• 市場概要
• 日焼け止め製品
• 日焼け後用品
• セルフタンニング製品

サンケア製品市場規模：製品形態別& CAGR（2025-2032）

• 市場概要
• クリーム
• ローション
• ジェル
• スプレー
• スティック

サンケア製品市場規模：性別： & CAGR（2025-2032）

• 市場概要
• 男性
• 女性
• ユニセックス

サンケア製品市場規模：流通チャネル別& CAGR（2025-2032）

• 市場概要
• ハイパーマーケットとスーパーマーケット
• 薬局・ドラッグストア
• オンラインストア
• 専門店

サンケア製品市場規模：地域別& CAGR（2025-2032）

• 北米
  • 米国
  • カナダ
• 欧州
  • ドイツ
  • スペイン
  • フランス
  • 英国
  • イタリア
  • その他欧州地域
• アジア太平洋地域
  • 中国
  • インド
  • 日本
  • 韓国
  • その他アジア太平洋地域
• ラテンアメリカ
  • ブラジル
  • その他ラテンアメリカ地域
• 中東・アフリカ
  • GCC諸国
  • 南アフリカ
  • その他中東・アフリカ

競合情報

• 上位5社の比較
• 主要企業の市場ポジショニング（2024年）
• 主な市場企業が採用した戦略
• 最近の市場動向
• 企業の市場シェア分析（2024年）
• 主要企業の企業プロファイル
  • 企業の詳細
  • 製品ポートフォリオ分析
  • 企業のセグメント別シェア分析
  • 収益の前年比比較（2022-2024）

主要企業プロファイル

• Loreal（France）
• Johnson & Johnson（USA）
• Unilever（UK）
• Beiersdorf AG（Germany）
• Shiseido Co., Ltd.（Japan）
• The Estee Lauder Companies Inc.（USA）
• Procter & Gamble（USA）
• Edgewell Personal Care（USA）
• KOSE Corporation（Japan）
• Groupe Clarins（France）
• Burts Bees（USA）
• Bioderma Laboratories（France）
• Kao Corporation（Japan）
• Amorepacific Corporation（South Korea）
• Avon Products, Inc.（UK）
• Mary Kay Inc.（USA）
• Revlon, Inc.（USA）
• LVMH Moet Hennessy Louis Vuitton（France）

結論と提言

Sun Care Products Market size was valued at USD 14.45 billion in 2023 and is poised to grow from USD 15.24 billion in 2024 to USD 23.4 billion by 2032, growing at a CAGR of 5.5% during the forecast period (2025-2032).

The skincare market for sun protection is experiencing rapid growth, driven by increasing awareness of the harmful effects of ultraviolet rays on skin health. Offering various forms such as gel, lotion, cream, oil, and spray, these products utilize ingredients that absorb, reflect, or scatter UV light. Since L'Oreal introduced the first sunscreen in 1936, followed by Coppertone in 1944, regulatory measures from the U.S. FDA in the 1970s have further established product credibility through proper labeling and testing. As consumers increasingly seek multifunctional solutions, brands are integrating anti-aging properties and moisturizing agents into sun care products. Notable innovations include La Roche-Posay's Anthelios UV Correct SPF 70, showcasing advanced technology for skin protection. The ongoing demand for effective sun care solutions is expected to rise as awareness of skin cancer and related issues continues to grow.

Top-down and bottom-up approaches were used to estimate and validate the size of the Sun Care Products market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Sun Care Products Market Segments Analysis

Global Sun Care Products Market is segmented by Product Type, Product Form, Gender, Distribution Channel and region. Based on Product Type, the market is segmented into Sun Protection Products, After-Sun Products and Self-Tanning Products. Based on Product Form, the market is segmented into Creams, Lotions, Gels, Sprays and Sticks. Based on Gender, the market is segmented into Male, Female and Unisex. Based on Distribution Channel, the market is segmented into Hypermarkets & Supermarkets, Pharmacy & Drug Stores, Online Stores and Specialty Stores. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Sun Care Products Market

The Sun Care Products market is experiencing a robust surge in demand, particularly among adults and millennials, driven by increasing health and beauty awareness. As urbanization spreads and consumer lifestyles evolve, there's a notable rise in disposable income in emerging markets, prompting individuals to invest in personal care and cosmetic items. This trend is further fueled by heightened awareness of skin cancer risks, with alarming statistics revealing that over 9,500 skin cancer diagnoses occur daily in the United States alone, highlighting the urgency for preventive measures. Consequently, the rising concern over skin health is significantly propelling the demand for effective suncare products globally.

Restraints in the Sun Care Products Market

The Sun Care Products market faces significant restraints due to the growing awareness of the environmental impact associated with various chemicals, such as oxybenzone and octinoxate. In response to these concerns, Hawaii has implemented a ban on retail sales of sunscreen containing these substances unless a prescription is provided. Furthermore, the U.S. Food and Drug Administration has imposed several restrictions on the use of certain chemicals in sun protection products. This regulatory landscape may present challenges for manufacturers as they strive to maintain competitive pricing while innovating in product formulation. Consequently, it is anticipated that stringent regulations on product composition will hinder the overall growth of the sun care market.

Market Trends of the Sun Care Products Market

The Sun Care Products market is witnessing a significant trend towards innovation and enhanced formulations, as manufacturers prioritize research and development to meet evolving consumer needs. With an increasing awareness of skin health, companies are introducing sunscreens with higher sun protection factors (SPF), improved water resistance, and extended longevity of effects. Moreover, the emphasis on broad-spectrum protection against both UVA and UVB rays is becoming a key differentiator in product offerings. This shift is propelled by regulatory changes and growing consumer demand for effective, sustainable, and skin-friendly sun care options, driving competition and fostering advancements in the market.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2024
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis
• Case Studies
• Regulatory Landscape
• Customer & Buying Criteria Analysis

Global Sun Care Products Market Size by Product Type & CAGR (2025-2032)

• Market Overview
• Sun Protection Products
• After-Sun Products
• Self-Tanning Products

Global Sun Care Products Market Size by Product Form & CAGR (2025-2032)

• Market Overview
• Creams
• Lotions
• Gels
• Sprays
• Sticks

Global Sun Care Products Market Size by Gender & CAGR (2025-2032)

• Market Overview
• Male
• Female
• Unisex

Global Sun Care Products Market Size by Distribution Channel & CAGR (2025-2032)

• Market Overview
• Hypermarkets & Supermarkets
• Pharmacy & Drug Stores
• Online Stores
• Specialty Stores

Global Sun Care Products Market Size & CAGR (2025-2032)

• North America (Product Type, Product Form, Gender, Distribution Channel)
  • US
  • Canada
• Europe (Product Type, Product Form, Gender, Distribution Channel)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Product Type, Product Form, Gender, Distribution Channel)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Product Type, Product Form, Gender, Distribution Channel)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Product Type, Product Form, Gender, Distribution Channel)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2024
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2024
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

• Loreal (France)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Johnson & Johnson (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Unilever (UK)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Beiersdorf AG (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Shiseido Co., Ltd. (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• The Estee Lauder Companies Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Procter & Gamble (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Edgewell Personal Care (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• KOSE Corporation (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Groupe Clarins (France)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Burts Bees (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Bioderma Laboratories (France)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Kao Corporation (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Amorepacific Corporation (South Korea)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Avon Products, Inc. (UK)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Mary Kay Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Revlon, Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• LVMH Moet Hennessy Louis Vuitton (France)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations